Work | Yoghurt packaging, Drinks packaging design, Yogurt brands
Skip to content
Search for easy dinners, fashion, etc.
When autocomplete results are available use up and down arrows to review and enter to select. Touch device users, explore by touch or with swipe gestures.
2
edison.agency
A deliciously playful yoghurt innovation
The Edison Agency created a strategic brand and packaging solution that appealed to both a health-conscious shopper (mums and dads) and the end-user (teenagers) delivering a nutritional message alongside an informal and playful design aesthetic. The design solution paired boldly naïve typography with gestural fruit illustrations to create a dynamically smooth and playful composition. The creamy pastel tones and yoghurt swirls reinforce the real fruit and no artificial preservative…