Vegetable Cooking Oil Packaging by Jeff Wu

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DESIGN DETAILS
DESIGN NAME:
Vegetable Cooking Oil

PRIMARY FUNCTION:
Packaging

INSPIRATION:
The packaging design is adopted, highlighting the concept of "lightness";. The green leaves and products in the picture form an infinity symbol "♾", symbolizing the low-carbon and environmentally friendly concept of the product. The overall design is light and natural, the packaging itself is easy to carry and use, and the material can be recycled well. The product name area adopts a functional design language to make the information easy to identify.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
1. Packaging materials are low-carbon, environmentally friendly and recyclable. 2. New materials perform well in keeping food fresh, ensuring product quality to a greater extent. 3. Lightweight and unbreakable transportation characteristics: The material is light and reduces the transportation burden. 4. Packaging design for easy stacking: The square packaging shape makes it more convenient for storage and transportation. 5. Carton packaging is completely different from traditional oil bottles,

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in July 2013, with a design cycle of one month. After completion, the finished product will be launched in September

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Paper box

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 70mm x Depth 70mm x Height 230mm

TAGS:
Low carbon and environmentally friendly packaging, vegetable edible oil

RESEARCH ABSTRACT:
The project adopts the concept of low-carbon and environmental protection, so we started with the selection of packaging materials. Through experiments, we believe that this paper box form is very suitable for the project concept. The new paper box oil material has the following advantages: Low carbon, environmentally friendly and recyclable; Superior preservation effect; Lightweight and non fragile transportation characteristics; Easy to stack packaging design; Through innovative design and materials, our vegetable edible oil packaging not only stands out visually, but also seeks novelty and change in functionality.

CHALLENGE:
The biggest challenge of this project is to choose suitable packaging materials and how to embody the concept of low-carbon and environmental protection from a design perspective.

ADDED DATE:
2024-11-02 02:16:28

TEAM MEMBERS (2) :
Creative Director: Jeff Wu . Juan ying Zheng and Graphic Design: qion Wu

IMAGE CREDITS:
Jeff Wu, 2024.



CLIENT/STUDIO/BRAND DETAILS
NAME:
-

PROFILE:
-



NOMINATION DETAILS

Vegetable Cooking Oil Packaging by Jeff Wu is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Jeff Wu is also kept secret. This information will also be available later.


AWARD DETAILS

Vegetable Cooking Oil Packaging by Jeff Wu is Winner in Packaging Design Category, 2024 - 2025.

· Read the interview with designer Jeff Wu for design Vegetable Cooking Oil here.

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· Click here to view the profile and other works by Jeff Wu.


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