TABLE OF CONTENTS
Certificate
Preface
ii
Acknowledgement
CHAPTER NO.
TITLE
iii
PAGE NO.
1.
Introduction
1-12
2.
Review of Literature
13-16
3.
Need, Scope and Objectives of the Study
17-18
4.
Research Methodology
19-21
5.
Data Analysis and Interpretation
22-30
6.
Findings of the Study
31-32
7.
Conclusion and Recommendations
33-35
References
36-37
Annexure
38-41
LIST OF TABLES
TABLE NO.
TABLE TITLE
PAGE NO.
5.1
Demographic Profile of the Respondents
23
5.2
Buying/Selling Second Hand Products Online
24
5.3
Preference of Buying/Selling Second Hand Products
25
5.4
Factors While Choosing Olx
26
5.5
Factors While Choosing Quikr
27
5.6
Effectiveness of Advertisements
28
5.7
Effects of Advertisement
29
5.8
Mobile Application With More Features
30
LIST OF FIGURES
FIGURE NO.
FIGURE TITLE
PAGE NO.
5.1
Buying/Selling Second Hand Products Online
24
5.2
Preference of Buying/Selling Second Hand Products
25
5.3
Factors While Choosing Olx
26
5.4
Factors While Choosing Quikr
27
5.5
Effectiveness of Advertisements
28
5.6
Effects of Advertisement
29
5.7
Mobile Application With More Features
30