| DESIGN NAME: Chinatown Rebranding
 
 PRIMARY FUNCTION:
 Branding
 
 INSPIRATION:
 Designer wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles. Create graphics that showcase the fusion of Chinese and American cultures, highlighting the neighborhood's unique identity.
 
 UNIQUE PROPERTIES / PROJECT DESCRIPTION:
 The new visual system for LA Chinatown should effectively represent and celebrate the cultural heritage of Chinatown Los Angeles. Design elements should bridge the old Chinatown's historical significance while embracing the new plaza's modernity and revitalization. 
Designer  wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles.
 
 OPERATION / FLOW / INTERACTION:
 Graphic design, visual design
 
 PROJECT DURATION AND LOCATION:
 2023 , CA,USA
 
 FITS BEST INTO CATEGORY:
 Graphics, Illustration and Visual Communication Design
 
 
 | PRODUCTION / REALIZATION TECHNOLOGY: Poster and Rebranding
 
 SPECIFICATIONS / TECHNICAL PROPERTIES:
 24*36inch
 
 TAGS:
 Poster
 
 RESEARCH ABSTRACT:
 Considering the cultural and historical particularities of Chinatown, the designer conducted extensive research, including the integration of Asian and North American cultures. The updated visual display format showcases the value of the new generation of Chinese communities.
 
 CHALLENGE:
 Link culture and history of Chinese in North America
 
 ADDED DATE:
 2025-02-17 11:47:30
 
 TEAM MEMBERS (1) :
 Zifei Ding
 
 IMAGE CREDITS:
 Zifei Ding
 
 PATENTS/COPYRIGHTS:
 Zifei Ding
 
 
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