Junior Marketing Analyst

Job Description

As a Marketing Analyst at our company in Noida, Sector 132, your role will involve conducting market research, analyzing data, evaluating marketing performance, and preparing strategic insights to support business decisions. You will be responsible for creating high-quality presentations, tracking social media performance, and identifying opportunities for brand growth.

Key Responsibilities:
- Conduct market research, competitor analysis, and industry trend studies.
- Gather and analyze data using tools such as Excel, Google Analytics, and market research platforms.
- Prepare insightful reports, dashboards, and presentations (PPTs) for leadership teams.
- Track and evaluate the performance of marketing campaigns across digital and social media platforms.
- Identify customer behavior patterns and provide recommendations for improving marketing strategies.
- Support the development of content strategy for social media based on analytics.
- Collaborate with cross-functional teams including marketing, product, and sales.
- Monitor market shifts and recommend data-driven actions.
- Maintain databases, research documents, and performance trackers.

Qualifications Required:
- Strong analytical and research skills
- Proficiency in MS Excel, PowerPoint, and research tools
- Ability to create professional, visually appealing presentations
- Understanding of digital marketing and social media metrics
- Excellent written and verbal communication
- Attention to detail and ability to translate data into insights

Preferred Qualifications:
- Bachelor's degree in Marketing, Business, Economics, or related field
- Experience in market research or marketing analytics
- Knowledge of Google Analytics, social media insights tools, and competitive analysis platforms

You will play a crucial role in driving data-driven marketing strategies and contributing to the growth of our brand.,