Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Limited and VOD Releases: Don’t Waste this Opportunity to see a Limited Release

October 13th, 2017

The two biggest limited releases in terms of buzz, Breathe and Goodbye Christopher Robin, both failed to live up to expectations with critics and likely won’t have long legs at the box office. On the other hand, there are several documentaries worth checking out, like 78/52: Hitchcock’s Shower Scene, The Departure, Human Flow, and Wasted! The Story of Food Waste. More...