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cos Communication
a.
OVERVIEWY
vestry
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improving
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tetera cmmuricaon
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skits
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What makes a good communicator? Choose the three most important factors.
* fluency in the language * asense of humour
+ an extensive vocabulary * grammatical accuracy
+ being a good listener ‘* not being afraid of making mistakes
* physical appearance * an awareness of body language
What other factors are important for communication?
Discuss these questions.
+1. Wheat forms of written and spoken communication can you think of? For
example: e-mails, interviews
2 Which of the above do you like using? Why?
3. What problems can people have with them?
4 How can these problems be solved?
‘Which words below apply to good communicators? Which apply to bad
communicators -
articulate coherent eloquent fluent focussed
sitant inhibited extrovert persuasive rambling
responsive sensitive succinct reserved
wulary file page 156© Which of the words in Exercise A have the following meanings?
1 concise 5 dlearand easy to understand
2 reluctant to speak © good at influencing people
a 3 takking in confused way 7 outgoing
44 able to express ideas well 8 reacting ina positive way
@ Complete this talk by a communication expert with the verbs from the box.
listen digress interrupt explain engage clarify confuse ramble
“Good communicators really .. _topeople If they do need to use unfamiliar terminology they
and take in whatis said. They maintain eye contact sess Abby giving an easy to understand
and have a relaxed body language, but they seldom example. Furthermore, although they may
“and stop people talking. If they don’t 5 and leave the main point to give
Understand and want. something addtional information and details where
they wait for a suitable opportunity. appropriate, they willnot ............. Sandlose
sight of their main message. Realy effective
When speaking, effective communicators are good
at guine CRT eeree se S_ communicators who have the abilty to
thelrstener. They make theirpoints dearly. They wthcolleagues, avec customers and
will avoid technical terms, abbreviations orjargon. _ SuPPlers are a valuable asset for any business.’
© OF Ut Ustenta the tatkand check your answers.
@ Think ota good communicator you know. Explain why they are good at
communicating.
D sweadteryflepage 156
© © 12 Listentothe first part of an interview with Anuj Khanna, Marketing
Manager of Netsize, a marketing agency for mobile media, and answer the
Improving | questions.
communications
4 According to Anuj Khanné
a) why have communications improved in recent years?
'b) how can they improve in the future?
2 What example does he give of banks improving communications with
customers?
© 17 15 ustento the second part ofthe interview.
4 What are the consequences of the following communication breakdowns?
) problems in air traffic control systems
8) delays in fixing communication systems
faults in cash machines
2 Which of the following developments in communication does Anuj Khanna
expect to see in the future?
2) mote privacy for customers
'b) more freedom for companies to communicate with customers
©) more control by customers over the messages they recelve
4) mote communication between machines
@ How do you think business communication will change in the future?(Unit 1 Communication
Internal
ation
© whatare the advantages and disadvantages for comparties of using e-mail?
© Select three of the items below which, in your opinion, best contribute to
improving communication.
‘rust
open plan offices smallteams
voice mail strong corporate identity
~ e-mall frequent meetings
mobile phonies staff parties
Communication — it’s much easier said than done
‘By Clare Gascoigne
Trust is key in an
open organisation
Gotting staff fo talk to each other
‘ought to be the least of your
problems, ot internal
communication can be one of the
hardest mats to erack in business
“Communication comes up in
every department. The
repercussions of ot
communicating are vast’ says
‘Tho Theobald, co-author of Skat
Up and Listen’ The Truth About
How lo Communicate et Work
Poor communication ca be
‘purely practical problem,
Gearbulk, a global shipping
Dposinese ith branches around the
‘worl, faced language and
seograpbical difficulties, as wel
a huge amount of paperwork. With
‘upto 60 documents per cargo, it
‘was a logistical nightmare to track
And monitor jobs, while tighter
securlty regulations after ® | 1.
‘meant customs dociments had to
be realy before ship was allowed
ot
Installing an automated system
means data is now entered only
once but can be accessed by anyone
in the company, wherever they are-
‘Reporting is faster by @ matter
of months, says Ramon Ferrer,
Vice President of Global FT at
‘Goarhulk. ‘An operational team
carrying a voyage all the way
across the world doesnt always
have to be talkin to each other —
‘and we don’t waste time duplicating 90 Alex Haslam, Professor of
‘ie same information,’
4 Given today’s variety of
communication tools, it seems
‘strange that we still have a
problem communicating, Bur the
brave new world of high-tech ean
45 ereate barriers — senior managers
Jhide behing their eommptors, staff
ruse voice mail to screen calls, and
‘employees sitting next to each
‘tar wil send emails rather than
50 speak.
‘Danagers should get up, walle
ound the office and talk to people’
says Matt Rogan, Head of
‘Marketing at Laned, a leadership
55 and communications consultancy.
“Faceto.tace comuneaication can't
bbe beaten.
‘Theobald recommends checking
‘email ony three times a day,
@ allocating a sot period of time to
deal with iL. ‘If you leave the sound
‘on, the temptation is as groat asa
‘ringing phone, Poople wil interrupt
‘meetings to chock their emails’
6 Another problem is simply
Intting the ‘repay al! button,
‘bombarding people with
{nformation. ‘We had unstractured
data coming at staff from left,
7 right and centre, leaving it up to
{individuals to sort out, says
Gearbulk’s Ferrer, ‘Our new system.
hhas reduced e-mails and changed
‘he way people work. It will remind
75 you about work flow"
Information ovuriond also means
people stop listening. But there may
‘bea deeper reason why a message
Talls to get through, according to
Psychology at Exeter University.
“Everyone thinks @ failure to
‘communicate is just an individual's
error of judgment, but i's not
‘© about the person: is about the
‘group and the group dynamics” he
says. ‘Just traning people to be
‘200d communicators isn't the
‘ssue,"
oo The problem is that exployoos
develop common loyalties that are
far stronger than the need to share
information. This ean even extend
to questions of safety
‘9 “Tethe mid-1980s there were a lot
of light air crashes in Australia
Decause the two government
epartments responsibie for air
‘safety weren't communicating?
100 says Haslam, ‘The government was
trying to save money and both
groups fet titeatened, ‘The
individuals were highly identified
with their own organisation and
15 useing to communicate with the
‘other department.”
‘A company is particularly at risk
‘when cost-cutting is inthe ai.
Individuals withdraw into
tio departmental joyalties out of fear.
Sending such people on yet another
“how to communicate’ course will
be pointless. Instond, Haslam
believes that identifying the sub-
22» groupe within an organisation and
making sure each group feels
valued and respected can do far
‘more to encourage the sharing of
‘information. “The key to
120 communication’ he says, “is trust
FINANCIAL TIMESUnits Communication
@ Read the article and complete the chart below.
© Read the article again and answer these questions.
4. What communication problems did Gearbulk have?
2 How did Gearbulk overcome the problems?
3, What solitions does Theobald recommend for the above problems?
‘4 According tothe author, why do staff often recelve too many e-mails?
5, Why weren't the two goverment departments (responsible for alr safety)
communicating?
6 What does the author think about sending people on communication courses?
@ Which word in each group does not form a word partnership with the word
inbald?
4 waste time resources information
2 face trouble problems difficulties
3 duplicate information _ time work
4 install systems factories equipment
5 save money time experience
6 develop truth loyatty motivation
7 share support information ideas
B allocate time ideas resources,
9 interrupt e-mails conversations meetings
@ Discuss these questions.
4 “Face-to‘face communication can't be beaten.’ Doyou agree?
2 How could communication be improved in your organisation?
3, How will communication change inthe office ofthe Future?
2D Vecaduiery flepage 158(Units Communication
© complete these idioms with the missing words from the box.
point bush grapevine stick wavelength
- nutshell picture tall purposes
ines
2) 0 putting nn
'b) to get straight to the
9 tohearitonthe
4) to put you inthe i
e) to get the wrong end of the ..
£) tobe on the same
8) carrtmake head or.
h) to talk at cross
1) to beat about the ..
D togetour
- crossed
© Which of the idioms in Exercise A mean the following?
4 tofailto understand anything
to share similar opinions and ideas
to summarise briefly
to misunderstand
to delay talking about something
to give the latest information
7 totalk about the most important thing
8 tohear about something passed fram one person to another
auewn
@ Complete the sentences with the idioms learned from Exercise A.
4 OK, I'l I'm afraid we're going to have toet yau go.
2 “Youand your boss seem to agree on most things.’ ‘Yes, we are ....
3 Some important decisions were taken at yesterday’s meeting. Let me
1 think we are
4 sss meaninext month, not this month,
5 Henever gives youa straight answer. He’s always
6b cacesesaesnes that he’s been fired, Is ittrue?
7 It’s avery complicated system, but to.
kettle.
8 Ifyou think our biggest problem is market share then youhave
9 This report makes no sense atall. |. z
40 Everyone artived forthe meeting at diferent times. We must have
itworks exadty tke a big,
© Askyour partner the following questions.
4. What have you heard on the grapevine recently?
2 When was the lat time you got the wrong end of the stick?
3 Whenis itnecessary to put someone inthe picture?
4 Inywhat situations is it good to beat about the bush?
5. Inwhat situations is it good to get straight tothe point?
6 Can you give an example of when you were talking at cross purposes?
7 Is there anything you can't make head otailaf?Unit 1 Communication J
@ What expressions can you use on the phone in the following situations?
Dealing wi 4 you don’t hear what someone says,
communication | 2 the person speaks too fastortoo quietly
breakdown
3. you don't understand a word or expression they use
4 youwant to check the spelling of something
5 youwant more information about a subject
6 the connection is not good and you can't continue the conversation
7. youwant to check the key points
©) s.4 Listen to the telephone conversation between Bernard and Koichi,
Which of the problems mentioned in Exercise A do the speakers have when
communicating?
1) is Listentothe two speakers in a similar conversation. Explain why the
second conversation is better. Give as many reasons as youcan,
Os Listento the conversation again and complete these extracts with
words or expressions from the conversation.
4 That's good.
while |
get a pen,
2 Somy Bernard, | = Could you
é a lite, please? I need to take notes.
3 Letme sn. that, 200 posters, penis and pencils and 50 bags.
it.
a: Seal. sorycould you
Bernard, | don’t think | Know the company?
5 “They've placed an order for 18 of the new lasers...” Sorry,
me, please,
Bolasers?"
6 Som, | dow tfOlow you Whats nnsunens TOMOU
7. But! need detals about the company, Som IS.
Could you 2
hear you very well.
8 Sorry, | stil can’ theas you.
maybe the line will be better.
2Yean't
Now match each extract 1~8 to the points you discussed in Exercise A.
e
e
Workin pairs. Role play. Marketing Manager: turn to page 451; Overseas
agent: turn to page 150. While doing the role play, practise some of the
expressions you canuse for dealing with breakdowns in communication.
Useful language | ]
‘Asking for repetition What does .. mean? Solving a problem |
Sorry, couldyourepeat that? Sony, "mnotwith you. ‘Sony, i's abadline. Cant
| didn’t (quite) catch that. ‘Sorry, | don’t follow you. call you back? |
Could youspeak up, please? Could you give me some
Could you say that again more details, lease? Summarisingthecall
please? Couldyou etme have more Let me gooverwhatwe've
information? agreed
Asking for clarification Could you explain thatin Let me just summarise
‘Would / Could you spell that, detail?
please?
‘can I read that back to you?
What do you mean by
vou clarify that?
be more specific,=}
‘The HCPS group was formed a
year ago, following a takeover
Background
- HCPSis a private health care GF CP by Sanicorp. another
organisation based in Geneva, health care organisation.
| Switzerland. It offers advice Since the akeoven the
and treatment 10 wealthy company has become more
oe people and company centralised, with more
employees all over the world. decisions being made by the
Its advertising emphasises op management at head
thatit provides a personal office. The working language
health service tailored tothe Sr the groupis English.
individual's needs.
} |Gloria Rienter
From...) |Glorie Rien
Subject: [Emais; staff lounge
Communication
problems
Following the takeover, a
number of serious
communication problems
‘ave arisen.
Read the e-mails sent by
Gloria Richter, Office
Manager, and by Ursula
Krieger; Sales Director.
vate: [arene
There are some communication problems | wish to bring
10 your attention,
} 5
1 Each day we receive a huge number of e-mails from I
Taliep tania Ue carping mgm iverene
Sastomers. Some are important, many are not My
tres ieee a ey vec Subd ert |
itis whkshs umeseraiining ard venat them
neglecting her te. >
In your opinion, whatis the
‘most important problem
mentioned in the e-mails?
2 My staff don't understand why you got rid of the staff ;
lounge after the takeover. They say that it used to be @
{good place to meet people irom other departments
and to exchange ideas. Most of them still have not,
met anyone from Sanicorp yet.Unit Carmmunication |
To. (Chris Wright
Sar Kray
From...
Subject:
Date: [March 18
ymvurieations problems
he takeover, problems hav
j@ managers are really confused
iho they ehauld report to. We kc
pent at
ne they
planning a reocganisat
id us what's happening
depertment heads are
get a quick answer
happy
spend money, even sll sums. When th
heir present line manager for authority to buy
somathing, for examele,
sual repiy Ws “t's MOL uy
pesttee Desiree Roland Consultants SA
The President of HCPS, Susan Westbrook
eibsultan cs, Desiree Roland Cone dan ts
$A, based in France. She asked them to
HICPS and to send in a report. The
You are members of Desiree Roland Consultants.
Work in small groups. Make alt of all the
communication rabies inthe compan.
Then rank the problems inorder of importance.
What actions do you suggest to soive the
communication problems? venoeees
Discuss your idezs in groups, then meet as one a P
group and work outan action pan.
Which actions should be taken: Organisation
a) immediately?
Db) inthe near future?
©) later, when convenient? Documents
Which actions wil requir:
a) alot investment?
b) some investment? pecation
©) very little investment? of premises
) 1.6 Listen to some typical comments
jete the table with informatior
rom the listening extracts.
Description of problem
Customer relations
Other problems
IE
Writing
Write follow-up emaif'from the
aan acceali ag ier
) Writing file page 139
D Writing fue page 1
§) 1.7 Now listen to the President of the
company, Susan Westbrook, talking to Ch
Wright, Managing Director. Who do you a
wish, the President or the Managing Director?