Apple

Apple is a multinational technology company headquartered in Cupertino, Calif., and led by CEO Tim Cook. With a market capitalization of over $2 trillion, it is one of the largest companies in the world. Apple’s main competitors in the technology industry include Samsung, Google and Amazon. Apple is a latecomer to the artificial intelligence race, and the company also has ambitions to lead in augmented reality and video production.

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The Weekend

The Neo Robot Economy

By Abram Brown · Nov 1, 2025 7:00am PDT
Welcome, Weekenders! In this newsletter:• The Big Read: Inside Benchmark’s high-stakes pressure test • Artificial Intelligence: The VCs who turned vibe code into whimsical passion projects• Artificial Intelligence: Venerable Casio’s surprise hit? An AI robopet • WTF: Behind the scenes at our summit for the most powerful and influential... Welcome, Weekenders! In this newsletter:• The Big Read: Inside Benchmark’s high-stakes pressure...
Art by Clark Miller
Artificial Intelligence

Sing the News to Me? The VCs Who Turned Vibe Code Into Whimsical Passion Projects

By Jemima McEvoy · Nov 1, 2025 6:00am PDT · 4 comments
In less than a year, AI-assisted coding has become a fixation within Silicon Valley, which sees the companies building such products as some of the most lucrative startups in tech. While tools like Cursor and Anthropic’s Claude Code can’t transform techno novices into app-building wizards overnight, they do make coding faster—and easier... In less than a year, AI-assisted coding has become a fixation within Silicon Valley, which sees...
Art by Clark Miller
Artificial Intelligence

Do We Want an Age of AI Robopets?

By Jessica Roy · Nov 1, 2025 5:26am PDT · 1 comment
One August morning, Kaarage woke up and took the train from the Japanese countryside into the city. She went to a restaurant and enjoyed a lunch of vegetables and soup, as well as an iced coffee. Afterward, she studied a musical score on her iPad, then went home to relax. Kaarage is not a person: She’s an internet-beloved Moflin, an... One August morning, Kaarage woke up and took the train from the Japanese countryside into the...
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Apple Supplier Skyworks Agrees to Buy Rival Qorvo for $10.6 Billion

By Valida Pau and Katie Roof · Oct 27, 2025 10:26pm PDT
Skyworks Solutions, which supplies radio frequency chips to Apple and other smartphone makers, is acquiring its main rival Qorvo for $10.6 billion in a combination of cash and stock. The news, announced Tuesday morning, confirmed a report in The Information late Monday night. Skyworks’ shares jumped 13% on Tuesday, while Qorvo shares... Skyworks Solutions, which supplies radio frequency chips to Apple and other smartphone makers, is...
Art by Clark Miller; Getty Images
Exclusive

Could Apple and Musk’s SpaceX Finally Do a Satellite Deal?

By Aaron Tilley and Wayne Ma · Oct 23, 2025 6:30am PDT · 1 comment
A few years ago, Elon Musk pitched Apple unsuccessfully on the idea of his company, SpaceX, providing satellite connectivity to iPhones. There are tantalizing hints that such a deal could be back on the table. In recent months, in anticipation of a possible future arrangement with Apple, SpaceX has added support in its new satellite designs for... A few years ago, Elon Musk pitched Apple unsuccessfully on the idea of his company, SpaceX,...
Apple CEO Tim Cook. Getty Images
The Briefing

What Investors Are Missing in Apple’s iPhone 17 Sales Surge

By Martin Peers · Oct 20, 2025 5:00pm PDT
It’s the calm before the earnings storm. Netflix kicks off tech earnings on Tuesday with its third-quarter report, and most of the big tech names come next week. Already, though, investors are anticipating the news. That’s most obviously true of Apple, whose shares jumped 4% on Monday on a research report about strong sales of the recently... It’s the calm before the earnings storm. Netflix kicks off tech earnings on Tuesday with its...