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ntctuAe, ynauA^, 1<br />
Highlighting his company's "progress report" ot a press conference in New York, Arthur Krim (center),<br />
president of United Artists, cited record income and net earnings for the first quarter of this year and<br />
outlined the scope of its production plans that carry into 1967. In the photograph above are; (left), Arnold<br />
Picker, executive vice-president; and (right), Robert Benjamin, chairman of the board. Story on page 4.<br />
Showmanship Campaign<br />
"3 Nuts in Search<br />
of a Bolt"<br />
Harlequin Int'l<br />
lAL EXECUTIVE EDITION<br />
SwtXBil Nm Pmm ot All Edlliwi<br />
—See Showmandiser Section
I<br />
"rtie Chalk,<br />
GARDEN'<br />
RECORD<br />
BUSINESS<br />
RADIO CITY<br />
MUSIC HALL<br />
UNANIMOUS<br />
FROM THE<br />
NEW YORK<br />
mUNIVERSAL<br />
CITY STUDIOS<br />
••••— DAILY NEWS<br />
An unusual and moving<br />
experience. It's a joy.<br />
— WORLD TELEGh<br />
An engrossing human drarf<br />
spiced with suspense, 1<br />
sparlied with humor and<br />
distinguished by exceilenti<br />
performances. -herald tribl<br />
This story is beautifully sel<br />
up, clearly and suspensefu<br />
narrated and acted. It touci<br />
your heart and feelings.<br />
— NEW YORK PC<br />
An absorbing picture. It<br />
has the benefit of fine<br />
craftsmanship on every<br />
count.<br />
_ journal americ<br />
DEBORAH KERR<br />
HAYLEY MILLS<br />
JOHN MILLS<br />
IN ROSS HUNTERS production of the BROADWAY and LONDON STAGE SI<br />
-rtie Chalk G^RPE<br />
TECHNICOLOR*<br />
co-starring<br />
EDITH EVANS • FELIX AYLMER • ELIZABETH SELI<br />
Screenplay by JOHN MICHAEL HAYES Directed by RONALD NEAME- Produced by ROSS<br />
A Quota Rentals LldPiclure<br />
AUNIrtRS<br />
BIGGEST MAY OPENING IN THE 32-YEAR HISTORY OF THE RADIO CITY MUSIC
;<br />
:hLOZMAN,<br />
'<br />
'<br />
Editorial—920 N. Mich-<br />
111.. Frances B.<br />
j 11,<br />
7/ie 7i(j^ of tAe 7/Mcon 'Pcct(4/ie /nduAt^<br />
/JlONAL FILM WEEKLY<br />
„in Nine Sectional Editions<br />
«J SHLYEN<br />
r':hiei and Publisher<br />
3A. MERSEREAU, Associate<br />
usher 8. General Manager<br />
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p^^E<br />
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825 Van Brunt Blvd..<br />
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cl Editor Ttie .Modem Theatre<br />
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I tices: 1270 Sixth Ave., Roclierl<br />
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.,33.<br />
MiERN THE1\TRE Section is Inijjbe<br />
first issue of each month<br />
S. Oonners, 140 State SI.<br />
,;nry diaries Watts, 205 Walton<br />
NV.<br />
>n George Browning, 208 E.<br />
IL<br />
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wMass.<br />
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u Frances Hanford, UNiversity<br />
.sl<br />
niiV. Ward Marsh, Plain Dealer.<br />
Hi: Fred Oestrelcher. 52^4 W.<br />
[hi-oadway.<br />
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: luce Marshall, 2881 S. Cherry<br />
lo(: Pat Cooney, 2727 49th St.<br />
t:,. F. Beves, 906 Foi Theatre<br />
t.iVOod«ard 2-1144.<br />
irtUlen M. Widem, CH 9-8211.<br />
•us: Norma Geraght.y, 436 N.<br />
[»:St.<br />
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mji: Jon Pankake, 729 8th Ave.<br />
Or.ns: Mrs. Jack Auslet, 2268%<br />
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m City: Sam Brunk, 3416 N.<br />
*;<br />
5108 Izard •:lvlng Baker, St.<br />
j<br />
j<br />
UA HITS NEW EARNINGS PEAK;\<br />
SETS PRODUCTION FAR AHEAD<br />
$2,078,000 Net Reported<br />
For First Quarter;<br />
$37,556,000 Gross<br />
NEW YORK—United Artists reports net<br />
earnings, after taxes, of $2,078,000 for the<br />
first quarter of 1964, compared with $578,-<br />
000 for the same quarter in 1963, according<br />
to Arthur B. Krim, president, who<br />
reported on the progress of the corporation<br />
at a Imicheon at the Hemisphere Club<br />
Monday (25). This amounts to $1.10 per<br />
share, compared to 31 cents per share<br />
in the same period in 1963, The provision<br />
for taxes In the fii-st quarter of 1964 was<br />
$1,931,000. compared to $506,000 for the<br />
same period in 1963. The worldwide gross<br />
income was $37,556,000 for the first quarter<br />
of 1964, compared with $26,994,000 for the<br />
same period in 1963, Krim said.<br />
This record figui'e for UA will continue<br />
into the second quarter of 1964, according<br />
to Krim, who said that the worldwide<br />
theatrical revenue for the first seven weeks<br />
of this period is $16,594,000, considerably<br />
above the $11,523,000 for the first seven<br />
weeks of the first quarter and the first<br />
seven weeks of the same period in 1963.<br />
These figures are only for the theatrical<br />
release of UA pictures, he pointed out.<br />
$2,000,0«0 WEEKLY GROSS<br />
The average theatrical gross for the<br />
fu-st 20 weeks of 1964 is over $2,000,000<br />
per week, or a total of over $40,000,000<br />
for the period and the UA management<br />
is confident this pace will continue, thus<br />
making the year's worldwide theatrical<br />
gross over $100,000,000, substantially higher<br />
than any prior year's theatrical gross,<br />
Krim said.<br />
Nine of UA's 20 pictures, "Irma La<br />
Douce," "The Great Escape," "Dr, No,"<br />
"McLintock!" "Tom Jones," "Lilies of the<br />
Field," "The Pink Panther," "From Russia<br />
With Love," and the two-a-day "It's<br />
a Mad, Mad, Mad, Mad World," which<br />
had an aggregate cost of $28,750,000, will<br />
have total worldwide film rentals in "excess<br />
of $120,000,000, of which less than<br />
half has been earned to date," he said.<br />
This list of nine successful featm-es released<br />
within less than one year is "unprecedented,"<br />
Krim said.<br />
Tui-ning to television, exclusive of the<br />
recent ABC-TV network featui-e film deal<br />
just made, the UA-TV gross receipts for<br />
1964 will show an increase of approximately<br />
25 per cent over the 1963 figure of $27,-<br />
000,000. It is also expected that the record<br />
and music companies will continue to make<br />
"an increasing contribution to the net earnings<br />
of the company," he said.<br />
Krim said that, with most of UA's minor<br />
program releases now out of the way, the<br />
company will release 20-25 featm-es yearly,<br />
plus a few more from the Lopert subsidiary,<br />
these British or foreign language pictm-es.<br />
The releases for the remainder of 1964,<br />
in addition to those successes already<br />
listed and "The Best Man" and "The World<br />
Mirisch Brothers Continue<br />
With UA Through '66-67<br />
New York—In answer to questions<br />
about United Artists continuing association<br />
with the Mirisch Brothers,<br />
who have been rumored as negotiating<br />
release deals with other companies,<br />
Krim said:<br />
"Their contract with UA has several<br />
years to run. You will note that they<br />
are on the program for five of the 22<br />
features listed for 1965 and are set for<br />
eight of the 23 features now set for<br />
1966-67."<br />
of Henry Orient," both of which "are doing<br />
well here," will be "For Those Who Think<br />
Young" and "633 Squadi-on," both set for<br />
June release; "The Seventh Dawn" and<br />
"A Shot in the Dark," both scheduled for<br />
July release; "A Hard Day's Night," scheduled<br />
for August release, and "A Woman of<br />
Straw," a Michael Relph production in<br />
color, starring Gina LoUobrigida, Sean<br />
Connery and Ralph Richardson; "Topkapi,"<br />
produced in Greece in color by Jules Dassin,<br />
starring Melina Mercouri, Peter Ustinov<br />
and Maximilian Schell; "The Girl With<br />
the Green Eyes," a Tony Richardson production<br />
made in England, with Peter Finch<br />
and Rita Tushingham starred; "Invitation<br />
to a Gunfighter," a Stanley Kramer production,<br />
in color, starring Yul Brynner and<br />
Janice Rule, and the foreign "That Man<br />
Prom Rio," in Eastman Color, starring<br />
Jean-Paul Belmondo and Francoise Dorleac,<br />
all of these completed, as in George<br />
Stevens' production of "The Greatest Story<br />
Ever Told," in color. Cinerama and Panavision<br />
70, with Max Von Sydow and Charlton<br />
Heston heading a cast of 44 other<br />
name players, which Krim said should not<br />
be listed among its regular product as<br />
the picture "will be viewed by more<br />
people throughout the world and for a<br />
longer period of time than has been true<br />
of any motion pictm-e yet made."<br />
"Greatest Story" will have thi'ee openings,<br />
New York, Los Angeles and London,<br />
late in 1964 and the rest of the key city<br />
openings will take place in Easter of 1965,<br />
Krim said.<br />
The pictures for release by UA in 1965,<br />
several of them already completed, will include<br />
Billy Wilder's "Kiss Me, Stupid," a<br />
Mirisch Co. picture starring Dean Martin,<br />
Kim Novak and Ray Walston; the Harry<br />
Saltzman-Albert R. Broccoli production,<br />
"Goldfinger," in color, starring Sean Connery<br />
as James Bond; "The Secret Invasion."<br />
a Gene and Roger Corman production<br />
in color and Panavision, starring<br />
Stewart Granger, Raf Vallone and Mickey<br />
Rooney; "How to Murder Your Wife," a<br />
George Axelrod production in color and<br />
Panavision, starring Jack Lemmon and<br />
Terry-Thomas; "Mister Moses," a Prank<br />
Ross production in color, starring Robert<br />
Mitchum and Carroll Baker; "A Thousand<br />
Clowns." being filmed in New Yorkjj<br />
Fred Coe with Jason Robards jr. stan]<br />
"The Train." produced in France by Jj<br />
Bricker, starring Burt Lancaster u<br />
Jeanne Moreau; "The Satan Bug," i)<br />
duced and directed by John Sturges i<br />
color, starring George Maharis, Ricl (<br />
Basehart, and Anne Francis; "Marco Pi<br />
(tentative title), produced in Europe<br />
i;<br />
Raoul Levy, starring Horst Buchli<br />
Anthony Quinn, Orson Welles and On<br />
Sharif; all of these completed or in wk<br />
and "A Rage to Live," a Lewis J. Racfcii<br />
production, starring Ben Gazzara ai<br />
Suzanne Pleshette; "Return of the Sevij,<br />
a Mirisch production in color, starring t<br />
Brynner; "The Hallelujah Train," a A;<br />
isch picture in color, starring Burt Li<br />
caster and Lee Remick; "Dice of God" (tj<br />
tative title), a Jules Levy-Arthur Gard;<br />
production in color, starring Tom Tr<br />
and Harve Presnell; "The Confessor,<br />
Mirisch Co. picture produced by J<br />
Frankenheimer with Tony Curtis<br />
Henry Fonda starred; "Heathcliff," i<br />
duced by Martin H. Poll with Richard H<br />
ris starred; "Abby," produced by Martir<br />
Poll with Ann-Margret starred;<br />
'"<br />
Seven File," produced by Ralph Nelsi<br />
"Mr. Fox of Venice" (tentative title), p<br />
duced by Joseph L. Mankiewicz; "Prom<br />
in the Dark," produced by Arnold Sol<br />
man; "The Shabby Tiger," to be produ<br />
by Michael Relph in color, starring C<br />
Robertson and Jack Hawkins; "I'll T<br />
Sweden," produced by Edward Small, st<br />
ring Bob Hope, Tuesday Weld and Prar<br />
Avalon, and "Reflections in a Golden E:<br />
be produced by Ray Stark and direc<br />
to<br />
by Tony Richardson.<br />
PLAN 29 FILMS FOR 1966-67<br />
For 1966-67, United Artists already<br />
29 planned or in the works by various p<br />
ducers or directors, one-third of which<br />
cast, including "Khartoum," to be f<br />
duced by Julian Blaustein in color, starr<br />
Burt Lancaster and Sir Laurence Oliv:<br />
Billy Wilder's "The Private Life of Sh<br />
lock Holmes," a Mirisch Corp. film<br />
color starring Peter O'Toole, Peter Sel<br />
and Louis Jourdan; the next Harry Sa<br />
man-Albert R. Broccoli James Bond I<br />
ture in color "On Her Majesty's Sec<br />
Service," again starring Sean Coime<br />
Charles K. Feldman's "What's New. Pus<br />
cat," starring Warren Beatty; Edw<br />
Small's "Frankie and Johnny," in co<br />
with Elvis Presley starred; Lewis J. Ra<br />
mil's "Bandoola," in color, starring<br />
Brynner; a Mel Shavelson production<br />
Mirisch, "Cast a Giant Shadow," stan<br />
John Wayne; a Jerome Hellman prod<br />
tion, "A Bullet for Charlemagne." stan<br />
Sidney Poitier, and "My Favorite C(<br />
rade." produced by John Bryan in co<br />
with Peter Sellers starred.<br />
In addition to Krim and Robert B<br />
jamin, board chairman, other UA exe<br />
tives on the dais included Arnold Picl<br />
WiUiam J. Heineman, James R. Ve<br />
David Picker, Fred Goldberg, Joseph Er<br />
Leon Goldberg, Eric Pleskow. Gabe Si<br />
ner. Michael Stewart and Dave Chasm<br />
BOXOFHCE June 1, 1
; theatre<br />
. . Hush<br />
:<br />
Horizons Unlimited'<br />
I^eme for Convention<br />
JEW YORK—Theme of the 17th annual<br />
olTention of Theatre Owners of America,<br />
c^duled for the Com-ad Hilton Hotel,<br />
-Pago. Sept. 29-Oct. 2, will be "Horizons<br />
jiimited—Exhibitors in Action," it was<br />
irounced here by John R. Rowley, TOA<br />
niident.<br />
The horizons for better business, better<br />
niiotion and better understanding bebuyer<br />
and seller are unlimited and<br />
A(=n<br />
v.intend to stress and demonstrate how<br />
t/ can be achieved at the Chicago coni'etion,"<br />
Rowley said. "The accent will<br />
jron exhibitors in action in attaining In-<br />
'iised profits through greater volume."<br />
owley and Joseph G. Alterman, admistrative<br />
secretary, have been conffing<br />
in New York on preliminary plans.<br />
Aentative program is being prepared and<br />
a oster of prominent spealiers is being<br />
aid up.<br />
,s in the past the Motion Pictm-e and<br />
Cicessions Industries Trade Show, jointly<br />
sinsored by TOA and the National Ass'n<br />
Concessionaires, will run concurrent<br />
wh the TOA convention. The TOA board<br />
oidirectors and executive committee will<br />
on September 28.<br />
iT,;t<br />
'Each year," Rowley said, "we have<br />
that the upcoming convention would<br />
.sited<br />
b bigger and better than the previous<br />
0'. And every year we have been right.<br />
I'm just as confident now that the Chide<br />
convention and tradeshow will outrlik<br />
the others."<br />
Inbassy Sets $10,000,000<br />
br Merchandising Films<br />
|raw YORK—Embassy Pictures will<br />
Sind $10,000,000 to merchandise its 21<br />
f tures scheduled for release in the seco'i<br />
half of 1964 and "every single picture<br />
wl be promoted to the utmost," Joseph E.<br />
ll/ine, president, told the sales executives<br />
V.o attended the company's three-day<br />
ciclave at the Hotel Hilton, ending Satu|lay<br />
(23).<br />
At Embassy, it will be "Showmanship,<br />
Uimited!" to set the pattern for these<br />
Cns, Levine said. He recommended that<br />
t; entire industry review its entire proclcer-distributor<br />
relationship. "No more<br />
ca we afford the luxury of 'hit-and-miss'<br />
tting," he told the Embassy executives<br />
lim the home office and 11 branches,<br />
'jvery date must fill a purpose and every<br />
!;te must fit into an over- all, strategic<br />
'j-and Plan'." Levine mentioned that<br />
;Qbassy has proved that "we can take a<br />
;^reign-produced film and play it in any<br />
J'Use in any part of the country, as was<br />
:]own by the success of 'Yesterday, Today<br />
lid Tomorrow,' 'Two Women,' 'Boccaccio<br />
{)' and many others." Embassy's films, he<br />
iiphasized, were designed for every type<br />
and every type of audience.<br />
I<br />
[A Passes Up Quarterly Dividend<br />
HOLLYWOOD—Steve Broidy, president<br />
Allied Artists Pictures Corp., announced<br />
;.at at a meeting of the board of direcjrs<br />
of Allied Artists Pictures held May<br />
'I,<br />
the board resolved that there be no<br />
liclaration of the quarterly dividend on<br />
le company's 51/2% cumulative convertible<br />
!'eferred stock due June 15.<br />
20th-Fox Slates 14 Films<br />
For June-Dec. Release<br />
NEW YORK — Twentieth Century-Pox<br />
will release 14 pictures from June until the<br />
end of 1964, Joseph<br />
M. Sugar, vice-president<br />
in charge of domestic<br />
sales, told rhe<br />
52 members of the<br />
domestic field force<br />
at the opening session<br />
of a three-day<br />
meeting, starting<br />
Monday (<br />
Sugar, who presided,<br />
said "This<br />
sharp upswing of<br />
Joseph M. Sugar highly marketable<br />
major product is a<br />
strong indication that we're past the period<br />
of revitalization and are well on our way<br />
toward reasserting our leadership in the<br />
distribution of motion pictures."<br />
25 > .<br />
. . Sweet<br />
LIST OF FEATURES<br />
The 14 releases include the first general<br />
release of Darryl F. Zanuck's "The Longest<br />
Day," the special release of "Cleopatra,"<br />
"What a Way to Go!" being generally released<br />
in June; "The Visit," scheduled for<br />
July release, and "Witchcraft," "The Horror<br />
of It All," "Rio Conchos," "Fate Is the<br />
Hunter," "Guns at Batasi," "Goodbye<br />
Charlie," "John Goldfarb, Please Come<br />
Home," and "Hush . .<br />
Charlotte," "Erasmus With Freckles" and<br />
"The Pleasui-e Seekers," the latter three<br />
just going into production.<br />
Seymour Poe, executive vice-president,<br />
delivered the keynote address while other<br />
20th-Fox executives on the dais were Jonas<br />
Rosenfield jr., vice-president and director<br />
of advertising, publicity and exploitation;<br />
Donald A. Henderson, vice-president, finance;<br />
Jerome Edwards, general counsel:<br />
Warner Bros.<br />
.<br />
F. T. Kelly, treasurer, and Abe Dickstein,<br />
assistant general sales manager. The delegates<br />
also heard messages on tape from<br />
Richard D. Zanuck. vice-president in<br />
charge of production, and Elmo Williams,<br />
managing director of European production.<br />
Norman Weiser, vice-president for<br />
operations, 20th Century-Fox Record Corp.,<br />
who was to have attended, terminated his<br />
employment Friday 22 1 1<br />
The sales campaigns on the 14 releases<br />
and two dozen other pictures currently in<br />
production abroad or soon to go before the<br />
cameras here and abroad were presented<br />
by Sugar while Rosenfield discussed the<br />
merchandising campaigns on the films.<br />
OTHERS AT MEETING<br />
Others attending the three-day meeting<br />
were<br />
R C McNabb, eastern division manager; R. L.<br />
Conn, centrol division manager; V^. C. Gehnng south-<br />
manager; T. O. McCleaster western division<br />
manager; P. S. Myers, division<br />
ern division<br />
Canadian mon-<br />
Not Rosen, New York district manager and ttie<br />
following<br />
ager;<br />
branch managers; Alex Arnswolder t^ew<br />
John L. Sturm, Buffalo, Ray<br />
York; Al Levy, Boston;<br />
Russo Cincinnoti; Dan Rosenthal, Cleveland; Sam E<br />
Diamond Philodelphio; Dean Lutz, Pittsburgh; Sheperd<br />
Bloom Washington; Ray Schmertz, Chicago; David<br />
Robert<br />
Gold Des Moines; Bennett Goldstein, Detroit;<br />
S<br />
Meyer, ' Indianapolis; Joseph R. Neger Kansos City;<br />
Howard B. Kinser, Minneapolis; Charles Krips St<br />
Louis- Paul Wilson, Atlonta; James O. Mock, Charlotte,<br />
William B<br />
S<br />
Williams, Dallas; Henry F. Horrell, Jacksonville;<br />
Daniel M. Coursey, Memphis; Gerald Kennedy,<br />
New Orleans; Mark Sheridan jr., Denver; Morris Sudmin<br />
Los Angeles; Kenneth O. Lloyd, Salt Lake City;<br />
F jr , Charles Powers Son Francisco; Carl Handsaker,<br />
Seattle- Stewart McQuoy, Colgary; Gordon Lightstone,<br />
Montreal; Robert Pacey, St, John; Victor J Seattle,<br />
Toronto; Dawson Exiey, Vancouver; Philip Geller. Norwood<br />
Manitoba, os well as sales representatives, Jack<br />
H Lorentz, Milwaukee, and Morris Yowell, Oklahoma<br />
City.<br />
The regional advertising-publicity managers<br />
on hand were:<br />
Horry Weiss, heodquortering in Boston; Hal Marshall<br />
Philadelphia; Patrick Dwyer, Buffolo; Manny<br />
Pearson Cleveland; Norman Deloney, St, Louis; Chick<br />
Evens Kansas City; Sol Gordon, Chicago; Jimmy Gillespie,<br />
Dallas; Ralph Buring, Atlanta; Helen Yorke.<br />
Son Francisco; Eddie Yorbrough, Los Angeles, and<br />
Sam Glasier, Toronto.<br />
Budgets $50 Million<br />
For 1964-65 Feature Production<br />
ous stages of production and preparation."<br />
Currently filming are "None But the<br />
Brave," in which Frank Sinatra stars and<br />
makes his directorial bow, and "The Affair<br />
at the Villa Piorita," Delmer Daves' production.<br />
Leading off in June will be "The<br />
Great Race," a Blake Edwards multimillion-dollar<br />
comedy in Technicolor and<br />
SuperPanavision 70. "Two on a Guillotine,"<br />
HOLLYWOOD—Warner Bros., with $50,-<br />
000.000 alloted for new feature produc-<br />
.^ tion in the 1964-65<br />
season, now has two<br />
pictures in production<br />
and two others scheduled<br />
to start shooting<br />
this month, Jack<br />
L. Warner, president,<br />
said here last week. William Conrad suspense drama, also will<br />
"The company," be launched this month.<br />
Warner continued, Five productions are in the scripting<br />
"has many other important<br />
projects Woolf?" "The Third Day," "Planet of the<br />
stage, including "Who's Afraid of Virginia<br />
which we will put into<br />
action between now on a Guillotine." In various other stages<br />
Apes," "My Blood Runs Cold" and "Two<br />
Jack L. Warner<br />
and the end of the of preparation are "Camelot," "Never Too<br />
year. Up to this time we have budgeted Late," "Commmiity Property," "An American<br />
Dream," "Barefoot in the Park" and<br />
an expenditm-e of $50,000,000 on feature<br />
pictui-es, all of which are already in vari- "The Clock Strikes Ten."<br />
PXOFnCE June 1, 1964
Cinemotion Display Highlights<br />
National Screen<br />
Sales Meeting<br />
Herman Cohen Plans Six'<br />
Features for 1964-65<br />
[<br />
HOLLYWOOD—Producer Herman Cgsi<br />
Herman Cohen Productions,<br />
and his<br />
this week announced<br />
plans for filming six<br />
features for 1964-65.<br />
Three will be produced<br />
here and three<br />
others in London, at<br />
a total cost of over<br />
$5,000,000, in Cohen's<br />
largest production<br />
schedule to date.<br />
Distribution is under<br />
negotiation on an individual<br />
picture basis,<br />
Cohen said.<br />
First to go before<br />
,'c<br />
^1<br />
Herman Coh^<br />
the cameras will be Cohen's original i<br />
ploitation story, "Blanket Party," sefi<br />
start production about July 20 at Frock<br />
ers Studio, in Techniscope and Tecl:<br />
color. This will be followed by '<br />
Haunted Jungle," suspense-horror pict<br />
A view of the dais at the National Screen Service managers' meediiK in<br />
New York. Melvin L. Gold, general sales manager, is at the rostrum with company<br />
executives, left to right: Al Stefanic, advertising accessories manager;<br />
Jerry Phillips, secretary and general counsel; Walter E. Branson, vice-president<br />
in charge of distribution; Norman Robbins, vice-president and general manager;<br />
Burton E. Robbins, president and chief executive officer; Allan Robbins, general<br />
manager, New York production studio, and Sid Kassel, general executive.<br />
NEW YORK—National Screen Service<br />
branch managers from 19 cities concluded<br />
a three-day sales meeting at the City<br />
Squire Hotel here last weekend, highlighted<br />
by the premiere of the company's new Cinemotion<br />
display and its plans for merchandising<br />
of the process.<br />
Burton E. Robbins, president of NSS, at<br />
the opening session, projected a new image<br />
of research, progress and showmanship<br />
techniques for the company, asserting.<br />
"The new image of NSS is typified in<br />
the many new showmanship aids recently<br />
developed, culminating in the perfection<br />
of Cinemotion after nine months of extensive<br />
research and experimentation."<br />
Robbins paid tribute to his father, th?<br />
late Herman Robbins, and recalled that he<br />
had established the basic foundation for<br />
service to the industry at NSS. He also<br />
introduced Melvin L. Gold, general sales<br />
manager, and credited him with the personal<br />
initiative and drive that resulted<br />
in a resurgence of showmanship during<br />
the nine months since the new management<br />
assumed control.<br />
Gold formally unveiled the Cinemotion<br />
display, described as a process that combines<br />
the use of polarizing light wheel<br />
fluorescent or incandescent lights—and<br />
a polarized animating material applied to<br />
a display. Gold announced that Cinemotion<br />
would be available to exhibitors on a 52-<br />
week contract basis as a rental service,<br />
and that NSS could start service on any<br />
motion picture in current or forthcoming<br />
release by June 10.<br />
Gold asserted that, in the search for<br />
new showmanship aids, the new NSS was<br />
dedicated to continual trial and experimentation<br />
to develop new devices that<br />
would help exhibitors rid their theatres of<br />
archaic showmanship methods in the unending<br />
fight for increased attendance and<br />
profits. He compared the cost of Cinemotion<br />
and standard NSS displays with higher<br />
costs paid for displays used by commercial<br />
firms. He also announced the results of the<br />
recent Burton E. Robbins President's<br />
Sales Drive and awarded gifts to Irving<br />
Marcus, Pittsburgh; Fred Weimar, Los<br />
Angeles; Milton Feinberg, Chicago, and<br />
Robert Simril, Charlotte.<br />
Managers toured the new NSS plant<br />
and viewed hand operations, machinery<br />
and tools necessary for creating each of<br />
the displays. They also inspected new processing<br />
and drying machines recently installed<br />
to speed up production and several<br />
new showmanship devices NSS is developing.<br />
Stanley L. Schwartz, president of Technical<br />
Animations, Inc., discussed the development<br />
of Cinemotion and enumerated<br />
the governmental, industrial and military<br />
uses to which the process has been applied.<br />
Managers also discussed speeding up the<br />
return of trailers from theatres and were<br />
briefed on the new data-processing system<br />
now being installed at the home office.<br />
also in Techniscope and Technicolor.<br />
;<br />
third Hollywood production, with a $2,0i<br />
000 budget, will be "Scorpio," to be m:<br />
in Panavision and Eastman<br />
•<br />
Color, with<br />
tensive shooting in Florida and Jama:<br />
The three English productions will<br />
elude Cohen's original story, "Circu^<br />
Terror," featuring international circus 1<br />
and with a budget of nearly $1,000,4<br />
"Murder in the Night," to be filmed<br />
Pinewood Studios in London and direi^<br />
by Robert Tronson, and "Pit of Darkne<br />
based on the novel by Hugh McCutch<br />
and directed by Lance Comfort, who<br />
has written the screenplay.<br />
Cohen soon will announce release<br />
distribution plans, as well as produci<br />
dates on the entire slate. He is now he<br />
quartered at Producers Studio in Ho<br />
wood and his London office is at<br />
Wardour Street.<br />
Concept Sets 3 Films Yeai<br />
HOLLYWOOD — Mam-ice A. Krou<br />
producer at Concept Productions Corp.,<br />
nounced that three pictures a year, wl<br />
a fall 1964 commencement, are the cc<br />
pany's plans since moving their home b<br />
activities to Toronto, Canada. W. J. Bi<br />
has been appointed Canadian represen<br />
tive and Hugh Sedgwick has been retai!<br />
as legal counsel for the firm. Concej<br />
west coast regional office will hencefo.<br />
be located in Beverly Hills. i<br />
AT MOUNTAIN SESSION—In attendance at the Rocky Mountain Motion<br />
Picture Theatre Ass'n convention in Denver, left to right: Leon Hoofnagle, Commonwealth<br />
Theatres; Dennis Montee, Wooten Theatres, Hutchinson, Kas.; Douglas<br />
Lightner, Commonwealth Theatres general manager; actor Cliff Robertson; Fred<br />
Souttar, Fox Midwest Theatres, Kansas City, Mo.; Richard H. Orear, president,<br />
Commonwealth Theatres, Kansas City, and Jay Wooten, Hutchinson, Kas., exhibitor<br />
and president of the United Theatre Owners of the Heart of America.<br />
BOXOFFICE June 1, 1!
Tistafe TOA to Convene<br />
liMemphisOct.27,28<br />
a;MPHIS—The Tristate Theatre Ownis<br />
TOA affilate) will hold its annual<br />
ori-ntion at Hotel Chisca Plaza in MemihiTuesday<br />
and Wednesday, October 27.<br />
18.1'he dates were selected at a meeting<br />
if e board of directors in Memphis last<br />
i-ee and the announcement was made<br />
=H=<br />
=^^=<br />
Grard to Head Publicity<br />
Fir Rogers' Fund-Raising<br />
id Doherty. president of the Ti'iState<br />
)y<br />
)raiization, also known as the Theatre<br />
Dwpi's of Arkansas, Mississippi and Ten-<br />
1<br />
liW YORK—Philip Gerard, Universal<br />
'icires eastern advertising and publicity<br />
director, has been<br />
named national publicity<br />
chairman for<br />
^^^^<br />
the second consecutive<br />
year of the en-<br />
^? ^^^K tertainment and communications<br />
Indus-<br />
I^'CMsp^^^^^ tries' 1964-65 fundi^<br />
~i«Mt^^^ft<br />
raising drive on be-<br />
half of the Will Rog-<br />
tW IIj^^H<br />
u^^^^^M ers Hospital and the<br />
Iv^^^^^^^l O'Donnell Memorial<br />
^^^^^^^^ Research Laboratories<br />
at S a r a n a c<br />
'hilip Gerard<br />
Lake, according to<br />
Kiry H. "Hi" Martin, national chairman<br />
)f le drive for the second year.<br />
;erard will announce the names of the<br />
cchairmen and the members of his commtee<br />
from distribution and exhibition<br />
5l|-tly.<br />
Sanley Colbert in Deal<br />
Vith Youngstein & Col.<br />
':0LLYWOOD—A long-term deal has<br />
bill signed by Columbia Pictm'es and Max<br />
Ylmgstein Productions with Stanley Colb't<br />
Productions calling for Colbert to pro-<br />
[J*e featui-es for both the Youngstein<br />
copany and independently for Columbia,<br />
it'vas amiounced Monday i25) by M. J.<br />
F;nkovich, Columbia first vice-president<br />
iii;harge of global production. Colbert alwdy<br />
is in discussions with Youngstein<br />
r'arding initial projects.<br />
I'he dual deal is considered a major<br />
3 by Columbia and Youngstein toward<br />
imenting and accelerating Youngstein's<br />
f ore film slate, which includes "A Cook<br />
f Mr. General," "The Man Who Killed<br />
Ucoln" and "The Green Beret."<br />
7 to Highlight 'Empire'<br />
raw YORK—The CBS-TV "Roots of<br />
edom" special on Wednesday (3) evetjig<br />
titled, "In Defense of Rome," will<br />
itlight "The Pall of the Roman Empire."<br />
e program was produced in Rome and<br />
Jidrid on the sets of the Samuel Bronston<br />
tJduction, released by Paramount. James<br />
ijison, one of the stars of the picture,<br />
i|<br />
featured in the TV program. Scenes<br />
j'lude the Roman Forum and Coliseum.<br />
Ve program will reveal how Roman law<br />
ntributed to the western concept of free-<br />
Urges Exhibitors to Get<br />
On Pay TV Bandwagon<br />
NEW YORK—Paul Raibourn, Paramount<br />
Pictures Corp. vice-president long associated<br />
with that company's Telemeter pay<br />
TV operations, speaking before the New<br />
York Society of Security Analysts film<br />
forum here Thursday iMay 21), warned<br />
motion picture exhibitors to embrace pay<br />
TV before it is too late, and simultaneously<br />
predicted a phenomenal future for film producers.<br />
If theatres, which have battled pay TV<br />
for the last ten years, "continue their<br />
fight and do not embrace wired, direct payment<br />
TV, it may not be too long before<br />
the wheel of fate will have turned," Raibourn<br />
said, "and both broadcasters and exhibitors<br />
will not have taken advantage<br />
of the flood tide of interest in direct payment<br />
TV to set themselves up with the<br />
facilities to compete for access to the<br />
home set."<br />
Asserting that indications are that boxoffice<br />
admissions at motion picture theatres<br />
have improved over the last several<br />
years, Raibourn said the theatres now collect<br />
some $1.5 billion at the boxoffice, paying<br />
between $350,000,000 and $400,000,000<br />
to distributors and producers. In addition,<br />
he said, television pays another $70 to $80<br />
million to show these pictures after they<br />
have completed their theatre runs.<br />
Raibourn said the home videotape player,<br />
now being developed by at least 20 large<br />
electronics organizations, offers another<br />
threat to exhibitors. "When the home tape<br />
player arrives in quantity." he said, "the<br />
motion picture producer is going to have<br />
another way of exhibiting his pictures to<br />
the public for direct payment."<br />
He said that the future of the film producer<br />
is assured, with three possibilties existing:<br />
continuation of matters as they<br />
exist today with the supply of motion pictm'es<br />
for sponsored TV playing out and<br />
the values of residuals increasing, insti-<br />
Berger Strongly<br />
Favors<br />
Merger of TOA, Allied<br />
Minneapolis—Ben Berger, long a<br />
spokesman for the small exhibitor<br />
as well as a leader of North Central<br />
Allied, is no longer dubious about the<br />
effects of a merger between National<br />
Allied and Theatre Owners of America.<br />
He was formerly of the opinion<br />
that TOA was concerned primarily<br />
with the interests of the large circuits<br />
and that the interests of the<br />
two groups were at odds.<br />
Berger elaborated on his change of<br />
attitude at a recent NCA merger discussion,<br />
pointing out that "there is<br />
strength in numbers" and that united<br />
bargaining power should be the aim<br />
of both organizations. He continued,<br />
"Since the theatres are now controlled<br />
by individuals and not by film companies,<br />
it looks like the chances are<br />
for a good marriage. I feel it's going<br />
to be a good thing."<br />
tution by broadcasters and exhibitors of<br />
pay TV; or home tape recorders and players<br />
will come into operation.<br />
He pointed out that with direct pay TV<br />
systems, such as Telemeter, per home payments<br />
are as little as $100 and that amount<br />
is not paid by the family itself except as<br />
it uses the programs.<br />
"If the public allows itself to be propagandized<br />
into violent emotional reaction<br />
against a direct pay TV system," he said,<br />
"a $500 investment per home is what it<br />
will cost in the end and to have that freedom<br />
of choice in their home."<br />
Concerning the California initiative to<br />
outlaw pay TV, Raibourn said that it appeared<br />
to him the public would be "cu--<br />
cumscribed in the use which it can make<br />
of its own television set," if the law is<br />
passed in November. He added that it appeared<br />
that "in the state of California,<br />
it would be illegal to have a home tape<br />
player connected to the television set in<br />
the home and to play on it a tape which<br />
one has rented or paid for."<br />
"If the proponents of STV don't come<br />
up with some new argument.s which appeal<br />
to the public," he continued, "there is<br />
a likelihood that the measure, as proposed,<br />
will pass. Subscription Television,<br />
Inc., so far seems to have taken refuge<br />
in telling everybody that their lawyers<br />
have told them that the proposal is unconstitutional.<br />
What else they will do, time<br />
will tell us."<br />
Theatre Managers Contest<br />
Set by WB for '7 Hoods'<br />
NEW YORK—Warner Bros, will conduct<br />
a theatre-managers' incentive contest, offering<br />
$1,500 in cash prizes, in connection<br />
with the June 27 release of "Robin and the<br />
7 Hoods," starring Frank Sinatra, Dean<br />
Martin, Sammy Davis jr., Bing Crosby and<br />
Barbara Rush.<br />
"Robin and the 7 Hoods." a Sinatra Enterprises<br />
picture in Panavision and Technicolor,<br />
has already been set to open in<br />
1.361 first-run engagements during the<br />
summer, one of the company's "greatest<br />
mass bookings," according to Morey iRazz)<br />
Goldstein, WB vice-president and general<br />
sales manager.<br />
In the incentive contest, first prize of<br />
$500 in cash will go to the manager who<br />
submits what is judged the best local promotional<br />
campaign. A bonus prize of a<br />
set of First Plight golf clubs will be<br />
awarded for the most unusual single stunt.<br />
Judges of the contest will be Ernie Grossman,<br />
WB national director of exploitation<br />
and promotion; Fred Herkowitz, RKO Theatres<br />
director of advertising and publicity,<br />
and Harry Goldberg, Stanley Warner Theatres<br />
director of advertising and publicity.<br />
Award for Whitmore<br />
NEW YORK — The American Jewish<br />
Congress presented a special award to<br />
James Whitmore on May 26 for his contribution<br />
to race relations via his role in<br />
"Black Like Me," Continental release.<br />
XOFFICE June 1, 1964
Screen Trailer Boosts<br />
Strong's New Lamps<br />
TOLEDO — The Strong Electric Corp.<br />
believes not only in producing fine motion<br />
picture equipment, but also in giving exhibitors<br />
who install it an "assist" in selling<br />
the improved screen presentation to<br />
patrons. To this end, it has produced a<br />
35mm "talking" trailer which is available<br />
free to theatremen who install Strong's<br />
new Putura projection arc lamps.<br />
The trailer calls attention to the greater<br />
brilliance of the projected picture, "takes<br />
the patron into the projection room," showing<br />
the installation, and, by means of a<br />
split-screen effect, illustrates the degree<br />
of increased brilliance. The trailer then<br />
extends an invitation by the management<br />
to the patron to visit the projection room<br />
and see the lamps in operation.<br />
Theatremen who have used the trailer<br />
say that much goodwill has been created<br />
by inviting patrons to the booth, and that<br />
it helps patrons to appreciate the theatre's<br />
efforts to keep equipment up to date and<br />
to respect the financial investment involved.<br />
The trailer is available for two-week<br />
bookings.<br />
Wyatt and Nylen of FWC<br />
Win Burton Holmes Trip<br />
HOLLYWOOD—Harold Wyatt, Fox West<br />
Coast Theatres' district manager, and John<br />
Nylen, manager of the Stanford Theatre,<br />
Palo Alto, Calif., left Saturday (23) for<br />
a three-week trip to Europe as top showmanship<br />
winners of a contest sponsored by<br />
Burton Holmes Co., long established leader<br />
in the presentation of travel films.<br />
The Bm-ton Holmes Co. made its first<br />
entry into commercial motion picture theatres<br />
a year ago by presenting in over<br />
40 National General Corp. Theatres two<br />
travelog attractions, "Grand Tour" and<br />
"Italian Holiday." Robert W. Selig, NGC's<br />
vice-president of theatre operations, stated<br />
that the results were so gratifying that they<br />
intend to continue the program again this<br />
year.<br />
Tying in first-place honors with Nylen<br />
was Harry Francis, manager of the Crest<br />
Theatre, Long Beach, who received a 1964<br />
Volvo auto as his prize. Other prizes went<br />
to Dick Cone, manager of the Village<br />
Theatre, Claremont, Calif.; Roy Hill, Fairway<br />
Theatre, Kansas City, Mo., and Steve<br />
Moser, Ogden Theatre, Denver. Wyatt and<br />
Nylen will visit Holland, Belgium, France,<br />
Switzerland and England.<br />
Green Sheef Counteracts<br />
Censorship: Vanderhaar<br />
MINNEAPOLIS — Extensive use of<br />
The Green Sheet has helped overcome<br />
threats of censorship, according to Ray<br />
Vanderhaar, North Central Allied<br />
president.<br />
"By the broadest use of The Green<br />
Sheet we relieve the pressures from<br />
censorship when legislators next convene.<br />
The recommendations therein<br />
are a reputable guide for parents on<br />
film suitability," Vanderhaar declared.<br />
Clips from The Strong Electric<br />
Corp.'s 35mm trailer which it fiu--<br />
nishes free for two-week bookings to<br />
exhibitors who install its new Futura<br />
arc projection lamps. The two upper<br />
clips, by split-screen effect, illustrate<br />
the increase in brilliance with the new<br />
lamps. The lower scene shows an installation<br />
of the Futuras, and is followed<br />
by an invitation to patrons to<br />
visit the projection room.<br />
Andy Williams on Tour<br />
HOLLYWOOD — Andy Williams<br />
began<br />
his ten-day engagement across country<br />
with his opening at the Latin Casino<br />
in Philadelphia. His tour then takes him<br />
to Lake Tahoe, New Haven, Las Vegas,<br />
Minneapolis, Springfield, Ottawa and spots<br />
in South Dakota. While on tour Williams<br />
will plug his first motion picture, "I'd<br />
Rather Be Rich" for Ross Hunter and<br />
Universal.<br />
MGM's Quarterly Dividend<br />
NEW YORK—The board of directors of<br />
MGM has declared a quarterly dividend of<br />
37 ','2 cents per share on the outstanding<br />
stock of the company, payable July 15 to<br />
stockholders of record June 19, 1964.<br />
Bill Asher Mokes Caree!<br />
Out of AIP 'Beach' Filmj<br />
NEW YORK—With his third "B-clpicture<br />
for American International «<br />
pleted for national<br />
release July 24, with<br />
some 400 dates already<br />
set, William<br />
Asher, director of<br />
"Bikini Beach," as<br />
well as "Beach Party"<br />
and "Muscle Beach<br />
Party," now has time<br />
for some of his TV<br />
activities, in which<br />
he is also most active.<br />
Later, he will direct<br />
the fourth for AIP,<br />
Bill Asher.<br />
"Beach Blanket<br />
Bingo," probably in November, for rta<br />
in 1965.<br />
Asher's first for AIP, "Beach Party,'*<br />
made for approximately $650,000 ancti<br />
grossed $3,000,000 net to date. "Msi<br />
Beach Party," just getting its first res<br />
dates, was made for "approximately<br />
,i<br />
000 more," while "Bikini Beach" cost v<br />
over $700,000." he admitted, this inci<br />
being due to higher salaries to the feair<br />
players, etc. "Muscle Beach" has alu<br />
grossed over $1,500,000 and is runnir<br />
per cent ahead of the first "Beach"<br />
'i<br />
for AIP. All three have "happy thi<br />
dealing with surfing, drag racing and (J<br />
fads indulged in by the youngsters ari<br />
course, music and songs for Prj^<br />
Avalon and Annette Punicello to sing!<br />
pointed out.<br />
!<br />
His previous films were all dramatic<br />
eluding "Johnny Cool," which he mad<br />
United Artists release and which is "t<br />
treated as an art film abroad," Ashe:<br />
marked. It was through "Johnny C<br />
that Asher met his wife, Elizabeth W<br />
gomery, who was featured in the film<br />
is now to be the star of his next TV s(<br />
"Bewitched," in which she and A<br />
Moorehead both play witches. It is sc<br />
uled for ABC-TV starting this fall.<br />
won TV Emmy aM<br />
Asher, who also<br />
for his direction of "I Love Lucy"<br />
Dinah Shore shows in 1955 and 1959<br />
spectively, also directed the "Patty 1<br />
Show" in 1963, in addition to the pit<br />
'"Johnny Cool." Currently, the busy A<br />
is discussing another picture deal witl<br />
to sandwich in with his AIP "Beach"<br />
ture assignments.<br />
Goldwyn's First Sale to T<br />
HOLLYWOOD — Samuel Goldwyn<br />
nounced the first sale of the Samuel C<br />
wyn library of films to television. Pifl<br />
the pictures were licensed to Amalgam<br />
Television Services, Ltd. and Herald<br />
Television, Ltd. for showing in Austi<br />
They will be presented as "The Sa:<br />
Goldwyn Theatre of the Air," with<br />
casts starting July 1.<br />
300 July Dates for 'Dawn<br />
NEW YORK—United Artists has bo<br />
Charles K. Feldman's "The 7th Da<br />
starring William Holden, Susannah<br />
and Capucine, into 300 situations, bf<br />
ning in mid-July, according to Jame<br />
Velde, vice-president. The picture, w<br />
will be nationally released in late<br />
was filmed on actual locations in Ma<br />
BOXOFFICE June 1,
k<br />
. . John<br />
. . . Walt<br />
. . Hal<br />
. . Slim<br />
. Walter<br />
. .<br />
1(oU^ft4MMd ^e^Kint<br />
C (rODUCTION spurt is seen with nine<br />
iilms scheduled to face the cameras<br />
)rUne. Eight of the films are from maji-jompanies<br />
and one is an independent.<br />
orhe same month last year there were<br />
nl'five features announced for producoistarts.<br />
The June schedule is slightly<br />
njr the previous month, which had 11<br />
on the lineup.<br />
iq<br />
:cjuMBiA<br />
gip OF Fools. Stanley Kramer proiKi<br />
and directs this drama of a steamship<br />
tiring from Vera Cruz to Bremerhaven,<br />
\ )32, and will develop it on a "Grand<br />
scale. The story was written by<br />
[Oil"<br />
:aierine Anne Porter and scripted by<br />
.b Mann. Cast consists of Vivien Leigh,<br />
ul.ne Signoret, Jose Ferrer, Lee Marvin,<br />
js'r Werner, Elizabeth Ashley, Jose<br />
}rio, George Segal, Michael Dunn and<br />
lez Ruhmann.<br />
>/AMOUNT<br />
isoRDERLY ORDERLY. Frank Tashlin proic3<br />
Jerry Lewis with a comedy about a<br />
io''ital orderly who wants to be a doctor,<br />
lulunfortunately has sympathy pains for<br />
,ir;he patients. Jerry acts as executive<br />
)rucer, with Paul Jones handling prolu'ion<br />
and Tashlin directing. The girl<br />
efs haven't been cast in this story starit<br />
Lewis.<br />
:n)iTH. Danny Mann, director, is aleiy<br />
in Israel, on this Kurt Unger proli<br />
ion. J. P. Miller did the screenplay on<br />
ir, unpublished "novella" by Lawrence<br />
Dtell about a woman, played by Sophia<br />
who was placed in a prison camp by<br />
j(!;n,<br />
If' husband, a Nazi. She was smuggled<br />
ri a "Kibbutz," in Israel and then<br />
iejches for her child, who was with her<br />
ii|oand.<br />
|} Harm's Way. The novel by James Basiq<br />
is the source of Otto Preminger's story<br />
iein World War II, following the bombing<br />
DPearl Harbor. It concerns the personal<br />
:iis of naval men immediately following<br />
tl' catastrophe, and will be filmed in Pearl<br />
H;bor. The imposing cast is headed by<br />
J»n Wayne, Kirk Douglas and Patricia<br />
N.l, Tom Tryon, Paula Prentiss, Brandon<br />
DWilde, Jill Haworth and Dana Andrews.<br />
nItro-goldwyn-mayer<br />
iiiRL Happy. This new Elvis Presley ronlntic<br />
comedy with music has a Florida<br />
sf-ing, and is based on an original by R. S.<br />
Am and Harvey Bullock. Shelley Fabares<br />
p!ys opposite Presley in the story about a<br />
njht club entertainer who falls in with a<br />
cppus crowd during an Easter vacation<br />
iJthe southern resort of Port Lauderdale.<br />
J Pasternak is the producer with Boris<br />
^!al as director.<br />
I'JIVERSAL<br />
|iRT OF Love. Carl Reiner's tongue-in-<br />
(jiek approach to the problem of a mod-<br />
^1 artist, who is worth more as a great<br />
ijn, when he is dead; the contemporary<br />
• By SYD CASSYD<br />
liiblem of most young artists is the settig<br />
in Paris, of this story, from an<br />
tginal by Richard Allan Simmons and<br />
illiam Sackheim. The Ross Hunter production<br />
will be directed by Norman Jewison<br />
and has James Garner, Dick Van Dyke,<br />
Elke Sommer and Angle Dickinson in the<br />
cast.<br />
UNITED ARTISTS<br />
A Rage to Live. This Mirisch Production<br />
will be produced by Lewis Rachmil and<br />
directed by Walter Grauman from a<br />
screenplay by John T. Kelly. The novel by<br />
John O'Hara concerns a sexually promiscuous<br />
16-year-old girl, classed as a nymph,<br />
who gets married and fails miserably because<br />
she is unable to get away from<br />
escapades. Suzanne Pleshette, Ben Gazzara<br />
and Bradford Dillman have been set<br />
for starring roles.<br />
COSNAT PRODUCTIONS<br />
The Candidate. Robert Angus will join<br />
his old army buddy, Stanley Cortez,<br />
cameraman, in a Maurice Duke-produced<br />
story, set in contemporary Washington.<br />
The short story by Frank Moceri was<br />
scripted by Quentin Vale and covers the<br />
problems and drama of influence peddling<br />
in the nation's capital. The film will be<br />
lensed at Goldwyn Studios. June Wilkinson<br />
and Mamie Van Doren will star.<br />
"A Pine Madness," the $10,000 awardwinning<br />
novel by Elliot Baker, will go into<br />
a joint production deal at Metro-Goldwyn-<br />
Mayer. A serio-comic novel dealing with a<br />
contemporary poet, it will be produced by<br />
Jerome Hellman and directed by Delbert<br />
Mann, with Hellman's Pan Arts Company,<br />
and Delbert Mann's Biography Productions<br />
sharing in the deal with MGM. Baker will<br />
screenplay his novel under the deal which<br />
was announced by Robert M. Weitman,<br />
studio head of MGM .<br />
Ford and<br />
Bernard Smith will produce "Chinese<br />
Finale" at MGM. Ford will direct, and<br />
Smith will produce, the dramatic adventui'e<br />
story of the Chinese-Mongolian border<br />
of 1935, when war lords dominated the<br />
country. The duo of coproducers did "How<br />
the West Was Won" for the same studio<br />
and recently completed "Cheyenne Autumn"<br />
for Warner Bros. ... A Pandro S. Berman<br />
production at MGM wiU be the first Hollywood-produced<br />
film for Guy Hamilton, who<br />
has been signed to direct "The Venetian<br />
Affair," which will roll next year, and is<br />
based on Helen Maclnnes' current bestselling<br />
novel. Hamilton comes from direction<br />
chores on a Sean Connery film in London<br />
. . . "Maya the Magnificent," the story<br />
which Frank and Mamice King will produce<br />
in the Far East, possibly Ceylon, will have<br />
scenes with 1,000 elephants. The pair will<br />
produce for Metro-Goldwyn-Mayer release,<br />
later this year.<br />
.<br />
H'<br />
Aubrey Schenck will make a space special,<br />
similar to his "Robinson Crusoe on<br />
Mars," and has started di.scu.ssions with<br />
Col. John Glenn for a po.ssible role, when<br />
the hero retires from the Marines<br />
Edward Lewis will produce for United Artists<br />
release a screen version of "The Confessor,"<br />
with John Frankenheimer directing.<br />
Lewis John Carlino, young playwright, will<br />
do the script. Tony CurtLs and Henry Fonda<br />
will star, in the adaptation of the novel<br />
by Jackson Donahue. "The Confessor" will<br />
be a Mirisch Co. presentation. The story<br />
concerns a controversial study of a compulsive<br />
personality ... A 20-minute color<br />
short subject, featuring surfers, titled,<br />
"Sui-f on the Wild Side," goes before the<br />
cameras and will be distributed nationally<br />
by Seymour Borde and Associates. Steve<br />
Ellis narrates Pickens narrates<br />
.<br />
"Dundee's Dandies," a 27-minute color<br />
short on Hollywood stuntmen working in<br />
Jerry Bresler's production of "Major Dundee"<br />
for Columbia release. He played a role<br />
WARNER BROS.<br />
The Great Race. Blake Edwards goes all<br />
the way on the story which he created, and<br />
then scripted with Arthur Ross, and will as the Major who rode the A-bomb at the<br />
direct, with Martin Jurow producing. In end of "Dr. Strangelove". .<br />
Shenson<br />
is shooting a theatre trailer on the<br />
Super Panavision and Technicolor, the<br />
Blake Edwards production stars Tony Curtis,<br />
Jack Lemmon, Natalie Wood, Peter Beatles show.<br />
United Artists' "A Hard Day's Night," the<br />
Falk and Keenan Wynn. The turn-of-thecentury<br />
comedy calls for the high speed Michael Gordon, following his success<br />
of the early 1900s, in a colorful roadrace in in directing Universal's "Pillow Talk," the<br />
Europe. Production budget calls for a Oscar winner, has been signed for "The<br />
multi-million dollar expenditure.<br />
Favor," with the impressive lineup of Rock<br />
Hudson, Leslie Caron, and Charles Boyer.<br />
Edward Muhl, Universal vice-president,<br />
stated it would be a Universal-Lankershim<br />
coproduction deal. Stanley Shapiro and<br />
Nate Monaster wrote the script and Shapiro<br />
will produce, with Robert Arthur as<br />
executive producer. An August start is indicated<br />
. Wallis has signed a screenwriter<br />
to start on the script of the bigbudget,<br />
all-star western, "The Song of<br />
Katie Elder," with production slated at<br />
Paramount this fall. Allan Weiss, the writer<br />
who drew the assignment, co-authored<br />
"Roustabout," the Elvis Presley starrer . . .<br />
Joe Pasternak's new Elvis Presley film,<br />
"Girl Happy" will be directed by Boris<br />
Sagal with choreography by David Winters<br />
at the MGM lot . . . Peter Fonda moves<br />
into the daring area of controversy, feeling<br />
it deserves exploration, and has purchased<br />
the Howard Fast novel, "Conceived in Liberty,"<br />
to film as an independent production<br />
Following the success of Africa<br />
. . . as a locale, Marshall Thompson is working<br />
on an Ivan Tors production called "Clarence,<br />
the Cross-Eyed Lion," a comedy. Another<br />
interesting title is "Zebra in the<br />
Kitchen," to be lensed in the United States.<br />
Disney has set Byron Paul to direct<br />
his third pictm-e for the magnate of<br />
Burbank, titled, "Gallegher." The film will<br />
roll in June.<br />
Mb<br />
With a July 15 starting date set for the<br />
new Mirisch Corp., "The Hallelujah Train,"<br />
at a Gallup, N. M., location, John Sturges,<br />
producer-director of the property, signed<br />
Burt Lancaster, Lee Remick, Jim Hutton<br />
and Pamela Tiffin for four of the six<br />
starring roles. Screenplay 'was written by<br />
John Gay based on the novel by Bill Gulick<br />
. . . Cliff Robertson has approved the<br />
script of "The Hiroshima Pilot," the story<br />
based on the man who hit the town with<br />
the A-bomb.<br />
XOFFICE June 1, 1964<br />
9
the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new ii<br />
ore reported, ratings are added and averages revised. Computation is in terms of percentog<br />
i<br />
BOXOFFICE<br />
BAROMETE<br />
This chart records the performance of current attractions in the opening week of their first ruiji<br />
relation to normal grosses as determined by the theatre managers. With 100 per cent as "nonj<br />
the figures show the gross rating above or below that mark. (Asterisk * denotes combination («<br />
3<br />
i Advance (o the Rear iMGM)
. . You<br />
jjlznick Trophies to<br />
^istroianni, '8<br />
VT!<br />
ll;W YORK—The David O. Selznick<br />
Jo'en Laurel trophies for 1964 were<br />
wided to Marcello Mastroianiii. Italian<br />
for "his consistent and distinguished<br />
ibutions to international artistry," to<br />
iki Kurosawa, Japanese director for<br />
istent contributions to international<br />
iinrstanding through the creation of moioi<br />
pictui'es of artistic distinction," and<br />
^derico Fellini's "8 '2," as "the motion<br />
)ic:ie of artistic distinction which made<br />
htgreatest contribution to international<br />
mirstanding during the awards year."<br />
uJaI STEVENSON PRESENTER<br />
,llai E. Stevenson, U.S. Ambassador to<br />
h( United Nations, made the formal pres-<br />
•n'tions of the 1964 awards and George<br />
stieirs jr., director of the motion picture<br />
leilce of the U.S. Information Agency at<br />
hi U.S. Mission to the United Nations<br />
vJnesday i27). Piero Vinci, Ambassador<br />
16 U.S. from Italy, accepted the trophy<br />
oiMastroianni, who is in Italy; Akira<br />
vlJsui, Japan's Ambassador to the United<br />
•ii,on&, accepted Km-osawa's trophy and<br />
loph L, Mankiewicz, American director,<br />
iclpted the award for Fellini.<br />
Iver Laurel medals for "contributions<br />
o'lternational understanding while maina'lng<br />
high standards of artistic artistry<br />
v(i; presented to Bryan Forbes' British<br />
il. "The L-Shaped Room," which was<br />
ic'pted by British actor Emlyn Williams;<br />
oindsay Anderson's British film, "This<br />
Silting Life," which was accepted by<br />
3)ish director Peter Glenville; and to<br />
riy Richardson's "Tom Jones," which<br />
vr accepted by R. W. Jackling, deputy<br />
jf'iianent representative to the United<br />
"liions from U.K.. to Dino Risi's Italian<br />
'i 1, "The Easy Life," which was accepted<br />
3; American actress Joan Fontaine; to<br />
ijianno Olmi's Italian film, "The Sound<br />
3ii Trumpets," which was accepted by<br />
\erican actor Anthony Perkins; to Ingr.'<br />
Bergman's Swedish film, "Winter<br />
Liiit," which was accepted by Sverker C.<br />
Mrom, U.S. Ambassador from Sweden,<br />
ii' to Andrei Tarkovsky's Russian film,<br />
Name Is Ivan," which was accepted by<br />
'ly<br />
2 Nikolai Tiofimovich Federenko, Amiisador<br />
to the United Nations from<br />
D .S.R.<br />
CiTRIBUTORS AND JURY<br />
ilastroianni is the star of "8V2," which<br />
sjlistributed in the U.S. by Embassy Pic-<br />
;
—<br />
—<br />
—<br />
—<br />
—<br />
—<br />
—<br />
'<br />
'<br />
'Chalk Garden' Strong 195 in N.Y.;<br />
What a Way to Go!' Big 2nd Week<br />
NEW YORK—As the three-day Memorial<br />
weekend approached and the warm<br />
weather continued, many New Yorkers and<br />
the out-of-town visitors headed for the<br />
World's Pair but enough patrons stayed in<br />
Manhattan to give "The Chalk Garden" a<br />
smash opening week at the Radio City<br />
Music Hall and bring strong business to<br />
"Viva Las Vegas." the Elvis Presley musical<br />
which attracted the teenagers in its first<br />
week at the Forum. Also very big was the<br />
second week of "What a Way to Go!" at<br />
the Ciiterion and the east side Sutton Theatre.<br />
However, the longer-running pictures,<br />
many of them Showcase attractions which<br />
had played at the Music Hall or other<br />
houses, were way off. including the third<br />
and final weeks of "The World of Henry<br />
Orient" and "The Best Man" at the RKO<br />
Palace and the Astor, respectively: the 17th<br />
and final week for "Dr. Strangelove." at<br />
the Victoria and the east side Baronst;<br />
"The Third Secret." in its fourth week at<br />
the Trans-Lux East, and even "The Empty<br />
Canvas." which slipped badly at the Embassy<br />
and the east side Mm-ray Hill, after<br />
a strong opening week.<br />
While "Becket." in its 11th week of twoa-day<br />
at Loew's State maintained a healthy<br />
pace, "It's a Mad. Mad, Mad, Mad World"<br />
slipped a bit in its 27th week of two-a-day<br />
at the Warner Cinerama and "Cleopatra"<br />
continued just fair in its 50th week at the<br />
Rivoli. "The Pall of the Roman Empire,"<br />
which has also been dropping off, was fair<br />
in its ninth and final week of two-a-day at<br />
the DeMille and switched to three performances<br />
daily and lower prices May 29, The<br />
next two-a-day film will be "Circus World,"<br />
which will open at Loew's Cinerama June<br />
24.<br />
Again, many of the art house pictures<br />
did well, always including "Tom Jones," in<br />
its 33rd week at Cinema I; "The Organ-<br />
Business Can Be Better!<br />
There is nothing wrong with<br />
Theatre Business that a<br />
"good picture" cannot cure<br />
unless Your Theatre has:<br />
POOR SEATS<br />
BAD SIGHT LINES<br />
DIRTY DRAPERIES<br />
SOILED WALL COVERINGS<br />
Take a good look at your chairs and evaluate<br />
the facts. If they need recovering, rebuilding,<br />
new bocks, hordwore, repainting or respocing—<br />
WE ARE YOUR "MAN"<br />
Guaranteed work. Your chairs will be as good<br />
as new. Your drapes will look fresh and inviting.<br />
And for safety sake we will flameproof per legal<br />
requirements to avoid possible trouble as your<br />
business<br />
improves.<br />
Call or write today.<br />
Estimates cheerfully given.<br />
NEVA-BURN PRODUCTS CORP.<br />
262 South St. New York 2, N. Y.<br />
Tel. YU 2-2700<br />
I<br />
izer," in its third week at the Coronet; "The<br />
Servant," in its tenth week at the Little<br />
Carnegie, and "Yesterday, Today and Tomorrow,"<br />
in its tenth week at the Festival<br />
and Loew's Tower East.<br />
In addition to return engagements of<br />
"The Longest Day" and "The Bridge on<br />
the River Kwai," which opened May 27<br />
at the Paramount and the Victoria, respectively,<br />
"A Distant Ti'umpet" opened at<br />
the RKO Palace, along with "Muscle Beach<br />
Party," the same day and two foreign<br />
films, "Disorder" and "The Night Watch"<br />
also started.<br />
(Average Is 100)<br />
Astor—The Best Man (UA), 3rd wk. of Showcase. .120<br />
baronet<br />
1 or. Strangelove H.0I), 7fh wk IIU<br />
beekman South Pacific (^Gtti-Fox), reissue,<br />
2nd wk 100<br />
Carnegie Hall Cinema—Dimko (Artkino), 10th wk. 115<br />
Cinema Tom Jones (UA-Loperf), 33rd wk 150<br />
Cinema Cool World (Wiseman), 4th wk I 2U<br />
II<br />
Coronet The Organizer (Cont'l), 3rd wk 150<br />
Criterion—What a Way to 1.0! (20fh-Fox), 2nd wk. 185<br />
UeMille The Foil of the Roman Empire (Para),<br />
yth wk. of fwo-a-day 135<br />
Embassy The Empty Canvos (Embassy), 2nd wk. 140<br />
t-estivol Yesterday, Today and Tomorrow<br />
(Embassy), 1 0th wk 1 30<br />
5th Avenue—The Silence (Janus), 4th wk 130<br />
Fine Arts Don't Tempt the Devil (UMPO), 4th wk. 135<br />
Guild-Murder She Said (MGM), Murder at the<br />
uollop (MGM), reruns 1 20<br />
Little Carnegie The Servant (Landau), 1 0f h wk. 135<br />
Loew's Cinerama Windjammer (Cinerama), reissue,<br />
4fh wk 130<br />
Loew's Becket (Para), 11th wk. of fwo-aday<br />
State<br />
160<br />
Loew s Tower East Yesterday, Today and Tomorrow<br />
(Embassy), 1 0th wk<br />
Murray Hill<br />
1 30<br />
The Empty Canvos (Embassy), 2nd wk. 120<br />
Normandie Shakespeare Film Festival (SR), 2nd wk. 125<br />
Paramount South Pacific (20fh-Fox),<br />
reissue, 2nd wk 125<br />
Pans Children of Paradise (Pathe), revivol,<br />
4fh wk 135<br />
Plaza— Chaplin Film Festival (5R), 25th wk 135<br />
Radio City Music Hall—The Chalk Garden<br />
(Univ), plus stage show 195<br />
Rialto—The Silence (Janus), 16th wk 120<br />
Cleopatra (20th-Fox). 50th wk. of two-a-day 120<br />
Rivoli<br />
RKO Palace The World of Henry Orient (UA),<br />
3rd wk. of Shovvcose 110<br />
Sutton—What a Way to Go! (20th-Fox), 2nd wk. 175<br />
34th Street East— Black Like Me (Cont'l) 140<br />
Toho The Rikisho Man (Toho), revival 125<br />
Trans-Lux The Third Secret (20th-Fox),<br />
East<br />
4th wk 120<br />
Trans-Lux 52nd St. Week End (Cinema-Video),<br />
4th wk 125<br />
Victoria— Dr. Strangelove (Col), 17th wk 110<br />
Warner— It's a Mad, Mod, Mad, Mod World<br />
(UA-Cinerama), 27th wk. of two-a-day 170<br />
World— Psychomonia (Victoria), 1 5th wk 135<br />
"Best Man' 110 Best Gross<br />
In Very Slow Buffalo<br />
BUFFALO—Presummer doldrums, coupled<br />
with a string of reissues, held all<br />
grosses to low figiu'es. There was not a<br />
strong show in the lot, as the theatres<br />
hopefully prepared for an upsurge over the<br />
Memorial Day holiday.<br />
Buffalo Pillow Talk (Univ); Operation Petticoat<br />
(Univ), reissues 100<br />
Center The Strangler (AA); Cry of BaHle (AA). ... 95<br />
Century. Kensington South Pacific (20th-Fox),<br />
reissue, 3rd wk 05<br />
Cinema, Amherst—The Best Man (UA)<br />
1<br />
110<br />
Granada Tomohine (MGM), 2nd wk 95<br />
Paramount Goliath and the Sins of Babylon<br />
Samson and the Slave (AlP) (AlP); Girl 100<br />
'Shock Treament' in 120 Bow<br />
As Only Baltimore Ne'wcomer<br />
BALTIMORE—A presimimer heat wave<br />
over the weekend created competition for<br />
movies as amusement seekers were lured<br />
outdoors. With only one new attraction on<br />
first-rmi screens, boxoffices slipped below<br />
customary weekend grosses. The newcomer,<br />
"Shock Treatment" did, in the<br />
management's words, "fairly well." Among<br />
holdovers, "Yesterday, Today and Tomor-<br />
,<br />
row" and "Tom Jones," the latter at aa<br />
house, were in the lead.<br />
. i<br />
Five West Dr. Strangelove (Col), moveover<br />
Chorles Tom Jones (UA-Lopert), 13th wk.<br />
12th wk<br />
Hippodrome The Hustler (20th-Fox); The<br />
Little<br />
Stripper (20fh-Fox), reruns<br />
The Silence (Janus), 3rd wk<br />
['.','/<br />
Mayfair Yesterdoy, Today and Tomorrow<br />
(Embassy), 3rd wk ,<br />
New Shock Treatment (20th-Fox)<br />
,<br />
Playhouse— Lilies of the Field (UA). rerun, '6f'h"w<br />
Senator The Pink Ponther (UA), 10th wk<br />
Stanton A Globol Affair (MGM), 2nd wk
I<br />
A STATEMENT OF PRINCIPLE<br />
The Danish prize-winning motion piclnre "Week En«r' was exhihiled al a fihn festival in<br />
San Franeiseo, some months ago. It is our opinion tliat it is a fine pieee of filmed art. This<br />
opinion was shared by the audience, the erities and the judges.<br />
As film distributors, we noted, with trepidation, that the explosive words "banned" appeared<br />
on literature about the fihn. We were surprised.<br />
We feel that a distributor has a moral obligation to determine that his film release meets<br />
the standards of our culture. We examined the film for the possible impact on our society.<br />
Is it honest in its motivation? Is it honest in its treatment of the subject matter? Because<br />
it is a highly controversial subject, we used these guides to value judgments and concluded<br />
that our questions were answered in the affirmative. Many of the nation's critics shared<br />
our<br />
views.<br />
We became the distributors of "Week End."<br />
We are not preachers . . . we are businessmen, We feel that it is our right to display<br />
films which meet our ethical and moral standards, We believe that all of the arts have their<br />
own language, and it's a universal one.<br />
Therefore, it was with some surprise that we noted the Legion of Decency had reported<br />
that our film was "condemned." It is their right to hold opinions and to publish them. This<br />
is the American way. But we reserve the right to disagree. We believe that this label on<br />
"Week End" is unfair and unjust.<br />
It carries with it an unwarranted stigma, on this film, of something outside the pale of<br />
respectability. We firmly believe we are correct in our rating.<br />
We outlined our opinions to this group, because, while we respect their views as<br />
related<br />
to their own members, we don't feel that this is the view of all Americans. In the face of what<br />
we considered overwhelmingly strong evidence to the contrary, the Legion of Decency has, this<br />
week, refused to change its labeling of the film. We think they are wrong.<br />
We are, therefore, forced, as independent businessmen, proud of the heritage of our<br />
standards, to call upon you, the exhibitors of the nation, to look at "Week End" not in terms<br />
of pressures upon you because of the label<br />
of content of the film as "good," or "bad," but<br />
because it is a property drawing large audiences who do not have the same opinion as the<br />
Legion of Decency.<br />
If you feel, as we do, we should like you to book "Week End" in your theatre,<br />
or chain.<br />
In some cases, this might be a courageous action. We will understand if you cannot face the<br />
pressures. If you do book it, we believe that a board of opinion-makers in your community,<br />
of ministers of all faiths, along with psychologists, educators and lay persons from all religions<br />
and creeds should comment on its value to the art of filmmaking, and a comment on our life.<br />
June 1st, 1964<br />
CIIMIEMA\=VII[B]IEO lllIlTlEIRriATlllOIlAML IWC.<br />
CARTHAY STUDIOS-5907 WEST PICO BOULEVARD, LOS ANGELES 35, CALIFORNIA CODE 213 WE 8-2101<br />
jXOFnCE :: June 1, 1964 E-3
. . . The<br />
. . Herb<br />
. . The<br />
. . Claude<br />
. .<br />
'<br />
ALBANY<br />
H windstorm striking about 5 pjn. in the<br />
Hyde Park area ripped the screen of<br />
the 9-G Drive-In operated by Alan Iselin.<br />
The airer was closed one night for repairs<br />
new 1,000-seat Branche Theatre,<br />
constructed by James Branche and associates<br />
at Latham, was opened May 26<br />
with "Mail Order Bride" and "Tamahine"<br />
on the screen . Scotia Art Theatre<br />
presented "Arturos Island," advertising it<br />
as the winner of the best picture at the San<br />
Sebastian Film Festival.<br />
Father Edward F. English, a former<br />
chaplain of Albany Variety Club, became<br />
pastor of Sacred Heart Church in Castleton.<br />
Father English, diocesan director of<br />
radio and television, had been at St.<br />
George's Church at Pittstown since June<br />
1962 . Kaye, assistant director of<br />
the news department at WAST and an<br />
active member of Tent 9, has been elected<br />
president of the recently formed Capital<br />
District News Broadcasters Ass'n. Ken<br />
Parker of Schine's WPTR was chosen secretary-treasurer.<br />
The Knickerbocker News ran a three-column<br />
picture of Chief Barker Adrian Ettelson<br />
presenting a check to assistant publisher<br />
Roger Coryell for the Camp Thacher<br />
fund. Former Chief Barker Al Kellert<br />
smilingly looked on. Picture copy read:<br />
"The Variety leaders urged all groups and<br />
individuals to contribute generously to this<br />
fund for sending 400 underprivileged boys<br />
to camp this summer." Another photograph<br />
had ex-Chief Barker G. G. Brandon Donahue<br />
giving a check: a third, Artie Greene,<br />
member of the Variety crew, accepting a<br />
donation from an official of an Albany taxi<br />
company. Gene Teper, veteran barker, is<br />
also a worker for the cause, sponsored this<br />
year by Capital Newspapers. The goal is<br />
$18,000.<br />
Mrs. John J. McGrath, wife of the Albany<br />
Theatre Supply Co. head, was again<br />
a neighborhood winner in the tulip display<br />
contest conducted as part of Albany's Tulip<br />
Festival . Watkins, Strand boothman,<br />
made the first weekend trip of the<br />
season to his camp at Law's Island in Lake<br />
Champlain. He rented another camp, at<br />
Crooked Lake, to a Ti-oy resident.<br />
Bill Hebert, assistant general manager of<br />
Iselin Theatres, renewed acquaintances<br />
with Harry Unterfort, zone manager for<br />
Schine Theatres out of Syracuse, at a recent<br />
industry conference in New York .<br />
A walking encyclopedia on film history,<br />
pictures and distributor representatives is<br />
Dick Hayes, Paramount booking manager.<br />
Filmrow men term his memory "extraordinary."<br />
Six WB Shorts Releases Set<br />
HOLLyWOOD—Six Technicolor motion<br />
picture short-subjects will be released by<br />
Warner Bros, in the next six weeks. Included<br />
are five cartoons: "Pests for<br />
Guests," "The Iceman Ducketh," "War and<br />
Pieces,"<br />
"Birds Anonymous" and "Hawaiian<br />
Aye Aye." A two-reel "Worldwide Adventure<br />
Special," titled "Silver Lightning,"<br />
will be released for the Memorial Day<br />
holiday.<br />
BUFFALO<br />
Cuburban Tonawanda has adopted<br />
censing and regulation ordinanc<br />
drive-in theatres, although there at<br />
such operations in the city limits. Tli<br />
cense is $1 a car speaker a year. Thjl<br />
specifies no speaker can carry more};<br />
200 feet outside the drive-in and thaft<br />
car speakers may operate after Uj<br />
Penalty for violation is $50 each ofi<br />
The Tonawanda council backed down<br />
attempt to deny a building permit tc<br />
than Dickman and Harry L. Berkson.i<br />
herst, to build an $80,000 drive-in at '%<br />
street and Eggert road, when the ^<br />
cants threatened to bring court actior!<br />
Then Kenmore Theatre property at<br />
Delaware was sold to Joseph Bona of T<br />
wanda for approximately $145,000.<br />
l<br />
building includes the Kenmore Thi<br />
1,600-seater closed about four- yeai<br />
second floor bowling alley, also closed<br />
16 stores on the street level. Henry E<br />
jr. and Paul Kelly headed the selling<br />
pany. Bona said he plans to spenci<br />
wards to $150,000 for renovations.<br />
Myron Gross of Cooperative The<br />
took his own poodle to the Statler t<br />
Hotel to meet Michel, the poodle st;<br />
"Wild and Wonderful" who does a<br />
routine. Dave Kane, Universal, had<br />
in town.<br />
Attending the circus, Saints and Siij<br />
annual convention at Virginia Beach<br />
i<br />
Bob Boasberg, brother of Charlie 3<br />
berg of Paramount Pictures, and a (<br />
other prominent Buffalo members o:<br />
organization.<br />
EVERY<br />
WEEK<br />
Opportunity<br />
in<br />
Knocks<br />
BOXOFFICE<br />
• CLEARING HOUSE for Classified Ads<br />
• SHOWMANDISER for Promotion Ideas<br />
• FEATURE REVIEWS for Opinions on Current Films<br />
• REVIEW DIGEST for Analysis of Reviews<br />
Don't miss any issue.<br />
Handy subscription blank on last page.<br />
E-4 BOXOFFICE :: June 1.
. . Otis<br />
27 ) . The<br />
28<br />
.<br />
rALTIMORE<br />
•r<<br />
Schmuff and Vernon Nolle, exectives<br />
of Dm-kee Enterprises, along<br />
itIEd Bigley. Washington branch manje<br />
for United Artists, and Bill Moore.<br />
of the Senator Theatre, were<br />
,a,.ger<br />
OS to press, radio and TV for screening<br />
f 'irom Russia With Love" at the Senator,<br />
hr occasion was unusual in that the<br />
los were served dinner at an exclusive<br />
sHirant opposite the theatre and later<br />
rd vodka by a tunic-clad Russian while<br />
heJarty sat in a glass-enclosed section<br />
psiirs and watched the film.<br />
Carles Reisinger, business agent for the<br />
loSn Picture and TV Operators Union,<br />
i-illict as ringmaster for one of the largest<br />
lou shows held in the east Saturday i6><br />
,t wings Mills. Reisinger is a member of<br />
hfSoumi Mounted Patrol . Matties<br />
has returned to duty as projectionst<br />
t the Rialto after a nine-week absence<br />
iujig which he underwent eye surgery at<br />
3ai-more Eye. Ear Hospital.<br />
ibert Jenkins, formerly with JF The-<br />
\lti and later with Affiliated Theatres,<br />
la returned to the former circuit as asis'nt<br />
manager at the Stanton and Mayai<br />
theatres . . . Rita Greenfeld. secretary<br />
o,?on Back, general manager Rome Theaii.<br />
has retm-ned from a Miami, Fla., valain.<br />
Her substitute during the holiday<br />
I'gBetty Chazen.<br />
number of Baltimore's first-run theitis<br />
I<br />
have taken their daily ads out of<br />
h-Morning Sun. Exceptions are the open-<br />
III of new attractions. A concensus dis-<br />
U's the reason is lack of a regular theit,<br />
page and that film reviews do not apla-<br />
near the movie ads. Previews freliitly<br />
are in the women's and society secic!s.<br />
according to theatre managers.<br />
ha. Names Lars McSorley<br />
fist. Publicity Chief<br />
!ew YORK—Lars McSorley has been<br />
pinted assistant publicity manager of<br />
'timount Pictures, according to Hy Hol-<br />
:i'er. publicity manager of the company.<br />
;.cSorley. who has been with Paramount<br />
i;e March working with the special unit<br />
i: Samuel Bronston's "The Pall of the<br />
t lan Empire." joined Paramount from<br />
i?mel Bronston productions where he was<br />
' York press representative. Previously<br />
IJorley served as Eastern publicity mansr<br />
and foreign publicity manager for<br />
'jed Artists Pictures Corp. He entered<br />
1; industry as a publicist with Italian<br />
Export and other flim organizations.<br />
'ins<br />
*ational Studios Leases<br />
•iditional Space<br />
jlEW YORK—Herman Rosenberg, presi-<br />
,t of National Studios, Inc., announced<br />
!t with the starting of their 52nd year,<br />
jy have expanded their color department,<br />
[addition to space on the 4th floor they<br />
K' also occupy the entire 5th floor of<br />
jWest 48th St.,<br />
here.<br />
;'he taking of the new space was at-<br />
Duted to the wide acceptance of their<br />
!^'<br />
Type R or PRO print.<br />
I'rojected figures show an increase of<br />
per cent in the first quarter of the year<br />
all products including slides, art, photo<br />
i color work.<br />
Brooklyn Tuxedo Theatre<br />
To Be Torn Down June 1<br />
NEW YORK—The Tuxedo Theatre on<br />
Ocean Parkway and Brighton Beach<br />
Avenue in Brooklyn is scheduled to be<br />
torn down on June 1 to make room for the<br />
completion of Trump Village, giant new<br />
middle income housing development in<br />
the Brighton-Coney Island section of<br />
Brooklyn. The Tuxedo has been successfully<br />
operated for the past two and a half<br />
years by Sam Horwitz. The Tuxedo featured<br />
free parking, coffee corner, and art<br />
gallery as part of its operation.<br />
Horwitz is vice-president of Associated<br />
Motion Picture Advertisers lAMPAi. on the<br />
board of directors of ITOA. member of<br />
Cinema Lodge of B'nai B'rith. Variety<br />
Club and Motion Picture Pioneers. Horwitz<br />
also operated the Mermaid Theatre<br />
in Brooklyn for six years. Prior to that<br />
time he spent seven years in theatre management<br />
and as publicity consultant for<br />
the Interboro circuit and 13 years with<br />
Loew's in all phases of in and out of town<br />
operation.<br />
Charity Premiere Planned<br />
For 'Night of the Iguana'<br />
NEW YORK—"The Night of the Iguana,"<br />
the John Huston-Ray Stark picturization<br />
of the Tennessee Williams play, produced<br />
by MOM and Seven Arts, will have a onenight<br />
charity world premiere showing in<br />
Philharmonic Hall at Lincoln Center for<br />
the Performing Arts June 30. All proceeds<br />
will go to the Heart Fund.<br />
Regular showings of the film will begin<br />
the first week in August. Those who will<br />
attend the opening and the post-premiere<br />
Fiesta at Philharmonic Hall will include<br />
Richard Bmton. star of the film, currently<br />
appearing on Broadway in "Hamlet,"<br />
director Huston and Ava Gardner, Deborah<br />
Kerr and Sue Lyon, co-stars in the film,<br />
who will fly to New York, as will playwright<br />
Williams.<br />
Tickets for the premiere and the Fiesta<br />
are priced at $100 per person while tickets<br />
to the film showing only are scaled from<br />
$5 to $50.<br />
Republic Special Meet<br />
To Remove 6 Directors<br />
NEW YORK—A special meeting of the<br />
shareholders of Republic Corp. will be held<br />
at the Hotel Pierre June 24 to amend the<br />
bylaws to provide 1—that any director may<br />
be removed at any time, with or without<br />
cause, by vote of the shareholders and, 2<br />
that vacancies resulting from the removal<br />
of directors and/or increases in the number<br />
of directors, shall be filled only by vote<br />
of the shareholders. Also, to remove as directors<br />
Robert L. Huffines. Victor Muscat.<br />
Louis E. Corrington jr., Gilbert J. Rynbeck<br />
jr.. Edward Krock and A. Alex Shuford jr.<br />
and any other designees of B.S.P. Co.. according<br />
to Bernice W. Goodman, secretary<br />
of Republic Corp.<br />
Mrs. Fanny Maron Dies<br />
NEW YORK—Mrs. Fanny Maron. 65.<br />
mother of MGM roadshow sales manager<br />
Mel Maron, died May 23. She is survived<br />
by six children and 11 grandchildren.<br />
—<br />
BROADWAY<br />
'MO ROTHMAN. executive vice-president<br />
of Columbia International, is back at<br />
his desk following a three-week tour of Europe,<br />
including stops at Cannes for the<br />
Film Festival, and Rome, Paris and London.<br />
Jean Goldwurm. president of Times<br />
Film, returned Wednesday i27i with Mrs.<br />
Goldwurm after a trip to Cannes and to<br />
other European cities to close deals for<br />
foreign pictures. Also back from Europe<br />
are Lena Home, the night club star, and<br />
her composer-conductor husband Lennie<br />
Hayton; Oskar Werner. German film star,<br />
and Mrs. Francois Truffaut. wife of the<br />
French film director, who arrived on the<br />
France Wednesday 1 same liner<br />
returned to Europe Thursday i28i with<br />
Rudolph Bing. general manager of the<br />
Metropolitan Opera: Alfred Black. British<br />
impresario, and Henry Kaplan, director of<br />
"The White House," which just opened on<br />
Broadway, on board.<br />
Robert H. O'Brien, president of MGM:<br />
Maurice Silverstein, president of MGM International,<br />
and Benjamin Melniker. MGM<br />
chief counsel, were back from conferences<br />
at the Culver City Studio. * * * Hortense<br />
Schorr, coordinator of publicity for Co-<br />
1<br />
lumbia Pictures, got back from Hollywood<br />
Monday 1 25 1 where she conferred with<br />
Jerry Bresler. producer, and Samantha<br />
Eggar. British lead in William Wyler's<br />
"The Collector." on a promotion campaign<br />
for the new star. * • * At Paramount. Aubrey<br />
Schenck. producer of "Robinson<br />
Crusoe on Mars," went back to Hollywood<br />
after home office conferences on the picture's<br />
summer release, while Bernard Berlin,<br />
exploitation manager, went to Minneapolis<br />
to coordinate activities on the opening<br />
of "The Carpetbaggers" at the Orpheum<br />
Theatre there Thursday<br />
><br />
Gene Saks joined Jason Robards jr. and<br />
Barry Gordon in re-creating their stage<br />
roles in "A Thousand Clowns." which Fred<br />
Coe is producing in Manhattan, while<br />
Charles Locke and Gilbert Bolt. New York<br />
actors, were signed to play jail guards in<br />
"How to Murder Your Wife," the George<br />
Axelrod picture starring Jack Lemmon.<br />
* * * George Maharis. who completed<br />
MGM's "Quick, Before It Melts" in Hollywood,<br />
is in New York to promote the film<br />
and discuss a record deal with Epic<br />
executives.<br />
'Ring of Treason' Booked<br />
NEW YORK—Paramounfs "Ring of<br />
Treason." the British picture starring Bernard<br />
Lee. had its first American showing<br />
at the Beekman Theatre, starting<br />
Thursday (28». Leslie Gilliat produced<br />
and Robert Tronson directed.<br />
THEATRE<br />
SERVICE<br />
backed by experience and resources of<br />
Radio Corporation of America<br />
RCA SERVICE<br />
165 Varick St.<br />
COMPANY<br />
New York 13, New York LExington 2-0928<br />
XOFFICE June 1, 1964 E-5
. . The<br />
"<br />
I<br />
'<br />
^(McU*t ^efiont<br />
By ANTHONY GRUNER<br />
Jet Flight to Europe<br />
To ZOth-Fox Sites<br />
NEW YORK—Jonas Rosenfield jr.,<br />
c<br />
yHERE ARE rumors of important changes<br />
pending in the Rank Organization<br />
and. although official circles are remaining<br />
silent on these matters, some big promotion<br />
appears to be in line for Fred Thomas,<br />
managing director of the U.K. Division of<br />
Rank's World Film Distribution. Ihe exact<br />
nature of Thomas' elevation is not yet<br />
clear, but it is quite possible that he will<br />
have a bigger say in all future Rank productions<br />
made at Pinewood Studios as well<br />
as the manner in which these properties<br />
are sold, both in this country and throughout<br />
the world.<br />
And next month Earl St. John, executive<br />
producer at Pinewood Studios, will be<br />
71 years old. A great showman, who has<br />
served the Rank Organization with considerable<br />
distinction and profit, Earl has<br />
kept "the man with the gong" productions<br />
going under the most trying industry<br />
conditions.<br />
There are few colleagues in the Rank<br />
group whom John Davis, chairman and<br />
managing director, has greater regard for,<br />
both in his professional and personal capacity<br />
than Earl. But it appears that this<br />
American-born, sparkling personality<br />
would like to take things a little easier, although<br />
his looks and vitality belie his age.<br />
If, as it is generally thought. Earl St.<br />
John decides to retire from full-time activity<br />
at Pinewood, then, so the grapevine<br />
reports. Fred Thomas will be given additional<br />
responsibilities over and above the<br />
position he already holds with Rank.<br />
Thomas is a man who came into the<br />
Rank Group nearly ten years ago, after a<br />
distinguished career as editor of the then<br />
Daily Cinema. His work as general manager<br />
of Rank Film Distributors was so impressive<br />
that he was eventually promoted<br />
to managing director and has since taken<br />
an active role in packaging many big international<br />
features, in particular being responsible<br />
for the lucrative deals signed<br />
between Samuel Bronston and the Rank<br />
Group.<br />
More and more, Thomas is looking for<br />
partners in the Western Hemisphere, who<br />
can share with him in the joint-financing<br />
of large-scale expensive productions, not<br />
only for British cinemas, but for important<br />
European markets. A man who is a personality<br />
in his own right as well as being<br />
an outstanding executive in the business,<br />
the prophecies regarding Thomas have<br />
been welcomed throughout the industry.<br />
All that Wardour Street is waiting for is<br />
the official confirmation by the Rank<br />
Organization.<br />
A sign that Columbia Pictures will be<br />
taking an increasingly active part in British<br />
production was reflected with the news<br />
that Maxwell Setton has been appointed<br />
managing director of Columbia (British)<br />
Productions, Ltd. Bill Graf, who is based<br />
in London, will be his executive assistant<br />
for international productions.<br />
Announcing the appointment, Mike<br />
Frankovich, first vice-president of Columbia,<br />
said that Setton will assume primary<br />
responsibility for setting up British<br />
and Continental productions, while Graf<br />
will supervise the projects during production<br />
phase and will also work with American<br />
producers who come to Europe.<br />
Setton formed several film companies<br />
and produced many successful motion pictures<br />
before being appointed managing director<br />
of Bryanston on its formation five<br />
years ago. In 1962, he joined Columbia as<br />
production executive for Continental Europe.<br />
Graf joined Columbia Pictures in<br />
1946 as secretary and assistant to the late<br />
Harry Cohn. In 1950, he became assistant<br />
production manager of the Hollywood<br />
studios and two years later came to London<br />
for Columbia. He was appointed a vicepresident<br />
of Columbia Pictures International<br />
late in 1963.<br />
News in brief: Tony Hancock, one of<br />
Britain's leading TV comedians, has joined<br />
the cast of the 20th Century-Fox comedy<br />
spectacular, "Those Magnificent Men in<br />
Their Flying Machines." Other British<br />
comics playing leading roles are Terry-<br />
Thomas, Benny Hill and Eric Sykes ... A<br />
new horror film, "Dr. Terror's House of<br />
Horrors," has started production at Shepperton<br />
studios. With a cast headed by<br />
Christopher Lee and Peter Cushing, it is<br />
produced by Milton Subotsky and Max J<br />
Rosenberg. The film, directed by Freddie<br />
Francis, will also star Jennifer Jayne,<br />
Michael Gough and a host of pop-singing<br />
artistes. This is a horror film with musical<br />
undertones, says producer Subotsky . . .<br />
The feature film about the life of the Duke<br />
of Windsor, which is Jack Le Vien's next<br />
picture, has been scripted by Sidney Box<br />
and production will start later this summer.<br />
Le Vien, the man responsible for<br />
making the story of Winston Churchill,<br />
"The Finest Hours," is now viewing some<br />
13,000 feet of the Duke of Windsor's own<br />
home movies placed at his disposal by the<br />
Duke himself. Like "The Finest Hours,"<br />
this documentary production, "A King's<br />
Story," will use various film, newsreel clips<br />
and special color photography, as well as a<br />
number of new techniques . . . Richard L.<br />
Patterson, director of Seven Arts Productions,<br />
has resigned and plans to return to<br />
the agency business. He was with the William<br />
Morris Agency for many years before<br />
coming to England in 1959 to run Paramount<br />
Productions. He intends to remain<br />
in Britain. Patterson personally produced<br />
Seven Arts' most recent British production,<br />
"The Wild Affair," starring Nancy<br />
Kwan and Terry-Thomas . official<br />
British entry for the San Sebastian Film<br />
Festival is "Seance on a Wet Afternoon,"<br />
a Beaver film production by Richard Attenborough<br />
and Bryan Forbes. Directed<br />
by Forbes, the film stars Richard Attenborough<br />
and Kim Stanley and is released<br />
by the Rank Organization . . . Ken Green<br />
has been appointed to the board of Carl<br />
Forman's British production company.<br />
Open Road Films. Formerly in charge of<br />
studio publicity at Elstree, Denham, Pinewood<br />
and Shepperton, Green has been Forman's<br />
publicity director for the last two<br />
years.<br />
president and director of advertising, j<br />
licity and exploitation for 20th Cenr<br />
Fox, announced here Tuesday
: t"<br />
li<br />
. .<br />
. . Gloria<br />
. . Recent<br />
>TTSBURGH<br />
te Rodnok jr., recently re-elected presint<br />
of Allied MPTO of Western<br />
.]i<br />
ylvania, has planned a completely<br />
vvront and interior redecorating for the<br />
ak Theatre, Oakmont . . . "Plastigrams,"<br />
le nird dimension movie, was featured<br />
':al theatres 40 years ago. Colored<br />
s necessary to see the pictme in diet<br />
on were supplied free by the theatres,<br />
call . . . Sheilah Graham, Hollywood<br />
)lunist, here to sell her book "The Rest<br />
Story," said that the trend toward<br />
>w syndicated columnists is due to<br />
e£;r sophistication of the readers and<br />
) |!wer big film stars. She said; "I<br />
lir the columns might disappear."<br />
. . Associei<br />
Pil Del Vitto has added "New" to the<br />
ccd oldest outdoor theatre in the area<br />
hii he pui'chased recently from Warren<br />
iitprises. It's the New Super 30 near<br />
w|, which has been extensively renoitJ<br />
Mr. and Mrs. Virgil Jones bein!<br />
parents of a daughter named Diane<br />
. . . liijeth. There are a brother Billy and<br />
s er Cindy. Papa is the Warner Bros.<br />
tyiialesman-office manager .<br />
circuit has not taken over R. W.<br />
hdpson's Brookside Drive-In Theatre<br />
>a'Sewickley, but is licensing and bookg<br />
his ozoner. For a number of years<br />
ssociated office has been buyer-booker<br />
le<br />
I'lavid Edwards' Midway Drive-In near<br />
labn.<br />
Ebbi Leonard Winograd of Beth Zion<br />
?i)le in Johnston, who seiTed in dual<br />
ip;ities at the regional conference of<br />
assah, is a former Rochester, Pa., exb)r<br />
who was "brought up" in the ther<br />
business there. Pour members of his<br />
nly were honored with him at the<br />
a.ssah dinner. His mother, Mrs. Bess<br />
iigrad of Rochester, dedicated herself<br />
;:adassah as a result of having her<br />
answered when Leonard was listed<br />
•F|;rs<br />
i |,issing in action in World War II. A<br />
ie|';re owner at that time, he retui-ned<br />
0. a prisoner of war camp in Germany<br />
\ the war.<br />
Axander Postley Gillespie, 88, who<br />
i| in the theatre business more than<br />
I<br />
'ears ago, and known to this cors)ndent<br />
at that time and in the years<br />
!> ,<br />
died May 24 at his Wilkinsburg home.<br />
was a member of the Colonial Amuse-<br />
(.,: Co. which built and opened the Col-<br />
li Theatre, Wilkinsbm-g; later was real<br />
it|.€<br />
representative for the old Rowland<br />
:ark Theatres, later Warner Bros. The-<br />
);. now Stanley Warner Theatres. Sui--<br />
Vg are a daughter and two sons<br />
EiY. 14-year-old son of Frank J. "Bud"<br />
Hnas, booker-buyer, has been elected<br />
:|ident of the Wilkinsburg Junior High<br />
327 S. Woboih CHICAGO<br />
School Student Council, heading nearly<br />
1.200 schoolmates.<br />
The membership of the Variety Club,<br />
founded here 37 years ago by motion picture<br />
exhibitors and distributors, in the<br />
past decade or so has shitted mostly to<br />
television, radio, advertising people, politicians<br />
and show promoters. A recent<br />
letterhead lists 35 names of the Tent official<br />
family, only six of whom are in<br />
the motion picture business, namely, David<br />
C. Silverman, AA manager; Ben W. Steerman,<br />
SW; Louis E. Hanna and Bert M.<br />
Stearn, Co-Op, and Ernest A. Stern and<br />
Norman B. Mervis. Associated.<br />
Ben Amdur, theatre housekeeper de luxe,<br />
has installed a new lighting system and<br />
fixtui-es in The Garden Theatre's hanging<br />
sign, eliminating light bulbs in favor of<br />
modern daylight neon tubing. Within the<br />
next week or two the theatre's entire front<br />
will be cleaned. The northside redevelopment<br />
program has reached close to this<br />
theatre, a landmark which in all weather<br />
is beautifully well kept and always clean<br />
and sparkling.<br />
New Crest Theatre<br />
Opens in Pittsburgh<br />
PITTSBURGH—The 650-seat Crest Theatre<br />
was opened Wednesday by Associated<br />
Theatres after a preview for invited<br />
guests and members of the Industry the<br />
previous evening.<br />
The showplace, situated in Donaldson's<br />
Crossroads Shopping Center south on<br />
Route 19, opened with "From Russia With<br />
Love" on the screen. John Powell, formerly<br />
an assistant at Associated's Penn Theatre,<br />
Washington, Pa., is manager.<br />
Last year Associated opened a shopping<br />
center theatre, the Monroe, in Monroeville.<br />
The Crest is contemporary in design. The<br />
entire decor was planned by Mrs. Ernest<br />
Stern. Inner and outer lobbies are paneled<br />
in walnut. The auditorium has brick<br />
columns along its walls. Incorporating the<br />
color of these brick columns, the color<br />
scheme of terra cotta and pink is used<br />
throughout the auditorium and lobbies.<br />
Stage decorations and even the specially<br />
woven carpet are in these same colors.<br />
Chairs are pink and gold.<br />
Air-conditioning of the latest design has<br />
been installed. In the lobby is a fountain.<br />
Associated circuit used one-quarter page<br />
newspaper ads exploiting the inaugural,<br />
and one full page ad which was in cooperation<br />
with those firms which rendered service<br />
in the building of the Crest.<br />
Jim DiGangi to "Pardon Me, Sir'<br />
NEW YORK—George Foster and Bob<br />
Booker of 13 Productions have signed C. J.<br />
"Jim" DiGangi, who recently completed<br />
an assignment for Robert Rossen's "Lilith,"<br />
as production manager for their forthcoming<br />
"Pardon Me, Sir, But Is My Eye Hmting<br />
Your Elbow?" which will be filmed at<br />
Michael Myerberg's Long Beach studio,<br />
where "Lilith" was made.<br />
Two supporting actors in Joseph E.<br />
Levine's "Yesterday, Today and Tomorrow"<br />
claim more than 100 years in show business.<br />
They are Tina Pica, 72, and Gennaro<br />
di Gregorio, 78, Italian performers.<br />
WASHINGTON<br />
Columbia booker Charles Hurley was the<br />
Filmrow representative at the kickoff<br />
luncheon of the National Society of<br />
Arts and Letters convention. Senator Claiborne<br />
Pell of Rhode Island, chairman of<br />
the senate subcommittee on arts, spoke.<br />
Orville Crouch, Loew's Theatres division<br />
manager, and Kenneth Clark, MPAA vicepresident,<br />
were guests of honor. Richard<br />
Adler, author and coproducer of "The Pajama<br />
Game" also spoke.<br />
The Variety Club of Washington, for the<br />
first time during its 28 years of existence,<br />
was mentioned in the Congressional Record.<br />
The April 9 issue included a salute from<br />
Senator Jennings Randolph of West Virginia<br />
concerning the Heart of Gold award<br />
presented to associate justice Arthur J.<br />
Goldberg by the club. Printed in the Appendix<br />
are excerpts from remarks by Albert<br />
W. Lewitt, award luncheon chairman, and<br />
Drew Pearson, the 1963 designate.<br />
In town were Olivia de Havilland, promoting<br />
her Paramount picture, "Lady in a<br />
Cage"; Edie Adams, appearing at the<br />
Shoreman's Blue Room while "The Best<br />
Man" was the Palace attraction; also exhibitors<br />
Reefe Harrington, Harrington,<br />
Del.; Alvin Campbell, Dagsboix), Del., and<br />
Sidney Gates and Lee Hoffheimer of Norfolk.<br />
Vacationers included Columbia staffer<br />
Claude Ringer, to New Orleans; Margaret<br />
Chasteen, secretary at MGM, to Tampa,<br />
and Ida Sacks of the MGM booking department,<br />
to Miami . Ringer, wife<br />
of Donald Ringer, Allied Artists head<br />
shipper, is the new secretary at Universal.<br />
Universal's Harry Howar made his first<br />
trip as salesman after his promotion from<br />
office manager, visiting exhibitors in Virginia<br />
and West Virginia . Universal<br />
tradescreenings at MPAA include<br />
Wild and Wonderful, Nightmare, The Evil<br />
of Frankenstein and Marnie . . . Jerome<br />
Sandy of AIP attended the eastern regional<br />
sales meeting at New York. Plans were initiated<br />
for an AIP drive to get under way<br />
July 22 which will highlight a contest for<br />
bookers. Harley Davidson, president of Independent<br />
Theatres, attended the AIP<br />
conference. Davidson's composer-booker<br />
son Duane was among the guests invited<br />
by the niece of Mrs. Lyndon B. Johnson,<br />
Diana McArthm', to a concert presented<br />
by the Claremont string quartet, at<br />
which the President and Mrs. Johnson were<br />
present.<br />
Anthony Muto, Producer<br />
At 20th-Fox, Is Dead<br />
WASHINGTON — Anthony Muto, 60,<br />
former assistant to Will Hays, Washington<br />
head of Movietone News and 20th Century-<br />
Fox producer, died here Monday i25i at<br />
the Washington Hospital Center. He had<br />
been admitted to the hospital five days<br />
earlier for treatment of a lung cancer.<br />
After serving with the MPPDA since 1933.<br />
Muto was named to the Movietone Washington<br />
post in 1938. He directed "Survival<br />
City." which won an Academy shorts subjects<br />
award in 1955. He became a full-time<br />
producer in 1956 at the Fox Studio, where<br />
he worked until 1963. Later he became a<br />
consultant at the studio.<br />
:omcE June 1, 1964 E-7
n<br />
Drive-Ins are getting tlie early start in<br />
their Will Rogers Hospital's Audience<br />
Collections...<br />
'64 CAMPAIGN NO^V ON<br />
Pitch in and help... Take up the annual<br />
Audience Collections in Drive-Ins NOW...<br />
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from your National Screen Service<br />
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NOVS/'S THE TIME TO GO!<br />
7^ &Ue'Uamtent-&>mMUMC(UiOM SnJuUvf'i<br />
Ullll ROGERS HOSPITi)<br />
nno o'DonnEU niEmoRiHi reserrch ihrorrtorie<br />
NATIONAL OFFICE 1501 BROADWAY, NEW YORK 36, NY \d^d4dtj^^. ft if
'.<br />
)seph<br />
a<br />
^iv^s AND VIEWS THE PRODUCTION ee^NTER<br />
(Hollywood Office—Suite 320 at 636? Hollywood Blvd.)<br />
4irvin Mirisch Lauds<br />
}rWF Parlicipation<br />
us ANGELES—Marvin Mirisch, amusene]<br />
industry cliairman for the United<br />
evjih Welfare Fund, this week praised<br />
lebers of the entertainment world for<br />
ha unprecedented participation in the<br />
96 fund campaign. Mirisch pointed out<br />
h£ this year performers were joined in<br />
vt increasing numbers by workers beir<br />
the scenes in the industry—techicjns,<br />
musicians, cameramen, writers,<br />
gats, directors and producers.<br />
•jhe broadening of this base to include<br />
ii)resentative group of people from every<br />
10 involved in entertainment has meant<br />
nfiwe are well on our way to conducting<br />
[Kicind of campaign within the industry<br />
ii we should have," Mirisch said.<br />
'lis year. Jack Benny, Samuel Goldwyn<br />
n Jack L. Warner serve as honorary<br />
h.men of the UJWP amusement indus-<br />
:>jirive, which has a goal of $1,000,000<br />
H(rd the $10,000,000 total campaign.<br />
Carpetbaggers' to Bow<br />
-|i West Coast June 4<br />
DLLYWOOD—The west coast premiere<br />
E. Levine's "The Carpetbaggers"<br />
i'be held Thursday (4» at Grauman's<br />
hiese Theatre here, with leading stars<br />
;he film in attendance. The premiere<br />
i|be open to the public, with tickets, at<br />
!(lar admission prices, on sale at the<br />
J'ffice on a first-come, first-served<br />
V- leachers will be erected and a master of<br />
^monies will introduce the stars as they<br />
r'; up to the theatre. Radio, TV, newsand<br />
Y<br />
newsreel photographers will<br />
i;r activities in the theatre lobby.<br />
h Stashower to UA<br />
pLLYWOOD— Arthur L. Stashower<br />
••<br />
over as executive assistant to Robert<br />
(ilumofe. United Artists vice-president<br />
i'harge of west coast operations, suc-<br />
;ing Arnold D. Burk, who remains here<br />
;l the end of June when he returns to<br />
\<br />
York as executive assistant to Arthur<br />
^im, president.<br />
i Man Enters Film Field<br />
OLLYWOOD— Frank Brandt,<br />
who reed<br />
as production chief of the Compton<br />
igency in New York, has arrived here<br />
with Louis Lichtenfield, has organ-<br />
Signet Productions to produce thecal<br />
features.<br />
L. A. City Council Praises<br />
AIP Heads at Meeting<br />
HOLLYWOOD—American<br />
International<br />
Pictures wound up its regional sales convention<br />
(fourth such meeting this month),<br />
on Tuesday, May 26. marking the production<br />
and distribution company's tenth anniversary<br />
celebration. Addressing the meetings<br />
were president James H. Nicholson,<br />
sales and distribution chief Leon P.<br />
Blender, director of advertising and publicity<br />
Milton Moritz, Chick Lloyd of AIP's<br />
Denver exchange and Fred Palosky of the<br />
Salt Lake City exchange. Others who attended<br />
were N. P. Jacobs of the Los Angeles<br />
exchange, Hal Gruber of the San<br />
Francisco exchange and Robert Parnell<br />
of the Seattle exchange.<br />
The Los Angeles city council, in a special<br />
resolution, commended Nicholson and<br />
vice-president Samuel Z. Arkoff for their<br />
enterprise and achievements in the past<br />
ten years. The resolution was presented by<br />
councilman James B. Potter jr.<br />
Frank McCarthy at VMI<br />
HOLLYWOOD—Frank McCarthy, Universal<br />
producer and a trustee of the George<br />
C. Marshall Research Foundation, attended<br />
recent ceremonies dedicating the Marshall<br />
library at Virginia Military Institute in<br />
Lexington, Va. McCarthy, a brigadier general<br />
in the Army Reserve, served on General<br />
Marshall's staff during the war.<br />
AWARD FOR 'DOLPHINS'—Robert<br />
Radnitz was presented a plaque citing<br />
"Island of the Blue Dolphins" as an<br />
"outstanding film of unusual beauty<br />
and distinction" by the Southern California<br />
Council on Children's Literature.<br />
The presentation by Dorothy McKenzie<br />
took place at a reception attended by<br />
400 following a preview held in Hollywood.<br />
At center, above, is Celia Kaye,<br />
star of the film.<br />
Universal City Adding<br />
Four Soundstages<br />
HOLLYWOOD — The Universal City<br />
studios, already the worlds largest filmmaking<br />
center, broke ground for four additional<br />
soundstages that will add 60,000<br />
square feet of stage space to the existing 32<br />
stages. Barbara Stanwyck and Robert<br />
Taylor, stars of the currently filming William<br />
Castle production, "The Night Walker,"<br />
shared the groundbreaking spotlight<br />
with Milton R. Rackmil, president of Universal<br />
and Edward Muhl, executive vicepresident<br />
in charge of production for the<br />
film company and other personalities and<br />
executives.<br />
Embassy, Publishing Firms<br />
Sponsor Literary Search<br />
NEW YORK—Embassy Pictures. G. P.<br />
Putnam's Sons, McCall's magazine and<br />
Fawcett World Library will launch a literary<br />
talent search, keyed to a $200,000 novel<br />
award program, starting July 1, 1964. this<br />
coordinated effort among a film company<br />
and major publishers being announced at<br />
a joint press conference May 22.<br />
The four sponsoring organizations will<br />
jointly guarantee the $200,000 minimum to<br />
the author of the manuscript of an original<br />
novel in the English language, chosen as<br />
best from among those submitted and<br />
unanimously approved by the four sponsors.<br />
The sponsors then guarantee: 1—first<br />
serial publication in McCall's magazine;<br />
2—original book publication by G. P. Putnam's<br />
Sons; 3—paperback reprint publication<br />
by Fawcett World Library, and 4—<br />
motion picture adaptation produced by<br />
Embassy Pictures. Earnings beyond the<br />
initial $200,000 payment will be paid to the<br />
author semi-annually, following the initial<br />
book publication of the award novel. The<br />
awards program will extend from July 1,<br />
1964 through July 1, 1965 and announcement<br />
of the award will be made before the<br />
end of 1965.<br />
Joseph E. Levine, president of Embassy,<br />
who represented the film company, admitted<br />
that the eventual picturization of<br />
the award-winning novel might not be<br />
made for several years, coming after the<br />
novel publication but might be made simultaneously<br />
with the paperback reprint. Walter<br />
J. Minton. president of Putnam's: John<br />
Jack Carter, editor and vice-president of<br />
McCall's, and Ralph Daigh. vice-president<br />
of Fawcett. represented their firms.<br />
Levine said, in part, "We feel that the<br />
motion picture industry and the cultural<br />
climate generally will benefit from this<br />
type of creative stimulation."<br />
:omcE June 1. 1964<br />
W-1
—<br />
—<br />
—<br />
—<br />
—<br />
—<br />
——<br />
—<br />
— —<br />
.<br />
Tom Jones<br />
Closes 23-Week SF Run;<br />
'Henry Orient' 300 Second Week<br />
. 80<br />
SAN FRANCISCO— "Tom Jones" closed<br />
a 23-week run at the United Artists Theatre,<br />
where it was followed by "Becket"<br />
May 27. "The World of Henry Orient"<br />
duplicated its 300 opening with a 300 second<br />
week at the Stage Door. New Clay and<br />
El Rancho Drive-In. Audiences of gratifying<br />
proportions have been turning out to<br />
see the reissue of "South Pacific" at the<br />
Fox-Warfield.<br />
(Average Is 100)<br />
Embassy Erik the Conqueror (AlP) 90<br />
Fox-Worfield South Pocific (20th-Fox), reissue.<br />
2nd<br />
.150<br />
Golden Gate of Frankensteir ); Nightmare<br />
(Univ)<br />
Orpheum a Mad, Mad, Mod, Mod World<br />
It's<br />
(UA-Cineramo), 24th wk<br />
Poramount Rhino! (MGM); The Golden Arrow<br />
(MGM)<br />
.100<br />
Stage Door The World of Henry Orient (UA),<br />
2nd wk 300<br />
Francis<br />
Bottle (Univ), 3rd wk. . 75<br />
St.<br />
The Brass<br />
United Artists—Tom Jones (UA-Lopert), 23rd wk. 150<br />
Vogue Hand in the Trap (Angel), 3rd wk 85<br />
'Pink Panther' Opens Strong<br />
At Paramount in Denver<br />
DENVER—You could count the aboveaverage<br />
pictui-es on three fingers last week.<br />
One was "The Carpetbaggers." which captured<br />
a 250 rating and first place in the<br />
listings, even though it moved over to the<br />
Crest from the Paramount, where it had<br />
been showing for six weeks. The other two<br />
above-average grossers were "How the West<br />
Was Won" and the newcomer, "The Pink<br />
Panther," the latter opening with 150 at<br />
the Paramount.<br />
Aladdin South Pacific (20th-Fox), reissue. 4th wk 90<br />
Centre The Best Man (UA), 2nd wk 80<br />
5<br />
1327 S. Wabash CHICAGO'<br />
Cooper— How the West Was Won (MGM-<br />
Cinerama), 64th wk 210<br />
Crest The Corpetboggers (Para), moveover 250<br />
Denham Mediterranean Holiday (Cont'l), 2nd wk. 100<br />
Denver— From Russia With Love (UA); Jet Storm<br />
(SR), 3rd wk 90<br />
Esquire— Psyche 59 (Col) 80<br />
International 70 Becket (Pora), 5th wk 90<br />
Ogden, Lakeshore, Woodlawn Tomohine (MGM) 80<br />
Paramount The Pink Ponther (UA) 150<br />
Towne Tom Jones (UA-Lopert), 14th wk 100<br />
Vogue Fiasco in Milan (Avion) 100<br />
"What a Way to Go!' 320<br />
At Three LA Theatres<br />
LOS ANGELES—A tremendous boost was<br />
given the first-run situations by the opening<br />
of "What a Way to Go!" which chalked<br />
up a wow 320 per cent. The combination<br />
reissue bill of "South Pacific" and "Oklahoma!"<br />
did 120, equalling "Tom Jones." A<br />
foreign film, "La Bonne Soupe," in its<br />
first stanza did UO, and "Week End" in its<br />
second frame did 125.<br />
Baldwin, Pix Dr. Strangeiove (Col), 14th wk 75<br />
Beverly, Four Star, Orpheum What a Woy to Go!<br />
(20th-Fox)<br />
.320<br />
Chinese Seven Days in May (Para), 12th wk.<br />
Cinerama— It's a Mod, Mod, Mod, Mod World<br />
(UA-Cinerama), 29th wk<br />
.240<br />
Crest, Picfair, Warren's The Servant (Landau),<br />
2nd wk<br />
.110<br />
Egyptian Sportocus (Univ), reissue<br />
Fine Arts The Best Man (UA), 6th wk<br />
Hollywood, Loyola Block Sabbath (AlP)<br />
Hollywood Paromount The Pink Panther (UA),<br />
10th wk<br />
Iris, Village, Wiltern South Pacific (20th-Fox);<br />
Oklahoma! (20th-Fox), reissues<br />
.120<br />
Lido—Week End (Cinemo-Video), 2nd wk 125<br />
Los Angeles Gorath (Brenco) 65<br />
Music Hall La Bonne Soupe (20th-Fox) 110<br />
Pontages Cleopotra (20th-Fox), 49th wk 160<br />
Vogue Tom Jones (UA-Lopert), 22nd wk 120<br />
Warner Beverly Becket (Para), 10th wk 130<br />
Warner Hollywood— How the West Wos Won<br />
(MGM-Cineromo), 66th wk 205<br />
Wilshire Yesterday, Today and Tomorrow<br />
(Embassy), 10th wk 150<br />
Tom Buchanan to Schlaiier<br />
LOS ANGELES — Charles Schlaifer,<br />
president of Charles Schlaifer & Co., New<br />
York and Los Angeles advertising agency,<br />
has named Thomas J. Buchanan as vicepresident.<br />
Buchanan, former studio advertising<br />
manager at Warner Bros., will become<br />
manager of the west coast offices of<br />
the Schlaifer company. The Schlaifer firm<br />
recently acquired the Kaiser, Sedlow,<br />
Temple agency.<br />
Start BOXOFFICE coming . .<br />
D 3 years for $10 (SAVE $5)<br />
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BOXOFFICE — THE NATIONAL FILM WEEKLY<br />
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i<br />
i<br />
Junket to Jackson Hole<br />
For 'Yogi Bear' Previe^^<br />
SALT LAKE CITY — Representi<br />
from the press, radio and TV i<br />
boarded a plane here on Decoration<br />
for a preview of Columbia Pictures',<br />
length animated featui-e, "Hey Then<br />
Yogi Bear," in the one place in the<br />
where Yogi Bear might feel most at<br />
—Yellowstone National Park.<br />
A Martin 202 airliner carrying AF<br />
UPI bureau chiefs, radio and telev<br />
commentators, magazine editors am<br />
mayor of Salt Lake City, where<br />
There, It's Yogi Bear" will make its<br />
debut Wednesday (3), flew to Ja<br />
Hole, Wyo., where buses took the<br />
contingent deep into the bear-studde<br />
panses of Yellowstone for the screeni<br />
the Hanna-Barbera feature precede<br />
luncheon at Old Faithful. The mei<br />
the day was Yogi Bear's favorite, a i<br />
spread.<br />
Virtually the full contingent of<br />
Lake City's press corps covering the i<br />
ing of "Hey There, It's Yogi Bear"<br />
part in the junket and their report;<br />
be added to the powerful flow of ne\<br />
the film.<br />
The Decoration Day events surroui<br />
the showing of "Hey There, It's Yogi T<br />
in Yellowstone included a full-dress<br />
show within sight and sound of Old F<br />
ful geyser with performers in the<br />
taking the roles of the principals in<br />
There, It's Yogi Bear"—Yogi, Cindy<br />
;<br />
Boo Boo Bear and Ranger Smith,<br />
ficials said that the likelihood of a<br />
Yellowstone Park bear slipping unnci<br />
into the shows chorus line "depended<br />
Cindy Bear's ursine sex appeal." Cind:<br />
formidable Southern Belle of a bear i;<br />
feature.<br />
Meanwhile, in Salt Lake City, pre]<br />
tions for the world premiere of the<br />
included much ballyhoo and fanfare.<br />
Hank Saperstein Obtains<br />
'Giant Moth' From Toho<br />
LOS ANGELES—Hank Saperstein, s<br />
a Chicago theatre owner, has just<br />
quired his first theatrical film, "Gof<br />
vs. the Giant Moth," in a deal conci<br />
here with Paul Schreibman, who repre<br />
Toho Productions of Japan, maker o'<br />
film, which will be dubbed. Saperstt<br />
head of UPA, the cartoon producing<br />
and a partner in Screen Entertain<br />
Co.<br />
The Burbank cartoon plant will ;<br />
a new Mr. Magoo series half-hour s<br />
for TV at a cost of $58,500 each, or i<br />
$2,000 a minute, since a half-houil<br />
show runs about 26 minutes, 20 secon<br />
'Canterbury Tales' Due<br />
For Film Treatment<br />
HOLLYWOOD—Robert Levy, pres<br />
of Pebble Productions, has disclosed<br />
the next project for the company wi<br />
20 live-action color featurettes base<br />
Chaucer's famed "Canterbury Tales.**<br />
though each segment will run from eia<br />
ten minutes, Levy plans to incorporate<br />
20 featui-ettes into a single full-length|<br />
ture at the project's end. The first wi;<br />
"The Merchant's Tale" which is pla<br />
for release the end of November.<br />
W-2 BOXOFHCE June 1,
I<br />
and<br />
I<br />
We<br />
A STATEMENT OF PRINCIPLE<br />
The Danish prize-winning motion pictnre "Week End" was exhibited at a fihn festival in<br />
iSaii Franeiseo, some months ago. It is our opinion that it is a fine pi
. . . Jules<br />
. . . Heni-y<br />
. . . Harvey<br />
. . Sam<br />
. . Another<br />
. . Ray<br />
'<br />
'<br />
|<br />
LOS ANGELES<br />
pox Wost Coast Theatres has acquired the<br />
Moon-Glo Drive-In in Fresno County,<br />
according to William H. Thedford, vicepresident,<br />
from the Fresno Theatre Co.<br />
Richard Erdman. manager of the Mount<br />
Baldy Drive-In in La Verne, has been<br />
shifted to the Moon-Glo under the supervision<br />
of Louis Tavolara. northern California<br />
district manager.<br />
Sam Klein, Pilmrow real estate broker,<br />
celebrated a birthday . birthday<br />
celebrant was Dick Carnegie's (United<br />
Artists manager! secretary Gary Temple<br />
Needleman. manager, and Duke<br />
Douglas, salesman for Embassy Pictures,<br />
were in New York for general sales meetings<br />
. Sutara. former manager of<br />
the Variety Tent 25 restaurant for many<br />
years, is now the owner and operator of<br />
Jean's restam-ant where recently 50 Pilmrowites<br />
helped Jules Gerelick, Favorite<br />
Films sales manager, celebrate a birthday.<br />
He was presented a golf cart.<br />
Ewen "Duddy" McLean, a former manager<br />
for United Artists here died May 18<br />
Slater, foiinerly associated with<br />
the 101 Drive-In Theatre in Ventura and<br />
Sky-View in Oxnard, has disposed of his<br />
interest in both and retired from exhibition<br />
Applebaum, booker at Favorite<br />
films, has become a papa. His wife Sara<br />
was a cashier for the firm . Grayson,<br />
former contract clerk at Columbia, is training<br />
to be a booker . . . Mary Kua, cashier<br />
at Columbia, was vacationing. Florence<br />
Bliwise, assistant cashier, retm-ned from a<br />
vacation.<br />
Columbia hosted a Yogi Bear cocktail<br />
party on Wednesday (27» on behalf of<br />
"Hey There, It's Yogi Bear." A key group<br />
of southland exhibitors were on hand for<br />
the full afternoon of activity, promoting<br />
the June 17 openings. William Hanna and<br />
Joseph Barber produced and directed the<br />
film for Columbia release. Jack Berwick.<br />
Columbia's western division advertising<br />
representative, and Hanna and Barber<br />
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EATRE<br />
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RCA SERVICE COMPANY<br />
909 North Orange Drive<br />
Hollywood 38, Calif. OLdfleld 4-0880<br />
were on hand, and so was Sid Balkin, assigned<br />
to handle the national campaign.<br />
Chief Barker Fred Stein, Alfred S. Lapidus,<br />
James H. Nicholson. Samuel Z. Arkoff.<br />
Leon Blender, John Lavery and Milton<br />
Moritz have been designated as official<br />
delegates to represent the Variety Club of<br />
Southern California, Tent 25, at the 37th<br />
annual Variety Clubs International convention<br />
in Buffalo. New York, June 30 to<br />
July 2. The 36 tents which make up the<br />
International have raised more than 80<br />
million dollars for the benefit of handicapped<br />
and underprivileged children.<br />
Plantation Theatre<br />
Will Cost $500,000<br />
From Southeast Edition<br />
MIAMI—Construction of a $500,000 luxurious<br />
motion pictm-e theatre will begin<br />
within 30 days in Plantation. The site of<br />
the new showplace is on Route 441, just<br />
a short distance north of Broward boulevard<br />
in Broward County.<br />
P. A. Swindell, one of Florida's earliest<br />
pioneer theatremen, will build the theatre<br />
for Lenard Enterprises of Miami. Leonard<br />
J. Solomon, president of Lenard Enterprises,<br />
has announced that this theatre will<br />
be the first in a circuit of ten in Florida.<br />
The Plantation Theatre will feature the<br />
latest innovations in sound, seating and<br />
screening. The 1,000-seat house will provide<br />
the ultimate in patron convenience<br />
and comfort. Parking will be available for<br />
400 cars.<br />
Solomon said, "We will cater mainly to<br />
the moviegoing habits of the entire family,<br />
filling a need for this type of theatre in<br />
the community."<br />
Two Pacific Co. Theatres<br />
Added to Statewide Chain<br />
LOS ANGELES—Fred Stein, president<br />
of Statewide Theatres, has acquired two<br />
additional theatres, the Meralta at Culver<br />
City and Star at La Puente, from Pacific<br />
Drive-In Theatres, also of Los Angeles.<br />
With the acquisition of these two houses,<br />
it brings to 35 the number of theatres under<br />
the Statewide banner.<br />
A London Production<br />
HOLLYWOOD—Ivan Moffat, London,<br />
has been signed by Anthony Mann to write<br />
an original screenplay tentatively called<br />
"The Unknown Western." It will be produced<br />
by Mann's Benton Film Productions,<br />
Ltd.<br />
Phil Chariot to Story Job<br />
HOLLYWOOD—Philip Chariot has been<br />
appointed associate story editor at Columbia<br />
Pictures. He will work with executive<br />
story editor Ken Evans. He replaces Jack<br />
Pleischman. Assuming Chariot's post will<br />
be Jeanne Melton.<br />
Film for AA in Paris<br />
HOLLYWOOD—Allied Artists has acquired<br />
U.S. and western hemisphere release<br />
on "Light Out of Darkness," which director<br />
Paul Henreid starts in Paris for<br />
producer Alexander Salkind.<br />
Quality Film Usuallj<br />
Profiiable: Hyman<br />
From North Central<br />
Edition<br />
DES MOINES—"A quality picturi<br />
pertly handled will produce fine prof<br />
any period," Edward L. Hyman, vice-i<br />
dent of American Broadcasting-Param<br />
Pictures, said in an interview here. Hj<br />
who conducted a three-day meeting re<br />
ly for 35 executives of AB-PT nor<br />
affiliates, emphasized the prioritj<br />
"quality over quantity" in motion pici<br />
today.<br />
"We've been locked in a fight for If<br />
time with TV, night baseball and<br />
means of entertainment," Hyman to!<br />
Des Moines Tribune, and he added tha<br />
motion picture industry at present is<br />
through a transitional period "by rele<br />
fewer, but higher quality films."<br />
"The only thing that counts these<br />
is quality. The total number of ne\<br />
leases means nothing," Hyman said. 1<br />
has been considerable increase in bus<br />
this year and he expects this trend to<br />
tinue, the AB-PT executive added.<br />
In another patron area, Hyman po<br />
out that Saturday morning shows<br />
Saturday matinees for children art<br />
creasing. "Those kids of today are our<br />
tomers of tomorrow," he said.<br />
Harry Brandt, Belafonte<br />
Honored by Wiltwyck<br />
From Eastern Edition i;<br />
NEW YORK — The<br />
Performing<br />
building on the new Eleanor Roos<br />
campus of the Wiltwyck School for<br />
will be named for Harry Brandt, exhi<br />
and president of the ITOA. Branc<br />
longtime member of the board of dire<br />
of the Wiltwyck School is being hoi<br />
for a major grant made to the bui<br />
and development fund and because o<br />
many years of dedication to the woi<br />
the school.<br />
At groundbreaking ceremonies for<br />
new campus, it was announced that<br />
other longtime friend of Wiltwyck, I<br />
Belafonte, has had the theatre in the<br />
forming Arts building named for hi<br />
Mobile Downtown Thecrt<br />
Open After Renovation<br />
From Southeast Edition<br />
MOBILE, ALA.—The Downtown Thi<br />
was closed for a week while workmen!<br />
finishing touches on a renovation pro?<br />
that reached into all areas of the buil(<br />
The lobby was redecorated, enlarged<br />
recarpeted. The marquee was redecon<br />
the entrance provided with a new tile<br />
face, the lounge recarpeted and redecon<br />
restrooms remodeled and repainted.<br />
Florida Issues Charter<br />
To Volusia Drive-Ins<br />
From Southeast Edition<br />
TALLAHASSEE, FLA. — Volusia Driv<br />
Theatres is one of the business firms w<br />
chartering has been announced by<br />
Adams, secretary of state.<br />
The Haines City firm was chartered<br />
100 shares common at $50 per share,<br />
corporated to deal in outdoor exhibitior<br />
W-4 BOXOFnCE June 1,
\ Niagara<br />
!<br />
Shuffle offloBUffRWinW<br />
For the 37th ANNUAL<br />
VARIETY CLUBS<br />
INTERNATIONAL CONVENTION<br />
JUNE 30- JULY 2, 1964<br />
-.^^<br />
( )<br />
WELCOME<br />
TO<br />
BUFFALO<br />
Falls<br />
Buffalo<br />
There are many exciting points of interest<br />
in the Buffalo-Niagara Frontier such as Niagara<br />
Falls, Albright-Knox Art Gallery, Fantasy<br />
Island, Historic Fort Erie and Fort Niagara,<br />
Museum of Natural Sciences, Melody Fair,<br />
Buffalo Raceway, Canada just across the river,<br />
and nearby New York City and the New York<br />
World's Fair.<br />
See them all at the International Convention<br />
in Buffalo, June 30 - July 2, 1964.<br />
Albright-Knox Art Gallery<br />
illlMWWWWW<br />
Headquarters: Hotel Statler Hilton • Buffalo, N. Y.<br />
• 1100 Rooms • Free Accommodations for children sharing room with parents<br />
• Free Parking for Overnite Guests!<br />
Mailing Address: CINEMA THEATRE, 645 Main St., Buffalo. N. Y. 14203<br />
Bring your family — it's going to be a v^onderful convention<br />
5mCE :: June 1, 1964 W-5
. . Barry<br />
. . The<br />
. .<br />
SAN FRANCISCO<br />
pinal certification by the secretary of state<br />
of 743.061 signatures on petitions seeking<br />
repeal of California's pay TV law was<br />
even higher than anticipated. The statewide<br />
percentage of valid signatures was<br />
about 70 per cent, as 1,050.000 signatures<br />
were filed. The 743.061 valid signatures<br />
established a new state record and exceeds<br />
the figure first released by the secretary<br />
of state before all counties were counted.<br />
Newsboys from the Oakland Ti'ibune attended<br />
a special showing Satm-day, May<br />
23. of "It's a Mad. Mad. Mad. Mad World"<br />
at the Orpheum . Sullivan, wellknown<br />
stage, screen and television artist,<br />
served as the master of ceremonies in the<br />
YWCA community song festival Sunday,<br />
125 HYDE ST. SAN FRANCISCO (2), CALIF.<br />
Gerald L. Karski ... President<br />
May 24, at the Golden Gate Park band<br />
concourse.<br />
A "biceps" contest was held at the Embassy<br />
Theatre May 23 in connection with<br />
the two pictures "Hercules and the Captive<br />
Women" and "Erik the Conqueror." Jimmy<br />
Payne, a former " Mr. America," was master<br />
of ceremonies. All entries received a<br />
Vic Tanny membership and theatre passes.<br />
The winner got $10 in cash.<br />
Sam Pearlman, district manager for Cinerama,<br />
was in Fresno overseeing the installation<br />
for the opening of "Mad World"<br />
May 27 .<br />
closed circuit telecast of<br />
the Indianapolis Speedway 500-mile race<br />
was a sellout at the Golden Gate Theatre,<br />
the only outlet for the race in the city.<br />
.<br />
Jim Cargill has been moved up from Salinas<br />
to manage the new Coliseum Drive-In<br />
in Oakland. The new Syufy enterprise<br />
opened Monday (25). The invitational premiere<br />
featui-ed "Distant Ti-umpet"<br />
Mrs. Waldo Neilsen, Berkeley, was to preside<br />
at the installation of new officers of<br />
the East Bay Motion Picture and Television<br />
Council Monday (1 ) , in the Fairfax<br />
Theatre, Oakland. A buffet luncheon will<br />
be served in the lobby following the installation.<br />
)<br />
The last meeting until September of the<br />
Women of Variety will be held Tuesday<br />
evening 1 2 at the home of Mrs. Dorothy<br />
Wiseman, president.<br />
WEST COAST THEATRE SERVICE<br />
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Unique NFB Project Is<br />
For World's Fair in '67<br />
From Canadian Edition<br />
MONTREAL—National<br />
Film Boai<br />
a huge project for the world fair whii<br />
be held in Montreal in 1967, the centi<br />
year of Canada's confederation. It w;<br />
ported that the world's fair officia<br />
looking for a "sponsor" for the NPI<br />
hibition project, called the Labyrintl<br />
Labyrinth, a large-scale combinat<br />
film showings linked with architt<br />
forms, was revealed along with tei<br />
plans for its financing to a group of<br />
treal and Toronto businessmen. Tht<br />
nessmen were taken to Cote de Liess<br />
headquarters of National Film Boai<br />
shown a pilot of the impressive Lab<br />
exhibit.<br />
One fair official told the busint<br />
that the Labyrinth is a project "in<br />
Expo is interested enough to make<br />
available before we reach the point<br />
return in planning for it."<br />
But, he said, there is no allocate<br />
it in the Expo budget or in NFB resi<br />
so the World's Fair Corp. is looking<br />
sponsor.<br />
The preview of the Labyrinth film<br />
nique showed it uses up to four s<br />
showing different aspects of one g<br />
experience; for example, a close uj<br />
brain operation on two screens, with (<br />
slides of basic life forms in the 1<br />
stream on another, while a fourth is<br />
of star clusters deep in outer space,<br />
how they all focus emotionally and tl<br />
pact is tremendous.<br />
!<br />
Also shown were scale models c<br />
architecture forms in which viewei:<br />
watch the various stages of prodii<br />
The title Labyrinth is obvious—<br />
will enter the complex to watch sere<br />
beside, above and below them, or p^<br />
on a concave dome from conventional<br />
Tom McNamara, Our G'<br />
Originator, Is Dead<br />
SAN FRANCISCO—Tom McNamar<br />
toonist, screen writer and director<br />
here Tuesday (19). A cartoonist wi<br />
San Francisco Chronicle before thf]<br />
earthquake, he later worked for the o,'<br />
Francisco Call before moving to New,<br />
as a cartoonist for King Features. H<br />
cartooning in the 1920s and went to<br />
wood, where he directed Mary Pickf<br />
"Little Annie Rooney." He organizi<br />
Our Gang series, based in part on 1<br />
comic strip, and was chief writer a;<br />
rector of the comedies for a numt<br />
years. Later he was a freelance writt<br />
returned here about ten years ago.<br />
Goodman Lining Up M^<br />
LOS ANGELES—The Goodman<br />
zation which recently gathered toge<br />
group of motion picture and other<br />
mercial agencies, is negotiating wil<br />
Ruben agency of Indianapolis anc<br />
Thompson & Associates of Baltimore<br />
the network.<br />
Independents Hire Counsel<br />
HOLLYWOOD—Twenty-three ind<<br />
ent agents have hired Samuel Zago<br />
Gunther Schiff. lawyers, to represent<br />
in bargaining with the Writers Gu<br />
America.<br />
v<br />
W-6 BOXOFFICE June 1
1 mulative<br />
;<br />
local<br />
. . George,<br />
. .<br />
Chick<br />
. .<br />
ilBUQUERQUE<br />
-I<br />
—<br />
le'e Drive-In, situated on U.S. 66 west<br />
I the city, is being renovated for a<br />
i-ily reopening. It has been the site<br />
nlget car racing in recent years and<br />
sn shown movies in ten years. Louie<br />
ol, Frontier Theatres, said the new 66<br />
1 •commodate 600 cars. It brings Pronr<br />
cal operations to foui- drive-ins and<br />
t;atres.<br />
Wisch-Kappa Production Co., which is<br />
leiled to shoot "Hallelujah Train" for<br />
liti Artists in the Gallup area starting<br />
ly has earmarked $350 in prize money<br />
,<br />
beard-growing contest. The<br />
ji contest winners will be used in extra<br />
rt in the high budget western film,<br />
will star Burt Lancaster.<br />
ii(<br />
\(ess Jane Russell headlined a list of<br />
teainers at a Republican "Go Party<br />
eiicular" held at Tingley Coliseum here<br />
»ji!3. Others on the bill with Jane were<br />
ii| Frank Fontaine, singers Beryl Davis<br />
d'onnie Haines, the Kirby Stone Four<br />
d.thers. Tickets were priced from $2.50<br />
$50.<br />
kieral Precision Has Gain<br />
ii'irst Quarter Earnings<br />
m|3stern<br />
Edition<br />
Nj^V YORK—General Precision Equip-<br />
TiCorp.'s first quarter consolidated net<br />
xie, after taxes, was $1,092,646. or 60<br />
tii per common share, as compared to<br />
BSI20, or 40 cents per common share for<br />
e 163 first quarter. The increased profits<br />
ived in spite of a slight drop in net<br />
le $48,051,293 in 1964, compared to<br />
8.;4,241 in 1963.<br />
Iiireased profits for the rest of 1964 are<br />
p ted from improved commercial operici,<br />
increased returns from international<br />
eitions and anticipated shipments for<br />
and space programs.<br />
fiise<br />
A the corporation's annual meeting<br />
)J 28 the board of directors was re-<br />
;C'd. The board declared a quarterly<br />
nion stock dividend of 30 cents per<br />
a<br />
, and a dividend of 40 cents per share<br />
convertible preference stock,<br />
it' payable June 15 to stockholders of<br />
cd May 29. A dividend of $1.18% on<br />
Illative preferred stock will be payable<br />
'! mber 15 to stockholders of record<br />
iist 31.<br />
L^Duilding Daniel Boone<br />
Tsatre in Boone, N.C.<br />
sr'ioutheast<br />
Edition<br />
I'lONE, N. C—A contract for rebuildi^the<br />
Daniel Boone Theatre has been<br />
t'o G. Perry Greene Construction Co.,<br />
;
Sell<br />
and Sell<br />
Scores of busy little messages<br />
go ouf every week to a fremendous<br />
audience — and fhey get a tremendous<br />
response!<br />
Every exhibitor is<br />
busy— buying,<br />
selling, renting, hiring. All this is<br />
made easier<br />
and more profitable<br />
with the classified ads in Clearing<br />
House each week.<br />
READ • USE • PROFIT BY—<br />
Classified<br />
Ads<br />
in<br />
BOXOFFICE<br />
Greatest Coverage in the Field—Most Readers for Your Money<br />
Four Insertions for Price of Three<br />
W-8 BOXOFHCE :: June 1,
• i<br />
its<br />
Janus)<br />
5<br />
[|trend Selling In<br />
dLoop Thealres<br />
CJiCAGO— Reports on the past week's<br />
si'ss were more optimistic than for the<br />
sthree weeks. Although holdovers preir.iated<br />
in the Loop theatres, there was<br />
vtui-n in nearly every situation. "The<br />
ic; on the River Kwai" was a top grosreturn<br />
engagement at the State<br />
k Theatre.<br />
(Average Is 100)<br />
n,e—Week End (Cinema-Video), 2nd wk 175<br />
;,.— Poris When It Sizzles (Pora), 3rd wk 155<br />
,r— America America (WB), 2nd wk 125<br />
c.je— Beckef (Pare), 10th wk 180<br />
u —The Servant (Landau), 2nd wk 170<br />
irvVVeek End Xmema-Video), 2nd wk 180<br />
V ers— It's Mad, Mod, Mod, Mod World<br />
U-inerama), 27th wk 1 00<br />
h Todd—The Foil ot the Romon Empire<br />
Pol 6th wk 180<br />
Brl—The World of Henry Orient (UA), 2nd wk. 155 WOMPIS VISIT OSAWATOMIE STATE HOSPITAL—Eleven members of<br />
,5,.|t_The Thin Red Line (AA), 2nd wk 150<br />
teoke—The Bridge on the River Kwai (Col) . .200 the Women of the Motion Picture Industry, Kansas City chapter, visited the State<br />
it( Artists—What o Woy to Go! (20th-Fox),<br />
Mental Hospital in Osawatomie, Kas., on Sunday, May 17, taking a large number of<br />
In wk 200<br />
CK-From Russio With Love (UA), 6th wk 200 items to be used as prizes at the annual Fourth of July carnival. Rosalie Bowker,<br />
.rliPlovhouse— Lo Bonne Soupe (20th-Fox),<br />
and<br />
ir later in the<br />
Ti in In the photo, standing, left to right: Heueisen, International president:<br />
Ted Hayslip, a guest; Billie Mistele: Hazel LeNoir, International correspond-<br />
KNSAS CITY—It was another outuing<br />
300 for "Tom Jones" at the Kimo, ing secretary: Mrs. Bowker; Goldie Lewis; Goldie Woerner, WOMPI president;<br />
left<br />
w a pair of 250s,<br />
ni Panther," opening at the Plaza and<br />
'eae theatres, and "Cleopatra," which<br />
gi its popular price run at the Brookie<br />
fter a long roadshow run at the Capri.<br />
Harry Joe AUard Is Dead;<br />
AntiDST Petitions<br />
Was K. C. Area Exhibitor<br />
wde—Cleopotro (20th-Fox), 1st wk. reg. prices 250<br />
pr The Foil ot the Romon Empire (Porol,<br />
KANSAS CITY, KAS.—Funeral services<br />
St wk 80<br />
Need More Signers<br />
is still time to<br />
i<br />
Si,<br />
110<br />
Abbott of<br />
> Night Must Fall (MGM), 3rd wk 80<br />
fcrreet, Heart, Leawood. Hillcrest, Shawnee,<br />
hibitors Film Delivery Service. After to go after signatures of registered<br />
P:wav One, Electric, Centre, Overlond, Aztec<br />
D. inson—<br />
War I he and a brother Fred operated the Kansas City voters. Those interested are<br />
7 Foces of Dr. Lao (MGM); Gold for<br />
tH.Coesors (MGM), 3rd wk 125 Royal at El Dorado until 1923, when he asked to call the CODST office, VI 2-2480.<br />
itc%— From Russia With Love (UA), 2nd wk 225 became associated with the F^te Bros., In addition to Mrs. Lyon and Arthur Cole<br />
managing theatres in Salina, Concordia, of Paramount Pictures helping out at the<br />
marations for Big 500<br />
Independence, Abilene, Joplin and Kansas<br />
City, Kas.<br />
wealth, Goldie Woerner of 20th Century-<br />
office, Bernice Powell of the Common-<br />
ttl Show in Indianapolis<br />
ipiANAPOLIS— It was quiet at the Allard also operated a theatre in Neosho, Fox and Sylvia Stone of Mercury Advertising<br />
& Drive-In Recording Service are de-<br />
rs'run theatres here this week, as usual Mo., and managed theatres in Missouri at<br />
I 16 month of May while the Speedway Osceola, Appleton City, Greenfield and voting hours to the cause.<br />
icoutdoor entertainment in general get Humansville. During World War II he was Exhibitors have been keeping after patrons<br />
for signatures and many of the<br />
ifjJig play. "How the West Was Won," in Wichita working at an aircraft plant.<br />
-fried to be the first pictui-e that ever Later he worked with the late R. R. branch managers and employes are canvassing<br />
the neighborhoods to keep the DST<br />
la>d here a full year, is holding up better Biechele at the Osage Theatre in Kansas<br />
IE most attractions in its 50th week at City, Kas., until the flood in 1951 caused ordinance from being put to a test.<br />
if':ndiana. It now is scheduled to make the theatre to close. He managed the Giles<br />
a.;or "It's a Mad, Mad, Mad, Mad World" for J. W. Shreve for a time.<br />
Pacific Buys Two Airers<br />
' e Indiana June 10.<br />
Born in Tonkawa, Okla., Allard lived<br />
fc,-The Third Secret (2Cth-Fox) 110 here for 40 years. Surviving are his wife<br />
LOS ANGELES—Pacific Drive-In Theatres<br />
h)<br />
^^ '°"" (UA-Lopert), moveover 125<br />
3(0— How Lucille; three daughters, Mrs. Jo Ann has acquired the 101 Drive-In at Ventura<br />
the West Was Won (MGM-<br />
0-romo), 50th wk 135 Twibell and Mrs. Nelda Hill, who<br />
and the Skyview at Oxnard, president<br />
live here,<br />
;i,._South Pocific (20th-Fox), reissue, "2nd wk. and Mrs. Marjorie Gumminger, Wyandotte<br />
William Forman reported. Both will be<br />
'<br />
'**"' 1 1<br />
riTu<br />
f"" (MGM)<br />
''J",. 100<br />
" -The Foil of the Roman Empire (Para) 110 County; three sons, Robert M. Allard, Chicago:<br />
Jay D. Allard, Cleveland, Mo., and<br />
completely refurbished.<br />
'
. . . John<br />
. . R.<br />
. .<br />
. . Phyllis<br />
. . Dorothy<br />
. .<br />
. .<br />
KANSAS CITY<br />
jyjark your calendar for Monday, June 15,<br />
2:15 p.m. That will be the date for the<br />
annual picnic of the Motion Picture Ass'n<br />
of Greater Kansas City, it was announced<br />
via a flyer mailed out last week. The place<br />
will be Sunny Shores Beach, nearly a mile<br />
east of 107th street and Blue Ridge extension,<br />
where the annual outdoor event has<br />
been held for the last two years. A baseball<br />
game is scheduled from 3 to 5 p.m. There<br />
will be fun for all—swimming, fishing and<br />
courts for badminton (tennis, basketball,<br />
volleyball, horseshoes and miniature golf.<br />
Chances will be sold on a tiny, all-transistor<br />
TV set valued at $135.50. Picnickers are<br />
asked to bring their own food. Ballons, soda<br />
pop and pocorn will be given free. Tickets,<br />
which are available at all film exchanges,<br />
are priced at 75 cent for adults and 25 for<br />
children. Pishing fee will be 50 cents. Dick<br />
Conley of Fox Midwest is chairman: Bud<br />
Truog of United Artists, cochairman, assisted<br />
by Bill Jeffries of Columbia and Don<br />
Ireland of Pox Midwest.<br />
Bev Miller went to Chicago, Boston and<br />
New York in the interest of Motion Picture<br />
Investors . R. "Tommy" Thompson,<br />
Buena Vista branch manager, is back at<br />
Menorah Medical Center as a patient for<br />
lung congestion. He was rushed to the hospital<br />
from the airport just as he got off the<br />
plane from a New York trip after attending<br />
Buena Vista's sales convention. Meanwhile.<br />
Dorothie Warneke. BV booker and<br />
secretary, who works at Menorah on weekends,<br />
will keep close watch on Thompson<br />
Wangberg, American International<br />
Pictures branch manager, made a business<br />
trip to Omaha. Tarkio and Maryville .<br />
Logan Dameron of National Screen Service's<br />
shipping department is vacationing<br />
this week.<br />
WOMPI news: Installation of new officers<br />
will be at the Red Door Room of the<br />
Union Station the evening of June 23. All<br />
members of the industry are welcome. Price<br />
for the dinner will be $3.50 a plate . . .<br />
The WOMPI's netted $125 at their rummage<br />
sale May 22, 23 at 31st and Main toward<br />
their charity projects. Members who<br />
HUMDINGER SPEAKERS $3.50 each<br />
HEAVY DUTY SPEAKER MECHANISM $1.65<br />
MISSOURI THEATRE SUPPLY<br />
ns Wetl lath Komai City I. Me.<br />
Bammon 1-M70<br />
-<br />
were on duty included Bernice Powell,<br />
Gladys Melson, Carolyn Pleming. Lucille<br />
Hathorn. Bonnie Aumiller. Goldie Woerner.<br />
Myrtle Cain. Billie Mistele and Myrtle Taylor<br />
... On May 26 the WOMPIs observed<br />
Pounder's Day (the birthday of the organization)<br />
at the Columbia club rooms.<br />
The ways and means committee promoted<br />
a fund to be turned over to the International<br />
treasury by collecting from members<br />
in accordance to their ages (a penny<br />
for each yean or one dollar for those shy<br />
about theii- ages.<br />
Evelyn Wilkerson, Columbia Pictures,<br />
has been promoted from stenographer to<br />
secretary to Tom Baldwin, branch manager,<br />
succeeding Carol Schenkel, who resigned to<br />
accept a position in Grandview, close to<br />
home. Mrs. Schenkel also resigned as first<br />
vice-president of the WOMPIs. Dorothy<br />
Wackerman of Embassy Pictures will finish<br />
out the term before officially taking over<br />
the duties of second vice-president later<br />
this month . Whitescarver, Warner<br />
Bros, cashier, is engaged to Larry Seward<br />
of Kansas City. A June wedding is<br />
planned . Baker is the new<br />
ledger clerk at 20th Centm-y-Pox . . . Mrs.<br />
Gayle Allen, biller at MGM, resigned because<br />
of illness.<br />
Out-of-town exhibitors on the Row: Elmer<br />
Bills sr., Moberly: Prince Black and<br />
Helen McGuire, Mound City; Jim Cook,<br />
Maryville; Bob Davis, Higginsville ; Harley<br />
Fryer, Lamar, and Glen Jones, Gravois<br />
Mills, and Frank Weary jr., Henrietta.<br />
From Kansas—Ernie Block, Sabetha .<br />
A new steel tower has been rebuilt at the<br />
Hillcrest Drive-In, Ottawa, Kas. . . . The<br />
Lucky 13 Drive-In at Bolivar has a new<br />
tower and was scheduled to reopen this<br />
week after being closed since its screen was<br />
blown down diu-ing a recent storm .<br />
"Marnie." Alfred Hitchcock mystery drama<br />
for Universal, was screened Tuesday (26)<br />
afternoon at 20th-Pox.<br />
The Starlight Theatre at Swope Park<br />
opens June 22 for the summer season<br />
with the following stage attractions: "My<br />
Pair Lady," June 22 through July 5, starring<br />
Michael Allinson, Dorothy Coulter and<br />
Dean Dittmann; "Milk and Honey," July<br />
6-12, Molly Picon, Giorgia Tazzi and Helena<br />
Bliss; "Tom Sawyer," July 13-19, Bobby<br />
Rydell, Timmy Everett and Judith Mc-<br />
DRIVE-IN OWNERS-<br />
69<br />
Now ... 4-inch cast aluminum<br />
speaker, unpointed, with pratective<br />
*3<br />
screen, straight cord.<br />
SHREVE THEATRE SUPPLY CO.<br />
217 West 18th HA 1-7849 Kansas City, Mo.
:<br />
;<br />
fluence<br />
.<br />
leme<br />
Backer<br />
. . Moe<br />
. . Joe<br />
. .<br />
. . . The<br />
. . . National<br />
. . Herb<br />
. .<br />
. .<br />
Jl<br />
oiticking Actors<br />
; loral Question<br />
ICiLYWOOD — "Hollywood and Poli-<br />
; hould They Mix," has been set as<br />
of the Hollywood Press Club's<br />
le ieeting. Program chairmen Les Kaufn<br />
nd Mann Scharf explain the proin^will<br />
deal with the moral issue of<br />
et>r or not an entertainer should use<br />
and popularity to entice<br />
CI to vote for a particular candidate.<br />
Scduled to appear on the panel at the<br />
ne9 dinner meeting are Mayor Sam<br />
columnist Hedda Hopper, Heraldanner<br />
political editor Jud Baker and<br />
,it<br />
igjactress Polly Bergen. Distaff memrs<br />
f the press will be invited to attend.<br />
Biple See Sexy Pictures<br />
n^ If They So Desire<br />
DHHA—Marjorie Backer, who with her<br />
stjid have the theatre at Harlan, Iowa,<br />
svlred critics of the type of movies be-<br />
; 'fered by writing to the Public Pulse<br />
tl Omaha World-Herald, saying there<br />
lenty of good movies for the public.<br />
?<br />
\ have been theatre owners 30 years,"<br />
s'Sacker wrote. "Last year we showed<br />
ictures. Legion of Decency ratings<br />
rtjjne Sp., two Unl., 16 B and 73 A.<br />
'Fgardless of what teenagers or adults<br />
I. hey do not have to see a sexy piceiinless<br />
they choose to."<br />
asserted that the groups<br />
M .<br />
io:ry for so-called "good" movies selttrOack<br />
up their contentions with ap-<br />
Dll;ate<br />
action.<br />
I'ople go to the type of movies they<br />
,n to see, regardless of what they say.<br />
'j, for 'theatres used to be places for<br />
n" fun,' the teenager (who wrote such<br />
cnplaint to the Public Pulse) is too<br />
u: to remember those good old days.<br />
Jrents started dumping their children<br />
[,<br />
the theatre 15 years ago. There are<br />
!ijr' of A-1 (we ran 40) and A-2 (we<br />
ajl) movies, if parents want to make<br />
rijht at the movies a family affair."<br />
0711, Prophetstown, 111.<br />
hens With Booster Aid<br />
PpPHETSTOWN, ILL.—Mr.<br />
and Mrs.<br />
s' Vittitow, new owners, have reopened<br />
;rown Theatre after making arrange-<br />
'is with the Marchese brothers, former<br />
ip. and the local Booster Club. Memriof<br />
the Booster Club negotiated plans<br />
l|!dge tickets purchased from business-<br />
"for an 18-month period to assist the<br />
Jietors of the theatre.<br />
le Town is open nightly except on<br />
^iiesday and Thursday; shows are connus<br />
on Sundays, two shows are run on<br />
Vday and one each on Monday, Tuespnd<br />
Friday nights.<br />
THEATRE<br />
SERVICE<br />
backed by experience and resources of<br />
Rodio Corporation of America<br />
RCA SERVICE COMPANY<br />
1322 So. Wabash Avenue<br />
:ago 5, Illinois WAbash 2-0679<br />
CHICAGO<br />
^ave Goldman resigned as buyer for the<br />
Kohlberg circuit. He has taken over<br />
operation of the Oak Theatre and will<br />
show first runs out of the Loop . . . Paramount<br />
publicist Dick Taylor will tour the<br />
Chicago-Detroit areas with Olivia de<br />
Havilland in connection with "Lady in a<br />
Cage." The film opened here at the B&K<br />
Roosevelt.<br />
Members of the Chicago press wil join the<br />
20th Century-Pox overseas junket for a<br />
look at "The Agony and the Ecstasy" in<br />
Rome; "The Sound of Music" in Salzberg,<br />
Austria, and "The Magnificent Men in<br />
Their Flying Machines" in London .<br />
Shirley Racussin has rejoined the Universal<br />
staff as "Girl Friday" to press chief<br />
Ben Katz.<br />
John F. Butkovich heads up management<br />
activities at the Carnegie Theatre on the<br />
near north side, an Oscar Brotman property<br />
. . . The Esquire Theatre and Mister<br />
Kelly's have joined to offer a complete dinner<br />
and a first-run film for only $3.95 . . .<br />
Warren Beatty, who is on the final filming<br />
here of "Mickey One," will go to Poland to<br />
discuss American films and acting before<br />
Polish University students. He is making<br />
the trip at the invitation of the state department<br />
as part of the cultural exchange<br />
program.<br />
.<br />
The Esquire Theatre, showing "The<br />
Servant," is exhibiting oils and watercolors<br />
by Robert Freeman in the theatre's little<br />
Michel, the talking dog, was<br />
gallery . . .<br />
here for a visit in connection with "Wild<br />
and Wonderful" Levine will be<br />
here for three days starting June 18 to herald<br />
the June 26 opening of "The Carpetbaggers"<br />
at the Chicago Theatre. Levine<br />
will also talk about "Zulu," scheduled to<br />
open at the Loop Theatre.<br />
Howard L. Lubliner, 50, died on the course<br />
of the Glenview Golf Club. He shared an<br />
interest in several theatres—the Clark,<br />
Four Star and Edens—and was secretary of<br />
Allied Theatres of Illinois. He is survived<br />
by his wife Muriel; two sons, Laurence and<br />
Russell; his mother, Mrs. Bee Lubliner;<br />
two sisters and one brother.<br />
Dave Friedman has sold his interest in a<br />
series of specialty films to Stanford Kohlberg.<br />
Friedman and Kohlberg had produced<br />
the group of films on a partnership<br />
arrangement. Friedman, who will headquarter<br />
in the Kohlberg Industries offices<br />
on South Wabash avenue, is completing<br />
three pictures and preparing campaigns for<br />
their summer release.<br />
The Victory Drive-In, recently acquired<br />
by Stanford Kohlberg, is reported to be<br />
doing a landslide business over weekends<br />
... Ed Ross, owner of the Plaza Theatre<br />
here, has taken over operation of the Terrace<br />
Drive-In in Kansas City. Dave Friedman<br />
has been assigned to do the booking<br />
and buying . Dudelson, president of<br />
Dudelson Film Distributors, was invited to<br />
New York by Bob Patrich, general sales<br />
manager of Parade Films, for a discussion<br />
concerning "The Mighty Jungle." This<br />
gave Moe an opportunity to visit with his<br />
son's family, the Stanley Dudelsons.<br />
Fred Cory, manager of the Surf Theatre,<br />
returned from a vacation in New Orleans<br />
Surf began operating as the Playboy<br />
Theatre June 1. H&E Balaban leased<br />
the theatre to Hugh Heffner, owner of<br />
Playboy magazine and the Playboy club .<br />
Dick Balaban and his bride of six months<br />
moved to their new home in suburban<br />
Highland Park.<br />
The 850-seat Bryn Mawr Theatre on the<br />
north side experienced holdouts every day<br />
during a showing of "The Cardinal." As<br />
a result, the movie is being held for another<br />
week or two . . . S. B. Griever was<br />
engaged to handle the buying and booking<br />
for the Evergreen Theatres 1 and 2, by<br />
M&R Amusement Co. . Wheeler of<br />
Stanley Warner Theatre Management is<br />
vacationing in Jamaica.<br />
. . . 'Vic<br />
.<br />
A contingent of Filmrow representatives<br />
went to Milwaukee for the grand opening<br />
of the Capitol Court, a Stanley Warner<br />
Theatre Management property<br />
Bernstein, head of Allied Artists here, arranged<br />
two big campaigns, one for the first<br />
showing of "Soldier in the Rain" at 50<br />
Chicagoland theatres and "The Thin Red<br />
Line" in several downstate theatres<br />
Milton Feinberg of National Screen Service<br />
returned from a national sales meeting in<br />
New York.<br />
Charles F. Simonelli is due here June 15<br />
for the annual meeting of Technicolor,<br />
Inc., at the Water Tower Inn. Simonelli<br />
said in his announcement concerning the<br />
meeting that the earnings of Technicolor<br />
and its wholly owned subsidiaries for the<br />
first quarter, which ended March 28, 1964,<br />
were $969,587 or 34 cents per share on the<br />
2,886,445 shares outstanding. In the same<br />
period in 1963, net earnings were $913,265<br />
or 32 cents per share on the 2,840,980<br />
shares then outstanding. Simonelli said<br />
further that Consolidated net sales for the<br />
13-week period amounted to $21,204,424, as<br />
compared to $19,476,005 for the like period<br />
in 1963.<br />
French movie producer Henri Gevrier,<br />
who will make Cary Grant's next movie,<br />
"Incognito in Paris," was a house guest of<br />
Burton Browne, owner of the Gaslight club<br />
Theatre Supply Co., headed<br />
here by Ed Novak, will provide the Simplex<br />
X-L equipment going into the Tee and See<br />
Theatre.<br />
Allie Combs in Georgia<br />
From Southeast Edition<br />
CORNELIA, GA.—Allie Combs, formerly<br />
with Chakeres Theatres which has its headquarters<br />
in Springfield. Ohio, now is managing<br />
the local Grand Theatre.<br />
OFFICE June 1, 1964 C-3
BOXOFFICE LEADS THE FIELb<br />
with more exhibitor subscribers<br />
because it publishes . . .<br />
MURb Local<br />
and National News<br />
fvlUKb Booking<br />
Information<br />
fvlURb Showmandising Ideas<br />
ivlUKb Operational<br />
Information<br />
IvlURb Equipment and Concessions Tips<br />
fvlURb<br />
Convention Coverage<br />
fvlURb on all<br />
counts that count most<br />
—read and relied on by MORE Theatremen<br />
than any other film trade paper in the world<br />
THE NATIONAL FILM WEEKLY - WITH THE LOCAL TOUCH!<br />
C-4 BOXOFFICE :: June 1,
. aker.<br />
—<br />
al Morrison Talk<br />
IWOMPI Parly<br />
^! ORLEANS—DeLesseps S. Morri-<br />
1<br />
mirman of the Louisiana commission<br />
-mmerce and industry and former<br />
bisador to the Organization of Ameri-<br />
1 tates. made one of his last public<br />
peances before his death in an airplane<br />
•iciit in Mexico at the WOMPI Bosses<br />
ic-on at the Roosevelt Hotel here Wed-<br />
;d 120).<br />
vlrison's theme was the strategic poio<br />
of Louisiana as the crossroads of the<br />
:iijhere. "the Ruhr Valley of the<br />
lecas," which stands to profit from the<br />
.epment of Latin countries. It's up to<br />
uunans to provide a good political cliiund<br />
a good image for stimulating fuerade<br />
and a better understanding with<br />
; republics to the south, also a better<br />
ai for Americans to the north, he told<br />
? ore than 100 WOMPIs, their bosses<br />
dji'iends.<br />
Di Brandon, president of Film Inspecniervice,<br />
was chosen by lot as the Boss<br />
t' Day, and was presented a pair of<br />
tf,inks and tie clasp suitably engraved<br />
flian Sherick, program chairman.<br />
Vlie Berglund. president, presented a<br />
c with expressions of admiration and<br />
p'ciation to Harve Presnell, star of "The<br />
iskable Molly Brown," who was present<br />
f luncheon.<br />
K:Tison saluted the motion picture wo-<br />
;i'as "gems of the motion picture ins\'.<br />
the community, the state and the<br />
t:i."<br />
E:hange heads who were feted at the<br />
nieon included John Winberry, mane<br />
and Pi'ank Barry, office manager, Corra;<br />
Don Kay and Floyd Harvey, Kay<br />
U;prises; William Cobb, Exhibitors Posr<br />
schange: H. A. Arata and H. P. Mosley,<br />
G;: Kermit Carr, president, and Bob<br />
nt, head of advertising and exploitan\<br />
Paramomit Gulf Theatres; James<br />
Jtund. Al Doskey and Alex Meunier,<br />
P: Aithur Port, Richards Center; Page<br />
Theatre Owners Service ; Gene<br />
ocman and Elizabeth Bacon, UA; E. L.<br />
e'ns. Universal; L. Conner and A. W.<br />
Warner Bros.; Herman Gentry, MarnMnerama<br />
r(,<br />
Theatre: L. C. Montgomery<br />
.,'oy Theatre, and Brandon.<br />
C.ier guests included Helen Wurzlow,<br />
'Can's Club editor, and Frank Gagnard,<br />
irs Picayune, and Bob Sublette, and<br />
hnas Griffin, States-Item.<br />
lio present was a group of Variety<br />
J:!iary members, headed by Mrs. WilarCobb;<br />
Pat Mahoney, former WOMPI<br />
nformer secretary to Dan Brandon, now<br />
'ctary to Morrison was there too with<br />
a. Dyke from Morrison's office; also<br />
riJc Henson, manager of Loew's State,<br />
Tom Baldrich, MGM press agent, who<br />
i^<br />
alin town with Presnell in the interest<br />
tjrhe Unsinkable Molly Brown" booked<br />
)i|an early summer showing at Loew's.<br />
Stschal in Goodman Web<br />
Western Edition<br />
pLL'nvOOD—The Getschal New York<br />
Sicy has been named as the eastern<br />
njior in the new agency network initiated<br />
we Goodman Organization of Los Anp|i,<br />
headed by Mort Goodman. First<br />
l'(t for the new web of agencies will be<br />
'Uar Films whose first release, "Love<br />
t^an Style" is set for June release.<br />
MPEAF Mixes Golf With Business<br />
Exhibitors and film company representatives mixed business, golfing and<br />
social activities at the three-day convention of the Motion Picture Exhibitors<br />
Ass'n of Florida held at Crystal River. Top photo shows, left to right: Harvey<br />
Garland, Florida State Theatres, and W. A. "Bill" McClure, Universal, both of<br />
Jacksonville; H. H. "Hi" Martin, Universal executive. New York, and Horace<br />
Denning, Dixie Drive-In at Jacksonville. Center photo: Bill Toney, National<br />
Theatre Supply, Atlanta; E. C. Kaniaris, San Marco Drive-In, St. Augustine;<br />
Harry Botwick, FST, Miami; Bob Harris, FST, Tampa; Harold Laird, VVil-Kin<br />
Supply, Tampa, and Henry Glover, president of MPEOF, Largo. Bottom photo,<br />
taken on the golf course: Al Fitter, UA executive; John Stembler, Atlanta; Jim<br />
Velde, Jean Jacobs and Al Fisher, all of UA, New York.<br />
Circuitmen Make Up Par Foursome<br />
T. G. Solomon, head of Gulf States Theatres, McComb, Miss., stuck to conventional<br />
attire in his MPEOF golf match. Left to right: Solomon; Bill Slaughter,<br />
United Rowley Theatres; Dallas; John Rowley, circuit head, and Don Stafford,<br />
Dixie Theatres, New Orleans. Photo at right: Mrs. Tom Kelly, Tampa; Henry<br />
Glover; Mrs. Tommy Hyde, Vero Beach; Tom Kelly of the "Original Crispy<br />
Pizza," Tampa, and Tommy Hyde, who heads Kent Theatres, Vero Beach.<br />
pmcE June 1, 1964 SE-1
. . Exhibitors<br />
. . Mrs.<br />
. . . Former<br />
MEMPHIS<br />
Two National Theatre Supply Co., officials<br />
became grandfathers this week. C. E.<br />
Matthews, salesman, has a new granddaughter<br />
named Kelly Louise Smith. C. C.<br />
Bach, manager, has a new granddaughter,<br />
Cathy Mileski. Pass the cigars, please.<br />
Charles Arendall, Howco exchange<br />
ELEGANCE that<br />
thru<br />
ENDURES<br />
years of wear<br />
takes SKILL that's rare<br />
It takes a "pro" to combine eye-appeal<br />
and lasting quality in seating,<br />
without going overboard on cost! To<br />
Massey, this is a natural, because in<br />
all its years, they've dealt with exhibitors<br />
who know what they want!<br />
Your first transaction with us, no<br />
matter how small or large, will prove<br />
that we're on your team. Let's talk<br />
it<br />
over?<br />
now featuring<br />
MASCOFOAM SEAT CUSHIONS<br />
More durable, more comfortable, safer.<br />
Fire & moth-resisiant, won't lump, sag or<br />
mat. Moulded to "breathe" and may be<br />
cleaned. Ask for samples.<br />
MANUFACTURERS:<br />
Foam rubber & spring cushions; coverings.<br />
DISTRIBUTORS:<br />
MUpholstery fobrics, general seat supplies.<br />
ASSEY<br />
SEATING CO.<br />
branch manager, attended the American<br />
International Pictures sales meeting in<br />
New Orleans . Margaret Irby,<br />
Howco office manager, returned to work<br />
after a leave of absence. She is the mother<br />
of a new son Robert jr. . . . Johnny Gannon,<br />
Southern Theatre Service, is now<br />
booking and buying for Skylark Drive-In,<br />
Pocahontas, Ark.; Belmont Theatre, Belmont,<br />
Miss., and Jalas Drive-In, also in<br />
Belmont.<br />
Scott Lett, Howco sales manager, was a<br />
visitor at the Memphis office . . . Andy<br />
Jonas, Trenton Drive-In, Trenton; Mr. and<br />
Mrs. Hays Redmon, Strand, Millington;<br />
Mr. and Mrs. Howard Nicholson, 51 Drive-<br />
In, Millington; Mr. and Mrs. Howard<br />
Nicholson, 51 Drive-In, Millington, and<br />
Louise Mask. Luez, Bolivar, were in town<br />
from Tennessee . . . Orris Collins, Capitol,<br />
Paragould, Ark., was a visitor.<br />
Mississippi's visiting exhibitors included<br />
William H. Cook, Valley, Water Valley;<br />
Leon Rountree, Holly, Holly Springs, and<br />
Mr. and Mrs. Bert Bays, Grenada, Grenada<br />
. Services announced<br />
that the Big 4 Drive-In, Benton, Ark., was<br />
opened for the season May 22.<br />
Memphis State Now<br />
Under New Ownership<br />
MEMPHIS—The 2,235-seat State Theatre<br />
on Main street, sold last week by<br />
Loew's Theatres of New York, was taken<br />
over May 29 by its new owner. Gulf States<br />
Theatres, which in turn placed it under the<br />
operational direction of the newly organized<br />
Greater Memphis Theatres.<br />
Asked who makes up Greater Memphis<br />
Theatres, president T. G. Solomon of<br />
Gulf States Theatres said, "Mostly me."<br />
The State purchase price was not made<br />
public but Solomon described it as a "very<br />
healthy figure."<br />
His Gulf States Theatres operates in<br />
Mississippi, Louisiana, Alabama, Texas and<br />
Florida. In business since 1945, Gulf States<br />
now has 172 theatres.<br />
Arthur Groom, longtime manager of the<br />
State under the Loew's ownership, will not<br />
continue with the State. The theatre, however,<br />
will continue as a first-run house<br />
and as its first offering under its new<br />
ownership it showed "The Chalk Garden."<br />
Loew's will continue to operate the Memphis<br />
Palace Theatre, which has been a<br />
Cinerama situation since 1961. Handling<br />
the sale of the State for Loew's were<br />
Arthur M. Tolchin, assistant to the president,<br />
and Arthur Raporte, a vice-president.<br />
Equipment Manufacturer<br />
William Biggs Sr. Dies<br />
MEMPHIS — William T. Biggs sr., 56,<br />
owner of Biggs Chair Co., manufacturers<br />
of theatre chairs and equipment, died at<br />
Methodist Hospital here last week. He had<br />
been in the hospital since April 1 for major<br />
surgery.<br />
A lifelong citizen of Memphis, Biggs<br />
started his own business 15 years ago after<br />
serving as a chief petty officer in the Navy<br />
during World War II and after having<br />
been associated with Malco Theatres following<br />
the war. He was a member of<br />
Variety Club.<br />
—<br />
'Tom Jones' Bouncs<br />
To 200 in Memphis<br />
MEMPHIS — Pour Memphis first<br />
were well above average business f<br />
week. During its 13th week, "Tom >i<br />
bounced back from an average wfe<br />
do 200 per cent of average at Palac<br />
Plaza booked a couple of reruns, i<br />
had figured in the Oscar awards, ai<br />
125 per cent for the week. A fourth<br />
of the UA film, "Prom Russia With.i<br />
did 125 per cent at Malco. The ;<br />
brought back two Lopert films, "Ph(<br />
and "Black Orpheus," and did 110.'<br />
(Averoge Is 100)<br />
Guild Phaedra (Lopert); clock Orpheus<br />
(Lopert), reissues<br />
Malco From Russia With Love (UA), 4th wk<br />
Palace Tom Jones (UA-Lopert), 13th wk. .<br />
Plaza— Lilies of the Field (UA); Hud (Poro),<br />
reruns<br />
The Best Man (UA)<br />
State<br />
Strand Tamahine (MGM)<br />
Warner Paris When If Sizzles (Poro),<br />
2nd wk<br />
MIAMI<br />
H difference of opinion on what th)<br />
centage cut should be kept the cj<br />
circuit telecast of the May 30 Indiar<br />
auto race out of local theatres. Sere]<br />
of the event were available at the \<br />
ville Hotel, Shrine Temple and Elect)<br />
Hall and tickets were sold at the<br />
and Firestone agencies.<br />
Two Florida-made films had their<br />
premieres in Wometco theatres 1;<br />
May — "Flipper's New Adventure'<br />
"Escape From Hell Island." The F<br />
film premiered in the new Boca Rater<br />
atre in the Fifth Avenue Shopping Cei<br />
Boca Raton. The new Wometco u<br />
said to be the only hardtop on the<br />
Coast between West Palm Beach<br />
Pompano. Its decor is orange ar<br />
lounge has been dubbed the Univers<br />
tribute to the area's new Florida At<br />
University. David Haggerty, formerly<br />
ager of the Miami Beach Sui'f and<br />
mandie theatres, will manage.<br />
"Flipper" is performing this week i<br />
cameras—and in color. The series hai<br />
started and locations are being s<br />
from Maule Lake to Virginia Key t<br />
North Miami studios, depending oi<br />
weather. Brian Kelly, Luke Halpin, T<br />
Norden and the rest of the cast<br />
shortly after daybreak and labor fai<br />
the evening, with Ben Chapman hi<br />
the stick over actors, crew, technician;<br />
since the series must be ready to<br />
this fall. Luke, the likeable kid in<br />
:<br />
per," is staying at the Dupont Plaza<br />
drawing crowds of teenagers daily i<br />
Bayview diningroom and signs autog<br />
like crazy.<br />
A Miami newspaper points out th£<br />
movie, "For Those Who Think 'Vc<br />
the Frank Sinatra production whic<br />
troduces Fort Lauderdale's Woody ^<br />
bury in his first film role, has tieins<br />
than the cola which the title suggests<br />
Pood Fair chain is one.<br />
A prerelease showing' of "The<br />
Garden" was a benefit for the Chili<br />
Center when shown at the Miracle Th<br />
Coral Gables, Tuesday evening, Ms<br />
students of St. Stephens £<br />
SE-2 BOXOFHCE June 1,
[<br />
. . Monica<br />
. . Tim<br />
i<br />
•e<br />
ave good reason to crowd into Wo-<br />
theatres to see the Allied Artists'<br />
tc<br />
The Thin Red Line." Ray Daly, a<br />
St.<br />
,1<br />
Stephens boy who went on<br />
iiV<br />
H'vard and Hollywood, plays the comiv:ommander<br />
in the film. Ray's father<br />
\:h the Dade-Miami Chamber of<br />
ii|erce.<br />
Siunmertime Fun shows will start<br />
ri*<br />
lellO at the Gables Theatre, Coral<br />
bli, and at FST's Beach in Miami<br />
ic Supervised by trained theatre periiY,<br />
these morning shows will run for<br />
\eks and consist of reels of fun,<br />
prizes, color cartoons and carefully<br />
n,,<br />
;cd features. As an added treat on<br />
ta Wednesday mornings, two full<br />
gi featui-es will be shown. All seats<br />
cents. However, admission is free<br />
'i<br />
hthe presentation of six RC Cola<br />
caps. No adults will be admitted<br />
tl<br />
Snmertime Pun Show unless accomlii<br />
by a child.<br />
if<br />
West Financed<br />
im Making Debut<br />
viImI—A story in the Miami News<br />
111 out that Key West is head over<br />
?liin movie financing and production<br />
i'he results of its first efforts will<br />
r'.o be known this week when "Escape<br />
Hell Island" premieres here at the<br />
)i{<br />
w and Essex indoor theatres and the<br />
I'^Avenue and North Dade drive-ins.<br />
ri; movie has a Cuban refugee angle<br />
d 18 script is by Sgt. John B. Doherty.<br />
lUood film and TV producer who is<br />
^irarily assigned to the Miami Inntion<br />
Flight at International airport.<br />
h'ty adapted the film drama from<br />
b't Sheckley's novel, "The Man in the<br />
n"<br />
^fencing came from a group of Key<br />
;f citizens headed by the late Joe<br />
u,), theatre owner who was chairman<br />
Florida Keys Aqueduct Commission.<br />
tj<br />
•ii), a businessman, felt that Key West<br />
djhe south Florida area were capable<br />
movie production,<br />
Sv'cessful<br />
r'' Miami News story points out that<br />
s^pe From Hell Island" has been booked<br />
;cjj4 more film houses in Florida and<br />
a»if it succeeds here, word will soon<br />
rel and it stands a good chance of<br />
tnwide distribution.<br />
ilest Drive-In Circuit<br />
^ebrating 25th Year<br />
J-I^KSONVILLE — The Dixie Drive-In<br />
i^.res, the nation's oldest outdoor therecircuit,<br />
is celebrating its 25th anniriry<br />
in an advertising promotional drive<br />
111 began May 31 and will end August<br />
ihe Savannah, Ga., Drive-In was the<br />
'sjoperating unit of the circuit, which<br />
ijnposed of 16 outdoorers in Georgia,<br />
o,la, North Carolina and Virginia, the<br />
:? Atlantic was the second unit placed<br />
jeration.<br />
ijie Drive-In headquarters are in Atn,<br />
where president Harris Robinson<br />
ici<br />
.-ice-president R. A. Edmondson have<br />
1^ offices. The local Atlantic is under<br />
le^ianagement of Jim Hiil.<br />
nis Presley sings ten original songs in<br />
a:Wallis' "Roustabout," a Paramount<br />
Mie.<br />
JACKSONVILLE<br />
Pender A. "Dock" Cawthon, film projection<br />
expert for Florida State Theatres<br />
and one of Pilmrow's best-known personalities,<br />
received painful and serious facial injm-ies<br />
in a freak accident at the Jacksonville<br />
city hall. As Dock was about to enter a door,<br />
an unidentified person on the other side of<br />
the door pushed mightily and gave Dock a<br />
broken nose and several broken teeth.<br />
O. Glenn Gryder. who has been connected<br />
with the Roy Smith Co., theatre suppliers,<br />
left for a vacation in North Carolina. On<br />
his return he will take over the Howco<br />
film shipping station on Houston street for<br />
Joe Thrift. Flora Fowler, who formerly<br />
managed the station, has taken a maternity<br />
leave of absence . McCormick,<br />
secretary to W. A. "Bill" McClure, Universal<br />
branch manager, plans to retire from<br />
Filmrow . . . Celia Brugh, Columbia office<br />
worker, left for a New York vacation<br />
and a tour of the World's Fair.<br />
Herman Meiselman, owner of the Meiselman<br />
Theatres, came in from his Charlotte,<br />
N. C, headquarters to announce that his<br />
local first-run Town and Country and<br />
Cedar Hills theatres, located at opposite<br />
ends of town, will henceforth have a dayand-date<br />
policy beginning with the run of<br />
"It's a Mad, Mad, Mad, Mad World." Bill<br />
Means, amusements editor of the Jacksonville<br />
Journal, remarked that " 'Mad World'<br />
is certainly a good film to open any kind<br />
of a policy" and he proceeded in pulling<br />
out all the stops in praising the comedy<br />
and its stars.<br />
A MISPLACED LINE!<br />
The insertion of a Jacksonville dateline<br />
on the wrong story in last week's<br />
issue gave some readers a momentary<br />
scare. The Une, "JACKSONVILLE—<br />
Taken by death here," somehow was<br />
misplaced on the story headlined, "Pilot<br />
Kiddies Show by FST Circuitmen."<br />
The line should have read, "JACKSON-<br />
VILLE—French Harvey, Flor-"<br />
WWIe competing in the MPEOF golf<br />
tournament at Crystal River, H. H. "Hi"<br />
Martin, Universal executive from New York,<br />
became the winner of a fishing trophy between<br />
golf strokes. He performed this redoubtable<br />
sporting feat by casting for and<br />
catching a bass on a lake bordering the golf<br />
coui'se. He went on from there to win a<br />
prize in the golf tournament, too . . . Harold<br />
Spears jr. was the top winner in the links<br />
tournament . . . Oliver "Ollie" Mathews,<br />
Universal office manager, and Mrs. Mathews<br />
left for their ninth annual fishing<br />
vacation at Juno Beach on the lower East<br />
Coast . . . Charley Jordon, Howco executive<br />
from Atlanta, was a Filmrow visitor . . .<br />
Art Castnor, Edgewood manager, left for<br />
his annual vacation and Al Hildreth took<br />
over as relief manager, while Bob Jones,<br />
assistant to Marty Shearn at the Center,<br />
Sanitary Supplies<br />
ROY SMITH CO.<br />
365 Park St. Jaduonvill*<br />
reliL'Vud Al at the Empress . Choulot,<br />
Edgewood assistant, left for duties in Daytona<br />
Beach when Ted Chapin, manager of<br />
the Daytona Theatre, left on a vacation<br />
trip.<br />
Jacksonville Girl Wins<br />
In Yogi Bear Contest<br />
JACKSONVILLE—Seven-year-old Katherine<br />
Edwards, the daughter of a Duval<br />
County police patrolman, became the winner<br />
of one of ten national first prizes<br />
awarded in the Yogi Bear Jelly Beans<br />
Sweepstakes conducted by Columbia Pictures<br />
in the advance promotion for "Hey<br />
There, It's Yogi Bear," new feature cartoon<br />
picture starring Yogi Bear, a character<br />
loved by millions of American youngsters<br />
through television and comic strip<br />
outlets.<br />
Katherine's prize is an all-expense trip<br />
to Zurich, Switzerland, with her mother<br />
and father accompanying her. She will<br />
present to the mayor of Zurich a bear<br />
cub donated by the Duluth, Minn., zoo,<br />
and she will present letters of introduction<br />
from Florida's governor and U. S.<br />
senators.<br />
She was treated to a preview showing<br />
of "Hey There, It's Yogi Bear," at the<br />
local Studio Theatre, as the guest of Art<br />
Castner, manager of the Edgewood Theatre,<br />
where the movie will have its north Florida<br />
premiere.<br />
Ed McLaughlin, Columbia manager here,<br />
revealed that 750,000 children in 127 American<br />
cities and towns competed for the<br />
ten top prizes in the sweepstakes. Katherine<br />
also received a treasui-e chest filled<br />
with Yogi Bear novelty toys. Her trip<br />
overseas and back will be made in Rolls<br />
Royce jetliners of BOAC. Local TV station<br />
WJXT, Channel 4, cooperated in conducting<br />
the sweepstakes here with the assistance<br />
of Ranger Hal, child favorite.<br />
Attractive Lounge Added<br />
By Lenoir, N. C. Avon<br />
LENOIR, N.C.—An attractive new lounge<br />
has been added to the Avon Theatre, having<br />
been constructed in an adjoining building<br />
which once was headquarters for the<br />
Avon Soda Shop. The outside entrance<br />
to this shop was closed and the new lounge<br />
opens directly into the theatre's lobby,<br />
according to the News-Topics.<br />
It makes a comfortable waiting alcove<br />
for patrons, equipped with its own air conditioner<br />
and heat pump. The lounge is<br />
paneled in blond wood, provided with colorful<br />
carpets, comfortable furnishings and<br />
planters.<br />
I<br />
^<br />
BAUANTYNl IN-CAR SPEAKERS<br />
CONCESSION EQUIPMENT & SUPPLIES<br />
PROJECTOR REBUILDING SERVICE<br />
• "w ^<br />
Prompt, Courteous Service 'Round the Clock<br />
DIXIE<br />
THEATRE SERVICE & SUPPLY CO.<br />
1010 North Sloprcy Driv*<br />
P.O. Bsx 546 Albany, Georgia<br />
Phono: HEmlocIt 2-2(46<br />
OpmCE :: June 1, 1964<br />
SE-3
. . The<br />
. . Owner<br />
. . Roy<br />
,<br />
. . Managers<br />
j<br />
'<br />
NEW ORLEANS<br />
H local theatreman was quoted in Bob<br />
Sublette's States-Item column, "We're<br />
just asking for censorship. If the fast buck<br />
boys aren't embed you can bet we are<br />
going to get it. " Sublette said he was referring<br />
to the increasing number of pictui'es<br />
designed for "adult" viewing like<br />
"Empty Canvas." The critic wrote, "I'm<br />
thinking the movie business is cooking the<br />
goose over a very hot fii'e."<br />
The Gentilly Art started daily matinee<br />
performances, at 1:30. 3:30 and 5:30. with<br />
"Wuthering Heights." Harold Bailey, one<br />
of the owners, said the matinees were aimed<br />
chiefly for the Golden Agers . . . Thomas<br />
E. Jensen, assistant to booker Earl Perry,<br />
Pittman general manager, has been informed<br />
by Eastman Kodak Co. that a color<br />
picture he took of his mother is one of<br />
those selected for enlargement and display<br />
at the Kodak Pavilion at the World's<br />
Pair.<br />
Earl Kroeper, United Theatres booker,<br />
returned from a vacation spent in Covington<br />
. Rene Brmiets and their children<br />
Rene III and Michelle dropped in at<br />
the BV office to see Jeanne Crozat and<br />
Helen Pabst . Eldridge of the<br />
Spring Theatre in Springhill and wife were<br />
in town.<br />
The Gulf States Dixie in Brookhaven,<br />
closed for some time, will reopen on the<br />
30th with a show designed for the youngsters,<br />
a school's out party. Through the<br />
summer months, the Dixie attractions will<br />
be confined to roadshow pictm-es and<br />
"Block Busters." The Haven Theatre will<br />
continue to show the regular films.<br />
Gulf States Theatres staffers entertained<br />
at the home office recreation room at a<br />
kitchen shower for Alexis Busby, hello girl<br />
RCA and Brenkert<br />
Parts Available Thru Us<br />
THE QUEEN FEATURE SERVICE, INC.<br />
19121/j Morris Avenue Phone 251-8665<br />
Birminghom, Alabama<br />
and a July bride-elect . of<br />
film exchanges calling at the Gulf States<br />
buying and booking offices were Jerry Kennedy.<br />
20th-FoX' Gene Goodman, UA; H. A.<br />
Arata, MGM, and Universal office manager<br />
Ed Stevens . Lombardo, Transway<br />
Films dispatcher, is back on the job<br />
after several weeks in a hospital with his<br />
neck in traction.<br />
AIP Chief Finds People<br />
Like to Be Surprised<br />
NEW ORLEANS—In the opinion of John<br />
H. Nicholson, president of American International<br />
Pictures, here for a sales conference<br />
with exhibitors, the paying customers<br />
most "enjoy shock, surprise—enough to set<br />
them tingling."<br />
"Of the last 18 pictures produced by<br />
AIP," he said, "the most widely seen were<br />
eight made along the classic lines of Pygmalian—rags<br />
to riches—or films that indulge<br />
public fantasies in time-honored<br />
ways.<br />
"The business of making films is never<br />
dull. There's the problem of artistic responsibility,<br />
which you feel after you've<br />
been in the business awhile. Don't you<br />
realize that within ten years over half the<br />
nation's population will be under 20, and<br />
they'll be seeing our films."<br />
In answer to, "Do foreign films threaten<br />
the American industry?" Nicholson declared:<br />
"Most are obscure. Therefore,<br />
although they win wide acclaim from critics,<br />
they are less popular than American films.<br />
They're fuzzy, they have subtitles and<br />
they're hard to understand. Most American<br />
movie producers would consider it a serious<br />
loss if one of their films grossed only<br />
an amount equal to that grossed by some<br />
famous foreign product in this country.<br />
"The choosing of a plot is perhaps the<br />
most challenging part of making movies.<br />
Let's say, it's a family movie," he mused.<br />
THEATRE<br />
SERVICE<br />
backed by experience and resaurces of<br />
Radio Corparation af America<br />
RCA SERVICE COMPANY<br />
1778 Marietta Blvd., N.W.<br />
Atlanta 18, Georgia 799-1709<br />
CantAina.<br />
S2IB00KIN6 SERVICE<br />
221 S. Church St., ChoHoHe, N. C.<br />
FRANK LOWRY . . . TOMMY WHITE<br />
PHONE FR. 5-7787<br />
"Now in a film like this we've got to i:,<br />
humor, written into the script . . .<br />
sa.<br />
There are three levels of humor in<br />
shows. Take this one I'm working on u<br />
t).<br />
It's called 'Bikini Beach.' There's hu'<br />
for the teenager, laughs for the undei<br />
set, and the parents can laugh at all.<br />
really a very funny show.<br />
"The greatest fear of movie producei<br />
to make a film which is either censor]<br />
or ill-timed," adding, "we've got to wv<br />
everybody's politics, feeling and sensibil<br />
very carefully, otherwise we'll sulfe<br />
loss on a film."<br />
Nicholson was accompanied by j<br />
Blender, general sales manager; 1<br />
Moritz, publicity du-ector, and Mir<br />
Zides, assistant to Blender.<br />
Presiding at the luncheons were PI<br />
Sliman and Mamie Dm-eau of Masteip<br />
Pictures, distributors of AIP proc<br />
"Masque of the Red Death," scheduled<br />
release in June, was previewed at the<br />
screening room, packed-full with exhibii<br />
Film clips of upcoming productions<br />
were shown.<br />
CHARLOTTE<br />
pormer presidents of Women of the<br />
;<br />
tion Pictm-e Industry were honorei<br />
a Founder's Day program May 20 at :<br />
monico Restaurant, with Mrs. An-<br />
Gantt, president, in charge. The ta<br />
were decorated with May poles, with n;<br />
net pompons at the end of the strean;<br />
and a birthday cake with ten candles. I<br />
Mildred Hoover gave a history of the<br />
since it was organized and introduced'<br />
past presidents in order of their serV<br />
Myrtle Parker, Viola Wister, Nancy l'<br />
ville, Alice Ci-aver, Betty Beatty, B(<br />
Hunter, Blanche Carr and Mrs. Mack W<br />
Each officer was presented with a fava<br />
Libby Hinson. The invocation was givei'<br />
Betty Beatty and the door prize was<br />
by Rebecca Miller. Appearing on the i<br />
gram was John Tanzy, who gave rec<br />
tions, and a Beatle skit was performec<br />
Ruth Collins, Doris Furr, Evelyn Ayers;<br />
Dessie Guyer. Howco Exchange, Paramc<br />
Pictures and Libby Hinson, with Viola<br />
ster as coordinator, arranged the progi,<br />
Arthur Holman Purchases<br />
Anderson Criterion<br />
ANDERSON, S.C—Purchase of the C<br />
terion Theatre Building at Murray avt<br />
and Whitner street for $100,000 by Art<br />
Holman was completed recently, acc(<br />
ing to the Anderson Mail. The prop<br />
had been owned by the J. H. Andei<br />
and Walter H. Keys estates.<br />
No decision as to the future use of]<br />
building has been announced by Holn<br />
The theatre had been closed since 1960<br />
most of the equipment, except for the s<br />
ing, ripped out. The building was ere<br />
by a stock company in 1914.<br />
Jonn/cU^<br />
BOONTON, N. J.<br />
Large Core<br />
Greater Crater Area<br />
meom<br />
MAXIMUM LIGHT<br />
Evenly Distributed<br />
in Georgia—Rhodes Sound & Projection Service, Savannah—ADams<br />
3-8788<br />
in North Carolina—Standard Theatre Supply, 215 E. Washington St.,<br />
Greensboro, N.C.—BRoadwoy 2-6165<br />
|<br />
Stondard Theatre Supply, 1624 W. Independence<br />
Blvd., Charlotte, N.C—FRanklin 5-6008<br />
SE-4 BOXOFFICE June 1
'<br />
I "W«<br />
OUSTON<br />
iias Company to Film<br />
Unon' at Lake Texoma<br />
IICRMAN, TEX.—A make-believe der.'ill<br />
have the starring role in a science-<br />
;ii picture to be filmed on Lake Tex-<br />
£qby the Phillips-Marker Productions<br />
ijuas. The film will be aimed at the<br />
l?;-teen market and will have the<br />
e'"The Demon Prom Devil's Lake."<br />
;< talent will be used to fill 25 bit and<br />
,r parts, according to Russ Marker, di-<br />
;ti, who also wrote the script. Major<br />
be taken by actors and actresses<br />
e;will<br />
m Dallas. The starting date is June 10<br />
;l-alming expected to take between two<br />
dhree weeks.<br />
r; plot concerns a rocket project<br />
lU "Operation Noah's Ark." so named<br />
:EJse many different types of animals,<br />
d]and reptiles are in the capsule. The<br />
j(j vehicle crashes and exposui-e to difje|,<br />
rays in space causes the occupants<br />
urge and form the "demon."<br />
ai Jose Cinerama House<br />
c^e Ready by October<br />
miVesfem Edition<br />
S.-I JOSE, CALTP.—Construction was<br />
Wuled to start last week on the $300,000<br />
nama Theatre on a two-acre site adir;ig<br />
the Winchester Mystery House.<br />
iKletion within six months is expected.<br />
Ahitect Vincent G. Raney of San<br />
"aisco told the San Jose News that the<br />
'Od rib dome building will be the secidJ5tructure<br />
in the country to be built<br />
01' the ground up as a Cinerama theae.llowever,<br />
it also will be equipped for<br />
loing 35mm films. It will seat 950 in<br />
)«! nearly four feet apart. The circular<br />
ie;re's parking lot is to be large enough<br />
)r|75<br />
cars.<br />
S{thwestern Theatre Equipment Co., Inc.<br />
[vST • DEPENDABLE • SERVICE<br />
cilTOL 2-9461<br />
1^ Rusk Ave. Houston 2, Texot<br />
Appradot* Your BmliMa"<br />
pur Complete Equipment and Supply House<br />
Forrest White WOMPI Mar) of Year;<br />
Tribute to Women of MP Industry<br />
Schary, playwright, producer and<br />
T,<br />
Uional chairman of the Anti-Defaih<br />
League of B'nai B'rith, spoke here<br />
DALLAS—Members of WOMPI rate as should appeal to each and every one of us,<br />
a'meeting of the Jewish Community<br />
the cream of the womanpower of an industry<br />
which depends on its women more than su'tability.<br />
and I think the same can be said for<br />
ill of Greater Houston on the "Chang-<br />
)Ltterns in American Life" . . . Julius<br />
any other business! This tribute was "When you ladies look back over the past<br />
Cn, president of Jefferson Amusement<br />
voiced by Bill Williams, 20th-Pox manager,<br />
at the annual Boss of the Year entitled to a little inner glow from pride in<br />
11 years I honestly feel you are justly<br />
ith headquarters in Beaumont, Tex.,<br />
visitor here at the circuit's Windsor<br />
luncheon of the Dallas WOMPI.<br />
a job well done. With your beginning here<br />
ema here.<br />
Forrest White, who has operated In-Dex in Dallas you gave birth to an organization<br />
and a spirit of service that has spread<br />
SShooting in Town," a film concernte<br />
making of Columbia's "The Travel-<br />
the WOMPI Man of the Year in an ex-<br />
across the entire country. This in itself<br />
Booking Service many years was named<br />
ady" at 'Wharton. Tex., won first panded selection that took in all film company,<br />
theatre office and allied business<br />
was no mean accomplishment. But what's<br />
;efor the University of Houston Alpha<br />
i!n Rho chapter.<br />
male supervisors in the Dallas territory.<br />
White has been a friend and helper of<br />
'I<br />
Irvington Drive-In installed a new WOMPI in all its projects. Thelma Jo<br />
;e sui-face recently made of corrugated<br />
Bailey, WOMPI president, presented a<br />
(iium which seems to improve the<br />
plaque to White at the luncheon in the<br />
,ly of pictm-e over the older type flat<br />
Adolphus Hotel.<br />
elthe lamps were adjusted by Bill<br />
f;e. After installing this screen sur-<br />
In turn Miss Bailey received a token of<br />
club esteem, a charm for her bracelet presented<br />
by president-elect Elsie Parrish.<br />
»Jer, the Lorraine Carbon Co. field<br />
;il;er.<br />
Miss Bailey was chosen WOMPI of the<br />
Year.<br />
SERVICE BEYOND DUTY<br />
"What WOMPI actually means is service<br />
beyond the demands of duty—service to<br />
our industry and service to our community,"<br />
Williams said. "It is my honest<br />
belief that the women who take, and have<br />
taken an active part in this organization,<br />
proved that they are the cream of the<br />
womanpower of this industry."<br />
Declaring "there is not an industry in<br />
the world more dependent on women than<br />
our own," Williams asked, "where would<br />
we be without the Doris Days, the Thelma<br />
Jo Baileys, the Elizabeth Taylors, the Elsie<br />
Parrishes, the Kim Novaks, the Mable<br />
Guinans, the Shirley MacLaines, the Rosemary<br />
Whites, the Flowrence Lowreys, the<br />
Marie Russeys and on and on?"<br />
Williams continued: "There is no question<br />
in my mind that a strong attraction in<br />
a comfortable theatre backed by strong<br />
showmanship will, if all three ingredients<br />
are supplied in sufficient quantity, guarantee<br />
the business future for every one of<br />
us in this room. And supply these ingredients,<br />
I believe, this industry can and<br />
will.<br />
PUBLIC IMAGE MOST VITAL<br />
"Probably never before in the history of<br />
our industry has our public image been any<br />
more important than it is today. We need<br />
public understanding. Our function as a<br />
media is multiple. We entertain, we communicate,<br />
we educate, we explore, we<br />
titilate, we sing, we dance, we laugh, we<br />
cry. We cover the waterfront. Actually we<br />
manufacture a variety of products designed<br />
for consumption by individual segments, or<br />
groups, or ages of our exploding population,<br />
as well as a goodly number designated<br />
for mass consumption by everybody.<br />
"There is certainly nothing evil in this.<br />
Yet there persists pressures from certain<br />
segments of the public to restrict all of<br />
our output within a very narrow range.<br />
This pressure to censor or limit is potentially<br />
dangerous to our industry and to our<br />
community. There is no more reason to<br />
expect that every movie—even if it were<br />
possible—should appeal to everybody than<br />
it is to say that every book in the library<br />
more important is the truly great things<br />
you've done through your organization.<br />
Goodness only knows how many hours<br />
upon hours have been devoted by WOMPIs<br />
in the past 11 years in lending a hand to<br />
the less fortunate.<br />
"Your events and projects for your industry<br />
have deserved and earned the admiration<br />
of your employers and co-workers.<br />
WOMPI has certainly become a very real<br />
part of our industry in its 11 short years."<br />
SAN ANTONIO<br />
The four Roy Moore jr. operated drivein<br />
theatres, the Alamo, Mission Twin,<br />
South Loop 13 and the Rigsby, were formally<br />
taken over by Gulf States Theatres,<br />
which already operates three drive-in theatres<br />
here and one in Houston . . .<br />
George<br />
E. Ross, the technical director for "Major<br />
Dundee" which was filmed in Mexico, was<br />
a recent visitor ... Ian Player, chief warden<br />
at the Umfolozi Game Reserve in<br />
Zululand, Africa, made a series of talks and<br />
showed films and slides on wildlife there.<br />
He was here in behalf of "Rhino!" which<br />
opened at the Lam-el on the 28th. He<br />
served as consultant on the film.<br />
Bill Rau of the Alamo Booking Service<br />
returned from a business trip to<br />
Operation Big Drop featured a<br />
Dallas . . .<br />
Monahan<br />
helicopter dropping thousands of free<br />
tickets to "Prom Russia With Love" at the<br />
Aztec in conjunction with the McCreless<br />
Shopping City's Mighty May Days sale.<br />
Completes Glendale Updating<br />
Frcm Western Edition<br />
GLENDALE. ARIZ. — Considerable remodeling<br />
has been carried out at the Glen<br />
Theatre by Manager Viv Schultz. Featured<br />
are an attractive new refreshment stand<br />
and a tastefully redecorated lobby.<br />
iOiiFFICE June 1, 1964<br />
SW-1
. . . Bob<br />
. . Doug<br />
. . Bob<br />
. . Paul<br />
. . George<br />
. . Ivan<br />
. . Yvette<br />
. . . Marie<br />
DALLAS<br />
^hursday was a day for farewells by<br />
friends of Lew Waid and Tom Mc-<br />
Kean. Waid went along the Row passing<br />
out cards giving his new address—28816<br />
East Worcester Rd.. Sun City, Calif., 92381.<br />
Waid and his wife urged friends to visit<br />
them when they are near Sun City. Mc-<br />
Kean, retired Paramount salesman, and<br />
his wife are leaving June 1 for Houston,<br />
where they will live at the Marquee, 2525<br />
McCue Rd., Apt. 243, Houston. They will<br />
be at home to friends there. They lived<br />
in Oklahoma City area for many years before<br />
McKean was transferred here several<br />
years ago. The McKeans have a son living<br />
in Houston.<br />
Don Grierson, AIP manager, attended<br />
the regional AIP sales conference in New<br />
Orleans . Desch and Sebe Miller<br />
attended the Buena Vista-Disney sales<br />
meetings in New York City . Hartgrove<br />
of Diamond International was on<br />
a business trip to Chicago and New York<br />
O'Donnell of General Films was<br />
in southern Texas.<br />
THEATRE<br />
SERVICE<br />
bocked by experience and resources of<br />
Rodio Corporation of Americo<br />
RCA SERVICE COMPANY<br />
2711 Irving Blvd.<br />
Dallas 7, Texas MEIrose 1-8770<br />
May We Help You?<br />
"Satisfaction Guaranteed"<br />
phone LA 8-6302 or write<br />
Ted Lewis Booking Agency<br />
4703 No. Central Expressway DaHas 5, Texas<br />
MODERN SALES & SERVICE<br />
For oil your theatre needs<br />
Authorized dealer for<br />
INC.<br />
Century—R.C.A.—Motiogroph—^Ashcrgft<br />
2200 Yewif Sfroel, OMmt, Tesat<br />
Cortez Hanun reopened his El Rancho<br />
Drive-In at Vernon after a repainting job,<br />
and was remodeling his Electra Theatre. He<br />
said he hoped to reopen the latter May<br />
31. He reported his son is now out of the<br />
Army and working for a radio station<br />
at Vernon . Hughes of the<br />
Texan in Sanger found time during a<br />
busy day of booking and buying to report<br />
his daughter Diane was graduating from<br />
North Texas State College with a Fullbright<br />
scholarship for a year's schooling<br />
in France. She is a student in Romance<br />
languages, and has been in Rome, Switzerland,<br />
Spain, Portugal and other countries<br />
in Europe. After graduation June 10, Diane<br />
and several friends will leave on a 30-day<br />
trip in Europe.<br />
.<br />
Filmrow is beginning: to look like an automobile<br />
show. H. K. Buchanan has a new<br />
Dodge Dart, Dorothy Mealer a new Pontiac.<br />
Hazel Byrom a new Chevrolet, Virginia<br />
Stevens a new Ford, Marie Powers<br />
a new Ford Thunderbird, and Gerry Hale<br />
. . Sheila<br />
is trying out a Ford Mustang .<br />
Westrop of Kay Enterprises was planning<br />
to return home to recuperate after an operation<br />
Backus was improving<br />
rapidly.<br />
Harve Presnell was squired around town<br />
by MGM publicist Ed Edmiston, doing the<br />
promotion rounds for "The Unsinkable<br />
Molly Brown" . Tors, producer, and<br />
Ian Player, game warden, were in doing<br />
publicity for "Rhino!" . Bourgeois,<br />
daughter of O. K. Bourgeois of Astor<br />
Pictures and wife, is graduating from<br />
Highland Park High School with a scholarship<br />
to Chatham College. She will start a<br />
political science course.<br />
Effie White of the UA staff was undergoing<br />
treatment for a sinus infection . . .<br />
Leon Abrahams of Long Theatres returned<br />
home after several weeks in a<br />
hospital. He forwards his appreciation for<br />
numerous remembrances sent by friends<br />
The wife of Paul<br />
during his illness . . .<br />
Rice, recently promoted to Paramount<br />
manager at Indianapolis, is recuperating<br />
from surgery, hoping to leave for the Indiana<br />
city with her husband June 1.<br />
Mrs. Gene Gardner, known along the<br />
Row as Voncile Atkins where she worked<br />
for Republic, was in town Sunday visiting<br />
Mable Guinan. She now lives in Luf-<br />
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.<br />
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kin and her interests are centered oii<br />
two children, a son who is 16 ai<br />
daughter, 14, and their school activi<br />
She asked to be remembered to her frii<br />
Russey of the 20th-Pox i<br />
was spending a vacation at home . . .]<br />
Lewis, Columbia publicist, attended<br />
two-day home office seminar on sum<br />
releases, which include "Hey There,<br />
Yogi Bear," due to open in Dallas<br />
;<br />
Houston June 11. Bill also took in<br />
World's Fair.<br />
New Suniland Theal<br />
Nearing Open Date<br />
From Southeast Edition<br />
j<br />
MIAMI—South Florida's new luxury<br />
atre, the Suniland, is rapidly nearing i<br />
pletion. Owned and operated by Flo<br />
State Theatres, whose theatre open<br />
dates back to 1915, the Suniland is loc|<br />
just south of the Palmetto expresswaJ<br />
U.S. 1 in the rapidly growing Sunii<br />
Shopping Center.<br />
According to Harry Botwick of FU<br />
State Theatres, all the major struc<br />
work has been completed and the spe<br />
ists who supervise the air conditioii<br />
electrical systems, projection equipn<br />
plumbing, seating and other highly t,<br />
nical installations have started their co'<br />
down.<br />
Among the special comfort and lu<br />
features incorporated into the new 5:<br />
land Theatre are: a full 42 inches betl<br />
every row of custom-designed foam I<br />
to allow maximum leg room; angle'<br />
projection, with the machines installe'<br />
a ground level room under the bal<br />
to completely eliminate any possibilit<br />
picture distortion; transistor high-fid<br />
sound with the latest electronic impi<br />
ments to assure "concert hall" repro<br />
tion; triple-pack air conditioning that<br />
livers constant temperature, humidity<br />
pmity with air that is actually "launde<br />
and one of the largest picture screen<br />
the South, reaching from ceiling to<br />
and from wall to wall.<br />
One of the largest attraction sign<br />
Florida will mark the entrance of<br />
new Suniland.<br />
Mr. and Mrs. Joe Morrow<br />
Open Munday, Tex., Rox<br />
MUNDAY, TEX. — The Roxy The<br />
long closed, has been reopened by Jo<br />
Morrow, assisted by Mrs. Morrow,<br />
the present, they are operating the I<br />
only on weekends.<br />
Morrow is familiar with the Roxy )<br />
past experience, having been empl'<br />
there and at the local Sunset se\<br />
years before leaving exhibition to i<br />
his own radio and television business.<br />
Success in Spain for 'Rebel'<br />
From Eastern Edition<br />
MADRID—A resounding critical su(<br />
has come to Nick Ray. who carried oi<br />
eight-year struggle to get his "Rebel W<br />
out a Cause' admitted for exhibitior<br />
Spain. Cine, Spanish trade publication<br />
ports the picture has become the firs<br />
its records to be accorded top rating Ij<br />
the country's seven top critics. No otf\<br />
explanation was given for withholding<br />
mits for the James Dean film.<br />
SW-2 BOXOFFICE :: June 1,
: :63<br />
. . Fred<br />
. . "Cleopatra"<br />
cors Welfare Plan<br />
ulay Over Million<br />
, ^.stern Edition<br />
IQLYWOOD—During 1963, the Screen<br />
;oj<br />
Guild-Producers Welfare Plan paid<br />
Ol!577 in life insurance, hospital and<br />
did benefits to actors and their deidlits,<br />
it was disclosed by Dana Anw,<br />
chairman of the board of trustees<br />
thplan. In the same period, the plan's<br />
m report showed, $209,327 was paid<br />
ej*a players.<br />
n 'he first three years of the plan's<br />
?r;.on, total health and welfare benepanents<br />
exceed $3,325,000.<br />
[n .pproving the report, the board of<br />
ist's voted to increase the amount of<br />
! isurance for each actor from $3,000<br />
$i500, effective June 1. In the last<br />
iri- of 1963, the welfare plan insui-ed<br />
laisr number of persons than in any<br />
oueriod, with 8,475 actors and 1,818<br />
,r& players being eligible. Including<br />
mis and dependent children, coverage<br />
pilided for more than 29.361 persons.<br />
Sii'loyer contributions to the plan durtotaled<br />
$1,908,537 for actors and<br />
i8|!7 for extra players. Employers are<br />
I jle contributors to the plan.<br />
jfitroopers Invite Keenan<br />
n lestem Edition<br />
ItiTWOOD—Keenan Wynn, who porn<br />
a paratrooper in "Dr. Strangelove,"<br />
i ;en invited to be guest of honor at<br />
•St western states reunion of para-<br />
Dirs in Fresno by the 82nd Airborne<br />
iJin Ass'n, sponsor of the event.<br />
i<br />
EVERY<br />
EL<br />
PASO<br />
'\Jt7orkmen are well along in the demolition<br />
of the Angelus Hotel and Crawford<br />
Theatre. The roof is gone from the old<br />
Crawford playhouse which operated until<br />
March 31 of this year as a second-run motion<br />
picture theatre. All that remains are<br />
the box seats, and two rubble-covered balconies.<br />
The stage door, which once admitted<br />
some of the alltime greats from<br />
both the Pantages and Orpheum circuits,<br />
and all curtains have been removed. The<br />
site will become a parking lot.<br />
A cowboy herding Brahma bulls on a<br />
bluff above the highway still reminds<br />
travelers through 'West Texas on Highway<br />
80 East that this is still the west that was.<br />
But in Pecos, handsome new buildings dot<br />
the main thoroughfare and signs proclaiming<br />
its fame as a cantaloupe growing center<br />
attract attention. If the nationwide<br />
notoriety gained by the town in the Bilhe<br />
Sol Estes frauds has left any scars, they<br />
are not apparent. The townspeople turned<br />
out in large numbers recently for the grand<br />
opening of a brand new business, the swank<br />
Ramada Inn, complete with swimming<br />
pool and French provincial fui-nishings in<br />
gold and white. Opening day festivities included<br />
a visit from Chill 'Wills of Hollywood<br />
fame, plus a group of civic dignitaries.<br />
Southwestern businessmen, ranchers,<br />
industrialists and news representatives<br />
also were present. 'Wills was flown to Pecos<br />
by private plane from Sedona, Ariz., where<br />
he is on location for a new MGM picture,<br />
"<br />
"The Rounders. The manager of the new<br />
Ramada Inn is Elvin Crow jr., a rich<br />
WEEK<br />
Opportunity<br />
in<br />
Knocks<br />
BOXOFFICE<br />
• CLEARING HOUSE for Classified Ads<br />
• SHOWMANDISER for Promotion ideas<br />
rancher with 2.200 acres in cotton near<br />
Pecos.<br />
The national edition of <strong>Boxoffice</strong> reported<br />
the death April 23 of Newton F.<br />
"National Newt" 'Williams, former branch<br />
manager in Pittsburgh for National Theatre<br />
Supply Co. 'We knew him well, and<br />
upon his frequent visits to Keyser, Va.,<br />
back in the 40s and early '50s, we had<br />
many bull sessions. 'We also noted the passing<br />
of an old boss, Frank Masek, who retired<br />
as manager at National Theatre Supply<br />
Co. in Cleveland in 1957. Masek, at the<br />
time of his death April 26, was a resident<br />
of Tucson, Ariz. Two fine and wonderful<br />
men have indeed left their indelible impression<br />
in the motion pictui-e industry.<br />
Bill T. Bohling, manager at the Capri,<br />
brought back two money-makers for a<br />
week's run: "Irma La Douce" and "Some<br />
Like It Hot." Bohling also had a "Big<br />
School's Out Program" . at<br />
the Pershing was pushing towards a twomonth<br />
run . . . "Lilies of the Field," brought<br />
back to the El Paso Drive-In by Jack 'Veeren,<br />
chalked up a three-week run in tandem<br />
with "McLintock!" Just about everywhere<br />
you looked, business was on the upswing<br />
at the ozoners . Burns, projectionist<br />
at the Bordertown Drive-In, has<br />
returned to duty after a two-week leave to<br />
attend the Metropolitan Life Insurance<br />
Co. school.<br />
Bette Davis costars with Horst Buchholz<br />
and Catherine Spaak in Embassy's "The<br />
Empty Canvas."<br />
• FEATURE REVIEWS for Opinions on Current Films<br />
• REVIEW DIGEST for Analysis of Reviews<br />
Don't miss any issue.<br />
Handy subscription blank on last page.<br />
FFICE June 1, 1964 SW-3
. . . Lois<br />
;!<br />
i<br />
j<br />
OKLAHOMA CITY<br />
Cidney E. Gibbs, retired Columbia salesman,<br />
and wife have sold their home<br />
and furnishings and were leaving Monday<br />
111 for Woodville, Miss., where they will<br />
join Sidneys brother C. A. "Dewey" Gibbs<br />
and wife on the old Gibbs home plantation.<br />
Dewey also was with Columbia here, 30<br />
years, until his retirement. Sidney and his<br />
wife Juanita have suffered several illnesses<br />
and accidents in the last few years and<br />
they looked forward to life on the old<br />
homestead. Their address is Box 932, Woodville.<br />
J. A. Milner, husband of Nina Milner,<br />
cashier at the Screen Guild and AIP office,<br />
was in Veterans Hospital for sui'gery<br />
Scott. SG staffer, spent several<br />
recent weekends at Lake Tenkiller visiting<br />
Harry McKenna. also of SG.<br />
relatives . . .<br />
attended the regional convention of AIP<br />
managers and franchise holders held at<br />
New Orleans and came back all pepped up<br />
over AIP's list of new releases. An AIP<br />
sales drive is being held from July 22 to<br />
August 4. Harry's son Pat, on leave two<br />
weeks, and wife were at the McKenna<br />
home.<br />
Seen on Filmrow were E. B. Anderson,<br />
Riverside, Norman; Paul Stonum, Anadarko,<br />
on his way to Dallas; George Jennings.<br />
Comanche; Jimmie Leonard, Chandler;<br />
H. D. Cox. Binger; Bill Brown and<br />
his father. Rex and Skyvu at Nowata, who<br />
flew in; Everett Mahaney, Guymon; John<br />
L. Fagan. Borger; Dennis Collier, Weatherford<br />
and Kingfisher; Levi Metcalf, Purcell;<br />
Johnny Jones, Shawnee; D. B. Hill, Blanchard;<br />
Don Gilbert, Dalhart; J. D. Oliver,<br />
Pryor; Roy L. Rollier, Lamont; Mrs. Walter<br />
Christiansen and son Bruce, Konawa; Bob<br />
Shepard, Edmond; L. E. Brewer, Pauls Val-<br />
GET OUR ESTIMATE<br />
on both little and big jobs. You get the<br />
most for your money from Oklahoma<br />
Theatre Supply."<br />
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OKLAHOMA THEATRE SUPPLY CO.<br />
628 West Grand Oklahoma City<br />
ley; Mr. and Mrs. Charles Smith and<br />
daughter Leslie and Mrs. Bob Smith, Canton,<br />
and Mrs. C. G. Johnson. Sentinel . . .<br />
From Dallas were Charles Darden. Mission<br />
Orange' James Pritchard, Allied Artists;<br />
Sol Sachs, Continental, and his brother<br />
Harry Sachs, Delman Theatres.<br />
New Carmel Theatre<br />
In Shopping Center<br />
From Western Edition<br />
CARMEL, CALIF.—The focal point of<br />
Sunset Terrace, the town's newest commercial<br />
development, will be a new, 750-<br />
seat motion picture theatre which should<br />
be ready for opening around August 1.<br />
Planned to present first-run motion pictures,<br />
the theatre has been leased for 50<br />
years by Tom Graff and Ed Dickson, both<br />
of whom have been residents of Carmel<br />
for the last eight years.<br />
Graff was formerly manager of the<br />
Carmel Theatre, which was razed in favor<br />
of the Carmel Plaza Shopping Center.<br />
Graff then managed the Golden Bough<br />
Cinema up to the time it was taken over<br />
by San Francisco film distributors.<br />
Builders of the theatre will be Jack J.<br />
Miller and Francis Sparolini, developers of<br />
the Sunset Terrace complex which will<br />
include the 14 shops in addition to the<br />
theatre. Sunset Terrace will face on San<br />
Carlos, Eighth and Mission streets.<br />
Graff, discussing the new theatre's<br />
policy, made this statement to the Carmel<br />
Pine Cone Cymbal: "We have gone extensively<br />
into programs for children's Saturday<br />
afternoon matinees, when the children<br />
will be supervised from the moment<br />
they are left in our care until they are<br />
picked up by their parents or responsible<br />
adults. No child will be allowed to leave<br />
the theatre unattended. Farther, the theatre<br />
will be available for community entertainments<br />
and benefits."<br />
New Healdsburg Manager<br />
From V^estem Edition<br />
HEALDSBURG, CALIF.—George Barnes<br />
has come here from Coalinga, where he<br />
had managed an indoor and outdoor theatre,<br />
to take charge of the Avon Theatre.<br />
Barnes, a native of Illinois, has been<br />
in motion picture exhibition 40 years, the<br />
last 18 in California.<br />
European Distribution Deal<br />
From Western Edition<br />
LOS ANGELES—Heinz Schlosser of International<br />
Culture Films and Maurice A.<br />
Krowitz of ADPRO Productions Advertising<br />
have entered into an agreement whereby<br />
International will distribute ADPRO<br />
products in Europe. International is located<br />
in El Segundo, ADPRO in Beverly Hills.<br />
Sunnyvale to Have<br />
$250,000 Theatre<br />
From Western Edition<br />
SUNNYVALE, CALIF.—Patrons w<br />
provided with a clear view of the ;<br />
by use of two or more screens and si<br />
equipment in a $250,000 indoor tl<br />
which will be built in the proposed Ei<br />
mino Real tower apartment zone byi<br />
liam Ramsell. president of Le Due<br />
The new theatre will be on the '<br />
Bellomo property, north of El Camin<br />
west of Bellomo avenue, and will sea<br />
Councilmen approved commercial<br />
mg for the area last month over pr<br />
of Meyer Scher, attorney for dowi<br />
theatreman Jesse Lavin. Scher tolc<br />
council that theatres should be co<br />
trated in the downtown area. He pro<br />
that some old buildings on Murphy a\<br />
in the 100 block, be torn down to<br />
sites for new theatres.<br />
"Let's not disrupt the high rise a<br />
ments," Scher was quoted by the San<br />
Mercury. "We need the tower apartE<br />
if there's to be people to fill the thesJ<br />
In answer to Ramsell 's declarationl<br />
his new theatre would provide eact]<br />
tron with a clear view of the screen, i<br />
declared that his theatre already i<br />
this feature. He invited councilmen!<br />
showing of his remodeled, 800-seat Si'<br />
vale Theatre on Murphy's 100 block.<br />
Woolner Bros. Offices<br />
Moved to Hollywood<br />
From Southeast Edition<br />
NEW ORLEANS—Woolner Bros. Pic<br />
has moved its headquarters office to I<br />
wood, where production, sales and ei<br />
tation-advertising direction will<br />
centered under one roof.<br />
David Woolner and his family haV<br />
ready moved to Hollywood, while Law<br />
Woolner and his wife and children w,<br />
there after school is out. Bernard Woi<br />
president of the company, has lived in'<br />
I<br />
lywood the last few years.<br />
The central Woolner office is locafr<br />
8961 Sunset i<br />
Blvd.<br />
Arthur L. Barnett, who has been<br />
I<br />
dling the booking and advertising-pi^<br />
tion for Woolners' Airline and Jeff c<br />
ins here, has been appointed general<br />
ager of the two operations.<br />
Stuntmen Name Perkins<br />
From Western Edition<br />
HOLLYWOOD—Gil Perkins, one of<br />
lywood's top stuntmen, has been n;<br />
treasurer of Screen Actors Guild, su&<br />
ing Warner Anderson, who resigned d'<br />
professional commitments. He will<br />
until the SAG annual election of of;<br />
in November. The guild board also<br />
pointed Richard Egan as alternate<br />
Stuart Whitman, who will be away<br />
Hollywood for several months.<br />
/lonnOAMC<br />
BOONTON, N. J.<br />
Large Core<br />
Greater Crater Area<br />
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in<br />
Oklahoma—OKLAHOMA THEATRE SUPPLY CO., Oklahoma City—,<br />
CE 6-8691<br />
in Texas—MODERN SALES & SERVICE, INC., 2200 Young St., Dallosi<br />
—Riverside 7-3191<br />
TEXAS PROJECTOR CARBON, Dallas—Riverside 1-3807<br />
SW-4 BOXOFFICE :: June 1,
45th<br />
Llies' Sturdy 185<br />
'ith Week as Rerun<br />
MJjWAUKEE — "Mad World," in its<br />
1<br />
iJweek at Cinema I, was still topping<br />
le I'st grossers at the city's first-run the-<br />
"Lilies of the Field," in its fifth week<br />
,,-e<br />
5<br />
rerun at the Downer Theatre, was<br />
illurpassing average by far.<br />
(Average Is 100)<br />
|_lt's a Mad, Mod, Mod, Mod World<br />
,;r<br />
lUiCmeromol, 22nd wk 200<br />
:„ II—The Best Mon (UA), 2nd wk 75<br />
„,— Lilies of the Field (UA), rerun, 5th wk. 185<br />
,vt—Tom Jones (UA-Lopert), 1 1th wk 175<br />
icnl— (Ultra); Love on the Riviera The Send<br />
Coe (SR) 50<br />
loc-Block Sobboth (AlP); Evil Eye (AlP) .... 75<br />
intCaptoin Newmon (Univ). McLintock! (UA),<br />
^5<br />
rerl<br />
,„le— 7 Faces ot Dr. Lao (MGM), 2nd wk. ..150<br />
on-Cleopatro (20th-Foxl , wk 50<br />
wc-Young, Willing and Eager (Manson) .... 75<br />
wr^-Thc Horror of Forty Beach (20th-Fox);<br />
Th Curse of the Living Corpse (20th-Fox) .... 95<br />
vH—The Thin Red Line (AA) 125<br />
ide Weather Upsets<br />
lyieapolis Attendance<br />
n'nNEAPOLIS—Between a hurricane<br />
icjalmy outdoor weather. Dame Nature<br />
icit both ways at the expense of Mill<br />
it:'»xhibitors last week as the town aver-<br />
;e below par movie attendance and the-<br />
,11, reeled before the storms. "How the<br />
Was Won" once again topped the ac-<br />
'e<br />
)u;;ing with 120 per cent, with "From<br />
uia With Love" closing out its fii-st<br />
o.h's run at 115 per cent at the Mann.<br />
:o.ny—The Fall of the Roman Empire<br />
5th<br />
nty—Cleopatra (20th-Fox), 48th wk<br />
c[—How the West Was Won (MGM-<br />
C ramo), 63rd wk<br />
.120<br />
ipf—The Thin Red Line (AA), 2nd wk. of.<br />
meover 90<br />
n.-FBI Code 98 (WB) 80<br />
aH-From Russia With Love (UA), 4th wk.<br />
Tioveover 115<br />
'jis Park—The Third Secret (20th-Fox) 85<br />
ot'-Block Sobboth (AlP) 60<br />
or, -Tom Jones (UA-Lopert). 14th wk 100<br />
^i World' Flourishing 220<br />
Ltpmaha Indian Hills<br />
(lAHA — Receipts generally took a<br />
UjP as spring gardening weather and the<br />
ii-up of school activities moved in on<br />
ifinovie front. The Ak-Sar-Ben races also<br />
min on the entertainment dollar. The<br />
iijm Hills Theatre continued to draw<br />
i&y out-of-town guests to "It's a Mad,<br />
[j[. Mad, Mad World" and the Admiral<br />
icwell with "Lilies of the Field."<br />
dr,ol_Lilies of the Field (UA), rerun ISO<br />
X*—Beckct (Para), 9th wk 100<br />
It's Id, Hills— a Mad, Mad, Mod Mad World<br />
UCineroma), 8th wk 220<br />
m!a— Never Put It in Writing (AA); Gun Fight<br />
liComonche Creek (AA) 65<br />
re urn— The Strangler (AA); The Secret Door<br />
.1 70<br />
o|-Tamahine (MGM) 85<br />
MINNEAPOLIS<br />
IVAill City's May 23 windstorm, a half-hour<br />
gale reaching a maximiun velocity of<br />
105 miles an hour, took a heavy toll among<br />
local theatres in addition to uprooting<br />
numerous trees and damaging automobiles<br />
throughout the city. Damage reports on<br />
drive-ins. just recovering from an earlier<br />
85-mile-an-hour blast in mid-April that<br />
toppled screens and towers over a 36-hour<br />
period, are not yet complete at this<br />
writing. Serious damage was inflicted<br />
on the downtown Mann Theatre during the<br />
Saturday night showing when a portion of<br />
the marquee was blown down, striking a<br />
passing car and tumbling a light pole into<br />
an adjacent parking lot. Thi'ee hours later,<br />
a section of the ceiling plaster fell from<br />
the bottom of the Mann's balcony knocking<br />
one patron unconscious and interrupting<br />
the showing of "From Russia With<br />
Love" for a half-hour while the large<br />
crowd was moved to the lobby and firemen<br />
were called in to check the building's<br />
safety. After knocking down loose sections<br />
of plaster from around the four-foot hole<br />
to prevent further danger, the firemen permitted<br />
the show to continue with patrons<br />
moved to sections of the theatre free of<br />
debris. No serious injuries resulted from<br />
the incident.<br />
Despite the assurances of "plenty of<br />
product" for the early summer slump<br />
months from the film companies, exhibitors<br />
in Mill City are not finding the pictures<br />
available that would pull the crowds<br />
in off the beaches and from the ballfields.<br />
Two first runs in town are marking time<br />
with reissues such as "The Hustler" and<br />
"Walk on the Wild Side," while others are<br />
running small pictures such as "FBI Code<br />
98" and "Black Sabbath," which ought to<br />
be on double bills, as single attractions. The<br />
sui-e-fire hits like The Pink Panther, The<br />
Carpetbaggers, The Unsinkable Molly<br />
Brown and The Chalk Garden, coming up<br />
soon, are bound to be doubly welcomed by<br />
local exhibitors.<br />
One of the last of Hollywood's oldtime<br />
hulabalooers, producer Joe Levine, was<br />
the guest of Ted Mann last week. Levine,<br />
who believes in getting out on the road<br />
to personally publicize his films, was in<br />
town to discuss "The Carpetbaggers," his<br />
newest release and currently getting a lot<br />
of ink in the national press. Levine's Mill<br />
City stop was the first on a month-long national<br />
tour on behalf of the picture.<br />
The newly remodeled Moorehead Theatre<br />
in Moorehead, Minn., suffered a 50-<br />
minute interruption when a burn-out of an<br />
exhaust fan motor billowed smoke into the<br />
auditorium during "Tom Jones," in keeping<br />
with the upper midwest's current history of<br />
bad luck for exhibitors. Firemen made<br />
short work of the fire and used fans to<br />
clear the building of smoke so that the<br />
show was resumed shortly. Manager Don<br />
Bontjes reported that damage to the recently<br />
refurbished lobby and auditorium<br />
was not extensive.<br />
First Quarter Nominees<br />
Chosen by Producers<br />
From Western Edition<br />
HOLLYWOOD—Members of the Screen<br />
Producers Guild have nominated four pictures<br />
for the first quarter of 1964, to be<br />
considered in final voting for best produced<br />
picture of the year. Pictures are:<br />
"Becket," produced by Hal Wallis; "Dr.<br />
Strangelove," Stanley Kubrick: "Seven<br />
Days in May," Edward Lewis, and "Yesterday,<br />
Today and Tomorrow," Carlo Ponti.<br />
Winners are announced at the guild's Milestone<br />
dinner in March.<br />
H<br />
U
. . Loton<br />
I<br />
OMAHA<br />
^r. and Mrs. William Skolnick have<br />
completed an air conditioning leplacemcMt<br />
project at the Muse Theatre. The<br />
Skolnicks also have done a complete repainting<br />
and reseating job throughout.<br />
Mrs. Skolnick is the former Ruth Gelfand.<br />
well-known in movie industry circles . . .<br />
Ernie Kasebaum, who has the Rivoli Theatre<br />
at Seward, is hobbling about on<br />
crutches as the result of a twisted knee.<br />
Ernie also is the operator of a school bus<br />
at Seward.<br />
Bill Wink, Allied Artists office manager,<br />
was thrilled to the core as were hundreds<br />
of other Omahans who heard the spring<br />
musical presentation of Notre Dame Academy<br />
at Joslyn Memorial Museum last<br />
Sunday. One of the stirring numbers was<br />
the girls' performance of "The Battle Hymn<br />
of the Republic," which they have recorded.<br />
Bill's daughter is a member of the concert<br />
choir of 36 girls, which joined with<br />
the Glee Club for the 102-voice gi-oup giving<br />
Art Sunde, exhibitor<br />
the concert . . . at Papillion, returned from a visit to his<br />
bittersweet farm in Arkansas last week with<br />
the prediction there would be a whale of a<br />
crop this year.<br />
Homer Roberts, who has the Ritz Theatre<br />
at Cambridge, recently completed a<br />
remodeling job and is highly elated with<br />
the resulting upswing in business . . .<br />
'William<br />
Zedicker, owner of the Muse Theatre<br />
at Osceola, also has done some redecorating.<br />
Bill is a contractor, too, and has<br />
started construction of another house in<br />
Sol Slominsky, exhibitor at<br />
Osceola . . .<br />
You, too, can laugh<br />
all the way to the bank<br />
by using<br />
BOXOFFICE'S<br />
Clearing House for<br />
BUYING-SELLING-TRADING<br />
new or used equipment.<br />
Loup City, is as proficient with his golf<br />
clubs as he is at running his Liberty Theatre<br />
and won the third flight in the city's<br />
links tournament.<br />
Walter Creal is contemplating extensive<br />
modernization work on the Military Theatre,<br />
which the North Star Theatres recently<br />
acquired from the Cooper Foundation.<br />
Creal and Joe Damon also have the<br />
Center and Beacon theatres, two other suburban<br />
situations in Omaha which have<br />
enjoyed good patronage . . . Marvin Jones,<br />
veteran exhibitor at Red Cloud, Neb., has<br />
been putting in long hours at haying operations.<br />
Jones has a herd of registered<br />
Black Angus cattle.<br />
The Junior Chamber of Commerce at<br />
Beaver City has purchased the theatre<br />
building and all its equipment at a tax sale<br />
from Ed Kline, who also runs the paper<br />
there. The Jaycees are looking for a manager<br />
. Todd, who has the Motor<br />
Drive-In at Lexington, is remodeling and<br />
repainting the screen . . Exhibitors on<br />
.<br />
the Row included lowans John Rentfle,<br />
Audubon; S. J. Backer, Harlan, Jim Ti'avis,<br />
Milford: Al Haals, Harlan, and Nebraskans<br />
Jack March, 'Vermillion; Art Sunde,<br />
Papillion, and Sid Metcalf, Nebraska City,<br />
Living City Must Be<br />
Exciting at Heart<br />
Selig cited these objectives in describing<br />
what urban renewal programs should seek<br />
to achieve. He said that his firm is a<br />
strong believer and supporter of maintaining<br />
the core of the city wherever its theatres<br />
are operated.<br />
The National General executive was<br />
here on a tour of northwest area properties,<br />
meeting here with Bob Bothwell,<br />
local city manager for Pox Intermountain<br />
Theatres, a National General subsidiary.<br />
Fox owns and operates the Liberty, Rainbow<br />
and Civic Center theatres here.<br />
Selig, who left for Butte after breakfast<br />
with Great Palls civic leaders, told them<br />
that National General Corp. is looking<br />
for growth areas in real estate development<br />
other than theatres and is "looking<br />
here." The Leader said he pointed out<br />
the corporation's properties include Mobile<br />
Rentals, Inc., which seeks "instant space"<br />
for schools, defense areas and other companies<br />
needing land; Mission-Pak, fruit<br />
packing concern; Concerts, Inc., a live entertainment<br />
business, and is a national<br />
leader in the vending machine business.<br />
National General is also entering motion<br />
picture production on its own.<br />
"The outlook is good in our own industry,"<br />
Selig told the Leader, "and we<br />
are making exciting headway in new directions<br />
and new concepts."<br />
DES MOINES<br />
^ars Under Stars is our candidate fci<br />
drive-in with the prettiest name<br />
i<br />
where. Scheduled to have been opened'<br />
29, the airer is located at the south (<br />
of LeMars and is the venture of the h<br />
brothers who have the Royal Theat<br />
LeMars. Opening attraction at Mars I,<br />
Stars was "The Music Man."<br />
What's the Score? Larry Day di<br />
name her but he does report that the<br />
of one of his colleagues at Central i,<br />
didn't want to see "Hey There, It's<br />
Bear" because she doesn't care for bas<br />
especially the Yankees!!<br />
WOMPI of<br />
The installation of local<br />
will be at the Des Moines Golf and Co<br />
Club June 19 . . . Alice 'Weaver of U<br />
Artists is vacationing in Florida . .<br />
gratulations to the Earl Lehmans, "gra<br />
and grandma" of Kelly Stuart Leh<br />
daughter of Mr. and Mrs. Bill Lehma<br />
Backers of the Sutherland cornml<br />
theatre project are on the last lap of j<br />
goal to raise $8,500. That is the anji<br />
needed to purchase the motion pil<br />
house there and to re-equip it for oper^<br />
Good Old Bargain Days! Kids can t<br />
the movies for 15 cents this summer a<br />
Spencer Theatre. Beginning June 10<br />
and continuing through August 26.<br />
Wednesday and Thursday matinees wj<br />
specially programmed for a young audi'<br />
Children may clip a coupon from<br />
Spencer Reporter which will be wort,<br />
cents toward the regular 35-cent admis<br />
The Reporter Summer Film Festivs<br />
month-long venture last year, this sun<br />
From Western Edition<br />
GREAT FALLS, MONT.—A city's heart<br />
must be exciting and his circuit is doing<br />
all within its power to help make the<br />
towns and cities where it operates theatres<br />
exciting at heart, Robert 'W. Selig, vicepresident<br />
and general manager of National<br />
General Corp., told the Great Palls Leader<br />
is being<br />
during an<br />
expanded to 12<br />
interview here.<br />
weeks. A ful;<br />
of all movies scheduled, dates they will<br />
"The center of the city has to be exciting,<br />
entertaining, the place to go," said the Reporter.<br />
and a brief "preview" recently appear^<br />
Selig. "It has to be more than parking lots<br />
and new store fronts. Then it can properly<br />
be the city center,"<br />
Diamos to Construct<br />
Deluxer at Tucson<br />
|<br />
I<br />
From Western Edition<br />
TUCSON, ARIZ.—George Nick Dii<br />
president and Jack Dowd, secretary'<br />
Diamos Theatres, have purchased ji<br />
erty at 22nd and Wilmot for construe<br />
of a de luxe motion picture theat;<br />
Dowd said, "I was born and raise<br />
Tucson, and I've long felt that Tucson<br />
had a great need for an ultra-de luxe,<br />
tion picture theatre operation. This<br />
plan to give my home city, with an e<br />
fall opening date as our aim."<br />
The Diamos family has operated t<br />
tres in southern Arizona for the pas<br />
years, and presently has theatres<br />
Douglas, Nogales, and Sierra 'Vista. Ge'<br />
Nick Diamos took over operation of<br />
chain shortly after his release from<br />
Army in 1946, succeeding his father,<br />
retired.<br />
The sale of the property was handle'<br />
Jack Haberman of Suburban Realt<br />
Trust Co., who said the property was<br />
chased from the Phoenix Title & Trust<br />
trustees, for more than $150,000.<br />
J. Arthur Drielsma, theatre archi<br />
has been retained to handle plans and<br />
i<br />
struction of the theatre.<br />
NC-2 BOXOFnCE June 1,
';<br />
I<br />
partnership<br />
1<br />
18<br />
'<br />
ojle Aerial Crews Busy<br />
aiiting Airer Screens<br />
I^C'HESTER. WIS.—These are busy<br />
ys'or crews of Noble Aerial Service,<br />
MILWAUKEE<br />
T^an Ke.'lihcr, who operates the Sprague<br />
lie' has headquarters here and paints Theatre at Elkhorn, sends out about<br />
ven theatre screens throughout the 5,000 programs a month to an area of<br />
it)l and north central states area. about 30 square miles. The veteran exhibitor<br />
says each of his film programs is<br />
M ,ng their latest jobs have been screens<br />
t? Semri, Memri and Oasis drive-ins, requested individually. The King-Morgan<br />
Mich Bob Danico is general manager Drug Store sponsors the program deal,<br />
Moline and Rock Island areas of which covers a full month's booking of<br />
Mi. and the Corral and Bel Air driveti'<br />
to films be shown.<br />
the Allen & Franklin circuit at<br />
An article appearing in <strong>Boxoffice</strong> a year<br />
i'<br />
veport.<br />
or so ago was recalled by Keith T. Smith,<br />
Pi-r to moving to these areas. Dean<br />
president of Modern Sound Pictures of<br />
bl and his outfits completed the Big<br />
Omaha. The article concerned a collection<br />
y live-In and the Badger Outdoor, both<br />
of antique motion picture equipment which<br />
ai^ladison. Wis., managed by Dale Carlthe<br />
owner, publicist Louis Orlove, had donated<br />
1 id owned by Dean Fitzgerald's Capifrvice.<br />
to the local museum only to discover<br />
Inc. Also in Wisconsin, Noble<br />
later that it would never see the light of<br />
s jUed to the Shara Outdoor at Wauiii<br />
day, owing to the lack of space. Smith, who<br />
where a part of the screen had<br />
is a collector in his own right, remembered<br />
-rarried away by wind. The Noble crew<br />
the article last week and called the author<br />
itsed new panels there and repainted<br />
long distance for more details. He says he<br />
; Itire screen, then went on to the Lake<br />
will tell <strong>Boxoffice</strong> all about it later, after<br />
Itji Drive-In in the Dells area where<br />
he visits Milwaukee and has an opportunity<br />
; 'reen had blown down.<br />
to look into the Orlove collection.<br />
important thing I would like to<br />
":.e<br />
?non," said Dean Noble, reporting on It pays to advertise! On the counter of<br />
cent activities to <strong>Boxoffice</strong>, "is the the concessions stand at Lake Delton's<br />
;<br />
nJlasting of screen surfaces which have Dell View Hotel were a number of the<br />
ji;:onstant problems due to the blisterworks<br />
exptnally<br />
Winnebago Drive-In program leaflets. The<br />
hotel was host to more than 500 Lions and<br />
; nd peeling. well<br />
Sandblasting<br />
on Transite-type screens, about 200 watchmakers conventioneering.<br />
iive put this method to a practical use The next day there were no leaflet-programs<br />
e<br />
: |iout a year-and-a-half. Other means<br />
left and many reported "catching<br />
clas scraping, wirebrushing or blowing the show."<br />
tltair never really eliminated the probn<br />
No matter how hard you worked, or "To understand filmmaking as an art<br />
thorough, the same situation prevailed<br />
requires the same kind of training that is<br />
edlowing year. Figuring this out in<br />
needed to appreciate other art forms,"<br />
ai economics, sandblasting of a screen<br />
said Val Borger, associate director of instructional<br />
communications center of the<br />
ic to painting would pay for itself in<br />
University of Wisconsin-Milwaukee, speaking<br />
\iior five years."<br />
at a recent luncheon meeting of the<br />
lieatre Petoskey Firm<br />
Friends of Art of the Milwaukee Art Center.<br />
"In the last ten years," said Borger,<br />
"filmmaking has grown to equal the importance<br />
of music, painting and literatm'e<br />
ieided by Fred Nelson<br />
rr'v^ideost Edition<br />
fItOSKEY, MICH.—The new president in the lives of people throughout the world.<br />
te S&F Corp., which operates the local As an art, the elements of filmmaking are<br />
;ri)le and Hollywood theatres, is Fred<br />
instructor in business and psychol-<br />
!l;n,<br />
;yourses at North Central Michigan Col-<br />
?(,He succeeds the late Herman Feldman<br />
with Al Stein, Chicago<br />
icOden, who remains as vice-president<br />
le corporation. Nelson has acquired<br />
il; interest in the business.<br />
Mson said the Temple will be open on<br />
emends only for a while. It was built<br />
by Cap Chrysler for Joseph Feldai<br />
Herman's father. It was sold to John<br />
Galster and Henry Galster and manl(<br />
by Les Taylor from 1934 to 1963. Tayr'vas<br />
general manager of the Palace<br />
hitre Co., which owned the Temple and<br />
i(|^alace, which is now closed. The Holly-<br />
0|; was ow'ned by the late Charles Levinwin<br />
1921. From 1934 to 1963, it was<br />
Pelted by his son Harry.<br />
Mig Solomon to Tour<br />
01 Western Edition<br />
})LLYWOOD — Calypso singer King<br />
oj-non who wrote and dedicated his song,<br />
^|iady Called Ginger," to Ginger Rogers,<br />
a|;ntly starring with Ray Milland in<br />
I|! Confession" in Jamaica, which Wil-<br />
^ Dieterle is directing for Marshall<br />
ructions, will tour the states with his<br />
movement and editing." However, he said,<br />
he felt that American filmmakers have<br />
made their work "too much of a business<br />
tied to high finance and the overwhelming<br />
desire to make a profit." Filmmakers, he<br />
continued, appear to fear us, the American<br />
public, because they are afraid we will not<br />
be approving of what they might show us<br />
about ourselves. After all, "The camera<br />
lens is a mirror," he said.<br />
Academy Elects Eight<br />
To Board; Six Renamed<br />
Frcm Western Edition<br />
HOLLYWOOD — Eight new members<br />
were elected to the board of governors of<br />
the Academy of Motion Picture Arts and<br />
Sciences as follows:<br />
Two-year terms—Harry Brand, public<br />
relations; William Hornbeck, film editors;<br />
Walter M. Mirisch, producers: Gregory<br />
Peck, actors; Daniel Taradash, writers;<br />
Harry Tytle, short subjects, and Frank<br />
Capra, directors.<br />
Robert E. Wise, director, was elected to a<br />
one-year term.<br />
Six were re-elected to two-year terms:<br />
Elmer Bernstein, music: William H.<br />
Daniels, cinematographers; Stanley E.<br />
Kramer, administrators; Emile Kuri, art<br />
directors; Fred L. Metzler, executives, and<br />
Waldon O. Watson, sound.<br />
Governors elected last year who retained<br />
their places on the 26-member board until<br />
May 1965, are Jack Atlas, Steve Broidy,<br />
Macdonald Carey, George W. Duning, Hal<br />
Elias, Arthur Freed, Alexander Golitzen,<br />
Roland Gross, Jacob H. Karp, Hal Mohr,<br />
Richard Murphy and Gordon E. Sawyer.<br />
The new governors will join the board at<br />
its next meeting, when officers for the<br />
coming year are to be elected.<br />
Producing the background music for the<br />
Broadway play, "Becket," Laurence Rosenthal<br />
also wrote the musical score for the<br />
motion picture, a Paramount release.<br />
dDFncE June 1, 1964 NC-3
College graduates are penetrating more and<br />
more into industry. Now 58% of the graduates<br />
of men's colleges land jobs directly on the<br />
corporate payroll.<br />
Business gets the lion's share of the college<br />
product because business needs it and can provide<br />
challenge and opportunity to the oncoming<br />
classes. About 88% of executive posts in<br />
business are held by college alumni, according<br />
to a recent study of the 100 largest corporations.<br />
Business always will need the college-trained<br />
mind for the brainpoiver that management requires<br />
and the braimvork that research and<br />
development demand. Competition by business<br />
for the ablest graduates grows sharper<br />
every year.<br />
But the cost of leadership is going up. The upward<br />
surge in our birthrate, plus a rapid rise<br />
in the percentage of high school students going<br />
on to college, has caught colleges in a<br />
financial squeeze. Some face serious shortages<br />
in classrooms, laboratories, libraries and,<br />
above all, in competent teachers.<br />
Corporate support of higher education in ten<br />
years has risen substantially to more than<br />
$200 million for 1962. By 1970 this investment<br />
in educated manpower will need to reach $500<br />
million annually if business wishes to insure<br />
the continued effective operation of the<br />
sources of supply.<br />
College is business' best friend, certainly. But<br />
business recognizes that it must give as well<br />
as get. Higher education needs financial help<br />
and needs it now. Business should re-examine<br />
its needs and plan its support accordingly.<br />
If you would like factual data on what the college<br />
crisis means to you, to business and to the nation, write<br />
for the free booklet: "COLLEGE IS AMERICA'S BEST<br />
FRIEND", c/o Higher Education, Box 36, Times Square<br />
Station, New York 36, N. Y.<br />
*
— —<br />
—<br />
Ic,<br />
ly Fair Lady" is to open at the Valley<br />
ij;mber 11 on a reserved-seat basis. Playi(it<br />
this season of the year makes the film<br />
^1 for all of the organizations looking<br />
II "money raiser" for their various char-<br />
It will be interesting to see if "My Fair<br />
R/" can top the Valley's 43-week run of<br />
jith Pacific" and the 35-week record<br />
^[Around the World in 80 Days."<br />
ij.<br />
I<br />
Mondo<br />
—<br />
. . Mae<br />
lient' Debut 175<br />
y Detroit Mercury<br />
DTROIT—Top honors again went to a<br />
ibuan theatre, the Mercury, for its 175<br />
on the opening of "The World of<br />
isi'ss<br />
en' Orient." Leader among the downiwifirst<br />
runs was the roadshow of "The<br />
ill)f the Roman Empire" at the Madiin.i.-hich<br />
had 135 for its week's business.<br />
(Average Is 100)<br />
(an'-The Pink Panther (UA), 7th wk 100<br />
x_jtack Sabboth (AlP); Evil Eye (AlP) 110<br />
^P,-, reus—The Hustler (20th-Fox); North to<br />
Ali.o (20th-Fox), reissues 120<br />
Qdi 1—The Foil of the Roman Empire<br />
Pill, 2nd wk 135<br />
.115<br />
01 I— from Russia With Love (UA), 3rd wk.<br />
ere—The Worid of Henry Orient (UA| 175<br />
Advance to the Rear (MGM); Tomahine<br />
,-hlin<br />
\:A) 125<br />
iliT^-Golioth and the Vompires (AlP); The<br />
Skiivers [Crown), 2nd wk 1 05<br />
orJux Krim—Tom Jones (UA-Loperf), I4fh wk. 130<br />
[olovers. Reissues Fair<br />
it 'incy First Runs<br />
ciJCINNATI—Considering that at this<br />
mbf the year when movie attendance is<br />
jrally lower, local first-run houses held<br />
J irly well this week. "Tom Jones" and<br />
[fia Mad, Mad, Mad, Mad World" were<br />
le.eaders in a week of holdovers and<br />
•is'ies.<br />
jL.<br />
bd-From Russia With Love (UA), 5th wk 95<br />
ipi— It's a Mad, Mad, Mad, Mad World<br />
L.Cineromo), 23rd wk 150<br />
Hyde Park Pepe (Col), reissue 90<br />
or.-The Fall of the Roman Empire (Para),<br />
6t wk 90<br />
Cone (Times), rerun 90<br />
•I Muscle Beach Party (AlP), 2nd 100<br />
wk<br />
-Tom Jones (UA-Lopert), 15th wk 200<br />
-West Side Story (UA), reissue 90<br />
;(i<br />
o'llar Prices Spur Clevelcmders<br />
0)36 "Fall of Roman Empire'<br />
CEVELAND—Business for "The Fall of<br />
ie;Joman Empire" took an upward jump<br />
h- Loew's Ohio dropped its reservedal<br />
policy and turned to four shows a<br />
ijjit<br />
popular prices.<br />
Ie,-Lilies of the Field (UA); Hud (Paro)<br />
'£|is 80<br />
95<br />
The Servant (Landau), 4th wk. . .<br />
riisntol Violent Summer (F-A-W) 95<br />
MS, Westwood Tiara Tahiti (Zenith) 120<br />
Cleopotro<br />
3t:lrome<br />
(20th-Fox), 4th wk.<br />
'(" 80<br />
II The Fall of the Roman Empire (Para), 6fh wk 200<br />
Ic— It's Mod, Mad, Mad, Mod World<br />
l-Cineromo), 23rd wk 70<br />
It -The Best Mon (UA), 2nd wk 100<br />
CINCINNATI<br />
fibel the talking poodle of TV fame,<br />
was in town last week as press agent<br />
ilonsieur Cognac, one of the stars of<br />
^d and Wonderful," which is to play<br />
i»area in mid-June, Michel was interfied<br />
by the press at a brunch in the<br />
CI Sheraton-Gibson and was driven<br />
'md to his various appointments for the<br />
by the official chauffeur for visiting<br />
'J<br />
V, Mike Buglione, in his Cadillac.<br />
irold Rullman, AIP branch manager,<br />
t in Chicago for a company sales meet-<br />
Second Shopper Theatre<br />
Announced by Sloans<br />
DETROIT—Detroit Suburban Theatres,<br />
headed by Richard Sloan, which ten days<br />
ago announced construction of a theatre<br />
in the huge Northland Shopping Center,<br />
disclosed plans to build a 1,400-seat theatre,<br />
to be named the Gateway, at a new shopping<br />
plaza in Clinton township at Gratiot<br />
and 15 Mile roads.<br />
Regional Shopping Center, headed by<br />
Sidney Forbes and Maurice Cohen, are<br />
developing the Gateway. The Gateway will<br />
include "hi fi stereo sound" and widescreen<br />
equipment, according to Sloan, and will<br />
open about Christmas time, with construction<br />
to start in a few weeks. The Gateway<br />
will be "among the first theatres to receive<br />
top films when they reach the suburbs."<br />
The location of the Gateway in a shopping<br />
center marks the continuation of a<br />
ing. Also away were William Brower, BV<br />
manager, and Ray Russo. 20th-Fox manager,<br />
who were in New York City for company<br />
sales meetings and also to catch a little<br />
of the World's Fair . SchoUe,<br />
States Film Services district manager, has<br />
retm-ned from a short vacation.<br />
Very few visitors were on Filmrow but<br />
heading the list were Lou Marks, MGM<br />
central division manager, and Kal Bruss,<br />
MGM publicist. Exhibitors included Wally<br />
Allen, Springfield: Ed Hyman, Huntington,<br />
W. Va.: Kentuckians Dan Krueger, Danville;<br />
Howard Sheldon, Vanceburg; Leslie<br />
Childers, Pikesville, and James Judd,<br />
Owenton,<br />
Tent 15 Gala Golf Outing<br />
Is Scheduled for June 7<br />
From North Central Edition<br />
DES MOINES—Variety's annual gala<br />
golf outing will be Tuesday, June 9, at<br />
Hyperion Field Club here. Tee-off time<br />
is noon and dinner will be served at 7 p.m.,<br />
according to Charles Caligiuri, chief barker<br />
of Tent 15.<br />
Prizes will be awarded to winners of the<br />
various golf events, and Caligim'i emphasizes<br />
that guests are more than welcome.<br />
Those who wish to attend should write for<br />
reservations to Caligiuri at Paramount Pictures,<br />
513-13th St., Des Moines. Members<br />
and guests are asked to indicate whether<br />
they plan to play golf—or not play golf.<br />
The Hyperion clubhouse grill will open at<br />
noon for the Variety event. Those planning<br />
to attend are urged to make their reservations<br />
now.<br />
Esther Ellis, 64, Dies<br />
DETROIT—Esther Ellis, 64, who had<br />
owned the Sun Theatre at Marion, Mich.,<br />
since 1954 with her husband Harry, died<br />
at Cadillac. She was the mother of the<br />
late Forrest Martin, who operated the Sun<br />
for a number of years. She is survived by<br />
her husband Harry and a daughter, Mrs.<br />
Irene Hilts of Flint.<br />
policy for the circuit established at least<br />
as far back as 1943 by the late Saul Sloan,<br />
father of the present principals, Richard<br />
and Eugene Sloan, when he opened the<br />
Mercury Theatre, headquarters of the circuit,<br />
in a shopping center. Last year the<br />
sons opened the Terrace Theatre at a suburban<br />
center in Livonia.<br />
"Like all businessmen who have a product<br />
to sell to a mass market, our motion<br />
picture theatres have to be located where<br />
people live and shop. The shopping center<br />
with its large provision for parking and positioned<br />
within easy access to a trade area<br />
of ten miles and more, makes an ideal<br />
spot for a theatre,"<br />
He added that people from such communities<br />
as Mount Clemens, Roseville, East<br />
Detroit. Warren and St. Clair Shores come<br />
daily to this shopping center focus.<br />
Second RKO 70 House<br />
Opens in Cincinnati<br />
CINCINNATI — RKO International 70<br />
opened May 29 to mark the effort of RKO<br />
Theatres Corp. to keep apace with Cincinnati's<br />
Core Redevelopment program.<br />
International 70 is the name given to<br />
the remodeled RKO Palace-45-year-old<br />
sixth street theatre which has been operated<br />
by RKO for 34 years. Cincinnati's<br />
theatrical face-lifting is the second in the<br />
United States in RKO's plan to refurbish<br />
and re-equip one special theatre in each of<br />
its key cities.<br />
In the changeover at the Palace, during<br />
intensive construction work in May, the<br />
seating capacity was reduced to 1,100 to<br />
make the theatre more intimate. Other<br />
changes in appointments and decor include<br />
new seats with more legroom ( ) , new carpeting,<br />
drapes and screen cui'tain.<br />
New equipment installations are a giant<br />
screen, sound equipment and projection<br />
equipment capable of showing the latest<br />
70mm film. The changes make the theatre<br />
—now sporting a fancy new marquee—as<br />
up to date as any in the world, RKO executives<br />
report.<br />
Joe Alexander, regional manager, and Elwood<br />
Jones, veteran manager of the Palace,<br />
now the International 70, greeted<br />
Harry Mandel, RKO president: Matty Polon.<br />
RKO Theatres vice-president: Thomas<br />
Crehan and Milton Samuels, RKO executives<br />
from New York, who were here for<br />
the opening.<br />
"We expect to make Cincinnati's International<br />
70 not only a showplace but a<br />
showcase for top level moving pictures,"<br />
Mandel said. It is hoped that RKO can<br />
match with top-flight films the talent that<br />
has played at the Palace in the past. In the<br />
list of top-flight present-day movie stars,<br />
there are very few who at some time in<br />
their early careers didn't play the house."<br />
Joan Freeman and Leif Erickson are featured<br />
in Paramount's "Roustabout."<br />
jOFFICE June 1, 1964 ME-1
. . . David<br />
. . Russell<br />
. . Oscar<br />
. . . Two<br />
. . The<br />
. . Dillon<br />
. . Delora<br />
. . Albert<br />
. . Ray<br />
j<br />
DETROIT<br />
^Jax Gurman. who took over last year as<br />
publicist for Columbia, scored a bull's<br />
eye with his first big campaign. "The Cardinal."<br />
playing at the Madison, has been inscribed<br />
on the roll of alltime long-run<br />
Malcolm J. Buins has<br />
records here . . .<br />
closed the Creek Theatre at Swartz Creek<br />
Kalmbach has closed the Our<br />
Theatre at Grand Rapids, and has taken<br />
over the Sparta at Sparta, formerly operated<br />
by Clarence Van Til. He's doing his<br />
own film buying . Kendall, who<br />
formerly operated the Our Theatre at Muskegon<br />
in partnership with Mr. Emans. has<br />
shifted the house to an artfilm policy, with<br />
seating capacity increased to 468.<br />
John B. Miller's Evart Theatre, only<br />
theatre in the old town of Evart, has been<br />
dismantled . Taylor is reopening<br />
the Gtem Theatre at Hale, which usually<br />
BEATLES<br />
—<br />
FAN<br />
PHOTOS<br />
'"<br />
I *lj'"' (Minimum Order 1.000) •<br />
Photo Finish I '' NO C.O.D.1<br />
Check with<br />
THEATRICAL ADVERTISING CO.<br />
J<br />
Ordtrl 2310<br />
I<br />
Cass Detroit 1, Mich.<br />
THE BIG COMBINATIONS<br />
COME FROM<br />
Allied Film Exchange Imperial Pictures<br />
102« Fox Building<br />
Detroit, Mich.<br />
Service Ports Repoira<br />
DETROIT POPCORN CO.<br />
READY-TO-EAT POPPED CORN<br />
Corn - Seasoning - Boxes - Salt<br />
mSTHlBUTORS OF CRHTTORS" POPCORN M.ACHINBS<br />
5633 Grorvj River Ave. Phone TYIer 4-6912<br />
Detroit 8. Mich. Nights-UN 3-U68<br />
closes for the winter . Payne has<br />
closed the Rex, only theatre in Morenci<br />
upstate theatres are being reopened<br />
for the summer clientele—the Port<br />
Austin at Port Austin by Ethel Upthegrove,<br />
and the St. Ignace, across the straits at<br />
St. Ignace, by Tom Hawkins and Richard<br />
Vogelheim.<br />
.<br />
.<br />
James Olson has reopened the Ideal at<br />
Clare, closed several months V.<br />
Rule has also reopened the Alco Theatre<br />
John Dembek has taken<br />
at Harrisville . . .<br />
over the buying and booking for Warren<br />
Millard's Budd Theatre at Harrison . . .<br />
N. Donald Smith has become sole owner of<br />
the Bel-Air at Bellaire, buying out partner<br />
William Evans. Floyd Chrysler continues<br />
as film buyer . Dezel is taking<br />
over booking for his east side Coronet<br />
Theatre Grand Circus Theatre<br />
lobby was the setting for a breakfast announcing<br />
the International Film Festival.<br />
Fairchild Hall, which came to the attention<br />
of the industry lately when listed by<br />
distributors as a 676-seat "new theatre" at<br />
East Lansing, operated by Michigan State<br />
University, actually has been operating over<br />
15 years, a checkup with the university<br />
discloses. Known as the Fairchild Theatre,<br />
it is under the direction of Wilson B. Paul,<br />
and has played mostly special films. "Fairchild<br />
is the original foreign film theatre<br />
in the Lansing area," according to Paul,<br />
"but the theatre is not devoted completely<br />
to the showing of films. After the major<br />
concerts and lectures are booked into the<br />
Fairchild Theatre, then certain time is<br />
devoted to the showing of unusual films.<br />
Emphasis has been on foreign films and old<br />
classics." Paul noted: "We use regular union<br />
projectionists, pay rent on oui' auditorium,<br />
and schedule for students and the<br />
university community. Our operation is<br />
self-supporting and not like commercial operation<br />
in its problems and policies."<br />
Stanley Malinowski, who was salesman<br />
for National Screen Service about 20 years,<br />
and recently was with Theatrical Advertising<br />
Co., has been named manager of the<br />
new Galaxy Drive-In by the Nick George<br />
circuit. For a time he also was a theatre<br />
manager for Wisper & Wetsman. He succeeds<br />
Fred Tambourine, who resigned to go<br />
into the tool and die business . . . James<br />
Bradley of the Community Theatres was<br />
pleased to find the eighth week of "The<br />
Pink Panther" at the Adams doing better<br />
than the seventh, while Joseph Busic,<br />
George Theatres supervisor, found "From<br />
Russia With Love" picking up business in<br />
its foui'th at the Mai Kai. and it was held<br />
an extra week . Krepps of the<br />
United Artists Theatre, now playing "Cleopatra"<br />
in its second year, has announced<br />
"Becket" will open July 1, to be followed<br />
by "My Fair Lady" October 28.<br />
2,360-Seat Capacity<br />
For Evergreen Twii<br />
From Central Edition<br />
CHICAGO—The Evergreen Twin T.|<br />
tre, now under construction on "air ri|^<br />
over the south parking lot of the Evers(<br />
Shopping Plaza at 95th and Western /,<br />
nue, will have a combined seating cap:i<br />
of 2,360, the largest theatre to be in 1<br />
cagoland in 20 years and one of the ;'i<br />
est of its type in the nation.<br />
Raymond J. Marks and Martin Rci<br />
field, who own several theatres and d'<br />
ins in the Chicagoland area, said the<br />
structure will give them a new dimeii<br />
in booking flexibility and customer<br />
venience. A major film can and wil<br />
shown on both screens at the same 1<br />
with different showtimes. This will er<br />
them to keep a long run film in one thi<br />
and still bring to the same neighborl<br />
new films as they become available—ir<br />
other theatre.<br />
The theatres will be built on steel pi<br />
over the south parking lot of the i<br />
green Shopping Plaza center. There<br />
be fully protected parking facilities<br />
more than 1,700 cars, with protected d<br />
access to and from the theatres, so<br />
patrons will not in any way be expose]<br />
rain, snow or adverse weather conditJ<br />
Theatregoers will enter a common li"<br />
separated by a tropical garden, throus<br />
double boxoffice. The interior design<br />
be contemporary and the exterior will I<br />
white brick trimmed with stained w<br />
Both theatre auditoriums will be fre<br />
columns, featuring a double, curved s'<br />
ing pattern that cui'ves from both {<br />
and rear toward the center lobby of<br />
building and offers an excellent view ol<br />
screen from any seat in the house.<br />
Planned control will be used to main<br />
the optimum in audiovisual environm<br />
in each of the theatres.<br />
Marks and Rosenfield own and ope;<br />
the Double, Sunset, Bel-Air, Skihi an(^<br />
Dundale drive-ins. They also built,<br />
and operate the Old Orchard The(<br />
which was the first new indoor house t^<br />
built in Chicago in many years. 1<br />
Opp, Ala., Airer Opened<br />
After McLendon Updatin<<br />
From Southeast Edition<br />
OPP, ALA.—The Dixieland Drive-In<br />
been opened by its new owner, the 1<br />
T. McLendon circuit, after installatior<br />
a new screen, new boxoffice and attrac<br />
board, new concessions equipment and<br />
most up-to-date sound equipment.<br />
McLendon and his associates, M. A. C<br />
nett and Philip Richardson, now ope<br />
48 theatres in Alabama, Mississ:<br />
Georgia, Florida and North Carolina,<br />
circuit acquired the Dixieland from Gei<br />
S. Owen.<br />
JonnAiMC<br />
BOONTON, N. J.<br />
Large Cor*<br />
Greater Crater Area<br />
MAXIMUM LIGHT<br />
Evenly Disfributed<br />
Illinois— Universol Xenon Electronics, 4437 No. Broadway, Chicago.<br />
Phone 243-3330<br />
Kentucl
. . Betty<br />
. . Kevin<br />
. . Martin,<br />
. . Helen<br />
. .<br />
rinch Canada Films<br />
!};el in Reporting<br />
lodian<br />
Edition<br />
MONTREAL—Pierre Juneau, a National<br />
Im Board director, said that current<br />
aies in French Canadian society have<br />
id nly an indirect effect on the art of<br />
er^ Canadian filmmakers, although it<br />
iS lad obviously an effect on their<br />
lits.<br />
Jueau, one of French-Canada's leading mental favorite of many Cleveland theatregoers,<br />
ov men, told a McGill University<br />
was abandoned last year under<br />
•em Canada Studies Program audience<br />
lathere is some social comment in films<br />
a plan to tear it down and replace it with<br />
a parking garage. Now, within the month,<br />
oo:ed by French-Canadians, but the construction has been halted to determine<br />
ai^interest seems to be in objective reirt<br />
g. He said there is a reticence to the ballroom of the Statler-Hilton Hotel, land Motion Pictme Exhibitors Ass'n, was<br />
the cost of greatly enlarging the size of Dickie Labowitch, secretary of the Cleve-<br />
aka film tJiat "teaches" something. using some of the Stillman space.<br />
to spend the holiday weekend with friends<br />
H' said French Canadian filmmakers<br />
in Buffalo.<br />
ak great demands on their craft—they "Becket," with Richard Bm-ton and<br />
a terrific need for freedom and Peter O'Toole, is scheduled for the Colony Pauline, daughter of Albert Vermes of<br />
ivt<br />
imr to experience this freedom at the Theatre, Shaker Square, June 24 . . . Seen the Mercury and Yorktown Theatres, returned<br />
home from a hospital. She has made<br />
scandalizing people and sometimes at the Film building were Steve and Mrs.<br />
(klf<br />
ealng a gap between themselves and the Poster of Youngstown, and Sam Lichter of marvelous progress after her operations<br />
ibj. The NPB director said filmmaking Willoughby . . . The new assistant manager and her doctor has ordered her to do as<br />
Pnch Canada is more a part of the film<br />
much swimming as she can manage this<br />
wment" in Europe and the Far East<br />
summer . Bell of Cooperative<br />
atlpart of the film "industry" of North<br />
Theatres of Ohio had her usual kind of<br />
ntca.<br />
vacation—the unusual kind. She is a member<br />
of the Ladies Oriental Shrine of North<br />
Ts is perhaps because it is more a part<br />
t^ Latin temperament to experiment<br />
America and last week she attended the<br />
tloomething new, to be excited by new<br />
convention in Toledo, celebrating the 50th<br />
anniversary of their shrine. She is also a<br />
I ims.<br />
cL'elop<br />
The French, said Juneau,<br />
enthusiasm quickly.<br />
tend<br />
The Eng-<br />
member of their Oriental band, plays the<br />
hJin the other hand, are more cautious.<br />
hi general, said Juneau, changes in<br />
e(h Canada are a coincidence of a numr<br />
|f factors—increased education, study<br />
red, increased travel, greater importam'f<br />
currents of thoughts through Euroaueviews<br />
and books. The changes since<br />
0],1 War I have increased the cultural<br />
poetween generations of French Cadns<br />
who were a "well preserved group<br />
a':hanging world," he said. "Film peoi.jke<br />
all so-called intellectual classes of<br />
ejh Canada, have participated in the<br />
rndous social, intellectual and econ;;al<br />
changes and it has had a very<br />
lite influence on politics."<br />
F^iimakmg in French Canada is new, he<br />
ii?d out, with the filmmakers between<br />
yd 40 years of age and no masters to<br />
hi.<br />
d^ Kranske, Ray Huffman<br />
ir New Hampton Theatre<br />
rr^^lorth Central Edition<br />
m HAMPTON, IOWA—Neal Houtz<br />
£?3old the Fireman's Theatre at New<br />
iipton to Ray Kranske and Ray Huffi><br />
Houtz, president of Allied Independ-<br />
Vheatre Owners of Iowa, Nebraska and<br />
Ui Dakota, will continue to operate the<br />
1)« Theatre at Vinton.<br />
5't Thomas, B&I Booking Agency, Des<br />
)|es, will buy and book for both of the<br />
ires.<br />
THEATRE<br />
SERVICE<br />
backed by experience and resources of<br />
Radio Corporation of America<br />
RCA SERVICE<br />
COMPANY<br />
5121 W. 161 St., Cleveland, Ohio<br />
Code 44135 Tele.: 671-3775<br />
CLEVELAND<br />
a fter wide and sincere research it has been<br />
discovered that you do have some<br />
rights when a lass with a big hat spoils your<br />
view of the picture and will do nothing<br />
about the hat. There's a law in Ohio against<br />
wearing view-obstructive headgear in a<br />
theatre, and who violates it can be fined<br />
"not less than two and not more than ten<br />
dollars" . . . The Stillman Theatre, senti-<br />
at MGM is Bob Kraus, who worked here<br />
ac MGM about 14 years ago. From MGM<br />
he went with J. Arthur Rank, then with<br />
Screen Gems at Cincinnati as branch manager,<br />
then back to Cleveland with MGM.<br />
His wife Norma and their two boys Bill, 9,<br />
and Richard, 4, are still in New York but<br />
Bob expects to bring them to Cleveland in<br />
June.<br />
Betty Bluffestone of Imperial Pictures,<br />
has a new grandson, red-haired Jonathon<br />
Lewis Goldston, 6 weeks old. He is the new<br />
brother of Nancy, 16 months, and son of<br />
Norman and Phyllis Goldston of Shaker<br />
Heights. Get set for a chance to see some<br />
photographs, for their other proud relative<br />
is Peter Rosian, eastern district sales manager<br />
for Universal ... If you saw the Candid<br />
Camera TV program back in March<br />
you saw a very frustrated 4-year-old trying<br />
to peel an orange with no weapons<br />
other than his fingers. He made it, but<br />
with exasperation! The young expert was<br />
Glenn Horwitz, who is attending nursery<br />
school in New York, and is the son of Lew<br />
Horwitz of the Washington circuit. Glenn<br />
appeared again in a Candid Camera reprise<br />
last week and telephoned his father<br />
to say it's still paying off, that he had been<br />
given his "residual check."<br />
Danny Rosenthal, manager for 20th-Fox,<br />
and E. M. Pearson, publicist, attended a<br />
company sales meeting in New York . . .<br />
Edith Scodey of the Hippodrome is enjoying<br />
a vacation in Florida. She was due<br />
back in time to sell tickets to an expected<br />
crowd to see "The Bridge on the River<br />
Kwai," opening May 29 . DriscoU,<br />
20, son of John Driscoll, stage electrician at<br />
Loew's State, leaves June 2 for Philadelphia,<br />
where he'll join the Navy. On June<br />
20, Michael Driscoll, 22, petty officer, 2nd<br />
class, retm-ns home for a week, then back<br />
to the west and on to Japan. He's been in<br />
the submarine service for six years.<br />
Kenny Renter, film salesman at Paramount<br />
Pictm-es, leaves with his wife June<br />
1 for Buffalo to take a position as manager<br />
for United Artists. He replaces Bob<br />
Friedman who has gone to Philadelphia.<br />
Kenny came to Cleveland in 1960 from<br />
Buffalo . Koteles, formerly with<br />
Columbia and more recently with States<br />
Film Service, was vacationing at Polyclinic<br />
Hospital while awaiting a checkup .<br />
Louise AUin, daughter of Norman Allin of<br />
Cooperative Theatres of Ohio, is in her<br />
freshman year at Ohio State University,<br />
where she is majoring in English and History.<br />
She's been having excellent grades<br />
with a 3.1 average.<br />
. . .<br />
George Bailey, booker with MGM, then<br />
with Warners, has joined United Artists as<br />
booker . son of Edna Charns of<br />
Warners, is completing his freshman year<br />
at Case Institute and will work this summer<br />
at the Case Computing Center<br />
musette. Women came from all over North<br />
America and Hawaii (they brought leis for<br />
all the band people) and the days from<br />
Sunday through Friday were full of activity<br />
from 2 to 9 with drilling, patrols<br />
and drum corps. The history of the shi-ine<br />
was told, each group contributing a part.<br />
The Shriners are sponsors of hospitals and<br />
all kinds of benefit activities for crippled<br />
children, all over the country, and the<br />
Lady Shriners take care of the promotion<br />
and upkeep of the many places.<br />
Gordon Bricker Up in RCA<br />
From Eastern Edition<br />
CAMDEN, N.J.—Gordon W. Bricker has<br />
been named manager of west coast operations<br />
for the RCA broadcast and communications<br />
products division by A. M. Miller.<br />
Bricker has overall responsibility for the<br />
division's Burbank facility which includes<br />
design and systems engineering groups,<br />
and manufacturing and other operations<br />
serving the television and motion picture<br />
industries. Previously he was responsible<br />
for the marketing and engineering functions.<br />
H<br />
U
THIS SPACE CONTRIBUTED BY THE PUBLISHER AS A PUBLIC SERVICE<br />
FRANK COWAN PHOTO<br />
It's nice to have Charlie Nelson back.<br />
Last year he had a checkup. The doctor discovered an<br />
early cancer. He treated it promptly, and says Charlie<br />
is going to be okay.<br />
Charlie always has an annual checkup. Not enough<br />
people are that wise. Cancer will strike 1 in 4 Americans,<br />
according to present estimates. More lives could<br />
be saved if more people understood the importance of<br />
AMERICAN CANCER SOCIETY<br />
early diagnosis and treatment.<br />
Charlie Nelson has good reason to understand it.<br />
That is why he is going to start educating his employees—with<br />
an American Cancer Society public<br />
education program in his plant.<br />
For information about such a program, call your<br />
local Unit of the American Cancer Society.<br />
ME-4<br />
BOXOFFICE<br />
BOXOFFICE :: June 1,
hrt of 'Magic Fountain Rentals to Kennedy Memorial<br />
[A percentage of the rentals for the first seven days of<br />
"Te Magic Fountain" playdates in New England will be donad<br />
to the Kennedy Memorial Library fund. The pledge was<br />
mie at a luncheon held in Boston of exhibitors climaxing the<br />
adince campaign for the film. The library fund pledge was<br />
mJe to Richard Dobbyn, Maine & New Hampshire Theatres,<br />
trtisurer of the fund. Left to right, outside table: Hy Fine,<br />
Je'y Govan, E. G. Leon, Ken Gore, Jerry Crowley, Julian<br />
Rifkin, Paul Kessler, Al Laurie, Sam Grant, Dan Dorian, Ann<br />
Tallen, Sam Ross, Mel and Stan Davis, producer Allan David,<br />
Newell Kurzon, Sumner Myerson, Harry Lavidor, Ed Stokes,<br />
John Glazier, Henri Schwartzberg and Abner Pinanski. Left to<br />
right, inside table: Carl Goldman, Joe Stanzler, Ben Greenberg,<br />
Doug Amos, Roger Lockwood, Robert Zeitz, Joe Cohen,<br />
Win Knox, Lloyd Clark, George Hacket, Cliff Dobbyn and<br />
Mickey Daytz.<br />
H^isorship Worse Menace<br />
"hm Content of Films<br />
LivVISTON, ME.—Faunce Pendexter,<br />
iit'lal writer for the Lewiston Evening<br />
told the Lewiston-Auburn Kiwanis<br />
)UjiaI,<br />
|U| May 20, that one of the possible melo;<br />
of censorship was the appointment<br />
s'ocal committee with authority to ban<br />
jjitionable films at local theatres and<br />
n-Ve offending reading material from<br />
jwtands.<br />
Kwever, he pointed out that freedom<br />
ic;ensorship are incompatible and that<br />
nirship can quickly become a greater<br />
ir;r than the offending material.<br />
Pidexter urged reasonable restraint<br />
ic as that exercised in the newspaper inisy.<br />
)ptinue Kiddies Shows<br />
RTPORD—Despite their newly instifirst-run<br />
status, the Perakos Eastand<br />
Elm are continuing Saturday<br />
des shows, screening product of primary<br />
est to young audiences at 1:30 p.m.<br />
then resuming regular cm-rent firstiitilm<br />
at S.p.m. The theatres are cleared<br />
1 patrons after the matinee program.<br />
arles M. Kane Dies<br />
ENCER, MASS.—Charles M. Kane,<br />
roprietor of the Park Theatre until his<br />
tement in 1953, died recently in Hahnec,n<br />
Hospital, Worcester. A lifelong resi-<br />
" here, he is survived only by his sister<br />
i|h R. Kane of Spencer.<br />
Iw Willy Demond Role<br />
iSW LONDON, CONN.—Twenty-two-<br />
'j-old Willy Demond, newly named<br />
lidy Wagner, has a role in 20th-Pox's<br />
liming "Rio Conchos."<br />
fks 'Bedtime Story'<br />
lew HAVEN—Nutmeg Theatre Circuit's<br />
(Hty Cinema, Fairfield, will play Uni-<br />
;ars "Bedtime Story" through the summonths.<br />
1<br />
Active Role in Community Projects<br />
Shapes Drive-Ins<br />
By ALLEN M. WIDEM<br />
HARTFORD — To the well-informed,<br />
well-intentioned drive-in theatre management,<br />
the idea of community cooperative<br />
efforts takes top priority in selling the<br />
underskyer as a center of regional recreation.<br />
Milton LeRoy, president and chief executive<br />
officer of Blue Hills Drive-In Theatre<br />
Corp., told BoxoFFicE that the drive-in<br />
refusing to participate in minimum -expenditure<br />
community efforts, merely because<br />
the activity has nothing to do with the<br />
drive-in boxoffice take, is short-changing<br />
itself, at the same time providing the<br />
festering sores that lead to chaos and confusion<br />
in annual statements.<br />
"Om- drive-in is open, at all times, to<br />
any community endeavor best reflecting<br />
the drive-in as the area center of family<br />
< Bloomfield<br />
entertainment," he said. "Time and again,<br />
when people voluntarily concerned with<br />
Boy Scouts. Girl Scouts. Little League or<br />
other such activities come to us and ask<br />
for theatre facilities, why, we gladly provide<br />
whatever 's asked."<br />
The result is a feeling of community<br />
respect and, inevitably increased boxoffice<br />
take at the Blue Hills.<br />
LeRoy, constantly cognizant of his subsequent-run<br />
film booking practice, has<br />
to look to nonscreen activity as a business-builder.<br />
So far, the policy has paid<br />
off handsomely!<br />
A concrete example was the recent opening<br />
of a suburban community<br />
i Little League season, a<br />
parade's<br />
Public Image<br />
start-of-march, not so surprisingly, from<br />
Dhe drive-in theatre entrance to a nearby<br />
elementary school. The area press, not unaware<br />
of LeRoy's community-mindedness,<br />
mentioned the Blue Hills participation.<br />
"The cost, in dollars and cents, was<br />
minimal," LeRoy told <strong>Boxoffice</strong>. "We had<br />
an aide or two on hand to see if the Little<br />
Leaguers needed anything."<br />
Time and again, LeRoy will hire ponyride<br />
concessions to provide free rides for<br />
youngsters. He will get an ancient-vintage<br />
fire engine for similar activity.<br />
"If I don't gear my nonentertainment<br />
schedule to the family element, I'm out<br />
of business," he admitted. "So I listen<br />
to the families as they troop into the<br />
concessions building at intermission and<br />
I ask oldtime customers what we're lacking<br />
and what they'd like to see on the<br />
Blue Hills grounds. I make myself available<br />
for consultation, airing any gripes<br />
and reminding people that if a mistake's<br />
been made by a new employe, I'll see that<br />
corrected."<br />
it's<br />
LeRoy feels that the drive-in management<br />
aloof from the customer is akin to<br />
operating in a vacuum. "It's career suicide,"<br />
he says ruefully, "for the drive-in<br />
manager to think that just because the<br />
business has always been there it will<br />
continue to be so. We're coming into a<br />
time and era of increased competition for<br />
leism-e spending money: if we want a lion's<br />
share of this, we've got to make that extra<br />
effort of reminding the community what<br />
we mean to it!"<br />
Good Business Climate<br />
Prevails in Connecticut<br />
HARTFORD—Business is booming in<br />
Connecticut, according to secretary of state<br />
Mrs. Ella T. Grasso.<br />
Two hundred and eighty-seven new<br />
stock corporatioiis were formed during<br />
April, fourth largest number for that<br />
month since her office began keeping the<br />
new corporation comit in 1946.<br />
In January 1958, there were 294 new<br />
stock corporations registered. The count<br />
was 319 in January 1959 and June 1959<br />
showed 324. the largest number on record.<br />
Burt Lancaster will play the title role in<br />
Paramount's "The Spy Who Came in Prom<br />
the Cold."<br />
OFnCE June 1, 1964 NE-1
.<br />
—<br />
—<br />
—<br />
——<br />
—<br />
—<br />
—<br />
— —<br />
. .<br />
i.<br />
Fall River Finances Film Written<br />
And Directed by Local Newspaperman<br />
BOSTON—Angus Bailey of Pall River<br />
has screened on Pilmrow for film distributors<br />
the 100-minute film he wrote and directed,<br />
"Below the Hill."<br />
Bailey's film was made on a $60,000<br />
budget raised by members of his community,<br />
the first film by a Little Theatre<br />
group and backed by the public.<br />
S Technikote £<br />
^^ * PRODUCTS ^S<br />
^^ Now! -The Only ^5<br />
^<br />
^ ANTI-STATIC SCREEN<br />
^> n-l71 PMrt • lUiwh Oiut ^N<br />
p0y//////iiimwxxvc^<br />
I<br />
Available from your authorized<br />
I Theatre Equipment Supply Dealer<br />
I<br />
Export-Westrex Corp.<br />
I TICHNIKOTI CO«P. 63 Seobring St.. ritlyn 31, N.Y<br />
announcer, a housewife and a college student<br />
are in the cast.<br />
The newspaper editor, who ten years ago<br />
wrote "Winter Palace," which starred Barbara<br />
Bel Geddes on the summer theatre<br />
circuit, discussed the idea for the film<br />
with Leo Strickman, a businessman, and<br />
Sumner MacDonald, a designer. When the<br />
" "Below the Hill' is a piece of neo-realism."<br />
Bailey said. "It's about a man who shares for $100 each. Their biggest con-<br />
script was completed, they began selling<br />
worked in a textile mill and lost his job. tributor gave but $2,100. Many persons<br />
wife to His goes to save work the family. pooled to buy one share.<br />
There's a counterpart couple living in the "It was a real community affair," Bailey<br />
same tenement to draw parallels between said. "The Pall River and Westport police<br />
the families. In the end, the man gets a helped in the filming by staging car<br />
job of sorts, but it's too late and he's in chases and some of the officers are in<br />
jail."<br />
the film. It's about as authentic as we<br />
Bailey, who is editor of the Fall River could make it."<br />
Herald News editorial page, chose all nonprofessional<br />
actors to fit the roles. A junior house scheduled for demolition. When the<br />
Part of the film was shot in a tenement<br />
high school art teacher, a radio and TV wrecking cranes began moving faster than<br />
the film, they appealed to Sen. Edward<br />
Kennedy, who arranged for the work to<br />
be delayed long enough for the cameras<br />
to complete the scenes.<br />
g^ VATCH PROJECTION IMPROVE ^^<br />
"When we were all done we realized we<br />
had a film along the same line as 'Grapes<br />
of Wrath,' but a lot less bitter. It's every<br />
bit as realistic, though," Bailey said.<br />
If the 100 minutes of black and white<br />
film makes money, 40 per cent will go to<br />
the investors, 30 per cent to the Pall River<br />
Little Theatre and 30 per cent to Bailey,<br />
Strickman and MacDonald.<br />
THEATRE<br />
3<br />
SERVICE<br />
backed by experience and resources of<br />
Radio Corporotion of America<br />
RCA SERVICE COMPANY<br />
48 North Beacon Street<br />
Boston 34, Moss. Algonquin 4-2654<br />
Harold Rogers Discovers<br />
Unique Soil Enricher<br />
From North Central Edition<br />
BLOOMPIELD, IOWA — When Harold<br />
Rogers, manager of the Iowa Theatre here,<br />
boarded his "ride-along" power mower, the<br />
only green stuff he planned to cut was<br />
the grass. However, Rogers' wallet slipped<br />
from his pocket dui-ing the operation and<br />
suddenly the theatreman saw shredded<br />
money spewing from the mower.<br />
He didn't wait to see if the mutilated bills<br />
would encourage a better stand of grass.<br />
Instead, Rogers pasted the 12 bills back<br />
together and redeemed the "currency collage"<br />
at a local bank.<br />
Start BOXOFFICE coming .<br />
D 3 years for $10 (SAVE $5)<br />
n 2 years for $8 (SAVE $2) Q 1 year for $5<br />
n PAYMENT ENCLOSED D SEND INVOICE<br />
THEATRE<br />
These rotes for U.S., Canada, Pan-America only. Otiier countries: $10 a year.<br />
STREET ADDRESS<br />
TOWN STATE ZIP NO<br />
NAME<br />
POSITION<br />
BOXOFFICE - THE NATIONAL FILM WEEKLY<br />
825 Von Brunt Blvd., Kansas City, Mo. 64124<br />
New Product Boosing<br />
Boston Percentages<br />
BOSTON—Business was better a'l<br />
boxoffice in Boston with the openi<br />
some big pictures, but percentages dii<br />
reach the heights expected. A seasonec<br />
weather vagaries, with temperatures ij<br />
ing from hot to cold, and the openi;<br />
the musical "How to Succeed in Buii<br />
Without Really Trying" at the Colonist<br />
"Pajama Tops" at the Shubert were,(<br />
as factors leading to decreased percent<br />
"What a Way to Go!" however, o:i<br />
high above average at the Orpheuni<br />
spite poor previews from the Boston c<br />
"Evil of Prankenstein" opened :><br />
with 135 at the Memorial. "Black Sabl<br />
also was 135 at the Center.<br />
!<br />
(Average Is 100)<br />
Astor Dr. Strongelove (Col), 9th wk<br />
Beacon<br />
Boston<br />
Tom Jones (UA-Lopert), 23rd wk<br />
a Mod, Mod, Mod, Mod World<br />
Hill<br />
It's<br />
(UA-Cinerama), 28tti wk<br />
Capn The Best Mon (UA), 2nd wk<br />
Center Block Sobboth (AlP); Evil Eye<br />
Cinema, Kenmore Square<br />
(AlP)<br />
A Stranger Knocks<br />
(Trans-Lux); Love Me, Leave Me, (SR), 2nd *<br />
Gary The Fall of the Romon Empire (Pora)<br />
2nd wk<br />
Memorial Evil of Frankenstein (Univ ; Nightina<br />
(Univ)<br />
Music Hall—The Cardinol (Col), moveover, 2nd w<br />
Orpheum What o Way to Go! (20th-Fox) .<br />
Pilqnm-What's Up Front (Fairway); Her Bikini<br />
Never Got Wet (SR), 2nd wk<br />
Pork Square Cinema A Stranger Knocks<br />
(Trans-Lux); Love Me, Leave Me (SR), 2nd w<br />
Pans Cinema America America (WB), 12th wk<br />
Saxon- Socket (Pora), 2nd wk<br />
West End Cinema— Psyche 59 (Col), 2nd wk<br />
Art Duo Shoots to Top<br />
With 140 in Hartford<br />
HARTPORD—Saturation openings<br />
very much the order of the day, the<br />
eral boxoffice trend about average.<br />
Meadows Drive-ln<br />
Allyn,<br />
Block Sabbath (AlP);<br />
Evil Eye (AlP)<br />
Art Cinema—At Lil's Place (Mishkin); The<br />
Five-Doy Lover (SR), reissue<br />
Berlin, Hartford, East Hartford drixe-lns,<br />
The tlorror of Party Beach<br />
E. M. Loew's<br />
(20th-Fox); The Curse of the Living Corpse<br />
(20th-Fox)<br />
Burnside West Side Story (UA), reissue<br />
Cine Webb Tom Jones (UA-Lopert), 1 5th wk.<br />
Cinerama— It's a Mad, Mod, Mod, Mad World<br />
(UA-Cinerama), 9th wk<br />
Elm— Lilies of the Field (UA); Hud (Para), reissi.<br />
Eastwood, Manchester, Pike drive-ins Moil<br />
Order Bride (MGM), various cofeatures ....<br />
Loew's Palace Cleopatra (20th-Fox), 9th wk. .<br />
La Bonne Soupe (20fh-Fox); Operation<br />
Rivoli<br />
Snatch (Cont'l), reissue<br />
The Empty<br />
Strond, East Windsor Drive-ln<br />
Convas (Embassy), various cofeatures<br />
lames Bond Mystery Shows<br />
Pulling Power in New Haven<br />
NEW HAVEN—UA's "Prom Russia ^<br />
Love" chalked up a strong 235 in its<br />
week, day-and-date at the downtown, h<br />
top Stanley Warner Roger Sherman<br />
submban Bowl and Milford drive-ins.<br />
Lincoln The Organizer (Cont'l)<br />
Loew's College, Summit Drive-ln Advance to thi<br />
Reor (MGM); A Global Affoir (MGM),<br />
reissue, companion feature at drive-in only .<br />
Milford and Bowl drive-ins, Roger Sherman Fron<br />
Russia With Love (UA), various cofeatures ..<br />
New Haven, Center drive-ins The Horror of<br />
Party Beach (20th-Fox); The Curse of the<br />
Living Corpse (20th-Fox)<br />
Paramount Week of Humphrey Bogart reissues,<br />
features change every two days<br />
Wholley Becket (Pora), 2nd wk<br />
Westville, Whitney Dr. Strongelove (Col),<br />
suburban break; Man in the Middle !20th-Fox)<br />
Springdale Funds Benefi<br />
SPRINGDALE, CONN. — The £<br />
screened Columbia's "The Cardinal"<br />
the benefit of the Springdale volur<br />
fire department and the Spring<br />
churches youth activities fund.<br />
NE-2 BOXOFnCE June 1,
. . Mike<br />
MEW HAVEN<br />
llirt M. Pickus, ex-TOA executive comliittee<br />
chairman, and owner-operator<br />
e Stratford, Stratford, is adding a<br />
if<br />
ooar parking facility on adjacent land<br />
The Umberto Bello-owned State,<br />
Ipngdale, is offering youngsters a comlinJion<br />
duckpin bowling-theatre ticket<br />
or 'ISS, the action tied to a nearby<br />
lovjng<br />
alley.<br />
Adorno jr., owner-operator of the<br />
S'<br />
lidletown Drive-In, Middletown, is now<br />
crtiing his main feature first Sundays<br />
hngh Thursdays . Adorno, PalcejMiddletown,<br />
ran a three-unit Saturay<br />
afternoon show, consistmg of two<br />
iln- "Battle of Outer Space" and "The<br />
'hi; Stooges in Orbit" and a stage<br />
udnce-participation race contest with<br />
riii for the winners.<br />
njependent Product Is<br />
dieting Good Response<br />
HRTFORD—Exhibition responsiveness<br />
3 dependent product is increasingly enou.ging,<br />
Mike Ripps, president and chief<br />
xeltive officer of the Mobile, Ala. -based<br />
iiina Distributors of America, remarked<br />
jUving a visit with Connecticut theatre<br />
it^jsts.<br />
qA's "The Flesh Eaters" kicked off with<br />
s'te day-and-date bow at the downtown<br />
ai.op E. M. Loew's and two subui'ban<br />
ri'-ins, the East Hartford and Hartford,<br />
nts among several mass market attrac-<br />
01 geared for mid-1964 release.<br />
"he Pat Black Pussy Cat," now in final<br />
ii ig stages, will go into distribution by<br />
uland CDA is negotiating for additional<br />
rc|ict.<br />
''e are getting playdates, and, above all,<br />
d'litor cognizance of the value of indeerent-made<br />
entertainment," Ripps said.<br />
ri, built-in downgrade attitude long<br />
laifested agaiitst independent product is<br />
is;ipearing because the more alert, agreive<br />
showman is more aware of the extoition<br />
possibilities and ultimate boxfffe<br />
potential."<br />
If/al Oak Shop Center<br />
riudes Theatre Plan<br />
or' Mideast<br />
Edition<br />
DYAL OAK, MICH.—A motion pictui-e<br />
If tre is included in the plans for developif|t<br />
of a six-block site bordered by<br />
^ve-Mile on the north, Wiltshire on the<br />
Jiji, Coolidge on the east and Kipling on<br />
ifivest, according to the Royal Oak Ti'i-<br />
U'.<br />
'ii develop the area, Berkley Center. Inc.,<br />
a'been authorized to sell 991,000 shares<br />
iimmon stock by the Michigan Corporao,and<br />
f<br />
Secm-ities Commission,<br />
^ay Graham, executive vice-president<br />
file corporation, said the stock will be<br />
f';ed at $1 a share. The corporation seeks<br />
>''Uild a multi-million dollar shopping<br />
rier, apartment buildings and the thet:<br />
within the specified development area.<br />
^n Silverman Upped<br />
Western<br />
=i Edition<br />
iDLLYWOOD—Ron Silverman has been<br />
rioted to administration vice-president<br />
'i>aystar by Leslie Stevens, president of<br />
Milm and television production company.<br />
U. S. Pictures Become<br />
Documentaries Abroad<br />
Ilenniker, N.H.—The most dangerous<br />
export sent from the U.S. to underdeveloped<br />
countries has been Hollywood<br />
films, particularly those dealing with<br />
sex and violence, including westerns,<br />
according to Ernie Phillips, a 27-yearold<br />
freshman at New England College<br />
in Henniker, who is one of the first<br />
Peace Corps members to complete his<br />
tour of duty.<br />
Speaking of Malaya, where he served<br />
two years, he said: "The few Malayanmade<br />
films available were entirely<br />
documentary and when American films<br />
arrived, Malayans carried over the mistaken<br />
belief that these films were also<br />
documentary, giving false evidence of<br />
the American way of life."<br />
NEWHAMPSHIRE<br />
Cince its heyday many years ago as a<br />
movie-vaudeville establishment, the<br />
Palace Theatre in Manchester has seen<br />
many uses. But, at last, on May 17 the<br />
old Palace came into its glory on television.<br />
WMUR-TV in Manchester telecast<br />
a half-hour show on the highlights prior<br />
to and dui'ing the crowning of Elizabeth<br />
Emerson, a University of New Hampshire<br />
senior, as Miss New Hampshire of 1964,<br />
on the Palace stage.<br />
Despite his plea that the ban had caused<br />
him to lose business from a nearby drivein<br />
theatre, John Grant, proprietor of a<br />
drive-in restaurant in North Hampton, has<br />
been fined $20 in the Rye municipal court<br />
on two charges of violating a new town<br />
ordinance which forbids such establishments<br />
to remain open after midnight.<br />
Myron Hapgood, 61, of North Hampton,<br />
a projectionist at the loka Theatre in<br />
Exeter, was fatally stricken with a heart<br />
attack while driving his car in Stratham<br />
May 21. There were no passengers in the<br />
car at the time of the mishap. Hapgood<br />
recently moved to North Hampton.<br />
Glen Alden Shareholders<br />
Re-elect 11 Directors<br />
From Eastern Edition<br />
NEW YORK—All 11 directors of Glen<br />
Alden Corp., including Harry Mandel,<br />
president of RKO Theatres, were reelected<br />
at the annual meeting of shareholders<br />
May 15. The others were William<br />
Bellano, Frank Bm-nside, Ralph E. Case,<br />
T. R. Colborn, Wentworth P. Johnson, Albert<br />
A. List, Vera G. List, M. Lester Mendell,<br />
A. H. Parker jr. and Charlton H. Williams.<br />
At the directors meeting held the<br />
same day. List was re-elected chairman of<br />
the board and president of Glen Alden.<br />
The shareholders authorized the board<br />
in their discretion, for the period of one<br />
year, to purchase up to 1,000,000 shares<br />
of the company's stock out of capital surplus.<br />
The directors also declared the regular<br />
quarterly dividend of 12 '2 cents a share,<br />
payable July 14 to holders of record<br />
June 30.<br />
Gene Gannon will play the role of a<br />
carnival secretary in Hal Wallis' "Roustabout,"<br />
a Paramount release.<br />
VERMONT<br />
Deter Joseph of Island Pond, who operates<br />
a drive-in in Gorham, N. H., has announced<br />
his candidacy for Brighton town<br />
representative to the Vermont legislature.<br />
He is a World War II veteran and is now<br />
serving as Brighton town moderator and a<br />
member of the Brighton planning board.<br />
He is also active in civic affairs in his<br />
home area.<br />
George D. McGinley, an employe of the<br />
Capitol Theatre in Montpelier until recently,<br />
died at Heaton Hospital in that<br />
city May 17, following a heart attack<br />
at his home. He was a native of Ste.<br />
Agathe, P. Q., Canada, and settled in<br />
Montpelier in 1924. He was a longtime employe<br />
of the National Life Insurance Co.<br />
before his employment at the movie establishment.<br />
The Barre city council has ordered city<br />
attorney Evo A. Lucchina to draft a cm--<br />
few law which will keep children under<br />
16 years old off Barre streets after 9<br />
p.m. The new ordinance reportedly will<br />
be patterned after one already in effect<br />
in Newport, where violations can bring<br />
fines up to $50 for parents. A previous<br />
Barre cui'few was dropped several years<br />
ago.<br />
U.S. Films Best Display<br />
Of Democracy-in-Action<br />
HARTFORD-Scorn and derision heaped<br />
on American films headed overseas by certain<br />
domestic interests should be answered<br />
emphatically with the assertion that Hollywood-originated<br />
entertainment is the best<br />
demonstration of democracy-in-action.<br />
"It's unfair to label every picture headed<br />
District Theatres Buys<br />
From Eastern Edition<br />
WASHINGTON—District Theatres Corp.<br />
for foreign distribution as damaging to the<br />
American image," Allen M. Widem, Hartford<br />
Times amusements editor, told the<br />
Hartford Chapter, National Council of<br />
Jewish Women.<br />
"Foreign audiences," he reminded the<br />
group, "look upon American movies in<br />
quite a different light. For one thing, they<br />
see a way-of-life that's second to none<br />
anywhere in the world. For another, they<br />
are enjoying entertainment technically<br />
superlative. These are the greatest arguments<br />
the West can serve up against Communism."<br />
has purchased the 600-car Airport Drive-<br />
In and the 550-car Fairfield Drive-In, both<br />
located in Richmond, Va., according to<br />
Morton Gerber, president.<br />
^ FILMACK TRAILER COJ,^.<br />
J13J7 S. Woboih CHICAGO ^y^j.<br />
1:0FFICE June 1, 1964 NE-3
Brooks LeWitt Focuses Attention<br />
On His Airer as Community Center<br />
HARTFORD—Brooks LeWitt, realizing<br />
the impact and incisiveness of "selling" the<br />
family aspects of undersliy operations, is<br />
campaigning in a single element promotion<br />
with dynamically dramatic results.<br />
For one thing, the suburban Berlin<br />
Drive-In has emerged as "The Family<br />
Drive-In." Daily advertising stresses this<br />
phrase. LeWitt-conceived ad copy asserts<br />
most invitingly, "Meet Your Fi-iends at Berlin!"<br />
This one phrase has brought LeWitt tremendously<br />
rewarding goodwill, both for<br />
patrons and staff. He imbues his staff with<br />
the feeling that to work in the Berlin<br />
Drive-In is to be very much part of the<br />
"activity" or esprit de corps along the<br />
heavily traveled Berlin turnpike, which<br />
links New Haven and Hartford, Connecticut's<br />
most populous centers.<br />
Staffers are oriented in the "family" concept,<br />
LeWitt assiduously applying himself<br />
to reminding cashiers, et al, to stress<br />
"togetherness." "Meet Your Friends at the<br />
Berlin!" is the rallying call.<br />
Advertising doesn't overlook the "young<br />
adult" attitude. Copy employs such youthful<br />
ear-and-eye pleasing phrases as "Slim!"<br />
"Trim!" in describing product, most notably<br />
from the youth market-geared<br />
American International Pictures.<br />
LeWitt, a second generation executive,<br />
grew up in a show business atmosphere.<br />
His dad, the late George LeWitt, was a<br />
partner of the late John S. P. Glackin in<br />
the Arch Street Theatre, a subsequent-run<br />
house in New Britain, and the Strand.<br />
Sound View, strictly a summertime operation.<br />
The Berlin was built a decade ago, and<br />
LeWitt sold the hardtop interests, preferring<br />
to concentrate on drive-ins.<br />
A unique family-appeal at the Berlin,<br />
just ten miles south of Hartford's city hall,<br />
is boating, available in season and in good<br />
weather, on the lake that is part-and-parcel<br />
of LeWitt land. A nominal charge is<br />
made for use of the row boats. Since the<br />
Berlin is the sole facility with such attraction,<br />
a conversation piece centering around<br />
family drive-in attendance at this particular<br />
underskyer is inevitable.<br />
HARTFORD<br />
H nother long-shuttered Connecticut theatre,<br />
the Umberto J. Bello-owned<br />
State Theatre at Springdale, has resumed<br />
operations. Closed for eight years, the Bello<br />
Theatre is charging one dollar adult admission<br />
and 50 cents for children at all<br />
times, with the exception of special-advanced<br />
price attractions. Bello has installed<br />
new seats, sound, screen and projection.<br />
Thomas C. Grace, manager of the Perakos<br />
Theatre Associates' Eastwood, East<br />
Hartford, tied up with Montgomery<br />
Stores for distribution of ten pa<br />
passes to patrons bringing in old<br />
gomery Ward sales catalogs, in co)<br />
tion with MGM's "Mail Order Brie<br />
A lecture program, sponsored b<br />
University of Connecticut's School oj<br />
ness Administration, painted a ros;<br />
nomic future for the state, speakers<br />
casting average family income at<br />
by 1975. Cited is need for skilled 1<br />
ship in business, labor and other<br />
as well as a sophisticated electorate<br />
Allen M. Widem, Hartford Times a<br />
ments editor, discussing moviemakii<br />
fore the Weatherfield Elm Tree Wc<br />
Club, asserted that professionalism<br />
the Hollywood ranks reflects treme<br />
dedication, drive and a dramatic fl£<br />
mass-market entertainment.<br />
Carlisle Theatre Update<br />
For 25th Anniversary<br />
From Eastern Edition<br />
CARLISLE, PA.—The 25th anniv<br />
of the Carlisle Theatre, 42 West Hig:<br />
been observed this month following<br />
vation of both the front and the in<br />
Although the number of seats wa<br />
creased from 1,000 to 875, all new<br />
seats were installed on wider rowi<br />
wider aisles.<br />
New lighting facilities, new carp<br />
new boxoffice Inside the lobby, a rem<<br />
lobby and new entrance doors, as wel<br />
face-lifting for the marquee serv<br />
dress up the theatre for its quarter-cd<br />
'<br />
observance.<br />
Translation for Paleface:<br />
"Don't waste time with old-fashioned<br />
way sending message. BEST way to<br />
SELL used equipment, find HELP, SELL<br />
or BUY theatres, is with<br />
BOXOFFICE CLEARING HOUSE<br />
You get year - round service."<br />
RATES: 20c per word, minimum $2.00, cash with copy. Four consecutive insertions for price of three<br />
BOXOFFICE, 825 Van Brunt Blvd., Kansas City 24, Mo.<br />
Pleose insert the following ad times in the CLEARING HOUSE<br />
Classification<br />
Enclosed is check or money order for $ (Blind ads 12< extra)<br />
NE-4 BOXOFHCE June 1,^S
, j ^"<br />
I<br />
ra),<br />
i<br />
—<br />
—<br />
—<br />
—<br />
!fiw Piclures Revive<br />
[ilerest at Toronto<br />
'jRONTO—The fans had the choice of<br />
Ihi- new features at major theatres and<br />
t ijmed quite a lot because of numerous<br />
io)3vers lately. The week's leaders were<br />
'P^che 59" at the big Imperial and "The<br />
3e.''<br />
Man" at Loew's Uptown. There were<br />
lig,; of approaching departure by "Tom<br />
lois." which has set a house record at<br />
htHyland by remaining 22 weeks, and<br />
htvord was also out that "The Fall of the<br />
loan Empire" was in its last two weeks<br />
it ne University, where it was doing a<br />
liiti week. "Becket" was worth a tenth<br />
ve): at the Eglinton. The weather turned<br />
lO'again.<br />
(Average Is 100)<br />
orn—The Pink Ponthep (UA), 5th wk 100<br />
gliin— Becket (Para), 10th wk 100<br />
The Empty Canvos (Embassy) 105<br />
loli^ood<br />
Tom Jones (UA-Lopert). 22nd wk 100<br />
lyld<br />
oifiol— Psyche 59 (Col) HO<br />
-c5— From Russia With Love (UA), 4th wk. ...100<br />
V -Lilies of the Field (UA), 5th wk 100<br />
ovi'— Yesterday, Today and Tomorrow<br />
()), 5th wk 100<br />
The Fall of the Roman Empire<br />
Ini'fsity<br />
ira), 9th wk 100<br />
Ipfn—The Best Man (UA) 110<br />
~<br />
L|le," starring Elke Sommer and sched-<br />
H for June 15 release, started AllStar<br />
HJUsiness.<br />
Happy <strong>Boxoffice</strong> Trend<br />
Is Up All Over Canada<br />
MONTREAL — Motion picture theatre<br />
business was up here and throughout Quebec<br />
province, in line with a long-anticipated<br />
upturn all over the Dominion.<br />
Circuits and independent operators generally<br />
report that their 1963 attendance<br />
topped the year-earlier level for the first<br />
time since the extensive downward plunge<br />
started some ten years ago at the beginning<br />
of television.<br />
For the current year, improved attendance<br />
has continued and most exhibitors<br />
feel that prospects for 1964 are for further<br />
gains.<br />
According to Financial Post, Famous<br />
Players Canadian Corp, which owns or<br />
has interest in about 314 theatres in Canada,<br />
the company had more ticket buyers<br />
in 1963 than in 1962. For the first quarter,<br />
attendance was 4 per cent higher than in<br />
1963 and receipts were up 8 per cent,<br />
according to president R. W. Bolstad.<br />
ODEON ATTENDANCE UP<br />
Odeon Theatres, with 108 theatres in<br />
all Canadian provinces except Prince Edward<br />
Island and Newfoundland, reported<br />
1963 attendance up 8 to 9 per cent over<br />
that of 1962 and that receipts after amusement<br />
taxes were up 17 per cent. Fii-st<br />
four months of 1964 show approximately<br />
5 per cent more admissions than in the<br />
same period of 1963, and revenue up about<br />
10 per cent.<br />
Twentieth Centm-y Theatres, 60 theatres,<br />
mostly in Ontario, also had more<br />
customers in 1963 and further gains are<br />
reported this year.<br />
United Amusement Corp., Montreal, reported<br />
in its annual financial statement<br />
for year ended Dec. 28, 1963, net earnings<br />
of $1,025,922, compared to $937,895 in the<br />
previous year after all charges. Net profit<br />
was $510,108, compared to $291,487 the<br />
year before.<br />
A bright sign in the exhibition industry<br />
that some towns are reopening theatres.<br />
is<br />
And the exhibition industry states tliat<br />
the following factors are helping to boost<br />
ticket sales:<br />
TV NOVELTY GONE<br />
• TV's novelty, if not its popularity, is<br />
wearing off.<br />
• Sunday movies are now peimitted in<br />
more areas in more Canadian provinces.<br />
• Better films. For instance, Odeon<br />
president C. R. B. Salmon said, "TV can't<br />
compete with a film like "Tom Jones."<br />
• Population increase, particularly in<br />
the teenage group.<br />
• Elimination or reduction of amusement<br />
taxes in some areas. Amusement taxes were<br />
reduced slightly in Ontario last April; British<br />
Columbia abolished the provincial tax<br />
on April 1, 1963, and Alberta dropped its<br />
tax in 1959.<br />
• New and better theatres. The total<br />
number of theatres has been declining<br />
there were 1,459 theatres and drive-ins,<br />
excluding community enterprises last year,<br />
compared to 1,945 in 1957. "This includes a<br />
shakeout of old, obsolete theatres in poor<br />
locations," N. A. Taylor, Twentieth Century<br />
Theatres president, commented.<br />
The trend indicates more theatres will<br />
be located in shopping centers, which offer<br />
the big advantage of plenty of parking<br />
space so necessary these days as more<br />
and more of the population are moving<br />
by cars.<br />
As far as drive-ins are concerned, they<br />
are increasing, but at a slower rate than<br />
in the U.S. The reasons being that not<br />
as many large centers of population exist<br />
in Canada and that many local restrictions<br />
are still prevalent. In Quebec province,<br />
drive-in theatres are still outlawed.<br />
Classifying of Films<br />
Initiated by Ontario<br />
TORONTO—"We do not think of ourselves<br />
as censors but as a board of classification,"<br />
declared chairman O. J. Silverthorne<br />
of the Ontario Censor Board in his<br />
report for the year introduced in North<br />
America nine years ago by the Ontario<br />
board and has started a world trend.<br />
The board examined 469 features from<br />
16 countries, including 178 from the U. S. A.,<br />
119 from Italy, 59 from Great Britain, 48<br />
from Greece and 32 from Germany. Eliminations<br />
were ordered in 37 features because<br />
of bad language or nudity. Pictures placed<br />
in the Restricted Attendance category comprised<br />
10 from the U. S. A., 8 from Britain<br />
and 21 from other countries.<br />
Theatre licenses issued dm-ing the fiscal<br />
year totaled 410, or 12 less than in the<br />
preceding period. Licenses were renewed<br />
for 860 projectionists. Out of 18,143 pieces<br />
of advertising, 185 were rejected by the<br />
board.<br />
A Classified List<br />
TORONTO—The Ontario censors placed<br />
six features in the Restricted Attendance<br />
list and 16 others as Adult Entertainment<br />
pictures. The Restricted group comprised<br />
The Carpetbaggers, Lady in a Cage, Psyche<br />
59, The Swedish Mistress, West End Jungle<br />
and Yesterday, Today and Tomorrow.<br />
Classified Adult were: Anni Ruggenti, Because<br />
of Eve, Bluebeard, Costa Azzura,<br />
Curse of the Living Corpse, The Devil<br />
and the Flesh, From Russia With Love,<br />
Horror of Party Beach. Hunchback of<br />
Rome, Night Must Fall, The Stranger,<br />
Sunday in New York, Tamahine, The<br />
Third Secret, Sacrifice for Love and 'What<br />
a Way to Go!<br />
Plans Film on Cherry Sisters<br />
From Western Edition<br />
HOLLYWOOD—Virginia Sale, sister of<br />
the late Charles "Chic" Sale, who for a<br />
number of years has divided her time between<br />
one-woman show toui's and appearances<br />
in the entertainment media, has<br />
acquired all rights to the life story of<br />
the famous Chen-y Sisters, serio-comedy<br />
group who became famous at the turn of<br />
the century as vaudeville performers.<br />
Plans are for feature picture and telefilm<br />
series.<br />
•COFFICE June 1, 1964 K-1
Paramount Contingent From New York<br />
Attends Montreal Sales Conference<br />
^^Bbs.
. . When<br />
. . Complaint<br />
. .<br />
!<br />
. . Booking<br />
Viman Buys 73id Ticket<br />
'cSee 'South Pacific'<br />
fonNcw England Edition<br />
trtford—A Hartford woman told<br />
ic's Poll Manager Mrs. Ruth G.<br />
;;oiin the other afternoon she was<br />
ir<br />
"South Pacific" for the 73rd<br />
She brought aloner a scrapbook<br />
101 lining ticket stubs to prove it!<br />
'ORONTO<br />
le PC Imperial secured some extra pub-<br />
lity for "Psyche 59" when the Daily<br />
iri'eported that the Ontario motion<br />
itu' censors turned down display ads<br />
ie picture as "too suggestive"<br />
Ill recuperating from an illness. Arch<br />
Jiley, executive secretary of the Mori<br />
'ictuie Theatres Ass'n of Ontario,<br />
orii three-day week at his office, 10:30<br />
([.) 3 p.m.<br />
IVjiam Freedman of Toronto, who owns<br />
;al?s in Ontario, and his actress wife<br />
b\!Robins, are remaining indefinitely<br />
Lcdon. England, where he is producing<br />
. ;ii; featm'e it came time to<br />
ipj. the summer theatre on Toronto<br />
in| it was discovered that the interior<br />
building had been wrecked by van-<br />
tl<br />
Isjrhe island, off shore from here, is<br />
? uvned.<br />
:n|rmation from Odeon Theatres is<br />
itihe British "Nothing But the Best"<br />
1 10 into the Toronto Hyland foUow-<br />
; ;ie record run of "Tom Jones," now<br />
it 22nd wk . has been<br />
,d in the Toronto press against tapered<br />
telephone replies used by some<br />
a::heatres. Sometimes people, it seems,<br />
n!information other than what is reiitr<br />
long service, Allison D. Turnbull<br />
5 'esigned as division manager and<br />
elBngineer of General Sound & Theatre<br />
ajment Co. He will retire to Nova<br />
)t|,. Another resignatioin is that of<br />
nj; Harrison, advertising dii'ector, 20th<br />
3Jry Theatres, because of ill health . . .<br />
It of intention to sm'render charters<br />
ijieen given by Film Laboratories of<br />
n|la and Audio Pictures, Toronto. In<br />
r^gone by they were headed by Arthur<br />
t(eb, now deceased.<br />
JU business is being secured at the<br />
ei in Peterborough with the World<br />
rige Pictures released by Astral Films,<br />
. .<br />
emeries has two more featm'es to go,<br />
h| Good Earth" on June 3 and "A<br />
lijof Two Cities," June 9 . "South<br />
;;c" at regular prices rated a second<br />
;jat 11 Odeon units, while the Odeon<br />
ijwn held "Carry On, Cabby" for a<br />
rj week.<br />
:|nk N. Dowd President<br />
ilexcLs Cdble-TV Ass'n<br />
ilouthwest<br />
Edition<br />
^:iEDO, TEX.—Frank N. Dowd, an exile<br />
of Rowley United Theatres, has<br />
lelected president of the Texas Comity<br />
Antenna Television Ass'n. Dowd's<br />
aion came at the recent CATV coni,!)n<br />
here.<br />
h\ey United Theatres, which has headilers<br />
in Dallas, operates theatres and<br />
1 TV in Laredo and other Texas<br />
VANCOUVER<br />
TJichard Fairleigh, owner of the suburban<br />
Hollywood Theatre, ran into a wall<br />
during a squash game and suffered head<br />
injuries . . . Vi Hosford of West Coast<br />
Booking & Buying left on a trip to his<br />
old hometown in Alberta, thence to Ireland.<br />
Theatremen in Alberta who play "Tom<br />
Jones" will have to lay off E>ersonnel under<br />
18 during the run as the result of the<br />
provincial censor board classifying the<br />
film as "Restricted," Sam Binder reports<br />
from Calgary . along the Row<br />
and visiting friend Harry Howard was<br />
Cecil Steele of the Nechako in Kitimat.<br />
Cecil is counting much on the McMillan,<br />
Bloedel & Powell River Co. building its<br />
projected pulp mill in Kitimat. It would<br />
increase employment there by a third.<br />
Jack Braverman, who visited Art Graburn<br />
in St. Pauls with a get-well gift<br />
from the film exchange people, reports<br />
Art is improving slowly but will be laid<br />
Abe<br />
up for some time yet<br />
Feinstein and John<br />
. . .<br />
Ashley,<br />
Astral's<br />
a "Muscle<br />
Beach Party" star, supervised by Paul<br />
Hanner, Astral ad-promotion director,<br />
Toronto, made the promotion rounds here,<br />
in New Westminster, Burnaby, Victoria<br />
and Vancouver Island for almost a week,<br />
then took a plane to Calgary. Ashley<br />
gave scores of interviews and signed hundreds<br />
of autographs. His visit was the<br />
first trip by a star here in behalf of a<br />
film for many years, and was a terrific<br />
success<br />
The Queen's birthday weekend was tops<br />
in the entertainment field here, except<br />
for the poor attendance of the Tommy<br />
Dorsey band at the Queen Elizabeth. Border<br />
officers estimated 68,000 persons<br />
crossed the border for Seattle and way<br />
points and jammed the highways leading<br />
to the interior, but the exhibitors report<br />
they never had it so good. Downtown theatre<br />
boxoffices rang a merry melody. Some<br />
18,000 persons at the horse races bet over<br />
$500,000 in two days, 10 per cent more<br />
than last year. Louis Armstrong turned<br />
them away at the Queen Elizabeth Satui--<br />
The International Trade<br />
day (16) . . .<br />
Fair opened a nine-day stand at the PNE<br />
grounds to a steady 15,000 a day, then<br />
racked up 50,000 for the Saturdaythrough-Monday<br />
total.<br />
Town Meeting of the Air, a radio forum<br />
on almost every kind of subject which<br />
has been on CJOR for years under Arthur<br />
Helps, is moving to Blaine, Wash., just<br />
across the border. Helps blames interference<br />
by the CBS Board of Governors,<br />
which twice has censored his broadcasts.<br />
He sends transcriptions to ten stations in<br />
Canada. He reports he's settin^' up Radio<br />
Free Canada in Blaine, planning his opening<br />
program there on June 6. It also will<br />
be broadcast by CJJC at Langley in the<br />
Fraser Valley.<br />
Ken Prickett Is Curious<br />
About Habits of Iguanas<br />
From Mideast Edition<br />
COLUMBUS — Ken Prickett, executive<br />
secretary of the Independent Theatre Owners<br />
of Ohio, wonders whether Metro-Goldwyn-Mayer<br />
will be agreeable to selling<br />
"The Night of the Iguana" on "third-run<br />
terms" since the distributor is unable to<br />
control release of stage rights to the Tennessee<br />
Williams play.<br />
Prickett's query was prompted by the<br />
fact that Williams' work has been presented<br />
on the Ohio State University campus<br />
by the Strollers Dramatic Society and<br />
will be presented the week of July 13 by<br />
Playhouse-on-the-Green, summer tent<br />
theatre in suburban Worthington.<br />
Prickett said that the Ohio State presentation<br />
"seems to be in clear violation<br />
of the laws of the state of Ohio listed under<br />
code 5715.27" which relates to the use<br />
of taxpayer-supported facilities for profitmaking<br />
enterprises.<br />
Prickett ventured the opinion that the<br />
Playhouse-on-the-Green booking was<br />
scheduled to take advantage of national<br />
publicity on the MGM feature, which is<br />
being released nationally on July 10.<br />
In a barb directed to Robert H. O'Brien,<br />
president of Metro-Goldwyn-Mayer, Prickett<br />
said: "We wonder if the iguana is one<br />
of those animals that devours its own<br />
young?"<br />
Start BOXOFFICE coming .<br />
D 3 years for $10 (SAVE $5)<br />
n 2 years for $8 (SAVE $2) Q 1 year for $5<br />
D PAYMENT ENCLOSED<br />
THEATRE<br />
D SEND INVOICE<br />
These rates for U.S., Canada, Pan-America only. Other countries: $10 a year.<br />
STREET ADDRESS<br />
TOWN STATE ZIP NO<br />
NAME<br />
POSITION<br />
BOXOFFICE — THE NATIONAL FILM<br />
825 Van Brunt Blvd., Kansas City, Mo. 64124<br />
WEEKLY<br />
.<br />
.<br />
'FnCE June 1, 1964 E-3
LEARN<br />
SUCCESSFUL SHOWMEN<br />
MERCHANDISE PICTURES,<br />
BOOST THEIR THEATRES,<br />
PROMOTE GOOD WILL,<br />
BUILD<br />
ATTENDANCE,<br />
AND INCREASE PROFITS<br />
IN<br />
CHOCKFUL OF BUSINESS BUILDING IDEAS<br />
Every<br />
Week<br />
In All Ways FIRST with the MOST of the BEST<br />
K-4 BOXOFncE :: June 1.
. event.<br />
I<br />
a<br />
i<br />
Sophia<br />
( "The<br />
'<br />
cio<br />
pany on Monday at a wine-tasting cere-<br />
at the theatre and then the best<br />
to see the film. Messrs. Winter-<br />
i<br />
mony<br />
: seats<br />
I<br />
with<br />
I<br />
i<br />
I<br />
I<br />
]<br />
"Oh,<br />
I<br />
I<br />
mounted<br />
'<br />
the<br />
'<br />
This<br />
1 "More<br />
.<br />
—<br />
. . . Wine<br />
. . "Boccaccio<br />
CITATIONS FOR APRIL-MAY 1964<br />
Hl'CH Thomas, onner oj the Grove Theatre in Upland, Calif. This showman with<br />
sense for good business proves that it pays sometimes to stand up publicly for<br />
your convictions. His rule calling on everybody, except the cripples, to rise<br />
during the playing of the National Anthem at the Grove results in ejections<br />
now and then, but this is one of the several things that lias brought his theatre<br />
to the allcnlion of the public. And patronage has steadily increased.<br />
•<br />
Sherrill a. StricklAiND, manager. Colony Theatre, Wilmington, N. C. Cited for<br />
his shotgun ballyhoo for "Mail Order Bride."<br />
Eddie Leigh, manager. Odeon Theatre, London, Ont. His original ads on "Charade"'<br />
captureil public interest and helped extend the film run.<br />
Harold "Bud" Rose, publicist, Milwaukee. Cited for aggressiveness of his campaign<br />
for "Muscle Beach Party."<br />
•<br />
Odis R. Owens, manager, RKO Keith Theatre, Cincinnati.<br />
His promotion of a Fairytale<br />
trip to Denmark for two by Scandinavian Airlines resulted in excellent<br />
publicity for "Man's Favorite Sport?"<br />
•<br />
Bill SoRENSON, manager for Fox West Coast at Long Beach, Calif. Developed a striking<br />
idea to win new friends for his theatre: namely, a direct mail Portrait of a<br />
Very Important Person piece.<br />
•<br />
J. R. O'Brien, manager, Olympic Theatre, Utica, N.Y. Cited for his execution of the<br />
"Guess When the Clock Will Stop" idea in a store display for "Dr. Strangelove."<br />
•<br />
Emil Bolha, doorman, Westwood Plaza Theatre, Johnstown, Pa. This first service<br />
staffer to win a BoxoFFICE Showmandiser Citation enters wholeheartedly in all<br />
theatre promotions. He dressed up in true western attire and appeared at sports<br />
events in behalf of "How the West Was Won."<br />
•<br />
James Frisina Jr.. manager, Mattoon Theatre, Mattoon, 111. Cited for extra publicity<br />
he obtained for "Seven Days in May" through follow-through on his curiosity<br />
concerning the selection of "Mattoon" as part of the name of a general in the<br />
picture.<br />
•<br />
George Kieffer, Durwood Theatres, Kansas City, Mo. Promoted four trips to New<br />
York on TWA and created important publicity for "Sunday in New York" at<br />
the Roxy Theatre.<br />
Beach Party Assists<br />
Film, Park, Civic Race<br />
A triple-barreled publicity stunt was executed<br />
by the Bloomington (111.) Drive-In<br />
in its promotion for "Muscle Beach Party."<br />
The theatre staged a beach party—right on<br />
the beach!<br />
The party not only promoted the film,<br />
but also the Miss McLean County contest<br />
with nine of the 18 swim-suited beauties<br />
dancing and frolicking on the beach. The<br />
third barrel of the "blast" was aimed at<br />
calling attention to the recreational qualities<br />
of Miller Park in Bloomington, where<br />
the party was staged.<br />
The Shattertones, a local rock 'n' roll<br />
band, provided music for the afternoon and<br />
free hot dogs and Dr Pepper were provided<br />
for the guests.<br />
More than 700 persons lined the shore<br />
during the afternoon to witness the festivities<br />
and the crowning of Mr. and Miss<br />
"Muscle Beach Party."<br />
The local radio station sent its mobile<br />
unit to the scene and taped interviews for<br />
broadcast later in the day.<br />
T. J. Pappas, manager of the drive-in,<br />
reported the party was planned on a Monday<br />
night and held the following Saturday<br />
afternoon. A lot of work went into the<br />
affair with cooperation of the radio station<br />
and George Spray, movie editor of the<br />
Daily Pantagraph.<br />
The newspaper carried a story on<br />
Thursday afternoon about the party and<br />
then a picture of Mr. and Miss "Muscle<br />
Beach Party" in the Monday edition.<br />
Tile harem girls seen around Baltimore a week before<br />
"The Brass Bottle" were something like the creatures<br />
in "The Arabian Nights," thanks to extra attention to<br />
selection of costumes and the girls to wear them. It<br />
was a promotion for the opening at the Hillendale<br />
Theatre and Ritchie Drive-In.<br />
Cruise to Bermuda<br />
Aids 'Brass Bottle'<br />
A free cruise contest, the appearance of<br />
harem princesses and a magic show garnered<br />
over $3,000 worth of radio and television<br />
publicity for "The Brass Bottle" at<br />
the Edmondson Village Hillendale Theatre<br />
and Ritchie Drive-In in Baltimore.<br />
Robert Kriger arranged a multiple tiein<br />
with Caribbean Cruise Lines, TV station<br />
WJZ-TV, travel agencies and the theatres.<br />
A "Brass Bottle" Magic Vacation Cruise<br />
for Two to Bermuda was featured daily<br />
on two TV programs, along with additional<br />
spot announcement backup from the station.<br />
Newspaper ads, theatre displays and<br />
travel agency window displays also were<br />
utilized. The winner was selected from entries<br />
dropped into the brass bottles at the<br />
theatres or TV station. The drawing and<br />
award was made live on the Mike Douglas<br />
TV show.<br />
Another facet of the promotion was using<br />
Bob McAllister, a WJZ-TV personality<br />
and magician, to make personal appearances<br />
with "The Brass Bottle" Princesses<br />
and put on a magic show at the Edmondson<br />
Village and Hillendale Theatre. The<br />
appearance was plugged daily on the Bob<br />
and Lorenzo Show.<br />
"The Brass Bottle" Princesses, two local<br />
models dressed in harem costumes, were<br />
seen around town a week before the opening.<br />
They worked through opening day<br />
visiting the theatres, appearing on TV and<br />
radio and visiting the newspaper critics<br />
and editors, to whom they gave brass bottles<br />
of champagne.<br />
Toy Balloon Contest Puts<br />
'White Stallions' in Air<br />
A children's zoo sponsored "A Plight of<br />
the White Balloon" contest arranged by<br />
Brian P. L. Bint, manager of the Odeon<br />
Theatre in Manchester, England. The zoo<br />
supplied balloons, properly plugging the<br />
zoo and the "Plight of the White Balloon."<br />
With each balloon went a three-part card,<br />
one to be retained by sender, another to be<br />
carried by the balloon and a third to be<br />
sent in by the finder.<br />
The sender of the balloon traveling the<br />
greatest distance received £5, the equivalent<br />
of about $25 U.S.<br />
— 88 — BOXOFFICE Showmandiser Jime 1, 1964
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IN siaRpH OF a<br />
BOEl<br />
lose your head, ..and your<br />
L. lions when you join<br />
Fifisir<br />
MAMIE VAN DOREN<br />
TOMMY NOONAN<br />
ZIVA RODANN<br />
PAUL GILBERT<br />
JOHN CRONIN<br />
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ORDER FROM<br />
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311 WEST 43rd ST., NEW YORK 36, N. Y.<br />
Tel. LT 1-6040 (Area Code: 212)<br />
3Nl^<br />
iNSEaRPHOFa<br />
> m IT'S FUN!<br />
'-S»^^iS&'to lose your head .<br />
'''^<br />
and your inhibitions in<br />
p^<br />
gctewiestrSm^oftP^!<br />
starnngMAMIEVAN DOREr<br />
^^^ TOMMY NOONAh<br />
A Harlequin International Picture<br />
VELDE Ad Mat No. 204—2 col. x 1"<br />
VELDE Ad Mot No. 202—2 col. x 5"<br />
^^i,H'i'i^^%^^% J^.^^'^%^'i,<br />
fe-<br />
3NI3!5<br />
IN SE3K. "<br />
"'BOLT<br />
is funnier,<br />
.^^g^J^isssssiii^ _^_^<br />
sexier, bawdier<br />
tlian any<br />
Academy Award<br />
picture!''<br />
— Mrs. Tom Jones, Los Angeles, Calif. ^^^\s*<br />
Mamie Van Doren<br />
Tommy Noonan<br />
Ziva Rodann<br />
Paul Gilbert<br />
John Cronin<br />
A Harlequin International Picture /Produced and Written by Tommy Noonan<br />
& Ian McGlashan/ Directed by Tommy Noonan<br />
3^<br />
'A zany comedy of<br />
NliES<br />
iNSEaRCKOFa<br />
,i.;ri^-«^.•w-?^,»«^#^,<br />
PLAYBOY MAGAZINE says:<br />
Freudian tomfoolery!"<br />
SNliES<br />
INSEaRPHOFa<br />
BOLT<br />
^<br />
"^4<br />
starring ^ ^<br />
1^ I<br />
MAMIE VAN DOREN l|^<br />
'<br />
TOMMY NOONAN<br />
A Harlequin International Picture.<br />
VELDE Ad Mot No. 102—1 col x<br />
VELDE Ad Mat No. 203—2 Col x Sli"<br />
VELDE Ad Mot No. 101—1 col. x 5"<br />
T^ §Qkmkst(3mKSij 4^^.
\n interpretive onolysis of lay and tradcpross reviews. Running time is in porcnthcscs The plus end<br />
'ninus signs indicote degree ot merit. Listings cover current reviews, updated regularly. This deportment<br />
)lso serves as an ALPHABETICAL INDEX to feature releases, o is for CinemoScope; v VistoVision,<br />
p Panovision; j Tcchniromo; s Other anomorphic processes. Symbol i.<br />
denotes BOXOFFICE Blue Ribboii<br />
Aword; O color photography. Legion of Decency (LOD) ratings: A)— Unobjectionable for General Patronjge;<br />
A2— Unobjectionable for Adults or Adolescents; A3— Unobjectionable for Adults; A4—Morally<br />
Unobjcctionoble for Adults, with Reservations; B—Objectionable in Part for oil; C—Condemned. For<br />
listings by company in the order ot release, see FEATURE CHART.<br />
Review digest<br />
AND ALPHABETICAL INDEX<br />
Very Good;<br />
"t" Good; — Fair; — Poor; — Very Poor, In the summary it is rated 2 pluses, — os 2 minuses.<br />
,
REVIEW DIGEST<br />
AND ALPHABETICAL INDEX Very Good; + Good; — Fair; — Poor; = Very Poor. In the summary H is rated 2 pluses, — as 2 minuses.<br />
(74) Ho Dr Crown<br />
2821 OMagic rountain, The<br />
(77) LS^ Fairy Tale Davis Film<br />
2796 0Mail Order Bride (S6)
.<br />
. ) D .<br />
.<br />
. D.<br />
.<br />
.<br />
..<br />
productions by company in order of releose. Running time in porenthcscs. (^ is for CinemaScope;<br />
jre<br />
ji Technirama; S Other anomorphic processes. Symbol \J denotes BOXOFFICE<br />
type—<br />
istoVision; vP' Ponovision;<br />
Ribbon Award;
FEATURE<br />
CHART<br />
The key to letters and combinations thereof indicoting story type: (Ad) Adventure Drama; (Ac) ActI<br />
Drama; (An) Animated-Action; (C) Comedy; (CD) Comedy-Drama; (Cr) Crime Drama; (DM) Diai<br />
with Music; (Doc) Documentary; (D) Drama; (F) Fantasy; (Ho) Horror Drama; (Hi) Historical Drama; (M) Music<br />
(My) Mystery; (OD) Outdoor Drama (S) Spectacle; (SF) Science-Fiction; (W) Western.<br />
EMBASSY 1 1<br />
=
I<br />
I<br />
Hide<br />
I<br />
I<br />
.<br />
.C. . Nov<br />
D<br />
, D<br />
. Mar<br />
. Feb<br />
, Mar<br />
. Mar<br />
. . . And<br />
.Comedy<br />
. May<br />
.<br />
FEATURE<br />
CHART<br />
UNIVERSAL<br />
WARNER BROS.<br />
3 For Love or Money (108) C..6319<br />
Kirk Douglas. .Mit2i Gaynor,<br />
©Rampaoe<br />
liobeit Mitchum,<br />
(98) Ad.. 353<br />
Jlartinelli,<br />
Elsa<br />
lla\^kins<br />
Oig Yoiiiii;. Thelina Rltter<br />
Jack<br />
.<br />
i©Charade (120) ® . . . MyC. .6401<br />
I<br />
Cary Grant. Audrey Hepburn,<br />
Walter Matlhau. James Coburn<br />
lYouno and Willino (112) . .D. .6402<br />
Virginia Maskell. Paul Rogers<br />
IQDarli Purpose (97) ....D..6403<br />
Shirley Jones. Rossano Brazzi,<br />
George Sanders. Pre-release<br />
and Scel< (90) D .6406<br />
Curt Jurgens, Janet Munro<br />
Rock Hudson. Paula Prentiss,<br />
Maria Perschy<br />
©Captain Newman (126) CD.. 6407<br />
(Sregory Peck. Tony Curtis,<br />
Angle<br />
Dickinson<br />
©The Brass Bottle (89) . .C. .6409<br />
Tony Randall, Burl Ives,<br />
Barbara Eden<br />
The Raiders (75) Dr.. 6410<br />
Robert (Slip. Brian Keith,<br />
Judi Meredith<br />
Nightmare (S3) Bus.. 6415<br />
David Knight, Moira Redmond<br />
I<br />
©The Evil of Frankenstein<br />
(86) Ho.. 6414<br />
Peter Cushlng, Katby Wild<br />
©Bedtime Story (99) C.<br />
Marlon Brando, David Nlven,<br />
Shirley<br />
Jones<br />
©Marnie<br />
D..6418<br />
Tippi Hedren, Sean Conner?<br />
©The Island of the Blue Dolphins...<br />
Celia Kaye. George Kennedy<br />
©McHale's Navy<br />
Emesl Borgnine. Joe Flyiui, Tim<br />
©Mary, Mary (126) C. .354<br />
Debbie Reynolds, Nelson,<br />
Barry<br />
Michael liennic<br />
©Palm Springs Weekend<br />
(100) CD. 355<br />
Troy Donahue, Stevens<br />
Connie<br />
Dead Ringer (115) D..357<br />
Bette Dails. Karl Maiden<br />
3r. Crippcn (98) D. .361<br />
Donald Pleasence, Justice<br />
J. R.<br />
America America (168) ...D..35S<br />
Giallelis, Stathis Elena Karam<br />
Act One (110) D..352<br />
Jason Robards jr., George<br />
Hamilton, Eli Wallach<br />
He Rides Tall (84) ....W..6408 ©A Distant Trumpet (117) D . . . . 363<br />
Tony Young. Jo Morrow, Dan Duryea<br />
Troy Donahue, Suzaime Pleshette<br />
FBI Code 98 (104) D..364<br />
Jack Kelly. Ray Dant«n.<br />
Andrew Duggan<br />
©Robin and the 7 Hoods<br />
(?) (120) C..365<br />
Frank Sinatra. Dean Martin<br />
Sex and the Single Girl C.<br />
Tony Curtis. Natalie Wood<br />
A. D. P.<br />
©Bullet for Billy the Kid<br />
(62) West.. Nov 63<br />
Stcit<br />
lirodic<br />
ARTKINO<br />
The Great Battle of Europe<br />
(60) Doc. .Jan 64<br />
ASTOR<br />
During One Night (84) D..<br />
lion Borisenko, Susan Hamr>shire<br />
Five Minutes to Live (80) Cr.<br />
Johruiy Cash, Donald Woods<br />
BOXOFFICE SPECTACULARS<br />
©Blood Feast<br />
(71) Ho. .MeloDr. .Sep 63<br />
Tlliimas Mai Arnold<br />
Wood.<br />
©Two Thousand Maniacs<br />
(84) Ho Melo..Mar64<br />
Connie Mason. Thomas Wood<br />
Scum of the Earth! (75) .. MeloDr. .<br />
Vickie Miles. Thomas S^veetwood<br />
Sandra Sinclair<br />
BRENNER, JOSEPH ASSOCIATES<br />
Karate (80) Ad..<br />
Joel Holt. Frank Blaine<br />
Ravaged (73) Semi Doc. .<br />
CINEMA DISTRIBUTORS OF<br />
AMERICA<br />
Flesh Eaters. The (92) SF..Jan64<br />
Peter Koslect, Barbara Wilkin<br />
Russ Harvev, Kim Lee<br />
Week-End (84) D.. Feb 64<br />
Jens Cstcrholm, Bruel<br />
Birg'.t<br />
©Handle With Care<br />
(82) Mus. .Mar 64<br />
Georgia Green (all Negro)<br />
Carr, Otis<br />
CROWN-INTERNATIONAL<br />
Terrified (81) Ac. Sep 63<br />
Rod Lauren, Tracy Olsen<br />
As Nature Intended (64) D.. Oct 63<br />
I<br />
Pamela Green<br />
The Skydivers (75) .. .Adv. .Nov 63<br />
(The Dream Maker (86) ..M..6404 ©The Incredible Mr.<br />
Ke\in Casey. Eric Tomlin<br />
Tommy Steele, Michael Medwin Limpet (99) C. .359<br />
Madmen of Mandoras<br />
Don Knotts. Carol Cook, Jack<br />
(75) SF..Nov63<br />
©Man's Favorite Sport?<br />
.Andrew Duggan<br />
Weston, Walter Stocker, Audrey Caire<br />
(120) C..6405<br />
DAVIS DISTRIBUTORS<br />
©Passion Holiday<br />
(75) Melo..Nov63<br />
Cliristy Hall<br />
Foushee. Linda<br />
The Magic Fountain<br />
(77) Fairy Tale.. May 64<br />
Sir Cedric Haidwicke, Hans<br />
The Jolly Genie<br />
(41) Fantasy. .Jan 64<br />
A Swingin' AffaT (85) Dr.. Dec 63<br />
Arline Jud^e. Bill Wellman<br />
Two Living One Dead<br />
(92) Dec 63<br />
Virginia Travers<br />
McKenna. Bill<br />
©Halfway Honeymoon<br />
.<br />
(95) D<br />
Ludmilla Anthony Tcherina. Steele<br />
EVE PRODUCTIONS<br />
©Europe In the Raw<br />
(70) Novelty. Nov 63<br />
.<br />
FAIRWAY INT'L FILMS<br />
©The Incredibly Strange Creatures<br />
Who Stopped Living and Became<br />
Mixed Up Zombies!<br />
(. .) Mus. .Feb 64<br />
Ca.* Brandt. C:irolyn Biandt<br />
©What's Up Front (S3)..Jun64<br />
Tommy Holden. Marilyn Mannin-,;<br />
©Tickled Pink (75) Jul 64<br />
Tommy Holden, June Pair,<br />
Margo Mehling<br />
FALCON<br />
The Man Who Couldn't<br />
Walk (64) Adv.. Jan 64<br />
Eric Pohlman, Reynolds, Pat<br />
Peter<br />
Clavin<br />
The Great Armored Car<br />
Swindle (59) Mys.. April 64<br />
FANFARE<br />
The Playgirls and Vampire<br />
the<br />
(76) Ho MeloDr. Aug 63<br />
Lyla Maria Giovannini<br />
Rocco.<br />
FILM-MAKERS<br />
Twiee a Man<br />
(60) Exper Feat.. Dec 63<br />
Paul Klib. Albert Torgersen<br />
FUTURAMIC-SR<br />
The Glass Cage<br />
(841/2) Sus Dr. Dec 63<br />
.lolm Hoyt. Bli.sha Cook<br />
MISCELLANEOUS<br />
Lonnie (75) Sus Or Dec 63<br />
Siiilt Marlon c. Frank Sllvera<br />
GILLMAN FILMS<br />
Strange Lovers (73) D . . Mar 64<br />
Walter Koenlg, Sally l.c Cuycr.<br />
Elaine Kaye<br />
GLOBE<br />
Journey Into Nowhere<br />
(75) Sus Dr. .Dec 63<br />
Sciuja Tony Wright<br />
Ziemann.<br />
The Ship of Condemned<br />
Women (S3) Melo. .Nov 63<br />
Kfiima. Ktti.ru Manui<br />
GORTON ASSOCIATES<br />
Panic Button (90) C.Apr<br />
Maurice Chevalier. Jayne Mansfield.<br />
Elcaniir<br />
Parker<br />
GOVERNOR<br />
Carry On Regardless<br />
(87) C. .Jul 63<br />
Sidney Connor<br />
.lames. Kenneth<br />
. The Lady Doctor (103) 63<br />
DcSica, Tolo<br />
Abhe Lane. Vittorio<br />
A Touch of Hell (87) D.. Feb 64<br />
Antlumy Quale. Saiali Churchill<br />
Tomorrow at Ten (SO) . 64<br />
.Inliii Gri-s-ini. Alir Chines<br />
HANSEN ENTERPRISES-SR<br />
The SI. me People<br />
(60) Ho.. Oct 63<br />
Robert Hulton, Lcs Ti emayne<br />
The Crawling Hand<br />
(89) SF..0ct63<br />
Peter Brock. Kent Taylor,<br />
Rod Lauren<br />
HARLEQUIN-SR<br />
Promises! Promises!<br />
(75) C. Oct 63<br />
Jayne Mansfield. Marie McDonald<br />
HERTS-LION INT'L<br />
©The Telegian<br />
(75) © ScFic..Feb64<br />
Dungeons of Horror (74) Ho. .Feb 64<br />
i:u« Harvey<br />
©Gorilla (90) © Adv. .Mar 64<br />
Gia Petry<br />
The Captives (75) ..Adv.. Mar 64<br />
Christine Dneimar. Susan Korda<br />
Bay of St. Michel (90). .D. .Apr 64<br />
Kcenan Wynn. Mai Zetterling<br />
©White Hunter (86)<br />
(Si Doc. .Apr 64<br />
George Michael, June Michael<br />
JANUS<br />
Sparrows Can't Sing<br />
(93) C. .Jun 63<br />
James Booth, Barbara Windsor<br />
Hea/ens Above (117) C. .Jun 63<br />
Peter Sellers, Cecil Parker. Brock<br />
Peters<br />
The Face of War (105) Doc. Nov 63<br />
Just Once More (78) Melo. .Aug 63<br />
Lilli Gfl.sta Bergman, Ekman<br />
. . Nurse on Wheels (86) .C. Nov 63<br />
Juliet Mills. Ronald Lewis<br />
The Guest (105) D. .Feb 64<br />
Conried. Buddy Baer<br />
Imnald Pleasence. Alan Bates<br />
Pair of Briefs. A (90). Com.. Sep 63<br />
James Robertson Justice, Mary Vt.ich KENNEDY<br />
Iron Angel (71) ..War D . 64<br />
EMERSON FILM ENTERPRISES Jim Davis, Margo Wood<br />
Monstrosity (65) Ho. .Sep 63<br />
Erika Peters. Judy Bamber LAKE ENTERPRISES<br />
There Is Still Room in Hell<br />
(90) Sus Dr.. Jul 63<br />
Barbara Valenlin, Paul Glawlon<br />
LANDAU CO.<br />
The Servant (115) ....D. May 64<br />
liirk Kogarde. Sarali Jlilcs<br />
LOPERT FILMS<br />
©Tom Jones (131) C. Oct 63<br />
Albert Finney. Susannah York<br />
©Murel (115) D..Nov63<br />
©Buddha (134) D.. Jan 64<br />
Knjino Honga. Machiko Kyo<br />
MEDALLION<br />
©Alone Against Rome<br />
(100) (S) Dec 63<br />
llnssana Podesla. Jeffries Lang<br />
©The Witch's Curse<br />
(78) ^ D. Nov 63<br />
Kirk Mori is. Helene Channel<br />
The Wastrel (84) D 64<br />
Van Heflin. Ellie Ijrmbetti<br />
©The Avenger (108) (§) D . 64<br />
ricve Reeies. Oipla Marlirr<br />
©Duel of Champions<br />
(. .) © D. .May 64<br />
Man Ladd<br />
©Inasion 1700 (..) fi D.. May 64<br />
Jeanne Crain. John D. Barrymnre<br />
MOTION PICTURE INVESTORS<br />
The Checkered Flag (S3) . - Jul 63<br />
Rii-l\-n Kill-. Charl.-< G Martin<br />
MPA FEATURE FILMS<br />
Four for the Morgue (S4)..Ac<br />
Stacy Harris. Lonls Sirgo<br />
PACEMAKER PICTURES<br />
©Fire in the Flesh<br />
(SO) MeloDr. .Jul 63<br />
Claudine luiiini- Krno Crisa<br />
PARADE RELEASING ORG.<br />
©Cavalry Command<br />
(84) Ad.. Oct 63<br />
.lohn Agar. Richard Arlen, MjTon<br />
Mealy<br />
Rel.<br />
Date<br />
Shell Shock (84) Drama. . .Jan 64<br />
Uracil lllckerson, Carl fruw<br />
©Ballad of a Gunfighter<br />
(84) Ad. .Mar 64<br />
Marly llubbins<br />
The Starfighters (78) .. May 64<br />
Kiibirt Innnan, llichard Jordabl<br />
PROMINENT FILMS<br />
Macbeth (120) D. Oct 63<br />
.Mam Ice Evans. Judith Anderson<br />
RANK-ZENITH<br />
No. My Darling Daughter!<br />
(95) Com. .Feb 64<br />
.\licha.-l Michael Craig<br />
linlKr.ne.<br />
In Ihe Doijhouse (84) Com . 64<br />
Lrsli.- I'hilliii'.. \'rAM Cummins<br />
RIVIERA PRODUCTIONS<br />
©The Starfighters (81) Jan 64<br />
ROYAL FILMS INT'L<br />
( .) The Steppe Dr. .Oct 63<br />
diaries Vaiiel. Marina Vlady<br />
The Reluctant Saint (105).. CO..<br />
Maximilian Schell. Iticardo<br />
Montalban<br />
of The Hunchback Rome<br />
(84) MeloDr. .Nov 63<br />
Gerald Maria Ferrrru<br />
Blain, Anna<br />
©Love on a Pillow<br />
(102) © Dr.. Jan 64<br />
B igitte Bardot. Robert Hossein<br />
Suddenly It's Murder<br />
(90) © Com. .Jan 64<br />
Vittorio Gassman, Silvana Mangano<br />
Red Lips (90) D.. Mar 64<br />
Christine Kaufmann. Gahrlelle<br />
Ferzeti<br />
SEVEN ARTS<br />
Small World of Sammy<br />
Lee (105) Aug 63<br />
Anthony Neuley, Julia Foster<br />
©The Giant of Metropolis<br />
(92) Sc F Sep 63<br />
Gonliin Mitobell. Bella Cortez<br />
©The Invisible Glad ator<br />
(96) Adv.. Sep 63<br />
Richard Isabelle Corey<br />
Harrison.<br />
No Tree in the Street<br />
(96) Melo.. Feb 64<br />
Sylvia Syms. Herbert Loni<br />
SHAWN INTERNATIONAL<br />
Greenwich Village Story<br />
(95) D., July 63<br />
Robert Hogan. Melinda Plank<br />
Night Encounter<br />
(80) War Dr. .Jan 64<br />
TIMES FILMS<br />
©The Grand Olympics<br />
(120) Doc .Apr 64<br />
TRANSOCEAN FILMS<br />
to Ordered Love (82) . .D. .Aug 63<br />
Maria Perschy, Harry Meyen<br />
TRANS-LUX<br />
The Burning Court (102) Aug 63<br />
Nadja Tiller, Jean-Claude Brialy<br />
ULTRA PICTURES<br />
Love on the Riviera<br />
(88) Com Dr,.Aug63<br />
Marccllo Mastroianni, Alberto Sordi<br />
UMPO<br />
Double Deception<br />
(101) My. .Jul 63<br />
Jacciucs Kessler,<br />
Riberolles. Alice<br />
Hlen Kessler<br />
UNION<br />
The Break (80) Adv. .Sep 63<br />
Tony Britton. William Lucas<br />
The Playgirl and the War<br />
Minister (90) . .. Nov 63<br />
Ian Carmichael. Joan Greenwood<br />
The Laugh Makers (80) Com.. Nov 63<br />
Ring Crosby. Bob Hope<br />
The Sound of<br />
Laughter (75) Dec 63<br />
.Ml Star Comedy<br />
VERMONT PRODUCTIONS<br />
Hallelujah the Hills (82) . . . .C.<br />
Pel IT 11. Brard. Sheila Finn<br />
VICTORIA<br />
Violated Paradise<br />
(67) Doc. .July 63<br />
Narration: Thomas L. How, Paillette<br />
Girard<br />
Psychomania (90) Mys Mar 64<br />
Lee Phillips. Slicpperd Striidwick<br />
WESTFIELD PRODUCTIONS<br />
©Playgirls International<br />
(71) Doc. .Dec 63<br />
Belly Anilreus. Eileen Traynor<br />
WOOLNER BROS.<br />
Edgar Allan Poe's Castle of<br />
Blood (91) Ho Apr 64<br />
Barbara Steel. Riviere<br />
George<br />
©Hercules in the Haunted<br />
World (89) ® Ho Apr 64<br />
Christopher Lee. Res Parks<br />
Invasion From the Moon<br />
(86) SF. .Jun 64<br />
ZENITH<br />
©Tiara Tahiti (100) D. Nov 63<br />
James Mason. John Mills<br />
An Affair of the Skin<br />
(102) D.. Jan 64<br />
Viveca Lindfors. Kevin McCarthy<br />
IBOXOFFICE BooldnGuide June 1, 1964 17
EATURE REVIEWS<br />
Story Synopsis; Exploitips; Adiines for Newspaper and Program
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. j.odern<br />
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Service.<br />
Riverside.<br />
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se.<br />
"I-OSING DATE: Monday noon preceding publication date. Send copy and<br />
,8V rs to Box Numbers to BOXOFFICE, 825 Van Brunt Blvd., Kansas City 24, Mo. •<br />
HELP WANTED<br />
iTJionagersl Experienced, aggresiroillion<br />
minded, needed lor small<br />
igtitualions with large circuit in<br />
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man. Send resume giving<br />
11<br />
ixptence and references to Box-<br />
98f<br />
HUti MANAGEHSl Experienced,<br />
siv promotion minded, needed for<br />
ai large situations with large<br />
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man. Send resume giving<br />
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experienced Minneapolis<br />
igj<br />
theatre. Contact Mr. Kllman<br />
.Wi<br />
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leftist to work i 1 Florida. Sober,<br />
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Washington.<br />
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