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Starbucks Corporation is an American coffee company and coffeehouse chain. Starbucks was founded in Seattle, Washington, in 1971. At the beginning of 2019, the company managed more than 30,000 locations around the world.
Starbucks has been described as the main representative of “second wave coffee”, a retrospectively indicated movement that promotes artisan coffee, especially dark roasted coffee. Since the 2000s, third-wave manufacturers have focused on producing quality hand-made coffee based on lighter roasts, and today Starbucks use automated espresso machines for efficiency and safety reasons.
Customer service: 1860 266 0010
Founded: 31 March 1971, Pike Place Market, Seattle, Washington, United States
CEO: Kevin Johnson (3 Apr 2017–)
Founders: Gordon Bowker, Jerry Baldwin, Zev Siegl
Subsidiaries: Teavana, Tata Starbucks, Seattle’s Best Coffee, Tazo
Did you know: Starbucks is the third-largest fast food restaurant chain by number of locations in the world (30,000).
Starbucks serves hot and cold drinks, whole grains, instant microbial coffee known as VIA, espresso, latte coffee, full loose-leaf teas including Teavana tea products, Evolution Fresh juices, Frappuccino beverages, La Boulange sweets and snacks, including such items like chips and crackers; some offers (including annual fall launch of the Pumpkin Spice Latte) are seasonal or location-specific.
Many stores sell pre-packaged foods, hot and cold sandwiches and drinks, including mugs and tumblers; select “Starbucks Evenings” locations offer beer, wine and appetizers. Starbucks coffee, ice cream, and cold coffee drinks are also sold at grocery stores.
Starbucks first became profitable in Seattle in the early 1980s. Despite the initial economic downturn with expansion in the Midwest and British Columbia in the late 1980s, the company achieved prosperity with its entry to California in the early 1990s. Starbucks’ first location outside of North America opened in Tokyo in 1996; Overseas properties currently constitute for nearly a one-third of its stores.
The company opens an average of two new locations every day between 1987 and 2007. In 2010, the company launched its Starbucks Reserve program for single-origin coffees and luxury cafes. Starbucks operates five roasteries with tasting rooms and 43 café bars as part of the program.