Tick Your Choice in the check box NAME: Age: Occupation: 1.
Which fast food brand comes to your mind when I say fried chicken? Mc Donalds KFC
2. How would you rate the food variety?? Very good Good Average Poor
3. How much would you rate the food taste? Very good Good Average Poor
4. Do you think the pricing is ok? Yes 5. Do you recall any of the ads Yes No No
6. Do you find the ad informative? Yes No
7. What do you think about the price offers?
8. Do you find the people in polite and well informed? Yes No
9. How long do you have to wait after placing the order Very long Acceptable Very fast
10.What do you feel about the decor and the sitting arrangement? Very good Good Average Poor
11.Does the ad that shows and what you experience matches Yes No
12.How often do you visit KFC/ Mc Donalds outlet? Daily More than once in a week Once in a month Very rarely
13.At which time do you prefer coming to KFC/Mc Donalds? Lunch time Evening Dinner Not fixed
14.Would you rather order than Dine in? Like to mostly order at home Sometimes, but I mostly like to dine in No fun without Dine in
15. How much distance are you willing to go to a KFC/Mc Donalds outlet? Within 1 Km Between 1 3 Kms Between 3 5 Kms Above 5 Kms
16. Do you want a KFC/ Mc Donalds home delivery service? Yes No Doesnt make much of a difference