Craig Watson
Baker
Education
- MBA, Marketing, Wilmington University
- BS, Finance & Accounting, New Jersey City University
Professional Achievements
- Award-Winning Bakery, Best of Manhattan
- Appeared as a Guest on the Today Show
- American Express featured business
- Featured in a Shopify Commercial
Certifications & Organizations
- MWBE Certified
Favorite Piece of Advice
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Co-authored Articles (97)
How to
Measure Grams
The gram is the basic unit of measurement for weight and mass in the metric and SI measurement systems. It is often used to weigh small items, such as dry goods in a kitchen. The only way to accurately measure in grams i...
How to
Make Dough Rise Faster
Before you can bake bread, you have to let the dough rise. Waiting for dough to rise usually takes anywhere between 1-3 hours, but who has time for that? If you're looking for a way to get that dough to rise faster, we'r...
How to
Dry Whole Oranges
Drying whole oranges takes some time but is simpler than you might think. You can dry them in the oven or use a food dehydrator if you have one at home. Dried oranges can be used for au naturel holiday decor, craft proje...
How to
Measure Flour Without Measuring Cups
Measuring cups are super handy when you want to quickly and accurately measure flour, but you might not always have them on hand. However, that doesn’t mean you have to give up on the recipe you want to cook just yet! ...
How to
Store Pavlova
Where and how long to store pavlovaPavlova is a delightful, light and airy dessert. It has a meringue base and can be topped with whipped cream, custard, or fruit. When storing your pavlova, the most important thing is t...
How to
Prepare Cream for Cake
Fluffy, creamy, vanilla-y whipped cream is a decadent delight and will go down in the frosting hall of fame. It’s light and luscious texture is often the perfect compliment to a moist cake, cupcake, cheesecake, pie, an...
How to
Make Homemade Chocolate
The thought of rich, sweet, melt-in-your-mouth chocolate is hard to get out of your head once you’ve got a craving. You don’t have to run out and buy a candy bar to get your fix though. We’ll show you how to make y...
How to
Store Stollen
Stollen is a rich, buttery bread that’s often packed with nuts, candy, or fruit. This traditional German bread is normally served around the holidays, but it can be made weeks ahead of time because of its long shelf li...
How to
Measure Butter
Learn three simple ways to accurately measure butter for recipesWhether you’re baking a cake or making a family dinner, many recipes call for butter. But there are all kinds of measurements for using butter—weighing ...
How to
Use a Chocolate Fountain
Chocolate fountains are a great addition to any party or event. They are a fun way to serve food and delight guests. You can dip a variety of fruits and snacks under the running chocolate, so you’ll also be able to hav...
How to
Make Simple Five Minute Frosting
So you need a fast way of making frosting? Well, it needs to be simple. It needs to have a small amount of ingredients and it shouldn't taste cheap. Sounds pretty unreal, right? No! In fact, you can have all that and mor...
How to
Eat Custard Apples
Custard apples (also known as “cherimoya”) have a somewhat deceiving name—they’re not actually apples at all, but a type of flavorful tree fruit that grows mostly in subtropical regions. However, their sweet, cre...
How to
Make Edible Teacups
Dainty teacups that you can actually eat make a wonderful addition to children’s birthday parties or afternoon teas. To use ice cream cones as the base for the teacups, cut them and attach the tops to shortbread cookie...
How to
Thin Chocolate
Follow these easy steps to get your chocolate meltableMelted chocolate is great to use for all kinds of desserts, but it can sometimes end up being a little too thick, making it hard to get the smooth coating you were ho...
How to
Cut Strawberries for Every Occasion
Strawberries are delicious at every occasion, but there are many different ways to slice them depending on what you want to use them for. Always start by washing the strawberries you want to serve. Then, remove the green...
How to
Use a Cookie Press
A cookie press can turn cookie dough into perfect, professional-looking cookies. Once your cookie press is loaded with dough, all you have to do is press the dough onto a baking sheet, and voila! Once you get the hang of...
How to
Make Instant Pudding
Have you ever had a craving for pudding, but thrown away the box before you could read the instructions? Not to worry, you can still make it without them. If you don't have an instant pudding mixture at home, you can sti...
How to
Store Whipped Cream
If you’ve made too much whipped cream or if you’re enjoying it at a later time, storing it properly is essential to keeping it fluffy and fresh. Store it in the refrigerator or freezer until you’re ready to dive in...
How to
Cut Kiwi for Decoration
Kiwi is a sweet, juicy fruit that also makes a pretty edible decoration as a garnish or even a topping for baked desserts like frosted cakes and cupcakes. If you’re having a party and want to add some flair to somethin...
How to
Make Bread in the Microwave (Simple Method)
You can make bread in the microwave! You won't use quite the same ingredients that you'd use for conventional bread. Indeed, this recipe is similar to a sugarless cake. You can bake a microwave simple bread in five minut...