Quirky packaging design

Modernising a traditional category with a stand-out typographic brand identity

In the coffee world, when it comes to packaging design, there’s an unspoken elitist aesthetic visualized through a minimalistic, brutally bland lens. When a brand can cleverly depart from some of the tired, pretentious undertones, there’s a genuine chance to stand out and push consumers into a visual space that’s as bold as the rich […]

Widarto Impact worked with Pinklab Co. to simplify the brand’s packaging system. While the pink-based packaging remained intact, the new, simple system leans into a type-driven design, making it easier for the brand to connect with its consumers. In addition, the updated design is much more digestible, legible, and easier for consumers to recognize the […]

There are endless possibilities when it comes to sock packaging. You can go for a simple and elegant design, or something fun and quirky. The important thing is to make sure your socks stand out fr…

Chris Stevens – Grin, Toothpaste Worth Smiling About I wanted to design a toothpaste brand for today. One that doesn’t blend into the sea of clinical designs, bore you with scientific claims, or scare you into thinking your teeth will fall out! Grin is about taking care of your smile whatever your smile. Embracing the […]

Dhamaal Gaddi is a food delivery service which specializes in Parathas. The packaging design was created with combination of food puns along with the paratha as the protagonist, made the packaging more engaging and playful.

Crackers design studio – Bake Brown cookie box “Bake Brown cafe approached us to design a cookie box packaging for their wide range. It is an undisputed fact that apart from all the health benefits that come with eating with one’s hands, it is far more satisfying than anything else. Our hands are the first […]

Designed by Struck Axiom, United States.New Twist on an Old ClassicSweet’s Candy needed a rejuvenation for their century-old product and a face lift for their decades-old packaging. Something to match the quality of the product and launch it into a category all its own, Gourmet Taffy. The solution came in the form of the Sweet’s…

For $34.99 plus shipping Quirky Crate delivers a “box of awesome” to your doorstep each month. You can expect 5-8 eccentric accessories, cute stationery and stickers, fun household items, and pretty much anything they can find that will bring a smile to your face!

Can packaging design be both exclusive and warm? Studio Ingrid Picanyol’s work for Dalston Coffee proves that the answer is absolutely. The Barcelona coffee shop required an updated packaging system that aligned with its current branding, and Studio Ingrid Picanyol delivered. The sweet, simple design is straightforward yet implements a playful color palette, quirky illustrations, […]