Visitor SIM Page

UI Design, Visual Design

Visitor SIM promotional page designed for www.three.ie. The page can be viewed here. This web page was developed in collaboration
with the Marketing and Communications department at Three. The aim of the web page is to promote the SIM only prepaid plan and
Three Money Card to foreign visitors (mainly language students) in Ireland. The page was to promote these as a package: Threes Smart
Toolkit which is exclusive to foreign visitors in Ireland. The page was translated into 8 different languages. The social icons incorporated
into the background aim to appeal to the main target market, the language student living in Ireland. The fresh, contemporary imagery and
bright colours reflect the vibrance and energy of Three as a brand.
The Pitch
UI Design, Visual Design
Internal microsite designed for www.three.ie. The site was designed on a simple one-page template, incorporating the hamburger
menu for a simple and discreet navigation functionality. The Pitch was an idea developed by Marketing and Communications whereby
employees of Three could pitch their business ideas within the company and potentially win a cash prize. The website incorporated the
use of a striking colour palette and clean contemporary illustration and photography. The bold colour palette helps to break down the
long page format into clearly divided sections, making the instructional content easily accessible to the user.
#3 GRAD
UI Design, Visual Design
Homepage design for www.three.ie/graduate-programme. This was designed in Sketch along with the wireframes for the other pages of
the website. The website is a simple microsite, intended to utilise a simple navigational system, displaying clearly laid-out information
and videos for the graduate. My role in this project involved creating wireframes and hi-fidelity mockups. Threes recently implemented
new set of branding guidelines were followed to maintain consistency with their newly launched company website. I was responsible for
implementing the visual style and structure of the website , which intended to appeal to a youthful, energetic and optimistic audience.
Error 404 Re-Design
UI Design, Visual Design
Re-design of the Error 404 page for www.three.ie. This page was re-designed in view of the companys rebrand. The dominant use of the
colour pink used throughout the design adheres to the newly proposed branding guidelines. The responsive design was created in Sketch
using a style guide to maintain consistency. The re-design involved manipulating the artwork from the original design and creating a
cleaner, modern layout. Adobe Illustrator was used to manipulate the vector based artwork. The re-design features a full width hero
image which lends a contemporary finish to the page.
Vegging Out
App Design, UI Design, UX Design
www.veggingout.ie is an Irish company providing an online resource for vegetarians and vegans.
This was a digital product which I developed in collaboration with a virtual team of coders, designers and project managers.
We worked according to the branding guidelines provided and designed an app to complement their existing website.
As a designer I conducted market research, user-testing, developed wireframes and prototypes. Clickable prototype can
be viewed here. My main role involved the planning and execution of graphics: user interface design layouts and elements.
These resulted in the development of high-fidelity mockup designs to demonstrate the apps functionality and layout.
Intralingual
Logo Design, Branding, UI Design
Intralingual is a proposed digital social network which aims to connect language learners locally. Intralingual promotes a casual learning
environment which enables individuals to practise foreign language skills with native speakers. This brief was developed as part of a
team. My input as the teams designer included designing the logo and proposing user interface mock-ups for the website design.
Personal input also included ideation and contributing towards a collaborative scope document
Blossom
Logo Design, Branding, UI Design
This brief focused on branding and visual identity to promote a summer garden festival.
The aim of the brief was to reect a fresh botanical theme and to appeal to a broad age group.
The brief deliverables included a logo design and a proposal for a festival app.
S.O.S
Logo Design, Branding
Sacred Oil Synergy is a holistic skincare brand. The products are hand crafted using natural and organic ingredients and essential oils.
The S.O.S logo is a vector logo designed in Adobe Illustrator. The logo can be presented in either grey or white, dependent on the
packaging and marketing purposes. The infinity symbol incorporated in the design represents the synergy of natural elements inherent in
the ethos of the brand. The minimal palette and simple, clean lines reflects the purity of the brands essence.
Funked Up
Visual Design, Advertisement Design, Print Design
Magazine advertisement design created for cycling brand Funked Up for the publication Hot Press.
The design incorporates a bold visual style in keeping consistent with the brands youthful and robust identity.
House of Provence
Print Design, Packaging Design
www.houseofprovence.co.uk is an e-commerce business with locations in both the UK and Ireland. House of Provence is the
exclusive distributor of a range of bath, body and room fragrance brands sourced in France. As the companys in-house graphic designer,
I managed the packaging design of their own-brand, bespoke scented sachet range. The branding was reminiscent of old world nostalgia.
Responsibilities included liaising with printers, sourcing vintage imagery, image manipulation and re-touching vintage artwork.
I developed the artwork and typography for the entire packaging template, sourcing fonts and preparing artwork for print.
The range is sold through the company website and retail outlets. The range of scented sachets can be viewed here.