MANAGEMENT INFORMATION SYSTEM
PROJECT PRESENTATION
AUTOMOBILE INDUSTRY
GROUP 12 MEMBERS
Akhil A (19010)
Glenza Catherin George (19018)
Gopika M (19020)
Sachin R (19043)
Sanjana R (19045) 1
INDUSTRY OVERVIEW
• Automobile Industry is the seventh largest and the second fastest industry in the world.
• India is ASIA’s fourth largest exporter in the automobile segment.
• Almost 2.5 million units of automobiles are generated every year.
• Automobile exports grew 14.50 per cent during FY19.
• Information systems within the automobile can provide information on trips, driving patterns,
and battery conditions.
• Here we discuss the evolution during the past decades and argue that this evolution is still
continuing with new innovations that offer interesting perspectives for IS research.
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INFLUENCE OF TECHNOLOGY
• Since Henry Ford open the doors of Ford at the beginning of the 20th century, technology has
redefined the way cars are manufactured, operated and maintained.
• IS pervade automobiles, fulfilling a wide range of different purposes such as current
location of the vehicle and the distance to its destination; they assist with parking and
with driving; they enable communication and provide entertainment.
• Constant Technology and innovations also led to electric mobility which is becoming a
crucial component of Energy Informatics research.
• Technology has contributed the following:
Convenience, Communication, and Entertainment (CCE)
Vehicle Monitoring
Geo IS and Navigation (GISN)
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Safety and Collision Avoidance
Automobile Information Systems and Green
Mobility
• Advances in artificial intelligence and vehicle-to vehicle communication are starting to
transform the car into an intelligent, self-driving vehicle that takes care of efficiency,
pollution, and safety.
• Following are the three important developments that can provide a tangible contribution
towards decreasing the environmental impact of the transportation sector:
Vehicle-to-Vehicle Communication
Intelligent Navigation System
Autonomous Cars
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TECHNOLOGY AFFECTING COMPETITOR DYNAMICS
• Customers idea of what constitutes a ‘premium’ experience is changing
• Shift from traditional media towards digital media
• Focus on Customer Experience- Tesla
• Enabling customers buy online- Peugeot, BMW
• Connected journey- Mercedes Me adaptors
• Jaguar Land Rover investing in Sheprd, FatMap and Lyft
• Use of CGI
• BMW providing experts in flagship dealerships
• Hyundai and Land Rover- no pressure to hit sales targets
• Tesla filed patent for 1 million mile Lithium Ion battery technology 5
MIS Across Departments
• Operations
Warehouse Management System
Model Mix structuring
SAP
• Finance- SAP
• Marketing- SAP 6
MAJOR MARKET PLAYERS
TOYOTA MOTOR CORPORATION
Toyota Motor Corporation (TMC) commonly known as Toyota is headquartered in Japan. It is one of the top 10
automobile companies in the world both in terms of revenue and production.
MIS of Toyota enables the gathering of huge amounts of business information, and offers a significant time saving
advantage to the employees. At strategic stage MIS systems and reports of Toyota helps the yearly operating scheme and
budgetary procedures.
Jidoka ,Toyota's error identification system emerges at any point of the manufacturing process and determines the
problem and allows line workers to make the important measures to resolve it immediately even if that implies stopping
the manufacturing process. Toyota uses its Jidoka to monitor the assembly process in real time and also tracks the
production verification and consumption information consistently. MIS help the organization to reduce order-to 7
shipment period, enhances its supply chain activities.
Hybrid Synergy Drive (HSD) is an innovation to a traditional geared transmission with an electromechanical
transmission.
Andons Toyota utilizes management information systems that employ visual controls to immediately convey
the status of production.
PokaYoke are tasked to convert information into data helpful for decision making.
SAP (Systems Applications and Products in Data Processing) generates the shipment schedules for each part
to match Toyota's assembly-line procedures and providers log on to the Toyota online portal, where the
company details the provisions to provide the updates on its shipment activities
Toyota employs one of the most sophisticated supply chain systems in manufacturing, working closely with
suppliers to ensure that parts arrive just when needed.
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TATA MOTORS
Tata Motors is India’s largest automobile company and the second largest in the passenger vehicles market. Over 3.5 million Tata vehicles
have driven on Indian roads since the first one rolled out on 1954.
Tata motors has implemented the ERP system as there was no online real time data available between various departments and the
information flow across the sales, finance and production planning was very cumbersome.
Implementation of the SAP ERP solution
SAP India also played a pivotal role in developing the ERP package. It provide supplier with order management system and reduce manual
effect of invoice capture. E-Learning is convenient and faster knowledge sharing is done. Operation support, Decision support, Strategy
development support is also provided. SAP provided a strong IT infrastructure to support Tata Motors’ aggressive globalization plans.
Siebel in Tata Motors
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IBM provides infrastructure solutions to Tata and Created a Seibel solution to provide a DMS solution which Provides a scalable and
reliable IT infrastructure for developing and deploying its DMS application.
Benefits of using Seibel
o Simplified IT infrastructure
o Low total cost of ownership
o More comprehensive view of customers
o Enhanced customer experiences and improved loyalty
o Improve capacity planning
o Increase profitability
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BMW
BMW is another top 10 automobile companies in the world with a global presence in all continents in the world.
BMW was founded in the year 1916 by Karl Rapp at Munich, Germany. This top automobile company has over
129,000 professionals employed globally and is one of the best luxury car manufacturers in the world.
mySAP Automotive
• mySAP Automotive integrates SAP Business Suite programs with customized operations to aid BMW to
attain substantial benefits by merging the whole engineering, production, marketing and service business
sector
• With mySAP Automotive merged within the operations of BMW, the business is able to improve important
business types of procedures and attain important company objectives:
Competent staff and expertise with effective techniques for labor force and talent acquisition
Financial stableness with improved procedures for financial performance control
Operational effectiveness with improved steps for businesses control
Product and service dominance with superior methods for product control 11
Excellent client value with improved procedures for sales and service
• mySAP Automotive is particularly created to address the needs and challenges of the BMW and the automotive industry. It
is a comprehensive and effective solution for BMW that encompasses business procedures from engineering design,
preparation, manufacturing, purchasing, sales and service.
• BMW utilizes mySAP Automotive to check manufacturing position in real time and requires to be aware of the production
validation and components usage data every 3 minutes.
• mySAP Automotive helps the company to minimize order-to delivery time, improves its supply chain initiatives in the areas
of demand planning and monitoring and locating of materials deliveries, and enhances inventory precisions all over its
production facilities allowing BMW to immensely minimize time to client for its efficient cars.
• mySAP Automotive offers BMW with top notch Internet operations and the commonly utilized business procedures from
production preparations and purchasing to sales and allocation for a total supply chain management remedy.
• BMW is utilizing mySAP Automotive for logistics, financing, and workforce improvement tasks.
• The organization has also established Internet programs for supplier quote establishment and investigation for
manufacturing components, which have been integrated to the mySAP Automotive.
• Important strengths of the mySAP Automotive information system lies in offering established processes, improved program
tools, and open technology to obtain their mySAP Automotive information system up and running immediately and helping
to attain their business objectives. 12
SOFTWARES USED FOR AUTOMOBILE INDUSTRY
• ERP Software(Enterprise resource planning) integrates information from all areas of a business into one complete enterprise
system so data can be shared across departments in real time in order to automate common tasks and to improve the
performance within an organization.
• Automobile ERP software is majorly used by office administrators and sales professionals of car dealerships and workshops.
With the help of the right tools of Automobile ERP Software helps to stay in touch with customers and serve them. It also
makes workshop and dealership function efficiently with less chances of human error. Tata Motor has implemented ERP
software as there was no online real time available between various departments.
Some of the ERP Software
o RAMP
o AUTO BOOM
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RAMP
• It is a car workshop management software. It has been specially designed to meet the growing demand of
automotive repairs. This auto repair shop software cuts down on admin time and helps to focus on car services.
CRM, vendor management are some of the features.
• RAMP automates the generation of bills and invoices for individual repair and service tasks. RAMP provides
modules to send notifications to customers when their vehicle servicing is due which leads to customer
satisfaction. It also helps customers schedule the date for their vehicle maintenance. Therefore, it helps to know
the customers in a better way leading to increase in the efficiency.
AUTO BOOM
• It is a dealership management software system which helps in automobile sales and service management. This is
considered as one of the top automobile solutions and is designed to manage showrooms and workshops with
efficiency. It provides complete accounting and inventory management solutions, backed by advanced features.
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• Auto Boom effectively manages details of vendors and suppliers from a single platform. One of the key
function of MIS Software is to bring all essential information over a single platform. This further helps
the authority to take quick decisions which further helps to promote the productivity at the workplace.
SOME OF THE FUNCTIONS OF ERP IN TATA MOTORS
• Manufactures and deliver components.
• Handle warranty claims with efficiency and accuracy
• Enhances dealership management
• Manages the complete vehicle order to delivery process
• Flexible and offers best business practices.
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SAP
• It stands for System, Application, and Product in Data Processing. It’s a German multinational
software giant known for making enterprise resource planning software to manage business
process and customer relation.
• SAP is the worlds largest vendor of ERP solution and a leader in business process application.
BMW utilizes SAP automotive for logistics, distribution and financing. The software improve
quality, reduce manufacturing cost. This drives market share growth in a highly competitive
global market.
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CONCLUSION
• We discussed about the evolution of information systems in cars and the categories of
automobile information systems that we face today.
• While this review is not meant to be exhaustive, our goal is to shine a light on recent
innovations in this field, such as vehicle-to-vehicle communication and autonomous cars, as
well as their relevance to sustainability research through decreasing the environmental footprint
of the transportation sector.
• Management information systems turn out to be very important for the world business’
development and improvement as it is usually composed on numerous levels and touches upon
different issues like security, initiatives, software system choices, pollution etc.
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THANK YOU
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