netherlands, 2017 / hubs immersive festival is ‘a very human art experience’, bringing together art, installations, theater and dance performances. the festival takes place in ‘de nieuwe regentes’ in the hague, a former public pool / bath house. similar as at the festival itself, the visual identity is a system where the visitor and the art interact with each other. they are constantly reshaping, seeking a new balance, by creating new compositions and shapes with typography and images.