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怪诞行为学

这是一本关于行为经济学的书。书中通过许多实验研究,探讨了影响人类决定和行为的非理性因素,比如冲动购物、价格心理、延迟奖励等。书中也介绍了作者因烧伤事故而开始研究这一领域的经历。

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sqhaa
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0% found this document useful (0 votes)
2K views211 pages

怪诞行为学

这是一本关于行为经济学的书。书中通过许多实验研究,探讨了影响人类决定和行为的非理性因素,比如冲动购物、价格心理、延迟奖励等。书中也介绍了作者因烧伤事故而开始研究这一领域的经历。

Uploaded by

sqhaa
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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