INTERNSHIP PROJECT REPORT
ON
“A study on reasons for high initial attrition rate in HDFCSL”
A project report undertaken and prepared by
SHRUTHI.V
09MBA049
In compliance with the requirements for obtaining
The Degree of Master of Business Administration
Conferred by,
Jyoti Nivas College (Autonomous)
Affiliated to Bangalore University
Bangalore – 560095
CERTIFICATE
I Ms. Richa Bhalla hereby certify that Shruthiv pursuing her Masters in Business Administration
from Jyoti Nivas College has completed a project on “A study on reasons for high initial attrition
rate in HDFCSL” as her summer internship programme during the period of June and July 2010.
This is to certify that this report is submitted in partial fulfillment of the requirements for the
degree of Masters in Business Administration to Jyoti Nivas College (Autonomous) affiliated to
Bangalore University.
The information submitted by her is true and original to the best of my knowledge.
__________ ____________________
Sign of Director Sign of Internal Project Guide
Stamp of the college
Date:
DECLARATION
I Shruthi. V pursuing my Masters in Business Administration from Jyoti Nivas College, hereby
declare that I have completed a project on “A study on reasons for high attrition rate in
HDFCSL” during the months of June and July. The information compiled and submitted in this
report pertaining to the project is true and original to the best of my knowledge.
However, the views expressed in this report are not necessarily those of the company or college
and all responsibility for any errors remains with the author.
____________________
Signature of Student
Date:
ACKNOWLEDGEMENT
I have completed my project with immense sense of satisfaction and achievement. I hereby deem
to take this opportunity to acknowledge each and every individual for their help and effort in
accomplishing this endeavor.
I wish to express my gratitude to Mr.Jaya prasad, the former branch manager of HDFCSL,for
giving me an opportunity to enhance my knowledge by granting permission to do my summer
internship programme in their company.
I am grateful to Mr. Manoj kashyap for his guidance and cooperation during the course of the
programme.
I would like to express my heartful gratitude to Dr.Sr.Lalitha for her support and motivation for
doing a summer internship programme.
I would like to thank my faculty guide Mrs. Richa Bhalla who had immense patience to take up
all my queries and for giving valuable suggestions. It is only through her excellent assistance that
i was able to conclude this project.
I would also like to thank my parents and friends who supported me and gave me enthusiasm
throughout the project.
Last but not the least; I am thankful to the almighty for giving me strength, courage and patience
for concluding the project.
EXECUTIVE SUMMARY
“PEOPLE” is the most important and valuable resource every organization has in the form of its
employees. Dynamic people can make dynamic organizations. Effective employees can
contribute to the effectiveness of the organization Competent and motivated people can make
things happen and enable an organization to achieve its goals.
Organizations have now started realizing that the systematic attention to human resources is the
only way to increase organizational efficiency in terms productivity, quality, profits and better
customer orientation.
HR can help deliver organizational excellence by focusing on learning, quality, teamwork, and
through various employee friendly strategies.
Today with a lot of MNC’s coming in India, the amount of competition has increased to such an
extent that organizations have further aggrieved their stress on proper man management. Along
with being competitive, the MNC’s have brought in a systematic approach to HR with the help
of technology utilization.
My project has been accomplished in one of such MNC’s – HDFC Standard life (HDFCSL).
This is one of the leading companies in insurance industry.
The project report consists of
The project report is focused on analyzing the trends in attrition at HDFCSL. The report consists
of analysis of attrition at HDFCSL. After understanding which, measures for retaining the
employees have been suggested.
LIST OF TABLES
Table 1:Per capita Life Insurance Premium
Table 2: Who’s going with whom
Table 3 : Tax benefit
Table 4: Confirmation / Probation
Table 5: Post confirmation
