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Eat This, Not That (Revised): The Best (& Worst) Foods in America! Paperback – December 31, 2019

by David Zinczenko (Author)
4.4 out of 5 stars 1,107 ratings
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Purchase options and add-ons

Indulge smarter with the no-diet weight loss solution. The bestselling phenomenon that shows you how to eat healthier with simple food swaps—whether you're dining in or out—is now expanded and completely updated.

Did you know that if you're watching your waistline, a McDonald's Big Mac is better than a Five Guys Cheeseburger? Or that the health promise of the Cheesecake Factory's Grilled Chicken and Avocado Club is dubious? Or that when shopping for condiments, the real winner is Kraft mayo with olive oil instead of Hellman's “Real?”

Reading ingredient labels and scrutinizing descriptions on menus is hard work, but with side-by-side calorie and nutrition comparisons and full-color photos on every page, Eat This, Not That! makes it easy! Diet guru Dave Zinczenko goes aisle-by-aisle through every major American staple—from frozen foods, cereals, and sodas, to the dairy cases, international foods, and the produce aisle—as well as every chain and fast food restaurant in the country to pick the winners and losers. You'll find more than 1,250 slimming and often surprising swaps, a helpful list of the “worst foods in America” by category, plus testimonials from real people who lost weight simply by consulting Zinczenko's easy-to-follow advice.

Now the book that changed the way Americans choose meal ingredients, food brands, and menu options is completely updated—and it'll help satisfy both the appetite and diet goals of even the hungriest reader!
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  1. Print length
    384 pages
  2. Language
    English
  3. Publisher
    Ballantine Books
  4. Publication date
    December 31, 2019
  5. Dimensions
    6.51 x 0.79 x 6.5 inches
  6. ISBN-10
    1524796700
  7. ISBN-13
    978-1524796709
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Editorial Reviews

About the Author

David Zinczenko is the New York Times bestselling author of SuperMetabolism Diet, Zero Belly Diet, Zero Belly Cookbook, Zero Belly Smoothies, and Zero Belly Breakfasts, the co-author of the Eat This, Not That! franchise (which has sold more than eight million copies worldwide), and the Abs Diet book series. He is a Health and Wellness Contributor at NBC News and has appeared on Today, Good Morning America, The Oprah Winfrey Show, Rachael Ray, and is the award-winning former editor in chief of Men's Health and editorial director of Women's Health, Prevention, and Best Life magazines. Zinczenko is also the founder and chief executive of Galvanized Media, where he oversees a number of life-changing wellness brands. He lives in New York City.

Excerpt. © Reprinted by permission. All rights reserved.

To the 8 million men and women who have made Eat This, Not That! a publishing phenomenon and who have spread the word to friends and relatives about the importance of knowing what’s really in our food. Because of your passionate efforts, food manufacturers and restaurant chains are waking up to the fact that more and more of us demand good, solid information about our food, and healthy choices that will let us drop pounds and stay lean for life.

And to the men and women working in America’s fields, farms, and supermarkets, waiting tables, and toiling in kitchens everywhere: It is because of your hard work that Americans have so many options. This book is designed to help us choose the best of what you’ve created.

—Dave Zinczenko 


Introduction

Welcome to the Future of Food

If a coterie of science fiction writers had gotten into a room 40 years ago and imagined what 2020 would look like, what would they have thought up?

Flying cars? We’re not there yet. Teleportation? Still waiting. Cure for the common cold? They’re working on it. Food appearing out of nowhere at the touch of a button?

Ah. Bingo. The time it takes to go from “I’d like a hamburger” to “That was a delicious hamburger” has shrunk exponentially from the time of our great-grandparents, who had to tramp through snow to the butcher shop, lug home a pound of chuck, grind it, and fry it up themselves. Even our own parents, back in the dark ages of the last millennium, had to rummage around for a menu, make a phone call (from their house!), and then wait 40 minutes for dinner to show up. Today, you can accidentally butt dial a burger from your GrubHub app. Problem solved!

But one person’s paradise is another’s purgatory, and all the super-convenient food delivery apps and restaurant reservation sites and proliferating juice and smoothie bars—where food is reduced to the most quickly consumed form possible—have only served to speed the race of calories into our bodies. I envy Great-Grandma and the muscles she built grinding that chuck steak and chopping those vegetables. Today, we just drink our lunch—and then go to the gym to work up some calorie burn because life is so damn convenient. 

Consider this: When I wrote the Eat This Not That! Restaurant Survival Guide, in 2010, I reported
on how Americans were getting 33 percent of their calories from outside the home—up from less than 20 percent in the 1980s. And it’s not just because we’re spending more time in restaurants.

The Great Recession changed the way we eat. When everyone was too worried about the future to book that trip to the Bahamas, we instead looked to little indulgences to feed our passions. And one of the places we indulged ourselves was food. Look at how our food is behaving differently. 

It’s Driving to Us!
The food truck industry has grown by 12 percent each year since 2009—again, perhaps in part as a response to the recession. Eating indulgent food, eating more local, and eating on the go—especially when lunch hours are squeezed and bosses are angsty—are three trends that coalesce around the idling food truck. America’s 3,900 food trucks take in $804 million in revenue, but some analysts see this as a $2.7 billion industry within the decade.

It’s Getting Baked Beforehand
Does it count as “food shopping” if you go to a supermarket and buy a takeout dinner there, instead of at a takeout joint? More and more, supermarkets aren’t selling us fixin’s, they’re selling us food that’s already been fixed. Every year, Americans swing by the grocery store and pick up 450 million rotisserie chickens; in one year alone, Costco sold 68 million of them.

That’s a trend that’s only going to grow. According to one survey, 78 percent of millennials brought home prepared foods from the supermarket in the last month. Only 57 percent of seniors did the same. As our cooking skills erode, so too does our ability to control exactly what it is we’re eating.

It’s Coming at Us Through Our Phones!
Sixty-nine percent of Americans have used a mobile device to order delivery food. The growth of GrubHub and other delivery apps has made ordering takeout so simple that there’s no reason to go through the hassle and inconvenience of trekking to the grocery store and buying food—even if someone’s already cooked it for you.

And Then Going Back Out Through Our Phones!
Sharing and collecting images of our meals has become a national pastime—one in four Americans say they photograph their meals. In a one-month survey of social media users, 29 million Americans posted a photo of their meal at a restaurant. Pinterest reports that food-related content is its top category, with 57 percent of users posting food shots. One food industry report showed that over a two-week period, Instagram users posted 48,000 photos from just 30 of the nation’s top restaurants. And once our friends start sharing their awesome restaurant meals, it makes us wonder why we should bother slaving over a hot stove.

It’s Showing Us to Our Tables Faster
Gone are the days when you had to call five different restaurants to find an open reservation, and then slip the maître d’ 20 bucks to get a decent table. Today, one in five restaurant reservations are made online, up from just 12 percent a few years ago.

Product details

  • Publisher ‏ : ‎ Ballantine Books; Revised ed. edition (December 31, 2019)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 384 pages
  • ISBN-10 ‏ : ‎ 1524796700
  • ISBN-13 ‏ : ‎ 978-1524796709
  • Item Weight ‏ : ‎ 1.25 pounds
  • Dimensions ‏ : ‎ 6.51 x 0.79 x 6.5 inches
  • Customer Reviews:
    4.4 out of 5 stars 1,107 ratings

About the author

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David Zinczenko

David Zinczenko

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DAVID ZINCZENKO is internationally recognized as the leading voice in health, fitness, nutrition and weight loss and is the #1 New York Times bestselling author of 25 books in 15 languages, with more than 10 million books in print. Dave created the Eat This, Not That! series and the Zero Belly Diet franchise, as well as The Abs Diet series and the 8-Hour Diet. He is also the Editorial Director of Men's Fitness and the Nutrition and Wellness Correspondent for ABC News, and has appeared on Oprah, Good Morning America, 20/20, The Rachael Ray Show, the Ellen DeGeneres Show, and was a frequent guest on The Today Show.

His books have changed the way the world eats—and have helped millions of men and women lose weight, sometimes up to 70 pounds or more.

Starting in a 2002 op-ed in the New York Times and later in 2007 with the Eat This, Not That! series of books, Zinczenko called for food manufacturers "to provide what every diner in America deserves: full disclosure" and led to calorie counts on menus and healthier formulations of products from Jamba Juice, Carl's Jr. and many more. The blockbuster series—with its pop culture attitude, shocking food swaps and proven "no-diet" weight loss strategies—continues to top the charts, with titles devoted to restaurant menu survival, supermarket shopping guides, healthy pregnancies and rapid weight loss.

Oprah called Eat This, Not That! "a great guide everyone should get" and Ellen DeGeneres said "Eat This, Not That! will freak the weight right off of you!"

His diet books have been equally acclaimed. The Abs Diet series was ranked as one of the best commercial diet plans by U.S, News and World Report. The 8-Hour Diet (published in 2012) led the trend of intermittent fasting.

His latest franchise—Zero Belly Diet—has spawned two more bestsellers, Zero Belly Cookbook and Zero Belly Smoothies, and have helped thousands lose weight and look, feel and live better than ever. Dave's next book, The Sugar Swap Diet, will show you how giving up added sugars will melt fat and guarantee your happiest and healthiest life.

Formerly the Editorial Director of Men's Health, Women's Health and Prevention, and the General Manager of Rodale Books, Zinczenko is also the Founder and CEO of Galvanized Media, a company helping define the new era of healthy living. He grew up in Bethlehem, PA, where he's in the Hall of Fame, and attended Moravian College, home of The Zinczenko Center for New Media.

Customer reviews

4.4 out of 5 stars
1,107 global ratings

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Customers say

Customers find the book provides helpful information about food nutrition and is easy to understand. They describe it as fun to read, and one customer mentions it's particularly useful for diabetics. Customers consider the book worth its price.

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22 customers mention "Information quality"19 positive3 negative

Customers find the book provides helpful information with specific details about food nutrition, making it a good reference for better eating habits.

"Love this really well done book. Great specific details about the nutrition of the foods, great pictures to easily identify the products in store...." Read more

"...interesting list at the end of the book though which provides good information for any reader." Read more

"Super helpful, super simple. Knowledge everyone should have." Read more

"...This has helped me choose wisely and in some instances the better choice was a huge surprise!! Thank you for this book!" Read more

6 customers mention "Ease of understanding"6 positive0 negative

Customers find the book easy to understand.

"Super helpful, super simple. Knowledge everyone should have." Read more

"Easy book to understand.good for at home and eating out at your favorite restaurant. Very helpful. Great price and delivery" Read more

"...It gives you options, which makes eating healthier and easier." Read more

"I like the info and its format. Easy to understand. Just wish it had more restaurant options." Read more

3 customers mention "Fun to read"3 positive0 negative

Customers find the book enjoyable to read, with one mentioning it's fun to keep around the kitchen.

"...The book is fun. Even though some of the “eat this” foods are foods I still would not eat the comparisons are fun and informative...." Read more

"...The book is interesting, informative, and high-quality. Fun to keep around the kitchen" Read more

"Fun read. We placed it in our guest bathroom. Enjoyed by many!" Read more

3 customers mention "Value for money"3 positive0 negative

Customers find the book well worth the money.

"...Very helpful. Great price and delivery" Read more

"Compares various restaurants, has value to the right person." Read more

"Well worth the money...." Read more

Bent and scratched
4 out of 5 stars
Bent and scratched
Excited for the product and everything I'm going to learn and use. Not excited that the book is so bent, not from being in my mailbox for 10 minutes, and covered in scratches. Bought new but looks used for sure
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Top reviews from the United States

  • Jan
    5.0 out of 5 stars Easy to read and use, great recommendations and nutrition information is clear. Great pictures too.
    Reviewed in the United States on October 25, 2024
    Verified Purchase
    Love this really well done book. Great specific details about the nutrition of the foods, great pictures to easily identify the products in store. It fits in my purse so I have it with me in the store.
    Helpful
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  • Nana
    5.0 out of 5 stars Eat This Book
    Reviewed in the United States on February 10, 2025
    Verified Purchase
    I like the recommendations made in this book. I'm a type two diabetic and need all the guidance I can get.
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  • Russell Stovetop
    4.0 out of 5 stars Different, in a strange way
    Reviewed in the United States on February 17, 2021
    Verified Purchase
    I always enjoyed this book when I was younger, so once I lost it I wanted to order it again to play the same game I played as a kid with my siblings, this book helped do exactly that. I did notice that a lot of the items in the book aren’t really your usual first pick like it used to be, my only gripe with this revised edition. It does include a very interesting list at the end of the book though which provides good information for any reader.
    4 people found this helpful
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  • Amazon Customer
    5.0 out of 5 stars everyone should read this book
    Reviewed in the United States on June 6, 2023
    Verified Purchase
    Super helpful, super simple. Knowledge everyone should have.
    One person found this helpful
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  • Bookish Blonde
    3.0 out of 5 stars Did the editors just C&P items from previous editions into this book?
    Reviewed in the United States on May 11, 2020
    Verified Purchase
    There are several items in this book that were featured in previous "Eat This, Not That" editions that have been discontinued--namely, the frozen chicken Kashi meals. There's at least 3 of them in this book that no longer exist. I actually got excited when I saw them listed thinking maybe Kashi had brought them back.... Nope! What a bummer. Was so excited to get this book as had been waiting for a new edition for years. Disappointed. The editor(s) were sleeping on the job on this one.
    33 people found this helpful
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  • RHaus
    5.0 out of 5 stars Work travel made these choices difficult ... no more
    Reviewed in the United States on June 1, 2021
    Verified Purchase
    As a semi truck driver choosing “healthy” fast food was a problem. Any sit down restaurants trucks have access to have been closed due to the COVID pandemic. Our choices have been narrowed to fast food or fast food. This has helped me choose wisely and in some instances the better choice was a huge surprise!! Thank you for this book!
    11 people found this helpful
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  • Richard C. Anderson
    5.0 out of 5 stars SO MUCH FUN
    Reviewed in the United States on January 10, 2020
    Verified Purchase
    I bought the first edition of this book and I just got this edition. The book is fun. Even though some of the “eat this” foods are foods I still would not eat the comparisons are fun and informative. The articles are really good. This is a book I pick up from time to time and always enjoy.
    Highly recommended.
    14 people found this helpful
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  • jp
    5.0 out of 5 stars Informed eating for Diabetics
    Reviewed in the United States on May 12, 2020
    Verified Purchase
    Easy book to understand.good for at home and eating out at your favorite restaurant. Very helpful. Great price and delivery
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Top reviews from other countries

  • Emma B
    5.0 out of 5 stars Great read
    Reviewed in Canada on November 3, 2020
    Verified Purchase
    What's to not like? Full of useful info and tips.
    Report
  • angela clarke
    3.0 out of 5 stars Good if you live in the USA
    Reviewed in the United Kingdom on September 14, 2020
    Verified Purchase
    I love this book but is only useful if you live on the USA- I wish there was a uk version
    Report
  • tony sheehan
    1.0 out of 5 stars As described ***
    Reviewed in Germany on November 5, 2021
    Verified Purchase
    As described. Good price
    Report