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Baxter of California Cream Pomade for Men | Natural Finish | Light Hold | Hair Pomade
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Learn more
Return this item for free
We offer easy, convenient returns with at least one free return option: no shipping charges. All returns must comply with our returns policy.
Learn more about free returns.- Go to your orders and start the return
- Select your preferred free shipping option
- Drop off and leave!
Purchase options and add-ons
Product Benefits | Pomade refines and smooths hair and creates touchable, smooth classic looks, especially for wavy or curly hair. See more |
Hair Type | All |
Material Type Free | Benzyl Alcohol |
Scent | Unscented |
Liquid Volume | 231.59 Milliliters |
Description
Benefits
Suggested use
Buy it with

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Customer Reviews |
4.4 out of 5 stars 1,379
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4.2 out of 5 stars 5,702
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4.3 out of 5 stars 824
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4.2 out of 5 stars 571
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4.2 out of 5 stars 85
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4.2 out of 5 stars 303
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Price | $20.40$20.40 | $20.40$20.40 | $23.00$23.00 | $24.00$24.00 | $26.00$26.00 | $21.00$21.00 |
Short Description | Moisture-rich styling cream with a natural finish | Defining Pomade with firm hold and matte finish | Low-shine styling cream with a firm hold and natural finish | Firm hold styling formula with elastic fibers. | Easy-to-use and versatile liquid formula for a semi-matte finish and high hold. | Ideas for all hair types. Adds thickness and strong hold. |
Key Ingredients | Glycerin, Ethically-sourced Beeswax, Candelilla Wax | Kaolin Clay, Bentonite Clay, Ethically-sourced Beeswax | Glycerin, Ethically-sourced Beeswax, Bamboo Extract | Glycerin, Mica | Cactus Extract, Agave, Ginseng | Birch Juice, Ginger, Vitamin B5 |
Hold Level | Medium | High | High | High | High | High |
Finish | Natural | Matte/Textured | Natural | Shine | Semi-Matte | Shine |
Recommended Hair Types | Straight, Wavy Curly, Textured, Coiled, Medium-long | Straight, Thick, Short | Straight, Thick, Textured, Coiled, Medium-long | Straight, Thick, Short | Straight, Thick, Short | Straight, Wavy Curly, Textured, Coiled |
Pro Tip | Use on straight hair for tousled looks, or curly/coiled hair to add moisture and hold | Use the Clay Effect Style Spray as pre-styler for added grit | Blow Dry for all day hold or use on loose curls/coils for hold | Great for Slick back without the stiffness. | Start small and build. The more you use, the less matte the finish is. | Use a little amount for no shine and added weight to the hair. Perfect pre-styler for any pomade. |
Product details
- Is Discontinued By Manufacturer : No
- Product Dimensions : 3 x 4 x 2 inches; 2.12 ounces
- Item model number : 838364004040
- Department : mens
- UPC : 838364004040 850039793592 135836141440
- Manufacturer : Baxter Of California
- ASIN : B00512SFZO
- Country of Origin : USA
- Best Sellers Rank: #14,439 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #190 in Hair Styling Gels
- Customer Reviews:
Videos
Videos for this product
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Baxter of California
Baxter of California LLC
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Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers praise the pomade's light hold and all-day strength, while appreciating its natural finish that creates a polished look without being too shiny. The product receives positive feedback for its creamy texture, non-greasy feel, and pleasant scent. They find it effective, with one customer noting it works well in both damp and dry conditions. While some customers consider it worth the price, others find it seems pricey.
AI-generated from the text of customer reviews
Customers like the pomade's hold, describing it as light and all-day strong, with one customer noting it performs well even through sweat.
"...It holds all day, one day I was even outside for 10-20 minutes during noontime with a moderate amount of wind, and my hair still held up past 8pm...." Read more
"...It gives me a great hold without being too stiff or greasy, and it keeps my hair in place all day while still looking super natural...." Read more
"...The pomade gives me a little volume, a light hold, and leaves my hair looking more natural and healthy than hairspray ever did...." Read more
"Nice hold. Natural matte finish. Lightly fragrances. Easy to comb through or apply tasseled look with fingers...." Read more
Customers find this pomade to be of excellent quality.
"This pomade is seriously good stuff...." Read more
"...No shine. And it’s easy to apply “too much”. Less is more. Nice glass case - adds to longevity of product." Read more
"...It’s a shame because it used to be a very nice product. Will be forced to find an alternative after several years of use." Read more
"Great product for our Barbershop Clients" Read more
Customers appreciate the pomade's natural look, describing it as polished with a subtle sheen and matte finish.
"...style as you only need a little bit and it holds well yet does not give the spiky look other products will give you; this is best of both worlds...." Read more
"...The consistency is perfect for styling without weighing my hair down, and it’s ideal for both casual and more formal styles...." Read more
"...The pomade gives me a little volume, a light hold, and leaves my hair looking more natural and healthy than hairspray ever did...." Read more
"Nice hold. Natural matte finish. Lightly fragrances. Easy to comb through or apply tasseled look with fingers...." Read more
Customers like the pomade's scent.
"...The scent is also a mild lemon scent, I hate pomades, particularly a very popular one (you can guess which one), that has a awful overpowering smell..." Read more
"Nice hold. Natural matte finish. Lightly fragrances. Easy to comb through or apply tasseled look with fingers...." Read more
"Me and my partner both love this product. Has a great light scent for men or women (in our opinion!)..." Read more
"...I do like the smell, and the glass jar...." Read more
Customers like the pomade's texture, describing it as soft, creamy, and not too gooey or stiff.
"...It leaves a nice strong hold, but my hair is still soft and pliable. Even though it's more expensive than my last product, this is worth the buy." Read more
"...doesn't get hard and rip out any hair while applying, and generally feels nice...." Read more
"...1 finger scoop of this stuff and my hair is holding in place, not hard/crispy, and doesn’t have the over-gelled early 2000s look like most products..." Read more
"...The packaging is different and it looks cheap. The consistency and performance of the pomade is also different. Overall a lower quality product...." Read more
Customers appreciate that the pomade is non-greasy and doesn't leave a sticky feel.
"...It’s not Greasy or too heavy so my hair doesn’t look overly shiny or weighed down. I apply the product right after I have towel dried my hair...." Read more
"Clean,effective,not greasy" Read more
"I have wavy hair that's more on the thin/fine side. Product is a little sticky when you first put it in and can be hard to work with...." Read more
"...Another plus is the lack of a greasy, unwashed hair look like I get with stronger hold pomades...." Read more
Customers find the pomade effective, with one mentioning it works well in both damp and dry conditions.
"...This is a perfect match and it works so well. It leaves a nice strong hold, but my hair is still soft and pliable...." Read more
"...This product works perfectly for the style I am looking for. It’s not Greasy or too heavy so my hair doesn’t look overly shiny or weighed down...." Read more
"Clean,effective,not greasy" Read more
"...The consistency and performance of the pomade is also different. Overall a lower quality product...." Read more
Customers have mixed opinions about the pomade's value for money, with some finding it worth the price while others consider it pricey.
"...this was important to me. worth the price difference. I compared this to american crew light hold cream pomade which I was looking to replace." Read more
"...It's not an inexpensive product but I imagine that this will last me a few months, and I'm okay with that...." Read more
"...Even though it's more expensive than my last product, this is worth the buy." Read more
"Baxter makes great products & the value is definitely there. This is my least favorite Baxter item simply due to the light hold, I prefer medium...." Read more
Reviews with images

Works great for very thick and coarse hair
Top reviews from the United States
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- Reviewed in the United States on April 5, 2019Style: creamVerified PurchaseThis pomade is seriously good stuff. Easy to style as you only need a little bit and it holds well yet does not give the spiky look other products will give you; this is best of both worlds. This is exactly what I was looking for, as its not overly obvious that I have product in my hair, but it holds!
The scent is also a mild lemon scent, I hate pomades, particularly a very popular one (you can guess which one), that has a awful overpowering smell, like a cheap cologne.
I have a mid-skin fade with the top of my hair slightly longer in a sort of faux hawk style (tho i hate the term). I only use a little bit of this stuff, like a tiny scoop with my finger, and its so easy to style my hair. Other products I needed to use more otherwise it looks as if my hair didnt even move. It holds all day, one day I was even outside for 10-20 minutes during noontime with a moderate amount of wind, and my hair still held up past 8pm. I didn't even need to use a bit of water to re-style once I was back indoors. I have done this at night, and while it doesn't make it look completely new, I think for the small amount I use in the morning, this does the trick pretty well and i dont need to re-apply.
I was worried that the amount you get is too little, but like I said, you only need a tiny amount, like not even a dime shape, about half of it.
- Reviewed in the United States on September 23, 2024Style: creamVerified PurchaseI’ve been using this Baxter of California Pomade for years, ever since my hair stylist recommended it, and it’s truly the best I’ve come across! It gives me a great hold without being too stiff or greasy, and it keeps my hair in place all day while still looking super natural. It’s perfect for creating a polished look without that heavy, slicked-back effect some other pomades give.
What I love most is how easy it is to wash off—unlike other products that take forever to rinse out, this one comes off cleanly without any buildup. The consistency is perfect for styling without weighing my hair down, and it’s ideal for both casual and more formal styles.
If you’re looking for a pomade that gives a natural finish, holds well, and isn’t greasy, this is the one to get. I’ve been loyal to this product for years and can’t recommend it enough!
- Reviewed in the United States on January 2, 2020Style: creamVerified PurchaseI've always had thin/fine hair and have always used hairspray to add some volume and keep it in place., however, after trying this cream pomade, I'm never going back.
The pomade gives me a little volume, a light hold, and leaves my hair looking more natural and healthy than hairspray ever did.
I'm still trying to figure out how to apply it just right. I've tried putting the cream on my hands and running it through my hair but I didn't care for that look. I found that the best solution for me is to let my hair naturally fall in a style that I like, rub some of the cream in my hands, then sort of run my hands over the surface of my hair. I then use the hair dryer to harden the hold and provide some extra body.
It's not an inexpensive product but I imagine that this will last me a few months, and I'm okay with that.
There's a very subtle scent to it but it's not off-putting, it smells natural.
Overall, I love this product and have been recommending it to all of my friends with thinner-than-normal hair.
- Reviewed in the United States on March 22, 2020Style: creamVerified PurchaseNice hold. Natural matte finish. Lightly fragrances. Easy to comb through or apply tasseled look with fingers. I wear a four buzzer tapered in the sides and longer on the top - can be used for clean part and finish for work or “messy” / tasseled look with fingers. Does darken hair. No shine. And it’s easy to apply “too much”. Less is more. Nice glass case - adds to longevity of product.
- Reviewed in the United States on July 22, 2024Style: creamVerified Purchasebaxters light hold didn't leave alot of sticky residue. this was important to me. worth the price difference.
I compared this to american crew light hold cream pomade which I was looking to replace.
- Reviewed in the United States on April 29, 2024Style: creamVerified PurchaseI had been using a very similar pomade that I had been purchasing from my barber shop for 3 years. This is a perfect match and it works so well. It leaves a nice strong hold, but my hair is still soft and pliable. Even though it's more expensive than my last product, this is worth the buy.
- Reviewed in the United States on January 10, 2025Style: creamVerified PurchaseThey clearly changed the formula. The packaging is slightly different and the cream itself is much harder than it used to be. It also has an unpleasant odor now. It’s a shame because it used to be a very nice product. Will be forced to find an alternative after several years of use.
- Reviewed in the United States on July 1, 2020Style: creamVerified PurchaseMe and my partner both love this product. Has a great light scent for men or women (in our opinion!) I have pretty straight hair and my hair style is the classic gentlemen’s cut, with a taper fade on the side. This product works perfectly for the style I am looking for. It’s not Greasy or too heavy so my hair doesn’t look overly shiny or weighed down. I apply the product right after I have towel dried my hair. Then I comb my hair back and that’s it!
My girlfriend has a shorter cut (best described as a “Long pixie cut” is what she said) and her hair is dark with naturally loose curls throughout. She applies the product when her hairs damp or almost dry and really helps keep her curls shape all day.
I don’t know if it would say it’s a “great value”... but we have been paying that price (or more at a barbershop) for years... I don’t get why it cost so much but it seems that everything in this world is an inflated price now. (Especially in the Bay Area!) In summation... we still buy it!
Top reviews from other countries
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たなかReviewed in Japan on October 5, 2019
5.0 out of 5 stars 良い
Style: creamVerified Purchase軽い質感で程よいセット力があり、操作もしやすく使いやすいです。
また、匂いもいいのでショートヘアの方にオススメです。
- CutomerReviewed in Canada on May 29, 2019
5.0 out of 5 stars Good quality
Style: creamVerified PurchaseNice smell and good hold without the crunchy feel
- RHReviewed in the United Kingdom on November 20, 2022
5.0 out of 5 stars Best hair product I’ve had
Style: creamVerified PurchaseReally nice hair cream, light to medium hold, smells lovely not overpowering, washes out easily, quality glass tub too. Very happy with Baxter’s Cream Pomade. Much lighter and easier to use than the clay
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AlexandreReviewed in Spain on September 23, 2018
5.0 out of 5 stars Suave y firme
Style: creamVerified PurchaseEsta cera aguanta cualquier peinado pero a la vez dejando el cabello suave, muy recomendable.
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Joaquin RamirezReviewed in Mexico on May 21, 2019
5.0 out of 5 stars Exelente!
Style: creamVerified PurchaseSegunda vez que compro este producto, muy bueno.