14.10.2014 Views

Boxoffice-June.17.1963

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

AL EXECUTIVE EDITION<br />

JUNE 17, 1963<br />

l&io&tL<br />

f


The KING BROTHERS<br />

who brought you<br />

"RODAN"<br />

and<br />

"GORGO<br />

NOW bring you<br />

the most<br />

mm mmLm-<br />

SPECTACULAR<br />

of them all!-<br />

M I<br />

Presented by M-G-M<br />

THE MOVEI


mm iFmamiw® mw^uL m BBS<br />

)if Williams -Heidi Bruhl- Pedro Armendariz- Abraham Sofaer<br />

Id Harry Reus • "'"^TyByron Haskin "'sFrank King and Herman King E


1 lom<br />

and<br />

"A<br />

"<br />

I<br />

KRIM TILLS STOCKHOLDERS:<br />

Fox Buys 64 Acres<br />

UA Outlook Rosy for '63 At Malibu Ranch<br />

Despite 1st Quarter Dip<br />

NEW YORK— United Artists'<br />

first quarur<br />

lanUiiKs were down compared with<br />

those of the same quarter a year ago. but<br />

Arthur Krlm. president, told stockholders<br />

here Tuesday '11) the current inventory<br />

exceeded in potential any prior inventory<br />

of the company He predicted that "It's a<br />

Mad. Mad. Mad. Mad World" and "The<br />

Greatest Story Ever Told" would shatter<br />

"without question" all precedents in the<br />

history of the motion picture industry.<br />

While some operational policies were<br />

questioned by some shareholders, the annual<br />

meeting in the Astor Theatre was a<br />

calm one. due primarily to the absence of<br />

controversial i.ssucs.<br />

EARNINGS DROP EXPLAINED<br />

The drop in earnings, naturally, was not<br />

pleasant news, but Krlm explained that In<br />

the corresponding quarter of last year. UA<br />

had the non-recuning Income from the<br />

«nlc of features to television and that some<br />

of the recently relea,sed product had been<br />

dl.sappolnting in revrnue-produclng. He<br />

told the stoclcholders that the second quarter<br />

also might not be good, but that the<br />

Immediate future looked more encouraging.<br />

Robert Benjamin, chairman of the board,<br />

who presided at the meeting, reported that<br />

first quarter earnings, after provision for<br />

income taxes of $506,000. were $578,000.<br />

compared with net earnings of $916,000 for<br />

the comparable period of the previous year.<br />

The gro.ss worldwide income for the first<br />

quarter of 1963 totaled $26,994,000. compared<br />

with $32,065,000 for the like period in<br />

1962, Benjamin .said The quarterly net. he<br />

said, represented earnings of 32 cents per<br />

.share on the 1.803.542 -shares outstanding<br />

on March 30 This compared with net<br />

earnings of 51 cents per share for the first<br />

quarter of 1962. after adju.sting the shares<br />

then outstanding to the number outstanding<br />

on March 30 last.<br />

Krlm listed the following pictures as now<br />

going Into release: "Inna La Douce. " "Dr.<br />

No." "Call Me Bwana " "The Caretakers."<br />

Completed films to be released<br />

during the next .six months were reported<br />

to be "The Great E,scape. "Toys in the<br />

"<br />

Attic.' "Stolen Hours." "McLintock.<br />

"Johnny Cool." "Lilies of the Field."" "The<br />

Mouse on the Moon." "Tom Jones" and<br />

"<br />

•Us H Mud. Mad. Mad. Mad World<br />

lir.liT KII.MS FOR EARLY "64<br />

The UA president then rei)orted eight<br />

pictures on which shooting had been complrted<br />

and slated for releasj- during the<br />

Milt six months In 1964: "Tlie Pink<br />

I'.mther."" ""King of the Sun." "Flight<br />

Ashiya." "Whei-ever Love Takes Me."<br />

I'rom Ru.isla, With Love." "Tlie Cerein.ny,<br />

" "Tlic Story of Noi-man Pcale and<br />

"<br />

Ihe Greatest Stoi-y Ever Told."<br />

Scheduled to go before the cameras In<br />

Ik- next eight months for iT-leas*' during<br />

ic- remainder of 1964 and the first half of<br />

"<br />

)t;5 were "Man In the Middle. Woman<br />

'<br />

Straw." "Tlie World of Henry Orient."<br />

"<br />

The Train.<br />

" A Shot In the E)nrk." "Lady-<br />

.Arthur B. Krim. right, addresses<br />

l"A stockholders while Robert S. Benjamin<br />

looks on.<br />

bug. Ladybug,"' "The Best Man," "633<br />

Squadron,"' "The Satan Bug," "The Confe.s.sor."<br />

"Invitation to a Gunfighter."<br />

""Kimberly." "Mr. Moses." "Bandoola" and<br />

"A Thousand Clowns."<br />

Krim said among the pictures to go into<br />

production for release in 1965 and 1966<br />

would be "The Golden Age of Pericles,"<br />

"The Private Life of Sherlock Holmes"" and<br />

"Hawaii."<br />

Questions were asked about the success<br />

of UA's Premiere Showcase plan, in view<br />

of comments made at the recent Paramount<br />

stockholders meeting to the effect<br />

that it was not a profitable venture. Benjamin<br />

said that UA was highly satisfied<br />

with the results and that the plan had<br />

proved itself. He refuted a statement by a<br />

Paramount .spokesman that UA did not<br />

have good theatres for its showcase plan.<br />

He said that what the spokesman had<br />

meant to say was that better theatres<br />

might be obtained. He indicated that<br />

LoDW's and RKO might eventually Join.<br />

Benjamin took exception to allegations<br />

made by Mrs. Irene Martin, a stockholder,<br />

who intimated that UA money had been<br />

u.sed for charitable and politicnl contributions.<br />

Benjamin pointed out that it was a<br />

violation of the law for a corporation to<br />

make political contributions and that all<br />

such outlays had been done personally by<br />

individual executives.<br />

The guarantee by UA of a $1,000,000 loan<br />

to the Glbbs Shipyards also was questioned.<br />

Benjamin .said the po.sslble loan still was<br />

under consideration, but that If and when<br />

it was approved, the guarantee was protected<br />

fully by property .s(>curity. He indicated<br />

a form of diversification.<br />

The stockholders were told that the dividends<br />

were safe and that prospects for the<br />

"<br />

future were good It was the con.sensus that<br />

the company was in good management<br />

hands and. as one woman stockholder<br />

stated. "We have nothing to worry about<br />

Re-elected to the board by the stockholders<br />

were Robert Benjamin. Seward I.<br />

Biiijnmln. Robert F Blumofe. Robert W.<br />

Dowling. Jo.seph Ende. Loon Goldberg.<br />

William J. Helneman. Arthur B. Krim and<br />

Arnold M. Picker.<br />

LOS ANGELES—An additional<br />

I<br />

64 ac|<br />

of highway frontage has been acquired |<br />

20th Century-Fox Film Corp. at its 2,5i'<br />

acre Malibu ranch, possible site of a r<br />

$40,000,000 studio proposed by 20th-I.<br />

in cooperation with Columbia Pictures si<br />

Metro-Goldwyn-Mayer.<br />

Terms of the purchase were not d<br />

clo.sed. but it was understood the land »<br />

priced at approximately $10,000 per aci<br />

for a total of $640,000. A spokesman<br />

20th-Fox said the company had been t<br />

succe.ssful in an attempt to acquire an t<br />

ditional 11 acres in the area.<br />

Should the proposed plan for the n<br />

joint studio be effected, the spokcsm<br />

would used for administration buildlr<br />

the newly acquired property probal<br />

said,<br />

be<br />

and filming .sets. Neither Columbia r<br />

MGM was involved in the purchase 1<br />

spokesman added that the compan<br />

"fully intend to go ahead" with plans<br />

build the studio, first disclosed by the t<br />

in early May. The location is 25 ml<br />

from the Hollywood area. The move,<br />

continued, has a sound economic base.<br />

During 1947. he said, when 75 to 80 i<br />

cent of studio capacity was utilized I<br />

production of almost 700 films a year,<br />

was evident the studios should be moder<br />

ized. At that time, about 15 per ce<br />

of the capacity was not in use. thou<br />

there were 21.000 shooting days on t<br />

stages. Today, he .said, even with televisi'<br />

film production, present studios are utlUz<br />

at about 50 per cent of capacity, or 10,0<br />

shooting days.<br />

If new .stages are erected and existli<br />

studio properties liquidated or u.sed f<br />

diversification through erection of cor<br />

merclal or residential properties, ircapital<br />

would be feasible. Each of t<br />

majors involved would be able to<br />

the new Malibu studios on a ih:<br />

basis, allowing them to employ capital r<br />

ceived from their present properties in pr<br />

duction of new pictures.<br />

Screen Gems Nine-Month<br />

Earnings in New High<br />

NEW YORK—Screen Geiw. Inc.. tet<br />

vision production and distribution sutaJi<br />

iary of Columbia Pictures, reports a net li<br />

come before taxes of $5,496. 810 for tl<br />

first three quarters of the fiscal year. U<br />

nine months ended March 30. 1963. con<br />

pared to $4,851,500 for the same period<br />

the 1962 fiscal year, according to A Schne<br />

dor. president.<br />

Net profit for the period, after estlmaU<br />

federal, state and foreign income tax*<br />

was $2,783,218. compared to $2,428,236 U<br />

previous year. The 1963 figure is equivalu<br />

to $1.10 per share, based upon 2.538.4(<br />

shares outstanding, against 96 cents (»<br />

share earnings for the nine months in U<br />

1962 fiscal year, based on the same nun<br />

ber<br />

of shares.<br />

"'These figures point up the conti:<br />

of the earnings growih of the firm :t<br />

:-'"<br />

resent the best nine-months earn;:<br />

ures In the company's history. At tli.<br />

there appears to be no rea.son wli.v Ui<br />

favorable trend should not continue. "<br />

J<<br />

rome Hyams. executive vice-president M<br />

general manager of Screen Gems. said.<br />

BOXOmCE :: June 17. 19«


i<br />

1 n<br />

No Film Classification<br />

In Protestant Report<br />

NEW YORK — The Broadcasting<br />

and<br />

JFilm Commission of the National Council<br />

lof Churches of Christ in America avoided<br />

references to theatrical films and<br />

classification, but recommended action "to<br />

fui-ther public welfare in TV." The report,<br />

which contained indications that the moral<br />

jtone of theatrical films was in fairly good<br />

prder, was submitted by the Commission<br />

jFriday (7) to the Council's general board<br />

at a meeting at Riverside Church.<br />

The general board makes no claim to be<br />

'lacting or speaking for all the 40 million<br />

nembers who comprise the 31 Protestant<br />

iind Orthodox organizations. Also the board<br />

has been careful over the years to avoid<br />

'^he suspicion that it wanted to create a<br />

jprotestant "Legion of Decency."<br />

A way to guide parents in selecting ap-<br />

.(bropriate film fare for their children has<br />

fcijeen considered, as well as defining the<br />

Miuncil's position as to management's re-<br />

;i)onsibility in the amusement field.<br />

Efforts have been made to work out<br />

uimething definite on the subject of mass<br />

i:edia ever since 1957. On Dec. 8, 1962, the<br />

;ineral board deferred a pronouncement of<br />

he position the churches should take and<br />

iferred the matter of classification to its<br />

Jroadcasting and Film Commission.<br />

At the suggestion of Taylor Mills of the<br />

.lotion Picture Ass'n of America, the<br />

(commendation of worthwhile films was<br />

uusidered by the Council Sept. 29, 1960.<br />

Jot much was done at the time, but later<br />

(Question 7" was recommended.<br />

Conflicting TV, Theatre<br />

showings Probed by TOA<br />

NE-W YORK—John H. Stembler, presi-<br />

( ada." will be shown at the International<br />

Festival next month.<br />

MCA-NBC FILM DEAL REPORTED<br />

Would Give TV First-Run<br />

Product Before Theatres<br />

By AL STEEN<br />

NE-W YORK—The report that National<br />

Broadcasting Co. and MCA, Inc., contemplated<br />

the production of motion pictures<br />

which would be shown first on television<br />

and then second run in theatres received<br />

mixed reactions here last week.<br />

Attempts to obtain confirmation from<br />

executives of these companies and also<br />

from Universal proved unavailing. Those<br />

reached in New York said they had no<br />

knowledge of such a deal and, in Hollywood,<br />

a top MCA executive merely remarked,<br />

"no comment."<br />

SEEN AS "NATURAL TREND'<br />

One exhibitor asserted that the move,<br />

although a reversal of present procedures,<br />

was a natural trend and might not be as<br />

"disastrous" as would appear on first consideration.<br />

He said exhibitors should not<br />

close their eyes to the possibilities until<br />

the innovation had proven adverse to theatres.<br />

If new pictures go first on TV and<br />

second run in theatres with no ill effects or<br />

even bolster theatre business, then exhibitors<br />

would have no complaint, he said.<br />

Another showman said that any exhibitor<br />

who played a picture after it had been<br />

shown on television "should have his head<br />

examined."<br />

On the other hand, pictures that have<br />

played first on television have been offered<br />

and exhibited in theatres. For example,<br />

Cari Releasing Co. is offering "Scarface<br />

Mob" to exhibitors, a picture about Al<br />

Capone which had its initial appearance on<br />

TV and was reported to have been the lailot<br />

to fight it.<br />

If MCA and NBC go ahead with their<br />

plan, and the indications are that they will,<br />

the subject is likely to be a lively topic for<br />

di.scussion and action at the forthcoming<br />

conventions of Theatre Owners of America<br />

and Allied States Ass'n in New York in the<br />

fall,<br />

according to theatremen.<br />

'No Information/ Say Universal<br />

And NBC Spokesmen in Hollywood<br />

By SYD CASSYD<br />

HOLLYWOOD—Spokesmen for Universal<br />

Pictures and the National Broadcasting<br />

Co., here, stated that they had no information<br />

of a signed agreement between the two<br />

companies. Any reported deal between the<br />

two entertainment giants was regarded as<br />

speculation, except on the backlog of post-<br />

'48 features on which Universal has a<br />

$30,000,000 price tag. Now that the Writers<br />

Guild and Universal have completed arbitration<br />

proceedings, the way is clear for<br />

Universal to release these films.<br />

It has been evident that the extension<br />

by the networks of their programming<br />

structure to include 90 -minute films was a<br />

prelude to their getting full two-hour features,<br />

if they can obtain them. However,<br />

this phase of production was based on using<br />

the 90-minute features in theatres in foreign<br />

markets with domestic distribution<br />

obtained via video.<br />

Use of feature films on TV was one of<br />

the keys to the entire economic planning of<br />

the video industry back in the 1930s, when<br />

it still was in the blueprint stage. It was<br />

not, however, until the 1950s, when feature<br />

tnt of Theatre Owners of America, this<br />

I'ek asked distributors to consider the<br />

roblem faced by exhibitors who book resues,<br />

television and<br />

could make<br />

for "The Untouchables." Another film,<br />

"The Power and the Glory," also was first<br />

product<br />

that<br />

found<br />

medium<br />

its way onto<br />

discovered it<br />

then learn that the pictures have<br />

seen on television and now is being shown money with this product, that the full impact<br />

was felt by theatrical exhibition.<br />

een or are scheduled to be shown on TV.<br />

in Canadian theatres.<br />

Stembler said that if exhibitors were adi.sed<br />

Under the reported plan, MCA would produce<br />

It is logical to expect that television<br />

by each distributor of the features<br />

moderately pictures, budgeted cost-<br />

since it<br />

would demand two-hour features,<br />

Did to<br />

oecific picture at the local level would be<br />

TV, that followup of showings of any<br />

ing in the neighborhood of $700,000, with can afford to pay high prices for them<br />

personalities in the top and, sinre it is recognized that public<br />

television roles.<br />

The pictures would be telecast by NBC on a tastes run to features rather than shorts,<br />

icilitated. He said Roy Cooper, president<br />

f Northern California Theatres, reported<br />

which television broadcast in 30-minute<br />

first-run basis and then released to theatres<br />

for subsequent showings. association contacted TV stations in San<br />

Overseas, formats during its first ten years of<br />

is rancisco and arranged for notice of their<br />

Im bookings at least three weeks in adaace,<br />

the films would be shown only in theaters<br />

on a first-run basis. The pictures would be<br />

growth,<br />

giving theatres a chance to book made on the Universal lot. Initial telecast-<br />

I'.ns that won't be shown on TV at "emai-rassing<br />

times."<br />

Todd-AO Joining Forces<br />

ing may start in the fall.<br />

Distributors acknowledged they were SAMPLING IN NEW YORK<br />

.^are of the problem of simultaneous TV A sampling of the plan was made recently<br />

With Dimension 150<br />

nd theatre showings, but said they had no in New York where the Museum of Modern<br />

Arts presented several weeks of programming<br />

New York—Dimension 150, a wide-<br />

Jitrol of pictures or programming once<br />

of outstanding television programs, screen process developed by two pro-<br />

1 ns are sold. One distributor said that<br />

1 en pictures are sold for future TV exil'ition,<br />

including unusual and entertaining commercials.<br />

fessors of the University of California<br />

Patrons who had missed the at Los Angeles, will join forces with the<br />

in many instances the theatrical<br />

had the<br />

the commercial exploitation<br />

I off is some time ahead and stations may original presentations on television Todd-AO Co. for<br />

ance their showings without notice. opportunity to catch them on the museum's<br />

of the medium. The process<br />

i<br />

auditorium screen. According to a spokesman<br />

requires onl.v one camera and one pro-<br />

for the museum, the progi-ams were rejector,<br />

throwing an image on any screen<br />

blumbia Films at Fete<br />

ceived enthusiastically by the paying equipped for 70mm.<br />

lAN<br />

n-made<br />

SEBASTIAN, SPAIN—Three for- customers.<br />

George Skouras, president of Todd-<br />

One circuit operator told <strong>Boxoffice</strong> that AO, said that Louis de Rochement, who<br />

the MCA-NBC project might have stemmed acquired the first franchise for the system,<br />

es is releasing in many parts of the<br />

1-<br />

from exhibitor opposition to pay television,<br />

had selected the first of three<br />

c Id. "The L-Shaped Room" and "Sun-<br />

i s and Cybele," both distributed in the<br />

stories he would make in Dimension<br />

''. by Davis-Royal, and "La Donna Nel<br />

stating that<br />

exhibition<br />

it<br />

had<br />

would have<br />

accepted<br />

been<br />

pay<br />

better<br />

TV<br />

if<br />

and 150. It will be "AH the World's a Stage,"<br />

watched it possibly fail than to have tried<br />

a Broadway-Hollywood spectacular.<br />

June 17, 1963


March<br />

Paramount<br />

''<br />

SPRING QUARTER BRIGHTENED<br />

WITH 24 OF THE 41 FILMS HIGH<br />

'Birds,' 'Mockingbird/ 'Hud'<br />

Rank As the Best of the<br />

Top Hit Grossers<br />

Till- product picture briKhtencd during<br />

i<br />

the sprinK quarter throush May),<br />

according to first -run reports to <strong>Boxoffice</strong>-<br />

BAROMETtR. with 41 Hcw pictures having<br />

sufficient playdates to Indicate potential<br />

pull. This represented a five-picture Increase<br />

over the Immediately preceding<br />

winter quarter and equaled the output for<br />

the same quarter a year ago.<br />

Of the 41 releases, a toUl of 24. or 58.5<br />

per cent, ranked as top hits, grossing 120<br />

per cent or more In reports from the 20<br />

key cities across the country. Average or<br />

better business was reported on 34. or 82.9<br />

per cent, of the quartcr'.s output.<br />

The best of the top hit grossers for the<br />

quarter were "The Birds" 'Universal!, with<br />

232 per cent; "To Kill a Mockingbird" i Universal),<br />

with 230. and "Hud" ' i.<br />

with 172. For the same quarter a year ago.<br />

top hlUs were "Sweet Bird of Youth" <br />

^^^^^^^^131<br />

Yojimbo (Seneca-Toho)<br />

^^^^^^^^^\27<br />

wjBluc Ribbon Aword Winn«r.<br />

ifLote Winter Release.<br />

Convicts 4 .<br />

•Day of the Tnffids, The .<br />

. 120<br />

.100<br />

AMERICAN INTERNATIONAL:<br />

Battle Beyond the Sun 102<br />

•Free. White ond 21 157<br />

Night Tide 87<br />

'Operation Bikini 115<br />

Raven, The 143<br />

Roptilicus 103<br />

Samson and the Seven Mlroclcs 123<br />

Warriors Five 94<br />

White Slove Ship 98<br />

BUENA VISTA:<br />

Almost Angels 1 20<br />

Ir^ ^.rrrrh ^t fhr C^stowav-. ?''*^<br />

^'^<br />

Comparative First Run Reports for 12-Year Period


FATURE<br />

REVIEW<br />

':leopatra'<br />

2)th<br />

Century-Fox<br />

By PRANK LEYENDECKER<br />

^lE LONG-AWAITED 20th Centui-y-Fox<br />

production of "Cleopatra" will go down<br />

it J ilm history as the most opulent, pictcially<br />

magnificent and eye-filling screen<br />

siitacle ever made—as well as the longest,<br />

bmg a few minutes longer than either<br />

"":ne With the Wind" or "Ben-Hur."<br />

W;h the widely publicized off -screen<br />

rcance of Elizabeth Taylor and Richard<br />

B ton making this picture the most widely<br />

PDlicized film of recent times and giving<br />

it I tremendous want-to-see potential,<br />

"•lopatra" is a "blockbuster" par excelie;<br />

e—a picture which is almost certain to<br />

pr off its unprecedented production cost<br />

a long haul, following its foreign<br />

vings.<br />

D answer the exhibitors' and movies'<br />

queries as to whether Walter<br />

nger's production, which was directed,<br />

ly written and largely edited by Joseph<br />

Vlankiewicz, justifies its terrific produccost,<br />

it can be stated that the three<br />

i-salaried stars, Elizabeth Taylor, Rich-<br />

Burton and Rex Harrison, are unquesably<br />

big boxoffice and contribute<br />

ling portrayals of Cleopatra. Antony<br />

Caesar, respectively, and the mamh<br />

sets, authentic costumes and thouis<br />

of extras are impressively shown on<br />

Todd-AO screen to make this "a lot of<br />

are," to quote several patrons attending<br />

New York premiere,<br />

lankiewicz, who had previously directed<br />

kespeare's "Julius Caesar" for MGM<br />

953, used neither the plays by the Great<br />

i or George Bernard Shaw's "Caesar<br />

Cleopatra" for his screenplay but, with<br />

assistance of Ranald MacDougall and<br />

ey Buchman, he delved into Plutarch<br />

other ancient sources to come forth<br />

a final treatment which subordinated<br />

battles to the human story of the two<br />

: important episodes in Cleopatra's<br />

which Mankiewicz admits he had<br />

nally hoped to make as two separate<br />

ires. Later, he was able to cut the<br />

nal six-hour running time to approxily<br />

four hours.<br />

hile Mankiewicz has emphasized the<br />

ban tale by concentrating on Cleopatra,<br />

! OFFICE June 17, 1963<br />

Rex Harrison (Caesar) and Elizabeth Taylor, who plays the title role, in o scene from "Cleopatra."<br />

her admiration for and devotion to the<br />

much-older Julius Caesar and, after his<br />

assassination, her passionate romance with<br />

Mark Antony, the land and sea battles, as<br />

seen through their eyes, and the pageantry<br />

of the processionals and festive moments<br />

have rarely been equalled in any previous<br />

screen spectacle. Cleopatra's triumphant<br />

entrance into Rome, dressed in cloth-ofgold<br />

and seated on a huge stone idol pulled<br />

by hundreds of slaves and preceded by warriors<br />

and scantily clad dancing girls, is<br />

unquestionably the most impressive, eyepopping<br />

display in screen amials, surpassing<br />

even the similar spectacle in D. W.<br />

'CLEOPATRA'<br />

20th<br />

in<br />

Century-Fox<br />

Todd-AO<br />

243 minutes, plus intermission<br />

CREDITS<br />

Produced by Walter Wonger. Directed by Joseph<br />

L, Mankiewicz. Screenplay by Joseph L. Mankiewicz,<br />

Ranald MacDougall and Sidney Buchman.<br />

Based on histories by Plutarch, Suetonius, Appian<br />

and other ancient sources and "The Lite and<br />

Times of Cleopatra" by O. M. Fronzero. Music<br />

composed and conducted by Alex North. Choreography<br />

by Hermes Ron. Elizabeth Taylor's costumes<br />

designed by Irene Sharaff. Director of photography,<br />

Leon Shomroy, A.S.C. Art direction, Hilyard Brown,<br />

Herman Blumenthol, Elven Webb, Maurice Pelling,<br />

Boris Juraga. Production designed by John<br />

De Cuir. Set decorations, Walter M. Scott, Paul<br />

S. Fox, Roy Moyer. Men's costumes designed by<br />

Vittorio Nino Novarese. Women's costumes designed<br />

by Renie. Film editor, Dorothy Spencer.<br />

Special photographic effects, L. B. Abbott, A.S.C,<br />

|r. Emil Koso Assistant director, Fred R. Simpson.<br />

directors, Second unit Ray Kellogg, Andrew Morton.<br />

Sound recording supervised by Fred Hynes and<br />

James Corcoran. Sound recorded by Bernard Freericks<br />

and Murray Spivock. Second unit photography,<br />

Claude Renoir, Pietro Portalupi, A.S.C. Associate<br />

music conductor, Lionel Newman. Color consultant,<br />

Leonard Doss. Produced in Todd-AO developed<br />

by the American Optical Co. ond Magna.<br />

Color by De Luxe. Filmed in Italy, Spain, England<br />

and Egypt.<br />

THE CAST<br />

Cleopatra Elizabeth Taylor<br />

Mark Antony Richard Burton<br />

Julius Coesor Rex Harrison<br />

High Priestess Pomelo Brown<br />

Flovius George Cole<br />

Sosigenes Hume Cronyn<br />

Apollodorus Cesore Donova<br />

Brutus Kenneth Hoigh<br />

Octcvion Roddy McDowoll<br />

Rufio Martin Landau<br />

Agrippa Andrew Keir<br />

Germonicus Robert Stephens<br />

Pothinos Gregoire Asian<br />

Ramos Martin Benson<br />

Theodotos Herbert Berghof<br />

Charmian Isabelle Cooley<br />

Cimber Michael Gwynn<br />

Cicero Michael Hordern<br />

Cassius John Hoyt<br />

Ptolemy O'Sullivon<br />

Richard<br />

Queen at Tarsus Marina Berti<br />

Griffith's "Intolerance" of silent screen<br />

fame.<br />

Equally magnificent is Cleopatra's entrance<br />

into Tarsus aboard her royal barge,<br />

followed by her banquet and entertainment<br />

to Antony on board, a scene which has a<br />

few daring and suggestive dance interludes.<br />

While the land battles are brief and effective,<br />

the naval encounter at Actium between<br />

Antony's forces and Octavian's ships,<br />

which ends in the spectacle of dozens of<br />

burning vessels, is amazingly realistic, as is<br />

Antony's addressing the frenzied Roman<br />

mob at the burning pyre of Caesar. These<br />

are moments moviegoers will remember and<br />

talk about.<br />

Probably no other present-day actress<br />

could equal the regal beauty and fiei-y dramatic<br />

talents of Elizabeth Taylor, who portrays<br />

Cleopatra, first as a vain tempestuous<br />

ruler, then a tender, devoted woman<br />

loyal to Caesar, later passionately in love<br />

with Antony and, finally, the lonely, embittered<br />

queen who dies by her own hand.<br />

Histrionically, it is Rex HaiTison, whose<br />

gentle, world-weai-y Julius Caesar displays<br />

the most human traits, who captures top<br />

honors in a performance which is likely to<br />

be an Academy Award contender. The<br />

ruggedly handsome Richard Burton is an<br />

ideal choice for Mark Antony and he will<br />

capture the hearts of many feminine patrons,<br />

just as he did his co-star in the film.<br />

Of the half-dozen most important featured<br />

players, Pamela Brown is practically<br />

wasted in her fleeting appearances as the<br />

High Priestess and George Cole is briefly<br />

touching as Caesar's devoted mute servant,<br />

Piavius, but Roddy McDowall is extraordinarily<br />

fine as the effete Octavian who succeeds<br />

Caesar: Hume Cronyn is splendid as<br />

the loyal Sosigenes; Cesare Danova makes<br />

his scenes count as Apollodorus and Kenneth<br />

Haigh stands out as Brutus, who plots<br />

Caesar's death. Martin Landau, Robert<br />

Stephens, John Hoyt and Gregoire A.slan<br />

also have their moments in a cast of 38<br />

listed players.<br />

The music composed and conducted by<br />

Alex North is appropriately tempestuous<br />

with occasional romantic strains. Leon<br />

Shamroy's Todd-AO photography is superb<br />

and the art direction and choreography<br />

also rate special mention. While a few of<br />

Miss Taylor's costumes are very revealing,<br />

the picture has been approved in toto by<br />

both the MPAA Production Code Administration<br />

and the British censors.<br />

The long-anticipated production of<br />

"Cleopatra" is at last a reality and a great<br />

motion picture which will stand the test of<br />

time.


.<br />

AIR Schedules 24 Films for 1963-64 Quarterly Report<br />

Calling for $20,000,000 Budget<br />

HOLLYWOOD — Continuing American<br />

TWO TOP ST.4R.S SIGNED<br />

Nicholson and Arkoff disclosed the following<br />

details of the company's rapid<br />

growth and expansion plans: Two or mon<br />

pictures during the 12-month period, under<br />

a contract arrangement with Elsa Lanchestf-r<br />

and Ray Mllland. They join other stars<br />

.such as Vincent Price. Peter Lone. Boris<br />

Karloff. Frankie Avalon and Eva Six. In<br />

the directors department. William Asher.<br />

currently completing AIPs first musical<br />

comedy. "Beach Party. " starring Bob Cummlngs.<br />

Dorothy Malone. Fiankle Avalon<br />

and Annette Funlcello. Disney starlet. Is<br />

teamed up with Daniel Haller. Writers<br />

Kichard Mathcson, Charles Beaumont and<br />

Ray liussell will Join Robert Dillon, writerproducer<br />

-director.<br />

Another development Ls an extension of<br />

Roger Corman's pact to produce and direct.<br />

Planned Ls Edgar Allan Pot's "Masque of<br />

the Red Death." Additional projects will<br />

be announced later.<br />

Without any conflict with the announcement<br />

that AIP bans all new productions<br />

from TV for five years to protect exhibitors,<br />

certain AIP pictures will be offered for<br />

television rights licensing In the near<br />

future. The five-year ban is incorporated in<br />

the theatrical exhibition contracts. Tlie<br />

new move allows financing for the expanded<br />

program.<br />

On AIPs Hollywood production schedule<br />

for the next 12 months are. 'lis Alive,'<br />

horror comedy in color and Panavlslon<br />

starring Peter Lorre and Elsa Lanchcster.<br />

with Daniel Haller directing the Robert<br />

Dillon screenplay, followed by "Comedy of<br />

Terror. " horror comedy with Vincent Price.<br />

Peter Lorre and Boris Kiirloff starring In<br />

till' Panavlslon picture by Richard Mnlhew-<br />

.son The cast for 'Mu.scle Beach." teenage<br />

mii.slcal comedy with Willlani A.sln r<br />

directing, has not been chascn<br />

and in the final editing stages are: "The<br />

Young Racers." "Dementia No. 13," "Erik<br />

the Conqueror," "The Terror," "Beach<br />

Party," "The Haunted Palace." "X," "Night-<br />

Intrrnatlonal Pictures' steady rise In every<br />

phase of motion picture distribution and<br />

production. James H. Nicholson and Samuel<br />

Z. Arkoff announced a total of 24 films mare," "The Duel" and "Black Christmas."<br />

under a record $20,000,000 budget for the Associated British-Pathc has turned over<br />

"Summer 1963-64 season. Implementing the enlarged to AIP. Holiday." with Cliff<br />

program is a roster of top name stars and Richard and Lauii Peters starring, and<br />

production talent under contract to the discussions were held on AIP handling<br />

future product of the Associated Britishfilms<br />

will Pathe company. One or more "AIP exploitation<br />

company.<br />

A minimum of nine In the 24<br />

specials," such as "Free. White<br />

made In Hollywood with more b.' to be<br />

nddid before the year Is up.<br />

are planned using veteran publicists<br />

William Oandall and Vincent Tubbs<br />

and 21,"<br />

as exploitation-publicity specialists.<br />

Mervyn LeRoy Joins Univ.;<br />

His 'Mary' to Music Hall<br />

NEW YORK—Mervyn U>Roy. who recently<br />

completed producing and directing<br />

"Mary. Mary," the picturization of the<br />

Broadway stage hit, for Warner Bros., has<br />

closed a distribution arrangement with<br />

Universal Pictures, according to Edward<br />

Muhl. vice-president in charge of production.<br />

LeRoy will announce the first of<br />

his productions shortly, he said.<br />

In welcoming LeRoy to the Universal<br />

fold. Muhl said, ""It is a source of great<br />

pride to us that Mervyn Li'Roy, whose stature<br />

as a producer-director of great motion<br />

pictures is unexcelled in the industry,<br />

has chosen to associate himself with Universal."<br />

""Mary. Mary" is LeRoys 74th film, following<br />

long association with both Warner<br />

Bros, and MOM. during which he produced<br />

"Quo Vadis," "The Wizard of Oz," '"Random<br />

Harvest. " "Mister Roberts," "No Time<br />

"<br />

for Sergeants," "A Majority of One and<br />

"Gypsy." which was released late in 1962.<br />

"Mary. Mary." which stars Debbie Reynolds.<br />

Barry Nelson, Michael Rennie and<br />

Hiram Sherman, was written by Jean Kerr<br />

and is still current on Broadway while<br />

three touring companies are also presenting<br />

in the U.S. It will have Its world premiere<br />

at the Radio City Music Hall In<br />

the early fall, accordin:? to Benjamin Kalmenson,<br />

executive vice-president of Warner<br />

Bros., and Russell V. Downing, president<br />

of the Music Hall.<br />

Seven Arts Earnings Up<br />

55°o Over 1961's Profit<br />

NFW YORK EiiriiitV4.s of SLTH.-i.TOS for<br />

'Coiuimied from page 8)<br />

Girl Named Tomiko, A<br />

Girlj! Girls! Girls! ....<br />

•Hud<br />

Its Only Money .<br />

•My Six Loves<br />

Pigeon That Took Rorr*, The<br />

Wno's Got the Action?<br />

wonderful to Be Young . . .<br />

20TH CENTURY-FOX:<br />

Day Mors Invoded Eorth,<br />

Gigot<br />

The<br />

Longest Doy. The . . . .<br />

"Nine Hours to Roma<br />

Sodom arx) Gomorroh<br />

300 Spartons, The . .<br />

•30 Ycors of Fun<br />

Young Guns<br />

UNITED ARTISTS:<br />

Child Is Woiting. A<br />

•Dr. No<br />

Five Miles to Midnight<br />

Hero's IslorxJ<br />

•I Could Go on Singing .<br />

Kid Galohod<br />

•Love Is o Boll<br />

Monchurion Corxlidote, The ....<br />

Pressure Point<br />

Sword of the Conqueror<br />

Tores Bulbo<br />

Tower of London<br />

Two for the Seesow<br />

Vampire ond the Bollefino, Th«<br />

UNIVERSAL:<br />

•Birds. The<br />

•10 Pourxls of Trouble<br />

Is an Islond ....<br />

• Pororxjioc<br />

Phantom of the Opera, The<br />

•Showdown<br />

Stogccooch to Doncers" Rock<br />

•"^"<br />

•To Kill o<br />

• " "<br />

•Ugly American,<br />

WARNER BROS.<br />

Chapmen Report. The<br />

•Critics Choice<br />

tJoys of Wine and Roses<br />

Gay Purr-ec<br />

Gypsy<br />

•Island of Love •<br />

Story of the Count of Monte Criito. Th«<br />

Term of Triol<br />

MISCELLANEOUS:<br />

•After Mem Kompf (Brenner) .<br />

Airborne (Art Diomorvd-Gilmon Film<br />

Bellboy orxl the Playgirls. The (UPRo<br />

Bloodlust (Crown-lnff)<br />

•Candida (Union)<br />

CIco From 5 to 7 (Zenith)<br />

Coming Out Porly, A (Union)<br />

Creation of the Humonoids. The (Emenon)<br />

Crooks Anonymous (Jonus)<br />

•Eloclra iLopcrt) ;•.,,••<br />

First Spoceship on Venus (Crown lot I).<br />

Flame in the Stroefs (Atlontic)<br />

G.rl With the Golden Eyes. The (Kingslcvl<br />

•Hercules ond the Captive Women !W"i~"<br />

Hciror Hotel (Tfons-Lux)<br />

I Spit on Your Grove (Audubon)<br />

Island. The (Zenith)<br />

Joseph and His Brethren (Cotoran<br />

Komikoie! (Brigadier)<br />

•Korole (Brenner)<br />

Kind of Loving. A (Govcrr»r) .<br />

•Lofoyclte (Moco)<br />

• Love and Larceny (Motor)<br />

70MM SirpKR SPEfTACLE<br />

Night They Killed Rosputin. The P<br />

No E«it (Zenith)<br />

Scheduled, but with casting and produc- the ri.'cal year ended Januao" 31 were reported<br />

liust week by Seven Arts Productions, Smoshino of the Reich (Bngodier;<br />

Phaedra (Lopcrt)<br />

IKin details not completed, are "Under 21."<br />

Son of Samson (Medallion) .<br />

The Dunwich Horror." "Bikini Beach," equal to $1.08 ixr share. This compared •Sundays ond Cybele (Oovis-Royol)<br />

"War of the Planets." "Something In the with a net of $1,100,555, or 85 ccnU per Tales of Pons (Times)<br />

Tell-Tole Hoort. The (Bngodier)<br />

Wall.s." and a 70mm super spectacle. ""Oenfiii-,<br />

Klmii "" with exteriors filmed overseas. an lncreasii and Arkoff flnull/ed plans In In a letter to stockholders. Eliot Hyman.<br />

president, said the companys total<br />

:>r "The Magnificent Lconardl."'<br />

ml drama in color and scope revenue for the year amounted to $19,407.- Terrified' Release Date<br />

iiiiy Mllland. also H. O. Wells" 905, a 21 per cent Increase over the previous HOLLYWOOD — Crown Internatlonall<br />

Sleeper Wakes." In color and years total of $15,990,874. Complete details<br />

of earnings will be revealed in the Ol.sen and Steve Drexel. will be<br />

•"Terrified."" starring Rod Laui-en. TraCJ<br />

vith Vincent Price starring.<br />

'•''^•J'"<br />

~;iis of Babylon." In color annual report to be Issued next month. abroad July 1, according to N. P. Jacow.<br />

; I :iii Allan Poe"s '"Masque Seven Arts Is engaged In the i)ioduction Crown International president. Jacobs saio<br />

.." stnirliiK Vincent Price. of motion pictures, syndication of feature that the initial ""terror t


DOM^^lS KEEP<br />

UNLEASHES<br />

SHOWMANSHIP<br />

TIDAL WAVE!<br />

y wide variety of strong boxoffice ingredients is available<br />

* to exhibitors for profitable merchandising on "Donovan's<br />

;ef The picture offers a great star, a strong cast of<br />

si s, a renowned director-producer, a swiftly-moving story<br />

id romantic and exotic locale.<br />

rich of these ingredients is a selling point in itself, but,<br />

put all together, there is a powerful magnet at the<br />

ice.<br />

"Donovan's Reef" can best be described as an actionure<br />

story, embodying strong elements of both categories<br />

or good measure, has a touch of slapstick, logically<br />

ated into the story line.<br />

hile the accent is on action, the appeal is not limited<br />

e whose cinematic appetites lean toward the rough-andml;<br />

film fare. The turbulent romance, the breath-taking<br />

eni<br />

grandeur, the hilarious comedy sequences and the plain-<br />

tive music of the Polynesians are spread evenly over the story<br />

so that the appeal reaches every type of audience. This allows<br />

for a wide range of merchandising possibilities to attract the<br />

regular moviegoers and the occasional patron.<br />

Filmed by John Ford on one of the islands of the Hawaiian<br />

group, "Donovan's Reef" is the story of three former Navy men<br />

who have stayed on the island ever since their destroyer<br />

was sunk off shore by the Japanese in World War II. And life<br />

becomes more complicated when the grown daughter of one<br />

of the men arrives from Boston in search of her father whom<br />

she never has seen.<br />

In the top role is John Wayne, surrounded by co-stars Lee<br />

Marvin, Elizabeth Allen, Cesar Romero, Jack Warden and<br />

Dorothy Lamour, plus a colorful troupe of supporting players.<br />

TICE June 17, 1963<br />

11


PUBLICITY<br />

CAMPAIGN highlight!<br />

THE<br />

names of John Wayne and John Ford,<br />

in themselves, are conducive to publicity<br />

and open many avenues for penetration.<br />

In<br />

recent months, there have been extensive<br />

profiles of Wayne and Ford in the Saturday<br />

Evening Post and Esquire, while Harper's Bazaar<br />

has (jivcn considerable space to Elizabeth<br />

Allen and her meteoric career, thereby reaching,<br />

among the three publications, all<br />

types of readers<br />

and all types of potential audiences.<br />

The world of television has been reached<br />

through a kit,<br />

prepared by TV Topics, seen here,<br />

on the John Wayne-John Ford combination<br />

These kits have been sent to 150 television<br />

house organs and other specialized publications,<br />

paving the way for strong public interest when<br />

the picture opens in local situations.<br />

The John Ford Festival at the noted New<br />

Yorker Theatre has been given nationwide attention<br />

and coverage and was keyed and timed<br />

to the release of "Donovan's Reef." Practically<br />

all of Ford's outstanding productions were presented<br />

at the festival, whetting the appetites of<br />

the patrons for another Ford attraction. Newspapers<br />

and magazines throughout the country<br />

commented on the event.<br />

Dorothy Lamour, who plays a featured role<br />

in the film, will plug the picture heavily during<br />

her national summer theatre tour.<br />

John<br />

Paramounl Pictures presents<br />

J0HWF0R1<br />

PROCy. .N<br />

1 '<br />

TOPICS .<br />

Jack Warden and Elizabeth Allen also are<br />

spreading the word about "Donovan's Reef" during<br />

the respective summer theatre tours.<br />

Wayne always is good news copy for newspapers<br />

and his activities are eagerly eyed by<br />

reporters. Recently, he was the guest of honor<br />

at the annual "gambol" of the Lambs Club in<br />

New York. Although it might be considered a<br />

strictly local event, the function received nationwide<br />

newspaper attention.<br />

Technicoil (<br />

\^ild,Wayne andWonderful i the<br />

way from Hawaii to Hello. !<br />

TV Topiei for television spots in co<br />

sta-<br />

tions across the country and await exhibitor<br />

participation and cooperation in circulating information<br />

about the picture and the star and<br />

producer-director.<br />

Since last fall, 14 different feature stories and<br />

accompanying art have been sent and used by<br />

750 daily and weekly newspapers, trade journals.<br />

Diiected itmhtil Screeoplay liy Fraok NoBent ami lames Edwarii Gfanl / Story by [dmunil fietoin / « Paramouot Release<br />

BOXOFFICE :: Jiine 17. 1963


.<br />

fac<br />

•<br />

. . filmed<br />

"DONOVAN'S REEF »<br />

ADVERTISING<br />

Paniniount has prepared eye-calehiiig ads to stimulate "must-see" interest in the film. While<br />

ugg.<br />

(I John \» avne in his har.l-hitling role is stressed in keeping with the character, the<br />

IS of the picture are brought into focus so as to spread the appeal to all classes of audiences.<br />

ecial id also has been placed in seven top magazines with a combined circulation exceeding<br />

[|0,O(Ht copies; namely. Seventeen, True, Argosy, Modern Screen, Screen Stories, Photoplay<br />

Motion Picture.<br />

"POR local-level merchandising of "Donovan's Reef,<br />

-*-<br />

Paramount is making available material with<br />

which to achieve Impressive and wide penetration,<br />

both in and outside the theatre.<br />

For use in the theatre, there is a colorful theatre<br />

trailer and a set of 12 full-color stills, both of which are<br />

obtainable from the local area branches of National<br />

Screen Service. And for use over the air waves, there<br />

are free TV trailers and telop cards and free radio spot<br />

announcements, which exhibitors can get from their<br />

local Paramount Merchandising Representative.<br />

For TV, there are two 60-second trailers, two 20-<br />

second trailers and two 10-second trailers that put<br />

PROMOTION<br />

EXPLOITATION TIE-UPS<br />

The makers of Coppertone suntan lotion ore<br />

using swim suit shot of Elizabeth Allen in full<br />

page magazine ads in summer issues. The ad<br />

points up Miss Allen's role in "Donovon's Reef,"<br />

at the same time calling attention to the contention<br />

that Coppertone is the favorite of Hollywood<br />

stars.<br />

T<br />

IGV<br />

Y<br />

.^^5.<br />

.F0R1.1S YEARS t^ HWl Mi^tHTURl\^<br />

the accent on the adventure, romance and fun in<br />

"Donovan's Reef."<br />

The radio spot announcements, available on one<br />

33 1/3 record, comprise two 60-second spots, two 30-<br />

second spots, two of 20 seconds and two of 10 seconds,<br />

designed to send a sizeable radio audience to theatre<br />

showings of the John Ford production starring John<br />

Wayne. Following is the text of the live radio spots.<br />

The 30-second spot:<br />

DRUMS are sounding all across the South Se(<br />

Thcy'r '<br />

BIG<br />

JOHN WAYNE ... who ploys a two-fisted dynamo on that Polynesion island<br />

easily m Ihe Smih Seas<br />

^ f"V{r~ '^ 'A^<br />

\. k^T»<br />

"^<br />

C' \ e-pec ally near B,g JohnI<br />

called DONOVAN'S REEF. Here's a big, rough-and-tumble movie full of excitement,<br />

adventure and fun! See DONOVAN'S REEF storrir^ JOHN WAYNE<br />

with lEE MARVIN. ELIZABETH ALLEN, CESAR ROMERO and DOROTHY<br />

LAMOUR .<br />

in Technicolor and all the lush beauty of the Tropics<br />

John<br />

\nQME<br />

DONS^S<br />

The 20-second spot<br />

See BIG JOHN WAYNE in o BIG rough. and-tumb:e movie full of KcilemenI,<br />

adventure and fun. See DONOVAN'S REEF storring JOHN WAYNE with LEE<br />

MARVIN, ELIZABETH ALLEN, CESAR ROMERO ond DOROTHY LAMOUR<br />

ot the Theatre.<br />

The 10-second spot:<br />

See BIG JOHN WAYNE in DONOVAN'S REEF ... a BIG rough-ond-tumble<br />

I<br />

MB km m mm m roiro h km iiM mm<br />

and<br />

MMAMNipH ALLEN mWMN<br />

ROMERO wforan'-'iloiLllOUB<br />

In the adjoining column are outlines of some of the<br />

other exploitation and merchandising tie-ups that exhibitors<br />

can utilize for "Donovan's Reef."


The STAR and CO-STARS<br />

JOHN WAYNE<br />

In "Donovan's Reef," Wayne portrays a twofisted<br />

ex-Navy man who operates a honky-tonk<br />

night club known as Donovan's Reef. This is his<br />

15th picture for his friend, John Ford, who gave<br />

him his first big break as tne star of "Stagecoach,"<br />

when he was hardly known to picture fans.<br />

It is a recorded industry fact that every John<br />

Wayne picture has been a money-maker.<br />

LEE MARVIN, who co-starred with Wayne in<br />

"The Man Who Shot Liberty Valance," plays a<br />

tough mugg in this one, too, as Wayne's friend<br />

and adversary. Marvin started his acting career in<br />

summer stock in Woodstock, N.Y., and was appearing<br />

in television when spotted by director<br />

Henry Hathaway who cast him in "You're in the<br />

Navy Now."<br />

ELIZABETH ALLEN won first attention when<br />

she used to say, "And away we go," which opened<br />

each Jackie Gleason show. After appearing in<br />

"Desfry" on Broadway, she made her screen debut<br />

in "From the Terrace." Her last screen appearance<br />

was in "Diamond Head."


The PRODUCER-DIRECTOR<br />

JOHN FORD<br />

Before becoming a director, John Ford (at left),<br />

was a property man, stunt artist and actor. He<br />

won his first Academy Award for "The Informer"<br />

and since then has collected six Oscars. His real<br />

name is Seon O'Feeney, born of Irish parents in<br />

Port Elizabeth, Me. During World War II, Ford<br />

served with distinction in the Pacific and European<br />

war zones as a lieutenant commander and captain<br />

in the U.S. Navy. "Donovan's Reef" is his 120th<br />

motion picture. His firsi- was "Cactus, My Pal,"<br />

which was the forerunner of 48 westerns that he<br />

made.<br />

PRODUCTION HIGHLIGHTS<br />

ACTION - ADVENTURE - COMEDY - ROMANCE<br />

Action, scenic enchantment and romance are blended expertly in "Donovan's<br />

Reef," as can be seen in the above stills, factors npon which effective<br />

merchandising can be utilized. The "never-a-dull moment" an^le is truly descriptive<br />

and should be played up.<br />

June 17, 1963


ACADEMY AWARD WINNING DIRECTOR JOHN FORD<br />

PLUS THE POWERHOUSE TEAM OF JOHN WAYNE and LEE MAI<br />

THE TRIO OF "LIBERTY VALANCE" FAME HIT IT BIG AGAINj<br />

t<br />

A<br />

SYNOPSIS<br />

llii^ i-. ihr xlor) •>( iil.- oil u S.iilli i'at ific iiiliinii vslifn- hvo<br />

«\\uv\ mill. John Wtiuic ('"(miii^" Donoviiii i iiiul Jiuk<br />

W.ir.l.n I Dr. l>.-.l>uim l liavr hI.im-.I r..ll..wiiiK tllr lilM World<br />

(.11 i^^^^^M<br />

Will. W.IMir to o|M'lll|c Jl lull IIIkI tli^lll (lull JMIOMM US Doiioviiii'»<br />

Krrf, mill Wnrilni to nuirrv ii lovrls I'olwic^ian iiriiu'cus.<br />

riiitr II fiiiiiiU mill ciirrv on lii> iiu-


i<br />

Aniorican<br />

i<br />

. goal<br />

hairmen Appointed<br />

or Hospital Drive<br />

i>IEW YORK — Distributor cochairmen<br />

d regional area chairmen for the Encore<br />

les Manager Drive for the Will Rogers<br />

spital and O'Donnell Memorial Research<br />

boratories have been appointed by H. H.<br />

i" Martin, national general chairman<br />

the campaign. Martin is vice-president<br />

id general sales manager of Universal<br />

ftures. Charles E. Kurtzman, general<br />

nager of Loew's Theatres, will serve as<br />

libitor cochairman.<br />

The distributor cochairmen and the exinges<br />

to which they have been assigned<br />

as follows:<br />

Ernest Sands. Allied Artists, Cincinnati,<br />

veland and Detroit; Irving Ludwig.<br />

lena Vista, Dallas, Memphis, New Orns<br />

and Oklahoma City; Rube Jackter,<br />

lumbla Pictures, New York, Philadelphia,<br />

tsburgh and Washington; Morris Lefko,<br />

Des Moines, Kansas City. Minnc-<br />

Omaha and St. Louis; Charles<br />

asberg, Paramount, Atlanta, Charlotte<br />

d Jacksonville; Joseph Sugar, 20th Ceny-Pox,<br />

Chicago, Indianapolis and Milukee;<br />

James Velde, United Artists, Den-<br />

Los Angeles, Portland, Salt Lake City,<br />

Francisco and Seattle, and Morey<br />

Idstein, Warner Bros., Albany, Boston,<br />

ffalo and New Haven,<br />

ppointed regional area chairmen were<br />

ney Rose, San Francisco. Denver, Los<br />

geles, Portland, Salt Lake City and Sele;<br />

R. N. Wilkinson, Dallas, Memphis,<br />

w Orleans, Oklahoma City, Des Moines,<br />

iisas City, Minneapolis, Omaha and St.<br />

lis; P. F. Rosian, Cleveland, Atlanta,<br />

irlotte, Jacksonville, Chicago, Indianlis,<br />

Milwaukee, Cincinnati and Detroit,<br />

Joseph B. Rosen, New York, Pittsburgh,<br />

shington, Albany, Boston, Buffalo and<br />

V Haven. All four are Universal regional<br />

s managers.<br />

of $1,000,000 has been set for the<br />

3-64 sales managers' drive through the<br />

istmas Salute and through audience<br />

ectlons in theatres.<br />

I) Feature 'Three Sirens'<br />

P Booksellers Convention<br />

lOLLYWOOD—"The Three Sirens," Irv-<br />

;r Wallace novel to be filmed by pro-<br />

'' IS Edward L. Alperson and Stanley<br />

'1. will be Simon and Schuster's fall<br />

HI leader at the annual convention of<br />

Booksellers Ass'n opening<br />

'ii 9, Washington, D. C. A total of 100.000<br />

liiicovers have been sold to date.<br />

person and Meyer are furnishing spepromotional<br />

brochures for bookmen<br />

OS with the film version. New Ameri-<br />

Library is publishing a paperback<br />

on.<br />

Jti-Discritnination Clcmse<br />

Be in SAG Contract<br />

DLLYWOOD—Producers have agreed<br />

^corporate in their new contract with<br />

Screen Actors Guild an anti-discrimi-<br />

)n clause.<br />

;ing to all groups in all types of roles,<br />

due regard for the requirements and<br />

sbility for the realism of the role in<br />

!ct to the total picture.<br />

Video Circuit 100% for Desegregation;<br />

Shows Way to White House Group<br />

OKLAHOMA CITY — The recent<br />

18 producers, under the new clause, will<br />

e every effort to cast perfonners be-<br />

conference<br />

in Washington between President<br />

John P. Kennedy and about 100 business<br />

leaders—many of them from southern<br />

firms—on racial tensions was surprisingly<br />

peaceful, an Oklahoma City theatre circuit<br />

official said.<br />

Claude O. Pulgham, chairman of the<br />

board of Video Independent Theatres, was<br />

a participant in a closed-door meeting.<br />

Although many of the businessmen represented<br />

theatres, restaurants and hotels<br />

in the south, not one spoke in opposition<br />

when the President opened the meeting to<br />

general comment after presenting the administration's<br />

position on civil rights.<br />

Pulgham said the President seemed to<br />

make an impression when he said he can<br />

order a Negro into a foxhole for his country<br />

but is without authority to order a<br />

restaurant owner to serve him a cup of<br />

coffee.<br />

"We are wholly in accord with the government's<br />

plan to let the race bars down<br />

everywhere," said Pulgham, He was among<br />

37 southern and southwestern theatre owners<br />

who met with attorney general Robert<br />

P. Kennedy on May 27. Pulgham was invited<br />

back to the White House for the June<br />

4 meeting because of his candor in the<br />

meeting with the attorney general.<br />

them we were and we<br />

"I told integrated<br />

have had no incidents in our theatres. I<br />

urged other theatre owners to break down<br />

their segregation policies over night and I<br />

predicted that they would have no trouble."<br />

Pulgham said that the hard-pressed attorney<br />

general was apparently glad to hear<br />

that kind of talk from an interested official<br />

Allied Convention Regional<br />

Chairmen Are Appointed<br />

NEW YORK—Regional chairmen have<br />

been appointed for Allied States Ass'n's<br />

3'lth annual convention by Irving DoUinger,<br />

chairman of the convention committee. The<br />

convention will be held in the Americana<br />

Hotel here October 21-24.<br />

Named to serve as regional chairmen<br />

were Albert Aaron, Richard Balaban, Abe<br />

Berenson, Benjamin Berger, Charles Blatt,<br />

Carl Buermele, Jack Clark, William Clark,<br />

Sam Engelman, Morris Finkel, Charles Pinnerty,<br />

Gerry Franzen, Julius Gordon, Jack<br />

Haynes, Howard Herman. Neal Houtz, Edward<br />

E. Johnson, Ronald Kuhlman, A. M.<br />

LaPorte, Howard Lubliner. Ted Manos.<br />

Charles V. Martins, Dewey Michaels, Lou<br />

Mitchell, C. Elmer Nolte jr., E. L. Ornstein,<br />

Steve Rodnok jr., Samuel Rosenblatt,<br />

Leonard L. Rosenthal. S. E. Schultz. Alder<br />

W. Smith, Wilbur Snaper, George Stern,<br />

Ernest Stern, Mayer Stern. Sidney Stern,<br />

Sam Sunness. Ernest Warren. James L.<br />

Whittle and Harrison D. Wolcott.<br />

The overall convention committee con-<br />

of Milton London, executive director;<br />

sists<br />

Jack Armstrong, president; Sidney J.<br />

Cohen, Marshall H. Pine, Harry Hendel,<br />

William Infald, Ben Marcus, Wilbur Snaper<br />

and William Wetsman. This group is busy<br />

preparing an exciting convention program,<br />

Dollinger said. He predicted this year's<br />

Allied convention would be the biggest in<br />

Allied histoi-y,<br />

of a theatre chain in Oklahoma, particularly<br />

in Texas.<br />

Also attending the White House meeting<br />

was William G, Vandever, president of the<br />

Vandever Co., Inc., Tulsa.<br />

Pulgham said that attorney general<br />

Kennedy read off three lists of cities and<br />

towns with about 40 on each list. One list<br />

was of communities where much progress<br />

had been made on desegregation of public<br />

and semipublic facilities. Another list was<br />

of communities where racial strife is<br />

anticipated, and the third listed places<br />

where trouble is brewing. No Oklahoma<br />

communities were on any of the lists. He<br />

stated that he thought that about 90 per<br />

cent of the audience favored desegregation.<br />

It was the second high level New Frontier<br />

meeting in eight days that Pulgham had<br />

attended. His firm operates 125 theatres<br />

in Oklahoma, Texas and New Mexico.<br />

"99 per cent of which are already integrated,"<br />

Pulgham said. "Once you integrate,<br />

the colored people don't want to<br />

fraternize and associate with the whites.<br />

They prefer their own group." He said that<br />

following desegregation of one of the<br />

chain's theatres in Norman primarily to<br />

admit Negroes stationed at the old South<br />

Navy Base, "we- didn't get half a dozen<br />

Negroes a month."<br />

At Video's local Will Rogers Theatre,<br />

he said, "We get one, two or three Negroes<br />

a week." As to Jim Crow sections within<br />

the theatres, he said that most of his movie<br />

houses allow Negroes to sit with whites.<br />

"Our theatre managers in Oklahoma would<br />

not be adverse to letting them sit anywhere."<br />

he said.<br />

Honorary Chairmen Named<br />

For TOA Convention<br />

NEW YORK—Simon H. Fabian, president<br />

of Stanley Warner Theatres; Leonard<br />

H. Goldenson, president of American<br />

Broadcasting-Paramount Theatres; Harry<br />

Mandel, president of RKO Theatres, and<br />

Laurence A, Tisch, president of Loew's<br />

Theatres, have been named honorary<br />

chairmen of the 1963 convention of the<br />

Theatre Owners of America by John H.<br />

Stembler, TOA president.<br />

Convention chairman Edward L. Fabian<br />

reports that an unusually large number<br />

of advance registration already have been<br />

received for the convention and 1963 tradeshow,<br />

which will be held October 28-31 at<br />

the Americana Hotel in New York.<br />

The tradeshow, jointly sponsored by<br />

TOA, National Ass'n of Concessionaires,<br />

Theatre Equipment and Supply Manufacturers<br />

Ass'n and Theatre Equipment<br />

Dealers Ass'n, reports a continuation of intense<br />

interest in booths on the part of<br />

manufacturers and suppliers, with a sellout<br />

expected to be announced shortly.<br />

Freed Heads Film Academy<br />

HOLLYWOOD—Arthur Freed, a producer,<br />

is the new president of the Academy of Motion<br />

Picture Arts and Sciences, succeeding<br />

Wendell Corey, actor. Freed will serve for<br />

1963-64. Elmer Bernstein, composer, was<br />

elected first vice-president.<br />

iOFFICE June 17. 1963<br />

19


I<br />

<<br />

ACADEMY AWARD -WINNING DIRECTOR JOHN FORD .<br />

. .<br />

PLUS THE POWERHDUSE TEAM OF JOHN WAYNE and LEE MARVIN .<br />

THE TRIO OF "LIBERTY VALANCE" FAME HIT IT BIG AGAIN WITH<br />

DoMa^s bpe:<br />

SYNOPSIS<br />

I his i.i ihr -tJiiry of lilt- mi u Soiilli l'aiifiiliiii(l wlit-re lwt><br />

rx-Niiv\ iiicii, Jiihn Wayne l"(>uii>" Doiiuviiii I iiml Jack<br />

Wiir.l.'ii 1 1)1. l).-.lliuml hnv Mii>.-.l r.>ll..»viiig llu< hM Worhl<br />

Wiir. WayiH* In oiH-riitc a liar and nifilil cliili kimwn as Doimviin's<br />

Href, Wniiii'ii niarr\ a Invcly I'nlyiioiun priiici-jts.<br />

iiiiil Ici<br />

iri'> on hi- iiit-ilical prutiirr. AimtlxT<br />

niiw* n (lunily and<br />

t'iiiiaN" (;illiiiiilr\ I iirriMs l.ilcr: anil<br />

ohipnialf. I-rc Miirv<br />

nlinur (heir lirawlin): rricnd!. 'irnuldc<br />

•<br />

iival of liriuilirul. Iiaii){lilv Kli/abi-lli Alli-n<br />

I., fin.l l.rr falli.-r (Ja.k Vlardn.<br />

i . who had<br />

horn.- h. Itns|..n an.', ll.r »ai. \\aid.-n'<<br />

•.ullr\ l)..r..lh> Lam. I'lnirl. an i-nlrrr.i<br />

Ufi-f, plot In 'savr hi- rtpiilalinn: and<br />

'' liilannii


1 . Los<br />

Chairmen Appointed<br />

or Hospital Drive<br />

MEW YORK — Distributor<br />

cochairmen<br />

! a leuional area chairmen for the Encore<br />

; lis Manager Drive for the Will Rogers<br />

;. siJital and O'Donnell Memorial Research<br />

aboratories have been appointed by H. H.<br />

Hi" Martin, national general chairman<br />

'i.<br />

[ the campaign. Martin is vice-president<br />

nd general sales manager of Universal<br />

ictures. Charles E. Kui'tzman, general<br />

anager of Loew's Theatres, will serve as<br />

:hibitor cochairman.<br />

The distributor cochairmen and the exlanges<br />

to which they have been assigned<br />

e as follows:<br />

Ernest Sands. Allied Artists, Cincinnati,<br />

leveland and Detroit: Irving Ludwig.<br />

uena Vista, Dallas. Memphis. New Oris<br />

ns and Oklahoma City: Rube Jackter.<br />

olumbia Pictures, New York, Philadelphia,<br />

ittsburgh and Washington: Morris Lefko,<br />

(iM, Des Moines, Kansas City. Minnejolis,<br />

Omaha and St. Louis: Charles<br />

3 usberg. Paramount. Atlanta. Charlotte<br />

i.i Jacksonville: Joseph Sugar. 20th Ceniiy-Fox.<br />

Chicago. Indianapolis and Milaiikee:<br />

James Velde, United Artists. Den-<br />

Angeles, Portland. Salt Lake City,<br />

i.i Francisco and Seattle, and Morey<br />

old.sU'in, Warner Bros.. Albany. Boston,<br />

jffalo and New Haven.<br />

Appointed regional area chairmen were<br />

irney Rose. San Francisco, Denver. Los<br />

igeles, Portland. Salt Lake City and Setle;<br />

R. N. Wilkinson, Dallas. Memphis,<br />

w Orleans, Oklahoma City. Des Moines,<br />

nsas City. Minneapolis, Omaha and St.<br />

mis; P. P. Rosian. Cleveland. Atlanta,<br />

larlotte, Jacksonville, Chicago, Indianalis,<br />

Milwaukee, Cincinnati and Detroit,<br />

d Joseph B. Rosen. New York. Pittsburgh,<br />

ashington. Albany. Boston, Buffalo and<br />

w Haven. All four are Universal regional<br />

les managers.<br />

A goal of $1,000,000 has been set for the<br />

)3-64 sales managers' drive through the<br />

ristmas Salute and through audience<br />

lections in<br />

theatres.<br />

'.D Feature Three Sirens'<br />

Jt Booksellers Convention<br />

HOLLYWOOD—"The Three Sirens," Irvi;<br />

Wallace novel to be filmed by process<br />

Edward L. Alperson and Stanley<br />

>', er, will be Simon and Schuster's fall<br />

ft on leader at the annual convention of<br />

t '<br />

American Booksellers Ass'n opening<br />

Jr : 9, Washington. D. C. A total of 100.000<br />

h- Icovers have been sold to date.<br />

\. person and Meyer are furnishing spec<br />

1 promotional brochures for bookmen<br />

tjos with the film version. New Americi<br />

Library is publishing a paperback<br />

irtti-Discrimination Clause<br />

1) Be in SAG Contract<br />

1 OLLYWOOD—Producers have agreed<br />

t< i corporate in their new contract with<br />

tl Screen Actors Guild an anti-discrimin:m<br />

clause.<br />

" le producers, under the new clause, will<br />

11 e every effort to cast perfoiTners belt!<br />

ing to all groups in all types of roles.<br />

Wl due regard for the requirements and<br />

sit ibility for the realism of the role in<br />

r«c3ct to the total picture.<br />

Video Circuit 100% for Desegregation;<br />

Shows Way to White hlouse Group<br />

OKLAHOMA CITY — The recent<br />

conference<br />

in Washington between President<br />

John P. Kennedy and about 100 business<br />

leaders—many of them from southern<br />

firms—on racial tensions was surprisingly<br />

peaceful, an Oklahoma City theatre circuit<br />

official said.<br />

Claude O. Pulgham. chairman of the<br />

board of Video Independent Theatres, was<br />

a participant in a closed-door meeting.<br />

Although many of the businessmen represented<br />

theatres, restaurants and hotels<br />

in the south, not one spoke in opposition<br />

when the President opened the meeting to<br />

general comment after presenting the administration's<br />

position on civil rights.<br />

Pulgham said the President seemed to<br />

make an impression when he said he can<br />

order a Negro into a foxhole for his country<br />

but is without authority to order a<br />

restaurant owner to serve him a cup of<br />

coffee.<br />

"We are wholly in accord with the government's<br />

plan to let the race bars down<br />

everywhere." said Pulgham. He was among<br />

37 southern and southwestern theatre owners<br />

who met with attorney general Robert<br />

P. Kennedy on May 27. Pulgham was invited<br />

back to the White House for the June<br />

4 meeting because of his candor in the<br />

meeting with the attorney general.<br />

"I told them we were integrated and we<br />

have had no incidents in our theatres. I<br />

urged other theatre owners to break down<br />

their segregation policies over night and I<br />

predicted that they would have no trouble."<br />

Pulgham said that the hard-pressed attorney<br />

general was apparently glad to hear<br />

that kind of talk from an interested official<br />

Allied Convention Regional<br />

Chairmen Are Appointed<br />

NEW YORK—Regional chairmen have<br />

been appointed for Allied States Ass'n's<br />

31th annual convention by Irving Dollinger,<br />

chairman of the convention committee. The<br />

convention will be held in the Americana<br />

Hotel here October 21-24.<br />

Named to serve as regional chairmen<br />

were Albert Aaron, Richard Balaban, Abe<br />

Berenson, Benjamin Berger, Charles Blatt,<br />

Carl Buermele, Jack Clark. William Clark.<br />

Sam Engelman. Morris Finkel, Charles Pinnerty,<br />

Gerry Pranzen, Julius Gordon, Jack<br />

Haynes, Howard Herman, Neal Houtz, Edward<br />

E. Johnson. Ronald Kuhlman. A. M.<br />

LaPorte. Howard Lubliner. Ted Manos.<br />

Charles V. Martins, Dewey Michaels, Lou<br />

Mitchell, C. Elmer Nolte jr., E. L. Ornstein,<br />

Steve Rodnok jr., Samuel Rosenblatt.<br />

Leonard L. Rosenthal. S. E. Schultz. Alder<br />

W. Smith. Wilbur Snaper, George Stern,<br />

Ernest Stern, Mayer Stern, Sidney Stern,<br />

Sam Sunness, Ernest Warren, James L.<br />

Whittle and Harrison D. Wolcott.<br />

The overall convention committee consists<br />

of Milton London, executive director;<br />

Jack Armstrong, president: Sidney J.<br />

Cohen. Marshall H. Pine. Harry Hendel.<br />

William Infald. Ben Marcus, Wilbur Snaper<br />

and William Wetsman. This group is busy<br />

preparing an exciting convention program,<br />

Dollinger said. He predicted this year's<br />

Allied convention would be the biggest in<br />

Allied history.<br />

of a theatre chain in Oklahoma, particularly<br />

in Texas.<br />

Also attending the White House meeting<br />

was William G. Vandever, president of the<br />

Vandever Co., Inc., Tulsa.<br />

Pulgham said that attorney general<br />

Kennedy read off three lists of cities and<br />

towns with about 40 on each list. One list<br />

was of communities where much progress<br />

had been made on desegregation of public<br />

and semipublic facilities. Another list was<br />

of communities where racial strife is<br />

anticipated, and the third listed places<br />

where trouble is brewing. No Oklahoma<br />

communities were on any of the lists. He<br />

stated that he thought that about 90 per<br />

cent of the audience favored desegregation.<br />

It was the second high level New Frontier<br />

meeting in eight days that Pulgham had<br />

attended. His firm operates 125 theatres<br />

in Oklahoma. Texas and New Mexico.<br />

"99 per cent of which are already integrated,"<br />

Pulgham said. "Once you integrate,<br />

the colored people don't want to<br />

fraternize and associate with the whites.<br />

They prefer their own group." He said that<br />

following desegregation of one of the<br />

chain's theatres in Norman primarily to<br />

admit Negroes stationed at the old South<br />

Navy Base, "we- didn't get half a dozen<br />

Negroes a month."<br />

At Video's local Will Rogers Theatre,<br />

he said. "We get one. two or three Negroes<br />

a week." As to Jim Crow sections within<br />

the theatres, he said that most of his movie<br />

houses allow Negroes to sit with whites.<br />

"Our theatre managers in Oklahoma would<br />

not be adverse to letting them sit anywhere,"<br />

he said.<br />

Honorary Chairmen Named<br />

For TOA Convention<br />

NEW YORK—Simon H. Fabian, president<br />

of Stanley Warner Theatres: Leonard<br />

H. Goldenson. president of American<br />

Broadcasting-Paramount Theatres; Harry<br />

Mandel. president of RKO Theatres, and<br />

Laurence A. Tisch, president of Loew's<br />

Theatres, have been named honorary<br />

chairmen of the 1963 convention of the<br />

Theatre Owners of America by John H.<br />

Stembler, TOA president.<br />

Convention chairman Edward L. Fabian<br />

reports that an unusually large number<br />

of advance registration already have been<br />

received for the convention and 1963 tradeshow,<br />

which will be held October 28-31 at<br />

the Americana Hotel in New York.<br />

The tradeshow, jointly sponsored by<br />

TOA, National Ass'n of Concessionaires,<br />

Theatre Equipment and Supply Manufacturers<br />

Ass'n and Theatre Equipment<br />

Dealers Ass'n, reports a continuation of intense<br />

interest in booths on the part of<br />

manufacturers and suppliers, with a sellout<br />

expected to be announced shortly.<br />

Freed Heads Film Academy<br />

HOLL'YWOOD—Arthur Freed, a producer,<br />

is the new president of the Academy of Motion<br />

Picture Ai'ts and Sciences, succeeding<br />

Wendell Corey, actor. Freed will serve for<br />

1963-64. Elmer Bernstein, composer, was<br />

elected first vice-president.<br />

r<br />

pFFICE :: June 17, 1963<br />

19


The Lines Go'RouND The Block!<br />

BOXOFFIGE<br />

ilT<br />

THBATRE<br />

Watch 'THE L-SHAPED ROOM" Shape BIG<br />

WASHINGTON «,«» SEATTLE »,,« • DALLAS f,.. .* • AUSTIN t.,« HOUSTON »,,., o* SAN J


lASH<br />

1/IEWS<br />

LUMBIA'S 'A<br />

"LlJ^SLlJ^ UAKUJN IS 11V1MEJNSEL.Y ArrECTlJMi;<br />

I recommend the picture to everyone." -New Yorker Magazine<br />

"A STUNNING PERFORMANCE !... Leslie Caron imbues<br />

it with tremendous compassion and charm ... scenes that throb<br />

with passion and tension ..." -Bos/ey Crowther, N.Y. Times<br />

BEAUTIFUL AND REFRESHING FILM.<br />

"A BITTERSWEET EXTRAVAGANZA OF EMOTIONALISM.<br />

Endlessly suggestive."<br />

-Newsweek Magazine<br />

"A SUPERB FILM! Beautiful balance between cold realism<br />

and human warmth . .<br />

."<br />

-Judith Crist, N.Y. Herald Tribune<br />

"HIGHEST RATING! Another film<br />

award calibre!"<br />

of<br />

-Wanda Hale, N.Y. Daily News<br />

"WORTHY OF FESTIVAL HUZZAS.<br />

Really good performances by all concerned!"<br />

-Archer Winsten, N.Y. Post<br />

AN INSPIRED PICTURE! Not even<br />

'Lili' has set off Leslie Caron so impressively!"<br />

-Alton Cook, N.Y. World-Telegram & Sun<br />

.„ LOS ANGELES<br />

CLEVELAND »m<br />

,.,..„ u.„- PHILADELPHIA w,<br />

DENVER ......<br />

PITTSBURGH<br />

BOSTON


he<br />

without<br />

and<br />

Mankiewicz and Harrison<br />

Answer<br />

Press Questions on Cleopatra'<br />

NEW VOKK—Ju^rpli L. Maakuvvic/. director<br />

-sec rial 1st of Cleopatra." who ha.s<br />

becn "practically living with the Todd-AO<br />

multl-mllUon dollar production while edit-<br />

IHK the four-hour film for the past few<br />

weeks." and Rex Harrison, who plays<br />

Cae.sar in the 20th Century-Fox film, presided<br />

at a questlon-and-answer session<br />

with the newspaper and tradepress at the<br />

Hotel Americana Just before the very first<br />

.showing of the film Tuesday ill>. the day<br />

before the official world premiere at the<br />

RlvoU Theatre June 12.<br />

(I^RIFIES WRITING CREDITS<br />

Maiikii-wicz wisely mentioned that It was<br />

not his Job to comment on the personal Involvements<br />

of those connected with the<br />

filming of "Cleopatra" nor on producer<br />

Walter Wanger's law suit to prevent the<br />

.showing. Mankiewicz did clarify the writing<br />

credits, which are now officially divided<br />

between hlm.self. Ranald MacDougall and<br />

Sidney Buchman. He said that Lawrence<br />

Durrell. the poet-novelist, had prepared a<br />

.screenplay which was found to be "too theatrical<br />

and on the Errol Flynn adventuretype<br />

.scale." MacDougall wrote the final<br />

shooting script for Mankiewicz and he and<br />

Buchman both had worked on It. he said.<br />

The Todd-AO version of "Cleopatra" is<br />

more historically correct than cither<br />

Shakespeare's "Antony and Cleopatra" or<br />

Bernard Shaw's "Cae.sar and Cleopatra."<br />

which cover two different episodes In Cleopatra's<br />

life Originally. Mankiewicz ad-<br />

mitted, he had hoped to make two films,<br />

each .several hours long, but the 20th-Pox<br />

powers did not mention Wangen finally<br />

persuaded him to Incorporate both<br />

stories in one four-hour picture.<br />

Miiiiklfwlcz had highest praise for the<br />

iictor.s and technicians who worked on<br />

'<br />

"Cleopatra In Rome, where the dedication<br />

of tho.se on the set was "surrounded by<br />

an aura of screaming Journalism.<br />

Mankiewicz .scoffed at newspaper and<br />

magazine stories mentioning .sen.satlonal<br />

epLsodes which were never actually filmed.<br />

He mentioned that the British cen.sors<br />

pa.ssed "Cleopatra<br />

" a single cut.<br />

Harri.son. who was given time off from<br />

current rehinr.snis for Warner Bros, film<br />

viTsion of "My Fair Lady." flew here from<br />

Hollywood with Mrs. Harrison<br />

i<br />

actress Rarhil<br />

Roberta I to attend the RIvoll opening<br />

Wedne.sday c<br />

12>. He expects to be filming<br />

"<br />

"My Fair Lady for .several months, at<br />

len.st into 1964.<br />

HOLD FASHION HHOW-BUFFKT<br />

Later on Tue.sday Ml', more than 300<br />

fn.shion. pre,s.s and .social figures attended<br />

a contemporary<br />

IFIDA Names Brandon<br />

To the Board of COMPO<br />

NEW YORK— Thomas Brandon, president<br />

of Brandon Films, has been named<br />

official Independent Film Importers and<br />

Distributors of America representative to<br />

the board of directors of the Council of<br />

Motion Picture Organizations, according to<br />

Michael F. Mayer, executive director of<br />

IFIDA. Brandon, who has a large library<br />

of foreign films, has served for the past two<br />

years as chairman of IFIDA's censorship<br />

committee. In case of the absence or Inability<br />

of Brandon to attend meetings, the<br />

IFIDA board has designated Richard<br />

Brandt, president of Trans-Lux Distributing,<br />

as deputy.<br />

Daniel Frankel. president of Zenith International<br />

Film Distributors, who is chairman<br />

of the IFIDA dinner-dance committee<br />

for 1964. has retained Morton Sunshine of<br />

the Independent Theatre Owners Ass"n to<br />

serve as dinner coordinator for the second<br />

International Film Awards dinner to be<br />

held in January at the Americana Hotel.<br />

Sunshine served as special coordinator for<br />

the IFIDA affair last year.<br />

The IFIDA governing committee has<br />

named Robert Manby. president of Showcorporation,<br />

official delegate to the Berlin<br />

Film Festival, to be held in West Berlin<br />

June 21 to July 2. 1963. Manby will leave<br />

for Berlin later<br />

in June.<br />

Writers Win Residuals<br />

On U Package for TV<br />

HOLLYWOOD — The writers won a<br />

sweeping decision on residuals from Universal<br />

pictures made since 1948. which are<br />

being primed for television release. a In<br />

decision handed HO down here by an<br />

arbitration panel composed of Judge Lester<br />

Roth, arbiter appointed by the Federal<br />

court: Paul Selvin. Writers Guild of America<br />

West, and Frank Ferguson, 20th-Fox.<br />

Universal is reportedly asking $30,000.-<br />

000 for more than 200 post-48 films Involved<br />

In the dispute. The writers would<br />

get 1.2 per cent of the gross, or two per<br />

cent of 60 per cent. The latter would allow<br />

for distribution costs The amount Is approximately<br />

$360,000 for the writers if the<br />

pictures are sold.<br />

Questions of this type were settled after<br />

the 1960 writers" strike with other majors,<br />

placing the money In the writers" pension<br />

fund, while the specific agreement<br />

with Universal had other arrangements<br />

which were In dispute.<br />

MGM Sets 400 Multiple<br />

Runs for 'Sindbad'<br />

NKW VOliK iNRlM ha,-^ .mI 400 multlple-nni<br />

engagements of "Captain Sindbad"<br />

for June and July, starting with Boston<br />

and Kansas City June 19. Tlie.se will be<br />

'Cleopatra'" fashion .showing<br />

and buffet at the Hotel Americana. Jean<br />

Madeira. Metropolitan Opera star, narrated<br />

the fashion showing, with staging by<br />

Oernld Arpino of the Amerlcon Ballet Cen-<br />

iind mn.slc by Forrest Perrln. Cell Chapnifiii.<br />

ter<br />

Christian Dior. Oleg Ca.sslnl. Mollle<br />

i'"ni>i and other leading fashion design-<br />

.v'lc repre.sented by fashions ba.sed on<br />

Inne Sharaff designs for Elizabeth<br />

• in the picture.<br />

followed by multiple openings In Los<br />

iiiirro was attended by Darryl<br />

20th-Fox president, and other Angeles and Cincinnati June 26 with New<br />

9> that, while It is too early to s:<br />

protection and rights to reopen whi.<br />

if pay TV becomes commercial. The ^unu<br />

officers reiterated that they would dc<br />

everything possible to encourage pay TV<br />

I<br />

but will remain firm in negotiations for •<br />

wage fonnula.<br />

President George Chandler received full><br />

membership support for two points. One.!<br />

that the producer gives SAG the right t«<br />

negotiate basic terms of employment for<br />

actors in a picture aimed primarily at<br />

the pay TV market, before any actor ii<br />

employed in such a picture, and, two, U<br />

after the present experimental era In pay<br />

television is ended, and it becomes commercial,<br />

any theatrical picture made after<br />

Jan. 31. 1963. may be negotiated for pay<br />

TV, if it is released to that medium, and<br />

If necessary a strike could be called.<br />

It is not expected that a decision in<br />

the negotiations will be reached before<br />

the end of the month<br />

Total of 19,000 Bookings<br />

Herald UA's Sales Drive<br />

NEW YORK— Wit li the annu.il United<br />

Artists Sales Weeks Drive 'June 30 to July<br />

13' still more than three weeks off. Jame*<br />

R. Velde. UA vice-president, announced<br />

that the company has already secui-ed more<br />

than 19.000 bookings and that this year'a<br />

domestic drive seems headed for an alii<br />

time record.<br />

Credit for the exceptional interest and<br />

added entliuslasm was placed on the outstanding<br />

boxoffice potential of current and<br />

forthcoming UA films including "Dr Vn<br />

"West Side Story."" "Love Is a Ball<br />

Me Bwana." "I Could Go on Sn<br />

"<br />

"Irma La Douce "The Great Es<br />

Velde also announced that there wl<br />

a total of 12 cash prizes for the<br />

exchanges this .vcar as compared wl(<br />

given for the 1962 campaign. The<br />

for the branches turning In the best<br />

formances will be broken up Into two<br />

gorles with six prizes for shipments<br />

another six for bllUngs.<br />

While the main concentration of U*<br />

sales drive is placed on new, fli-st-nin<br />

pix)duct. Velde pointed out that the company<br />

Is going all-out with Its entire library<br />

of films available for the event.<br />

•<br />

Catholic Legion Changes<br />

Classification Rating<br />

NEW YORK— The Nalional Lei:<br />

l>TeMcy ha-s changed the '.M-paratr<br />

ficatlon" to "A-IV— Morally Unobjn >...<br />

able for Adults, with Reservations." Only<br />

the title of the category has been chiinged<br />

and will have the .same definition: .\ ila-"^siflcation<br />

"given to certain films<br />

while not morally offensive In then<br />

required caution and some analy.M<br />

explanation as a protection to the uninformed<br />

against wrong interpretations and<br />

false conclusions." First -so classifiiHl 1»<br />

Davis-Royals "The L-Shaped Room<br />

BOXOFFICE June 17. 1963


•<br />

IILADELPHIA—"Ladybug<br />

I h<br />

;.s<br />

1.<br />

Iiank Perry to Film<br />

'Udybug' in Phila.<br />

1<br />

Ladybug,"<br />

iist of two features to be produced and<br />

tl<br />

ted for United Artists release by Prank<br />

dj'<br />

Piiv. with an original screenplay by<br />

-'i nn- Perry, will go before the cameras<br />

l:iv 17) in Gradyville. Pa., a small<br />

:nar here. Perry's "David and Lisa,"<br />

i.s being distributed by Continental<br />

Dt ibuting, was also made in Philadelliree<br />

Broadway players, Nancy March<br />

d. currently understudy to Geraldine<br />

Pit in "Strange Interlude": William Danle<br />

now featured in "Dear Me, The Sky<br />

falling," and Marilyn Rogers, recently<br />

Rodgers and Hammerstein's musical,<br />

ic Sound of Music," have been signed by<br />

ry to make their screen debuts in<br />

dybug Ladybug." The remaining 23<br />

/ers will all be signed this week. Perry<br />

'Our decision has been to forego the<br />

Sailed boxoffice advantages of big names<br />

instead, reap the functional advan-<br />

offered by actors of great competence<br />

ise individual reputations would now<br />

•.shadow the reality of the roles they<br />

create," Perry said.<br />

s was the case with "David and Lisa,"<br />

dybug Ladybug" will be filmed entirely<br />

location with no studio footage being<br />

]b Levine in Hollywood<br />

Fr 'Carpetbaggers'<br />

( )LLYWOOD—Joseph E. Levine. Emba:'<br />

Pictures president, arrived here from<br />

York to supervise production of the<br />

mount-Embassy release, "The Carpet-<br />

^ers" which went before the cameras<br />

inesday '12).<br />

ward Dmytryk took the company for<br />

al scenes to the nearby desert locaof<br />

Boron, where the facilities of the<br />

Borax and Chemical Corp. are lo-<br />

rhlighting the initial filming will be<br />

re-creation of early stunt flying, in the<br />

Dus "Jennie" bi-planes of the 1920s<br />

Frank Tallman, pilot partner of Paul<br />

itz at the controls.<br />

Shore to Distribute<br />

ssion Film in U.S.<br />

SW YORK—Sig Shore has acquired<br />

'.S, distribution rights to the new Rusfilm,<br />

"My Name Is Ivan," which won<br />

Golden Lion Awards at the 1962<br />

e Film Festival. The picture, which<br />

formerly titled "Ivan's Childhood." is<br />

irst feature by the 29-year-old di-<br />

:, Andrei Tarkovsky, and stars young<br />

I Burlaiev in the title role.<br />

? picture won awards for best picture,<br />

lirector and best actor and is the most<br />

t Russian acquisition under the culexchange<br />

agreement between the<br />

ind Russia,<br />

;iy Green Returning to MGM<br />

LLYWOOD—Johnny Green will re-<br />

.0 MGM for the first time since leavis<br />

post as musical director in 1958 to<br />

Dse and conduct the score for the new<br />

Tg-Seaton production. "Twilight of<br />

',"<br />

which stars Richard Chamberlain,<br />

Boris Sagal directing.<br />

Republic Sees Increased<br />

Sales, Earnings in '63<br />

NEW YORK—The lease of Republic<br />

Corp.'s 70-acre studio in North Hollywood<br />

to the CBS Television Network should be an<br />

important source of future income, according<br />

to Victor M. Carter, who told the New<br />

York Society of Security Analysts that earnings<br />

for the fiscal year, ending October 27.<br />

should reach 87 cents a share. Carter. Republic<br />

president and board chairman, said<br />

sales should approximate $47,000,000 for the<br />

fiscal year.<br />

Addressing the Society here Tuesday ill).<br />

Carter said that on the basis of this year's<br />

expected growth rate, exclusive of possible<br />

acquisitions, profits in fiscal 1964 should<br />

top $1 a share, with sales of $50,000,000 or<br />

more.<br />

For the fiscal year ended October 27, the<br />

diversified Los An^eles-based company reported<br />

earnings of $1,"64,314. or 56 cents<br />

per share after preferred dividends and<br />

based on the 2,443,448 common shares outstanding.<br />

Fiscal 1962 sales were $43,285,706.<br />

Carter attributed the expected increase in<br />

this year's sales and earnings to rising<br />

volume and improved efficiency in Republic's<br />

five principal operating divisions, principally<br />

the Gaffers & Sattler division, a producer<br />

of ranges, and Consolidated Film Industries,<br />

film processing division.<br />

Under Republic's agreement with CBS, the<br />

studio facilities will contribute about $170,-<br />

000 a year after depreciation and before<br />

taxes to overall company income. This<br />

contrasts with an average annual loss for<br />

the division in recent years of approximately<br />

$150,000, Carter said.<br />

In the fiscal 1963 first half. Republic reported<br />

earnings of $1,146,585, or 39 cents<br />

a share after payment of $200,000 in preferred<br />

dividends. In the prior half-year, net<br />

income was $974,328 or 32 cents per share.<br />

MGM;<br />

Sam Katzman Joins<br />

To Produce 'Hootenanny'<br />

HOLLYWOOD—Sam Katzman has joined<br />

Metro-Goldwyn-Mayer to produce "Hootenanny,"<br />

a musical extravaganza which will<br />

go before the cameras in mid-July as his<br />

first production on the Culver City lot.<br />

Katzman recently wound up a 15-year association<br />

with Columbia Pictures.<br />

Gene Nelson, choreographer, writer, and<br />

dancing star who has been directing pictures<br />

both in television and on the feature<br />

side has been signed to direct the screen<br />

play for Katzman. Robert E. Kent wrote<br />

the screenplay.<br />

Nelson will w'ork on "The Prospector." an<br />

American ballet to be filmed in the desert,<br />

when he has completed his assignment on<br />

the "Hootenanny" picture.<br />

Karl Maiden to Be Juror<br />

At Berlin Film Fete<br />

NEW YORK — Karl Maiden, who is<br />

scheduled to make "Dead Reckoning" for<br />

Warner Bros, later in 1963, has accepted<br />

an offical invitation to serve as American<br />

juror at the Berlin Film Festival June 21-<br />

July 2, according to George Stevens jr., director<br />

of USIA's International Motion Picture<br />

Service.<br />

The official U.S. entry at the Festival is<br />

John Huston's "Freud." "Lilies of the<br />

Field," United Artists picture starring Sidney<br />

Poitier, is an invited U. S. entry.<br />

CALENDARsEVENTS<br />

JUNE<br />

7-16, Film Festival, San Sebastian.<br />

21 22 23 24 25 26 27<br />

28 29 30 31<br />

7-20, Film Festival, Sydney, Australia.<br />

13-22. Internationol Film Festival, Kresge Auditorium,<br />

Boston.<br />

18, 19, New Mexico Theatre Owners Ass'n annual convention,<br />

Hilton Hotel, Albuquerque, N. M.<br />

21-July 2, Film Festival, Berlin.<br />

23-25, Mississippi Ttieotre Owners Ass'n 22nd onnual<br />

convention, Broadwater Beach Hotel, Biloxi, Miss<br />

Jcnt meeting with Louisiana Theatre Owners.<br />

23-25, Maryland Theatre Owners Ass'<br />

George Washington Hotel, Ocean City, Md.<br />

27, Joint National Ass'n of Concessionaires regi<br />

conference with Northern California Theatre A<br />

Sir Francis Drake Hotel, San Francisco.<br />

JULY<br />

Rogers Hospital second Saranac Lake,<br />

7-21, International Film Festival, Moscow.<br />

29-Auq. 1, Allied Theatres of New York State convention,<br />

Concord Hotel, Kiamesha Lake, N. Y.<br />

AUGUST<br />

6, 7, National Ass'n of Concessionaires regional meeting,<br />

Erown Palace Hotel, Denver.<br />

2-11, Fourth annual Montreal International Film Festival,<br />

Montreal.<br />

14,15, Allied Theatres of Michigan convention, Sheraton<br />

Detn<br />

18-Sept.<br />

Festi'<br />

SEPTEMBER<br />

9-11, Theotre Owners of New Englond<br />

Griswold, Groton, Conn.<br />

13-15, Association of Women of the Motion Picture Industry<br />

convention, Dallas.<br />

15-22, Film Festival, Cork, Ireland.<br />

OCTOBER<br />

21-24, Allied States Ass'n of Motion Picture Exhibitors,<br />

27-31, Theatre Owners of America 16th annual convention<br />

ond tradeshow with Notional Ass'n of Concessionaires,<br />

Theatre Equipment and Supply Manufacturers<br />

Ass'n and Theotre Equipment Dealers Ass'n,<br />

Amcr.cono Hotel, New York.<br />

NOVEMBER<br />

12. 13, Tri-Stote Theatre Owners annual convention. Hotel<br />

Chisca, Memphis.<br />

12-14, Independent Theatre Owners of Ohio convention,<br />

Deshler-Hilton Hotel, Columbus, Ohio.<br />

Klein Helps City of Hope<br />

Secure Latest Type X-Ray<br />

HOLLYWOOD—A new-type X-ray machine<br />

which reduces radiation exposure<br />

for both patient and staff will be installed<br />

at the City of Hope. Duarte. due to the<br />

efforts of Eugene V. Klein, president of<br />

National General Corp. Klein also is chairman<br />

of the National Medical Center's board<br />

of trustees executive committee.<br />

The $100,000 machine will be used in<br />

examination of the patients which the City<br />

of Hope admits from throughout the U. S.,<br />

regardless of race or creed, for treatment<br />

of cancer, leu'.cemia and diseases of the<br />

blood, heart and chest.<br />

Coca-Cola Promotes Pruett<br />

ATLANTA—J. W. Pruett jr.. director of<br />

press relations for the Coca-Cola Co. since<br />

1961. has been named manager of the public<br />

relations department by Charles W.<br />

Adams, vice-president and director of public<br />

relations. Pruett joined Coca-Cola in<br />

1959 as editor of The Refresher, the company's<br />

employe magazine.<br />

:fFICE :: June 17, 1963<br />

23


BRONSTOI'<br />

"Pttt^G;<br />

cvu^nff-<br />

1 UWtoSf**"'<br />

^A^T\oN'^^<br />

SPAM


OX-OFFICE!<br />

Jon.<br />

June<br />

iCffl<br />

Holiday Booms B'way; 'Peking' Boffo<br />

^^^ff^'^<br />

«r, T ^t m B«f(; '-"> J^m' i<br />

^'"'"^' ' -'"'<br />

w .' U<br />

40r '<br />

55 Da^s * ' BaUif and<br />

''^^^^:<br />

1^1<br />

^;Ol^<br />

^»i*^<br />

:^-/


'<br />

June n. IW<br />

Today's audiences respond to technical quality in showmanship. ..quality that starts with sharp<br />

negatives and sharp prints. So, go Eastman all the way-negative and print stock. And always give<br />

the laboratory time to do its )ob right. Most important, if you have questions-production, processing,<br />

and proiection-always get in touch with Eastman Technical Service.<br />

For more information on this<br />

subject, write or phone; Motion Picture Film Department. EASTMAN KODAK COMPANY, Rochester<br />

4. N. Y. Or-for the purchase of film: W. J. German. Inc.. Agents for the sale and distribution<br />

of<br />

EASTMAN Professional Film for Motion Pictures and Television,<br />

Fort Lee. N. J., Chicago, III., Hollywood, Calif.


: tt<br />

, in<br />

arc J. Wolf Is Dead;<br />

iiriety Clubs Leader<br />

Marc Wolf<br />

sebiid term.<br />

DIANAPOLIS—Marc J. Wolf, 62,<br />

dent of the Y&W Management Corp.<br />

and longtime leader<br />

in Variety International,<br />

died at his<br />

home here Sunday<br />

night A. Schatell, and two grandchildren.<br />

Laurel Ann Duchowny and James Allen<br />

Duchowny.<br />

Zasu Pitts<br />

HOLLYWOOD—Zasu Pitts,<br />

veteran film<br />

comedienne, died Friday (7) of cancer at<br />

the age of 63 at Good Samaritan Hospital,<br />

where she was admitted two days previously.<br />

She lived in Pasadena with her<br />

second husband, John E. Woodall, onetime<br />

tennis champion and a real estate<br />

broker in recent years.<br />

Born in Parsons, Kas., the actress started<br />

her career in the custard pie era of Mack<br />

Sennett two-reelers. She was a comedy<br />

favorite in talkies with her ever-moving<br />

hands and her sighs of "Oh, dear me!"<br />

She appeared on radio and the stage. Her<br />

last major appearance was in television<br />

with Gale Storm in the shipboard comedy<br />

series. Oh Susanna.<br />

Anita King<br />

HOLLYWOOD—Anita King, 74, a star<br />

of the silent screen in the World War I era<br />

and later a noted turfwoman, died Monday<br />

(10) of a heart attack. Her first Hollywood<br />

movie was "The Virginian," made in 1914<br />

and directed by the late Cecil B. DeMille.<br />

Previously she had appeared on the New<br />

York stage with Lillian Russell.<br />

Bronston to Distribute<br />

'War of Buttons' in U.S.<br />

NEW YORK — Bronston Distributions,<br />

Inc., has acquired its first independent production,<br />

a French film, "The War of the<br />

Buttons," which will be released in the<br />

U.S. in an English-language version by the<br />

Bronston distribution facility, not an outside<br />

agency, according to Paul N. Lazarus<br />

jr., vice-president of the Bronston organization.<br />

"The War of the Buttons," directed by<br />

Yves Robert for Production de la Gueville,<br />

stars Antoine Lartique and approximately<br />

100 boys. Lazarus negotiated the distribution<br />

deal with Vincenzo Buffolo of Etablishment<br />

Puro and Carlo Ponti while attending<br />

the recent Cannes Film Festival.<br />

The picture, currently playing in France,<br />

Italy, Spain, Scandinavia and Japan, is a<br />

comedy aimed at all age groups and will be<br />

released in the U.S. this fall. Lazarus said.<br />

Herts-Lion and Bon Ami Win<br />

Title Suit Against MGM<br />

HOLLYWOOD — Herts-Lion International<br />

Corp. and Bon Ami Film Distributing<br />

Corp. were awarded $21,500 as the result<br />

of a suit against MGM in Los Angeles<br />

Superior Court here today (10).<br />

A superior court justice gave Herts-Lion<br />

$17,000, of which $12,500 was punitive, and<br />

$4,500 to the Bon Ami firm of which $3,250<br />

was punitive damages.<br />

After seven weeks of testimony the jury<br />

acted in one day to render the decision for<br />

the plaintiff on use of the title on a film.<br />

The plaintiffs claimed that "Tunnel 22"<br />

was changed to "Escape From East Berlin"<br />

after MGM reportedly saw the film "Escape<br />

tx) Berlin," on which the plaintiffs had<br />

worldwide distribution.<br />

Summer Fun Shows<br />

For Kiddies in Miami<br />

MIAMI—Keeping the children occupied<br />

and out of mischief is a problem in vacation<br />

time. But it can be solved for one<br />

morning each week with the Summertime<br />

Pun Shows, which began here June 12.<br />

For the seventh consecutive year the<br />

Miami News and Florida State Theatres<br />

are cooperating to bring the children<br />

several hours of clean and exciting entertainment<br />

in the movies.<br />

The features have been selected to provide<br />

thrill, adventure, science-fiction, action<br />

and laughter, plus color cartoons,<br />

prizes and surprises.<br />

Six Florida State units, the Boulevard,<br />

Shores, Beach, Paramount, Coral and Gables,<br />

run the fun screen programs at 10<br />

each Wednesday morning. The series is to<br />

run for 12 weeks. Opening the series was<br />

"Journey to the Seventh Planet," American<br />

International science-fiction feature.<br />

The fun programs are bargain shows for<br />

the youngsters. Their usual theatre admission<br />

is 35 cents but the fun shows cost<br />

the young patrons only 15 cents. Each Sunday,<br />

Monday and Tuesday, the Miami News<br />

carries a coupon which entitles a child to<br />

the special price when the coupon is presented<br />

at one of the participating FST<br />

units.<br />

The Sunday Amusements Guide also is<br />

running a coloring contest with prizes for<br />

entrants displaying the best ability, competition<br />

divided into several age brackets.<br />

A completed colored picture may be left<br />

at any of the six theatres, where it will be<br />

displayed for judging for the weekly prizes.<br />

Ransohoff to Start Five<br />

Films in 6-Month Period<br />

NEW YORK—Martin Ransohoff will be<br />

shooting five features, for release by MGM,<br />

Columbia and United Artists, during the<br />

six-month period starting in August. He<br />

recently completed filming "The Wheeler<br />

Dealers," starring Lee Remick and James<br />

Gamer, for MGM release late this summer.<br />

The first Ransohoff production, "The<br />

Americanization of Emily." will be filmed in<br />

London in August for MGM release. William<br />

Holden is starred in the picture, which<br />

has a screenplay by Paddy Chayevsky from<br />

the William Bradford Huie novel. Also<br />

starting in August will be "Man in the<br />

Middle," to shoot on location in Istanbul<br />

and Athens, with interiors in Paris, with<br />

Melina Mercouri, Peter Ustinov, Maximilian<br />

Schell and Robert Morley staiTed<br />

and Jules Dassin directing. United Artists<br />

will release the picture, which has a<br />

screenplay by Michael Wilson from the<br />

Eric Ambler novel. Ustinov is currently<br />

stan-ing on Broadway in Joseph E. Levine's<br />

"Photo Finish," which will be made into a<br />

film later.<br />

In September. Ransohoff will launch<br />

"The Sandpiper," at Monterey in California<br />

for Columbia release. In December,<br />

"Lighter Tlian Air" will be made on locations<br />

in the eastern and western U.S..<br />

Brazil, Trinidad and Gibraltar, for MGM<br />

In January, "The Loved One." based on<br />

the Evelyn Waugh novel, will start filming<br />

in Hollywood. No distribution deal has<br />

been set for this.<br />

27


. . Gene<br />

A<br />

. . Lewis<br />

from<br />

. . Dean<br />

^tf%««w s*(^(60^<br />

Q^INE KELLY will bf the producer oJ<br />

^'"Robln and the 7 Hoods." starring Frank<br />

Sinatra-Dean Martin This will roll In<br />

Octob«'r for Warner Bros, release. Howard<br />

W Koch, executive vice-president, Sinatra<br />

Enterprises, infonned <strong>Boxoffice</strong> that the<br />

adventure-comedy with music will be a blgbudKet<br />

Technicolor and Panavision film<br />

and will be made in cooperation with Dean<br />

Martin's Claude Productions. Based on the<br />

Robin Hood leKends. the locale will be ChicaKO<br />

of the Prohibition era. John Penton<br />

Murray wrote the screenplay from an oriKinal<br />

story by Evelyn and Richaid Condon.<br />

An additional deal Is for Kelly to costar<br />

and coproduce with Sinatra in the comedy.<br />

The New Yorkers." written by Jerome<br />

Lawrence and Robert E. Lee. This will roll<br />

in January with the distribution deal set.<br />

Henry King will produce and direct "The<br />

Undefeated" from a Casey Robinson and<br />

Stanley Hough sci-eenplay. Ashley-Steiner-<br />

Famous Artists worked out a deal with Jack<br />

L. Warner on the Stanley Hough original<br />

.story . . . Joan Crawford will star and coproduce<br />

with Joseph E. Levine in "The<br />

Idol" under the Levine Embassy indicia.<br />

Other Levine deals call for six or seven<br />

Hollywood locales for pictures and two In<br />

England . Nelson, one of Hollywoods<br />

Irlple-threateis. star, writer, and<br />

director, has teamed with Nico Chari.sse on<br />

an unusual Ballet Americana called "The<br />

Pro.sprctor." which Charlsse produced on<br />

Ihi- .stage here. An original musical score<br />

by William Prlml was created for the pi-oduction<br />

which has been a target for several<br />

of the record companies to tie in for the<br />

picture. Nelson, who will choreograph, will<br />

do the picture In authentic desert locations<br />

in the Mojave Desert with the entile ballet<br />

company going on location.<br />

Another hot Shirley MacLalne starrer<br />

will be made for 20th-Fox under a deal set<br />

by Art Jacobs, publicist turned pioducer,<br />

who will start "I Love Louisa" In July. The<br />

book was written by Owen Davis. Jacobs<br />

will move from Ooldwyn to the Pox lot.<br />

He l.s al.so teamed In a deal with J. Lee<br />

Tliompson to film "Return Prom the<br />

A.she.s for MIrl.sch ... A .satirical film on<br />

the relntloiuihlp of Italians and Americans<br />

l.s to b«' produced In Rome by Pletro Germl.<br />

and will be made In that country. Financing<br />

will come from the Continent . . . "Our<br />

Shadow.s Have Echoi-a" starts July 15 at<br />

Producers Studio when R. L. Armstrong,<br />

who ha.s hired Wlllinm Gordon to write and<br />

direct, will get his production under way.<br />

Hurt Rrynold.s will<br />

star<br />

. .<br />

Wnlt Dl.sney comes to the fore in the<br />

w jilory-race with purcha.se of "A Jour-<br />

V to Mutecumbe." an adventure novel by<br />

'ir.-.i Priw Winning author. Robert<br />

1 .lylor. A, J. Carothers. no mean<br />

has been assigned to adapt<br />

Mi.spir.<br />

for the ".rrcen Red Herson was<br />

. , .....,„<br />

"Bitter Water."<br />

and by Avon, has<br />

Kay. a producer<br />

I<br />

By SYD CASSYD<br />

IS about a salesman of wiiidmiHb m the<br />

days when they could be sold ... "A Matter<br />

of Principle," an original story by<br />

George Carlton, has been purchased by director<br />

Arthur Hiller for filming under his<br />

Hendryk Productions banner, with production<br />

planned for late fall. He recently completed<br />

direction of Pilmways' Lee Remick-<br />

James Garner starrer. "The Wheeler Dealers."<br />

for MGM release.<br />

s-<br />

"Return From the Ashes" is the first film<br />

to be produced under the new Mirisch contract<br />

for a non-exclusive multiple-picture<br />

deal with J. Lee Thompson. He recently<br />

completed directing "Kings of the Sun,"<br />

starring Yul Brynner, and is known for his<br />

'<br />

"The Guns of Navarone. psychological<br />

melodrama based on a novel by Hubert<br />

Monteilhet, "Return Prom the Ashes," goes<br />

Into production in 1964 . Rachmil<br />

will be executive producer and Walter<br />

Grauman will direct "633 Squadron" for<br />

Mirisch Films, it was announced by Walter<br />

Mirisch, executive in charge of production,<br />

who set a July 15 date for the United Artists<br />

release film.<br />

Al Williams, Carthay International, Inc..<br />

has assigned Monroe Manning to write a<br />

treatment on their next film. The firm<br />

has completed "The Pace of Terror." starring<br />

Lisa Gaye. and is discussing distribution<br />

for the western hemisphere. The assa.ssination<br />

of De Gaulle provides the subject<br />

matter for the next picture. Jack Miles,<br />

president. Is residing in Madrid. Spain,<br />

where the company maintains headquarters<br />

and leases equipment to other producei-s.<br />

from here, in addition to utilizing it for<br />

their own productions ... A former Don<br />

Hartman executive assistant. Howie Horwltz,<br />

co-creator and producer for the fiist<br />

three years, and supervisor thereafter, of<br />

"77 Sunset Strip" for Warner-TV, has<br />

bi'( slRiicd to a long term contract as an<br />

n<br />

ON Vir I II M vl I I.,, k /r,|. 1, 11<br />

pn-siilr I Mlii'd I ilin I \. Ii.in::.'. I)r<br />

trolt, ;iiul his m>ii, .Mickt-.v Zicl.-, «\-<br />

trrmr rlKlit. who l.s in rhargr of print<br />

.md sen-ire for .Xmorlcan Intrriiatinn.il<br />

I'irturps. ;»re shown on Ihe set of .MP's<br />

"lioach Party" during a Hollywood<br />

visit. Kranklr .Avjiion and Dorothy Malonr.<br />

stars of the film, are in the renter.<br />

executive producer in Columbia's Sere<br />

Gems setup . . . Franklin Schaffner «<br />

direct "The Best Man. " the pen<br />

top scripter Gore 'Vidal. who wrote t<br />

Broadway play. Producers Stuart Mil<br />

and Larry Turman worked with Arti<br />

Agency Corp.. which represented Schaffr<br />

on the deal. The United Artists release<br />

scheduled for late August .<br />

Ht<br />

grove will be at MGMs Culver City lot<br />

handle the screenplay of "Dear Abigai<br />

romantic comedy to be produced by W<br />

Ham Roberts.<br />

"Everybody Loves a Lover" will have<br />

screenplay written by James Komack.<br />

comedian turned writer, formerly on t<br />

Hennesey T'V show, it was announced<br />

producers Bud Yorkin and Norman Lei<br />

who will film for a United Artists relea<br />

This will be Komacks first fcature-leng<br />

script, although he has turned out Wago<br />

Train, 77 Sunset Strip. U. S. Steel Ho<br />

and the Joey Bishop Show opuses. York<br />

will be the director, on the produccr-wrllt<br />

director team responsible for "Come Bli<br />

"<br />

Your Horn. The same team will do "Pla<br />

boy." starring Tony Curtis, which will<br />

before the cameras at Columbia studi<br />

July 15, in association with Re>-nar<br />

Marston productions, on which StanI<br />

Margulies is producer.<br />

Showing the marriage plans of mu.<br />

and pictures, to provide new product<br />

the Broadway stage does not fulfill its re<br />

utation. Jubilee Records has taken a st<br />

towards production of film, and distributi<br />

with the formation of Cosnat Productlo<br />

Co. Jerry Blaine is president of the n<br />

film company. To get rolling they ha<br />

taken over Maurice Duke Productions wi<br />

Duke in charge of his own films. Mick<br />

Rooney will be starred in the first. "Ba<br />

quet for a Loser." scheduled to start Ji<br />

10. with William Hole directing. The n<br />

ord company has been in business sir<br />

1947 and will specialize in production a<br />

distribution of sound-track albums, as w<br />

as regular product.<br />

In real style now. "Tlie Yellow Ro<br />

Royce" will roll In early autumn when Tc<br />

ence Rattlgan finishes a script from 1<br />

own original story. Rattlgan and Anato<br />

dc Grunwald. who recently completed I<br />

"V.I.Pi; " picture, with Elizabeth Taylor, t<br />

Metro-Goldwyn-Mayer. in London, ha<br />

been a.sslgned this project as their seco<br />

job. Wo hope the press junkets are in hig'<br />

Charles Dickens has been pulled out<br />

limbo once again with his "Bleak Hou^<br />

being planned, with James Cava:<br />

write the screenplay. Lawrence I'<br />

will produce in Metro's British<br />

which means that in addition to IM- i-<br />

Win. we now have "location-cnslini<br />

Where else can a Dickens story be pr<br />

duccd with such authentic locales, a*<br />

London? In Hollywood, of course, but doi<br />

let anyone hear you with such blasphen<br />

A Hollywood debut which will be watcn<br />

most carefully will be that of Edward /<br />

bert. 12-year-old .son of Eddie Albert a:<br />

Margo. Producer Ely Landau has .sign<br />

Master Albert for a role in •The F<<br />

Killer. which stars Anthony Perkins. Jc<br />

"<br />

Qtiinteio is dliecting the Mort Fine-Da<br />

Friedkin script in Knoxville. Tenn If o<br />

follows the blooded-line of acting famlll'<br />

this kid really has a .solid background.<br />

BOXOFFICE :<br />

: June 17. »


i<br />

lome<br />

il<br />

Enlerfainmenl Convention Expenses Tax Deductible<br />

'fospectus Issued<br />

And You Can -w *• . . Take wi-iw Your WMf Wife, WW f f W/ Too<br />

f \^\y<br />

rm films and professional black-and-<br />

'1 te motion picture positive types of ma-<br />

Irals.<br />

NEW YORK — ExpeiLses in connection<br />

with the attendance of conventions are tax<br />

deductible under the new "substantive"<br />

regulations issued by the Internal Revenue<br />

Service. And that goes partially for accompanying<br />

wives, too.<br />

This means that members of Theatre<br />

Owners of America and Allied States Ass'n<br />

can deduct every expense if they attend<br />

their respective conventions at the Americana<br />

Hotel in New York this coming fall.<br />

The deductions include travel to and from<br />

New York, room and meals, tickets to social<br />

functions, plus entertainment. The ruling<br />

permits deductions for wives as to admission<br />

to luncheons, banquets and various informal<br />

affaire.<br />

In a special memo to members, TOA explained<br />

that the ruling applied because<br />

conventions were specifically excepted from<br />

the rules restricting deductions for business<br />

entertainment. It was stated that the<br />

word "entertainment" included any expenditure<br />

for personal needs which were<br />

claimed as a business expense, whether for<br />

the taxpayer, himself, or for others.<br />

What the IRS calls "associated entertainment"<br />

in which the wives may join<br />

is normally allowable only if it immediately<br />

precedes or follows a "substantial and<br />

bonafide business discussion:" whether or<br />

not such discussion took place might be<br />

questioned by the tax examiner, but for<br />

conventioneers, the deduction is automatic,<br />

as the following rule makes plain:<br />

"Any meeting officially scheduled as part<br />

of a program at a convention or similar<br />

general assembly shall be considered to<br />

constitute a substantial and bonafide business<br />

discussion provided (1» the expenses<br />

Audubon's English Version<br />

Of 'Daniella by Night'<br />

NEW YORK—Audubon Films, which is<br />

releasing the French-language picture,<br />

"Daniella by Night," is preparing an English<br />

version of the film starring Elke Sommer,<br />

according to Radley H. Metzger, director<br />

of Audubon. Miss Sommer, who is<br />

fluent in fom- languages, will record her<br />

own voice in English. She recently played<br />

a featured role in Carl Foreman's new picture,<br />

"The Victors," for Columbia release<br />

later in 1963.<br />

The English version of "Daniella by<br />

Night" will be ready by August 1, Metzger<br />

MGM Production Rises;<br />

Studio Payroll Doubled<br />

HOLLYWOOD—A new production peak<br />

has been reached at MGM's studios with<br />

seven theatrical features before the cameras<br />

or about to start. The increased activity<br />

within the past two months has<br />

about doubled its working force, with more<br />

than 3,000 now on the payroll.<br />

The features are "Sunday in New York,"<br />

"Twilight of Honor," "The Prize," "A<br />

Global Affair," "Company of Cowards,"<br />

"Viva Las Vegas" and "Seven Paces of Dr.<br />

Lfo."<br />

Six TV series also are under way.<br />

necessary to the attendance of the taxpayer<br />

or his representative at such convention<br />

or similar general assembly were<br />

ordinary and (2) the organization which<br />

sponsored the convention or similar general<br />

assembly had scheduled a program of<br />

business activities—including presentation<br />

of lectures, panel discussions, display of<br />

products or other similar activities—and<br />

that such a program was the principal<br />

activity of the convention or other similar<br />

general assembly."<br />

The same section goes on to exempt<br />

"expenditures for business luncheons or<br />

dinners which are part of a business program,<br />

including luncheons or banquets<br />

sponsored by business or professional associations."<br />

TOA members were told that after reading<br />

the rules, they still thought Uncle Sam<br />

and the IRS might gang up on convention<br />

deductions, reference then was made to<br />

Section 1.274 (2) if> (vii), which reads:<br />

"Any expenditure for entertainment directly<br />

related to and necessai-y to attendance<br />

at bonafide business meetings or conventions<br />

of organizations expend under<br />

Section 501 (ci (6i of the Code, such as<br />

business leagues, chambers of commerce,<br />

boards of trade and certain professional<br />

association, is not subject to the limitations<br />

on allowability of deductions provided in<br />

paragraphs (a) through (e» of this section."<br />

TOA pointed out that if the trip to and<br />

from the convention is reasonably direct,<br />

travel expenses will be deductible. If weekends<br />

intervene, the Saturday and Sunday<br />

are counted as business days, whether or<br />

not business is conducted on them.<br />

lose Quintero Resigns<br />

As Director for Landau<br />

NEW YORK — Jose Quintero has resigned<br />

as director of Ely Landau's "The<br />

Fool Killer." now in its second week of<br />

shooting on location in Knoxville. Tenn..<br />

"due to artistic differences that could not<br />

be reconciled" between him and Landau.<br />

Servando Gonzales has been named to<br />

direct "The Fool Killer" and David Friedkin,<br />

who co-authored the script with Mort<br />

Fine, will be the producer on location,<br />

stepping into the duties formerly held by<br />

Gonzales, Landau said. Gonzales is best<br />

known for his direction of "Yanco." Anthony<br />

Perkins and Hal Holbrook are<br />

starred in "The Fool Killer."<br />

Next Hollywood Spotlight<br />

To Plug Two MGM Films<br />

HOLLYWOOD — Hollywood<br />

Spotlif?:ht,<br />

new short subject feature designed to tell<br />

the world about forthcoming Hollywood<br />

films, will<br />

feature two MGM productions in<br />

its next edition. Unfler supervision of producer-director<br />

Sani Berns. scenes were<br />

filmed on the sets of "The Prize." featuring<br />

Paul Newman. Edward G. Robinson.<br />

Elke Sommer and Diane Baker, and "Sunday<br />

in New York." featm'ing Cliff Robertson,<br />

Jane Fonda and Rod Taylor.<br />

KOFHCE :: June 17. 1963 29


BOXOFFICE BAROMETER<br />

This chart records the performoncc of current attractions in the opening week of their first runs ii<br />

the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new ruos<br />

are reported, ratings are added and averages revised. Computation is in terms of percentage in<br />

relation to normal grosses as determined by the theatre managers. With 100 per cent as "normal,"<br />

the figures show the gross roting obovc or below that mark. (Asterisk ' denotes combination bills.)<br />

J,<br />

rtMigmmonl '..: b;. ..::.. .'\lt')<br />

isliidi i^iiliillilisl


',<br />

Itiniore<br />

I<br />

theatres<br />

^<br />

i<br />

'<br />

I omas<br />

' ing<br />

'<br />

he<br />

I<br />

-ilm Trailer Censoring<br />

lalled Off in Maryland<br />

BALTIMORE—Maryland's Board of Mo-<br />

(•n Picture Censors agreed today to re-<br />

:.nd Its recent order calling for censoring<br />

1 film trailers and perforation of dupliste<br />

prints.<br />

The announcement was the result of a<br />

1 eting of distributors, exhibitors and<br />

1 -mbers of the censor board.<br />

.'Attorney General Thomas B. Finnan, at-<br />

? iding the meeting at which Norman<br />

lLi.=on. chairman of the censor board, preiled.<br />

recommended that the present ruling<br />

lould remain "status quo" until the next<br />

r^sion of the legislature early in 1964.<br />

I anwhile members of the motion picture<br />

1 iu.stry. he advised, should get together<br />

1 d prepare for introduction of a bill or<br />

1 Is that would eliminate the present dift<br />

uitv and provide an amicable agreement<br />

iiisfactory to exhibitors as well as the<br />

?:isor board.<br />

His recommendation was unanimously<br />

c:epted.<br />

Representatives of Washington film ex-<br />

-.anges attended the meeting, as did<br />

exhibitors. A spokesman for the<br />

iral exhibitors presented their side of the<br />

Dtest and Burton Robblns, president of<br />

itional Screen Service, New York City,<br />

id those present, that to continue the<br />

tmand of the May 8 order for censor<br />

al.s would result In halting trailer services<br />

in Maryland.<br />

lix Added to N.Y. Festival<br />

sponsoring Committee<br />

MEW YORK—Six additional members of<br />

1 .sponsoring committee for the first New<br />

rk Film Festival have been appointed by<br />

1 Lincoln Center for the Performing Arts.<br />

l.e festival will be held in September. It<br />

il be presented by Lincoln Center, in<br />

) laboration with the British Film Instlre<br />

and the Museiun of Modern Art and<br />

h the cooperation of the Independent<br />

i<br />

m Importers & Distributors of America.<br />

The new sponsors, all members of IFIDA.<br />

Jean Goldwurm, president of Times<br />

Lm Corp.: David Emanuel, president of<br />

tvernor Films; Daniel Prankel, president<br />

Zenith International: Cyrus Harvey,<br />

sident of Janus Films: Munio Pod-<br />

3 zer. president of Casino Films, and<br />

Brandon, president of Brandon<br />

|>5 Days at Peking' Booked<br />

-:to 800 More Theatres<br />

^EW YORK—Samuel Bronston's "55<br />

av.s at Peking" has been booked in 800<br />

•Jl-'Cted theatres across the country, fol-<br />

ing completion of its first two weeks of<br />

tv<br />

Eying in 21 premiere engagements. Er-<br />

"• t Sands, general sales manager of Al-<br />

Artists, said the boxoffice performance<br />

'<br />

tlie picture in the 21 theatres had in-<br />

:i::'d the success of the booking and marprogram.<br />

plan called for a premiere break in<br />

a anted number of cities for four weeks, to<br />

followed by a broader based second wave<br />

selected theatres. A third wave of books<br />

during the summer will bring the total<br />

^800 dates by the end of the Labor Day<br />

k. Sands said.<br />

Cleopatra -$20,125,000<br />

in Advance Guarantees<br />

New York—Advance cash guarantees<br />

totaling $20,125,000 have been received<br />

by 20th Century-Fox for engagements<br />

of "Cleopatra" in 73 firstrun<br />

situations throughout the world,<br />

exclusive of such cities as Paris and<br />

Tokyo. The figure exceeds by $125,000<br />

the prediction made by Seymour Poe.<br />

executive vice-president of the company,<br />

at a press conference May 2<br />

when he said the picture would have<br />

taken in $20,000,000 prior to its world<br />

premiere.<br />

At midweek, the advance ticket sale<br />

at the Rivoli Theatre here, where<br />

"Cleopatra" had its world premiere<br />

on Wednesday (12), amounted to<br />

$672,212.<br />

Levine's Festival Theatre<br />

To Open in N.Y. June 25<br />

NEW YORK—Joseph E. Levine's new<br />

Festival Theatre here will open on June 25<br />

with Federico Felllni's "8I2" as the inaugural<br />

attraction. The theatre will open<br />

coincidentally with the observance of the<br />

"New York Is a Siunmer Festival" celebration.<br />

Levlne consti-ucted the theatre in<br />

association with James J. Mage, exhibitor<br />

of Paris and New York.<br />

Located on 57th St., just west of Fifth<br />

Ave., on the former site of the Milgrim<br />

store, the Festival has a seating capacity of<br />

just under 600. Simon B. Zelnik, New York<br />

architect, was the designer.<br />

Blending with the architecture of the<br />

existing building will be a flowerbox arrangement,<br />

projecting from the building<br />

above the lobby entrance, made of a new<br />

material, Duranodlc aluminum, providing<br />

fixed, weather-proofed metallic colors. The<br />

facade also will be of color Duranodlc<br />

aluminum. Byzantine glass mosaics and<br />

etched terrazzo will grace the lobby area,<br />

inside. The two lounges, designed for living<br />

room comfort, will be an integrated<br />

part of the theatre's architecture. Featured<br />

in the downstairs lounge will be two separate<br />

areas, decorated respectively in Fi-ench<br />

and Italian motifs. Special areas in the<br />

lounge will be devoted to coffee bars, picture<br />

galleries and seating.<br />

The Festival is located at the apex of the<br />

exclusive department store, office building<br />

and residential area uptown.<br />

According to Zelnik, an engineering<br />

"miracle" was required to transform the<br />

store space into a theatre. Six supporting<br />

columns were removed from the structure<br />

and replaced with transverse beams, without<br />

causing any settling in the storeys<br />

above. The sti-uctural engineering firm of<br />

Strobel & Rongved did the job. Jenkins<br />

Contracting Co. was the general contractor.<br />

Pintoff Cartoon Booked<br />

NEW YORK—"The Old Man and the<br />

Flower," new animated cartoon by Ernest<br />

Pintoff, will have its American premiere<br />

at Cinema I June 17. along with "The<br />

Mouse on the Moon." Written, directed and<br />

produced by Pintoff. the short features the<br />

voice of Dayton Allen and is distributed<br />

by Union Films.<br />

Director, Star, Attend<br />

'Cleopatra' Premiere<br />

NEW YORK — Joseph L. Mankiewicz.<br />

director-scenarist of "Cleopatra." Walter<br />

Wanger. producer of the 20th Century-Fox<br />

release: Rex Harrison, who is starred as<br />

Caesar in the film: Roddy McDowall, who<br />

is featured as Octavian: Alex North, who<br />

composed and conducted the film's score,<br />

and Irene Sharaff, who created Elizabeth<br />

Taylor's wardrobe, were all on hand for the<br />

benefit world premiere of the picture at<br />

the Rivoli Theatre Wednesday (12 1 for<br />

the Will Rogers Memorial Hospital Fund.<br />

Also on hand were Darryl F. Zanuck,<br />

20th-Fox president, and other executives<br />

of the company, as well as Senator Jacob<br />

Javits, Joan Fontaine, Helen Hayes, Tony<br />

Randall, Anne Bancroft, Robert Ryan,<br />

Henry Fonda, Irina Demlch, Leonard Bernstein,<br />

Mary Martin and Red Buttons.<br />

New York police officials sent a record<br />

105 foot and mounted patrolmen to keep<br />

back the crowds in front of the Rivoli.<br />

Millions of others witnessed the premiere<br />

on NBC-TV. which had four cameramen<br />

on hand for the festivities and Bert Parks<br />

describing the scene and interviewing<br />

notables. "CBS Reports" filmed the premiere<br />

for presentation as a TV special next<br />

fall and camera crews from ABC-TV and<br />

WPIX were also there. Correspondents<br />

from Germany, Italy, France and Australia<br />

also came to New York as did representatives<br />

of the Los Angeles Times, the Hollywood<br />

Reporter and other west coast papers.<br />

In addition to the animated spectacular<br />

at the northeast corner of Seventh Avenue<br />

and 46th Street, which has been up for<br />

several months, another sign, rising 45<br />

feet up the face of the Rivoli Theatre, was<br />

lighted June 7. It carried the single word<br />

"Cleopatra," and is the tallest in the city<br />

for any film.<br />

At precisely 8 p.m. Wednesday night,<br />

scores of other first-run theatres in the<br />

Times Square blinked their marquee lights<br />

for one minute as a formal salute to the<br />

Todd-AO spectacle, a decision made by<br />

the Independent Theatre Owners of New<br />

York, one of the largest exhibitor groups<br />

in the U. S.<br />

The Will Rogers Memorial Fund realized<br />

the sum of $70,000 net from the 100 per<br />

cent sold-out premiere of "Cleopatra," according<br />

to Ned E. Depinet, president of the<br />

Fund, who said this will be put to good use<br />

in this month's upcoming program of the<br />

Summer Institute and Research.<br />

Garrick's 'Drina' to Get<br />

Full Yugoslav Backing<br />

NEW YORK — "The Bridge on the<br />

Drina," the upcoming co-production by<br />

Garrick Films and Yugoslavia's Avala<br />

Films, is the first motion picture to have<br />

the full backing of the Yugoslav Foreign<br />

Office, according to Roger Lewis, vicepresident<br />

of Garrick, who tias been meeting<br />

in New York with Drago Vujlca, director<br />

of the Yugoslav Information Center.<br />

Joseph Hitric is writing the screenplay<br />

for "The Bridge on the Drina." based on<br />

the novel by Ivo Andrlc, which has been<br />

budgeted at over $2,000,000. Production<br />

will be launched this summer, Lewis said.<br />

Starring in WB's "The Mlssourian" will<br />

be Robert Mitchum and Ty Hardin.<br />

XOFTICE :: June 17, 1963<br />

E-1


13<br />

. .<br />

[<br />

|<br />

Irma La Douce and 'Blow Your Horn<br />

Open Strong in B'way First Runs<br />

NEW YORK—Two strong<br />

new pictures.<br />

•Irma La Douce." which is scheduled for<br />

an entire summer run at the DeMllle Theatre,<br />

and •Come Blow Your Horn." which<br />

opened at the Radio City Music Hall, both<br />

registered big opening weeks but the third<br />

newcomer. "Diary of a Madman." was mild<br />

in Its first week at the Victoria Theatre.<br />

Despite some rainy days during the second<br />

week In June, three of the Broadway<br />

holdovers. "Hud." "55 Days at Peking" and<br />

"Dr. No." had fine holdover weeks at the<br />

Paramount, the RKO Palace and the Astor.<br />

respectively, while all three films also<br />

did well In Its simultaneous runs at east<br />

side houses, the Coronet, the Trans-Lux<br />

(<br />

85th Street and the Murray Hill, respectively,<br />

where long waiting lines were in evidence<br />

on the weekend.<br />

Also doing sensational business, with<br />

waiting lines almo.st nightly, were two<br />

British films. "The L-Shaped Room" Its in<br />

.second week at the Fine Arts, and "Heavens<br />

Above." In Its third week at the Sutton.<br />

The long-running "David and Lisa." In Its<br />

24th week at the Plaza, and "Divorce-<br />

Italian Style," in its 38th week at the<br />

Paris, also continued to attract business.<br />

With a fourth two-a-day picture. "Cleopatra."<br />

opening at the Rivoll Theatre<br />

Thursday 1 following a benefit premiere,<br />

the three other two-a-day films continued<br />

to do well enough, particularly "Lawrence<br />

of Arabia." In Its 25th week at the Criterion,<br />

and "How the West Was Won." in Its<br />

11th week at Loews Cinerama, both starting<br />

dally matinees this week. "Mutiny on<br />

the Bounty." which was Just fair In Its<br />

30th week at Loews State, also added dally<br />

matinees for the summer months. "Cleopatra"<br />

has a big advance sale, according<br />

to 20lh-Fox.<br />

A few of the other new films, particularly.<br />

"In the Cool of the Day." In Its second<br />

week at the Normandle. was mild, as<br />

was the Japanese "Temptress and the<br />

Monk." the latter being replaced at the<br />

Ouild Theatre by the British, "Never Let<br />

Oo," Friday — Or. No (UA), 2ncl wk 165<br />

Barorwl- Ifmo Lo Douc* lUA) 200<br />

BMkmorv- WInUr U«M JanrnJ, 135<br />

4lh wk<br />

Cwneow Hall C.r»-mti Block hu (Capfi). 6lh wk. 135<br />

' -.-.... -J<br />

c<br />

Ci<br />

195<br />

Cnlcnon — Lowrcncc of Aro (Col), 25lh wit.<br />

DcMiJIe^lnno Lo Douce UA)<br />

Embossy— Aphrodite SR<br />

Fine Am—Th« L-Shap«d Room (Dovij-Royol).<br />

2nd wk ,<br />

5th Avenue— The Wrong Arm of Mio Low<br />

(Confl), eth «k<br />

Forum— Mondo Cone Times), 10th wk<br />

Guild— TempfrcH ond the Monk Hakim)^ 2nd wk<br />

Corn Mondo Cone<br />

Loew's State<br />

30th wk ot iwo-o-Uay<br />

Murray Hill— Dr. No (UA), 2nd wk<br />

Normondic— In the Cool of tho Ooy (MGM),<br />

2nd wk<br />

Paromount—Hud Parol. 2nd wk<br />

Pans— Divorce— Ifolion Style Embassy), 38th wk.<br />

PIOZO^Dovid ond Lisa C n» I'. 24Th wk<br />

RKO Poloc 55 Doys at Peking AA). 2nd wk<br />

RKO 23rd !t 55 Doys ot Peking (AA), 2rv5 wk<br />

Radio City V 1. Hall Come Blow Your Horn<br />

(Pora), plus stage show<br />

Rivoli—ClMpotro i20th-Fox), two-o-day run started<br />

June 13<br />

Sutton— Heovom Above (Jonui). 3rd wk<br />

Toho Cinema—Sonjuro (Toho), 5th wk.<br />

Trans-Lux Eost—The Ugly Amoricon (Univ),<br />

8th wk<br />

Trans-Lux 52nd St - The List of Adri<br />

(Univ). 2nd wk.<br />

Trons-Lux 85th Si -55 Doys ot Peking (AA).<br />

2nd wk<br />

Vicforio— Diary of o Madman lUA)<br />

Warner—The List of Adrian Messenger<br />

(Univl 2nd wk<br />

World— Violated Porodise Victoria)<br />

Buffalo Has Satisfactory<br />

Week in Most Spots<br />

BUFFALO -"55 Days at Peking" turned<br />

In a 125 in its second week at the Center<br />

and "Island of Love" reported a 115 in<br />

the Paramount. "Lawrence of Arabia" and<br />

"How the West Was Won." were holding<br />

up okay in the Granada and Teck. respectively.<br />

Buffalo—The Stare (MGM); Drums of Africo<br />

(MGM), 2nd wk '"<br />

.<br />

Cirwma— Get On With It Governor), 2nd wk,<br />

of (Col). Gronodo Lowrcnce Arobia 9th wk ...<br />

Poromount Island of Love (WB)<br />

Teck— How the West Was Won (MGM-Cineromo).<br />

Baltimore Wickets Are Busy<br />

With an All-Holdovor List<br />

BALTIMORE All fii.st-run theatres<br />

were showing holdovers but. even so. most<br />

of them kept tho boxoffices busy. Topping<br />

the list were "Lawrence of Arabia." "Hud"<br />

and "55 Days at Peking." Advance sales<br />

arc brisk for "Cleopatra" due to open June<br />

26 at the Hippodrome, which is being coii<br />

pletely remodeled.<br />

Cnorles—Hud Para;, 2nd wk<br />

five West—The Uit o« Adrian Meucngcr (Un.v<br />

2nd wk<br />

Hippodrome—Closed for rcrnodelir»Q until Ju<br />

Little—The Bokony Cont'l), 7th wk<br />

Moyfair—Lawrence of Arabia (Col). 3rd wk<br />

New— Dr. No UA, 3rd wk<br />

Playhouse- The Wrong Arm of the Low (C:<br />

4th wk<br />

Stanton— 55 Doyi of Peking AAl, 2rvj wk<br />

Towrv— How the West Woi Won MGM Cmc-<br />

'Sporting Life' Will Open<br />

New Reade 34th St. Ho<br />

NEW YORK- The .American pr. mif<br />

"This Sporting Life, the official !•<br />

of<br />

entry at the Cannes Film Festiva;<br />

won an award for Richard Harris. '.:<br />

star, and for its director. Lindsay<br />

son. will be the inaugural attractun<br />

|<br />

the new 34th Street East Theatre July :<br />

The picture will also open the foUowl"<br />

day at the Little Carnegie. Also starri.<br />

Rachel Roberts, the Walter Reade-SterU;<br />

presentation is being released through<br />

Continental Distributing division.<br />

The 34th Street East is a deluxe cinet<br />

located on 34th Street between Second a:<br />

Third avenues. Designed by theatre arct<br />

tect John J. McNamara. A. I. A., the hou<br />

is on the ground floor of the building whl<br />

will house the consolidated New York t<br />

flees of Walter Rcade-Sterllng.<br />

The Continental Distributing divistc<br />

located at 1776 Broadway: the televlal<<br />

and 16mm film division at 6 East 39th 6<br />

and the offices at the DeMille Theatre<br />

Broadway will all relocate in the 34<br />

Street building. Executive offices of t<br />

Walter Reade-Sterllng group will renu<br />

at May fair House in Oakhurst. N. J<br />

Trans-Lux 'Shock' Duo<br />

To Play N.Y. Houses<br />

NEW YORK — Trans-Luxs "Premie<br />

Shock Theatre." composed of Hon<br />

and Ed Svl««<br />

houses In Skouras, Loew's.<br />

Randforce. Stanley Warner. Interboro ai<br />

Hotel" and "The Head." will play the Nt<br />

York area neighborhood circuit hou*<br />

starting Wednesday '19'. according<br />

Richard Brandt,<br />

vice-president<br />

president,<br />

of Trans-Lux DlstnbuU<br />

Corp.<br />

The 50 theatres in the<br />

Brandt<br />

group<br />

Thcair<br />

mdu<br />

Island Theatres.<br />

The girl chosen as "MLss Vniiv -•<br />

1963" win appear Monday iHi at !<br />

Lyric Theatre on 42nd Strwt. fo.<br />

personal appearances in oUicr thi<br />

the group on the opening day, Juiu 19<br />

MONTAY<br />

DRIVE IN THEATRE IN CAR SPEAKERS<br />

Ti.e Monlay Standord Speaker has earned its<br />

reputation for quality by providing many years<br />

of dependable service.<br />

The Montoy Re-Entry Speaker gives unrivaled<br />

protection from damoge by vandalism and<br />

weather while delivering<br />

clear<br />

sound Qualities.<br />

new and surprisingly<br />

Rugged Die Cast Aluminum— Exceptionally Low In<br />

Price<br />

MONTAY CO. PO box 21 Cu-hben, Go. Tel. 732-2501 Area Code 912<br />

Randforce Circuit to Play<br />

World Heritage Pictures<br />

NKW YORK- RiiiKll. lie.- Tlu a' - '<br />

launch MOMs World Heritage Pi.<br />

the fall on a large .scale, playing<br />

t<br />

pictures In the .scries. The leadoK<br />

will be "Julius Caesar" and will be follow<br />

by "Little Women." "Pride and Prejudlo<br />

"Captains Courageous." "A Tale of T<br />

Cities." "David Copperfield. " "Kim" «<br />

"The Good Earth."<br />

Fred Schwartz, head of MGMs peipett<br />

l)r(>duct plan, announced that the comp*<br />

would l.-.sue a new exhibitor aid In the foi<br />

iif a brochure. Incorporating the be.st pl<br />

motional experiences of theatres In tin<br />

presentations of the series.<br />

BOXOmCE June<br />

1". IS


SAIUURP<br />

Starring TOSHIRO M I<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE^^<br />

NOW AVAILABLE THRU<br />

^<br />

F<br />

U N E<br />

'i^ i^^<br />

^ TOHO ,<br />

INTERNATIONAL Inc<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

LO 3-5258


BROADWAY<br />

llARRY MANDEL. president of RKO Theatres,<br />

returned Saturday 15' from Europe<br />

'<br />

with Mrs Mandel after attending the<br />

Cannes Film Festival and visiting studios<br />

In Parts and Rome Abo here from Europe<br />

Is Jessie Royce Landls. who appeared In<br />

Jerry Breslers "OldKet Goes to Rome" for<br />

Co'umbla and will participate In advance<br />

promotion for the summer re'eas^ Another<br />

Columbia player. Stefanle Powers,<br />

who Is completing a round-the-world cycle<br />

of appearances In behalf of "The Interns."<br />

left for Japan for a visit In conjunction<br />

with the opening there In June. * *<br />

Johan Jacobsen. the Danish director, arrives<br />

In New York Monday il7> to attend<br />

screenings here and to observe the censorship<br />

appeal for "A Stranger Knocks." his<br />

picture which Trans-Lux Is distributing.<br />

Richard D. Zanuck. 20th Century-Fox<br />

studio chief, came to New York with his<br />

wife, the former Llll Gentle, to attend the<br />

"Cleopatra" opening and meet with home<br />

• • *<br />

office executives. Leon Fromkess. who<br />

produced "Shock Corridor" for Allied<br />

Artl.sts. arrived from Hollywood Wednesday<br />

1 12' to meet with Edward Morey. vicepresident,<br />

and Ernest Sands, general sales<br />

head, regarding release plans. Mrs. Fromkess,<br />

his personal assistant on the picture,<br />

• * *<br />

accompanied him Dan Terrell, executive<br />

director of advertising and publicity<br />

for MGM. Is back from a Washington visit,<br />

where he took part In the conuncncement<br />

ceremonies of American University. * * *<br />

Melville Shavelson. who wrote, produced<br />

Lee ARTOE DELUXE<br />

REPLACEMENT PARTS


I av<br />

I<br />

ii<br />

5<br />

losfilm. Cowan Set<br />

IS.-Russian Film<br />

YORK—The first United States-<br />

Ri i;in feature, "Meeting at a Par Meridia,<br />

viU be co-produced by Mosfilm. Mos-<br />

C( LTS.S.R.. and Lester Cowan, who will<br />

irk- it with the backing of Walter Reade-<br />

Inc., later in 1963, according to<br />

sent plans. Continental Distributing,<br />

Irling,<br />

Reade-Sterling releasing affiliate, will<br />

;ribute in the U.S.<br />

'iadimlr Sui'in, head of Mosfilm, is in<br />

U,S. to discuss the co-production with<br />

van and Saul J. Turell, president of<br />

ide-Sterling. The Russian producer left<br />

Hollywood May 30 to scout Amerkn<br />

fc<br />

locations, which will be used for<br />

2;ii'r cent of the film, and to discuss the<br />

c I in;4 of six American actors for key<br />

i-r, in "Meeting." The other ten top roles<br />

w; be handled by leading Russian actors<br />

a; I the other 75 per cent of the filming<br />

wi take place in the Soviet Union, Surin<br />

sil<br />

iiu'in will return to Russia about June<br />

K ;ind Cowan will follow shortly there-<br />

No date has been set for the start of<br />

|;i-.<br />

Jaing but a late summer date is<br />

lected.<br />

Meeting at a Par Meridian" is based on<br />

novel by Mitchell Wilson, who has<br />

Oiipieted the screen draft outline. Cowan<br />

al The picture will be made in 70mm<br />

I<br />

s, the rest for television, according to<br />

rin. The entire Russian film industry<br />

kes approximately 125 features yearly<br />

theatrical exhibition.<br />

Ptul Newman to Narrate<br />

1>IA Documentary Film<br />

JEW YORK—Paul Newman will narrate<br />

tl U.S. Information Agency documentary<br />

fh "Bridge to the Barrios." as a public<br />

«.,cc, according to George Stevens jr.,<br />

di'i tor of USIA's international motion<br />

1 ire service.<br />

ncisje to the Barrios" was filmed earlier<br />

•<br />

in Ecuador and was written and di-<br />

ii'<br />

ci for USIA by Bruce Hershensohn.<br />

W] also composed an original musical<br />

sci for the film. The film is scheduled<br />

heatrical release in Latin America this<br />

fc<br />

M m-Y and for non-commercial showings<br />

'- l.ere around the world.<br />

Columbia Stock Dividends<br />

::w YORK—The board of<br />

directors of<br />

(|l mbia Pictures, at a meeting Thursday<br />

I. declared a 2^2 per cent stock dividend<br />

he company's outstanding shares of<br />

1 non stock payable on August 15, to<br />

ders of record at the close of business<br />

.une 28.<br />

le board also declared the regular<br />

iterly dividend of $1.06 '4 per share or.<br />

$4.25 cumulative preferred stock pay-<br />

; August 15 to stockholders of record at<br />

:lose of business on August 1.<br />

^(mcUk 'R.efront<br />

By ANTHONY GRUNER<br />

JOHN TERRY, managing director of the<br />

National Pilm Finance Corp., believes<br />

the British film industry has a great future,<br />

but there are some reservations to<br />

this general statement. In an outstanding<br />

address to the Cinematograph Exhibitors<br />

Ass'n, which held a summer conference at<br />

Torquay last week, Terry indicated that<br />

the industry would have to play its part if<br />

it wished to enjoy such a future. He felt<br />

that the seven major distributors in the<br />

United Kingdom should be replaced by a<br />

smaller number, say four, with separate<br />

arrangements for specialized distributors.<br />

The NPPC, which came into being 14<br />

years ago. had helped to finance well over<br />

600 British long films, and nearly 50 per<br />

cent of the British quota films exhibited<br />

during that period as first features on the<br />

three major circuits. Terry felt there was<br />

still some pruning to be done in relation<br />

to production costs. Pilm production was<br />

still too expensive. He believed that a cash<br />

fee exceeding $30,000 a picture for any star<br />

whether actor, producer or director was<br />

nonsensical. He had had many experiences<br />

of stars drawing from $30,000 to $75,000<br />

in cash and the film proving a commercial<br />

color.<br />

a:l<br />

failure with the whole or a large part of<br />

Vhile on the west coast. Surin hopes to the NPFC loan being lost. He was more in<br />

and discuss possible future U.S.-Rus- favor of stars taking a reasonable cash<br />

ir?i,<br />

co-production deals with Arthur B.<br />

Sli<br />

fee, plus a share of the profits.<br />

Km. Robert Benjamin, Leonard Golden-<br />

S( and Si Pabian. Turell envisions a whole<br />

Terry would also like to see the formation<br />

of a single administrative unit which<br />

n.' era of coproduction between the two<br />

would provide an opportunity for the adoption<br />

ions, he said,<br />

of a standard form of revenue state-<br />

losfilm makes approximately 40 feap.s<br />

yearly, 25 of these for theatre showment.<br />

There were so many varieties of<br />

revenue statements used by different distributors<br />

that it became a real problem,<br />

both for the producers and also the NPPC.<br />

He also wished to know why there could<br />

not be a standard form of exhibition license.<br />

"There would be a tremendous saving<br />

of paper work if instead of a separate<br />

contract for each film book, standard provisions<br />

were to apply to every film so that<br />

all that would be needed would be a memorandum<br />

of the name of the film, and the<br />

terms of film hire agreed." Terry believed<br />

that distribution commission should be<br />

substantially reduced from 15 to 25 per<br />

cent, or even 10 per cent. On the controversial<br />

issue of the booking power of the<br />

two major circuits, ABC and Rank, in the<br />

business, Terry felt that the only reasonable<br />

situation was for the smaller independents<br />

to unite and form a booking combine<br />

of independent cinemas. He felt that<br />

either one man or a group of men could<br />

be found to do the job honestly and capably.<br />

Terry was also in favor of greater<br />

flexibility in film hire with the scales<br />

ranging from 15 to 75 per cent instead of a<br />

"divine maximum amount of 50 per cent."<br />

Terry concluded his address by calling<br />

for the setting up of a film productivity<br />

council w'ith a standing committee of four<br />

trusted men representing, respectively, the<br />

unions, the producers, the distributors and<br />

the exhibitors. His proposals, revolutionary<br />

as they might seem in cold print, are being<br />

seriously studied in Wardour Street, for<br />

Terry backed by his financial and production<br />

experience with the NFPC, was making<br />

a practical contribution to the solution<br />

of some of the problems still facing the<br />

film business over here.<br />

The production of the tenth comedy for<br />

the Rank organization starring Norman<br />

Wisdom began last week at Pinewood studios.<br />

In this, "A Stitch in Time," Wisdom<br />

plays a butcher's assistant who gets involved<br />

through a misunderstanding with a<br />

hospital and its patients. It is produced by<br />

Hugh Stewart, directed by Robert Asher<br />

and written by Jack Davies. It is, in fact,<br />

the eighth Wisdom comedy to be made by<br />

Stewart, the fourth to be directed by Asher,<br />

and the sixth to be written by Davies.<br />

The BoxoFFicE Blue Ribbon Awards for<br />

"The Longest Day" became big news last<br />

week on the anniversary of D-Day. On this<br />

occasion, leading British stars from the<br />

20th Centui-y-Fox film, Richard Todd.<br />

Kenneth More, Leslie Phillips, Leo Genn<br />

and the director of the British film sequence.<br />

Ken Annakin, were presented with<br />

their awards at the Leicester Square Theatre<br />

by Robert Mitchum, who played the<br />

part of Brigadier Norman Cota in the film,<br />

Richard Burton had expected to be present,<br />

but an illness in the family prevented<br />

him from attending this important stage<br />

presentation.<br />

Fleet Street was well in evidence to<br />

photograph the stars holding their awards,<br />

and so was BBC Television for inclusion<br />

in the top-viewing evening program, "Tonight."<br />

This is seen by no fewer than 12,-<br />

000,000 viewers. BBC Radio also covered<br />

the project. Rarely has there been such<br />

excitement both inside and outside the<br />

Leicester Square Theatre. Certainly few<br />

show business awards have aroused so<br />

much interest and publicity from radio and<br />

television.<br />

"The Caretaker," produced by Lord Birkett<br />

and directed by Clive Donner, has<br />

been selected as the official British entry<br />

for the Berlin Film Festival, which takes<br />

place on June 27. The film is based on the<br />

surcessful stage play written by Harold<br />

r^iiiter, who has also adapted it for the<br />

screen. The cast consists of Donald Pleasence,<br />

Alan Bates and Robert Shaw. This<br />

is the first time a British film has been<br />

officially selected for an international festival<br />

before distribution has been arranged.<br />

The decision to select "The Caretaker" was<br />

made by the British Pilm Producers' Ass'n<br />

and the Federation of British Pilm Makers.<br />

Torre Nilsson Is in U.S.;<br />

'Hand in Trap' Booked<br />

NEW YORK—Leopoldo Torre Nilsson,<br />

Argentine director of "Hand in the Trap,"<br />

which was awarded the International Film<br />

Critics prize at the Cannes Pilm Festival,<br />

arrived Wednesday 1 en route to the Berlin<br />

Film Festival, where his newest picture,<br />

><br />

"The Terrace," is Argentina's official entry<br />

at the fete, June 21-July 2.<br />

Torre Nilsson will make a stopover in<br />

Paris to join his wife, Beatriz Guido, the<br />

writer whose stories have formed the basis<br />

for his screenplays.<br />

OFFICE :: June 17, 1963<br />

E-5


' ' "<br />

CARBON<br />

. . Otene<br />

. . Bud<br />

. . Henry<br />

ALBANY<br />

K caU premiere of -How the West Was<br />

Won" at the Hellman the evenltiK of<br />

June 26. sponsored by Albany Knickerbocker<br />

News and the Hellman Family<br />

Foundation, will benefit five local hospitals—Albany<br />

Medical Center. Brady Maternity.<br />

Child's. Memorial and St. Peter's.<br />

i<br />

Tickets for a "patron's circle" formal<br />

><br />

dress are $5; for other .seats, all reserved.<br />

$2 50. Tlie Knickerbocker News broke the<br />

all-procccds-to-the-beneflclarles story on<br />

page one under a slx-Une caption: "June<br />

26 at Hellman. WlnnlnK of West' Premiere<br />

to Aid Hospital Groups. Five Auxiliaries to<br />

Get All Proceeds; Ticket Buyers to Specif ly<br />

Choices; Sponsored by K-N and Hellman."<br />

Dr. John E. Rosenblatt, son of Dr. Kalmon<br />

E Ro.senblatt and nephew of Samuel<br />

E Ro.senbIatt. president of Acme Theatres,<br />

and of Fred Rosenblatt, an active<br />

Variety member, was among graduates of<br />

Albany Medical College. Commencement<br />

.services were held Sunday morning i2i In<br />

the Hellman Theatre. The young man will<br />

begin an Internship at Albany Medical<br />

Center Hospital next month.<br />

"I^wrence of Arabia" will begin an extended<br />

run at Max Cohen's Broadway.<br />

Monticello. July 24. "Bye Bye Birdie" opens<br />

In the .same theatre July 10. Herb Schwartz.<br />

Columbia exchange manager, sold the<br />

musical to Cohen while the veteran exhibitor<br />

was a patient in Monticello Hospital.<br />

Cohen also conducts the Rlalto.<br />

Monticello. during the Catskill vacation<br />

season. He has two theatres In Liberty<br />

and the Rltz In White Valley, the latter<br />

a summer situation.<br />

^ Technikote<br />

^M" PRODUCTS ^^<br />

^ Now'<br />

^<br />

The Only -<br />

;$ ANTI-STATIC SCREEN $1<br />

XX \71 r.orl<br />

^^<br />

• Repel. Du.l «^^<br />

-.iirr I ciuipmriit ;>ui)ply Dealer:<br />

f«l>firl We-,lrBi< Corp.<br />

TKHNIKOTI COP. 63 S.obfinu Si . Iklyn<br />

31. N<br />

'<br />

OFFICIAL OPKNING—Cutting the<br />

ribbon to open the community's newest<br />

theatre of the Walter Reade-SterlinB.<br />

Inc. organization at the Barclay F'arms<br />

Shopping Center in Cherr> Hill Township.<br />

N. J., on Thursday evening. June<br />

fi. left to right, are Walter Reade jr..<br />

chairman of the board, Walter Reade-<br />

Sterling. Inc.; Mayor Christian M.<br />

Weber. Cherry Hill Township, and<br />

Robert Scarborough of Cherry Hill,<br />

builder of the Barclay Farms development.<br />

location, where Hallenbeck & Riley, motion<br />

picture equipment dealers, formerly maintained<br />

offices. H&R now is on upper Central<br />

avenue in Colonie. Don Hallenbeck of<br />

the supply firm also operates the Indian<br />

Ladder Drlve-In. New Salem.<br />

Mrs. Paul Wallen, wife of the Leland<br />

Theatre proprietor, who has undergone<br />

several operations for a fractured hip bone,<br />

was seen walking in the downtown area<br />

on the arm of her husband and using only<br />

a cane. She thanked those who had remembered<br />

her during the incapacitation<br />

Charles II. Hunter, a regular reader of<br />

Boxornc E. has moved his 16mm exhibition of more than two years .<br />

buslne.ss from 8 Steuben St., to 562 Broadway,<br />

a half block away. He has larger<br />

quarters on the second floor of the present<br />

Harris,<br />

who served for many years as business<br />

agent of the stage employes union and<br />

who is now a Florida resident, renewed<br />

acquaintances w^ith his many friends during<br />

a recent visit to Albany. The former<br />

stagehand at the Strand and the Leland.<br />

Harris was a guest of Claude E. Watklns.<br />

projectionist at the Strand . . . Seymour<br />

L. Morris, former advertising-publicity director<br />

for Schine Theatres and now publlci.st<br />

for Schine Hotels, was at the Ten<br />

Kyck twice within a few days.<br />

Bob iiillebrandt is again managing the<br />

Uiverview Drive-In. He is a former projictlonist<br />

. Palmer is a new man at<br />

Saratoga Drlve-In. teaming with Pat<br />

Nash . Oanott, former manager of<br />

the now -dark Plaza. Schenectady, currently<br />

handles the advertising for the three<br />

area Fabian ozoners.<br />

IF YOU ARE NOT USING THE<br />

"<br />

IITTLE MISER SAVER<br />

YOU ARE LOSING SEVERAL<br />

HUNDRED DOLLARS EACH YEAR<br />

).i,l l-i,t ihe


: would<br />

i.s<br />

. . Thomas<br />

. . Gil<br />

. . John<br />

. . Pat<br />

. . . The<br />

. . John<br />

. . The<br />

. . Miles<br />

. . West<br />

. .<br />

iVewAlIentown House<br />

iPor Ellis Interests<br />

ALLENTOWN. PA.—Philadelphia Holiay<br />

Theatre. Inc.. has announced plans to<br />

iuild a $350,000 motion picture theatre as<br />

|art of a shopping center on Shoenersville<br />

jiDad. Site of the shopping center would be<br />

1"2 acres north of King's Department<br />

t;ore.<br />

Robert Ellis, coi-poration president, said<br />

Jnat the 1.000-seat theatre would be ready<br />

pr a Sept«mber opening to show first-run<br />

sutures and stage attractions. A front of<br />

lock brick veneer is planned for the de<br />

i.xe theatre. Parking for 2,000 cars will<br />

e available in the immediate vicinity.<br />

Ellis said that the Holiday is an "offoilng"<br />

of the A. M. Ellis Theatres Co.,<br />

hich now operates 25 theatres and drive-<br />

in Pennsylvania, New Jersey and Delaare.<br />

The firm formerly operated the<br />

lassie Theatre in Lehighton.<br />

our Films in N.Y.C.;<br />

="011 Safe' in 30 Days<br />

NEW YORK—A total of 164 permits for<br />

leet production of feature motion picues.<br />

film television, video tape and genal<br />

photography was issued by the New<br />

ork City Department of Commerce and<br />

idustrial Development during May, acirding<br />

to Commissioner Louis Broido.<br />

The permits issued included those to<br />

iir features, Warner Bros.' "Act One,"<br />

''ail Safe," being made by Max E. Youngem<br />

for Columbia, "The Fool Killers" and<br />

•'urlie Victorious," as well as such TV<br />

,ries as "The Defenders," "The Nurses,<br />

•Jaked City" and "East Side, West Side."<br />

'Weather conditions in New York City<br />

tJlng May facilitated film production,"<br />

/oido said. He congratulated Sidney Lu-<br />

.let, director of "Pail Safe" on completing<br />

H entire motion picture in a 30-day<br />

looting schedule in New York, Lumet said<br />

have taken him 55-60 days to<br />

lake the picture elsewhere.<br />

associated Is Building<br />

'heatre in Peekskill<br />

P'EEKSKILL, N. Y.—A 22-year lease<br />

the Shrub Oak Shopping Center has<br />

Mil<br />

lea signed by Associated Independent<br />

^1' atres for an 850-seat, first-run motn<br />

pictui-e theatre.<br />

;am Baker, president of the circuit,<br />

said<br />

te theatre will conform to the colonial<br />

t? ne of the center, which is owned by<br />

T(i Petrillo. The theatre is scheduled to<br />

cjn next spring in the second section of<br />

t; shopping center.<br />

^jstarring with Jerry Lewis in the Parati'unt<br />

comedy, "Who's Minding the Store?"<br />

a' Jill St. John, Agnes Moorehead and Ray<br />

Hi ston.<br />

PITTSBURGH<br />

John G. Broumas, the Maryland circuit<br />

operator, is reported ready to start a<br />

theatre in Johnstown's Westmont Shopping<br />

Center, to be added to his chain of shopping<br />

center operations. At one time he<br />

worked in this area . Carney has acquired<br />

the Starlite Drive-In near Punxsutawney,<br />

originally opened by the late Bert<br />

Fedderman and later operated by C. R.<br />

Stewart, then George Weiss.<br />

A 5 per cent amusement tax was enacted<br />

by South Stabane Township. Washington<br />

County, and from Connellsville<br />

comes news that the Lower Tyrone Township<br />

school directors have enacted and<br />

have continued taxes including a 10 per<br />

cent amusement levy . . . George C. Wilson<br />

III, who operates the Rivoli and Cambria<br />

circuits and the Wilson Chemical Co.,<br />

Tyrone, has forwarded this letter to us.<br />

which we are pleased to reproduce: "I<br />

have been meaning to write you for some<br />

time concerning Mr. Harold Kimmel of<br />

United Artists. As I knew Harold, he certainly<br />

was fair, a man of his word and<br />

very understanding of the small exhibitor's<br />

problems. In my opinion, the Pittsburgh<br />

zone has suffered a loss in Harold's<br />

transfer to Washington but I know it is<br />

a gain for the Washington zone and the<br />

entire UA organization."<br />

The wife of Robert Rosuali was elected<br />

president of the Variety Tent 1 auxiliary,<br />

succeeding Mrs. James Fallon. On the installation<br />

luncheon committee were Mrs.<br />

David Silverman, Mrs. Joseph Price, Mrs.<br />

Francis Trainor and Mrs. James Henderson<br />

. . . Gordon Gibson of Atlas Theatre<br />

Supply, who suffered a mild stroke June 5.<br />

is recovering in fine shape. His wife Bertha<br />

reports Milton Gibson, a brother, is carrying<br />

on at the Atlas office.<br />

The Doneg:al School District has enacted<br />

a 10 per cent amusement tax . Stapleton.<br />

candidate for commissioner at Indiana.<br />

Pa., has suggested that merchants<br />

there plan a Jimmy Stewart museum. The<br />

actor is a native of Indiana . . . Bobby<br />

Coyle jr. of the Coyle Theatre in Charleroi,<br />

who was on Filmrow, reports his father<br />

is retired but gets around fine, considering<br />

his years, now 84.<br />

AI Skigen, manager of the SW Kenyon on<br />

the north side, announced the engagement<br />

of his daughter Ilene to Sheldon<br />

Gelman . Sullivan, 64, who was<br />

a projectionist 40 years, last at the Downtown<br />

Gateway Theatre, died recently. Survivors<br />

include his wife Martha, a son T. E.<br />

jr., and four daughters . "Cuppie"<br />

Kaup advertised an auction of his Cuppie<br />

Drive-In, tavern and stone house near<br />

Brownsville, but there were no bidders.<br />

Gary and Barry Ray have taken over the<br />

Chicora Drive-In at Chicora. operated<br />

many years by Blatt Bros. . . . Garland<br />

West, longtime exhibitor at Buckhannon,<br />

W. Va.. who was on Filmrow. reported his<br />

wife is much improved after an illness . . .<br />

Walter Malinski, projectionist who has been<br />

at the Oaks in Oakmont, has formed the<br />

Mack & Malinsky Co. to build a theatre<br />

wife of George Saittis, owner of<br />

the Twin Highway Drive-In, entered<br />

Montefiore for medical examinations.<br />

.<br />

.<br />

Susan, daughter of Mr. and Mrs. Stephen<br />

Rodnok jr., graduated from Oakmount High<br />

School and enrolled at Bethany College.<br />

Her father is president of Allied MPTO<br />

of W. Pa Zomnir is still woi'king<br />

overtime on playdates for UA Weeks June<br />

23-July 7 . . James M, Stewart of the<br />

films has purchased the J. M. Stewart<br />

Hardware building, Indiana, Pa., from the<br />

Stewart estate for $60,000 . Virginia<br />

outdoor exhibitors are registering all-time<br />

low grosses as the result of daylight saving<br />

time, which by law is now a statewide<br />

operation. In prior years, some northern<br />

counties had observed "fast" time, but<br />

EDT is now. for the first time, the practice<br />

in all counties of the Mountain state. In<br />

Pittsburgh and surrounding areas, daylight<br />

saving time has been enforced since<br />

1918 . . . Marco Ranalli has had a special<br />

attraction at his Route 8 ozoner in recent<br />

weeks. It is a beautiful peacock, called by<br />

patrons under such names as Billy. Elvis,<br />

Oscar, Elmer and Pete. Marco plans to have<br />

these patrons give the proud bird a name,<br />

and later he may raffle him off in another<br />

contest<br />

Bill Lange, WB branch manager, has<br />

sort of taken over as the local motion picture<br />

industry spokesman. Recently he addressed<br />

the Federation of Women's Club at<br />

Chatham College. Since the retirement of<br />

MGM's John J. Maloney. the local film<br />

colony has been without a spokesman.<br />

Lange is doing just fine in this field ot<br />

public relations .<br />

C. McKelvey,<br />

57. projectionist, died recently. His last<br />

employment was at the Melrose Theatre.<br />

Brentwood. Survivors include two brothers<br />

Frederick Elliott and J. Newell, the latter<br />

a projectionist at the Fairgrounds Drive-<br />

In.<br />

Milton Brauman, Screen Guild, and wife<br />

announced their daughter Judith Arm will<br />

wed Arthm- Heyman of Berkeley Heights,<br />

N.J., June 29. She works for a publishing<br />

company in New York City . . . George<br />

Scalzo, 88, musician and orchestra leader,<br />

died. Surviving is his wife Martha, also a<br />

musician . Cameraphone Theatre,<br />

East Liberty, went dark a few dayst ago, being<br />

posted with "closed for repairs," while<br />

there were reports that a new management<br />

would take over . . . Bill Graner, industry<br />

veteran here, was out of state this<br />

week on a film checking assignment .<br />

Jimmy Kally is Angelo Marino's new<br />

shipping assistant at Universal-AA.<br />

i<br />

^^^j/f^^WW<br />

Greater Crater Ar<br />

X^^K\P(^mjo^y^ maximum\igi<br />

_frja—-"V^ BOONTON, N. J. Evenly D/sfr/fcufe<br />

June 17, 1963<br />

Bros., Inc., 1305 Vine Street, Philodelphio— Walnut 5-7240<br />

Notional Theofre Supply, Philodelphio— Locust 7-6156<br />

Superior Theatre Equipment Compony, Philadelphia— Rittenhouse 6-1420<br />

National Theatre Supply Co., 500 Peorl Street, Buffalo, N.Y.—TL 4-1736<br />

Charleston Theotre Supply, 506 Lee Street, Charleston 21, West Virginia—<br />

1<br />

E-7


.<br />

d<br />

: at<br />

Sam<br />

. . . Margaret<br />

. .<br />

. .<br />

. . Paul<br />

. When<br />

. . Leo<br />

duties<br />

and<br />

and<br />

WASHINGTON<br />

state legislation . . .<br />

.<br />

T^arvln Mann. Minneapolis Mann Theatres,<br />

merly of Boxofflce attractions, has as-<br />

returned after engaging Ed sumed all the "girl Friday " for<br />

Maimman to manage the Dupont Theatre. Bernard Lust and William Friedman of<br />

which Is owned by his World Theatre Co. the Sidney Lust Theatres.<br />

Dupont .s manager for 15 years. Jean Imhorr,<br />

Among those calling on the Maryland<br />

resigned to open an old-fashioned ice Board of Cen.sors in Baltimore, to help al-<br />

cream parlor, equipped with marble-topped leviate conditions, were Elmer and Vernon<br />

tables and nickelodeons ... To publicize<br />

premiere the<br />

Nolte of the Durkee circuit: Fied and Lloyd<br />

the "Cleopatra" June 26 at Wineland. Wineland Theatres: attorney<br />

Warner, elaborately embroidered and bead- Morris Turk of Annapolis and Manmng<br />

costumes and wigs worn by Elizabeth<br />

Clagett. MPAA vice-president in charge of<br />

Taylor have been on display and photographed<br />

adorning Washington society matrons.<br />

James L.<br />

pictures at<br />

Oliver<br />

the Department<br />

is<br />

in charge of motion<br />

of Commerce, having taken over<br />

George Stevens Jr., motion picture di- when Nathan D. Golden retired . . The<br />

Maryland Theatre Owners Assn will have<br />

1. ctor. U. S. Information Agency, will serve<br />

the .sponsoring committee at the first<br />

1)11<br />

annual film festival for Uncoln Center<br />

of Performing Arts, scheduled for September<br />

10-19 In New York. August Heck-<br />

.schir. special consultant on the arts to<br />

President Kennedy, is the chairman of<br />

.<br />

the festival's sponsoring committee<br />

Karl Maiden will .serve as American juror<br />

at the Berlin Film Festival. June 21 -July<br />

2 The official U. S. entry will be John<br />

Huston's "Freud."<br />

Don King, owner of the Town Theatre,<br />

where "To Kill a Mockingbird" is breaking<br />

bo.\offlce records. Is home with a virus<br />

after a stay In the hospital. Alex Schlmel,<br />

Universal exchange manager, said, "King<br />

Is anxious to get back to the theatre to<br />

count his high grosses Instead of his high<br />

fever " . . Joe Rosen. Universal eastern<br />

regional manager, was a recent New York<br />

visitor to the street. Carroll Murray, who<br />

was formerly Carroll Brown of the University<br />

of Boston office, has Joined the Washington<br />

staff while her husband does his<br />

stint with the Navy.<br />

Warner Bros.' Jules Lapidus and Buena<br />

Vistas James OOara returned to New York<br />

after calling on Jack Fruchtman. J-F Theatres.<br />

Baltimore. They were accompanied<br />

to Baltimore by their respective local exchange<br />

managers. Ben Bache and Jo."<br />

Bricheen Oalanty, Columbia's<br />

.<br />

midenst and .southern division sales manager,<br />

returned to his Washington office<br />

after a visit to the Pittsburgh and Cincinnati<br />

branches and left shortly thereafter<br />

for a .swing among the southern branch<br />

cities.<br />

Ira .SIrhrlman has his new film exchange<br />

at 614 Ninth St., N. W., In full swing. Including<br />

a brochure for exhibitors listing<br />

pictures for relea.se. The new phone for<br />

Ii:i .Sjchelman Films Is 638-6528 .<br />

Boxofflce Attractions, where<br />

Hurley Is now the office manager<br />

. snian. was Wally Allen of Sprlngn<br />

1. Dliio. regarding "The Naked Witch.<br />

Accordln'j to Hurley. Maynard Madden of<br />

Joe Olns Films, has a problem "getting<br />

Miiik i fni<br />

ENDLESS<br />

BURNS THt ENTIRt<br />

POSITIVl ROD<br />

S".r Cnrhon Coif<br />

Dale Robertson as guest of honor when it<br />

convenes in Ocean City June 23-25.<br />

A motion picture theatre has been added<br />

to architect Edward Duncll Stone's plans<br />

for the National Cultural Center. The film<br />

industry's protests that motion pictures<br />

would not be adequately represented in the<br />

center's three theatres by temporary<br />

screens and portable projection capabilities<br />

have resulted in the fourth—a film<br />

theatre, seating 600 . Charlton<br />

Heston was here enhancing the image of<br />

"55 Days at Peking, ' he said. "A film festival<br />

belongs in Washington, where the international<br />

press corps Is available, the<br />

government, the Congress, the Cabinet,<br />

society and facilities."<br />

The U.S. Labor Departments film on<br />

school dropouts, entitled "When I'm Old<br />

Enough, Goodbye." won the top award at<br />

the American Film Festival In New York,<br />

which was sponsored by the Educational<br />

Film Library Assn.<br />

BALTIMORE<br />

.<br />

Plxhibitors from out-of-town conung here<br />

during the week for various businc.s.s<br />

reasons include Herman Kopf. Wicomico<br />

Theatre. Salisbury: Adam Goelz. Super 50<br />

Drlve-In. Trappe: William Friedman.<br />

Washington exhibitor: Mike Dorso. Queens<br />

Chapel Diive-In: We.st Hyattsvllle: and<br />

William G. Myers. Pocomoke Drive-In.<br />

Pocomokc City Wise, former manager<br />

of Super 50 Drlve-In. Is now with<br />

the Schwartz circuit in Delaware.<br />

Jack Fruchtman, head of JP Theatres,<br />

and John Broumas, of Broumas Theatres In<br />

Maryland and the District of Columbia,<br />

were among exhibitors attending President<br />

Kennedys conference in Washington concerning<br />

de.seg legation . McGreevy.<br />

manager of the Apollo Theatre, has returned<br />

from North Carolina where he attended<br />

a relative's wedding ... J. Stanley<br />

Baker, head of Hicks-Baker Theatres, and<br />

Mrs Baker have returned from a brief<br />

vacation In Bermuda.<br />

The Allied Motion Picture Theatre Owners<br />

of Maryland will hold their annual outing<br />

August 6 at Annapolis Country Club.<br />

Chairman for the affair Is Victor Savadow<br />

of the Louis Tunlck Theatres, which Includes<br />

the Victory, Patap.sco and Hollywood<br />

Uon Back, head of Rome Theatres,<br />

was in VVa.shlngton on business . . . Pending<br />

rro|H-nlng of the Hippodrome June 26,<br />

Manager Irving Cantor is handling group<br />

sales for "Cleopatra," replacing Leslie Irons.<br />

AIP Makes Distribution<br />

Deals in the Far East<br />

NEW YORK — American IntcrnaUo<br />

has entered distribution agreements<br />

Malaya with the Cathay Organizat<br />

and in Bui-ma with Kinoshita & Co . L<br />

according to Samuel L. Seidelman. vi<br />

piesident in charge of foreign distribuU<br />

"1963 is the year American Intematlo<br />

Pictures saturates theatres in the 1<br />

East." Seidelman said following the reti<br />

of Keith Goldsmith, foreign administrat<br />

manager for AIP. who took a ten-week t;<br />

of the Philippine Islands. Malaya. Hi<br />

Kong, Taiwan, Burma, India, Ceylon (<br />

Pakistan.<br />

The Cathay Organization, which i<br />

operated the largest theatre chain<br />

Malaya, will distribute all AIP product t<br />

has been and will be released within an<br />

month period, starting with "Tales of T<br />

ror," to be followed by "White Slave Shi<br />

•Beach Party." "The Raven. " 'Operat<br />

Bikini " and "The Young Racers."<br />

All AIP product for worldwide rela<br />

including those mentioned and "Pit i<br />

the Pendulum " "Alakazam," will<br />

distributed by Kinoshita & Co.<br />

In the Philippines for 1963. Mever Pt<br />

will release all AIP product, including ":<br />

Haunted Palace " "California."<br />

cording to Eniesto Rufino, Mever pri<br />

dent, who also operated the largest fU<br />

run chain of theatres in Manila.<br />

Goldsmith also conc'.uded negotiatlfor<br />

three separate distribution deals<br />

Taiwan, the first with Chien Kwa Co.<br />

the release of "Rivak the Rebel." "Rep.<br />

icus"" and "Twist All Night." The 8<br />

Shen Motion Picture Corp. will distrlb<br />

"The Raven." "White Slave Ship." -Op<br />

ation Bikini," "Guns of the Black Witc<br />

"Pri.'^^oner of the Iron Mask." ""Flight of<br />

Lost Balloon"" and ""Lost Battalion. " wl<br />

MGM will distribute "Premature Burli<br />

""Panic in Year Zero"" and ""Tales of Tent<br />

Embassy Makes Releasin'<br />

Deal With Alo Fihns<br />

NEW YORK t:niba.s,s.v Hiclurts<br />

concluded negotiations for the distribute<br />

of Its feature film In Chile with Alo PU<br />

in Santiago, according to Leonard Ug<br />

stone, executive vice-president. The o<br />

tract w"as closed by Arnoldo Lowe of<br />

Films and Joseph C. Goltz. Latin Ami<br />

can supervisor for Embassy.<br />

The nine pictures Included in the d<br />

are "Long Days Journey Into Night "I<br />

Sky Above— the Mud Below." "I ""<br />

•"Constantlne and the Cross." al:<br />

Ica.'^ed In the U.S. and "Three P'<br />

era." soon to open and the four ,^.^belng<br />

coproduced in Rome by Josepli,<br />

Levine and Carlo Pontl.<br />

.<br />

Guardian Appointed Col.<br />

Manager in Puerto Rico<br />

NEW YORK- Richard I. Guardian<br />

been appointed manager In Puerto K<br />

for Columbia Pictures by Mo Rothm<br />

executive vice-president of Columblaternatlonal<br />

Guardian formerly was Ls<br />

America supervl.sor for American-Inter<br />

tional.<br />

After his World War II military serv<br />

Guardian Joined Paramount as CenI<br />

America supervisor and later was active<br />

independent film distribution in Eurt<br />

*E8 BOXOFFICE June n, 1


a<br />

MQ LL^WQOD<br />

PRODUCTION CENTER<br />

^Hollywood Office—Suite 320 at 6362 Hollywood Blvd.)<br />

ieven Arts and Joel<br />

ro Do Play, 4 Films<br />

HOLLYWOOD—A joint arrangement for<br />

lie production of four films and a Broad-<br />

;;,v play has been entered into between<br />

tven Arts and Kirk Douglas' Joel Produc-<br />

Kins. The play is "One Flew Over the<br />

'iickoo's Nest," which Douglas previously<br />

nnounced as a Broadway show and then<br />

limed. He will star in the legitimate vericm<br />

which Sidney Lumet will stage.<br />

The film deal starts with "Seven Days in<br />

lay." a Rod Serling script which rolls im-<br />

II diately with Burt Lancaster and Fredric<br />

larch starring with Douglas.<br />

For his third picture following his retui'n<br />

) Hollywood, director Curtis Bernhardt<br />

a.s scheduled "Me and My Brother." Away<br />

dm Hollywood for seven years, Bernliardt<br />

ow is preparing "Kisses for My Presisnt."<br />

a Claude Binyon script based on a<br />

I'vy by Robert G. Kane for Pearlayne<br />

Dductions, which is owned by Bernardfs<br />

son Steven, and Gene S. Taft. The<br />

icture is a co-production with Warner<br />

los. Fred MacMurray has been signed to<br />

:ay the President's husband.<br />

Robert H. O'Brien. MGM production<br />

i;ef, has assigned Henry Weinstein to<br />

II task, of preparing a screenplay based<br />

1 his original story idea, "See No Evil."<br />

hi; writer also is working on a mystery<br />

)'.el based on Sax Rohmer's "The Mask<br />

Pu Manchu."<br />

•eland and Sharif Are<br />

igned by Sam Bronston<br />

HOLLYWOOD—John Ireland and Omar<br />

inrlf, stars of "The Fall of the Roman<br />

rpire," have been signed to personal,<br />

iinexclusive contracts by producer Sam<br />

'(•nston. Ireland's contract calls for five<br />

l: ui-es, beginning with "Paris 1900." He<br />

"sars in Bronston's "55 Days at Peking."<br />

"J he Sharif contract calls for one film<br />

!>ear for the next three years. He will<br />

i5ii costar in "Paris 1900." playing an<br />

J : ptian student in Paris at the turn of<br />

te<br />

century.<br />

'M.P.' Hollywood Date<br />

i OLLYWOOD — The new Elizabeth<br />

"^^ior film, "The 'V.I.P.s," will open at the<br />

'i imount Theatre in mid-September.<br />

a. U. S. premiere of the MGM feature<br />

vi; take place early in September at Radio<br />

( : Music Hall, New York City.<br />

Frank McCarthy Honored<br />

With Legion of Merit<br />

HOLLYWOOD—Brig. Gen. Frank Mc-<br />

Carthy, USAR, widely known motion picture<br />

executive and producer, received the<br />

Legion of Merit from the Army in retirement<br />

ceremonies held Satm-day (8i at<br />

Virginia Military Institute. A longtime director<br />

of public relations and producer<br />

with 20th-Fox, McCarthy is now a producer<br />

under exclusive contract to Universal<br />

Pictures.<br />

The Army's second highest award for<br />

achievement was presented to McCarthy<br />

"for exceptionally meritorious conduct in<br />

the performance of outstanding services"<br />

by Maj. Gen. George R. E. Shell, USMC,<br />

retired, superintendent of 'VMI, in behalf<br />

of Brig. Gen. G. V. Underwood jr., chief<br />

of information. Department of the Army.<br />

General McCarthy's mobilization assignment<br />

in the United States Army Reserve,<br />

from which he is retiring after 30 years<br />

of commissioned service, was as deputy<br />

chief of information. General McCarthy<br />

received the Army's highest award for<br />

achievement, the Distinguished Service<br />

Medal, for war-time service on the staff<br />

of the late General of the Army George<br />

C. Marshall.<br />

Scientists See Flipper!<br />

LOS ANGELES—System Development,<br />

research arm of the U.S. government,<br />

hosted MGM producer Ivan Tors at a<br />

screening of his documentai-y film based<br />

on discoveries made while filming "Flipper."<br />

The picture was shown in two sessions<br />

to accommodate the 300 scientists<br />

who attended the showing. Tors revealed<br />

that his next underwater film will deal<br />

with pilot whales which he will train for a<br />

feature length film.<br />

'Rome' Team Reunited<br />

HOLLYWOOD—Suzanne Pleshette and<br />

Troy Donahue, who were teamed in "Rome<br />

Adventure," will be back together for War-<br />

"<br />

ner Bros.' "A Distant Ti-umpet. Raoul<br />

Walsh will direct Paul Horgan's story for<br />

producer William H. Wright. The story<br />

focuses on army life in southwestern U. S.<br />

outposts during the late 1800s.<br />

Named Theatre-Vision Counsel<br />

HOLLYWOOD—Irving B-J Levine, entertainment<br />

industry attorney, has been<br />

appointed special consultant and counsel<br />

for Theatre-'Vision Color Corp., the National<br />

General Corp. subsidiary now developing<br />

a national closed-circuit color<br />

television network for theatres on a day<br />

and night, 365-day-a-year basis.<br />

Davis, Martin, Sinatra<br />

Together in 7 Hoods'<br />

HOLLYWOOD — Sammy Davis jr. is<br />

joining Frank Sinatra and Dean Martin<br />

in "Robin and the 7 Hoods," which Gordon<br />

Douglas will direct for Sinatra Enterprises.<br />

Filming will start in October, with<br />

Gene Kelly producing the Technicolor-<br />

Panavision comedy adventure.<br />

Bette Davis will have to forego her role<br />

in "Four for Texas," to appear in Warner<br />

Bros.' "Dead Ringer," which will be directed<br />

by Paul Henreid and produced by William<br />

H. Wright. Original plans called for her<br />

to have a guest star part in the Sinatra picture,<br />

which Robert Aldrich directs.<br />

The new MGM romantic comedy, "The<br />

Wranglers," to be produced by Richard<br />

Lyons with Burt Kennedy directing, will<br />

get under way the first week in August.<br />

Keir Dullea and Buddy Ebsen will costar.<br />

Dullea played the disturbed boy in "David<br />

and Lisa" while Buddy Ebsen stars in the<br />

Beverly Hillbillies TV show.<br />

Sultan, Worth Drafting<br />

'One More Time' Script<br />

HOLLYWOOD—Columbia Broadcasting<br />

System and Sultan-Worth Productions<br />

have consummated negotiations for a development<br />

association. The deal was negotiated<br />

by NRB Associates.<br />

"<br />

"One More Time, feature for United<br />

Artists, is now in the first draft stage<br />

with Sultan and Worth writing. The deal<br />

with CBS is for two new one-half hour<br />

situation comedies, one untitled, and the<br />

other "The Queen and I," which will be<br />

financed by CBS.<br />

Hollywood Marcal Theatre<br />

Bought by Two Circuits<br />

LOS ANGELES—Hollywood's 1.000-seat<br />

Marcal Theatre has been acquired by Pacific<br />

Drive-In Theatres and Principal Theatres.<br />

Before the Hollywood boulevard theatre<br />

holds its gala reopening in mid-July, it<br />

will receive a thorough remodeling and a<br />

new name.<br />

Thompson Scripting "Dude'<br />

HOLLYWOOD— "The Dude," an original<br />

story by Tay Garnett, will be prepared in<br />

screenplay form with the addition of writer<br />

Thomas Thompson, who will work with<br />

Gamett. No other deals have been<br />

announced.<br />

B; OFFICE :: June 17. 1963 W-1


. . Lots<br />

they<br />

'<br />

now<br />

. . Shades<br />

. . George<br />

. .<br />

j<br />

'<br />

BACKSTAGE IN<br />

HOLLYWOOD<br />

title song for "The Wheeler Dealers .<br />

James Garner, recovered now from chick i<br />

pox, joins Lee Remick on the same pictr<br />

for the final week's work.<br />

C(JMK part of the tcoiiomic problem<br />

facliiK studio-town can be traced to<br />

technical developments In fllmmalclng.<br />

Tliese have occurred since the end o(<br />

World War II<br />

The principal result of high-speed film,<br />

with great latitude In lighting, allowing<br />

location shooting In any locale, even to use<br />

of Incandescent street-lighting for production<br />

numbers, broke the old ties which<br />

bound the cinematographer of pre-war<br />

Found stages. Wide-angle and zoom lenses<br />

contributed to the breaking of the ties to<br />

old methods. Mo.st Important of all has<br />

been th- Introduction of magnetic tape<br />

sound recordUv,' versus the complete domination<br />

of the optical recording method.<br />

Though motion pictures were born In<br />

the East, and migrated to the West, competent<br />

audio and visual technicians may<br />

now be found throughout the nation, esp«-clally<br />

In the areas where the more than<br />

536 television stations are located.<br />

Hollywood developed the techniques<br />

and equipment for fine visual and<br />

>:ound images on films, both in production<br />

and projection. It taushl the<br />

uorld so well that its pupils now ranse<br />

(hrouKhout the cinema world and are<br />

prtividine the competition.<br />

But the thoroUKhly awakened Hollywood<br />

union and industry committees<br />

seeklns to alert state and national<br />

government bodies to their problems<br />

have a point in their favor. Hollywood<br />

is the place of the master story-teller,<br />

writer, director, or einemato(rrapher.<br />

This is its strength, in the fight for<br />

more "Hollywood. T.-S..^." films.<br />

Today, with electrie-eye cameras,<br />

anyone can paint with light on motion<br />

picture film, and the color may be<br />

beautiful. But the art of telling a<br />

story on film rannot be acquired by<br />

pushing :i button, even with the most<br />

enpen.slve equipment.<br />

This Is the real secret of Hollywood,<br />

which Is going to be told by far-ranging Inftuslry<br />

and labor committees. The craftsmen<br />

among the 2.000 writers. 700 dlrecu.rs.<br />

200 producers. 5.000 skilled actors. 200<br />

.rciit artistic .screen art directors. 300 top<br />

iinematographers. dialog coaches, dance<br />

directors, lighting experts, color experts et<br />

ill. are here.<br />

The.-w talented story-tellers are the only<br />

ones who can be entrusted with the $1.-<br />

000.000. up to $10,000,000 pictures. Hollywood<br />

Is going to .sell the Idea that financial<br />

men who put up the nioney are not going<br />

to "second-rBte" factory towns to turn out<br />

fine craftsmanship. They can get technicians<br />

In other parts of the world, but not<br />

the •nrllala" of filmmaking, according to<br />

producers who have tried It.<br />

The financial people have looked at the<br />

costs of overseas, and non-Hollywood techniques<br />

and technicians, and will be a.sked<br />

to be practical about their investments<br />

Coming to Hollywood for the big money<br />

is still the aim of the world of theatrical<br />

artists for the slakes here are still the<br />

highest, for success. The drive is Just getting<br />

under way and will be Interesting to<br />

watch<br />

One of the curious stories of "Cleo-<br />

patra" is the case of C'esare Danova.<br />

who plays Cleopatra's first lover. His<br />

name has been left out of the biUing.<br />

It isn't a case of the size of the billing,<br />

for Danova has an important part in<br />

the film. He worked on it for ten<br />

months, from beginning to the end of<br />

production. It isn't a lack of publicity,<br />

for the l.os .Vngeles Times, on .May 19.<br />

in its Sunday Calendar section devoted<br />

two half-pages to his dilemma,<br />

under the title of "They Came to Bury<br />

Cesare Danova. Not to Praise Him." It<br />

is a matter of respect and pride in his<br />

work that bugs him. Telegrams of protest<br />

have been sent to Darryl and Richard<br />

Zanuck about his plight Tom<br />

.Middleton. who plays in "PT 109. with<br />

"<br />

a good speaking part, is in the same<br />

boat because he is left out of the titles<br />

on the PT boat picture. Tom can't do<br />

anything because the picture is in<br />

circulation. Of course, in his case, he's<br />

a Princeton man playing in a flUn<br />

about a Harvard man.<br />

When someone in Hollywood today discusses<br />

•the new look are referring<br />

"<br />

to the financial balance sheets. Outside of<br />

BoxoFFicEs weekly Barometer figures, consulted<br />

for financial reports by Hollywood<br />

producers, and directors and stars, who<br />

have a stake in pictures, and with residual<br />

rights from television "runs" next in line,<br />

the town is looking to see how the "young<br />

turks," the independents' name-tag. are<br />

doing.<br />

Leading In Interest Is the Seven Arte'<br />

profit of $1,500,000 against a reported loss<br />

of $1,000,000 in its first year.<br />

The profit comes from "entertainmentdiversification<br />

with the portfolio In motion<br />

"<br />

picture, theatrical. TV. stage, and<br />

real estate properties, at various stages of<br />

development. These include such items as<br />

"No Strings." the $2,000,000 purchase from<br />

Richard Rodgcrs; "Mrs. Arris Goes to<br />

Paris.' by Paul Galileo: "This Property Is<br />

Condemned": a Tennessee Williams success.<br />

"The Night of the Iguana": ""The<br />

Hostage." by talented Irishman Brendan<br />

Bchan and Evelyn Waugh's "Decline and<br />

Fall."<br />

METRO GOLDWYN MAYER<br />

Emphasizing the growing Importance of<br />

revenue from records to support the budgete.<br />

Jack Jones, who sings the title tune<br />

PARAMOUNT<br />

Casting kicked off here for the Joe 1,<br />

vine-Paramount "The Carpetbaggers' w<br />

casting for the major female roles the fi:<br />

orcer of business. Edward Dmytryk will<br />

;<br />

rect. using 70mm Super Pana vision a!<br />

Technicolor ... To get some idea of I'<br />

types of roles in Jero' Lewis' "Who's Mli'<br />

ing the Store?" directed by Frank Taj.'<br />

lin. a look at the description of roles I<br />

released by the publicity office is helpt<br />

'<br />

Peggy Mondon is described as "h^fty a<br />

plays a lady wrestler. Isobel Elsom play:;<br />

dowager. Dick Wessell "outdoes" hum<br />

as the traffic cop victim of Jerry's m<br />

adventures, all without a single word<br />

dialog .<br />

of Stan Laurel ... a<br />

Joseph Lilley will compose the backgrou<br />

music ... As we move into some more I;<br />

casting we come to Dan Ocko who pU<br />

a lawyer Duning starts comp<br />

.<br />

ing the score . . . and the dubbing a<br />

scoring begins— all on "Who's Been Slei<br />

ing in My Bed?" ... In "Love With<br />

"<br />

Proper Stranger we have the only clos*<br />

of a San Antonio beauty on her legs,<br />

rest of the time in longshots. A Negro a<br />

cert pianist. Breland Rice, has been sigrfor<br />

a role in the picture. Japanese s<br />

"<br />

Nobu McCarthy does a "cameo role. R<br />

Ryan gete a feature part after hU celebi<br />

tion of 30 years as a Hollywood actor.<br />

WARNER BROS.<br />

Hanover, Lawrence. I<br />

.<br />

"Youngblood Hawke" casting inclu<br />

Donald Lawton. Ford Dunhlll. DIar<br />

Quinn and Sheila Condit. John Dahe<br />

Diana Sayer. Booth Colman and Ha<br />

Shermet. Mary<br />

Mary<br />

Astor. Pat<br />

John<br />

Cardi. Thel<br />

Emery.<br />

".<br />

ward Andrews and Robert Cleave<br />

"<br />

One has Richard Conte and Sam<br />

Smith and will go before the cameras<br />

New York on 26th Street A 75-f<br />

Mississippi riverboat of the 1870s will<br />

built on the sound stage at the lot.<br />

COLUMBIA<br />

"The Three Stooges Go Around<br />

World in a Daze " has signed most of<br />

crew for the wacky voyage. Fellow mem<br />

with the stooges is Jay Sheffield, and f«<br />

Inlne lead Joan Freeman Stan Mar<br />

lies checks on the lot to produce "PI<br />

boy" ... A new contribution to societj<br />

real Yum Yum tree has been designed<br />

plum and lavender by Fred Brisson. D»<br />

Swift and Dale Hennesy. Naturally. It<br />

have a formal unveiling with the hooj<br />

No such tree ever existed before<br />

MGM will release "Viva. Gringo! ac(<br />

drama starring John Ireland, which r<br />

In Spain July 15 under Roy Rowland's<br />

rcctlon. The story, based upon a novel<br />

Borden Chase. Is Mexican localed but<br />

be filmed against similar backurou<br />

along the Iberian peninsula.<br />

i<br />

Back at Rogers & Cowan<br />

lV<br />

LOS ANGELES— Milton Weiss who<br />

associated with Rogers & Cowan, pu<br />

relations consultants, some years ago,<br />

rejoined the firm.<br />

W.2<br />

BOXOFFICE June 17, 1


Exhibitors Gather<br />

At Albuquerque<br />

ALBUQUERQUE — Motion picture folk<br />

fiom over the state started gathering here<br />

for the 17th annual convention of the New<br />

Ivxexico Theatre Ass'n. Tuesday and<br />

Wednesday il8, 19 1, at the Hilton Hotel.<br />

Approximately 250 persons were expected<br />

for the annual event, back in Albuquerque<br />

this year after a two-year absence.<br />

This includes most of the 150 members<br />

of NMTA, their wives, plus Filmrow<br />

from Denver, Dallas and El Paso,<br />

officials<br />

suppliers and concession people.<br />

After registration Tuesday afternoon,<br />

there will be an evening cocktail party,<br />

buffet supper and dancing.<br />

Gov. Jack Campbell had originally been<br />

scheduled to speak at the Wednesday<br />

luncheon, but a conflict in dates caused<br />

cancellation of his talk. Instead, Albuquerque<br />

city commission chairman Archie<br />

Westfall will speak, according to Lou Avolio,<br />

city manager for Albuquerque Theatres,<br />

who is chairman of the convention.<br />

Business sessions and annual elections<br />

will occupy the afternoon. At the same<br />

ume, several exhibitors will participate in<br />

the "theatreman's golf tourney" at Albuquerque<br />

Country Club.<br />

Elmo Courtney, Clevis, is current president.<br />

A cocktail party, followed by a banquet,<br />

and dancing to McCoskey's Dixieland<br />

All-Stars will wrap up the conclave. New<br />

officers will be introduced at the banquet.<br />

A three-day all -expense paid vacation at<br />

Riviera Hotel in Las Vegas will be awarded<br />

to the lucky door prize ticket holder.<br />

Aiding Avolio in direction of the convention<br />

are two Albuquerque exhibitors<br />

Marlin Butler, manager of Tesuque Drivein<br />

and chairman of board, and Lou Gasparini,<br />

association vice-president, and<br />

manager of Pox Intermountain's new Winrock<br />

Theatre.<br />

Goulet, Morse Are Stars<br />

Of 'His and Hers?' Cast<br />

HOLLYWOOD—Broadway stars Robert<br />

joulet and Robert Morse head the cast<br />

)i "His and Hers?" new romantic comedy<br />

;et to go before the cameras in the early<br />

all.<br />

Henry Levin has been signed to direct,<br />

vith Sammy Cahn and Jimmy Van Heusen<br />

viiting an original musical score for the<br />

"andro S. Berman production. The original<br />

•itory and screenplay have been written by<br />

^. S. Allen and Harvey Bullock.<br />

Henry Orient' Huddle<br />

HOLLYWOOD—M. B. Paul, director of<br />

ihjtography, has been consulting with<br />

a nes Sullivan, art director, on the "World<br />

'f Henry Orient" to provide authentic<br />

laokground for a New York production,<br />

ie:ng shot in New York.<br />

Direct Photography<br />

HOLLYWOOD—Ernest Laszlo will direct<br />

hjtography on "4 for Texas," which<br />

iooert Aldrich will produce and direct.<br />

'i' en the same assignment on another<br />

V; rner Bros, picture. "My Fair Lady,"<br />

Harry Stradling sr.<br />

a<br />

'College of Concessions' Highlight<br />

Of June 27 NAC, NCTA Conference<br />

SAN FRANCISCO— A "College of Concessions"<br />

will highlight the western regional<br />

concessions conference at the Sir<br />

Francis Drake Hotel June 27 as the National<br />

Ass'n of Concessionaires and Northern<br />

California Theatre Ass'n hold their<br />

first joint meeting here. Speakers, who will<br />

analyze all phases of concessions operations,<br />

will appear on the program as "professors"<br />

and "doctors," signifying their<br />

authoritative command of the subjects<br />

they will cover.<br />

The concessions session, which will occupy<br />

the entire afternoon, will present<br />

these speakers and subjects:<br />

John D. Reynolds, Castleberry's Food<br />

Co., Augusta, Ga., Foods That Tempt the<br />

Palate.<br />

H. E. Christman, Cretors & Co., Nashville,<br />

Importance of Quality in Popcorn.<br />

Al Jacobson, Crush International, Evanston.<br />

111., Beverages That Thrill and Chill.<br />

Larry Moyer, Concessions Wholesale<br />

Supply Co.. Portland, Candy Can Be King.<br />

Clifford Lorbeck, Server Sales, Milwaukee,<br />

Butter Is Better.<br />

Edward S. Redstone, Northeast Drivein<br />

Theatres, Boston, New Approaches to<br />

Future Profits in Drive-In Theatre Concessions.<br />

Many Improvements Made<br />

At Las Vegas Huntridge<br />

LAS VEGAS, NEV.—Lloyd Katz. vicepresident<br />

of the Nevada Theatre Corp..<br />

pronounced the Huntridge Theatre as "the<br />

finest in the state" upon completion of its<br />

extensive renovation program early this<br />

month.<br />

Plush carpeting, remodeling of the large<br />

lobby, redesigning of the foyer, a new tile<br />

facade, newly paneled walls, new light fixtures,<br />

new restrooms and many other improvements<br />

made up the exciting renovation<br />

program. It was conceived, executed<br />

and supervised by R. Ashby Exkels. prominent<br />

San Francisco designer and decorator.<br />

WB Session in Frisco<br />

SAN FRANCISCO—Al Grubstick. western<br />

division manager for Warner Bros.,<br />

and Ralph lanuzzi from the home office<br />

conducted a division conference Thursday<br />

through Saturday


2n1<br />

and<br />

. . Mr.<br />

. . The<br />

.<br />

'Peking' Slays al 300<br />

In Very Soft LA Week<br />

I/)S ANGELES This was a week when<br />

kius-ses could tx- described as "soft."<br />

though with new product coming In and<br />

Hollywood-Los Angeles due to get Its big<br />

crop of summer visitors, the outlook is<br />

fairly good. "Mockingbird' switched to a<br />

new locale and picked up business. "The<br />

Law" m Its original uncut French version<br />

did well at the Udo. Hard-ticket sales were<br />

constant.<br />

A>crooe l» IOC)<br />

55 Doyi mt r«kln« AA), 2nd wk 300<br />

-<br />

tirvrrly<br />

•^-.cfi,<br />

Cam


CONTACT YOUR AMERICAN - INTERNATIONAL EXCHANGE NOW!<br />

June 17, 1963 W-5


Cenfra l Cali forn ia Hem s<br />

Many Houses Upgrade<br />

Premises, Equipment<br />

Ta.k l^iu.o. '.itcran art house manager,<br />

currently advertlsInK supervisor for<br />

UTC Theatres. Monterey, has really dolleduo<br />

the Golden Bough Cinema In Carmel.<br />

Employes all wear red Jackets, the lobby<br />

has been redecorated, and an attractive<br />

new poster case was Installed in front of<br />

the theatre. Lowery planned all the renovations.<br />

CoallnKa Drive-In has been remodeled.<br />

The entire fence has been painted as have<br />

thr reader board and name sign. The ramps<br />

have been repaired and floodlights placed<br />

uraund the entire fence and entrance area.<br />

The snack bar and projection booth have<br />

brill painted. Repaired for service are the<br />

.••mn'l merry-KO-round, miniature train and<br />

ferrls wheel.<br />

The candy counter at the Crystal Theatre.<br />

Salinas, has been enlarged. Included<br />

In the renovation Is the Installation of a<br />

n"w Coca-Cola high volume drink machine.<br />

Bobby Fredrlch.s. son of Beatrice Frodrlchs,<br />

operator of the Pla/a Theatre. Is<br />

sporting a new baby-blue Falcon.<br />

The Movie, intimate San Francisco art<br />

house, has a new name sign. New 35mm<br />

innchines were Installed by the Walter<br />

Preddy Co. Freddy also Installed 35mm'8<br />

Pat DeCenzles' "Oayety."<br />

at<br />

Al Cruz Is still busy "flxlng-up" his Rltz<br />

Theatre in Huron. The snack bar has been<br />

enlarged and a new Coke machine In.stalled.<br />

Still more painting is planned. Business<br />

at the Rltz. clased for several months before<br />

Cruz took over. Is steadily Increasing.<br />

The Klamath Theatre. Klamath, has<br />

been closed and converted into a church.<br />

This leaves Del Norte County with only<br />

the theatres in Crescent City.<br />

Bill Maclntire Is the new manager of<br />

the Fox. Salinas. He is moving to Salinas<br />

from Fresno, where he managed the Tower<br />

Theatre.<br />

Ken Mitchell. 20-yeBr Army career man.<br />

recently retired from the service and plans<br />

lo devote all his time to managing the<br />

()li)b


.<br />

(lerama<br />

. nia<br />

'<br />

'<br />

las Vegas Cinerama<br />

fill Be Built by Nace<br />

PHOENIX—Harry L. Nace jr. has acii-ed<br />

the Cinerama franchise for Las<br />

.1't;as, Nev., and will start building a 1,000-<br />

!^ii Cinerama Theatre there as soon as a<br />

tion has been chosen.<br />

Nace Theatres, whose main offices are<br />

subui-ban Scottsdale in the Kachina<br />

erama Theatre building, has been opiCing<br />

in Arizona for 50 years, with 20<br />

^eatres at present in addition to extensive<br />

1 estate holdings.<br />

There are at present 53 Cinerama thees<br />

in the U.S.," said Nace. "After a caresurvey.<br />

Las Vegas was chosen as the<br />

ical location for our second Cinerama<br />

,. (eration. Because of the success of Cinepresentations<br />

throughout the count'<br />

in every situation, and our own exjrience<br />

with our first Cinerama opening<br />

McCurtin, Okla.<br />

I the Kachina Cinerama Theatre in<br />

Bi,4ottsdale, I feel that Cinerama will do<br />

Ijiat talking pictures did in 1927, return<br />

?atres to their rightful places as the<br />

H:al point for wholesome family entersijnment."<br />

The opening attraction for Las Vegas<br />

will be selected from "The Wondlul<br />

World of the Brothers Grimm,"<br />

"ow the West Was Won," "Mad. Mad,<br />

Jid, Mad World," which Cinerama now<br />

hs ready, or "The Greatest Story Ever<br />

lid," which has reached the final stages<br />

iiroduction with the completion of the<br />

o;door scenes at Moab, Utah.<br />

fHOENIX<br />

"Cleopatra" opening at the Paramount<br />

Theatre June 26 will benefit the State<br />

ital Health Ass'n. Two lucky people will<br />

the premiere as guests of Art Linkr<br />

by answering the question, "Why I<br />

it to see 'Cleopatra' on opening night."<br />

judges will be Fred Bachman, manof<br />

the Paramount Theatre: Bob Macell,<br />

state vice-president of the Mental<br />

1th Ass'n: James Spero, KUPD radio<br />

onality, and Larry Rummel, enterment<br />

writer for the Phoenix Gazette.<br />

ALBUQUERQUE<br />

Frontier Into 14th New Mexico City<br />

With Purchase of Tucumcari Units<br />

TUCUMCARI, N. M.—Another of the<br />

fast dwindling list of family-owned and<br />

operated independent theatres in America's<br />

smaller cities has been sold. Hurley Theatres,<br />

indoor house and a drive-in in this<br />

city of 8,000 will be taken over by Frontier<br />

Theatres of Dallas, starting July 1.<br />

No purchase price was given. This will<br />

be the 14th New Mexico city in which<br />

Frontier is operating.<br />

The changeover brings a note of nostalgia<br />

to residents of this community, who have<br />

known the Hurley family of exhibitors for<br />

50 continuous years. The family theatre<br />

operation began in 1913, when Mr. and<br />

Mrs. Arch Hmiey, his son Miles and<br />

daughter Lorleen moved to Tucumcari from<br />

"We stopped in Tucumcari because we<br />

didn't have money for train tickets any<br />

farther west," says Milas Hurley, present<br />

head of the firm. At that time, operating<br />

with one projector, shows were halted at<br />

the end of each reel while changeovers<br />

were made.<br />

Arch Hurley operated the projector, his<br />

wife Ola played the piano for background<br />

music, daughter Lorleen sold tickets and<br />

son Milas took tickets.<br />

Those early days were rough, Milas<br />

says. "One night dui-ing a sandstorm we<br />

had only two paid admissions. Another<br />

night, we had a flash flood, which resulted<br />

in a $2,200 loss to an automatic<br />

orchestra."<br />

In 1917, C. E. Hawkins went into partnership<br />

with the elder Hurley. At the time<br />

Hawkins operated one of the town's 13<br />

saloons. The partnership built the Princess,<br />

the first of three built by the Hui-leys.<br />

The Princess was gutted by fire in 1943<br />

when a picture called "The Avengers"<br />

was showing. Twenty years later, in 1962,<br />

fire again struck the theatre, closing it<br />

permanently. The picture showing at the<br />

time of the second fire was "Almost a Nasty<br />

Accident."<br />

In 1920, Hawkins sold his interest to<br />

Bassett Collins and F. W. Kirby, both of<br />

Tucumcari, but seven years later bought<br />

them out and the company went back into<br />

a complete family operation, which it has<br />

remained ever since.<br />

In 1935, a second house—the Odeon<br />

was built by the Hurleys. Arch Hurley retired<br />

from the business in 1946, selling<br />

his interest to son Milas. The elder Hurley<br />

died in 1956. In 1950, Milas added a<br />

500-car drive-in to the operation.<br />

And in his many years in the business,<br />

Milas Hurley can point with pride to many<br />

achievements. He was state chairman of<br />

the March of Dimes fund drives for several<br />

seasons, and was a founder and the<br />

first president of the New Mexico Theatre<br />

Owners Ass'n. He has also been active in<br />

service clubs, and in the business and<br />

ranching community of the city.<br />

Of the original four members of the Hurley<br />

family three of them are still in the<br />

community. The mother, Mrs. Ola Hurley,<br />

still lives here, and still plays the piano<br />

—although not for movies: the daughter,<br />

Lorleen mow Mrs. Lorleen MacMurray) is<br />

a teacher in the schools, and Milas is<br />

completing his many years as operator<br />

of the two theatres.<br />

Mr. and Mrs. Milas Hurley, however,<br />

are planning to move to Albuquerque<br />

shortly, to retire.<br />

CECO EXCLUSIVE!<br />

BAUER SELECTION<br />

16mm PROJECTOR<br />

5000 ft. capacity allows 2V2<br />

hrs. of uninterrupted stiowing.<br />

Light output with 2000<br />

lumens. Fills a Cinemascr<br />

screen over 40 ft. wide,<br />

speed synchronous motor.<br />

CAMERA EQUIPMENT CO., INC.<br />

. FIORIOA 51 EjsI lOth Ave lU 84604 ^IP^jP<br />

fx Intermountain Theatres, which just<br />

opened the plush 800-seat Fox Winrock<br />

T.Mtre here, is negotiating for some top<br />

»! actions to follow the current "Law-<br />

K(e of Arabia." Manager Louis Gasparini<br />

al Fox is trying to acquire the franchise<br />

ft Cinerama in the house, and is also<br />

dlj Ming for "Cleopatra." The house was<br />

«;tructed for installation of Cinerama<br />

Pij 'ctors at any time.<br />

E(t Andersen in 'A Global Aifair'<br />

[ DLLYWOOD—Em-opean star Elga And(s;n<br />

has been signed for one of the lead-<br />

JU roles in "A Global Affair," Hall Bart-<br />

Seven Arts Production starring Bob<br />

?. Along with her American film debut,<br />

ngned a contract for three extra films<br />

Seven Arts: Jack Arnold directs "A<br />

I'<br />

|tal Affair" which rolls this month at<br />

Jl.<br />

n 2 yeors for $5 D<br />

D Remittance<br />

senefine<br />

Enclosed<br />

' yeor for $3<br />

n 3 yeors for $7<br />

D Send Invoice<br />

THEATRE<br />

STREET ADDRESS<br />

TOWN ZONE STATE...<br />

NAME<br />

POSITION<br />

IJEDMKITHE NATIONAL FILM WEEKLY 52 issues a year<br />

825 Van Brunt Blvd., Konsas City 24, Mo.<br />

K OFFICE :: June 17, 1963


,<br />

,<br />

. . Localty<br />

PORTLAND<br />

kiiive<br />

"The annual Rom' Festival June 10-16<br />

brouKht thousands Into the city and<br />

thfatn- boxoffices a tilt . . . Nancy<br />

Kovack. accompanied by Columbia publicist<br />

Jim McMillan, was In town in behalf of<br />

•Jasoii and the Argonauts.<br />

With "C'Iropatra" making Its debut June<br />

26 with a benefit for the Parry Home for<br />

Children, the Paramount Theatre here is<br />

in the midst of a $50,000 renovation pro-<br />

Kram which Includes painting, repairs and<br />

redecorntliiK. plus the Installation of<br />

Norelco projectors for Todd-AO projection.<br />

Ampox stereo sound units and a new curved<br />

Todd-AO screen described by Ron Mesher.<br />

Paramount manager, as the largest curved<br />

screen In a conventional theatre In Portland.<br />

New costumes designed by Marian<br />

Flngold of Dance 6t Skate Mart, will be<br />

I— ARTOE DELUXE<br />

REPLACEMENT PARTS<br />

PEERLESS<br />

MAGNARC<br />

otiliv. Cofbcn Guid.. Port No 2J74, J7$1 2 *•)<br />

Po Clomp Shoe t Pin. Port No. 2369<br />

Poiiri.c CariMn Holder, Port No. 27SO, 2107 .<br />

M.goli.e Carbon Cuid», Port No. 2098<br />

Door Gloti. Port No LH-1i<br />

,<br />

Permon«nl Mognet, Port No J810<br />

Permanent Mogncf Holder. Port No 15315<br />

RtfLICTOR U 31 ]2" Arto« Deluxe<br />

,<br />

OTHER PARTS PRICES ON RIQUtST<br />

940 BELMONT AVE. CHICAGO 14<br />

worn by 12 usherettes, cashiers and concession<br />

attendants. Doormen will wear gold<br />

cutaway Jackets, tux shirt, tie and trousers.<br />

"SUMMERTLME Is Movletlme." a full<br />

picture page devoted to June. July and August<br />

releases, appeared In The Oregon<br />

Journals Monday Rose Festival edition.<br />

A brief story told of 35 pictures representing<br />

more than 11 distributing companies<br />

— all described as top vacation motion picture<br />

fare. Rex Hopkins, Fox-Evergreen<br />

manager, .spearheaded the idea.<br />

SEATTLE<br />

Morris Hunt, general manager of B. F.<br />

Shearer Theatres, died unexpectedly<br />

Sunday i9i of a heart attack. He was<br />

37. Survivors include his mother, Mrs.<br />

N E. Hunt and sister. Mrs. Helen Dawson.<br />

both of Bremerton, and a brother. J. T.<br />

Hunt of Sweetwater. Ore ... Ed Cruea,<br />

.Allied Artists manager, attended the recent<br />

district meeting in Denver. AA's "55<br />

Days at Peking" is due to open June 26 at<br />

the Blue Mouse, and booming business is<br />

anticipated.<br />

The five-story building housing Tacomas<br />

Music Box Theatre was destroyed by fire<br />

recently with an estimated loss of several<br />

hundred thousand dollars. About one<br />

hundred patrons were escorted from the<br />

burning structure, situated on South<br />

Ninth avenue near Broadway, shortly after<br />

the fire broke out at 6:15 p.m. The bla<br />

is believed to have started in the fan roo<br />

and was sucked into the other parts of tl<br />

building. In the spectacular fire, flam<br />

shot hundreds of feet into the sky and smo<br />

billowed over much of the city. The bull,<br />

ing. owned by Heniy A. Rhodes, Inc. h<br />

housed a theatre since its erection in 18£<br />

It also contained other shops and offlw<br />

Hamrick Theatre Corp. of Seattle operate<br />

the Music Box.<br />

'Mouse' in Five Key Cities<br />

NEW YORK — "The Mouse on t<br />

Moon." which will have its first Americi<br />

opening at New York's Cinema I June )<br />

has been booked in five additional k<br />

cities during July. Tlie cities and hous<br />

are: the Presidio, San Francisco: Esquli<br />

Chicago: Capri, Boston, MacArthur<br />

Washington. D.C.. and the Forum. Pitt<br />

burgh. Lopert Pictures is distributing<br />

the US<br />

"Madman of Manduras' to Crown<br />

HOLLYWOOI>—Worldwide dlstributii<br />

rights to "Madman of Manduras," featu<br />

film dealing with unusual and shockl:<br />

medical experiments on human beings, b<br />

not including those of the Hitler reglr<br />

where he biiitally used humans as I<br />

guinea pigs, has been acquired by N.<br />

Jacobs, president of Crown Intematlon.<br />

Jacobs acquii-ed "Madman" for U.S. dl<br />

tribution. last month, at which time<br />

inaugurated negotiations for worldwl<br />

rights. Release Is set for July 17.<br />

we remember for you...<br />

Diana Hyland portrays Mrs. Nonni<br />

Vincent Peale In UA's "The Norman VI<br />

cent Peale Story."<br />

exclusive with<br />

BOXOFFICE<br />

Nationaltf frftmn* .<br />

InHitth*<br />

BOXOFFICE :: June 17. \9t


'<br />

^ned<br />

, rs—The<br />

: business<br />

I<br />

. . . The<br />

. . . On<br />

. . The<br />

jrma' Wins Following<br />

[a Chicago Premiere<br />

CHICAGO— •lima La Douce" started its<br />

1 dwost premiere at the United Artists<br />

heat re with 225 per cent. Sturdy holdovers<br />

;i -ludcd "The List of Adrian Messenger"<br />

I tlie third week at the Roosevelt and<br />

Call Me Bwana" in the second week at<br />

h_- Woods. "The Balcony" did very well in<br />

.^ opening at the Carnegie on the near<br />

I I th side following six excellent weeks at<br />

1 Loop.<br />

(Averoge Is 100)<br />

ri— Bock to Nature (SR); The Naked Hills<br />

SR), 3rd wk 1 55<br />

3rnegie The Bolcony (Cont'l), moveover 170<br />

cago— Hud (Para), 3rd wk 1 50<br />

(Cont'l), ema David and Lisa 16th wk 130<br />

150<br />

nestage Lawrence ot Arabia (Col), 22nd wk. .<br />

quire In the Cool of the Doy (MGM), 3rd wk. 125<br />

icp—Mondo Cane (Times) 200<br />

Vickers— How the West Was Won (MGM-<br />

3inerama), 6th wk 50<br />

1 1<br />

onroe Young, Willing and Eager (Manson);<br />

The Passionate Demons (Manson) ] 25<br />

ientol<br />

QZO—The<br />

The Stripper (20th-Fox), 2nd wk<br />

Lovemoker (Trans-Lux), revival<br />

100<br />

155<br />

sevelt The List of Adrian Messenger (Univ),<br />

rd wk 75<br />

dd—55 Days at Peking (AA), 3rd wk 215<br />

e Lake<br />

— Landru<br />

Dr. No (UA), 3rd wk<br />

(Embossy)<br />

1<br />

125<br />

1 65<br />

(ed Artists— Irma La Douce (UA) 225<br />

n—No Exit (Zenith), 6th wk 00<br />

1<br />

oods—Call Me Bwana (UA), 2nd wk 175<br />

arid Playhouse— Not Tonight, Henry 165<br />

(SR), 3rd wk,<br />

riffids' a Good Drive-In Draw<br />

Slow Kansas City Week<br />

KANSAS CITY—The only new program<br />

f:Ted locally was the multiple booking of<br />

The Day of the Triffids" and "The<br />

ightened City" into four Fox neighborxid<br />

houses and the Crest, Riverside and<br />

jiilevard drive-ins. As has become ineasingly<br />

true of such bookings, the drive-<br />

far exceeded the indoor. Else-<br />

T;re, all programs either were holdovers<br />

reissues.<br />

Tammy<br />

Iiokside<br />

and the Doctor (Univ), 2nd wk. 260<br />

3ri—Closed temporarily.<br />

Dire How the West Wos Won (MGM-<br />

:inerama), 1 0th wk 125<br />

r.vay, Isis, Vista, Granoda and three drive-<br />

Day of the Triffids (AA); The Fright-<br />

City (AA) 125<br />

^The Girl With It the Golden Eyes (Kingsley);<br />

:andide (Union). 4th wk 110<br />

Fcmount The Man Who Knew Too Much<br />

The Trouble With Horry (Para), reissues. .115<br />

20—The<br />

IPoro);<br />

fN—The<br />

Ugly American (Univ), 2nd wk 145<br />

List of Adrian Messenger (Univ),<br />

!nd wk<br />

:on— Lawrence of Arabia (Col), 16th wk<br />

100<br />

100<br />

own Hud 2nd wk 185<br />

(Para),<br />

iffids' Bests Other<br />

dicmapolis Starters<br />

INDIANAPOLIS — Extremely humid<br />

vather has offset the beginning of sumn<br />

1 vacation for school kids as a factor in<br />

fs-run film business here, and trade genet:<br />

ly was slow. "Mutiny on the Bounty"<br />

P:ed its 12th and final week at the Indiia.<br />

and was followed June 12 by "How<br />

t.' West Was Won."<br />

C - The Stripper (20th-Fox), 2nd wk 90<br />

:— The Four Days Naples (MGM)<br />

El: of 110<br />

ts c- To Kill o Mockingbird (Univ), 2nd .115<br />

run<br />

Ir: a -Mutiny on the Bounty (MGM), 12th wk. 100<br />

K -The Ugly American 2nd wk 95<br />

(Univ), t s<br />

Li', s<br />

— The Day of the Triffids (AA), Payroll<br />

125<br />

Lowrenee of Arabia (Col), 10th wk 135<br />

"SELECT FOUNTAIN SYRUPS"<br />

DRINK DISPENSERS<br />

Select Drink Inc.<br />

Phone<br />

Evergreen 5-5935<br />

Johnston Asks Support<br />

For Revolutionaries<br />

ST. LOUIS—Americans have a revolutionary<br />

heritage and therefore should respect<br />

the upheavals prevalent today. Eric<br />

Johnston, president of the Motion Picture<br />

Association of America, said here today. In<br />

an address to about 10.000 Rotarians meeting<br />

here in a weeklong convention, Johnston<br />

said that Americans are descendants<br />

of the "proudest revolutionaries of all<br />

time." He stressed that Americans should<br />

respect the same revolutionary tendencies<br />

in others, emphasizing that only the<br />

"authentic revolutionary" deserved support.<br />

"If we shrink from the changes now going<br />

on. we'll be caught up and spun ashore<br />

by the tide of the 20th century." Johnston<br />

said. "We must stay ahead of the tide, for<br />

we can do much to insure that the craving<br />

for liberty is not submerged in the rush of<br />

this changing order."<br />

He went on to say that Americans must<br />

restrain the impulse to impose their way<br />

of life on peoples who have demanded<br />

change for the very reason that Americans<br />

wanted to decide themselves how to do<br />

things.<br />

The citizens of most of 47 nations formed<br />

since 1945 are the progeny of revolution.<br />

as are Americans, he said. None, even<br />

among those whose democratic fervor is<br />

subject to question, has been taken over<br />

by Communists. Johnston urged educational<br />

assistance and appropriate economic<br />

support for peoples currently undergoing<br />

revolutions.<br />

Departing from his prepared talk, he<br />

said the unity of the Western World in its<br />

opposition to Communism is being threatened<br />

by a rise of neutralism—a feeling<br />

that Communism is no longer a menace<br />

in the world today.<br />

False Arrest Suit Filed<br />

Against Stanley Durwood<br />

KANSAS CITY—Two law suits, each<br />

asking $101,000 in damages from Stanley<br />

H. Durwood. president of Durwood Theatres,<br />

were filed Wednesday (12) in the<br />

Jackson County circuit court by two members<br />

of projectionists local 170. The suits<br />

allege Durwood caused the two men to be<br />

falsely<br />

arrested.<br />

Plaintiffs Martin Stensaas and Billy<br />

Smith allege the arrests took place April<br />

4. 1962. and the charge later was dismissed<br />

in municipal court. Each plaintiff asks<br />

$1,000 actual damages and $100,000 punitive<br />

damages. The arrest allegedly arose<br />

from a name-calling incident outside the<br />

Empire Theatre in which Smith and Stensaas.<br />

who were at the scene, were charged<br />

with disturbing the peace. The plaintiffs'<br />

lawyer said a stranger in a motor car had<br />

actually done the name-calling and that<br />

his clients apparently were blamed.<br />

Members of local 170 have been picketing<br />

various Durwood theatres here since the<br />

strike started almost two years ago.<br />

Silent Movies at Gardens<br />

CHICAGO— Silent films starring Charlie<br />

Chaplin. Marie Dressier. Rudolph Valentino.<br />

Ben Turpin and Ramon Navarro were<br />

shown at the formal opening of the Roman<br />

Gardens at 1846 North Wells St. The theatre<br />

features a soda fountain and barbecue<br />

pit. It will operate from 7:00 p.m. to 1;00<br />

a.m. nightly except Mondays.<br />

ST.<br />

LOUIS<br />

Joe Ansell. longtime active member of Variety<br />

Tent 4, was honored at a lunchcon<br />

Friday (7i in the Chase Hotel. Entertainment<br />

was provided by Leonard Barr of<br />

the Playboy Club. The local tent has purchased<br />

a bus for use of the day nursery<br />

supported by the chapter.<br />

St. Louis members who attended the International<br />

Variety convention in Houston<br />

included Joe Simpkins. Harry Wald. Ed<br />

Dorsey. Bruce Hayward. Henry Hinkel.<br />

Saul Schmidt. Joe Keegan. Father Klyber<br />

and Ernie Browning ... At the $100-aplate<br />

charity boxing show sponsored by the<br />

Teamsters Joint Council 13 at the Khorossan<br />

Room, president Harold Gibbons announced<br />

that the Variety Club would share<br />

in this year's proceeds. Last year each of<br />

the participating charities received in excess<br />

of $8,000 apiece ... At their final<br />

meeting before summer vacation members<br />

of the Women's Variety Club installed<br />

a new slate of officiers—president. Marion<br />

Becker: first vice-president, Perri Moreno:<br />

second vice-president. Alice Dorsey: treasurer.<br />

Phyllis Hayward; secretary. Therese<br />

Shelton. and corresponding secretary,<br />

Wynne Goldman.<br />

F. T. Spencer, the Altec representative<br />

f.Tr the St. Louis area, was in New York<br />

City recently for briefing sessions on the<br />

latest developments in sound techniques.<br />

R. E. Pierce. Altec national operating<br />

manager, conferred at the local office . . .<br />

Vir-inia Schaper is taking over the Trojan<br />

Theatre. Troy, Mo., from Marvin Hand-<br />

. long Linn iMo.) Theatre was<br />

closed for the summer by Mildred Faith<br />

Lyric at Summersville. Mo., was<br />

closed June 5 until further notice.<br />

Bud Rose, AA publicity agent from Milwaukee,<br />

was in town Wednesday (12> for<br />

promotion of "55 Days at Peking." which<br />

opens at Loew's State on the 27th . . . Mr.<br />

and Mrs. Herman Tanner. Vandalia. were<br />

in town for the Rotary convention, at<br />

which Hollywood's Eric Johnston spoke<br />

the Row from Missouri were Marvin<br />

Handlong. Troy: Doc Lowe. Lebanon:<br />

Lindy Mitchum, Lilbourn. From Illinois<br />

were Mr. and Mrs. Robert Strauss. Benton:<br />

and Bernard Temborius. Breese.<br />

Mrs. Ed Arthur, wife of the president of<br />

Arthur Enterprises, will speak at the<br />

WOMPI installation dinner June 19 at the<br />

Flaming Pit on Chippewa. The WOMPIs<br />

had a luncheon date with two Kansas City<br />

WOMPIs who were the chairmen of th"<br />

1962 convention there—Mary Heueisen and<br />

Hazel LeNoir. The group met Saturday<br />

(151 at La Rorca's, 411 Lindell, to discuss<br />

plans for the convention to be held here<br />

in 1964.<br />

|


. Jerry<br />

. . Nancy<br />

CHICAGO<br />

DUly Wilder JK-nt word he had to call off<br />

his plans to be here for the openInK<br />

of "Irma La Douco" at the United Artists<br />

theatre He wants to Ret started on his<br />

next film, "nic Private Life of Sherlock<br />

Holmes" Lewis carried out a<br />

.<br />

jam-packed schedule of three days of stage<br />

appearances at neighborhood theatre openlnKs<br />

of "The Nutty Professor."<br />

Mary Peach and Sy Bartlett will Join<br />

Itock Hudson for the world premiere of<br />

"A GatherinK of EaKlcs " at the Roosevelt<br />

Theatre June 21. Hudson will lead a motorcade<br />

on State street and appear on the<br />

stage of the Roosevelt to salute the Air<br />

Force guests. News media Kuests. due here<br />

June 20. will be flown to Omaha for a tour<br />

of the Strategic Air Command headquarters<br />

there Kovack spent a few<br />

.<br />

days in town on behalf of "Jason and the<br />

Argonauts," due to open here this summer.<br />

John Thompson, Just back from a Nantucket<br />

holiday, escorted her on a series of<br />

publicity rounds Thompson also Is setting<br />

up a campaign for Ann-Margrcts visit<br />

In connection with "Bye Bye Birdie."<br />

"The Wonderful World of the Brothers<br />

(irlmm" opened m sdi-rtcd iieichborhood<br />

U« ARTOE DELUXE<br />

REPLACEMENT PARTS<br />

ASHCRAFT<br />

LAMPHOUSES<br />

,<br />

«CA— WlOf ARC—SUPtR HIGH. OYNARC, CINtX<br />

flam* Sli.«ld, Rtg Port No. AG-1 19<br />

Flom. Shxid XIra Wid>, Port No. AG-IX 1.19<br />

ConlocI Hood, complofo, lOmm, 11mm 4?.9«<br />

Uppri Conloc). Pott No AG-1 4.99<br />

Lo»c( ConlocI. Port No AC-IB 6.99<br />

Ribbon Leodi, Port No AG-t S9<br />

Collol, Port No. AC-SI2] 7.49<br />

PoiilKo Carbon Rotating Head Atumbly 2S.99<br />

Sp.c.ol Ropair. Port No CX10)-CX102 Contatt. 19 99<br />

RCFLICTOR 16', • Lto Artoo Dolu>o 4J.99<br />

4" SPIAKER CONES 1 47 mognol. tinril I.3S<br />

940 BELMONT AVE. CHICAGO<br />

i


AKIRA KUROSAWA'S<br />

SADjURp<br />

sta r r ing<br />

n<br />

with Yuzo Kayama<br />

TOSHIRO MIFUNE<br />

Reiko Dan, Tatsuya Nakadai • Toho production m TOHOSCOPE^^^^^^^<br />

NOW AVAILABLE THRU<br />

.Also<br />

•THE Available<br />

BAD SLEEP WELL<br />

.^^PINESSOFIJSAI^^<br />

^<br />

^ TOHO ,<br />

INTERNATIONAL Inc.<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

LO 3-5258<br />

+


KANSAS CITY<br />

Thf 1963 Fllmrow family picnic, put on<br />

by the Motion Picture Assn. will be<br />

nnumbtrcd for Its perfect weather, amone<br />

other thlng.s. Brmht sunshine with plenty<br />

of coolInK breezes and low humidity made<br />

ivirythlnK— from swimming to fishing to<br />

iMJi.s-.shoc pitching—seem like fun. Several<br />

.Mh.iii:..s had well-organized picnic<br />

,;)!.. ids. among them Columbia. MGM.<br />

jUih-Ko.x. Universal and United Artists.<br />

Columbia office manager Bill Jeffries was<br />

ficvn presiding at a charcoal barbecue, and<br />

Tom Bailey. MOM manager, did the honors<br />

for his staff. Two of the most determined<br />

worm-danglers observed were Bonnie<br />

Aumiller and Alna Nece. both of Columbia<br />

Alna caught two fish and a turtle,<br />

but threw them back. The Distributors'<br />

team claimed to have won the baseball<br />

game, but nobody seems to know what the<br />

final score was. The blue Plymouth was<br />

DRIVE-IN OWNERS<br />

Now . , 4 inch cojt aluminu<br />

re$369<br />

ipcakcr, unpoinlcd, with prorccfive<br />

tciren, ttroight cord.<br />

SHREVE THEATRE SUPPLY CO.<br />

217 Weil 18th HA 1-7849 Kansas City, Mo.<br />

^DK9<br />

ENDLESS<br />

BURNS THE ENTIRI<br />

POSmVt<br />

^HSiM&H<br />

ROD ^^^JJH<br />

So.. Carbon Co.t<br />

^ .^^m^


'<br />

1 oloyed<br />

. . movie<br />

Orleans Premiere<br />

Of'Ailic'onJulyiy<br />

NEW ORLEANS—"Toys in the Attic"<br />

ipiU be given a grandiose premiere here<br />

^uly 17 by United Ai-tists and Paramount<br />

Sulf Theatres at the latter's Saenger Thetre.<br />

Addie Addison, publicist in charge of<br />

urangements for UA, said "something endifferent<br />

in the way of a world<br />

jremiere is in the maneuvering stage."<br />

Cermit Carr, president of Paramount Gulf,<br />

ieclared the opening will be one of the<br />

)ig:gest events of the year for the New<br />

Dileans show business.<br />

Communication media representatives<br />

lom over the country will be brought<br />

it-re for the celebration, which probably<br />

be headed by Dean Martin and Yvette<br />

v:ll<br />

.Iimeaux, who star in the film, parts<br />

)I which were -shot here two months ago.<br />

Martin is particularly anxious to come<br />

)t cause he feels he proves himself more<br />

ii, actor in this picture than in any he<br />

us made to date," Addison said. "Gene<br />

fierney, who has an important role in<br />

he picture, may cut short a European<br />

np in order to take part in the premiere."<br />

Lillian Hellman, native Orleanan who<br />

iiote the stage play, is also expected to<br />

ttend.<br />

Visitors will be entertained in the French<br />

Juarter and be taken on a tour of the<br />

larden district, which is the setting for<br />

he film. Of course, a parade is slated,<br />

or that is something New Orleans likes<br />

^st.<br />

The film is scheduled to start its regular<br />

ua at the Saenger August 1.<br />

! Dpal McGhee Dies; Was<br />

'<br />

11 More Than a Year<br />

-crn Central Edition<br />

KANSAS CITY—Opal D. McGhee, 64,<br />

31- many years secretary to Hardy Hendren<br />

t United Film Service, died Thm-sday,<br />

lay 30, at St. Luke's Hospital where she<br />

ad been a patient for several months.<br />

McGhee underwent brain surgery allost<br />

Iiss<br />

a year ago and was in improved<br />

ealth for a short time, but her condition<br />

orsened and she was readmitted to the<br />

ospital.<br />

Miss McGhee had made plans to retire<br />

Jllowing the final transfer of United Film<br />

ervice to Motion Picture Advertising Servt.<br />

Inc.. of New Orleans, but she became<br />

1 while still taking care of details in conection<br />

with disposing of the building<br />

nd fixtures. An active member of WOMPI<br />

l.ile her health permitted, she attended<br />

1' WOMPI convention in Jacksonville,<br />

liu, in 1959 and was an outstanding<br />

crker on the Kansas City WOMPI club's<br />

naual Will Rogers collection at the drive-<br />

' 1 theatres. Survived by a sister and sev-<br />

"il brothers, Miss McGhee was buried in<br />

urdin. Mo., and services were from the<br />

1 irch there.<br />

)on Gates Vinita Manager<br />

J T Southwest Edition<br />

TNITA, OKLA.—Don Gates is the new<br />

; nager of the Center Theatre and the<br />

i iat Drive-In here for Video Theatres.<br />

a es came here from Albuquerque, N.M.,<br />

ucceed Ed Swallow, who was transferred<br />

Cashing by the circuit. Cates has been<br />

by 'Video since 1955.<br />

Money-Making Shop Center Theafres<br />

Trigger Florida Building 'Boom'<br />

MIAMI— "Movie house attendance must<br />

be getting better than ever," according to<br />

Larry Birger, business editor of the Miami<br />

News.<br />

Birger's article continues:<br />

South Florida's enjoying at least a<br />

"pocket-size" boom in new theatre construction<br />

which, thus far, shows little signs of<br />

abating.<br />

The swing, though, is away from building<br />

king-size houses in downtown areas. Instead,<br />

they're rapidly going up in regional<br />

shopping centers from Miami to Orlando.<br />

But there's also been much refurbishing<br />

of older theatres in a determined effort by<br />

theatre operators to lure audiences away<br />

from the electronic eye of television.<br />

WOMETCO LEADS PARADE<br />

Leading the shopping plaza parade is<br />

Wometco Enterprises, whose first one at<br />

Pood Pair Pi-operties' 163rd Street Center<br />

touched off the theatre building boom.<br />

Success of the 163rd Street house—and<br />

Wometco says it's been very profitable—led<br />

the firm to build in Palm Springs, West<br />

Hollywood and to plan new theatres in<br />

Boca Raton and Orlando.<br />

Florida State Theatres, a late starter in<br />

the shopping center field, has just broken<br />

ground for Florida's first indoor twin theatre<br />

(two screens, one projection booth) in<br />

Orlando and is about to build in Sunnyland<br />

Plaza in South Dade.<br />

Smith Management of Boston, a newcomer<br />

to South Florida, has opened two new<br />

theatres—one in Cutler Ridge in South<br />

Dade, the other in Pompano. A third is<br />

contemplated in Sum-ise Shopping Center<br />

in Fort Lauderdale.<br />

And a Long Island operator. Town &<br />

Country Theatres, building a 999-seat house<br />

in Concord Plaza in southwest Dade, reportedly<br />

has plans for several more.<br />

But if new construction is booming, older,<br />

nonprofitable houses have come down almost<br />

as rapidly—or have been converted to other<br />

use. At least 12 theatres have gone that<br />

route in recent years.<br />

"It's the policy of all exhibitors to get rid<br />

of unprofitable operations," says one operator.<br />

"I wouldn't be at all surprised if more<br />

came down before we're finished."<br />

STRESS SHOPPING CENTERS<br />

The big change, though, has been the<br />

swing to construction of theatres in shop<br />

centers. As Harry Botwick, district manager<br />

for Florida State Theatres, explains:<br />

"People still want to go to the movies.<br />

But you must bring the theatres to where<br />

the people are."<br />

Shop plaza houses, according to Richard<br />

F. Wolfson, vice-president of Wometco, represents<br />

an enormous switch in thinking by<br />

exhibitors.<br />

"We used to think big, as if bigness was<br />

the answer . houses of 2,000 to<br />

2,500 seats in downtown areas," says Wolfson.<br />

"But rising costs and reduced attendance<br />

downtown finally changed our<br />

thinking and, I might add. for the better."<br />

In days past, exhibitors themselves put up<br />

all of the funds for a theatre, which sometime<br />

ran to $1 million for a top house in<br />

downtown areas.<br />

Now, under the Wometco shop center plan,<br />

first outlined at last fall's meeting at Miami<br />

Beach of the Theatre Owners of America,<br />

the plaza landlord puts up the building and<br />

supplies the air-conditioning.<br />

The theatres, no more than 1,000 seats,<br />

and without a balcony, are furnished and<br />

maintained by Wometco.<br />

Cost of a theatre, exclusive of the land,<br />

is figured at approximately $275,000, with<br />

Wometco funding around $50,000 for the<br />

seats, interiors and projection equipment.<br />

Wometco leases back the theatre, usually<br />

for 25 or 30 years. The lease generally runs<br />

12 per cent of the building's annual cost<br />

as a minimum guarantee as against an 8<br />

per cent rebate on admissions and 12 per<br />

cent on confections, whichever is higher.<br />

"Through sale and leaseback," says Wolfson,<br />

"both the landlord and theatre company<br />

benefit . . . Wometco. of course, by not<br />

having to make a tremendous outlay of<br />

cash."<br />

"We're not in the shopping center business,<br />

and the landlord's not in the theatre<br />

business," he insists. "Each can do a better<br />

job sticking to what he knows."<br />

It's to the advantage of both to have the<br />

theatre in the plaza. The theatre, of course,<br />

lures would-be shoppers to the other stores.<br />

The landlord gains by getting maximum use<br />

of his vast parking lot, brings additional<br />

traffic into the center.<br />

The exhibitor profits by picking up a percentage<br />

of traffic that's in the center to<br />

shop. Moreover, shopping centers primarily<br />

are located in the midst of the new suburbia—a<br />

natural location to find new business.<br />

With a $225,000 investment, the landlord<br />

is guaranteed 12 per cent of that yearly, or<br />

$27,000. But he's shooting for the higher<br />

percentage, of course, so both he and the<br />

exhibitor will go all out to increase attendance<br />

through special promotions, advertising,<br />

etc.<br />

Wolfson insists that Wometco will only<br />

build in first-class shopping centers, regional<br />

in size with guaranteed customer pull. But<br />

he also outlines reasons why the new shop<br />

plaza theatres have been a success— their<br />

lower cost of operation. For example:<br />

1. All are devoid of "gingerbread," with<br />

(Continued on page SE-5><br />

CECO EXCLUSIVE!<br />

7k& //tco/t^oa/rad/e<br />

BAUER SELECTION<br />

16mm PROJECTOR<br />

5000 ft. capacity allows 2V2<br />

tirs. of uninterrupted showing.<br />

Light output with 2000<br />

CAMERA EQUIPMENT CO., INC.<br />

51 £jsl lOm «.t lU 8 4601 ^p^^<br />

:


. . . Other<br />

; nnl<br />

' 111<br />

. Louis<br />

. . The<br />

. .<br />

. .<br />

. . Herb<br />

. . Ethel<br />

NEW ORLEANS<br />

S croup of film men eathcred at the International<br />

House on the 5th for cocktails<br />

and a luncheon to help F. F. Goodrow<br />

celebrate his 71st birthday. The parly<br />

was arranged by F. F.'s bosom friend Gaston<br />

Dureau, past president of Paramount<br />

Gulf Theatres That evening the men and<br />

their wives and a dozen or more guests<br />

gathered at the home of Goodrows daughter<br />

EdUh 'the Jack Poelmans III> for a<br />

surprise party. The big sport was an occasional<br />

dip In the Immense pool which<br />

the patio on the Poelmans spacious<br />

skirts<br />

grounds. Refreshments were served and<br />

the 71 -year-young Pappy received oodles<br />

of comic gifts. F. F. doesn't mind being<br />

called Pappy or Pops, handles endearingly<br />

used for years by his host of friends, but<br />

Flliiuiju.s Biiui Biuniniel draw.s the line<br />

I— ARTOE DELUXE<br />

REPLACEMENT PARTS<br />

CONTACTS<br />

S?RONG LAMPHOUSES<br />

MIGHTY 90 -EXCELITE-UHI- SUPER 135<br />

Confoct Ancmbly, Port No 90S3S-6-7 21.99<br />

Lower Contact, oil mat *.99<br />

Upper Contact, all >i<br />

II U 'I<br />

Co.l No 90iaS-4-7<br />

ASHCRAFT<br />

Rototin^<br />

LAMPHOUSES<br />

RCA— WIDE ARC— SUPER HIGH, DYNARC, CINEX<br />

Corloct Anomblv, Port No. AG-] 39.99<br />

Upper Contact, Port No AGO 6.99<br />

Lo.cr Contact, Port No AG-3B 6.99<br />

Potitivo Carbon Rototin9 Hcod Attcmbtr 35.99<br />

Spociol Repoir, Port No CXI01-CX102 Contocti 19 99<br />

940 BELMONT AVE. CHICAGO \A<br />

ITHE LOWEST COST WAY<br />

TO BRIGHTER<br />

PICTURES<br />

^^^<br />

TUFCOLD<br />

First Surface<br />

Front Coated<br />

DICHROIC and<br />

Second Surface SILVERED<br />

The<br />

Queen Feature Service. Ir;;<br />

Morris Ave., Phone Alpine 1-8665<br />

Birmingham 3, Alabama<br />

"Serving iho Sourfi Since 1913"<br />

at Grandpappy, despite the existence of<br />

eight grandchildren.<br />

The Rice at Crowley, a unit of Southern<br />

Amusement, was closed for renovations.<br />

Reopening was ticketed for Saturday il5'<br />

items conveyed by Herbert Mipro<br />

of Transway: Louis Maurin closed the Joy<br />

in Gramercy. Maurin's other operations<br />

are in Laplace and Reserve . Locke<br />

in Jackson, Ala., closed for a short time,<br />

was reopened by M. A. Connett . . . The<br />

El Rancho Drive-In at DeRidder resumed<br />

fuUtime operation. The owner is Percy<br />

Dupli-ssey . . . Back on full weeks schedules<br />

are the theatres in Foley and Fairhope.<br />

Ala., recently taken over by M. A. Connett<br />

and F. T. McLendon. They formerly<br />

were operated by Martin Theatres . . . Paul<br />

Mipro. chief of the Transway accounting<br />

department, and his family hied to Lake<br />

Pontchartrain's North Shore on a two-week<br />

vacation.<br />

I'lilldrcn<br />

in .school-closing activities.<br />

Bill llames. Continental Films southlastern<br />

representative, returned to Atliinta<br />

after a visit here of several days in<br />

bihftlf of "David and Lisa," which was<br />

.showing at a number of neighborhood theatres<br />

and drive-ins after a highly sucri'.s.sful<br />

.seven-week run at the Peacock<br />

ait show ca.se. Other Continental films curiiMl<br />

lure arc "The Wrong Arm of the<br />

Law" at the Peacock and "The Balcony"<br />

ai thr National.<br />

Aside to Don Kay. boss of Don Kay EniiipiiNcs:<br />

Sorry for the omi.s.slon of your<br />

name 111 the list of lx).s,se,s who attended tlie<br />

I<br />

WOMPI luncheon We apologize .<br />

Ileal motion i)icture critics are shower-<br />

mt: Patilelii Neul with flowery expressions<br />

1(11 her performance In "Hud." showing<br />

Dwyer. Gulf<br />

al l.iu \vs Stale here<br />

.SI at IS Tlieatres booker, and family were<br />

In If from McComb. Ml.s.s . over the week-<br />

visiting relatives.<br />

.MOM'* "Nervo-Rama." consisting of<br />

two blood-cuidllng. fiendish features,<br />

"Werewolf in a Girl's Dormitory" and "Co<br />

'.<br />

ridors of Blood," played day and date<br />

the Aereon. Algiers Dnvc-In. Colosseuji<br />

Do Drive-In. Clalxjn. Dreamland, Glol<br />

Gordon iWestwegoi. Jeff Drive-In. Ma.<br />

rero Drive-In. Napoleon. Nola and Tigcj<br />

Blue Ribbon Pictures, headed by Geoni<br />

Pabst and Alex Maillho. is handling tl|<br />

honor package in the New Orleans ai'<br />

Memphis territories.<br />

Ruth Cook. Warner billing clerk. Kx'<br />

off one week for relaxation at the Cook'<br />

summer camp at Lake Catherine. A groi<br />

of fellow workers planned to drop in (I<br />

Ruth and her husband Whitey for a spUu<br />

in the lake and feast on seafood. Ruth ail<br />

Whitey are known as "the world's be*<br />

party-throwers.<br />

i<br />

David Woolner of Woolner Bros Pul<br />

tures was on a trek to Denver to procu;<br />

playing time for Woolner-Kay's dual b,<br />

consisting of "Naughty New Orleans ati<br />

"Swamp Women." The Woolner Bro<br />

headquarters here was sizzling with exciU<br />

ment over the stream of boxoffice npor<br />

on "Hercules and the Captive W<br />

from 73 theatres in Louisiana. Mi.^<br />

western Florida and southwest A.<br />

The ambitious saturation is a<br />

breaker in the deep south. Twen'<br />

of the 73 theatres are in the Grea<br />

F. F. Goodrow has procured Renaissance<br />

I-ilms' 'The Day the Earth Froze" for dismbutlon<br />

in the New Orleans territory. The<br />

film is described as the first color-scope<br />

production to be filmed in Finland<br />

Orleans area. Worthy of observatiu:<br />

Shirley Egan. a parttime employe in the<br />

FJxhibitors Poster Exchange accounting department,<br />

privilege extended Woolners to lau:<br />

proudly saw two daughters pro-<br />

summer festival of a dozen or so r.<br />

moted with honors at the Mater Dolorosa first-run shows with simultaneou.-<br />

.School. Sharon advanced to the fifth grade ing time throughout New Orleans Tl<br />

and received the Gold Star certificate plus movie was backed by a far-flung<br />

a half dozen medals. Shirley said. "At the paper and TV advertising.<br />

graduation exercises Sharon looked like<br />

a five-star general all decked out in medals."<br />

Pat Boone and his troupe appeared o<br />

The oldest daughter Shelley was an the stage of the Saenger three times dall<br />

eighth grade graduate. Her teacher. Sister on the 15lh and 16th for the opening (<br />

Agnes, also taught the eighth graders at "The Main Attraction." in which Boor<br />

the time mamma Shirley graduated.<br />

plays a dramatic role Boehlfc<br />

was<br />

LaRouge is back at the office on relief . .<br />

to Minnesota to visit relatives . . . Clyc<br />

Dalgle. Paramount office manager, and h<br />

Exhibitors here on a round of buying<br />

and booking included Bill and Mrs. Butterfiild<br />

of the Lake Drive-In. Pascagoula:<br />

John Luster. Page Amusement. Nalchitoclu's:<br />

Prank Olah jr.. Star. Albany: M. A.<br />

CotiiU'lt. Connett Theatres. Newton. Miss.; family left for a vacation at Fort Walto<br />

Jo.seph Barcelona. Reglna. Baton Rouge, beach . Bennen. MGM division in«ii<br />

and Phillip Sallcs of the Star and Park ager. confen-ed with H. A. Arata and h<br />

Dilve-In. Covington, La. It was a small staff at the local exchange for four day<br />

>;roup. but many exhibitors stayed home to<br />

iiaitlclpate with their children or grand-<br />

Yorkin, Lear Purchase<br />

Rights to Faulk's Book<br />

j<br />

i<br />

HOLLYWOOD -Bud Yorkin and Noi<br />

man Lear of Tandem Productions have «<br />

quired screen rights to an autoblomanluci<br />

book now being written by Johr<br />

Faulk. Texas-born TV star whe<br />

black-listing for six years and wo:<br />

500.000 Judgment for libel. The book d<<br />

tailing Faulks life, career and trial, wl<br />

be published by Simon & Schuster iii J«r<br />

uary 1964.<br />

Humorist Faulk built a large TV<br />

Ing In New York with his folksy<br />

style, when early In 1956 he was i;<br />

of his livelihood. On June 18 of tl<br />

and various individuals chargiii<br />

with lesponsibility for having hlm^Jj<br />

In 1962. Faulk won a New York supfl<br />

In damages. His attorney was Louis NW<br />

WBs "Act One" will .star George Hamll<br />

ton as Moss Hart and Jn.son Robard." )r «<br />

George S, Kaufman.<br />

^E-2


i<br />

1<br />

\ INTERNATIONAL<br />

I<br />

.•t<br />

AKIRA KUROSAWA'S<br />

« SAIIJUR^<br />

Starring TOSHIRO MIFUNE<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE^^^^^^^<br />

NOW AVAILABLE THRU<br />

r-Ak .A/so Available- -^ ,<br />

THE BAD SLEEP WELL<br />

^<br />

^ TOHO ,<br />

Inc.<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

LO 3-5258


JACKSONVILLE<br />

Urrman B. Meiselman, owner of the<br />

MeLvlman circuit, came in from his<br />

Cliirlottc. N C. home to personally supervise<br />

the openinK of his new Fox Drlve-In<br />

Friday evenln« i7>. Equipped to serve 1.000<br />

cars, the Fox features a massive "light<br />

wall" of masonry which prevents the headlights<br />

of incoming cars from shining into<br />

the ramp ana. The opening program featured<br />

the second local run of "Miracle of<br />

the White Stallions" two days behind the<br />

opening of the same motion picture at the<br />

suburban Edgewood Theatre. The theatres<br />

are about four miles apart, at the west<br />

.side of town. The new Fox is under the<br />

management of Joe Kelly.<br />

Walt Meier, manager of the downtown<br />

Florida, and team members of the Florida<br />

State Theatres staff arc planning a series<br />

of public appearances for Jerry Lewis, who<br />

Is scheduled to be here June 25 for the<br />

Florida's opening of his newest screen<br />

vehicle. "The Nutty Professor." Lewis rates<br />

along with Elvis Presley as a favorite with<br />

local film fans.<br />

Elvln Pratl, lATSE projectionist who<br />

was on duty In the projection booth of the<br />

downtown Imperial Theatre on its opening<br />

day In 1914. has bounced back into<br />

good health after a recent heart attack.<br />

Fllmrow visitors Included Ignazio "Iggy"<br />

Carbonnel, owner of the Strand Theatre.<br />

Key West: Jerry and Louie Gold, partners<br />

In Oold-Dobrow Theatres of Pahokee In<br />

the Everglades: Eddie Stern, film buyer<br />

for Wometco Enterprises. Miami: Herman<br />

B Meiselman. Meiselman circuit, Charlotte,<br />

N. C: S. O. Jenkins, Brunswick.<br />

Ob.: Thomas L. Hyde, general manager.<br />

Kent Theatres. Vero Beach: Bill Cumbaa<br />

and Dick Eason. MCM Theatres. Leesburg<br />

and John Mackes. Madison Drlve-In.<br />

Madl.son.<br />

Monica McC'ormlck. Universal office<br />

worki-r. left here to vacation with friends<br />

and relatives in the Middle West . . . Mike<br />

S«"ravo. Warner Bros, .salesman, embarked<br />

on a lengthy field trip to south Florida . . .<br />

Alice Mnytjerry has resigned from the Columbia<br />

staff under the press of duties at<br />

home Dunbar "Dunny " Morrow.<br />

lATHE stage manager at the Florida, is<br />

ristlng at home following a period of hospitalization.<br />

The nrwnit unit In the Kent Theatres<br />

circuit, located outside the city limits of<br />

west Jacksonville, has been named the<br />

i


; 'We<br />

: F;('ntial<br />

'<br />

e<br />

'<br />

'o<br />

. . Deepest<br />

. . Red<br />

. . . Sarah<br />

. . Chester<br />

. .<br />

Joney-Making Houses<br />

Boom'<br />

(Continued from page SE-1)<br />

''rigger Fla.<br />

; use of paint virtually nonexistent. Inad,<br />

tile and formica are used wherever<br />

I'ssible.<br />

All are designed functionally, for in-<br />

(pensive maintenance.<br />

3. Turnstiles have taken the place of doorli.<br />

Ushers have been eliminated since thej-es<br />

are better lighted, seat fabrics are<br />

Ight so that moviegoers can find their way<br />

I'Jiout the need of the man with the flash-<br />

Iht.<br />

'How is business?" Wolfson was asked.<br />

I'Movie attendance, taken as a whole, is<br />

,' he answered. "We're up about 10 per<br />

'xt over a year ago with the new theatres<br />

nging a percentage of the gains."<br />

A'ometco and others, while specializing in<br />

' plaza theatres, aren't forsaking older<br />

pj-ses.<br />

won't remodel unless an area has the<br />

to come back," says Wolfson, "but<br />

a Dhe same time we have theatres in<br />

a Wished districts that are doing quite<br />

: »ll and need constant attention."<br />

\bove all. he emphasizes that Wometco<br />

iuioceeding with extreme caution into new<br />

aas.<br />

There are signs that the boom is being<br />

ordone," Wolfson asserts. "The move to<br />

siurbia is slowing. We certainly will not<br />

g into an area with an expectation of<br />

gv.th in the hope that people eventually<br />

«1 get there."<br />

md. in the final analysis, Wolfson points<br />

0*:<br />

The real success of the theatre business<br />

d'Ends primarily on the product supplied<br />

t


as<br />

WTVJ<br />

comes<br />

Industry Leader Mitchell Wolfson<br />

Cited as Dade's 'Outstanding Man<br />

MIAMI - Milchfll Wolfsor\. civic and<br />

ss liader and head of the Womctco<br />

th(atre and TV<br />

chain. and Mrs.<br />

Jeanne Levey, pioneer<br />

promoter of the<br />

nations first research<br />

center for<br />

Parkinsons disease,<br />

have been named<br />

Dades outstanding<br />

man and woman.<br />

Twenty-nine pers-^ns<br />

had been nominated<br />

for the honor<br />

Mitrhrll Wolfson<br />

on the basis of their<br />

contributions to the<br />

county's civic or community betteiment.<br />

without pay or political gain.<br />

Wolfson. who launched a Miami real<br />

estate career with $1,000 of which half<br />

belon


:<br />

lend<br />

. . Other<br />

. . Virginia<br />

. .<br />

lUiami Beach Group<br />

l)pens Art Theatre<br />

MIAMI BEACH—A new motion picture<br />

uatre. the Pine Arts, opened June 13 at<br />

tt and Collins avenues. The new house<br />

leeializing in imported art films has a<br />

iiited-seat capacity of 280. following a<br />

of smaller art theatres currently the<br />

t igue in many metropolitan areas.<br />

f. Bernard D. Rose is president of the new<br />

eatre organization, with Al Peterson as<br />

neral manager. The group has hopes of,<br />

,;'this venture is successful, opening similar<br />

;;iiises all along the South Florida coast.<br />

( The new theatre was opened with "Tales<br />

i{ Paris," which previewed for the benefit<br />

the Deeds Club Charity Fund for<br />

tlnotionally Disturbed Children on June 12.<br />

'liami's Margo Carpenter<br />

7ins Warner Bros. Pact<br />

MIAMI—Margo Carpenter was 15, a<br />

(t.Mleader at Southwest Miami High, and<br />

;e didn't believe it when they told her<br />

should be in show business.<br />

Today Margo knows the offer<br />

IB<br />

was made<br />

earnest. She's become a protege of<br />

mtington Hartford, she's been incorpors-il<br />

and has a five-year contract which<br />

g.irantees her expenses, salary and inin<br />

the art of show business.<br />

I'uction Wargo, daughter of Mr. and Mrs. Ken-<br />

^h Carpenter, 8220 SW 58th St., is 18<br />

^\ graduated from high school and she's<br />

ing in New York where she stands on<br />

threshold of a career in<br />

\<br />

the theatre,<br />

;vision and movies.<br />

i',s't was three years ago that Marion Pols<br />

of Central Casting Bureau first saw<br />

Nrgo leading the cheering section at a<br />

Srihwestern High basketball game. Marie<br />

talked to the girl and told her she had<br />

ti makings of an actress.<br />

largo turned up her puggish nose and<br />

Piuptly forgot about it. Marion was persitnt.<br />

She talked to Margo's mother, ex-<br />

P^ined the offer was on the up-and-up.<br />

Wr-^o became interested.<br />

he's had roles in Coconut Grove Play-<br />

*>e productions like "Take Me Along,"<br />

V Bye Birdie" and "Damn Yankees."<br />

•go's made TV commercials. 'Welliplined<br />

and obedient, the girl has fol-<br />

;d Marion's advice, even attending the<br />

;ical comedy course at the University<br />

QfHiami.<br />

fme the longshot chance. Hartford was<br />

1'- for a fresh young girl who had the<br />

ities and desire to be an actress,<br />

and Margo took off for New York<br />

iirences.<br />

-\ ndicate was formed and the con-<br />

-ned. The lawyer who drew up the<br />

IS Aaron Prosch, also attorney for<br />

-11 ird Burton, Rex Harrison and Princess<br />

^litaiet. Allan Delynn, Hartford's busi-<br />

"e associate, is a member of the syndi-<br />

So is Marian.<br />

!'s living in a New York East Side<br />

ment, studying drama, voice, speech,<br />

and dance. Peter DeGennaro, Perry<br />

I's choreographer, is one of her in-<br />

^ors.<br />

•tford and Delynn will push Margo<br />

slowly. She's going to do some TV<br />

lercials and they want to send her<br />

irope where she can break into the<br />

s through foreign films. She has a<br />

ict with 'Warner Bros.<br />

Robbery, Tornado Greet<br />

New Manager B. T. Haley<br />

LAURINBURG, N. C—Adversity wasted<br />

no time in testing B. T. Haley when he<br />

went to work as the new manager of H. B.<br />

Meiselman Theatres' Flamingo Drive-In.<br />

His first night was a Saturday and on<br />

that night the drive-in was robbed. Then<br />

on Tuesday afternoon, tornadic winds<br />

toppled the screen and 60 feet of wall<br />

around the ramp area.<br />

The Acme Steeplejack Service of Payetteville<br />

had refinished and painted the<br />

screen shortly before the storm. Now<br />

Haley has the same company busy constructing<br />

a new screen that will be designed<br />

to withstand winds of greater force<br />

than the one which leveled the old screen.<br />

Haley described the new screen as consisting<br />

of 4x8 asbestos sheets, factory<br />

painted, with the face 40x50 feet. The<br />

screen is mounted on 65 -foot poles from<br />

Gulf, N. C, sunk six feet with two yards<br />

of cement per pole.<br />

All braces for the face<br />

of the screen and poles are bolted.<br />

Haley said that this was the second<br />

drive-in he has lost to storms. The other<br />

was in Texas, when Hurricane Carla came<br />

through a few years ago. It also was the<br />

second blowdown for the Flamingo screen,<br />

the first occurring just a year ago.<br />

Two Canadian Films<br />

To Cannes Festival<br />

From Canadian Edition<br />

MONTREAL — Two locally produced<br />

films will be shown in the Cannes Film<br />

Festival.<br />

One is "Pour la suite de monde," produced<br />

in collaboration with the CBS by<br />

National Film Board's Pierre Perrault,<br />

Michel Brault, Marcel Carrier and Fernand<br />

Dansereau.<br />

The other entry is "Seul ou avec d'autres,"<br />

produced by the University of Montreal's<br />

General Student Ass'n.<br />

There will be a showing of Canadian<br />

films in conjunction with the fourth<br />

Montreal International Film Festival August<br />

2-11. A jury of seven will select one<br />

of the entries for the Grand Prix award<br />

as the best Canadian film of the year and<br />

$500.<br />

Up to five special prizes will be awarded<br />

for other Canadian films of merit, each<br />

with $200.<br />

Entries will be confined to films made<br />

in Canada since June 1. 1962, in French<br />

or English.<br />

Dick Van Dyke Praised<br />

By Senate of Illinois<br />

From Central Edition<br />

SPRINGFIELD — Dick Van Dyke, who<br />

stars in Columbia's "Bye Bye Birdie," has<br />

been praised by a state senate resolution<br />

for his "spontaneous contributions to civic<br />

and community affairs and his unselfish<br />

service and warm fellowship in pursuing<br />

his chosen profession with honor and<br />

distinction."<br />

The native of Danville, 111., received the<br />

senate's "highest praise and humble thanks<br />

for his meritorious service to the people of<br />

the state of Illinois . . . (this resolution)<br />

shall be a token of the appreciation that<br />

the people of Illinois hold for him."<br />

CHARLOTTE<br />

garney Slaughter, Paramount salesman,<br />

and his wife Virginia went to Greensboro<br />

to attend commencement ceremonies<br />

at the 'Woman's College of the University<br />

of North Carolina. Their daughter Carole<br />

was president of the graduating class and<br />

was voted as one of the 22 outstanding<br />

seniors.<br />

Our sympathy to Howard McNally, former<br />

president of Theatre Owners of North<br />

and South Carolina, whose son David, 18,<br />

died Monday (3).<br />

James Davis, Cookville, Tenn., has been<br />

appointed to cover the Carolinas for Romar-Vide<br />

Co. . Dare Syrup<br />

Manufactm-ies has built a plant in Greensboro<br />

to serve Carolina theatres. John H.<br />

Tasker is the Virginia Dare president .<br />

Margaret Brown, MGM, is spending a week<br />

in Monroe with her daughter and son-inlaw,<br />

Martha and Bevard 'Walden. Margaret<br />

went especially to welcome her new grandson.<br />

FiUnrow vacationers include Mildred<br />

Hoover, Paramount, at home: Amalie<br />

Gantt, Howco Productions, Myrtle Beach,<br />

S.C: Betty Beatty and family, to their cottage<br />

at Windy Hill Beach, S.C, where they<br />

were joined by her sister Jean and family<br />

from Birmingham . . . "Cleopatra" will<br />

open at the Dilworth June 26.<br />

Charlotte WOMPIs celebrated the tenth<br />

anniversary of the founding of WOMPI at<br />

the May luncheon held at Delmonico's. Thelma<br />

Culp, Warner Bros., was in charge of<br />

the program and reviewed WOMPI history.<br />

Clarinda Craig, service chairman, reported<br />

the completion of 55 wash mitts, representing<br />

30 hours of service, for the Rehabilitation<br />

Hospital. Also, a program was<br />

presented to the patients at the hospital<br />

with WOMPI Rose Hutton, Marion Childers<br />

and Mack Wess among the entertainers<br />

. WOMPI activities for the<br />

month include a rummage sale and spaghetti<br />

supper. Installation of new officers<br />

will be held Saturday i22) at the Freedom<br />

Village<br />

Stork restaurant.<br />

Exhibitors on Filmrow included Harry<br />

Cooke, Mount Olive; Jack Puller, Columbia.<br />

S.C; Hugh Smart, High Point; Charles<br />

Abercrombie, Durham; Charles Uttley,<br />

Aiken, S.C; Ken Benfield, Valdese, and<br />

Willie<br />

Sams. Statesville.<br />

George Cukor to USC<br />

From Western Edition<br />

HOLLYWOOD—George Cukor will play<br />

a role as a real Hollywood director when he<br />

goes before the cameras for the cinema department<br />

students at University of Southern<br />

California. To demonstrate how a director<br />

works, Cukor will play himself on<br />

a USC sound stage as he directs a young<br />

couple in a scene from "The Voice of the<br />

Turtle."<br />

BOOKING SERVICE!<br />

221 S. Church St., ChorloHt, N. C.<br />

PFFICE June 17, 1963<br />

SE-7


. . Mrs.<br />

. . one<br />

two<br />

MEMPHIS<br />

•The MfmphU premiere of •Cleopatra."<br />

26 at Crosstown Theatre.<br />

optniiiK Juiit'<br />

be sponsored by the Memphis Orchestral<br />

will<br />

Society Seats for the premiere are<br />

$12 50. $10 and $8 Marguerite Piazza, former<br />

Metropolitan opera star and wellknown<br />

Memphis citizen, hopes to raise<br />

EASY COME<br />

There's<br />

This<br />

- - EASY GO<br />

More where<br />

came from<br />

If thor'j your phjiowphy, thot's your busin«f,<br />

but. if getting bujincsj kecpj you on<br />

the go, take our tip, from others' costly<br />

opericnce, check your seating Often, it<br />

mokes the difference between red and block<br />

Phone us for o little chat<br />

J Now Ayailabic V<br />

The New "MASCOFOAM"<br />

M*NUr*CTUNEt«S<br />

Seat Cushion<br />

durabi*. mor* comJorlabl*.<br />

Firo & molh r..i.tanl. wont<br />

tag or mat. Moldad to<br />

may b* cl«fm«d.<br />

laonobly. A»k lor •ampUi. /<br />

DISTRIBUTORS<br />

plmUlrry<br />

THEATRE SEAT SERVICE CO<br />

SEATING CO.<br />

100 Taylor Street<br />

Nashville, Tennessee<br />

tjbrlo<br />

$10,000 for the Symphony orchestra with<br />

the ticket sales.<br />

Richard L. Ushtman. executive vicepresident<br />

of Malco Theatres, returned from<br />

Washington where he was called by President<br />

Kennedy to confer about desegregation<br />

of theatres in Memphis and this area.<br />

Lightman said the President had praise<br />

for Memphis' "remarkable progress" in<br />

voluntarily desegregating facilities. Theatres<br />

were quietly desegregated here some weeks<br />

ago.<br />

"Shh!" films are returning to Memphis.<br />

Six silent films, including "Blood and<br />

Sand." with Rudolph Valentino, opened<br />

June 12 at Southweslern's adult education<br />

center .<br />

Ann Hutchins. State. Corning.<br />

Ark.; Louise Mask. Luez. Bolivar:<br />

Leon Hoffnagle. Commonwealth. Kansas<br />

City. Mo., and Norman Delaney. 20th Centuiy-Fox<br />

explolteer from St. Louis, were<br />

among out-of-towners with business on<br />

Filmrow.<br />

Press Praises Fort Worth<br />

Palace Change to 70inm<br />

Frjm Southwest Ed.t.on<br />

FORT WORTH — Announcement that<br />

•Interstate will install at the Palace a<br />

screen for the showing of the spectacular<br />

70mm films ... the big widescreen that<br />

almost embraces you on all sides.<br />

•This investment for the benefit of Fort<br />

Worth neighboring theatregoers adds another<br />

major attraction to our entertainment<br />

scene . that will bring many<br />

visitors into Fort Worth.<br />

•We hope the theatre business continues<br />

to prosper and justify this kind of faith<br />

In the Fort Worth community and area."<br />

The Palace will open as a 70mm theatre<br />

June 26 when it opens with 'Cleopatra."<br />

the 20th Century-Fox spectacular and<br />

costliest motion picture ever made. James<br />

Gillespie. 20th-Fox man here, said the probable<br />

top price here will be $3.30.<br />

Howard Yarbrough. who has been with<br />

Interstate Theatres for 27 years, is the<br />

new manager at the Palace. He succeeds<br />

Charles E. Carden. who resigned recently<br />

to start a stock market analysis chart<br />

syndicated In several newspapers.<br />

Boothman, Banker Acquire<br />

EUettsville. Ind.. Airer<br />

F..,m Crnlr.ll f.l.I. "<br />

ELLETTSVILLE. IND. — The Sundown<br />

Drive-In has been purchased by L Derrell<br />

Weaver, a proJi>ctlonlst. and Richard<br />

Adams, official of the Bloomlngton National<br />

Bank. Weaver is also a Justice of<br />

peace and a former state director of labor<br />

He has been a boothman at the alrer for<br />

the last two years.<br />

Weaver and Adams purchased the drive<br />

m from Mr. and Mrs. James Cramer, who<br />

started the theatre 15 years ago.<br />

Tammy' and 'Hud'<br />

200 Each in Memphis<br />

ME.MPHIS --Hud did 200 per cenlt<br />

average business the opening week<br />

Plaza Theatre. "Tammy and the Docti<br />

did the same thing at Warner. Elsewhibusiness<br />

was on the quiet side, except<br />

•The Stripper' at 120 at the Palace.<br />

A.eroge Is 1001<br />

Crosstown Lowren


i.<br />

le Capri, and James O. McKenna. Circle<br />

i.ri Tulsa, Tulsa; Mr. and Mrs. C. G.<br />

.hnson. Rex, Sentinel: Bill Slepka, Crys-<br />

and Jewel, Okemah, and Charles Smith,<br />

(iiral at Wynnewood ... J. Doyle Oliver.<br />

'10 recently acquired the AUred Theatre<br />

I Pryor, was in with Eddie Reyna, who<br />

.(es his buying and booking. Eddie is with<br />

lels Theatres of Victoria, Tex. From<br />

lillas were Tom McKean, former Paranmt<br />

salesman, now with Parade Pictures,<br />

il<br />

. Louis<br />

\0KLAHOMA Cin<br />

|ina "Grandma" Milner, cashier at Screen<br />

Guide, was a busy person on a recent<br />

leekend when her only brother, B. A. Turand<br />

wife of Grand Prairie, Tex.,<br />

iopped for a visit on the way to Springile.<br />

Ark., for a vacation. Nina's daughter<br />

id husband, the Bill Harmons of Stillater,<br />

and six children joined the gatherg,<br />

Nina spent most of Sunday in the<br />

.tchen, and was all tuckered out the fol-<br />

,wing day. Her last "telling age" was 39<br />

Scott of the Screen Guild staff<br />

lent several days with relatives at Ten-<br />

:iler lake in the eastern part of the state,<br />

iiing some fishing.<br />

iSeen on Filmrow recently were Homer C.<br />

nes and projectionist Raymond Bickel.<br />

alto and Alva Drive-In, Alva: George<br />

nnings, 51 at Comanche: Eddie Jones of<br />

;r. Glen Fannin, Embassy Pictures.<br />

Ray Smith, who reopened the Pix Thei-r<br />

at Wewoka recently, has closed the<br />

t?;itre and now is operating the theatre<br />

1 Beaver on a lease from Betty Parker,<br />

\iii took over after her grandmother, Mrs.<br />

V L. McArthur, died several months ago.<br />

Ihel Boyter is doing the buying and booki;<br />

for the Beaver.<br />

Raymond "Pat" Patton did a lot of work<br />

c his Hollis Drive-In theatre since he<br />

csed it last fall and he had it in spick<br />

ad span shape when he reopened it recifly.<br />

Pat also operates the La Vista<br />

Itatre in Hollis and has another theat,<br />

the Watt, which has been closed for<br />

t' past few years. He had planned to re-<br />

0':i the Watt last fall during the cotton<br />

b'vest season, but the harvesting was<br />

amt 30 days late and most of the migrant<br />

^^ican labor had left the county then,<br />

al the cotton picking machines moved in.<br />

Irectors Groups Elect<br />

fri Western Edition<br />

-OS ANGELES — John Clark Bowman<br />

h; been elected chairman of the assistant<br />

fcotors council, and Richard Bennett<br />

*; re-elected chairman of associate dirt:<br />

irs-stage managers council, DGA presidi<br />

George Sidney announced. Also<br />

I<br />

el: ed to the assistant council were Bruce<br />

Flier jr., first vice-chairman; Roy Gosa,<br />

second vice-chairman; Henry Brill,<br />

er Coblenz, secretary.<br />

•ns Down Re-Election<br />

A'estern<br />

Edition<br />

a|'' tary-treasurer. Elected by the as-<br />

"^<br />

tes were Clay Daniel, vice-chairman;<br />

OS ANGELES—Elmer Ellsworth, busiepresentative<br />

of Local 705, currently<br />

1 ileting his third term in office, will not<br />

)t re-election. Candidates for the post<br />

Jill Howard, Bill Edwards and Fi-ank<br />

Kl-tS,<br />

NANCY IN TEXAS—Nancy Kovack, feminine star of<br />

"Jason and the Argonauts,"<br />

was feted at a iuncheon in Dallas durin? her tour of Texas in behalf of<br />

her picture. Left to right are: James O, Cherry, city manager for Interstate circuit<br />

in Dallas; Joe Jackson, head booker; Francis Barr, director of advertising and<br />

publicity for Interstate: William E, Mitchell, vice-president of Texas Consolidated<br />

Theatres; Miss Kovack; William O'Donnell, president of Cinema Art<br />

Theatres, and Jack Judd. southwestern division sales manager for Columbia<br />

Pictures.<br />

Jerry Gets Texas Hat<br />

For 'Professor' Tour<br />

EL PASO — Joan Quarm, Herald-Post<br />

entertainment reporter, related that "flying<br />

to Houston with actor Jerry Lewis was<br />

1 I<br />

^f^^f^Mm-'<br />

When Jerry Lewis stepped off his<br />

chartered plane at El Paso, which<br />

stopped to refuel, John Paxton. right.<br />

Interstate manager at the Border city,<br />

presented the comedian a western hat.<br />

At left is Bill Chambers. El Paso Plaza<br />

manager. Paxton. Joan Quarm of the<br />

El Paso Herald-Post and Raymond<br />

WiUie. Interstate-Texas Consolidated<br />

executive, made the El Paso-Houston<br />

hop with Lewis.<br />

high on my list of things least likely to<br />

happen—but it did." Lewis' first stop on<br />

a 46-day tour of the country in behalf of<br />

his "The Nutty Professor" was at the local<br />

airport, a refueling stop for his chartered<br />

plane after a takeoff at Hollywood.<br />

Raymond Willie, vice-president of Interstate-Texas<br />

Consolidated Theatres, flew<br />

here from Dallas, and with John D. Paxton,<br />

local manager for the circuit, and Miss<br />

Quarm flew on to Houston with the comedian.<br />

Paxton presented Jerry a beautiful<br />

western style Stetson.<br />

"Lewis' work schedule is frightening,"<br />

Miss Quarm said. "He crammed the time<br />

before dinner with tapes, radio and television<br />

appearances, gag series and charities."<br />

Denis Sanders directs UA's "The Norman<br />

Vincent Peale Story."<br />

Bill Turk Appointed<br />

UTOO Treasurer<br />

OKLAHOMA CITY—Claude Motley resigned<br />

as treasurer of the United Tlieatre<br />

O.vners of Oklahoma and the Panhandle of<br />

Texas, and the board elected Bill Turk, district<br />

manager for Video Independent Theatres,<br />

to succeed him.<br />

Fern Rice will continue as assistant<br />

treasurer.<br />

Prank Rule, new manager for United<br />

Artists here, was present. He recalled he<br />

worked in this territory for many years as<br />

a Paramount employe.<br />

The list of school activities which hurt<br />

t'-ie theatre business was gone over, but no<br />

one had any idea what could be done about<br />

them.<br />

The next board session will be held September<br />

9. when the recently elected officers,<br />

who will take over July 1, will be<br />

installed.<br />

Following the meeting, the board members<br />

went to the Variety Club screening<br />

room to see some trailers on upcoming<br />

product, and "The Nutty Professor."<br />

Present were president Johnny Jones,<br />

chairman Glen Thompson, Paul Stonum,<br />

James Ross, Charles Fletcher, Woodie<br />

Sylvester, John Kniseley, H. S. McMurry.<br />

Bill<br />

Slepka and H. D. Cox.<br />

PROJECTION Equipn,,<br />

EXPERT MECHANICS<br />

WORK GUARANTEED<br />

LOU WALTERS Sales & Service Co.<br />

4207 Lownview Ave., Dallos 27, Texoi<br />

OUR CUSTOMERS'<br />

appreciate the prompt and efficient shop<br />

w/ork they get at the Oklahoma Theatre<br />

Supply,"<br />

"Your Complete Equipment House"<br />

OKLAHOMA THEATRE SUPPLY CO.<br />

628 Wej» Grond Oklohomo City<br />

OFFICE :: June 17, 1963<br />

SW-1


.<br />

DALLAS<br />

HI Reynolds of the SUnley Wamer of<br />

Tixaa headquarters was undergoing<br />

diuKnosls in Baylor Hospital Mrs. W. H.<br />

King, mother of Eula McKlnney of the Jefferson<br />

Amusement office, suffered a broken<br />

hip In a fall when she stepped out the back<br />

door Mrs. King Is In the 90s<br />

There was a reshuffle<br />

on Fllmrow. Bruce<br />

Sherron shifted from Warners to MOM;<br />

Jimmy McPall resigned as UA booker to<br />

I— ARTOE DELUXE<br />

REPLACEMENT PARTS<br />

STRONG<br />

LAMPHOUSES<br />

MIGHTY 90 - EXCniTE - UHI - SUPER 135<br />

Contact AiMmblr. Port No 9063S-6-7 .<br />

Low«r Contoct, oil iilci<br />

Upp«r Contoct, all tiiai<br />

Flame Sh.cW, Part No 90144-B<br />

Carbon Clamp Nag Ja». Part No. 9049A<br />

Set Scro, Carbon Clomp, Part No. 90511 .<br />

Carbon Drive Rollirt, All Sil»<br />

W,ndo« Glati, Port No 11040-1-2<br />

Crater Reference Wne, Port No. 9022S<br />

Retlector 16' ,". Lee Arto* Deluie<br />

4" SPEAKER CONES 1 47 maonet, linett<br />

Lubricont, lomphoute. No 33066, large bottle<br />

940 BELMONT AVE. CHICAGO 14<br />

MODERN SALES & SERVICE INC.<br />

for all your theatre needs<br />

Authoriied dcolcr for<br />

Century -R C A —Motioqroph— Ashctoft<br />

UOO Youn« StrMt, Doilat, T*>ai<br />

ENDLESS<br />

URNS THI INTIRI<br />

POIITIVI ROD<br />

Independent Theotre Supply<br />

DM 1 iMtlH SI U, UIHIt I.ltl<br />

Uil—^nt-^mtrt hr • immttitUm


—^^^^^<br />

;-'/<br />

W<br />

AKIRA KUROSAWA'S<br />

SAJljURp<br />

+<br />

Starring T O S H I R O M I^U N E<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai<br />

NOW AVAILABLE THRU<br />

producti<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

TOHO<br />

LO 3-5258<br />

INTERNATIONAL Inc


Small<br />

. . Joe<br />

RATK J0< p.. .o,d, mln.mum $J.0O. co.h ..Ih


I dian<br />

'(<br />

'<br />

ineramo)<br />

t Bwana"<br />

i<br />

quite<br />

. . "There<br />

. . "There<br />

. . "they<br />

. . We<br />

. .<br />

I West' Hits 300 Mark<br />

h Omaha Unveiling<br />

OMAHA—Head and shoulders above the<br />

1. Id last week was "How the West Was<br />

Vjn.<br />

'<br />

the MGM-Cinerama offering at the<br />

Hills Theatre which got off to a<br />

II lining start with state and city officials,<br />

uluding Gov. Frank Morrison attending<br />

uncheon and the premiere at the Cooper<br />

undation Theatres' posh layout on West<br />

).idse road. All other theatres reported<br />

bove or better results, which well<br />

is<br />

noting in the face of a lot of graduting<br />

(irth<br />

activities and capacity crowds at<br />

Ak-Sar-Ben races.<br />

(Average Is 100)<br />

Jural—The Young Racers (AlP)<br />

per— Lowrence of Arobia wk<br />

130<br />

130<br />

(Col), 3rd :<br />

_ on Hills— How the West Was Won (MGM-<br />

300<br />

jha— Hud (Para) 120<br />

1<br />

neum The of List .100<br />

, Adrian Messenger (Univ)<br />

a e-~Show Boot (MGM); The Greot Caruso<br />

vIGM), reissues 1 05<br />

lill City <strong>Boxoffice</strong> Droops<br />

xcept for 'West,' "Bwana'<br />

MINNEAPOLIS—Both temperatures and<br />

jxoffice percentages hovered in the 90s<br />

.^t week: the weather was very hot, but,<br />

1 fortunately, the movie business was not.<br />

iow the West Was Won," now in its 13th<br />

eek at the Cooper, again was the leader<br />

170 per cent, although newcomer "Call<br />

at the Century gave it some<br />

iinpetition at 120 per cent. The kids,<br />

pecially, liked the Hope flick. Everything<br />

s_' was just average or below.<br />

cJemv Lawrence of Arabia (Col), 8fh wk 100<br />

rrury— Coll Me Bwana (UA) 120<br />

cper— How the West Was Won (MGM-Cinerama),<br />

3th wk 70<br />

I 1<br />

pher The Tell-Tole Heart (Brigadier); Return<br />

-f the Fly (20th-Fox) 1 00<br />

c Cottle King (MGM) 85<br />

inn— 55 Days of Peking 100<br />

(AA), 2nd wk<br />

Jheum Hud (Para), 2nd wk 90<br />

The List of Adrian Messenger ite (Univ),<br />

Znd wk 70<br />

Louis Pork The Wrong Arm of the Law<br />

ICont'l), 2nd wk 90<br />

Durban World The Four Days of Naples<br />

;mgm) 100<br />

irld—The Stripper (20th-Fox), 2nd wk 80<br />

!ud' Outruns Other<br />

ilwaukee Newcomers<br />

MILWAUKEE — Ho hmn, best grosser<br />

ill- the week continued to be "How the<br />

.^^est Was Won" at the Palace, with "Lawice<br />

of Arabia" next best. "Hud" at the<br />

wne Theatre, showed signs of a better<br />

lire in the offing. Elsewhere, nothing to<br />

g<br />

about.<br />

ner— David and Lisa (Cont'l), 2nd wk 150<br />

!-n Rue De Paris (5R), Marie Octobre<br />

^), revivals 125<br />

i;e How the West Was Won (MGM-Cineimo),<br />

8th wk 275<br />

ess—The Small Hours rSR); Behind Closed<br />

lutfcrs (SR)<br />

rside—The<br />

75<br />

.125<br />

List of Adrian Messenger (Univ)<br />

id Lawrence of Arabia (Col), Bth wk<br />

:s—David and Lisa (Cont'l), 2nd wk<br />

-•e—Hud (Para)<br />

175<br />

125<br />

150<br />

ner Island of Love (WB) 80<br />

Me Bwono (UA) 100<br />

It Usher to Sinatra<br />

Western Edition<br />

ANGELES—Walt Usher has joined<br />

atra Enterprises as assistant to Charles<br />

Moses, director of advertising, public<br />

itions and publicity. His primaiT duty<br />

be an intensified publicity program for<br />

)rise Records, which recently added<br />

lah Shore, Rosemary Clooney, Keely<br />

ijth, the McGuire sisters. Nelson Riddle<br />

1 many other important names to its<br />

tT of prestige artists.<br />

Films Getting More Diversified<br />

Like Books, Says MPAA Speaker<br />

MILWAUKEE — Despite the fact that<br />

motion pictures are the leading recreation,<br />

enjoyed by more people and growing at a<br />

faster rate than book reading, baseball,<br />

boating, etc.. most people do not see films<br />

regularly.<br />

This is not an opinion passed on by a<br />

critic of movies, but a fact in the storehouse<br />

of information about industry problems<br />

gathered by the Motion Picture Ass'n<br />

of America.<br />

Margaret Twyman of the MPAA's community<br />

relations department, who speaks<br />

before hundreds of public groups every<br />

year, told a meeting of the Better Films<br />

:<br />

.<br />

Council of Milwaukee County here recently<br />

"I have found that most people's knowledge<br />

of films is based on 'impression'<br />

rather than actual recent experience in<br />

motion picture theatres."<br />

She said the MPAA stressed in its public<br />

relations efforts these four points:<br />

1. That motion pictures today are more<br />

diversified than ever are many<br />

types of fine films being made to satisfy<br />

the diversified tastes and preferences<br />

of our pluralistic society."<br />

2. That selection—informed selection<br />

of films is the key to enjoyment of motion<br />

picture entertainment . are many,<br />

many som-ces of film information, but most<br />

people have not yet become accustomed to<br />

seek information on which to base their<br />

selection of films, even though they learned<br />

many years ago to obtain information before<br />

selecting books, for instance. It is a<br />

new responsibility for citizens to assume."<br />

3. The support of good films is the best<br />

MINNEAPOLIS<br />

Joe Podoloff, international representative<br />

for Tent 12, Variety Club of the Northwest,<br />

Minneapolis, attended the 36th annual<br />

convention of Variety International<br />

at the Rice Hotel in Houston, where he<br />

was re-elected International "Dough Guy.<br />

Ted Mann was in Prance for the annual<br />

Cannes Film Festival. The trip combined<br />

business and pleasure, with Mann keeping<br />

his eyes open scouting future bookings for<br />

his circuit. This year's Cannes winner of<br />

the Golden Palm was Visconti's "The<br />

Leopard," with Lindsay Anderson's "This<br />

Sporting Life" also showing up well. Pellini's<br />

"8'/2" was shown out of competition.<br />

Ben Berger also recently retuined from<br />

a European trip. Upon his return, he dispensed<br />

with his hockey team ownership,<br />

disbanding the Minneapolis hockey franchise,<br />

which has lost money for many<br />

years now.<br />

Mrs. Garnette Gelber of Richfield bought<br />

the first "Cleopatra" tickets to be sold<br />

at the MACO Century's boxoffice. She<br />

said she wanted to see Burton and Liz<br />

in this version since she had seen Theda<br />

Bara play the temptress of the Nile in<br />

an earlier film<br />

Records show the film<br />

a<br />

she<br />

bit earlier<br />

was<br />

!<br />

talking<br />

about was released by Fox 46 years ago.<br />

proof of what the public really wants .<br />

"It is not difficult for any of us in the<br />

industry to list the excellent films which<br />

have failed at the boxoffice for lack of<br />

support. This indicates a kind of hypocrisy<br />

—the public says it wants one thing but<br />

supports another . urge the public<br />

to support better films!"<br />

The fourth point is that the MPAA tries<br />

to provide general information about the<br />

film industry, the "inside dope," stressing<br />

that "films. like literature, reflect society<br />

as it is, not always as we would want it<br />

to<br />

be."<br />

In this connection, Mrs. Twyman said<br />

the MPAA suiveys reveal that the would-be<br />

censors, the Comstocks, are people who<br />

can only exist in an atmosphere of authoritarianism<br />

. are people who will<br />

always seek the easy answer, the people<br />

who make scapegoats of anything, books,<br />

TV, films, newspapers, the schools, the<br />

churches—all in preference to accepting responsibility<br />

themselves: they are people<br />

who are just plain lazy, who want the government,<br />

the schools, the churches, or<br />

police to raise their kids, to make decisions<br />

for them, to set up arbitrary controls."<br />

More than 200 members attended the<br />

final meeting of the season, which included<br />

the presentation of a special award to<br />

Estelle Steinbach, managing director of<br />

the Strand Theatre, for "outstanding contributions<br />

to the promotion of better films."<br />

Guests present included Milt Harman,<br />

manager. Palace Theatre: Harry Boesel,<br />

Wisconsin Theatre, and Harold Janecky,<br />

Prudential Theatres' circuit official.<br />

The next meeting will be in the fall.<br />

way back in October 1917. That's a long<br />

time between Cleopatras, Mrs. Gelber.<br />

Several area drive-ins have been holding<br />

dusk-to-dawn horror film marathons with<br />

as many as six films shown in a night.<br />

What with high school proms, etc., the<br />

audiences have been large for such things.<br />

Spyros Skouras, former head of Fox before<br />

the "Cleopatra" problems dislodged<br />

him in favor of Zanuck, made a brief stop<br />

in Minneapolis recently for conferences<br />

with officials of television station KMSP.<br />

which Fox owns. He also made a luncheon<br />

appearance at a meeting of the auxiliary<br />

of Variety Club of the Northwest at the<br />

Nicollet<br />

Hotel.<br />

"The Four Days of Naples" is causing<br />

quite a favorable critical stir at the Suburban<br />

World Theatre, a Mann unit. All the<br />

Mill City newspapermen have given it<br />

rave reviews. Film is in the style of "Open<br />

City" and other Italian neo-realist<br />

classics.<br />

ENDLESS<br />

BURNS THE ENTIRE<br />

^nm<br />

^BSIrMiH


. . Bert<br />

. . Joe<br />

Many<br />

. . Ken<br />

. . Jim<br />

. The<br />

. . William<br />

. . James<br />

. Exhibitors<br />

. . Independent<br />

. . Marilyn<br />

. .<br />

]<br />

DES MOINES<br />

T awrmcr of ArabU" surRcd Into Des Moines<br />

on all 70nim and was acclaimed an<br />

adventure In actinB and action. In characterization<br />

and color. In sound and In<br />

.scopo. The film opened June 5 at the Caprl<br />

Tlieatre here, and this reporter could not<br />

help but recall the recent Academy Awards<br />

TV .show, and how puny the magnificent<br />

wldescrecn deycrt scenes had been on the<br />

BUI Proctor, former manager of the Town<br />

Drive-In at Des Moines, has lesigned to<br />

Join National General Corp. as field i-epre.seiilntive<br />

in the marketing and development<br />

division. He will live In Denver. Jim<br />

Gray, former manager of the Pastime at<br />

Maquoketa. lakes over Town manageilal<br />

duties Iowa fllmfolk mourn the<br />

passing of the Standaid Club In downtown<br />

Des Molne.s. For years the meeting plac?<br />

of the local Variety Club and the scene of<br />

many gala Variety inaugural balls, the<br />

lovely old building has been purchased by<br />

Its next-door neighbor. Polk County Federal<br />

Savings St Loan, and will be toni down.<br />

The site will b land.scapt-d lus a park area<br />

to complement a remodeling and expansion<br />

project planned by the bank The Standard<br />

Club, which boasts many film In usti-y<br />

m'.mber.s. In addition to Vaiiety connectlon.s,<br />

purchased the building In 1945.<br />

Oilglnally. it wa.s the Grant Club, orgnnl/ed<br />

In 188.S as a OOP outlet and clo.sed<br />

In the 19J0.S At one time It was a sump-<br />

'iiniLs KMinbliriK memt whirh eventually was<br />

c.osed several years before It became the<br />

Standard Club.<br />

Theatre business builders in two South<br />

American countries—where they dont need<br />

them because they don't as yet have TV<br />

were brought to our attention by two Latin<br />

American student guests. In Bolivia and<br />

.<br />

i<br />

in PeiTj. motion pictui-e theatres open their IS carrying on the managerial duties a<br />

new films on Tuesday for the week's run. the Capitol Theatre at Sioux City whll<br />

In Bolivia, the following Monday is "Popular<br />

Don Niebaum is on vacation.<br />

llvinK room electronic pillbox.<br />

Also in the heavy equipment department:<br />

at the with admission<br />

Night Cinema."<br />

The InKersoll Theatre closed Its doors to price cut In half and the houses packed. Al Elewitz, a former Hearstling on th<br />

all but workmen for five days while 70mm Peruvians follow suit, but call their last old Omaha Bee-News and later Sund»<br />

was Installed In advance of the June 26 night cutrate performance "Feminine feature editor of the Milwaukee Sentine<br />

opening of "Cleopatra." Meantime. Cleo's Night." That stems from the days when returned to his old home town as publicL'<br />

clothes arrived and were modeled for press the "slow" night was geared to the women for Universal in connection with the niovli<br />

and TV benefit and later displayed at and films they especially would enjoy "A Gathering of Eagles." Producer<br />

Sears Merle Hay Plaza for feminine drooling<br />

Paiamount Manager Charles<br />

.<br />

Caligiuri writer Sy Bartlett. a flock of columnist<br />

. Thomas of Bil Booking Sei-v-<br />

recently called on the theatrical Metcalfes and such film luminaries as Rock Hudso<br />

ice will as.sume buying and booking for the at the New Woild in Cedar Rapids.<br />

and Mary Peach were to be guests al th<br />

Grand and Strand theatres In Dubuque as<br />

Strategic Air Command headquarters i<br />

of October The Orphcum<br />

The Star-Vu's June 5 anniversary at<br />

and State In<br />

Offutt Air Base for a "briefing" June 1!<br />

1.<br />

Dubuque will remain under Jim and<br />

Panora was marked<br />

Nick<br />

by its traditional free 20, before the premiere in Chicago.<br />

show Gi'eene.<br />

Yiannais . Claypool has<br />

manager of the<br />

resigned as<br />

Gi-and at Estherville htis<br />

Paramount salesman to become<br />

pushed back his<br />

associated<br />

with<br />

leaiuie starting time until 8 p.m. to allow<br />

Bill Barker Co-op Theatres In Omaha<br />

pati'ons moi-e<br />

Jacobs. Columbia manager,<br />

time for yard work, patio Nebraska Exhibitors<br />

bai'becues<br />

launched a three-week<br />

and other early evening activities<br />

of<br />

vacation In early<br />

June.<br />

our age . McGraw has<br />

eliminated Wednesday from<br />

Facing Tax Threat<br />

his theatre<br />

Sy Bartlett, producer of Universalis calendar at Ogdcn because of a midweek OMAHA — A tax thiiat to Nebraska<br />

"A Gathering of Eagles" was due here to attendance dropoff . Lewis plans theatres loomed m Lincoln last week as \i<br />

to devote full time to managing the Royal legislature continued to wrestle with revt<br />

beat the drums June 18. 19. The film will<br />

open June 27 at the Des Moines Theatre. Theatre at LeMars. Lewis has been acting nue and budget problems.<br />

Bartlett was to go on to Omaha for a June manager while teaching Junior High at A plan for a 5 per cent admissions U<br />

19 whoop-dc-do with Rock Hudson at SAC Hinton for the past five years. A veteran of popped up. which came as an aftermath (<br />

lieadquaiters there. Portion.s of "A Gathering<br />

40 yeai-s In the industiT. Lewis also is su-<br />

the defeat of LB-612. a proposal to put<br />

of Eagles" was filmed at SAC's Offutt pervising renovation of the theati-e owned tax on Nebraskans' income.<br />

Air Force Base.<br />

by Phil Mai-ch of Wayne. Neb.<br />

Senator Jules Burcach of Crofton. or<br />

NC-2<br />

Robert Cooper was here in advance of the<br />

Jerry Lewis personal appearances June 11<br />

at the Paiamount . on the<br />

Row included Bob Malek of Independence:<br />

Earl Kerr of Pine. Colo., and his Knoxville<br />

manager Carl Schwanebeck: Glen Lambert.<br />

Monticello: Dwight Hansen, Rockwell<br />

City: Harri.son Wolcott. Eldora. and M. L.<br />

Dlc'.


SAIUUR^<br />

starring<br />

TOSH IR<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production i<br />

NOW AVAILABLE THRU<br />

>>T." PPINESS OF IJSAMgigl<br />

O MIFUNE<br />

TOHOSCOPE<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

XOHO / LO 3-5258<br />

INTERNATIONAL Inc.


' for<br />

. , George<br />

rence of Arabia; Very Good: Come B<br />

I mt XX I J K r r with Me, The Ugly American: Good: T<br />

I ^ WW f~l \^ l\ ^ ^ w Man \Vhr, Who K-nPU- Knew Tnn Too Miirh Much, Blark Black On Go!<br />

The Day of the Triffids: Fair: Follow<br />

gy a vol* of 24 to 2. the state senate Star. Adults and Mature Young People!<br />

passed a resolution which would make Excellent: David and Lisa: Very Goo<br />

I<br />

It lewal for a Wisconsin citizen to participate<br />

in programs in periodicals and on TV Canary, Lancelot and Guinevere, Rififl<br />

Come Blow Your Horn; Good: The YeUd<br />

by sending in their names and clipping Tokyo, In the Cool of the Day; Fair: Dia<br />

coupons provided they do not make a of a Madman, Amazons of Rome, Par<br />

purchase. Under the state constitution, noiac. Sundown. Adults — Good: Auni<br />

lotteries are banned and Wisconsin citiztns<br />

are forbidden to participate in programs<br />

giving away automobiles, vacation<br />

trips, etc.. in which they have to fill out<br />

coupons and send in their names. As matiiis<br />

stand now, many exhibitors are of<br />

the impression that the gates are down<br />

and that giveaways may now be promoted.<br />

Actually, the measure will have to be passed<br />

by the 1965 Legislature before it can be<br />

.submitted to a referendum for amending<br />

the constitution 'this includes bingo as<br />

Mame; Fair: A Summer Place, Dr. No, T<br />

Trouble With Harry, The Trial; Poor: T<br />

Girl With the Golden Eyes, Free. WhI<br />

and 21, Peeping Tom.<br />

Harry Olshan '40 years with Columbl;<br />

for whom the Industry threw a rousi:<br />

testimonial at the Pfister Hotel May<br />

following the announcement of his retlr<br />

ment, has been named distributor in tl<br />

area for Russell Films. So Harry will st<br />

be in our midst, happy-go-lucky, as usa<br />

I<br />

hrin(ys<br />

REPELLENT<br />

hack t/ic<br />

(ro'ucc/s mosquitoes<br />

drive away!<br />

PIC in-car coil repellents keep your<br />

drive-in FRKF. OF MOSQUITO<br />

MISFRY—without costly foj^ging or<br />

lights! Repels sandflies, gnnts, etc.<br />

BIG FXTRA CONCFSSION<br />

I'ROFirS!<br />

Fvery patron will want PIC to take<br />

home. For easy extra profits, sell<br />

Pl(i family hoxes every night . . .<br />

right through your season'<br />

mil \^n.in (OIOR SOtlM)<br />

BE READY FOR THE MOSQUITO<br />

BLITZ! MAIL COUPON NOW for<br />

FREE INFORMATION tolls how<br />

over 1000 drivp-in thcotr.s boost<br />

traffic and sales with PIC<br />

PIC COUP.<br />

410 Wathinglon SirstI D«-I7<br />

N«wafk 1, N. J.<br />

C«nll*in«ni<br />

PUai. ruih ma »» PIC PROMT fACTS<br />

City<br />

Slot.<br />

I<br />

well ><br />

"The John Glenn Story." a sound and<br />

color movie produced by the National Aeronautics<br />

and Space Administration, is available<br />

through Mrs. George Pickup, local<br />

representative of a national film service<br />

free •<br />

The Lake Theatre, Winneconne. formerly<br />

operated by Sanford Vincent, is now<br />

under the supervision of Jerry Corcoran<br />

A. Tracy, associate managing<br />

editor of the Milwaukee Sentinel, has re-<br />

.signed on account of poor health. Tracy,<br />

.56, joined the old Sentinel in 1927 as a<br />

reporter, and in 1952, became managing<br />

editor. When the Journal bought the Sentinel,<br />

Tracy assumed the new position of<br />

associate managing editor. Tracy always<br />

nave exhibitors a break.<br />

Things are happening at the Milwaukee<br />

Pre.ss club, oldest club of its type in the<br />

country. All these years it has been a<br />

Mens Only organization. The rules allow<br />

women to visit from 3 p.m., but even this<br />

has always been frowned upon. The subject<br />

came up for a vote once t)efore and<br />

was rejected. 55 to 14. It was to come<br />

up again at a special meeting Wednesday<br />

il2i . . . Robert A. Uihlein, president of<br />

the Schlitz Brewing Co., has again invited<br />

members of the Press Club to his -g-Mlle-<br />

Farm" for the annual picnic. Brother, this<br />

Is the event of the year!<br />

•Shed a tear for Harold "Bud" Rase,<br />

publicist, who just returned from Minneapolis<br />

where he was promoting "55 Days<br />

at Peking" for Allied Artl.sts. He "tried"<br />

to walk right through the shining gla.ss<br />

doors at the Mann Theatre. Half a dozen<br />

stitches fixed him up. And when he got<br />

back to his car, he found It had been<br />

broken Into, with all his personal effects<br />

.stolen.<br />

Members of the Variety auxiliary met<br />

Tuesday i4i for a luncheon, with the expre.ss<br />

purpo.se of whipping Into shape, as<br />

first their venture, a fund-raising campaign<br />

At the moment, they are uncertain<br />

as to the promotion guaranteed to ral.se<br />

the most money. However, a fashion .show<br />

appears to have the Inside track.<br />

The Bettor FlIm.H Council. Milwaukee<br />

area, announces the following film ratings:<br />

Family- Outstanding: How the West Wa.s<br />

Won; Very Good: Lafayette, Seven Seas<br />

to Calais; Good: Drums of Africa. Adults<br />

and Young People — Outstanding: Law-<br />

Big Ben Black Elk Sells<br />

'West' Bow to Omahans<br />

OMAHA — Ben Black Elk, the offic<br />

Indian representative at Mount Rushmc<br />

who played the role of chief in "How t<br />

West Was Won," made a big hit at t<br />

premiere at the Indian Hills Theatre he<br />

—and with thousands who saw him In I<br />

many appearances in the area. Black 1<br />

was up to the busy schedule and captival<br />

his audiences with his sharp mentality a;<br />

wit.<br />

Jack Klingel, city manager for t<br />

Cooper Foundation Theatres, said B\%<br />

Elk appeared on six TV shows, U rac<br />

programs, attended numerous luncheoi<br />

visited two newspapers and talked at fo<br />

schools—and was on his toes before eve<br />

audience.<br />

"A lady from New York asked me wh'<br />

I Uke off my makeup." Black Elk sa<br />

"I even had my face pinched to see if 1<br />

real."<br />

He lives on the reservation near Mande<br />

son. S. D.. and does a little ranching<br />

the winter months. Also here for the pi<br />

mlere was Allan T>sdale. retired ranch<br />

from Rapid City. S. D., who drives a si<br />

horse team in the movie. Other gtiei<br />

were Governor Morrison of Nebraska »<br />

representatives of the governors of Nor<br />

and South Dakota.<br />

Albucjuerque Theatremen<br />

Cite Recent Top Grossers<br />

Ft_(n Southwell tJ4iOn<br />

ALBUQUERQUE—Motion picture Indi<br />

tr>' hereabouts got an extra plug recent<br />

when the "Inquiring Reporter" on t<br />

afternoon Scripps-Howard dally Trlbu<br />

featured four Indoor theatre managers<br />

the que.stlon of what was Uie best grosser<br />

their hou.ses In recent months.<br />

The four Inti-rvlewees were Eloy C«<br />

delaria. State Tlieatre manager; Ivan U<br />

.Strom, who is at the helm at Klmo; U<br />

Coslmatl. manager of Sunslilne, and Je<br />

Baca, who Is directing advertising for /<br />

buquerquc Theatres.<br />

"It's Only Money." Jen-y Lewis' in<<br />

recent, was best at State, In the words<br />

Candelarla. Lof.strom offered "Son<br />

"<br />

Klubber from the Klmo.<br />

Baca noted that "Gypsy" was a «o<br />

gros-ser at Hlland and "Taste of Honey"<br />

Lobo. "Diamond Head" was Coslmal<br />

choice at Sunshine.<br />

BOXOFFICE June 1 1<br />

19


I<br />

;<br />

Buxbaum.<br />

I<br />

>ioin<br />

:<br />

ll-l<br />

'<br />

ere<br />

;<br />

L'.am<br />

I uartered"<br />

I >am<br />

'<br />

'<br />

-page<br />

'<br />

e\ery<br />

I<br />

1<br />

ilosian Team' Gathers<br />

[ For Cleveland Shift<br />

3<br />

CLEVELAND — The transfer of Harry<br />

branch manager at Universal.<br />

Cleveland to be manager of the big<br />

exchange in Chicago, brought on a<br />

;<br />

traffic jam in his office where farewells<br />

being said.<br />

Poter Rosian, district manager, collected<br />

of his former branch managers<br />

ho had worked for him since he "headhere<br />

on Feb. 12. 1951. In the<br />

were Lester Zucker. new district<br />

manager for Embassy Pictures in the Cleve-<br />

Und. Cincinnati, and Indianapolis areas.<br />

\.ith headquarters in the Film building<br />

here: Eddie Heiber, division manager for<br />

.American Releasing Co. of Philadelphia:<br />

Carl Reardon, branch manager. Universal<br />

II Philadelphia: Norman Weitman. dist:ict<br />

manager for Lopert Films. Philadelphia:<br />

Harry Buxbaum, Cleveland; Jack<br />

Kaufman, currently manager for Uni-<br />

\ersal in Albany, N. Y.. who is being transh'rred<br />

to take Harry Buxbaum 's place<br />

1 ere.<br />

When notice of the transfer came<br />

through Mr. and Mrs. Buxbaum thought<br />

r only fair to ask the family's opinion.<br />

Ii came. Bill, 17, will be glad to go if he<br />

can be assured of schools such as Shaker<br />

Heights has given him. Judy. 15, will be<br />

suisfied with a horse and a dog to replace<br />

Jock the Scottie who wandered away<br />

at Christmastime, and Stevie, 9, wants<br />

only a pony.<br />

Kaufman, who will take over at Universal<br />

here, was taken on a tour of the Film<br />

building, and given a big general introduction<br />

by Buxbaum. The Kaufmans also<br />

nave three children, a daughter who will<br />

3' married in Albany June 28; a son who<br />

>^as graduated from high school June 14.<br />

md a daughter. 10 years old.<br />

fune Bookings Pour In<br />

To Honor Jack Zide<br />

DETROIT—The "Salute to Jack Zide" is<br />

i-f to a great start in celebration of the<br />

;iith anniversary of Jack Zide as an inde-<br />

'i-ndent distributor. According to an ascciate<br />

in the Allied Film Exchange office<br />

rre. exhibitors in this territory, as well<br />

' in the Cleveland. Cincinnati and Indian-<br />

I'olis areas, are "making history" for Jack<br />

>: the volume of playdates they have poured<br />

1 for the month of June, which marks the<br />

nniversary. Almost every type of run from<br />

5 >troit through the key towns outstate and<br />

.ike Michigan to Lake Huron are reported<br />

c have joined in celebration.<br />

Everything that Allied Film Exchange<br />

iindles was given the "hypo" by this<br />

alute to Jack" that was launched with a<br />

tribute in <strong>Boxoffice</strong> of May 20.<br />

hmy exhibitors who sent in dates noted<br />

at they had booked something from Allied<br />

change of program during June.<br />

boking Agents Re-Elect<br />

DETROIT — The Michigan Theatrical<br />

o'.-ting Agents Ass'n is continuing its<br />

1 ^'ent slate of officers, headed by Peter<br />

lodice of Amusement Booking Service as<br />

-sident and Harry Lee of Delbridge and<br />

Ha'loran as first vice-president. Formal<br />

ction has been dispensed with because of<br />

; slisht amount of cuiTent activity.<br />

Mich. Supreme Court Orders Detroit<br />

To Repay $250,000 to City Theatres<br />

DETROIT—Detroit exhibitors will get a<br />

refund of about $250,000 cash in the next<br />

60 days as a result of the Michigan Supreme<br />

Comt decision Tuesday i4i giving<br />

victory to exhibitor-attorney David Newman<br />

in a six-year battle against the City<br />

of Detroit. The city collected this amount<br />

from theatres as fees for nonrecirculating<br />

air-conditioning systems operation. Rates<br />

started at $1.50 and increased yearly to<br />

$7.50 per year per ton of refrigeration.<br />

Additionally exhibitors have saved about<br />

$100,000 annually in 1961 and 1962 as the<br />

city has not collected this tax.<br />

Newman earlier won his case in Michigan<br />

Supreme Court, which reversed Wayne<br />

County circuit Judge Greorge Bowles, holding<br />

the city tax was unreasonable and<br />

arbitrary, that ratepayers were getting no<br />

value for the tax, and it meant taking<br />

property without due process.<br />

When Detroit was denied a petition for<br />

rehearing, in subsequent litigation now disclosed<br />

for the first time, the city appealed<br />

to the U. S. Supreme Court, since there<br />

was a federal question over possible violation<br />

of rights without due process. The<br />

Washington court, which had full discretion<br />

to hear the case, since appeal was<br />

"a matter of grace, not of right," unanimously<br />

denied the city's petition.<br />

Judge Bowles then ordered a refund of<br />

over $2,000,000 to 6.000 ratepayers, whose<br />

rights Newman's case also involved. The<br />

city appealed, claiming Bowles had no<br />

right to order a refund, even though the<br />

charge was unlawful. Tuesday's Supreme<br />

Court ruling fully sustains the lower<br />

court's refund order.<br />

The mechanics to be followed in securing<br />

actual payment of the $250,000 refund<br />

were outlined here by Milton H. London,<br />

president of Allied Theatres of Michigan.<br />

The refund applies to all theatres who paid<br />

the now outlawed rates during the five<br />

years prior to 1962. whether Allied members<br />

or not.<br />

London and attorney David Newman,<br />

himself a former exhibitor, who carried on<br />

the fight for some seven years, conferred<br />

on the methods.<br />

The court order, as London explains, required<br />

"the entire amount to be placed in<br />

a separate, interest-bearing account within<br />

60 days. After payment of approved legal<br />

expenses and attorneys' fees under the direction<br />

of the court, the net amount will<br />

be returned to those from whom it was collected.<br />

"Complete lists of those eligible for the<br />

refund and the individual amounts paid<br />

in have been compiled and turned over to<br />

ROMAN MIRIO<br />

the court. Application or filing for the refund<br />

is not required. Allied has taken all<br />

steps necessary to obtain the refund for<br />

the theatres involved." said London.<br />

He counsels patience, however, as "there<br />

will be much work, red tape and further<br />

delay before the refund can be effected."<br />

In carrying the fight against the now<br />

illegal Detroit water rate to a victory representing<br />

cold cash for the exhibitors. Newman<br />

acted through the several courts as<br />

general counsel for Allied Theatres of<br />

Michigan. The common effort of an active<br />

pooling of interest for the general good of<br />

all was a valuable object lesson in the significant<br />

industry benefits to be obtained<br />

by organization activity. The long battle<br />

was financed by Michigan Allied.<br />

Film Delivery Rates<br />

Up in Mich. July 1<br />

DETROIT—Costs of film delivery for<br />

most Michigan upstate theatres will be<br />

raised July 1 for the first time in about<br />

five years. Agreement on a 15 per cent<br />

rate increase, with a new minimum weekly<br />

charge of $5, has been reached between<br />

Pep Lines Trucking Co., serving most of<br />

these theatres, and Allied Theatres of<br />

Michigan.<br />

Allied has firmly held the line on rates,<br />

successfully securing the withdrawal of an<br />

announced rate Increase of 20 per cent in<br />

August 1959, so that the present boost is<br />

actually 5 per cent lower than the abandoned<br />

rates of five years ago.<br />

Allied's president Milton H. London and<br />

several executive committee members —<br />

Sam Barrett, Carl Buermele, Bill Clark,<br />

Lou Mitchell and Alden Smith— have met<br />

repeatedly with Peter Ellis, owner of Pep,<br />

who has deferred actually making any raise<br />

until now.<br />

According to London: di almost 30 per<br />

cent more income is needed by Pep to meet<br />

film delivery expenses; i2i Ellis receives<br />

no compensation from this segment of<br />

operation; (3) payroll expenses are solely<br />

for drivers and one office girl, with no<br />

charge for dispatchers. The 15 per cent<br />

raise with the $5 minimum is considered<br />

an acceptable compromise between a<br />

profit-making level and the present rates<br />

which are losing money.<br />

Burt Lancaster, Kirk Douglas and Fredric<br />

March will portray the three leading roles<br />

in the film version of "Seven Days in May,"<br />

a Paramount release.<br />

CARBONS<br />

SOLD ONLY DIRECT FROM CHICAGO—WE PAY THE FREIGHT<br />

Place your business with engineers whose product application knowledge makes the best oKravs cost less<br />

GUARANTEES $1,000.00<br />

No other corbon can out-perform ROMAN MIRIO in your lamphouse.<br />

Finest Cinema Carbon the World Has €ver Known!<br />

Brightest Light—Lowest Cost—Steadiest Performance<br />

-4ria®L Lee ARTOE<br />

ElectroCarbons<br />

: xoFncE June 17. 1963 ME-1


. Tommy<br />

. . . Mr.<br />

. . . Russell<br />

. . Richard<br />

. . Ross<br />

. . George<br />

. . The<br />

program.<br />

DETROIT<br />

QharlM Carter, manager of the Dexter<br />

Theatre, was slUKKed and robbed of<br />

about $200 in his office. He was found by<br />

his assistant. James Thomas . . . J. C. Peck,<br />

owner of the Rowena Theatre at Ponton.<br />

Is marking the 15th anniversary In show<br />

business for his family. Peck was for a<br />

number of years the president of Cooperative<br />

Theatres of Michigan . . . Dick Graf,<br />

who made friends here during his years<br />

as Universal manager and has been In Chicago<br />

the past year and a half. Is moving<br />

to New York to become executive assistant<br />

to general .sales manager Hy Martin.<br />

Tom Duane, Paramount manager, after<br />

three years In the Fox Theatre Building,<br />

has Joined the Dime Door Club . . . Paramount<br />

salesman John Oentile says, "business<br />

Is picking up—we've got plenty of<br />

good product coming."<br />

Krlc H. Roue, until recently the dynamic<br />

managing director of the Trans-Lux Krlm<br />

Theatre In Highland Park, and his wife Sue<br />

are now parents of a baby boy. Scott Maurice.<br />

The Roses live at 12235 PInta Dr.. St.<br />

Louis, Mo. Charles Bebeau is now assistant<br />

manager at the Krlm . Mc-<br />

Intyre. dynamic publicist, in Harper Hospital,<br />

has lost weight but is coming along<br />

after .severe .shock and three blood clots . .<br />

Carole Krass has enjoyed a three-month<br />

run as the Princess—the star— In "KlnK<br />

Midas" at the VanRuard Playhou.se. Carole<br />

DETROIT POPCORN CO.<br />

«IAOr.TO-IAT POMfO COHN<br />

Corn Sfosoninf floras - So/t<br />

iii.iTUiBt!Tnii.'( OK riJ!jnm.T porroicj M\niiNK.s<br />

1A3J Grond Rivtr Av« Phon» Ty)«r 4 69 1<br />

Oatrwt Mich Nlghti-UN 3.|4«R<br />

8,<br />

DEMBEK<br />

IS the daughter of Ted Krass and granddaughter<br />

of circuitcers Jack and Mae<br />

Krass . Caccavale's Studio operations<br />

rate an addition to the roster of alltime<br />

longest runs. Embassy's "Divorce<br />

Italian Style "—ran 11 weeks at the Studio<br />

and then moved to the Studio North for<br />

an extended run. totaling 22 weeks in all.<br />

Theatre change reports: The Beechler<br />

family has closed the Clinton at St. John's<br />

and the Eaton at Charlotte for the summer<br />

.<br />

Vogelheim. who has the<br />

Lyric at Harbor Springs and Tom Hawkins<br />

have taken over the area's most remote<br />

theatre, the St. Ignace. long operated<br />

by the late John B. Vallier and Mrs. Vallier<br />

and Mrs. Aaron Plummer are reopening<br />

the Our at Fennville. with Clive<br />

Waxman as film buyer . Ashmuns<br />

have closed the Strand at Caro . . . The<br />

Schuckert family is taking over direct film<br />

buying for the Cass at Cass City . . . Delora<br />

Payne has closed the Rex at Morenci<br />

Chapman has closed the Lake<br />

at Lakeview . Daly has closed<br />

the Kearsley at Flint . . . The Five Mile<br />

Drive-In at Dowagiac is now called the<br />

Five Mile North.<br />

Detroit 'Prooi' Test<br />

Keeping Staffs Busy<br />

DFniiOIT Cuiiriil lii.stoi y-making<br />

changes in exhibition policies by Detroit<br />

theatres are providing problems and activity<br />

that are keeping distribution personnel<br />

and exhibitors hopping. Typical are the<br />

many activities scheduled by Universal,<br />

which is a principal supplier of product under<br />

the new three-month multiple-run experiment<br />

here. To give the new product<br />

system the proper sendoff. exploltecr David<br />

J Kane has been putting on up to three<br />

special events in a day. Key aspects affecting<br />

Universal Include:<br />

1. "To Kill a Mockingbird." switched to<br />

the downtown Adams Theatre after nine<br />

successful weeks at the Sloan-operated suburban<br />

Mercury. ThLs marks the first time<br />

a continued first run has moved from an<br />

outlying theatre to downtown in local<br />

show history.<br />

The picture also signalizes the new ownership<br />

of the Adams by the Goldbcrg-Wlsper-Wetsman-Sloan<br />

syndicate group.<br />

2. A special meeting of about 50 managers<br />

of Cooperative Theatres of Michigan<br />

houses was held at the Paramount screening<br />

room, representing the men who have<br />

booked the 13 weeks of multiple first runs<br />

at about 30 houses, under what is being<br />

exploited as the "Proof " Alden<br />

Smith, head of Cooperative: Robert Solomon.<br />

ndvertLslng -public relations head, and<br />

Kane talked to the managers.<br />

The managers then .saw a screening of


TOSHIRO MIFUNE<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai . Toho production in TOHOSCOPE<br />

starring<br />

-NOW AVAILABLE THRU<br />

NEV/ YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

^ TOHO<br />

LO 3-5258<br />

,<br />

INTERNATIONAL Inc.<br />

+


. Alnn<br />

High Court Decision<br />

Again Frees Ed Eads<br />

DAYTON—For the second time since he<br />

has been manaKcr of the Far Hills, only<br />

theatre In suburban Oakwood, Edward<br />

Lads. 32. hn.s bet-n freed of charges as<br />

lesult of an Ohio supreme couit decision.<br />

Neither time was Eads' case In the high<br />

court.<br />

The recent decision came In the case of<br />

Leroy Griffith of Columbus, who had been<br />

convicted In municipal court there In<br />

January 19SU' on a charge of showing "B-<br />

Oirl Rhap.sodv" at the Parsons Follies<br />

Theatre. He was fined $500 and the film<br />

was confl.scatcd While both the Franklin<br />

County common pleas court and the court<br />

of appeals upheld the conviction, a decision<br />

May 30 by the Ohio supreme court declared<br />

the law under which he wa-s convicted<br />

was unconstitutional. This law tried to<br />

place full criminal responsibility on a theatrt<br />

operator If a film Is lewd whether the<br />

operator has knowledge of It or not.<br />

Since this was the .same law under which<br />

a ca-se against Eads was filed. MontKomery<br />

Co.mty pro.secutor Paul Young at Dayton<br />

said this decision cleared Eads. and the<br />

charges against him. Involving "The Immoral<br />

Mr. Teas." would be dismissed.<br />

C LEVELAND<br />

gjrbara LeavUt, daughter of Sanford<br />

Leavitt of the Washington Circuit<br />

hrrc. has been awarded the American<br />

L'gion medal in the senior division of the<br />

if


. Lewiston,<br />

.<br />

220<br />

l5 New Haven Ozoners<br />

Show First-Run Films<br />

NEW HAVEN—The inevitable harbinger<br />

o: warm weather—stepped up first-run<br />

bjokings in suburban drive-in theatres—is<br />

here anew. Five under-skyers iBowl, New<br />

Fiaven. Post, Milford and Summit) are<br />

participating in first-run patterns, all of<br />

the quintet active to the degree of product<br />

availability.<br />

(Average Is 100)<br />

: :wn The List of Adrian Messenger<br />

(Univ) 100<br />

The Wrong Arm the Low ...115<br />

. ncoln of (Confl)<br />

romount Hud (Para), 2nd wk 105<br />

3<br />

ger Sherman Island of Love ? (WB), Block<br />

Gold (WB) 100<br />

,\halley Mutiny 120<br />

on the Bounty (MGM), 3rd wk,<br />

wl Drive-In Werewolf in o Girl's Dormitory<br />

3<br />

(MGM); Corridors of Blood (MGM) 90<br />

V Iford The Stripper (20th-Fox); Ten Thousand<br />

Bedrooms (MGM), revival 105<br />

•^iw Haven The List of Adrian Messenger<br />

iUniv); Showdown (Univ) 100<br />

^ St Diary of a Madman (UA); Amazons ef<br />

Rome (UA) 1 00<br />

)L:mmit The List of Adrian Messenger (Univ);<br />

Showdown (Univ) 100<br />

.lew's College is undergoing remodeling.<br />

NET Circuit Breaks Ground for New<br />

Theatre in Chelsea Shopping Area<br />

Lawrence' Scores 220 % ^b^^^^^^» ^^ i^^r-^a>^ ^ ^^w^<br />

n 2nd Hartford Week<br />

^^^^^^K^B^I^^^ZiIrt*^^>^<br />

'<br />

HARTFORD—The ^^^^^^^»^^^Kk«(^^Bai«M«a. %«£:<br />

,<br />

only really big box-<br />

)lfice attraction here was "Lawrence of Chester L. Stoddard, president of New England Theatres, and Mayor Alfred R.<br />

\rabia," which scored 220 per cent in its Yoke of Chelsea, break ground for a new motion picture theatre in the Chelsea<br />

lecond week at the Elm Theatre. The re- Shopping Center at 1100 Revere Beach Parkway, Boston. Participating in the<br />

lion's outdoor amusement facilities—both ceremonies are, left to right, Joseph Sadur, manager of new theatre: Paul Levin,<br />

)arks and shoreline resorts—have resumed director of real estate for American Broadcasting-Paramount Theatres; Mayor<br />

ulltime operations, posing yet another Yoke and Stoddard; James Green and Robert Green of the U, S, Realty Co.<br />

acet of heavy exhibition competition. „^^r^^^, ^, r .,_ ^ ^- ^<br />

. . ,. J . ,>«,=, o. ,- .. „.,„, ,„^ BOSTON—Plans for the construction of<br />

Mt Cinema— Not Tonight, Henry Of Love<br />

, , , .<br />

an Ultramodern motion picture theatre in<br />

yn Island of Love (WB); Block Gold WB V ,^ ,. .,<br />

(SR);<br />

And Lust (SR) . 105 the Chelsea<br />

E-lin Drive-ln The Stripper 20th-Fox House<br />

were disclosed at ground-<br />

.,„,,,„,,<br />

area<br />

of the (20fh-Fox), suburban break ....100 Damned<br />

;<br />

L.<br />

, ,<br />

breaking ceremonies by Chester Stodi^erQma--Cinerama<br />

Holiday (Cinerama), 11th wk. 90 dard, president of New England Theatres.<br />

ine Webb The Four Days of Naples MGM) 90 m, i, ^ .,. . , ^ ,<br />

tm— Lowrence of Arabia (Col), 2nd wk. The new theatre Site IS located m the rap-<br />

M Loews—The Mind Benders (AlP); Thunder idly expanding shopping center at 1100<br />

75<br />

Windsor Paranoiac (Univ); Attack Dnve-in— ct<br />

, , , , ,<br />

ui Chelsea.<br />

Parkway suburban Revere Beach<br />

(Ind Over Hawaii „, t, ^ ^<br />

of ' the Jungle Women (SR) 90 Stoddard Said that construction of the<br />

'.rHgie wVm';7's^°'°^'''""'^''"°'^°^ 90<br />

c-j's p°!P':^— List of Adrian Messenger<br />

^odel<br />

rushed<br />

SOO-seat<br />

SO that<br />

luxm-y<br />

it Can<br />

theatre<br />

be available<br />

is being<br />

to<br />

J*"^<br />

owTpoIi—D* No (UA)'; Showdown (Univ)',;:.::;:. '° gi'eater Boston film patrons early in Oc-<br />

2"d wk 1 1 tober. He said a name contest with at-<br />

Pa°a), reVuTn '?u7,% wr''. .^'"^ ."''*°" 100 tractive prize awards will be conducted<br />

ite Drive-ln— Paranoiac (Univ); Attack of the tO Select a name for the hoUSe.<br />

.."oT-Thr'TTa" (Aslor-ApexV. .::::::: ; lo Henry George Oreene of New York, the-<br />

'<br />

;ijnd— Mutiny on the Bounty (MGM), 9th wk. 85 atre architect and designer, created the<br />

Jnaccompanied Jr. High<br />

vouples Arouse Concern<br />

LEWISTON, ME.—A movement is recrted<br />

to have been started in the Lewiston-<br />

.ubui-n area to keep teenage couples who<br />

1 ^ not accompanied by adults from drive-<br />

1 theatres in the area.<br />

County attorney Lam-ier T. Raymond<br />

said he had not yet been ap-<br />

1 oached on the matter, but there were rec<br />

rts that much concern was being felt<br />

V ;r the many youngsters, particularly of<br />

J lior high school age, who are attending<br />

I've-in shows, unaccompanied by adults.<br />

'Although stating he had not been con-<br />

1 ted, the county attorney said it would<br />

1 ibably be a good idea if some changes<br />

( le made to improve the situation.<br />

iRC Sponsors 'Child'<br />

vIIDDLETOWN, CONN—The Middlera<br />

Ass'n for Retarded Children spon-<br />

I- ed a four-day showing of UA's "A Child<br />

Waiting" at the Adorno Palace. Adssion<br />

was one dollar.<br />

building plans and will<br />

supervise construc-<br />

West Point Novel Bought<br />

By Independent Producer<br />

BURLINGTON, VT.—Norman R. Ford, the<br />

Burlington author of the controversial<br />

novel, "The Black, the Gray, and the Gold,"<br />

based on the 1951 cheating scandal at his<br />

alma mater. West Point, has reported that<br />

movie rights to the book have been "sold<br />

to an independent producer for about<br />

$150,000."<br />

He said the contract calls for the company<br />

to make the film within three years.<br />

Clinton Selectmen Reject<br />

Film License Application<br />

NEW HAVEN—The suburban Clinton<br />

board of selectmen rejected an application<br />

from Thomas Ogburn of Hartford to operate<br />

a motion picture policy in the Andrews<br />

Memorial auditorium during the summer<br />

months.<br />

Ogburn was formerly general manager<br />

of the A. M. Schuman Central and Lyric,<br />

Hartford.<br />

The general contractor. Vinmar Contracting<br />

tion.<br />

Corp., New York, specialists in<br />

theatre construction, was represented at<br />

the building site by M. Mehlman.<br />

The luxurious decor and smart appointments<br />

include spacious lounge areas to<br />

insm-e "at home" relaxation and comfort<br />

for patrons. The distinctive exterior will<br />

be identified by a streamlined glass front<br />

and a specially designed marquee with spot<br />

and flood lighting.<br />

Easy access to the new theatre site via<br />

modern highways leading to huge free<br />

parking areas are listed among the new<br />

theatre's attractions.<br />

It is going to be the first new theatre<br />

built by New England Theatres in the last<br />

decade or so.<br />

Industry Bill Signed<br />

By Governor Dempsey<br />

HARTFORD—Governor Dempsey has<br />

signed into law a Motion Picture Theatre<br />

Owners of Connecticut-backed measure<br />

enabling Connecticut drive-in theatres to<br />

extend operations on Saturday nights to<br />

1 a.m. and on Sunday nights to midnight.<br />

Heretofore, drive-in theatres had to shut<br />

down by 11 :30 p.m. every night of the week.<br />

The policy will be in effect for the daylight<br />

saving time span—from May through<br />

October—and is subject, of course, to local<br />

option.<br />

At the same time, a proposed bill on motion<br />

picture censorship for the state has<br />

died in committee.<br />

Herman M. Levy, general counsel of<br />

Theatre Owners of America and executive<br />

secretary, MPTO of Connecticut, is the<br />

industry's state legislative lobbyist.<br />

XOFFICE :: June 17, 1963<br />

NE-1


and<br />

"<br />

BOSTON<br />

Theatre owners of New EnKland has added<br />

three new members: Lawrence MIceh,<br />

Metro Drlve-In. Palmer: William H. Davison.<br />

PYanlclm. Durham. N. H.. and C. J.<br />

Ruflscll. Bijou. Bangor, Me. Membership in<br />

the recently combined organization of<br />

hardtops and drive-ins has passed the 200<br />

marlc.<br />

Harry Rice, formerly with RKO here.<br />

hn.s arrived from New York to substitute<br />

for John Marklc. recuperating from an opiration.<br />

at the Columbia exchange. Also at<br />

the Boston exchange Is John Lee from the<br />

Columbia London office. He and Rice are<br />

w.irkin : on campaigns for "Bye Bye<br />

Birdie." which opens at the Astor Theatre.<br />

June 26; "Jason and the Argonauts." Mayflower.<br />

June 21. and "The L-Shaped<br />

Room." Beacon Hill. June 28. Don Bragg,<br />

world champion pole vaulter. will be<br />

brought in June 19 for a luncheon with<br />

Boston sportswriters.<br />

In line with the expansion plans of Davis<br />

Film Distributors. Diana Ossinger has been<br />

added to the staff. She formerly was with<br />

Smith Management Co. in the booking department<br />

and more recently in the company's<br />

restaurant department. The Davis<br />

firm has added phone lines Hancock 6-<br />

0717 and Hancock 6-0718 to their regular<br />

telephone listing of Hancock 6-2274. The<br />

firm, managed by brothers Mel and Stan<br />

Davis, is now firmly established in its newoffices<br />

in the Statler office buildin3.<br />

"Say It With Music" will be produced by<br />

Arthur Freed and directed by Vincente<br />

Minnelli for MOM release.<br />

NEW HAMPSHIRE<br />

Celdom does a movie receive a better publicity<br />

break than was given to "Miracle<br />

of the White Stallions" in a doublecolumn<br />

front page editorial in New Hampshire's<br />

largest newspaper, the Manchester<br />

Union Leader. The editorial, signed by William<br />

Loeb. the publisher, advised: "If you<br />

want to forget some of the unpleasant aspects<br />

of the present world, we recommend<br />

that you see "Miracle of the White<br />

Stallions' if this inspiring mo\ie comes to<br />

your neighborhood." Explaining the story<br />

as "one ot the mo3t incredible incidents of<br />

World War II. " the ecitorial concluded:<br />

"If you want to see an old-fashioned<br />

thriller, with beautiful pictures of those<br />

horses and their performances, and a movie<br />

which has some old-fashioned moral standards,<br />

go and see 'Miracle of the White<br />

Stallions.' "<br />

The Palace Theatre in Manchester, which<br />

has been the scene of the annual Greater<br />

Manchester Cooking School, the N. H.<br />

Beauty Pageant and other stage event.s. as<br />

well as frequent movie programs, in the<br />

past few weeks, had another use on the<br />

night of June 7 when the 11th annual Sally<br />

Zyla dance revue was staged there.<br />

Due to the Manchester Union Leader's<br />

ban on movie ads with titles and illustrations<br />

the newspaper considers objectionable,<br />

the Bedford. Sky Ray. Nashua and Pi"-'<br />

Island drive-ins all advertised at thr<br />

time that the identity of their fir<br />

features could be obtained only b.v<br />

phoning to the establishments.<br />

Cramores Dri-Syrup is in a glass by itself,<br />

in flavor, in sales, in profits<br />

Here's the ailc-iypc beverage that has created the kind d husiiii; action and reaction<br />

needed to build sales volume and profits. Why? Because it has a refreshing,<br />

invigorating flavor thai satisfies a customer's desire for a thirst-quenching drink.<br />

1 Cramores Dri-Syrup beverage mix oflTers you more than volume building taste<br />

qualities, too. Il is easy to prepare, easy to serve and is packaged in easy-lo-store<br />

portion-packed, foil-lined hags You simply add the contents to water in your<br />

dispenser, cool and serve. 1 l-oriilied with Vitamin "C". Cramores<br />

Dri-Syrups are available in ten popular flavors— orange. lemon,<br />

pink lemon, lime, grape, orange-pineapple, fruit punch, cherry,<br />

strawberry and black raspberry 1! See why Cramores is in<br />

a class by itself Contact your kxal distributor now.<br />

Royal Seal, veteran stage and screen"<br />

actor, will teach at the summer theatre<br />

workshop to be sponsored by the Keene<br />

Teachers College. Besides many Broadway<br />

and television appearances, he has had<br />

several movie roles, including that of Uncle<br />

Ben in<br />

'<br />

"Death of a Salesman the<br />

sheriff in ""Anatomy of a Murder<br />

SPRINGFIELD<br />

Miek Zeo. owner of the subsequent<br />

Phillips, a hardtop, is exponnv<br />

with a Sunday 1 p.m. policy of cli<br />

only 25 cents for all scats, with cl.<br />

under 12 admitted free. The move .<br />

ns a counter-measure agaiiist outdoor .i<br />

ments and drive-in theatres Mhc Ini<br />

cour.se. charge nothing for youngstei<br />

dcr 121.<br />

Joe Beach, grandfather of Wally BeacJi'<br />

Storiowton Music Fair managing dir-^'-'''"'<br />

has resumed his duties as doorman .<br />

downtown Stanley Warner Capitol a:<br />

Ions Illness The elder Beach's affil; :<br />

with the entertainment field dates<br />

the horse-drawn circus era.<br />

CRAMORE PRODUCTS, INC.<br />

r>iini I'leas.iiu Ue.ich, New Jersey<br />

BOXOFTICE


starring T O S H I R O M I^U N E<br />

with Yu20 Kayama, Reiko Dan, Tatsuya Nakadai . Toho productioi<br />

NOW AVAILABLE THRU<br />

TOHO<br />

INTERNATIONAL Inc<br />

NEW YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

LO 3-5258<br />

m


I<br />

. . The<br />

. . Memories<br />

. . John<br />

. . Two<br />

REPELLEMt<br />

brings hack the<br />

ro'ucds mosquitoes<br />

drive a way:<br />

V\i', incar coil repellents keep your<br />

.Irivcin FRKF, OF MOSQUITO<br />

MlSliRY— without costly fopfjinj; or<br />

lights! Repels sandflies, gnats, etc.<br />

HIG KXTRA CONCFSSION<br />

I'ROFriS<br />

Hvcry patron will want PIC to take<br />

home. For easy extra profits, sell<br />

J'KJ family boxes every night . . .<br />

^right through your season! _<br />

IHKE 3^mm COLOR SOUNO<br />

"IKAII.hr makes conici<br />

BE READY FOR THE MOSQUITO<br />

BLITZ! MAIL COUPON NOW for<br />

FREE INFORMATION tells how<br />

over 1000 drive-in thealrci boost<br />

IrafTic and sales with PIC.<br />

i*^ fIC COIP.<br />

410 Waihlnglon iU*%\ M6.17<br />

N*work 1, N. J.<br />

G«nll«in*nt<br />

PUai* ruih me KEE PIC PROFIT PAOS<br />

Nome<br />

Th*alr*_<br />

City<br />

Slate<br />

Family Fun at Playground<br />

Plugged in Perakos' Ads<br />

NEW BRITAIN—The Perakos circuits<br />

Plainville and Southington drive-ins have<br />

adopted a new summer policy of screening<br />

the main feature first Sundays through<br />

Thursdays.<br />

Advertising stress Is on family "togetherluss."<br />

copy urging family groups to get to<br />

ho theatres early enough to enjoy the play-<br />

.^ round facilities.<br />

HARTFORD<br />

^he need for a major parking garage at<br />

Asylum and Trumbull streets is<br />

stressed by the parking study commission,<br />

;essard, manager. of the East Hartford<br />

Drive-In. has resigned: his replacement<br />

will be announced shortly by Bob<br />

Tinell, Lockwood & Gordon district manager<br />

Perakos Plainville Drive-In<br />

distributed free plastic in-car litter bags<br />

the other weekend D'Amato.<br />

Perakos Elm. is using classified ad sections<br />

of metropolitan Hartford dailies, urging<br />

groups and organizations to sponsor "Lawrence<br />

of Arabia" theatre parties at special<br />

reduced rates.<br />

NEW HAVEN<br />

Wrthrrsdrld's Tom Tryon. who has conil>leied<br />

extensive European location filming<br />

for Otto Premlngers "The Cardinal."<br />

i.s iecui)erBtlng from hepatitis at the Cerinr.s<br />

of Lebanon Hospital. Los Angeles.<br />

Fred Konntz III, manager of the Lockwood<br />

iV Gordon Waterford Drive-In. Is<br />

offering .something unique—a "Movie<br />

Quiz" -on Friday, Saturday and Sunday<br />

nights. Patrons arc asked questions— many<br />

obvious, of course—and the winners are<br />

Riven guest tickets. The questloii line centers<br />

on films and film personalities.<br />

New Haven Exchanges<br />

Widely Dispersed<br />

B.v ALLEN M. WIDEM<br />

NEW HAVEN—The Connecticut film exchanges,<br />

once located in a firmly defined<br />

region stretching along Church street to<br />

the rear of Loews Poll and more recently<br />

within the general periphery of New Ha-<br />

ven, now are well scattered about town.<br />

MGM.<br />

the helm, remain in the Film Exchange<br />

Building. 1890 Dixwell Ave.<br />

All other exchanges have dispersed, many<br />

to the Stanley Warner Roger Sherman<br />

Theatre Building at 254 College St.. m the<br />

heart of downtown New Haven, or into private<br />

homes of the branch managers. Under<br />

the prevailing austerity, some oncerespected<br />

branch operations have beer<br />

drastically curtailed.<br />

Here, now. is the current lineup:<br />

Allied Artists, managed by John V. Pavone.<br />

has moved from 1890 Dixwell Ave. tt<br />

254 College St. The phone is now LO 2-<br />

7036.<br />

Columbia, managed by Walter Silverman,<br />

has moved from 1890 Dixwell Ave. t<<br />

254 College St. Phone: SP 7-4706.<br />

Connie Carpou holds forth at 1890 Dixwell<br />

Ave. with MGM: phone. AT 8-9201.<br />

Paramount, managed by Henry Germaine.<br />

is still at 1890 Dixwell Ave.: phone<br />

AT 8-9204.<br />

Sal Popolizio. 20th-Fox. is no lon«e»<br />

based in Hamden: he is working out of hli<br />

home, at 136 Grafton St.: phone. 865-192Ji<br />

UA's Irving Mendelson has joined tiM<br />

College street trek: phone. LO 2-9983.<br />

Universal has moved from Hamden U<br />

New Haven. The College street numbei<br />

maintained by branch manager Jim KeUj<br />

is SP 7-6466.<br />

Warner Bros, has moved to College stre««<br />

also. Angelo Lombard! has SP 7-4751 as hli<br />

number.<br />

The 1890 Dixwell Ave. facilities, in «Jdltion<br />

to MGM and Paramount, are sUl<br />

"home" for Film Exchange Transfer. Ne»<br />

Haven Film Service and Rosen's Film Dt-)<br />

livery System, all film carriers, and Lock*<br />

wood & Gordon Enterprises' William P<br />

Daugherty. Connecticut division manager<br />

The Roger Sherman Building also hou«<br />

James M. Totman. zone manager, and tlM<br />

Stanley Warner New England zone office*<br />

Qrorgr U. ^VilkinsuIl jr.. operator of the<br />

Wilklivson Theatre. Wallingford. has plus Max Hoffman. Connecticut Thcalrtt<br />

adopted a new summer policy of one complete<br />

performance,<br />

and Mort Katz. Perakos Theatre Associata<br />

starting at 7:15 p.m.. booker.<br />

on weekday evenings . suburban Significantly, 1963 has yet to see<br />

hoii.se.s— the Abby. Southington, and the gle Connecticut theatre—either 1<br />

Hialto, Windsor Locks— have been shuttered<br />

or drlve-ln— shuttering. Tlie closi;<br />

for the summer. The owners. South-<br />

the early TV era. exhibition and di.'-tribu<br />

ington Colonial Corp. and Windsor Locks tion alike hope, are now a matter of tin<br />

Hialto Corp., will resume operation after dim. dark past!<br />

Ijibor Day.<br />

BOXOFFICE


I<br />

becomes<br />

l*oronto Grosses Hit<br />

[iy Warmer Weather<br />

TORONTO—The first<br />

real heat wave of<br />

!e season didn't help grosses although<br />

fveral pictures managed to do quite well,<br />

ich as "Hud," the new one at the Imi.<br />

rial, and "55 Days at Peking" in its seciid<br />

week at the Tivoli. The University ofed<br />

the reissued "Great Caruso" for a<br />

lek while preparing for the opening of<br />

Cleopatra."<br />

(Average Is 100)<br />

: Iton— Lowrence of Arabia (Col), 19th wk )00<br />

;nton— How the West Wos Won (MGM-<br />

J<br />

Cineroma), I I th wk 100<br />

'llywood— Popo's Delicote Condition (Para) ....105<br />

> land—The Fast Lody (SR) 1 05<br />

Tjeriol— Hud iParo) 110<br />

I'w's—The Ugly American (Univ), 2nd wk 105<br />

X oil— 55 Days at Peking (AA), 2nd wk 110<br />

,,vne—The Four Doys of Naples (MGM), 2nd wk. 105<br />

- versitv—The Greot Coruso (MGM), reissue ....100<br />

-town—The List of Adrian Messenger (Univ) .<br />

.. .105<br />

.ir-Cooled Theatres Lure<br />

[ontreal Film Patrons<br />

MONTREAL—<strong>Boxoffice</strong> results in lead-<br />

.^ local motion picture theatres were quite<br />

5od in the week under review. A combinacn<br />

of extremely hot weather and a numr<br />

of good films brought good attendance<br />

the various air-conditioned cinemas,<br />

^awrence of Arabia," at the Seville, "How<br />

le West Was Won" at the Cinerama's<br />

hperial and "7 Capital Sins" at the Cinema<br />

:ace 'Ville Marie were popular, along with<br />

•:he Wrong Arm of the Law" at the Kent.<br />

,-jene— Bittersweet (MGM), reissue Good<br />

,inuc—The Iron Maiden (Col), 2nd wk Good<br />

([ ltd— Dr. No (UA) Good<br />

li-ma Place Ville Marie—7 Capital Sins<br />

l-.al<br />

FD) 5th wk<br />

Theatre (Red<br />

Excellent<br />

Mockingbird<br />

Room)—To Kill a<br />

(Univ), 4th wk Good<br />

.01 Theatre (Salle Doree) Diomond Heod<br />

Good<br />

"cl)<br />

jerial—Now the West Was Won (MGMnerama)<br />

1<br />

0th wk Excellent<br />

It—The Wrong Arm of the Low (Jonus),<br />

I: v's— I Could Go on Singing (UA) ' Good<br />

( jce—The Ugly American (Univ), 2nd wk Good<br />

;ile— Lawrence of Arabia (Col), 11th wk. Excellent<br />

(, vdon^Freud (Univ), 3rd wk Good<br />

\ tmunf—The Loneliness of the Long<br />

distance Runner (Cont'l), 2nd wk Good<br />

Img Runs and Reissues<br />

Isn't Help in Vancouver<br />

VANCOUVER—Theatre trade was only<br />

111- here with most houses reporting mild<br />

t okay business on long stayers. A return<br />

c 'The Robe" was poorly attended at the<br />

( Jheum and a repeat of "West Side Story"<br />

a the Capitol was busier, but no better<br />

n "moderate."<br />

tol—West Side Story (UA), return run . . . .Moderate<br />

3n—Lawrence of Arabia (Col), 11th wk Good<br />

leum—The Robe (20th-Fox), reissue Poor<br />

ley—Mutiny on the Bounty (MGM), 23rd wk. Fair<br />

nd—How the West Was Won (MGMneromo),<br />

9th wk Good<br />

je—The Ugly American (UA) Fair<br />

ny Bill Gets Key Role<br />

'Soldier in the Rain'<br />

Edition<br />

d:OLLYWOOD—The first appearance for<br />

uy Bill, the gangling Prank Sinatra<br />

overy from "Come Blow Your Horn,"<br />

be in a key part in the Allied Artists<br />

.ase of Blake Edwards' "Soldier in the<br />

in," in which Jackie Gleason and Steve<br />

Jueen are starred.<br />

uesday Weld costars under the direcof<br />

Ralph Nelson with Martin Jurow<br />

lucing. Bill plays a draftee from Yale<br />

the protege of McQueen, a<br />

eant, when he reveals that he can run<br />

ile in under four minutes.<br />

Quebec Pioneers Toast 60th Year<br />

Of Motion Pictures in Canada<br />

MONTREAL—Quebec members of the<br />

Canadian Picture Pioneers celebrated the<br />

diamond jubilee of the silver screen in this<br />

country at a dinner dance in the Sheraton-<br />

Mount Royal Hotel Thursday evening i6i.<br />

Previous to the festivities, the Picture<br />

Pioneers re-elected Harold Giles president,<br />

named Nat Gordon and Mort Prevost vicepresidents:<br />

Harry Cohen secretary and William<br />

Deveault treasurer.<br />

The pioneers paid their respects to the<br />

pioneer of them all in Montreal's film business,<br />

Leo Ernest Ouimet, now 86 and just<br />

as fascinated today by motion pictures as<br />

he was when he opened the first "de luxe<br />

cinema" in Montreal in 1906. The silver<br />

screen lit up in Montreal for the first time<br />

on New Year's Day of 1906 at the Ouimetoscope,<br />

located at St. Catherine East and<br />

Montcalm street.<br />

Ouimet lives, breathes, talks—and still<br />

sees movies. "Cinerama?" "Great, an amazing<br />

development," the pioneer stated. "3-D?<br />

I spent thousands on the process in the<br />

1940s. Should have known better. The public<br />

wouldn't accept those gimmicky glasses."<br />

Getting down to today's problems, Ouimet<br />

said: "Those downtown boys have got<br />

to solve the parking problem. That's why<br />

the suburban houses are doing such a roaring<br />

business." The veteran film showman<br />

"swatted" television with an emphatic "the<br />

viewers know TV cannot give a quarter<br />

of what we see in a motion picture theatre."<br />

Presented at the celebrations, which saw<br />

a turnout of 250 members of the Quebec<br />

Pioneers, was the premiere of a witty and<br />

well-devised film that charts the evolution<br />

of the Canadian film industry since Charlie<br />

Chaplin. The 20-minute film entitled "Anniversary"<br />

was written and produced by<br />

William Weintraub of the National Film<br />

Board, who was also a guest of honor at the<br />

15th annual celebration of the Quebec<br />

chapter of the Pioneers. The film is nar-<br />

PRIZE FOR A QUEEN—WUliam<br />

Lester, United Amusement Corp., presents<br />

a silver bowl trophy to Karen<br />

Perego. newly crowned United Amusement<br />

Queen, as the delighted mother<br />

looks on. Karen was chosen from 38<br />

senior high school girls, representing<br />

as many schools in the Montreal area,<br />

who have prepared film reviews in<br />

their classwork and sponsored fundraising<br />

projects for worthy projects in<br />

cooperation with UAC theatres. UAC<br />

sponsors the school affair annually.<br />

rated by Walter Pidgeon who donated his<br />

services to the NFB, which is passing on the<br />

proceeds of the showing to the Actors<br />

Benevolent Fund.<br />

"Anniversary" is a touching revelation<br />

of the period when movies elevated the<br />

business of being ludicrous to an art. when<br />

comedy counted heavily and successfully on<br />

giving pomposity a pie in the eye, and when<br />

ladies removed their hats and wept wonderfully.<br />

Through it all, the list of Canadians who<br />

helped make the movies great is impressive.<br />

There's the incomparable Mack Bennett<br />

from Quebec. Also shown are Montreal's<br />

Norma Shearer, Mary Pickford from<br />

Toronto, the irreplaceable Marie Dressier,<br />

then Deanna Dui-bin from Winnipeg, Walter<br />

Huston from Toronto, and Walter<br />

Pidgeon, who emerges from a scene in<br />

what he considered his greatest film, "How<br />

Green Was My Valley," to pay eloquent<br />

tribute to his Canadian costars.<br />

The room where the Pioneers had their<br />

dinner dance was decorated with photos<br />

and posters of yesteryear and there were<br />

several pieces of antique equipment, including<br />

an Edison projector of 1896.<br />

Czech Film Week Opens<br />

At Theatre in Montreal<br />

MONTREAI^-An imposing official delegation<br />

from Czechoslovakia opened<br />

Czechoslovakia Film Week Friday il4) at<br />

the Comedie Canadienne on St. Catherine<br />

West. Present were Mary Tomasova, star<br />

of "Green Horizons": Vojtech Jasny, director<br />

of "Desire" and "That Cat": Jan<br />

Werich, who plays leading roles in "Cat"<br />

and "Baron Munchausen": Palo Bielik,<br />

director of "Janosik": Bretislav Pojar,<br />

director of nine short subjects: Madame<br />

Markvartova of the commercial department<br />

of Czechoslovensky Film: Jiri<br />

Krejcik. director of "Midnight Mass," and<br />

Karel Cerny, set designer of "Trials and<br />

Tribulations."<br />

Czech Film Week was organized with the<br />

cooperation of the Montreal International<br />

Film Festival and Czechoslovensky Film.<br />

Weekly Average $161<br />

Edit<br />

LOS ANGELES—Average weekly earnings<br />

of film production workers were up<br />

in March compared to last year, according<br />

to the California Department of Industrial<br />

Relations. The March 1963 figure was<br />

$161.16 a week: last year it was $159.17.<br />

The average hourly pay was $4.08. up from<br />

$3.93. Average hours a week worked dropped<br />

to 39.5 last March from 40.5 in March<br />

1962.<br />

Antenna Services Studied<br />

OTTAWA—At a one -day hearing here<br />

the Board of Broadcast Governors pondered<br />

the position of some 300 community<br />

antenna television systems and toll TV<br />

cable circuits in relation to conventional<br />

TV networks of the so-called free type in<br />

the matter of licensing and Board control.<br />

No immediate decision was announced<br />

by the BBG, a government agency.<br />

OFFICE June 17, 1963<br />

K-1


Mrs.<br />

. Omer<br />

UNCII BKKAK AT CONCKSSIONAIRKS (ONVKNTION N \( ullirials take<br />

llmr out from the busy round of speeches and open forums durinn the recent<br />

Canadian regional convention of the National Ass'n of Concessionaires at Park<br />

Plaza Hotel. Toronto. Left to right are Syd SpieRel, Super Pufft Popcorn Co..<br />

.N'AC Hec


1<br />

SJivnMR,o<br />

Starring<br />

TOSHIRO MIFUNE<br />

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE<br />

NOW AVAILABLE THRU<br />

TOHO<br />

INTERNATIONAL Inc. 2j<br />

NEV/ YORK<br />

1501 BROADWAY<br />

NEW YORK 36<br />

NEW YORK<br />

LO 3-5258


. .<br />

. . Ernie<br />

. . The<br />

. . . The<br />

VANCOUVER<br />

The Montreal Trust Co. of Winnipeg obtained<br />

a court order requisitioning $1,500 of<br />

the receipts due hypnotist Peter Reveen<br />

and his show from the Winnipeg Capitol<br />

Theatre to pay for an apartment bill he<br />

ran up during a Calgary engagement .<br />

The daughter of Leslie Walker. Dunbar<br />

proJectlonLst. was married to Robert Deeth<br />

of Vancouver.<br />

There was a good turnout at the motion<br />

picture golf tournament at the West Vancouver<br />

links . . Herb Stevenson has closed<br />

his Moonlight Drlve-In at Prince George,<br />

hit by a slump in the lumber industry. He<br />

BUSINESS OPPORTUNITIES<br />

For R*Dl or Sol*: 24 fully aqulpped<br />

Bruniwick Ian»i. wall niabllihsd oparolmg<br />

buiinMi. eholc»il locoiion. "LaSalU "<br />

1-15 Granv.II. Slr..l. Vancouv.r. B C<br />

last assignment. Forty-three of his 55 years<br />

were with Famous Players.<br />

OTTAWA<br />

\7al Zuana. the man who helped to build<br />

the Ottawa Regent 48 years ago and<br />

lemalned at the theatre as doorman and<br />

maintenance employe, has finally retired<br />

at the age of 74. He served under 37 managers,<br />

according to his own count. Zuana<br />

came to Canada from Italy 60 years ago<br />

and in 1915 operated the steam shovel that<br />

excavated the site, then worked in the<br />

construction of the theatre. It has been a<br />

Famous Players unit for a long time. Said<br />

Charles Brennan. Regent manager in recent<br />

years, "We'll miss him."<br />

The road.show engagement of "Lawrence<br />

of Arabia" has started its .second month<br />

at the Nelson under the management of<br />

Jack Marion and the excellent patronage<br />

has continued, even during last week's heat<br />

wave . Warron of the Recent provided<br />

world-premiere atmosphere for th<br />

opening June 5 of "55 Days at Peking" a<br />

$1.50 top. no seats reserved. In the smalle<br />

companion Elgin, "David and Lisa" wa<br />

good for a second week.<br />

. ^ircuil rrprrMntativrs and the theatre operates his other airer there Dominion<br />

Theatre Equipment Co. sold Simtract<br />

. .<br />

service unions signed a three-year con-<br />

Two brothers were arrested on plex projectors and Eprad in-car speakers The Somerset, of which R. E. Maynar<br />

charges of 17 speakers at the to the is<br />

drive-in at Revelstoke.<br />

proprietor, featured the Italian-languag<br />

"<br />

Cassldy Drive-In<br />

version of<br />

at Ladysmlth . . . Dave<br />

"Ben-Hur last week, then re<br />

Borland, manager of the Dominion<br />

Ray Hansom, who started as a projectionist<br />

at the old Grand Theatre in 1908.<br />

Theatre<br />

here, with a group of 30 lawn<br />

joined the Odeon Elmdale in the playin<br />

"<br />

of "The Ugly American Nationa<br />

new damaging<br />

left<br />

has retiied after a<br />

bowkrs<br />

span of 55 years operating<br />

motion picture machines.<br />

on a five-week trip to England,<br />

Museum of Canada has opened a summe<br />

where<br />

He worked series<br />

they will appear In matches<br />

of free film shows on Wednesda<br />

in 17<br />

at the Progress and Broadway theatres until<br />

nights. For the first program the main pic<br />

Including London.<br />

cities.<br />

1951 when he moved to the Capitol, his ture was Robert Flaherty's "Louisian<br />

Story."<br />

EVERY<br />

WEEK<br />

Opportunity<br />

• CLEARING<br />

in<br />

Knocks<br />

a fire in the Capitol at Cornwall, whlc<br />

took place during a morning show spon<br />

sored by a grocery organization. The 50<br />

housewives in the audience did not budg<br />

although they could see the flames. Th<br />

Capitol is a G. B. Markell-Famous Play<br />

Mayor Whitton ha<br />

"The Courtship c<br />

be sanctioned . . .<br />

tol during the evening performance c<br />

"Follow the Boys." although the next pic<br />

ture is "My Six Loves."<br />

Wemeth Joins UA<br />

From Eastern Edition<br />

NEW YORK — William<br />

BOXOFFICE<br />

HOUSE for Classified Ads<br />

• SHOWMANDISER for Promotion Ideas<br />

Werneth. wh<br />

had been on the editorial staff of Qulgle<br />

Publications for the last three years. b«<br />

been appointed tradepress contact i<br />

United Artists by Fred Goldberg, vlc«<br />

president.<br />

• FEATURE REVIEWS for<br />

Opinions on Current Films<br />

• REVIEW DIGEST for Analysis of<br />

Reviews<br />

Don't miss any issue.<br />

Handy subscription blank on last page.<br />

M<br />

BOXOFFICE :: June 17, 1»«


,<br />

I<br />

PLUS<br />

. . Carried<br />

. . feed<br />

• ADLINES & EXPLOITIPS<br />

• ALPHABETICAL INDEX<br />

• EXHIBITOR HAS HIS SAY<br />

• FEATURE RELEASE CHART<br />

• FEATURE REVIEW DIGEST<br />

• SHORTS RELEASE CHART<br />

• SHORT SUBJECT REVIEWS<br />

• REVIEWS OF FEATURES<br />

• SHOWMANDISING IDEAS<br />

THE GUIDE TO i BETTER BOOKING AND B U S I N E S S - B U I L D I N G<br />

Short Gets Full<br />

Treatment^ Gala Stage<br />

Sendoff and Ail and It s Fine Grosser<br />

Occasionally a short subject comes along<br />

featuring a local or state topic which can<br />

be strongly promoted into a high grossing<br />

attraction.<br />

For example, "Maine, U.SA.," a ten-minute<br />

Cinemascope travelog in 35mm produced<br />

by 20th-Fox as a Movietone subject<br />

with financing largely by Maine private<br />

funds. This was a hot one for Leo Young,<br />

manager of the Strand in Portland, who<br />

reports from his home in St. Joseph, Mo.<br />

Young gave the ten-minute reel a Hollywood<br />

type premiere, complete with a parade<br />

through downtown Portland by bands<br />

and drum corps, prominent guests in convertibles,<br />

units from the military, law enforcement<br />

and fire departments, service<br />

groups, merchant associations. Miss Maine<br />

of 1962, Maine's Maple Sugar Queen—an<br />

impressive lineup.<br />

This was followed by a stage ceremony<br />

which was emceed by James McLoughlin<br />

of Simonds, Payson & Co. of New York<br />

City, which was in charge of promotion<br />

of the short. Introduced were Jack Shaindf<br />

^<br />

Maine Premiere<br />

Sliowing<br />

"MAINE, U.S.A."<br />

CINEMASCOPE<br />

^^<br />

R TRAVELOGUE<br />

I<br />

^^ ^<br />

"^ "^<br />

I<br />

, BOWDOIN<br />

— ON STAGE! COLLEGE<br />

EATtRE SCREEN GLEE CLUB<br />

iNiHEHoiiiis^RAMA<br />

GIANT<br />

SPECIAL AT 7:15<br />

Meddiebempsters<br />

Robert Beckwith<br />

P.M.<br />

"MAINE, Ui.A." PARADE<br />

A short subject receives top position in a theatre<br />

ad. Here Leo Young, manager of the Strand in<br />

Portland, Me., advertised "Maine, U.S.A.," tenminute<br />

travelog in color, in o two-column ad in<br />

the Portland Herald Express.<br />

BOXOFFICE Showmandiser : : June 17, 1963<br />

of Triumph Pictures Corp., and a lineup<br />

lin<br />

of notables from a representative of<br />

Maine Gov. John H. Reed, many city and<br />

state officials to Barbara Jean Orr, who is<br />

in the picture. Then McLoughlin introduced<br />

the Bowdoin College Glee Club and<br />

its famed Meddybempsters which gave a<br />

30-minute concert.<br />

The Strand lobby contained displays by<br />

major concerns in the state, such as Burnham<br />

& Morrill and the Maine Truckers<br />

Assn. The S. D. Warren Co. trailer, which<br />

shows the paper-making process, was<br />

parked in front of the theatre during the<br />

run.<br />

Premiere night was covered by the newspapers,<br />

radio and television. It was a lively<br />

evening.<br />

"Nine Hours to Rama" was the feature<br />

attraction.<br />

Young started working on the promotion<br />

weeks in advance. He got Bowdoin<br />

College to send out letters to all alumni,<br />

post notices through the college grounds,<br />

make announcements at mass meetings and<br />

carry a story in the college paper.<br />

Letters and interdepartment memoranda<br />

were sent out by the Maine Department of<br />

Economic Development at Augusta under<br />

the signature of Lloyd K. Allen commissioner.<br />

Invitations were sent to all the congressmen<br />

and U.S. senators.<br />

Newspaper coverage included a full pag&<br />

of photos and copy in the Portland Sunday<br />

Telegram. The photos were obtained from<br />

promotion director James McLoughlin.<br />

Scholastic Debut Held<br />

For Big Roadshow Film<br />

More than 800 parochial high school<br />

pupils attended a special Scholastic premiere<br />

of "Lawrence of Arabia" on a Thursday<br />

afternoon at the Kallet Shoppingtown<br />

Theatre. The public premiere was that<br />

evening. Sam Mitchell, manager, believes<br />

that this is the first time an exclusively<br />

student premiere has been held for the<br />

roadshow attraction.<br />

Showman With Hats!<br />

Elmer Hasley of the Lakeside Drive-In at<br />

Conneaut Lake, Pa., has hats or caps to go<br />

with any type of picture, including a holein-the-head<br />

arrow cap for when he's on the<br />

warpath with a picture involving Indians.<br />

V,-hen he played an African jungle picture<br />

recently he wore a safari hat.<br />

— 93 —<br />

Hay, and Much More<br />

Hay is—well just hay . for<br />

cows to munch mostly, and meaningless<br />

chatter, conversationally speaking.<br />

But the bales in the above photo<br />

were fodder for the boxoffice of the<br />

Hollywood Theatre in Beatrice, Neb.<br />

Jack Wilson, manager, boiTOwed<br />

the nine bales for free from the<br />

farmer and with the $2 sign he had a<br />

(display that stirred up more talk<br />

around town than a trip to Mars.<br />

The wisecrackers kept needling Wilson<br />

about what he was doing with all<br />

that hay. One wanted to know how<br />

he was going to feed 500 elephants on<br />

only nine bales!<br />

Wilson just smiled and looked at<br />

the sign, which read, "Well, after all,<br />

we have a lot of elephants inside."<br />

And the picture, "Tarzan Goes to<br />

India," did far above average!<br />

Standup Display Grabs<br />

'Castaways' Attention<br />

An out-front display featuring the stars<br />

in larger-than-lifesize cutouts emphasized<br />

the adventures and perils depicted In "In<br />

Search of the Castaways." The display was<br />

put up for the holiday booking at the Grand<br />

Circus Theatre in downtown Detroit. Large<br />

copy proclaimed; "Trapped in a Gigantic<br />

Water Spout . Off by a Giant<br />

Condor . . . Engulfed by a Giant Tidal<br />

Wave . . . Pursued by Pierce Maori<br />

WaiTiors."<br />

Look-Like-Connie Contest<br />

Renato Daneri of the Playhouse Theatre<br />

in Statesville, N.C.. put over a Look-Alike<br />

(Connie Francis) contest with good results<br />

for "Follow the Boys." He promoted<br />

prizes from a local department store, and<br />

had selected citizens serve as judges. The<br />

finals were staged Saturday night, getting<br />

the film off to a strong start.


• iircs<br />

. Flipper<br />

which<br />

'<br />

^<br />

aVlC HONOR TO SHOW BUSINESS WIFE<br />

Many Promotions at Theatre in 30 Years<br />

Of Operation Have Built a Better City<br />

VVltlf recoKiiitloii has come lo CaiTlc<br />

Ortman. one of the many unsung heroines<br />

of theatre operation whose loyally and encouraKement<br />

have helped keep many smalltown<br />

exhibitors In business. Newspapers<br />

over Oklahoma recently published a story<br />

well summed up by this headline in the<br />

Enid BvenliiK News:<br />

PICK MRS. ORTMAN OUTSTANDING<br />

HENNESSEY CITIZEN OP 1963<br />

Enid IS only 17 miles from Hennessey<br />

where Mrs. Ortman and her husband G. E<br />

have operated the Ortman Theatre for 39<br />

years. The honor, awai-ded by a secret<br />

committee of citizens, was made in appreciation<br />

of the many civic accomplishments<br />

started on the way by the Ortmans.<br />

Mrs Ortman likes kids, grownups— all<br />

people and she loves to get things done.<br />

With her. to have an idea is to act, and she<br />

possesses a gift of persuasion, which she<br />

has devoted to projects benefitting the theatre,<br />

the conununlty and county.<br />

In looking back a bit over her civic<br />

•sti-uggles.' and achievements. Mrs. Oitinan<br />

was stnjck by the fact that so many<br />

of them were Initiated as theatie promotions.<br />

"Our llbi-ary, now tax-supported and city<br />

operated, was begun through a book drive<br />

originating at the Ortman Theatie." Mrs.<br />

Ortman recalls. "We canled on from there<br />

through our American Ass'n of University<br />

Women and now have a Ubrai-y of 7.000<br />

volumes with current ones added monthly."<br />

Readers of <strong>Boxoffice</strong> Showmandl.st r will<br />

remember that Carrie Ortman won a<br />

HhownjandLser Citation of Honor In 1957<br />

for her historical marker promotion, which<br />

iilso brought her an appointment as an<br />

honorary colonel on the .staff of the governor<br />

of Oklahoma. It started as a theatre<br />

promotion, the filming of a local pageant<br />

called "The Massacre of Pat Hennessey" In<br />

16mm for .showing on the Ortman screen.<br />

Procer


Fancy Stunts Useless in Small Towns;<br />

MORE Sr>IRS.> MORE EXCITEMENri MORE COLOR.'<br />

Plastic<br />

Signs Well Worth Their Cost<br />

Simple stunts, plain and to the point, tied striped coat and hat and joined the others in<br />

directly to the film, bring out the tickets trips around town giving away candy on<br />

in a small town. Nothing lofty or complicated<br />

is necessary—fancy doings don't go and a toy balloon. Also a rolled-up note was<br />

sticks, to which were attached a tiny card<br />

over even if the budget could afford such inserted into the opening of the balloons.<br />

stuff.<br />

But energetic showmanship does pay in<br />

small towns as elsewhere, declares Willard<br />

Smith who keeps patrons coming to the<br />

Pox Theatre in Sulphur, La. in profitable<br />

numbers despite television (it's his worst<br />

competition, too) and other outside attractions.<br />

Smith dismisses as foolish any<br />

remarks that there's not a future for motion<br />

pictures in a small town. People are<br />

alike everywhere, age for age; the important<br />

thing, he agrees, in the small town<br />

is that there be jobs and entertainment<br />

facilities, such as the theatre, to prevent the<br />

draining off of the younger people.<br />

Especially important in small town theatre<br />

operation is personal contacts with<br />

the townsfolk, particularly the merchants,<br />

professional people, school and church<br />

leaders, the newspaper editor, etc.. Smith<br />

stresses.<br />

CLOWNS FOR 'JUMBO'<br />

Manager Smith's campaign for "Billy<br />

Rose's Jumbo" is an example of his successful<br />

style of promotion. The idea was<br />

a clown ballyhoo—nothing could be simpler.<br />

But getting the costumes required<br />

some figuring. This was solved with aplomb<br />

by Mrs. Smith, his loyal helper at the theatre<br />

as at home. She shopped the town's<br />

stores for the many yards of goods required<br />

to make the clown suits, hinting to<br />

everyone, of course, that the material was<br />

being bought to make costumes to advertise<br />

"Jumbo." the circus picture coming<br />

soon to the Pox.<br />

Soon Mrs. Smith and three female staffers<br />

appeared in clown suits. As for Smith,<br />

he started wearing a circus<br />

Willard Smith in striped circus barker's coat,<br />

poses with his wife, son and usherettes, attired in<br />

clown costumes. Smith's wife, a loyal helper at the<br />

theatre as she is at home, like many small-town<br />

exhibitor wives, bought the yard goods and made<br />

the costumes herself, hinting while doing her<br />

shopping that the materiel was for use in behalf of<br />

an upcoming film at the Sulphur, La., Fox Theatre,<br />

"Billy Rose's Jumbo."<br />

Thus there was left no doubt what the promotion<br />

was all about!<br />

The clown suits also were used during<br />

the run of the picture. The doorman continued<br />

to don a costume and a blond wig<br />

and carry a sandwich sign around the main<br />

street. Everyone at the theatre, in fact,<br />

pitched in to put over the promotion, even<br />

the projectionist who painted signs on the<br />

hats, sandwich boards, etc.<br />

Sulphur has its newspaper, the Southwest<br />

Star, which came through with a twocolumn<br />

picture story.<br />

GETS EN PAPER<br />

The Pox is an operation of Pittman Theatres,<br />

headquartered in New Orleans, as is<br />

the Pitt Theatre in Lake Charles, La.,<br />

which is managed by Joe Carlock, who, like<br />

Smith, finds energetic promotion and good<br />

personal contacts are the foundation of<br />

good showmanship.<br />

A new "Ti-ansparent Con-Tact" self-adhesive<br />

plastic sign process


•<br />

change<br />

. . We<br />

. of<br />

. Moil<br />

"<br />

A. J Oa-svoda Jr. operates the Hiawatha<br />

Drlve-In at Chassell. where summer<br />

tourlst.H add to the seasonable patronage<br />

Mr- hn.1 added chill to his concession menu<br />

.md found It a. profitable It^-m. And to take<br />

run- of the chilly nlKhts, Gasvoda has<br />

worked out an arrnnHi-ment with the local<br />

Standard Oil dealer whereby a coupon good<br />

for one free gallon of gasoline at the Standard<br />

station Is presented to each customer<br />

nt the Hiawatha boxofflce when the temperature<br />

reaches 4.5 by showtime. The<br />

drlvf-ln pays half the cost of each gallon<br />

b


I i; £ B O O K I N 6 U I D E<br />

anolysis of lay ond trodcpress reviews. Running time is in parentheses. The plus ond<br />

cate degree or merit. Listings cover current reviews, updated regulorly. This deportment<br />

3n ALPHABETICAL INDEX to teoture releases. (C; is tor CincmaScope; v VistaVision;<br />

Techniramo; .s Other anamorphic processes. Symbol


t .QHMtH<br />

1 1 Bill (Ul) (f- Coaittly . UA<br />

Confl<br />

Paridi<br />

Timtt<br />

REVIEW DIGEST<br />

AMP ALPHABETICAL INDEX '" th*<br />

II rated 2 piinci.<br />

-• Very Good; * Good; Poor; = Very Poor.<br />

'<br />

"^<br />

I I |s<br />

= 1 e = ie S<br />

2fi94 Loit in 1 Hot OluU<br />

1 70) Homtntie Onu Hoffboi U-24^<br />

2712 OLwe 3-11-63 A3<br />

1<br />

2Cn Ol-xa >< SJlMinto. Tht (72)<br />

C S««tjult BriiM ZOth-Foi U-12-62 A2<br />

26^ Lmtri m • Ti(M Mo*t (S3)<br />

SMotnu Orima Elllt 12- 3-42 B<br />

11 QUi^ami (1(M) T 70 Com-Or Ealkoty 3-11-63 B<br />

Voyigt of Sintad. Tht<br />

(79) S Ad> S«tct Filnaroup 3-25-63<br />

2728 OM'f"•'"•"( SwiMr (91)<br />

Cng-dutbwl Pinod Draiu Fila-Mart 5- 6-63<br />

2730 H 41 d (or Murdfr (89) Comtdy .<br />

26ki Wiy lor Ula (90) Adt .<br />

. . Jiiwi 513-63<br />

8-27-62 Al<br />

2732 Utn jnd Hit Womjn (S3) Dr SlarkfySR 5-20-63<br />

2720 Hin From titt Dincrt' Club. Thi<br />

(96) F«ci Comtdy Col 4- 8-63 Al<br />

2677 MtnclKiriw Candidili. Tht (126)<br />

S


lij ®<br />

in porenthcses. f£i<br />

m Feoture productions by compony in order o» release. Running time<br />

VistoVision; ® Ponovision; t Technirama; s Other onamorphic<br />

l4 Blue Ribbon Aword; © Color Photography. Letters ond combinotions thereof indicate s<br />

.1 key on next page). For review dotes and Picture Guide page numbers, see REVIEW DIGEST.<br />

tor CincmoScope;<br />

enotes BOXOFFICE<br />

f type— (Complete Feature<br />

chart<br />

ALLIED ARTISTS I |.<br />

AMERICAN INT L .1<br />

BUENA VISTA<br />

COLUMBIA<br />

Iti<br />

O Billy Budd (123) ©..D..6208 ©Rcptilicus (81)<br />

liiiliiTt nyan. Peter Ustinov,<br />

Melvyn Doiigliis. Terence Stamp<br />

©The Legend of Lobo (67) 00.. 110<br />

jSamson and the Seven Miracles<br />

of the World (SO) ®..Ac..7<br />

Gordon Scott, Yoko Tani<br />

©In Search of the Castaways<br />

(110) Ad.. 136<br />

Maurice (Thevaller, Hayley Mills,<br />

George Sanders<br />

©The Raven (86) ®....Hc<br />

ViiKent Price, Peter Lorre.<br />

Boris Karloff<br />

©Baltle Beyond the Sun<br />

(75) ® SF..716<br />

p;dd Perry, Alia Powell<br />

Son of Flubber (100 ...<br />

Frcil MacMurray, Nancy<br />

Ed Wyrni, Keenan Wynn<br />

Night Tide (84) D..71S<br />

ilennis Hopper, Linda Lawson<br />

California (86) W..806<br />

Jock Mahoney. Faith i>omergue<br />

©The Day of the Triffids<br />


FEATURE<br />

CHART<br />

EMBASSY 1 U<br />

Myj Myitcry; ,0D, Outdoor Dra<br />

Adventure<br />

On


June 17, 1963<br />

.Doc.<br />

. My<br />

. D<br />

. Oct<br />

. My<br />

. May<br />

FEATURE<br />

CHART<br />

UNIVERSAL<br />

©If a Man Answers (102) . .C. .6221<br />

S^iii.lia lice. Bobby Darill.<br />

.Michuliiiu I'resle, John Lund<br />

Stauccoach to Dancers' Rock<br />

(72) W..6222<br />

Warren Stevens, Martlia Landau,<br />

Jody Lawrance, Judy Dan<br />

Freud (139) D..6301<br />

(Sinrial Release)<br />

Mnntgomery Clitt, Susannah York.<br />

l..iNy I'arks, Susan Kohner<br />

©40 Pounds of Trouble<br />

(109) ® C..6304<br />

Tony Curtis, Pleshette,<br />

Suzanne<br />

I'lill Sillers, Larry Storeh<br />

IVIystery Submarine (92) . .Ac. .6305<br />

Edviard Judd. Laurence Payne,<br />

.lames Kobertson Justice<br />

©To Kill a Mockinobird<br />

(129) D..6306<br />

Gregory Peck, Mary Badham,<br />

Phillip Alford, John Megna<br />

©The Birds (120) D..6307<br />

Rod Taylor. Suzanne Pleshette,<br />

Jessica Tandy. Tippi Hedren<br />

U©The Ugly American<br />

Marion Brando, Sandra Church,<br />

Okada, Pat Hingle, Jocelyn Brando<br />

Showdown (79) 0D..6310<br />

Audie Murphy. Crowley,<br />

Kathleen<br />

Charles Drake, Harold J. Stone<br />

©Tammy and the Doctor<br />

(89) CD.. 6311<br />

Sandra Dee, Peter Fonda<br />

©Lancelot and Guinevere<br />

(116) (P) Ad.. 6312<br />

Cornel Wilde. Jean Wallace,<br />

|©A Gatherinp of Eaples<br />

(115) D..6313<br />

Rnck Hudson. Rod Taylor<br />

The List of Adrian Messenser<br />

(98) My.. 6315<br />

(TOA Hoilyviood Preview May 29)<br />

George C. Scott. Dana Wynter,<br />

plus several surprise guests<br />

©Kino Kong vs Godzilla<br />

(91) HoC..6314<br />

Michael Keith, Harry Hoicomb<br />

©The Thrill of It All<br />

(108) C .6316<br />

Doris D.ay, .James Gamer,<br />

Arlene Francis, Edw. Andrews<br />

The Traitors (67) D..6317<br />

Patrick Allen. James Maxwell,<br />

Jacqueline EHlis<br />

©For Love or Money (..) C.<br />

Kirk Douglas. Mitzi Gaj-nor,<br />

Gig Young. Thelma Ritter<br />

©Man's Favorite Sport? . .<br />

Rock Hudson, Paula Prentis<br />

Maria Perschy<br />

WARNER BROS.<br />

What E.er Happened to Baby<br />

Jane? (132) D..252<br />

Ju.ui Cranturd. Bttte Davis<br />

©Gay Purr-ee (85) An.. 253<br />

Voices of Judy Garland, Itobert<br />

Goulct, lied Buttons, Hcrmlune<br />

Gingold<br />

©Gypsy (143) ® M..254<br />

Itosalind liussell, Natalie Wood.<br />

Kail Klalden<br />

Term of Trial (113) D..255<br />

Laurence Olivier. Simone Signoret.<br />

Terence SI amp. Sarah Miles<br />

Days of Wine and Roses<br />

(117) D..256<br />

Jack Lemmon, Lee Iteraick<br />

©Island of Love (101) ® C..264<br />

Rnhert Preston. Tony Randall,<br />

Georgia Moll<br />

Diane<br />

McBain<br />

©Spencer's Mountain<br />

(118) ® D..265<br />

Henry Fonda, O'Hara,<br />

Maureen<br />

James MacArthur, Waliy Cox.<br />

Ih)nald CrLsp. Mimsy Farmer.<br />

©PT 109 (140) ® D. ,266<br />

Cliff lioberlson, Ty Hardin, .<br />

Gregory. Robert (Slip. Cirant<br />

Vail of Noise {..) Ac<br />

Suzanne Pleshette, Vy Hardin<br />

Dorothy Provine<br />

&The Castilian (129) ....Ad.. 262<br />

Ces:ir Romero. Frankle Avalon,<br />

P.rnderick Crawford, Alida Valll<br />

this Glallells. Elena Karan<br />

©Palm Springs Weekend<br />

Troy Donahue. Connie Stevens<br />

ASTOR (APEX)<br />

Tlie Quarc Fellow (85) D.. Feb 63<br />

I'alrick Mclliiiih.in. Sylvia Sjms<br />

Durino One Niijht (84).. D. .<br />

Iiiiii UorisL'iiku. Sus.in Hampshli<br />

Five Minutes to Live (80) Cr..<br />

.Iniimij Ciisli. Ilonaid Woods<br />

The Trial (118) D.. Feb 63<br />

AiitlKiny Perkins. Romy Schneider,<br />

Orson Welles, Elsa Martinclli<br />

ATLANTIC PICTURES<br />

©Flame in the Streets<br />

(93) !ci D.. Sep 62<br />

.loiln Mills. Sylvia Syras<br />

West End Junolc (60) . .Feb 63<br />

Lnniiun's proslltiilion problem<br />

AUDUBON FILMS<br />

I Spit on Your Grave<br />

(100) D.. Sep 62<br />

Ch isti.in Maraiiand<br />

BRIGADIER FILM ASSOCIATES<br />

Smashing of the<br />

Reich (84) Doc..0ct62<br />

Kamikaze! (89) Doc. Oct 62<br />

The Night They Killed Rasputin<br />

(87) D.. Oct 62<br />

Edmund Purdora, Gianna Canale<br />

CAR! RELEASING<br />

The Scarface Mob (106) . . D. . Aug 62<br />

Robert Stack, Keenan Wynn<br />

COLORAMA<br />

©The Trojan Horse<br />

(105) © D.. Jul 62<br />

Steve Reeves, Barrymorc<br />

John Drew<br />

©The IMongols (112) ® Jul 62<br />

Jack I'alance, Anita Ekberg<br />

©Joseph and His Brethren<br />

(103) BID.. Dec 62<br />

Geoffrey Home. Belinda Lee<br />

The Girl Hunters (103) . . . Jun 63<br />

Mickey Spiliiine. Lloyd Nolan<br />

CROWN-INTERNATIONAL<br />

Stakeout (81) D.. Oct 62<br />

King Russell, Bill Hale<br />

Varan the Unbelievable<br />

(70) D.. Oct 62<br />

Myron Healy. Tsiiriiko Kobayashl<br />

©First Spaceship on Venus<br />

(81) ® D..0C162<br />

Yoko Tanl. Oldrick Lukes<br />

Terrified (81) Ac .. May 63<br />

Rod Lauren, Tracy Olsen<br />

As Nature Intended (64) D.. May 63<br />

Pamela Green<br />

DAVIS-ROYAL<br />

©Nude Odyssey (97) ® Ad.. Oct 62<br />

Enrico Maria Salerno<br />

The Reluctant Saint (105).. CD..<br />

Masimillan Schell, RIcardo Montalban<br />

The L-Shapcd Room (124) D. Jun 63<br />

Leslie Caron, Tom Bell<br />

ELLIS<br />

Two Before Zero (78) . . Doc . . Oct 62<br />

Lovers on a Tight Rope<br />

(S3) D.. Dec 62<br />

Annie Girardot. Francois Perler<br />

Maxime (93) CD.. Nov 6?<br />

Cliarles Boyer. Michele Morgan<br />

EMERSON FILM ENTERPRISES<br />

The Creation of the<br />

ARGENTINA<br />

Summerskin (96) g- 6-62<br />

(Angel) . .Alfredo Alcon<br />

FRANCE<br />

Army Game, The (87).... 5-27-63<br />

(SR) C. do Tlliere, Rlcet-Barrier<br />

Candide (90) 2-18-63<br />

(Union) . .Jean Pierre Cassel, Pierre<br />

Brasseur, Dahlia Lavi. Nadia Gray<br />

Cleo From 5 to 7 (90) ..10-20-62<br />

( Zenith 1 Corlnne Marchand<br />

Crime Does Not Pay (159) 11-26-62<br />

(Embassy) . .Michele Morgan, C.<br />

Marqiiand. Danielle Darrieus<br />

Girl With the Golden Eyes,<br />

The (90) 9- 3-62<br />

(Klngsley)—Marie Laforet<br />

©Landru (114) 5- 6-63<br />

(Embassy) . . Oiarles Denner.<br />

Michele Morgan, Danielle Darrieiix<br />

Lola (90) 12- 3-62<br />

(F-A-W) Anouk Aimee. Marc<br />

Michel<br />

Love at Twenty (113) .... 4- 8-63<br />

(Embassy) Jean-Pierre Leaud,<br />

Eleonora Rossi Drago, (^ristlan<br />

Dnermer<br />

©Lovers of Tcruel (90) .. 3-11-63<br />

(Cont'l) . .LiidmlUa Tcherina<br />

Paris Belongs to Us (120) 1-14-63<br />

(MerIyn)..B. Schneider, F. Prevost<br />

Passion of Slow Fire (91) . .11-26-62<br />

(Trans-Lux) . .Jean DeSailly<br />

7 Capital Sins (113).... 2-1S-63<br />

(Embassy) . .Jean-Pierre Aumont,<br />

Dany Saval, Eddie Constantlne<br />

Sundays and Cybele (110) . . 2-11-63<br />

( Davis-Royal ) Hardy Krugcr.<br />

(Times).. F. Arnoul, C. Marquand<br />

GERMANY<br />

Beginning Was Sin. The (88) 9- 3-62<br />

MISCELLANEOUS<br />

FAIRWAY INT'L<br />

Wild Guitar (87) M .<br />

. Nov 62<br />

Arch Hall jr., Nancy Czar<br />

The Sadist (94) Ac. Jun 63<br />

Arch Hail jr., Helen Hovey<br />

FILMGROUP<br />

©Mermaids of<br />

Tiburon<br />

(75) ® Ad.. Dec 62<br />

Diane Webber, George Rowe<br />

GOVERNOR<br />

A Kind of Loving (112) . 62<br />

.<br />

Alan Bates. June UitclUe<br />

HERTS-LION INT'L<br />

A IVIatter of WHO (90) CD.. Aug 62<br />

'lerry-Tlinm.is, Sonja Ziemann<br />

Carnival of Souls (91) . . D . .Sep 62<br />

The Devil's Messenger<br />

(72) F.. Sep 62<br />

Lon CItaney, Karen Kadler<br />

©Daughter of the Sun God<br />

(75) Ad..0ct62<br />

Lisa Montell. Bill Holmes<br />

Escape to Berlin (80) D . . Oct 62<br />

Chiistian Doermer, Suzanne Knrda<br />

©Roommates (91) C. Oct 62<br />

James It. Justice, L. Phillips<br />

JANUS<br />

Crooks Anonymous (87) . .C. .Feb 63<br />

Leslie I'hilii|)s. Stanley Baxter<br />

The Fruit Is Ripe (90).. D..<br />

(Bng-duhhedl . Scilla Gahel<br />

Mad for Murder (89) . .C. . Mar 63<br />

Bob Monkhotise, Hal tie Jacques<br />

©The Playboy of the Western<br />

World (100) CD.. Apr 63<br />

Siobhan McKenna. Gary Raymond<br />

iKiig-duhbeU) .Jack Hawkins,<br />

Edmund I'lirduni<br />

MEDALLION<br />

©Son of Samson (90) ..S. Aug 62<br />

Mark Forest, Chelo Alonsu<br />

©Cleopatra's Daugliter<br />

(93) @ Ad.. Feb 63<br />

Delna I'ligel, E .Manni, llobt. Alda<br />

Bomb for a Dictator (73) Ac . . Feb 63<br />

Pierre Fiesnay. Michel .Auciair<br />

MPA FEATURE FILMS<br />

Four for the Morgue (84).. Ac.<br />

Slary ll.irris. Louis Sirgo<br />

OLYMPIC INT'L FILMS<br />

The Festival Girls (80) . . C<br />

. . Sep<br />

62<br />

Surft.de 77 (75) C. Apr 62<br />

PARADE RELEASING ORG.<br />

©Mill of the Stone Women<br />

(94) Ho.. Mar 63<br />

(Eng-diibbed) Scilla Gabel<br />

TIMES FILM<br />

©Mondo Cane (102) .. Doc .Feb 63<br />

World-wide liim portrayal of<br />

Eva ( . . ) D . . Mar 63<br />

Jeanne .Morcau. Stanley Baker<br />

Def.ant Daughters (92) . .D. .Apr 63<br />

Baihara Rutting. Fred Tanner<br />

©Pagan Hellcat (62) ...D..Apr63<br />

film<br />

Violent Midnight (90) . . 63<br />

Lre I'liil |)s. Shc|i|iml Stniiiwick<br />

TOPAZ FILMS<br />

(;)Playoirl After Dark<br />

(92) M. .Jul 62<br />

. .<br />

.<br />

ULTRA PICTURES CORP.<br />

©Rice Girl (90) © D<br />

Sparrows Can't Sing<br />

(93) C. Jun 63<br />

Feb 63<br />

. .<br />

James Booth, Barbara Windsor<br />

Heavens Above (..) C. Jul 63<br />

Bisa Maitlnelii (Eng-didibed)<br />

Fatal Desire (80) D.. Feb 63<br />

Peter Sellers, Cecil Parker<br />

Anthony Qiilnn. May Brltt.<br />

Manni JOSEPH BRENNER ASSOCIATES Kerima. Eltorc (Eng-diibbed)<br />

Karate (80) Ad.. A Day in Court (70) Ep-C..May63<br />

Joel Holt. Frank Blaine<br />

Sophia Loren, Alberto Sordi<br />

©2 Nights With Cleopatra<br />

The Seducers (88) D . . Dec 62<br />

Nuella Dierklng, Mark Saegers<br />

LOPERT FILMS<br />

(Rng-dubbed) Sophia Loren,<br />

Alberto Sordi, Ettore Manni<br />

The Horror Chamber of Dr.<br />

UNION FILM DISTRIBUTORS<br />

Faustus (95) Ho. .Jul 62<br />

Pierre Brasseur. Valll<br />

A Coming-out Party (98) C. .Aug 62<br />

Alida<br />

The Manster— Half Man, Half<br />

James Robertson Justice, Leslie<br />

Phillips<br />

Monster (72) Ho. .Jul 62<br />

Two and Two Make Six (89).. C.<br />

Peter Dyneley, Jane Hylton<br />

©Stowaway the Sky<br />

in George CliakirLs. Janetle Scott<br />

UNITED PRODUCERS (UPRO)<br />

(S2) Ad.. Jul 62<br />

Pa.


^HORTS CHART<br />

rekosc.<br />

Running time follows i<br />

notionol rel«oM month. Color


Opinions on Current Productions<br />

Symbol Q denotes cotor; VistoVision; ® Techn<br />

^EATURE REVIEWS<br />

processes. For story synopsis on each picture.<br />

hma La Douce<br />

United Artists (6313) 149 Minutes Rel. July '63<br />

Billy Wilder, one of the screen's greatest comedy producer-director-writers,<br />

who won an Academy Award in<br />

all three categories for "The Apartment," is likely to win<br />

new nominations for this delightfully nonsensical picturization<br />

of the Broadway and London stage success.<br />

The fame of the play, which also toured all key cities,<br />

plus Jack Lemmon, whose fine comedic talents have<br />

never been better displayed, and Shirley MacLaine, as<br />

Irma, the Parisian street-walker, will insure hefty grosses<br />

generally, except in the small town or family spots, for<br />

the subject, adroitly and amusingly<br />

makes the picture adult fare.<br />

handled as it is,<br />

Wilder and I.A.L. Diamond<br />

have adapted the Alexandre Breffort play brilliantly,<br />

eliminating the song-and-dance interludes but satirizing<br />

the bawdy aspects and turning the film into a gay and<br />

rollicking romp. The dialog is naughty, but never offensive,<br />

the situations are laugh-provoking and laced with<br />

hilarious slapstick moments and the Parisian street<br />

settings, all reproduced on a Hollywood lot, are dazzlingly<br />

photographed by Joseph La Shelle in Panavision and<br />

Technicolor. It's a triumph for all concerned. Presented<br />

by the Mirisch Co. and Edward L. Alperson.<br />

Jack Lemmon, Shirley MacLaine, Lou Jacobi, Herschel<br />

Bernard!, Hope Holiday, Bruce Yarnell, Joan Shawlee.<br />

King Kong vs Godzilla<br />

Universal (6314) 90 Minutes Rel. July<br />

Exploitation-minded exhibitors should have a field day<br />

with this Japanese import, which was made in English<br />

and Japanese versions. Those two monsters. King Kong<br />

and Godzilla, of previous film fame, are brought together<br />

as mortal enemies and cause destruction as they clash for<br />

supremacy. While the story is preposterous and loaded<br />

with stilted dialog, as it spoofs the monster films,<br />

the special effects are unusual and merit considerable<br />

praise. The trampling of cities, buildings and railroad ^^j^ i<br />

|<br />

trains as the monsters roam over a Japanese area is vei-y<br />

effective, the biggest asset of the picture. Money-wise, it<br />

will have to depend on strong promotion and yet, it is so<br />

freakish that it very well could be a wimier via word-ofmouth.<br />

The picture is partially dubbed, with the Americans<br />

speaking English as filmed: it is English-dubbed<br />

when the Japanese are speaking. Produced by John Beck,<br />

the English sequences were directed by Thomas Montgomery<br />

and the Japanese by Inoshiro Honda. The color,<br />

unidentified as to process in the credits, is an asset. It<br />

is a Toho Co., Ltd., production, based on a story by Paul<br />

Mason and Bruce Howard, who also wrote the screenplay.<br />

Michael Keith, Harry Holcomb, James Yagi, Tadao<br />

Takashima, Mie Hama, Yu Fujiki, Kenji Sahara.<br />

13 Frightened Girls T^!; ''"""T'"'<br />

Columbia (001) 89 Minutes Rel. July '63<br />

There is enough of the typical American "pixie" in<br />

Kathy Dunn and her international young teenage beauties<br />

to give the youngsters of pre-teen, teen and some<br />

post teeners squeals and sighs of approval as this cute<br />

young lady wends her way through international intrigue.<br />

It makes a nice summer-night entertainment for the majority<br />

of youngsters. Exhibitors can take advantage of<br />

the multitude of bathing beauty contests during the summer<br />

to create interest in the fUm. This is not a heavy<br />

picture, nor is it a heavy story—just a cute contrived tale<br />

of what would happen if a group of pretty young girls<br />

born of diplomatic parents decided to run things themselves<br />

in the dangerous spying game. Producer-director<br />

William Castle used the Otis Guernsey jr., screenplay to<br />

its best advantage, setting up the proper scenic and party<br />

locales and pacing the girls' conflicts over beaus, as well<br />

as expected. Hugh Marlowe as Kathy's father, and Joyce<br />

Taylor, Murray Hamilton and Khigh Dhiegh do creditably<br />

in their roles. The "Miss Teenage Diplomats" are<br />

very cute in their party dresses and school costumes by<br />

Lanz. This film can be well used by the drive-ins as the<br />

top-half of a mystery or comedy bill. Outdoor and<br />

interior scenes in Eastman Color are outstanding.<br />

Murray Hamilton, Joyce Taylor, Hugh Marlowe, Khigh<br />

Dhiegh, Kathy Dunn, Lynne Sue Moon, Charlie Bnggs.<br />

Marilyn<br />

20th-Fox (302) 83 Minutes Rel. June<br />

li.e The astute Darryl P. Zanuck has practically pulled an<br />

D' exploitable feature out of an old hat by using scenes from<br />

15 features made by the late Marilyn Monroe for 20th<br />

Century-Pox and adding naiTation by Rock Hudson to<br />

make a fascinating film which none of Marilyn's millions<br />

of fans will want to miss. The piece de resistance is the<br />

inclusion of scenes from the star's uncompleted picture.<br />

"Something's Got to Give." and while her nude swimming<br />

shots may be too revealing for the youngsters, the latter<br />

would evince scant interest in a film of this type. This is<br />

a natural for long runs in the art and specialty houses<br />

and, later, in most regular situations. Hudson not only<br />

narrates but actually appears several times on a studio<br />

set to talk about Marilyn and her career, his name being<br />

an added selling point. The early sequences, which<br />

started with a chorus girl bit in "A Ticket to Tomahawk"<br />

in 1949, are mostly in black-and-white, including her<br />

standout bit in "All About Eve" but, starting with<br />

"Niagara" of 1953, the sexy, singing Marilyn comes to the<br />

fore and her Cinemascope film scenes are outstanding,<br />

notably her near-sighted comedy of "How to Marry a<br />

Millionaire." It's a fine tribute to a dazzling legend.<br />

Marilyn Monroe, Rock Hudson, Jane Russell, Betty<br />

Grable, Tom Ewell, David Wayne, Gary Grant.<br />

Ratii<br />

The Main Attraction<br />

1.S5-1 ©<br />

MOM 85 Minutes Rel. June '63<br />

Pat Boone, the singing idol of the teenagers, completely<br />

erases his fonner wholesome, clean-living look by his<br />

convincing portrayal of a cynical, roving-eyed drifter in<br />

this colorful John Patrick production for Seven Ai-ts.<br />

Entirely filmed in Europe with realistic cnxus backgrounds<br />

and scenic Swiss Alps vistas, the screenplay by<br />

Patrick has somewhat sordid aspects and melodramatic<br />

and sexy moments which make it unsuitable for the<br />

youngsters. But the teenagers will enjoy Pat's warbling<br />

,s of four songs, including "Si, Si, Si" and the title song,<br />

kson, and the picture may win new adult fans for the star.<br />

'-- Nancy Kwan's elfin chann and the alluring Mai Zetterling<br />

are definite assets and also add marquee lure. Miss<br />

Kwan escapes from her Oriental "Suzie Wong" type of<br />

role to do a pleasing acting job as an Italian equestrienne,<br />

who is Boone's romantic interest, but she is overshadowed<br />

in the early part of the film by Miss Zetterling,<br />

whose accent and beauty are reminiscent of Marlene<br />

Dietrich. Two fine British players, Kieron Moore and<br />

Yvonne Mitchell, familiar to all art house devotees, also<br />

contribute strong performances. Well directed by Daniel<br />

Petrie, who gets the utmost in suspense out of the<br />

climactic avalanche sequence.<br />

Pat Boone, Nancy Kwan, Mai Zetterling, Kieron Moore,<br />

Yvonne Mitchell, John Le Mesurier.<br />

i-Fidion<br />

Battle of the Worlds rs5°i o<br />

Topaz Film Corp. 84 Minutes Rel. June '63<br />

Claude Rains, who has emoted in top-quality, major<br />

studio attractions for many years, tries somethmg unique,<br />

the role of a duty-bound Space Age scientist who seeks<br />

scientific truth in the skies thousands of miles above<br />

Earth. And while his name will understandably mean<br />

something to the above-35 age element, the storyline itself<br />

can be aggressively sold to the action-minded of any<br />

bracket. Anthony Dawson directed and Thomas Sagone<br />

served as production supervisor for this Ultra Film production.<br />

It wends along an anticipated course, the dramatic<br />

content immeasurably aided and abetted by the special<br />

effects, plus some nice touches by cinematographer<br />

Cesare Allion. Bill Carter, who bears a resemblance to<br />

television's Richard iDr. Kildare) Chamberiain. and<br />

Maya Brent sei-ve up the romantic interest, scant though<br />

it may be, and Umberto Orsini has some brisk-paced<br />

moments as the commander of earth's space forces seeking<br />

to best an unknown, mysterious Intruder that has<br />

-= managed to send flying saucers into earth's domain.<br />

This won't garner critical acclaim-and-accolades. but it<br />

'= should serve the purpose for which the yarn was designed—entertainment<br />

for the mass market.<br />

Claude Rains, BiU Carter, Maya Brent, Umberto<br />

Orsini, Jacqueline Dermal, Renzo Palmer.<br />

poges moy for future reference any of the following ways: (1)<br />

The reviews hese<br />

standard 3x5 card index file; or (3)<br />

The latter, including<br />

825 Van Brunt Blvd.,<br />

in any stondord three-rrng<br />

1 the BOXOFFICE PICTURE<br />

lily business record sheets,<br />

, for $1.00, postage paid.<br />

BOXOFHCE BookinGuide :: June 17, 1963<br />

2739


FEATURE REVIEWS Sfory Synopsis; Exploitips; Adiines for Newspaper and Programs


4.000<br />

. . Guaranteed<br />

. . Free<br />

:i: 20c: per word, mimmuin $2.00, cash with copy. Four consecutive insertions for price<br />

r^e. CLOSING DATE: Monday noon preceding publication date. Send copy and<br />

nswers to Box Numbers to BOXOFFICE, 825 Van Brunt Blvd., Kansas City 24, Mo. •<br />

HELP WANTED<br />

S.LSMAN wanted to represent iirm<br />

lli;j outdoor advertising in conjunction<br />

ritUeatre display frame service. OpporlOi<br />

o build lor future. Exclusive terriiryj<br />

ailable. Contact Romar-Vide Co.,<br />

bek Wisconsin,<br />

I<br />

Orator wanted: Can use wife in con- 1<br />

(jsn Small town, good pay. Chieftain<br />

bei Box t 427, Crosbyton, Texas. Phone:<br />

,<br />

i71<br />

THEATRE TICKETS<br />

»,ipt Service. Special printed roll<br />

I, 100,000, $40.75; 10,000, $13.75;<br />

1 55.95. Each change in admission<br />

I including change in color, $4.25<br />

I Double numbering extra. F.O.B.<br />

I', City, Mo. Cash with order. Kanit.-<br />

Ticket Co. Dept. 11, 109 W. 18th<br />

K fCoTisas City £, Mo.<br />

VHAT DO YOU<br />

WANT -<br />

TcSell,<br />

Your Theatre?<br />

TcBuy, A Theatre?<br />

AdB? a Position Open?<br />

TcBuY or Sell.<br />

Equipment?<br />

Mirelloneous Articles?<br />

WHcver you want— it will pay you<br />

to advertise your needs in<br />

B(»FFICE<br />

THE CLEARING HOUSE<br />

HERE IS YOUR HANDY<br />

"AD ORDER" BLANK<br />

( Von Brunt Blvd.<br />

K.sas City 24, Mo.<br />

Kim Insert the tollowing od<br />

>>mt in your "CLEARING HOUSE"<br />

MCti, running through ALL nine sec-<br />

Noil, editions ot BOXOFFICE.<br />

ICATION<br />

WANTED:<br />

EQUIPMENT WANTED<br />

TOP DOLLARl For Holmes and DeVry<br />

projectors, soundheads, lenses, etc. What<br />

have you? Star Cinema Supply, 621 W.<br />

GENERAL EQUIPMENT—USED<br />

Lamphouses, Magnarc, Simplex Hi-<br />

Strong, also Standard Simplex mechanisms<br />

and a pair Wenzel mechanisms, of also<br />

pair supports for 5-point bases (new),<br />

bargains. Lou Walters Sales & Service<br />

Co., 4207 Lawnview Ave., Dallas 27, Texas.<br />

886 American Bodiform self-rising seats-<br />

Complete booth, including Simplex E-7<br />

orojectors. Simplex sound. Peerless lamps,<br />

notor generator. ALL EXCELLENT CON-<br />

DITION. Magnolia Theatre, Burbank,<br />

Calif.<br />

PIPE ORGANS WANTED<br />

Wanted: Large two, three or four mai<br />

theatre pipe organ. Prefer one on<br />

Give all details concerning condit<br />

make, number of ranks, traps, price,<br />

Hal Lyon, Franklin, Va.<br />

J.<br />

WANTED—Theatre pipe organ, comple<br />

BUSINESS STIMULATORS<br />

Build attendance with real Hawaiian<br />

^'chids Few cents each. Write Flowers of<br />

Hawaii, 670 S. Lafayette Place, Los Angeles<br />

5, Calif<br />

Bingo Cards. Die cut 1, 75-500 combinations<br />

100-200 combinations. Can be<br />

1,<br />

isod for KFNO $4.50 per M Premium<br />

Products, 339 West 44th St., New York<br />

^6, N Y.<br />

MR. EXHIBITOR: Send 2-5c stamps for<br />

the postage— I'll send gift from bottom of<br />

'he sea— plus a new plan to help you<br />

sell more tickets ART LAMAN SALES,<br />

ROX 1625, NEWPORT NEWS, VA.<br />

Horror-mystery and science-fiction stage<br />

'^hows available for drive-ins and indoor<br />

theatres. We have everything necessarv<br />

from portable foot lights to 24-sheet billboards.<br />

Extraordinary lobby display. Per-<br />

-=ntaoe deal Also Kara Kum available<br />

himself. Send for free brochure. KARA<br />

vniM, Trans-Continental Staae Productions,<br />

Kara Kum Bldg., 3054 Osberne Rd., At-<br />

BALLOONS—Kiddie shows, anniversaries,<br />

special events. Southern Balloon,<br />

Box 246. Atlanta 1, Georgia.<br />

FILMS WANTED<br />

CLEflfiine HOUSE<br />

THEATRES FOR SALE<br />

West Coast theatres lor sale. Write foi<br />

isl. Theatre Exchange Company, 261<br />

earney Street, San Francisco 8, Calilornia,<br />

For sale cheap, the Tower Theatre, Supeiior,<br />

Wisconsin. 450 seats, running art<br />

pictures. The only art theatre m the Superior<br />

and Duluth area. Great opportunity.<br />

Inquire Berger Amusement Co., 317 Plymouth<br />

Building, Minneapolis 2, Minnesota.<br />

Theatre in Addison, New York, comjletely<br />

equipped, 2,500 population. $10,500<br />

)uys all including 3-story corner building<br />

Uma Murray, Addison, New York.<br />

For Sale—250-speaker drive-in. RCA<br />

ound, county seat town. Only drive-in<br />

heatre in county. Contact John Hicks, Box<br />

93, Hindman, Kentucky.<br />

For Sale or Lease. Only theatre in Tonkawa,<br />

Okla , population. Junior college<br />

Excellent chance for responsible<br />

party who knows theatre business. Conhoma<br />

Bingo, more action $4 50 M cards. Other<br />

cTy'^'^OT<br />

ames available, on. off screen. Novelty Tonkawa, Okla.<br />

Brooklyn, BROOKLTfN, lames Co., 106 Rogers Ave., Coney Island area. 550<br />

seats, fully air conditioned. Good neighborhood<br />

theatre for experienced showman-<br />

Asking $15,000, Call: ES 2-1901, or write:<br />

Boxolhce 9684.<br />

FOR SALE: Indoor and (<br />

heatr'<br />

in Southern Colorado. If interested<br />

Herbert Gumper. Lalara, Colorado<br />

Complete indoor. 550 seats, Cinema-<br />

Scope, RCA stereophonic, ctir conditioned,<br />

concessions. 5,200 population. Palace Theatre,<br />

Jackson, Missouri.<br />

Rivoli Theatre. Altoona, Pa. Parkin<br />

:ilities, suitable also lor supermarket<br />

or sales, etc. Contact: Harry Isaa<br />

/lasonic Blvd., Ebensburg, Penna.<br />

Drive-In Theatre for sale in progressive<br />

Tea No other outdoor theatre competion,<br />

<strong>Boxoffice</strong> 9683.<br />

FOR SALE OR LEASE. Open and operating<br />

theatres. Lyric Theatre, Warren, R. I.,<br />

850 seats, air conditioned, only theatre in<br />

town 8,500 population. Also, Pastime Theatre,<br />

Bristol, R-I., air conditioned, 600<br />

seat theatre recently remodeled, also only<br />

theatre in town. Will sell or lease both<br />

theatres as a package unit. Investigate a<br />

real buy Joseph Modleski, owner, P.O<br />

Box 65, Warren, R.I.<br />

THEATRES WANTED<br />

Wanted to Buy or Lease: Indoor the-<br />

:tre in metropolitan areas, population at<br />

;ast 75,000. Contact William Berger, Metrololiton<br />

Hotel, Cincinnati, Ohio.<br />

THEATRE SEATING<br />

We specialize in rebuilding opera chairs.<br />

Our 40 years experience is your guarantee.<br />

Factory trained men do the job<br />

properly. Write for our low prices. We go<br />

anywhere. Sewed covers to fit your seats,<br />

$1,65 each. Chicago Used Chair Mart, 829<br />

So. State St., Chicago 5, Illinois. Phone<br />

WEbsler 9-4519.<br />

Chairs<br />

rebuilt<br />

Wanted: Late model theatre chairs —<br />

must have self-rising cushions. Write<br />

HAYES SEATING CO., INC., MONTOUR<br />

Y,<br />

FALLS, N.<br />

For Sale: 3,000 seats, soft bottoms and<br />

3cks, $1,00 per seat. Must be taken from<br />

present location. For information call<br />

Cherr -6570, Cleveland, Ohit<br />

300-car drive-in. south central Kentucky<br />

Large drawing area, no competition, showing<br />

25% net profit yearly. Price, $60,000<br />

Reason for selling, olher business interest<br />

in Florida. Only interested persons Complete theatre seat maintenance: Installation,<br />

repair, and rebuilding. Sewed<br />

need reply. <strong>Boxoffice</strong> 9681.<br />

covers and seat cover materials.<br />

For Sale: Moder:<br />

year<br />

EAKER<br />

SEATING & FABRICS, P.O. BOX 3353,<br />

OKLAHOMA CITY, 5, OKLA.<br />

Texas. Other busii<br />

POPCORN MACHINES<br />

Brand new counter model, all electric.<br />

Capacity, hundred portions per hour,<br />

$199.00. Replacement kettles all machines<br />

120 S. Hoisted, Chicago 6, 111.<br />

MISCELLANEOUS<br />

Broken reflectors saved by Gatorhide<br />

dt. $2 95 postpaid, GATORHIDE, Box 1271,<br />

Handy<br />

Order<br />

BOXOFFICE:<br />

825 Van Brunt Blvd.,<br />

Kansas City 24, Mo.<br />

Subscription<br />

Form<br />

Please enter my subscription to<br />

BOXOFFICE. 52 issues per year<br />

(13 of which contain The MODERN<br />

THEATRE Section).<br />

n S3.00 FOR 1 YEAR<br />

n S5.00 FOR 2 YEARS<br />

n $7.00 FOR 3 YEARS<br />

n Remittance Enclosed<br />

THEATRE<br />

Send Invoice<br />

SOUND-PROJECTION<br />

MAINTENANCE MANUAL &<br />

MONTHLY SERVICE BULLETINS<br />

STOP-LOOK—USTEN: You can SAVE<br />

$$ in your projection room operation. You<br />

can obtain better projection and sound<br />

quality if you own copy of Trout's Sound<br />

& Projection Loose-Leaf Service Manual<br />

and MONTHLY SERVICE BULLETINS.<br />

Used by leading theatre circuits, projectionists,<br />

managers, theatre-owners, NA-<br />

TIONALLY. Covers New Transistors Sound<br />

Systems, New Xenon lamps, screens, projectors,<br />

arc lamps, rectifiers, generators,<br />

sound heads, speakers, etc. Pictures,<br />

Schematics. Only $7 50 cash, check or<br />

PO No cods. Edited by the writer. Over<br />

25 years of experience in servicing and<br />

recxiiring Send TOD.^^Y at special price,<br />

$7.50; includes monthly bulletins. 'Wesley<br />

Trout, Editor, Publisher, Box 575, Enid,<br />

Circuit supervisor cmd film buyer<br />

THEATRES FOR LEASE<br />

Palace Theatre for lease. Excellent downtown<br />

Wichita location. P.O. Box 1561.<br />

Wichita 1, Kas.<br />

NASA area 500-seal. Phone Jim Eisler,<br />

League City, Texas. 93-22856. Write Box<br />

87, lea jue City.<br />

INTERMISSION TAPES<br />

Drive-in's: Increase your snack bar r<br />

ceipts . . . Pre-show and intermission tap.<br />

that sparkle . to sell . .<br />

Personalized . sample. Commerci<br />

Sound Service, P. O. Box 199, Cheyenn<br />

Wyoming.<br />

STREET<br />

TOWN<br />

NAME<br />

POSITION<br />

STATE<br />

I ICE :: June 17. 1963


TAIflMY S

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!