MrBeast, whose real name is Jimmy Donaldson, is more than just a YouTuber—he’s a digital force of nature. Born on May 7, 1998, in Wichita, Kansas, Jimmy started making videos in his early teens, posting gaming clips and quirky experiments from his bedroom. It didn’t happen overnight, but over time, his mix of curiosity, relentless creativity, and heartwarming generosity turned him into one of the most influential creators on the planet.
Today, MrBeast runs the most-subscribed channel on YouTube, and his content is unlike anything else out there. Think last-person-to-leave-the-circle wins $500,000. Or surprising waitstaff with life-changing tips. Or even paying for 1,000 people to have their eyesight restored. It’s the kind of content that makes you smile, gasp, and maybe even tear up—all at once.
But MrBeast isn’t just about viral moments. He’s built an empire around doing good. From launching MrBeast Burger, a virtual restaurant chain, to creating Feastables, a snack brand with golden ticket giveaways, Jimmy has proven he’s just as much a businessman as he is a content creator. And with Beast Philanthropy, a channel where every cent earned goes toward helping communities in need, he’s showing that success and purpose can go hand in hand.
As of April 2025, Mr Beast is 26 years and 11 months old. His estimated net worth is $110 million, and he is 6 feet 2½ inches (189 cm or 1.89 m) tall.
Bio/Wiki
Full Name
Jimmy Donaldson
Nickname
MrBeast
Profession
Content Creator, Entrepreneur, Philanthropist, Internet Sensation
Career
Debut
YouTube
In February 2012
Best Known for
His large giveaways and viral challenges
Awards
Streamy Awards
- Creator of the Year: Won consecutively in 2020, 2021, 2022, and 2023, marking his influence and creativity across platforms.
- Best Collaboration: Won in 2023 for his “Rock, Paper, Scissors” video with Dwayne “The Rock” Johnson.
- Other Nominations: He was nominated for five categories in 2023 and won two awards.
YouTube Creator Awards
Received milestone rewards for his subscriber count:
- Silver Creator Award (2016)
- Gold Creator Award (2017)
- Diamond Creator Award (2018)
- Ruby Creator Award (2021)
- Red Diamond Creator Award (2022).
Kids’ Choice Awards
Won the Favorite Male Creator award in 2023 and 2024.
Shorty Awards
Named YouTuber of the Year in 2020.
Personal Profile and Background Details
Date of Birth
May 7, 1998
Age
As of today, Mr Beast is 26 years, 11 months, and 10 days old.
Zodiac sign
Taurus
Signature
Nationality
American
Birth Place
Kansas, United States of America
Residence
Raleigh, North Carolina, United States of America
School / College / University
He attended Greenville Christian Academy, a private evangelical Christian high school in Greenville, North Carolina, and graduated in 2016. After high school, he briefly enrolled at East Carolina University but dropped out after only two weeks to focus on his YouTube career.
Religion
Agnostic
Race / Ethnicity
White
Food Habits
Over the past few years, MrBeast has seriously cleaned up his eating habits—and it shows. After struggling with his weight, he made a conscious shift toward a healthier lifestyle. These days, he sticks to whole, nutrient-rich foods, loads up on protein and veggies, and avoids processed junk and sugary drinks.
He keeps things simple: eating in a calorie deficit, following a routine to prevent mindless snacking, and making sure he drinks enough water throughout the day. While he once tried a 30-day fast for a YouTube challenge (not recommended!), his real-life changes are all about balance and consistency—not extremes. Add in his daily step goals and strength training, and you’ve got a guy who’s not just transforming for the camera, but for himself too.
Hobbies
When not busy giving away islands or doing crazy stunts on his YouTube channel, he stays occupied with a mix of hobbies that are both fun and passion-driven. He’s a lifelong gamer at heart, spending time on titles like Minecraft and Among Us—so infatuated that he even started a second channel for gaming.
Apart from running a business, he invests his energy into other purposes like planting millions of trees or cleaning up oceans. He enjoys projects that transform, whether that’s launching MrBeast Burger or crafting his own chocolate bar with Feastables.
Behind the scenes he is busy not only with his Brand but also with tech investing. His other hobbies include travelling which sparks creativity for his videos and challenges.
Physical Attributes and Measurements
Height
- In feet – 6′ 2½”
- In Centimeters – 189 cm
- In meters – 1.89 m
Weight
- In kilograms – 82 kg
- In Pounds – 181 lbs
Body Measurements
- Chest Size: 40 inches
- Biceps Size: 13 inches
- Waist Size: 33 inches
Shoe size
9 (UK)
Eye color
Blue
Hair color
Light Brown
Family
Wife
He is not married yet.
Father
Stephen Donaldson
He separated from Jimmy’s mother when Jimmy and his brother were young. Despite the separation, he remained connected with his sons and supported Jimmy’s early YouTube endeavors, including giving him a used iPhone to improve his video quality. Stephen runs his own business and had an average income during Jimmy’s childhood
Mother
Sue Donaldson
Sue raised Jimmy and his brother as a single parent after her divorce. She served in the military for 21 years, which involved frequent relocations during Jimmy’s early years. Sue later remarried, but her second husband remains largely private. She has appeared in some of MrBeast’s videos, such as “Giving My Mom $100,000,” showcasing their close relationship. Although she initially wanted Jimmy to attend college, she eventually supported his YouTube career.
Siblings
CJ Donaldson (Older Brother)
Anna Marie Donaldson (Sister)
She lives a very private life.
Relationship & More
Marital Status
Engaged with Thea Booysen
Marriage Date
N/A
Girlfriend and Dating History
Maddy Spidell (2019–2022)
In 2019 MrBeast began dating Maddy Spidell and the world got to witness another celebrities couple, but this time a lowkey one. Maddy a model and a dancer from Milwaukee came to limelight when she mentioned how she is attracted to Jimmys personality and his quirky sense of humour and not fame.
Their relationship was always kept away from the limelight, but fans were treated with some snippets on social media and youtube such as the time Maddy got gifted 100,000 roses for valentines. Even though these moments were very cute, they definitely had their share of struggles. Maddy later opened up about all the struggles that came along with being in a relationship with a youtube celebrity,once revealing how draining it was building the brand to her mental health.
The two split up quietly in 2022. Without going into any details both of them decided to move on respectfully. Since then, Maddy has talked about how difficult it was during the relationship, while also reminding people that everything they saw online wasn’t the complete reality.
Thea Booysen (2022–Present)
MrBeast and Thea Booysen’s story began in 2022, and it’s been a thoughtful, globe-spanning romance ever since. They met in South Africa during Jimmy’s canceled trip to Antarctica, where a casual dinner through mutual friends turned into something more. Thea—a Twitch streamer, YouTuber, and neuroscience enthusiast—caught Jimmy’s attention right away. In fact, he had even come prepared with a list of questions to ask potential girlfriends. (Yes, really.)
Despite the distance—Jimmy in North Carolina, Thea in Cape Town—the two made long-distance work. They officially went public at the 2022 Kids’ Choice Awards and kept growing closer through video calls, quick visits, and shared interests in gaming, science, and philanthropy.
By 2024, they were living together, had adopted a dog, and built a cozy life side by side. Then, on Christmas Day, Jimmy popped the question in front of their families. Thea said yes, and they shared the happy news on Instagram to kick off 2025.
Favorite Things
- Favorite Actor – Mark Wahlberg
- Actress – Scarlett Johansson
- Favorite Color – Red
- Favorite Dream Holiday Destination – London
- Food – Pizza, Mac n Cheese, Hamburger, French Fries
- Favorite Browser Extention – Honey
- Favorite Scientist – Mark Rober
Net worth 2025
$250 million
As of April 2025, it’s estimated that MrBeast has a net worth of about $250 million. He isn’t just the king of YouTube stunts and giveaways. He’s built a media and business empire that spans online content, snacks, tech, and philanthropy. Behind every viral challenge and million-dollar prize is a savvy businessman who’s turned his digital fame into one of the most innovative revenue machines of the decade.
So, where does MrBeast actually make his money? Let’s unpack it, line by line.
1. YouTube Ad Revenue
Estimated Annual Income: $50 million – $85 million
Main Channels:
-
MrBeast (main)
-
Beast Reacts
-
MrBeast Gaming
-
Beast Philanthropy
-
MrBeast Shorts (and more)
MrBeast’s YouTube empire is the foundation of his success. With over 385 million subscribers across all channels and billions of monthly views, his AdSense earnings alone bring in tens of millions annually. His videos often feature high watch times, which significantly boosts CPM (cost per mille) rates—some reports suggest his CPM is upwards of $7–10 per 1,000 views.
But here’s the twist: Jimmy reinvests nearly everything he earns from YouTube right back into his videos. He’s said repeatedly that he doesn’t pocket much of it because each new project is bigger (and more expensive) than the last.
📝 “I just want to make the best videos possible,” he’s explained in interviews. And it shows.
2. Feastables (Snack Brand)
2024 Revenue: ~$250 million
Profit: ~$20 million+
In 2022, MrBeast launched Feastables, a better-for-you chocolate brand, and it quickly became a hit. The bars feature clean ingredients, eye-catching packaging, and even include fun sweepstakes (think golden tickets and car giveaways). What started as a simple chocolate venture is now generating a quarter-billion dollars in annual revenue.
Feastables has expanded into retail chains like Walmart and Target, as well as Amazon, and has built a cult-like following—especially among his younger audience.
Even with U.S. tariffs in 2025 pressuring margins, the brand remains profitable. He has hinted that production may shift overseas to lower costs, which could further boost net profits in the future.
3. Brand Sponsorships
Estimated Annual Income: $11 million+
Typical Deal Size: $2.5M – $3M per campaign
While some creators rely heavily on sponsorships, MrBeast is extremely selective. When he does partner with a brand, it’s big money. Companies like Honey (a PayPal brand), Microsoft, and EA have reportedly paid millions for integrated placements.
The genius? His sponsorships feel natural. Instead of awkward ads, they’re often part of the challenge—“Download this app to help me give away $500,000,” type of vibe.
That format doesn’t just keep viewers engaged—it delivers massive ROI for brands.
4. Merchandise Sales
Estimated Annual Revenue: $30 million
Like most creators, MrBeast has his own merch store—but on a much grander scale. He sells everything from hoodies and hats to limited edition collabs. But it’s not just casual apparel; merch drops are often tied to giveaways or events, turning fans into customers with a purpose.
His merchandising business is vertically integrated, meaning more profit stays in-house. It’s not just slapping a logo on a t-shirt—he treats it like a real brand.
5. MrBeast Burger
2023 Revenue: ~$223 million
Cumulative Revenue (since launch in 2020): $150 million+
Launched during the pandemic, MrBeast Burger exploded through a virtual restaurant model. Operating via “ghost kitchens,” restaurants around the world could license the brand and fulfill orders via delivery apps.
It was an instant hit—especially among younger fans. But in 2023, Jimmy faced legal drama with his partner company Virtual Dining Concepts, alleging poor food quality hurt the brand. As of 2024, operations are paused as he regains full control.
Despite the hiccups, the concept proved MrBeast could turn his brand into a scalable food franchise—something many influencers can’t pull off.
6. Amazon Prime’s Beast Games
Reported Budget: Over $100 million
Income: Confidential (likely under profit expectations)
In 2024, MrBeast partnered with Amazon Prime Video to create a reality competition show called “Beast Games.” Think Squid Game, but real—and with a record-breaking $5 million prize.
While the show broke Amazon viewership records, reports suggest the massive production costs led to financial losses. Still, it expanded his brand into traditional entertainment and opened new doors in Hollywood.
The show’s real value? Brand visibility. It cemented MrBeast as not just a YouTuber, but a mainstream media figure.
7. Tech & Startup Investments
Value: Confidential but growing
Jimmy has quietly invested in multiple startups, especially those in the gaming, creator tools, and food-tech spaces. One of his known ventures is ViewStats, a social media analytics platform.
He’s also raised investment rounds for his own empire, with reports suggesting his company may be valued at over $1.5 billion.
At just 26, MrBeast is now more than a creator—he’s a venture-backed entrepreneur building a media company with long-term scalability.
8. Real Estate
Location: Greenville, North Carolina
Value: Estimated multi-million dollar holdings
Rather than relocating to LA, MrBeast has built a production hub in his hometown of Greenville, NC. He’s purchased several houses and commercial spaces to house staff, shoot content, and run operations. It’s efficient, cost-effective, and keeps his massive team grounded.
9. Philanthropy (Beast Philanthropy)
Revenue: Not for profit – reinvested into charity
MrBeast runs a separate YouTube channel—Beast Philanthropy—where every dollar earned is used to fund food banks, disaster relief, homeless shelters, and more. The channel alone has donated millions and helped feed entire communities.
Though this doesn’t add to his personal wealth, it’s part of his brand DNA. And let’s be honest—goodwill is a powerful currency, especially in the creator economy.
Jimmy Donaldson’s personal net worth now is arround $250 million. But if you consider the value of his businesses—especially if Feastables or his media company goes public—he could be worth over $500 million or even $1 billion in the near future.
Car collection
- Lamborghini Huracán Spyder
- BMW i8
- Ford GT
- Lamborghini Gallardo LP 570 Squadra Corse (2014)
- Tesla Model S Plaid
- Tesla Model 3
- Tesla Cybertruck
- Nissan Armada
- Mercedes G63 AMG
- Hummer EV
House
In 2018, he purchased his primary residence which is a two story house located southeast of Greenville. The house had four bedrooms, four bathrooms, and was approximately 3000 sq ft and valued around $320,000. Over the years he bought five additional houses in the same neighborhood, refurbishing them to provide shelter to his family, childhood friends, and even employees, he has serviced them and transformed the homes into a cul-de-sac set up. Purchasing these homes off the market has cost him 1.45 million dollars in total over time.
Even with his wealth and status as the highest subscribed YouTuber, MrBeast is known to have lavish spending habits. In contrast, he chooses to live close to his childhood neighborhood, showcasing his modest lifestyle.Because of this, his neighborhood has served as a central location for his close team and family.