Travis
Andrew	
 Tatman	
 
11133	
 Aqua	
 Vista	
 St.	
 #214	
  Studio	
 City,	
 CA	
 91602	
  (740)	
 703-3472	
 |	
 tatman.travis@gmail.com	
  Objective	
  	
  To	
 grow	
 businesses	
 within	
 marketing,	
 communications	
 and	
 sales	
 segments	
 by	
 utilizing	
 a	
 diverse	
 set	
 of	
 skills	
 acquired	
 from	
 academic,	
  extracurricular	
 and	
 professional	
 experience.	
  	
  Education	
  	
  Miami	
 University,	
 Oxford,	
 OH	
 	
 Bachelor	
 of	
 Arts,	
 May	
 2010	
   Major	
 	
 Liberal	
 Arts,	
 Political	
 Science	
 	
 Senior	
 Capstone	
 course	
 completed:	
 The	
 Economic	
 Recovery	
 of	
 The	
 Gambia,	
  mentored	
 by	
 Dr.	
 Abdoulaye	
 Saine	
   Minor	
 	
 Business,	
 Marketing	
 -	
 Relevant	
 courses	
 include:	
 Business	
 Management,	
 Principles	
 of	
 Marketing,	
 	
  	
  Creating	
 Customer	
 Value,	
 Consumer	
 Behavior,	
 Branding	
 and	
 IMC	
  	
  Qualifications	
  	
   7+	
 years	
 music	
 industry	
 experience	
 including	
 music	
 production,	
 performance,	
 management,	
 brand	
 partnership	
   5+	
 years	
 professional	
 experience	
 in	
 corporate	
 marketing,	
 communication,	
 new	
 business	
 development,	
 and	
 sales	
   Experience	
 in	
 social	
 media	
 marketing,	
 email	
 marketing,	
 and	
 digital	
 media	
 advertising,	
 and	
 SEM	
 	
   Strong	
 background	
 in	
 developing	
 print	
 and	
 digital	
 marketing	
 materials	
 utilizing	
 Adobe	
 CS	
 design	
 software	
   Strong	
 leadership	
 and	
 problem	
 solving	
 skills	
 derived	
 from	
 years	
 of	
 academic,	
 extracurricular	
 and	
 professional	
 activities	
   Excellent	
 interpersonal,	
 written,	
 and	
 verbal	
 communication	
 and	
 presentation	
 skills	
   Successful	
 track	
 record	
 building	
 professional	
 and	
 constructive	
 relationships	
 with	
 key	
 clients	
  	
  Relevant	
 Experience	
  	
  Apr	
 2012	
 	
 Present	
  Live	
 Nation	
 Entertainment	
 |	
 Sponsorship	
 Coordinator	
 |	
 Los	
 Angeles,	
 CA	
   Conceptualize,	
 build	
 and	
 manage	
 regional	
 and	
 national	
 marketing	
 campaigns	
 for	
 key	
 Live	
 Nation	
 accounts	
 including	
  Coca-Cola,	
 AT&T,	
 Verizon	
 Wireless,	
 Philip	
 Morris,	
 Free	
 Credit	
 Score,	
 GAP	
 and	
 Anheuser-Busch	
 Inc	
   Collaborate	
 with	
 and	
 establish	
 communication	
 across	
 all	
 Live	
 Nation	
 divisions,	
 including	
 but	
 not	
 limited	
 to	
 marketing,	
  operations,	
 touring,	
 artist	
 management,	
 booking,	
 and	
 VIP	
 experience	
 	
   Coordinate	
 and	
 manage	
 all	
 onsite	
 sponsorship	
 activity	
 at	
 LA	
 based	
 Live	
 Nation	
 venues	
 (The	
 Wiltern,	
 Hollywood	
  Palladium,	
 Verizon	
 Wireless	
 Amphitheater,	
 Gibson	
 Amphitheatre,	
 House	
 of	
 Blues,	
 San	
 Manuel	
 Amphitheater)	
   Plan,	
 develop	
 and	
 present	
 customizable,	
 integrated	
 marketing	
 solutions	
 for	
 Live	
 Nation	
 accounts,	
 all	
 of	
 which	
 are	
  designed	
 to	
 leverage	
 the	
 live	
 music	
 experience	
 and	
 grow	
 Live	
 Nation	
 sponsorship	
 initiatives	
  	
  Nov	
 2008	
 -	
 Present	
  Blue	
 House	
 Records,	
 LLC.	
 |	
 Founder,	
 Consultant	
 &	
 Audio	
 Engineer	
 |	
 Los	
 Angeles,	
 CA	
   Record,	
 mix	
 and	
 produce	
 professional	
 quality	
 sound	
 using	
 the	
 latest	
 in	
 audio	
 processing	
 technology	
   Organize	
 and	
 conduct	
 on-site	
 audio	
 recording	
 sessions	
 capturing	
 live	
 musical	
 performances	
   Guide	
 and	
 manage	
 artists	
 through	
 the	
 music	
 production	
 process,	
 from	
 recording	
 to	
 album	
 release	
   Consult	
 musicians	
 and	
 prospective	
 audio	
 engineers	
 to	
 help	
 jump	
 start	
 their	
 careers	
   Follow	
 current	
 trends	
 in	
 music	
 production,	
 live	
 concert	
 and	
 festival	
 sponsorship,	
 artist	
 development,	
 and	
 management	
  derived	
 from	
 research	
 and	
 networking	
  	
  Jan	
 2012	
 	
 Apr	
 2012	
  Red	
 Light	
 Management	
 |	
 Brand	
 Partnership	
 |	
 West	
 Hollywood,	
 CA	
   Assisted	
 in	
 the	
 career	
 development	
 and	
 guidance	
 of	
 over	
 150	
 artists	
 and	
 properties	
 including	
 Tim	
 McGraw,	
 Alicia	
 Keys,	
  Dave	
 Matthews	
 Band,	
 311,	
 Ben	
 Harper,	
 Alabama,	
 Herbie	
 Hancock,	
 and	
 Faith	
 Hill	
 to	
 name	
 a	
 few	
   Provided	
 marketing	
 support,	
 and	
 assisted	
 with	
 artist	
 management	
 tasks	
 by	
 managing	
 social	
 media	
 content,	
 writing	
 and	
  publishing	
 artist	
 information	
 sheets,	
 branding	
 proposals,	
 and	
 initiating	
 email	
 marketing	
 campaigns	
   Supported	
 the	
 VP	
 of	
 Brand	
 Partnerships	
 in	
 development	
 of	
 new	
 client	
 relationships	
 ranging	
 from	
 integrated	
 marketing	
  agencies	
 to	
 globally	
 positioned	
 brands	
   Develop	
 strategic	
 marketing	
 initiatives	
 derived	
 from	
 networking	
 and	
 research	
 within	
 the	
 entertainment	
 industry	
  	
  	
  	
 
Jan	
 2011	
 	
 Dec	
 2011	
  Voith	
 GmbH	
 |	
 Marketing	
 Specialist	
 |	
 Wilson,	
 NC	
   Proposed,	
 designed	
 and	
 published	
 a	
 key	
 account	
 newsletter,	
 which	
 was	
 established	
 as	
 a	
 global	
 standard	
 marketing	
 tool	
  throughout	
 all	
 Voith	
 divisions	
   Constructed	
 press	
 releases,	
 product	
 information	
 sheets,	
 and	
 advertising	
 materials	
 to	
 improve	
 internal	
 communication	
  and	
 extend	
 the	
 market	
 reach	
 of	
 Voith	
 GmbH	
   Planned,	
 organized,	
 and	
 managed	
 corporate	
 events	
 and	
 customer	
 seminars	
 improving	
 the	
 communication	
 of	
 Voiths	
  global	
 sales	
 strategies	
 while	
 maintaining	
 customer	
 recognition	
 of	
 products	
 and	
 services	
   Assisted	
 with	
 the	
 product	
 development	
 and	
 market	
 launch	
 of	
 Voith	
 products	
  	
  May	
 2010	
 	
 Nov	
 2010	
  MAG	
 Audi	
 |	
 Audi	
 Brand	
 Specialist	
 |	
 Columbus,	
 OH	
   Exceeded	
 Audi	
 sales	
 targets	
 within	
 first	
 month	
   Developed	
 valuable	
 business	
 relationships	
 with	
 hundreds	
 of	
 luxury	
 car	
 buyers	
 in	
 Columbus,	
 OH	
   Consulted	
 customers	
 in	
 the	
 purchase	
 or	
 lease	
 of	
 Audi,	
 Range	
 Rover,	
 BMW	
 and	
 Volkswagen	
 models	
   Received	
 written	
 accolades	
 for	
 honesty,	
 patience	
 and	
 knowledge	
 of	
 product	
 from	
 MAG	
 customers	
  	
  Honors	
 and	
 Activities	
  	
   Producer	
 and	
 head	
 audio	
 engineer	
 of	
 The	
 Get	
 Down	
 by	
 The	
 Maplestar	
 Classic	
   Planned,	
 Organized	
 and	
 Managed	
 the	
 development	
 of	
 the	
 Miami	
 University	
 Entrepreneurs	
 Association	
   Achieved	
 top	
 honors	
 in	
 Miami	
 University	
 Sales	
 and	
 Marketing	
 Challenge	
 	
 Chicago,	
 IL	
   Student	
 athlete	
 at	
 the	
 Division	
 1A	
 collegiate	
 level	
   Volunteer	
 football	
 coach	
 and	
 mentor	
 at	
 Paint	
 Valley	
 High	
 School	
 2005-2006	
   Participant	
 in	
 2012	
 Color	
 Me	
 Rad	
 5K	
 to	
 support	
 the	
 Special	
 Olympics	
   Volunteer	
 at	
 A	
 Place	
 Called	
 Home	
 (United	
 Way)	
 to	
 benefit	
 underserved	
 youth	
 in	
 South	
 Central	
 Los	
 Angeles