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Unit 02: Safety First: Advertising, Consumers and Safety

The document discusses consumer safety when purchasing products. It emphasizes considering a product's effect on health and safety before buying. It classifies different foods as either healthy or unhealthy. It also discusses genetically modified foods and advertising tactics that sometimes mislead consumers. The key aspects are consumer health and safety in product selection and how advertising can influence purchasing decisions.

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sara wilson
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382 views19 pages

Unit 02: Safety First: Advertising, Consumers and Safety

The document discusses consumer safety when purchasing products. It emphasizes considering a product's effect on health and safety before buying. It classifies different foods as either healthy or unhealthy. It also discusses genetically modified foods and advertising tactics that sometimes mislead consumers. The key aspects are consumer health and safety in product selection and how advertising can influence purchasing decisions.

Uploaded by

sara wilson
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Unit 02 : Safety First

Advertising, Consumers and Safety


Consumers (People)
Products (Goods)
Customers
?What do we think about before we buy a product
Its effect on
The Quality our health
(Safety)
The Price
: Task 1: Classify the following words in the table below
Hamburgers – Fruits– Sweets – Soda (Soft) Drinks- Vegetables – Pizza –
Frozen Meat– Deep Fried Chicken – Eggs and Milk – Candy and Chocolate

Healthy Products Unhealthy Products


Fruits Vegetables Hamburgers Sweets Soda (Soft) Drinks
Eggs and Milk Pizza Frozen Meat Deep Friend Chicken
Candy and Chocolate
Question : Are all fruits and vegetables healthy?

GMF (GMO/GEF) = GENETICALLY MODIFIED FOOD


GMFs Organic/Natural food (Bio)
•Grown with chemical fertilizers . •Grown with natural fertilizers.

•Weeds are controlled chemically. •Weeds are controlled naturally.

•Pests are controlled with chemicals •Pests are controlled with natural
and synthetic pesticides. methods : Birds, traps and other insects.
Consumption

We spend money we don’t have, on things we don’t need


Advertisements Adverts Ads
Commercials Publicity
Most ads lie to consumers

They use famous figures loved by the people to get them


to buy their ptoducts
Brahimi advertises for Condor. However, he personally
uses an iPhone
:Task 2: Complete the following table
Verb Noun Adjective

To advertise Advertising / advertisement advertised


To consume Consumption / Consumer Consumed /Consuming
To save Safety Safe
X Obesity Obese
To Persuade Persuasion Persuasive / Persuaded
To harm Harm Harmful / harmless
X Health Healthy
Task 3: Link each of the words below
: with the appropriate picture
- Fast (Junk) Food - Brand (Trademark)

- Overweight - Packaging
- Boycott - Billboard
Brand (Trademark)
Billboard
Boycott
Fast (Junk) Food
Packaging
Overweight
Thank You

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