4 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 5

ColourNext17
Colour is coded.

But, just like roses arent always red and violets are sometimes
a sunflower yellow, code can change colour too.

Ask the bride from Kerala whose beautiful white saree raises quite
a few eyebrows among her Punjabi baraat. Or the Japanese bus driver
who, like us, stops at red, but goes at grue. In a country that had
only one word for blue and green till World War II, even today some
traffic lights in the country are the bluest shade of green possible.

While there are some universal ideas about what a colour symbolises,
colour association is cultural, and can be deeply personal.
At Asian Paints, we understand that every colour has a spectrum
of interpretations, as diverse as the people who experience it.
In fact, thats what inspires us.

In its 14th edition, Asian Paints ColourNext is its most comprehensive

yet. It goes beyond colour, because cold steel and a handwoven
rug can both be the exact shade of grey, but a completely different
feeling. Colour, material, texture and finish work together to create a
forecast for spaces that draws from the mood of the nation, exploring
social, political, economic and visual cultures across cities, big and
small. Like a tapestry of experiences and aspirations, ColourNext17
tells four distinct trend stories with a palette of its own.
And yet, each finds an echo in the other, in the underlying pursuit
of a delicate balance.

As we decipher societal trends at a time when the world is feeling

a push towards standardisation and the pull of traditional roots,
like culture, colour is being decoded in unusual ways. As designers,
makers, artists and influencers, there is only one thing more liberating
than the freedom of expression. The freedom of interpretation.
6 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 7

T here is this fleeting moment

of magic by the sea before
the last rays of the sun fade.
is on overdrive, we need a minute
to take it all in. To connect with
how we feel. When every choice
in conversation with our inner world
but that which we are a part of.
softening the harsh. If the pursuit
of balance had a hue, it would be
this. Reflecting the mood of a people
The shore begins to empty and we make is analysed to say something Intense Ocean. Lapping distant sands, waiting to exhale, Intense Ocean paints
the waves seem to dance only for about us the clothes we wear, washing ashore forgotten stories the hope and resolve of the times we
themselves. Intense Ocean, the colour the food we eat, the posts we share from its depths. Its rhythm soothing, live in, in one fluid stroke.
of the year, captures our need to we yearn for the space to explore its colour, layered. Greener than
sometimes dance only for ourselves. who we really are. We long for a pause, blue, bluer than grey. The green, stable
even if it is just for a second, to empty and enduring like the colour of the
At a time when political, social, ourselves. Away from the noise; Anahata Chakra (the heart chakra
COLOUR OF THE YEAR 2017 economic and environmental unrest where we can just be, without opinion in yogic tradition); the blue, deep and
is on the simmer, and expression or judgement. In this evolving search calm; and the grey undertone,
for ourselves, we dive deeper,not just mature brightening the soft and
8 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 9

REVIVE

Take it all in and let go.

In waves the ocean cleanses itself.
10 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R : I N T E N S E O C E A N / 11

BA L A N C E

Greener than blue, bluer than grey, a colour with an inner balance
thats hard to articulate, but easy to feel.
12 / LO O K B O O K 2 0 1 7

QU I E T CONFID ENCE

The truly beautiful

seldom scream for attention.
14 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 15

A PR I L
S H OWE R S

WALLPAPER OF THE YEAR 2017

NILAYA BY ASIAN PAINTS

W056W035S75
16 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 17
18 / LO O K B O O K 2 0 1 7 TRENDS 2017 / 19

TRENDS 2017

Caught between the sway of drought and flood, a parched earth In the age of instant gratification, there is a growing appreciation
has become a natural fountainhead of creative activism. for the journey towards finding lifes finer experiences.

A search for indigenous identities and ideas is questioning Bots are programmed. Humans are human. Or vice versa?
the dominance of a homogenised world while celebrating As technology weaves its way through every aspect of our life,
a sense of belonging to our cultural ancestry. we are looking for machines that are as human as us.
20 / LO O K B O O K 2 0 1 7 ELIXIR / 21
22 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 23

MOODBOARD
Dripping water
hollows out the stone,
not through force but
through persistence.
- Ovid

T he elixir of life that the human

race has for centuries sought has
been in front of us all along. And today,
something as basic to our existence
as water is threatened, the response
tends to lean towards the primal or
A central part of our political and
social discourse, water has come to
mean many, often contradictory, things.
we are seeing the wrath of the very the abstract. The duality of water in Nourishing and destructive, resilient and
The duality of water in its many natural forces that are otherwise life- its many forms becomes fodder for fragile, vast yet disappearing. Its ebb
giving. The blue planet is drying up and the imagination. Its fluid yet definitive, and flow is a telling metaphor for the
forms becomes fodder for our vulnerability to it is spurring a kind fierce yet calming, and daring yet balance between what we seek and what
of creative activism beyond the usual mellow qualities are inspiring design, we fear losing. While the confluence of
the imagination. agitations and protests. music, poetry and the visual arts in a sacred rivers in the north brings millions
way that reflects our current need for together, another river down south keeps
Art and activism are no strangers to strength and optimism. neighbouring states apart. This idea of
each other. Some would go as far water calls for introspection, a process
as to say that art is activism. When that can stimulate unconventional
thought and creative expression.
MATERIAL MOODBOARD
28 / LO O K B O O K 2 0 1 7 E L I X I R : CO LO U R F O R E C A S T / 29

LEAD PALETTE

FORECAST
Arising out of the hope and desperation of our times,
Intense Ocean CN17
the decor palette plays on duality. Reflecting this conflicting mood,

there is an underlying restlessness a rise of creative activism

that embraces unconventional, strong and sensitive voices.

Reflecting the nature of water itself, transparent and fluid,

yet strong enough to penetrate some of the hardest materials

known to man, design tends towards layered narratives.

Deceptively soft and incredibly enduring, materials like velvet,

Botanica 7886
oakwood and titanium work with a colour palette of delicate tones

and powerful finishes. Patterns inspired by its flow, and textures,

by its effect (rust and flocking) hint at the subconscious awareness

of its fragility. Spaces resist confinement to a label or a fixed

structure, not just taking the shape of boundaries (as water does)

but carving its own boundless identity (as water ultimately will).

Vintage Rose 8104

Igneous Rock 8470

30 / LO O K B O O K 2 0 1 7 E L I X I R : M AT E R I A L S | F I N I S H E S | PAT T E R N S / 31

MATERIALS & TEXTURES PATTERNS

Oak wood

Cotton Velvet

Ultima Wall Art | The Earth Series - Flow

Titanium

Flocking

Nilaya by Asian Paints | Candece Olsen Dream On | W075D4LWY75

Royale Play IDC Collection Verdigris

32 / LO O K B O O K 2 0 1 7 E L I X I R : CO LO U R P L AY / 33

CO LO U R P LAY
Combinations for the lead and accent colours in various proportions can be used to style each
Elixir space differently. Mix and match to create your own colour play across walls, furnishings
LEAD COLOUR PALETTE and accessories to complete the look.

Intense Ocean CN17 Botanica 7886 Vintage Rose 8104 Igneous Rock 8470

SUPPORTING COLOUR PALETTE

Garland 7781 Nimbus Shower 8330 Butter Rum 8456 Slow Thunder 9184

MATERIALS

Oak Wood Cotton Velvet Titanium

TEXTURES & PATTERNS

Flocking Royale Play Ultima Wall Art Nilaya by Asian Paints

IDC Collection Verdigris The Earth Series - Flow Candece Olsen Dream On
W075D4LWY75
34 / LO O K B O O K 2 0 1 7 E L I X I R : CO LO U R P L AY / 35

Igneous Rock
8470

Botanica
7886

Oak Wood
36 / LO O K B O O K 2 0 1 7

Vintage Rose
8104

Teal Magic
7470

Oak Wood

Ultima Wall Art Vintage Rose

The Earth Series- Flow 8104
38 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 39

Botanica
7886

Slow Thunder
9184

Cotton Velvet
40 / LO O K B O O K 2 0 1 7 E L I X I R : CO LO U R P L AY / 41

Intense Ocean
CN17

Oak Wood

Nimbus Shower
8330
42 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 43

Nilaya by Asian Paints

Candece Olsen Dream On
W075D4LWY75

Oak Wood
44 / LO O K B O O K 2 0 1 7 ELIXIR : STYLE TIPS / 45

Things found bubble with memories

of shores travelled. Contact with

water creates a fusion of texture and

colours in metals.

Fluid patterns echo the movement of water,

its flow, churn and ephemeral hues.

Play with duality.

Like the lightness of driftwood,

its edges softened by water.

46 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 47
48 / LO O K B O O K 2 0 1 7

M O O D BOA R D
Pare down
to the essence,
but don't remove
the poetry.
- Leonard Koren

T ime does not fly or stand still.

It doesnt hurry down a busy
street or crawl to a stop like an engine
finds itself standing near the window,
a well-worn palette next to it. In a small
balcony on the 29th floor, a vine bursts
experiences that engage them; body,
mind and soul. Process is not a means
to an end; it is the point of it. Time is
Slow living is a mindful, conscious out of steam. While everyone seems with cherry tomatoes, just enough for treasured, and its patina embraced.
to be racing against time, some a dinner for two. Pastimes are finding
way of life, not a vacation from it. of us have realised that we would their feet in a passion, and people are Slow living is about looking deeper.
rather enjoy its every ticking minute. finding themselves or at least, taking It is about immersing yourself
People are looking for a way the time to. in the why of an experience,
In a world where faster is better, some the history of an object or the layers
to truly live the moment, every day. of us are asking if it is really. Today, fine Slow living is a mindful, conscious way of a relationship. It is giving everything
dine has come to mean farm to fork, of life, not a vacation from it. People the time it naturally needs to be its best
and luxury is handmade. The easel that are looking for a way to truly live the whether it is a conversation or
was packed away under the bed now moment, every day. They are seeking a bottle of wine.
 S LOW L I V I N G : M O O D B OA R D / 53

MATERIAL MOODBOARD
54 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : CO LO U R F O R E C A S T / 55

LEAD PALETTE

FORECAST
Slow living is a celebration of process. It is an immersion Lilac Dash 8210

of the senses in the minute detail of being. It invites

you to see through touch and feel through sight.

Movingly haptic, materials like ceramics, Burma teak

and leather are refined without losing their natural imperfections.

The texture of sponge and cork, and organic patterns

like the cracks in kintsugi evoke the idea of the unhurried.

Lead colours are weightless yet layered, rhythmic

without being monotonous. The porosity of a tone on tone

Dusty Trail 8506
process gives depth to colour while the underlying

whiteness has a reflective quality. Spaces have a lived-in charm,

soaking in a sublime, nourishing wabi-sabi energy.

Grazing Land 8394

56 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : M AT E R I A L S | F I N I S H E S | PAT T E R N S / 57

MATERIALS & TEXTURES PATTERNS

Burma Teak

Handmade Ceramics

Nilaya by Asian Paints | Grass cloth & Natural | W017D189Y75

Leather

Nilaya by Asian Paints | Dazzling Dimensions | W069D3YKY75

Nilaya by Asian Paints | Gilded Memories | W089W036S75

Sponge
58 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : CO LO U R P L AY / 59

COLOUR PLAY
Combinations for the lead and accent colours in various proportions can be used to style each
Slow Living space differently. Mix and match to create your own colour play across walls,
LEA D COLOU R PA LETTE furnishings and accessories to complete the look.

Lilac Dash 8210 Dusty Trail 8506 Grazing Land 8394

SUPPORTING COLOUR PALETTE

Alliance 1203 Rose Blush 5232 Earthy Elegance 9544 Timber Land 8759

MATERIALS

Burma Teak Handmade Ceramics Leather

TEXTURES & PATTERNS

Nilaya by Asian Paints Sponge Nilaya by Asian Paints Nilaya by Asian Paints
Dazzling Dimensions Grass cloth & Natural Gilded Memories
W069D3YKY75 W017D189Y75 W089W036S75
60 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : CO LO U R P L AY / 61

Grazing Land
8394

Burma Teak

Handmade Ceramics

Alliance
1203
62 / LO O K B O O K 2 0 1 7

Dazzling Dimensions Lilac Dash

Dusty Trail Burma Teak Nilaya by Asian Paints 8210
8506 W069D3YKY75
64 / LO O K B O O K 2 0 1 7

Earthy Elegance
9544

Timber Land
8756

Burma Teak
66 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : CO LO U R P L AY / 67

Alliance
1203

Rose Blush
5232

Burma Teak

Handmade Ceramics
68 / LO O K B O O K 2 0 1 7 S LOW L I V I N G : S T Y L E T I P S / 69

Imperfect is perfect.

Stories are textured.

Make. Do. Decor isnt a collection of things,

but a reflection of process.

The leaf colours fabric

in its own time.

The handmade cannot

be hurried.
72 / LO O K B O O K 2 0 1 7 LO C A L P R I D E / 73 CO LO U R O F T H E Y E A R / 74

M O O D BO A R D
We have just one

world, but we live in

different ones
- Mark Knopfler

B lend. Assimilate. Become. Thats

how it went, whether you were
a desi in a foreign land or a migrant
cuff; not a generic Chinese character,
but dots and dashes that speak of
ones roots in Kutch. In a long menu of
While politically it could translate into
a bullish patriotism, there is a
gentler face to this search for who
in your own. Until now. As cities momos and steak, a fiery Naga curry we inherently are. It is not so much
It is not so much a question of become more cosmopolitan, the becomes a favourite. Among rows of a question of looking inward but of
looking inward but of sharing melting pot is making way for the Dr Seuss books, mothers-to-be are sharing indigenous narratives.
salad bowl where people are finding folk tales that they heard, but We are reinterpreting the idea of
indigenous narratives. coming together without losing their never read now, illustrated by local, being Indian or global, scratching at its
innate individuality. Local Pride is a tribal artists. Whether it is food, fashion, assumed homogeneity.
We are reinterpreting the idea trend that sees a celebration of the architecture, literature or entertainment,
sub-cultures we belong to, and the true people are looking for something to Talking about the danger of a single
of being Indian or global, scratching diversity of our country. identify with and very, often that story, novelist Chimamanda Adichie
translates into the hyperlocal, which said, The problem with stereotypes
at its assumed homogeneity. The post-globalised world is seeing a for many years we have consciously or is not that they are untrue, but that
growing, and welcome, whisper of the subconsciously ignored. they are incomplete. Local Pride
local. A tattoo peeps out from under a is a joyous assertion of the many
stories we are.
MATERIAL MOODBOARD
78 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R F O R E C A S T / 79

LEAD PALETTE

FOR E CA S T
The love of the local is an expression of the self
Abyss 8365
and a sense of belonging. The colour palette with Abyss,

Copper and Balsam Brown exudes warmth and familiarity

and yet, it lends to surprisingly rare combinations.

Locally sourced, sustainable materials like coconut wood,

kala cotton and bamboo complement natural finishes of Manipuri

black clay and red oxide. The search for what is intrinsically

me or my history can be articulated with an unassuming yet

distinctive space one that is rooted in tradition yet sensitive

to contemporary ideas. Copper 0587

Balsam Brown 8520

80 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : M AT E R I A L S | F I N I S H E S | PAT T E R N S / 81

MATERIALS & TEXTURES PATTERNS

Coconut Wood

Bamboo

Ultima Wall Art | The Earth Series | Tree of Life

Kala Cotton

Black Pottery

Nilaya by Asian Paints | Mystic River | W057D329S75

Red Oxide | Apex Floor Guard | Ming Red 0R07

82 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R P L AY / 83

CO LO U R P LAY
Combinations for the lead and accent colours in various proportions can be used to style
each Local Pride space differently. Mix and match to create your own colour play across walls,
LEAD COLOUR PALETTE furnishings and accessories to complete the look.

Abyss 8365 Copper 0587 Balsam Brown 8520

SUPPORTING COLOUR PALETTE

Raw Cotton 8459 Dusk Blue 7382 Vintage Purple 9566 Clay 9521

MATERIALS

Coconut Wood Bamboo Kala Cotton

TEXTURES & PATTERNS

Black Pottery Red Oxide Ultima Wall Art Nilaya by Asian Paints
Apex Floor Guard The Earth Series Mystic River
Ming Red 0R07 Tree of Life W075D4LWY75
84 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R P L AY / 85

Abyss
8365

Raw Cotton
8459

Bamboo
86 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R P L AY / 87

Copper
0587

Raw Cotton
8459

Bamboo
88 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R P L AY / 89

Abyss Black Pottery Raw Cotton

8365 8459

Dusk Blue Balsam Brown

7382 8520
90 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : CO LO U R P L AY / 91

Balsam Brown
8520

Nilaya by Asian Paints

Mystic River
W075D4LWY75

Kala Cotton
92 / LO O K B O O K 2 0 1 7 LO C A L P R I D E : S T Y L E T I P S / 93

Unstereotype ethnic. Juxtapose the diverse.

The grass is greener on your side:

sustainable style with local barks, fibre and craft.

Unique totems or trinkets make

for interesting conversation pieces.

94 / LO O K B O O K 2 0 1 7 B OT I S H U M A N / 95
96 / LO O K B O O K 2 0 1 7 CO LO U R O F T H E Y E A R / 97 CO LO U R O F T H E Y E A R / 98

M O O D BOA R D
Theodore: Well, you seem
like a person but you're just
a voice in a computer.
Samantha: I can understand
how the limited perspective
of an unartificial mind
might perceive it that way.

T echnology used to be all about

efficiency. Lifeless, voiceless,
For many, the person we turn to when
we need something or someone is
While the how of cognitive to intuitive
technology is complex, the why
You'll get used to it.
characterless, but getting the job not really a person anymore. The bot seems obvious enough. We want
While the how of cognitive to done thats all that mattered. But as
it evolved to become inseparable from
today is a familiar voice on the other
side, helping us on the go. Invisible yet
more technology and we want
it to be as human as us. A digitally-
- From the movie, Her
daily life, we began to look for more always around. Your bot is that voice empowered and socially-challenged
intuitive technology is complex, from our silicon companions. within, which chimes in when you are generation is looking at personalised
An answer on a screen wasnt enough. thinking hot chocolate fudge in the bots to connect emotionally, to feel
the why seems obvious enough. We wanted to hear it. While some may middle of a diet. Or the one which understood. And, as technology catches
worry, our innate need for friendship, gently nudges you to do things you up with our changing expectations
We want more technology and we understanding and human connection have been putting off calling home, of it, these highly humanised bots
isn't diminishing. We are just finding or catching up on all the books you will add a new dimension to human-
want it to be as human as us. it in the increasingly intuitive and
responsive bot.
bought but never had the time to read.
In a way, it can be that
machine interaction.

non-judgemental friend who knows

just how much to say, but accepts your
every decision.
MATERIAL MOODBOARD
102 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : CO LO U R F O R E C A S T / 103

LEAD PALETTE

FORECAST
At the intersection of the real world and the virtual,

the line that separates the two begins to blur.

The companionship between bot and human, and the inherent Olive Path 7622
contrast within has shaped a new kind of design thinking

one that is perfectly functional yet alive with a human spontaneity.

Pale Sisal allows for the smooth transition between Olive Path,

a colour symbolic of life and Burgundy Plus which exudes empathy.

Inspired by wearable technology, the material palette

contrasts metal and felt for an interesting interplay of matte

and gloss, warm and cool. Patterns explore the innate

geometry of nature like honeycomb and textures like latex add

a new layer of experience. A fine balance of cognition and intuition. Pale Sisal L155

Burgundy Plus X129

104 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : M AT E R I A L S | F I N I S H E S | PAT T E R N S / 105

MATERIALS & TEXTURES PATTERNS

Beech Wood

Felt

Nilaya by Asian Paints | Vienna | W072D4DLG75

Mesh Fabrics

Honeycomb Texture
106 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : CO LO U R P L AY / 1 07

CO LO U R P LAY
Combinations for the lead and accent colours in various proportions can be used to style each
Bot is Human space differently. Mix and match to create your own colour play across walls,
LEA D COLOU R PA LETTE furnishings and accessories to complete the look.

Olive Path 7622 Pale Sisal L155 Burgundy Plus X129

SUPPORTING COLOUR PALETTE

Inca Ruins 7855 Herbal Pack 8602 Metallic Grey 8296 Antimony 8309

MATERIALS

Beech Wood Felt Mesh Fabrics

TEXTURES & PATTERNS

Honeycomb Nilaya by Asian Paints

Vienna | W072D4DLG75
108 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : CO LO U R P L AY / 109

Burgundy Plus
X129

Antimony
8309
110 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : CO LO U R P L AY / 111

Olive Path
7622

Beech Wood
 112 / LO O K B O O K 2 0 1 7 LO C A L P R I DCO
E :LO
COULO
R OUFR TPHL EAYY E A R / 113

Nilaya by Asian Paints | Vienna

W072D4DLG75

Antimony
8309

Inca Ruins Antimony

7855 8309
114 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : CO LO U R P L AY / 115

Herbal Pack
8602

Pale Sisal
L155

Mesh Fabrics
116 / LO O K B O O K 2 0 1 7 B OT I S H U M A N : S T Y L E T I P S / 117

Look for objects and ideas where

the machine-made is alive with feeling.

Find harmony in the natural and the man-made,

where wood meets ceramics or in the geometry
of knotted fabric.

Organic isnt always irregular.

The Nautilus sculpture draws
upon natures precision.

Explore biomimicry and

the natural symmetry
of patterns inspired by tree
rings or human anatomy.
 CO LO U R O F T H E Y E A R / 119

COLOURNEXT17:

Behind Our Colour Stories

Introduced in 2003, ColourNext, our annual colour forecast, has become

widely recognised as a powerful tool for designers, architects

and anyone working with colour to refer to for the upcoming years freshest

colours and a springboard for design ideas.

Indias finest design minds, including architects, sociologists and advertising

professionals work side by side to break down, analyse and draw

conclusions from changing consumer behaviour and how that impacts

colour and dcor choices. Sifting through media, contemporary

design spaces and interviews with design thinkers, trend forecasters,

media professionals and influencers allows a picture to emerge of evolving trends.

This information then informs a panel of select designers across

India who brainstorm over colour associations which are then translated

into a range of colour stories and themes that reflect the moods of the year.

A further distillation by industry leaders and design experts chosen

by the Asian Paints colour marketing team produces even more refinement

the final colour stories are born, distinct and defining, an accurate picture of the

times. These along with emerging consumer segments and an expertly curated

spectrum of colours are then presented as the upcoming years ColourNext.

INDIAS FOREMOST COLOUR TREND FORECAST

THE PEOPLE

Socio-Cultural, Media & Trend Experts

Amrita Mukherjee, Aditi De, Anupama Bhat, Milind Vishwas Sathe,
Preeti Vyas, Prem Narayan, Ravi Kaimal, Sanskriti Menon, Supriya Kamath,
John P. Mathew, Daksh Sharma, Kashish Chabra

Thought Leaders
Anuj Prasad, Marlies Bloomendaal, Mookesh Patel, Mridula Sharma, Rowena Robinson,
Sanket Avlani, Simin Patel, Sowmya Aji, Natasha Prinja, Neeti Bose, Ramprasad Naidu,
Reema Moudgil, Srijata Bhatnagar, Abhijit Bhaduri, Anchal Kaushal, Neeti Bose,
Chandrashekar Beda, Navin Narayan

Creative Visual Workshop

Amit Vijaya, Amrita Kaushal, Amirta Nambiar, Khusboo Gupta,
Madhuvanti Kumar, Neha Chauhan, Anuj Sharma, Dinesh Krojan,
Elizabeth John, Niharika Saraf, Vikas Sethi, Ujjval Shah

Future Geniuses
National Institute of Fashion Technology, Bangalore

Consultants
Pavitra Rajaram, Ashwini Deshpande, Shalini Bansal, Navdeep Kaur, Jasleen Bindra

Research Partner
Tata Elxsi Ltd.

Conceptualized & Published by

Asian Paints Colour Marketing

Contribute to the ColourNext18 process

Stylist Write to us at colournext@asianpaints.com
Ritu Nanda Designs Design
Wari Watai Illustration
Photographer
Allen Shaw
Darren Watson Copywriter
Pooja Agarwala Maggie Chiang For more information, visit: www.asianpaints.com/colournext
Location Courtesy Wari Watai
MAGARI, Bangalore Printing Khyati Trehan
Pragati Offset youtube.com/asianpaintsindia twitter.com/asianpaints
The Tamarind Tree
Bangalore facebook.com/AsianPaints.in pinterest.com/asianpaints

Disclaimer:
Colours shown in the book are indicative only. Use Asian Paints spectra for colour reference.
1 24 / LO O K B O O K 2 0 1 7

Rs. 600