Nebu Retail Store by Eric Fung |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Nebu PRIMARY FUNCTION: Retail Store INSPIRATION: Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition. UNIQUE PROPERTIES / PROJECT DESCRIPTION: As ephemeral as snowflakes, capturing fleeting moments. In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience. OPERATION / FLOW / INTERACTION: In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste. PROJECT DURATION AND LOCATION: 1 month, Hong Kong FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back. SPECIFICATIONS / TECHNICAL PROPERTIES: 26sqm with 3m ceiling height TAGS: - RESEARCH ABSTRACT: We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience. CHALLENGE: we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price. ADDED DATE: 2025-02-19 06:50:49 TEAM MEMBERS (1) : Eric Fung IMAGE CREDITS: Laser Angel |
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| Visit the following page to learn more: https://once-hk.com/commercial/%e5%ba%97 |
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| CLIENT/STUDIO/BRAND DETAILS | |
| NAME: Once Design Studio PROFILE: The founder of Once Design Studio Ltd., Eric Fung, has the experience of handling projects in luxury brands and retail groups, focusing on store design, space planning, budget control and project management. Project exposure covered Hong Kong, Macau, Korea, South East Asia, United Kingdom and the United States. Graduated from Hong Kong Polytechnic University with BA (Hons) in Design (Environment and Interior). |
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| AWARD DETAILS | |
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Nebu Retail Store by Eric Fung is Winner in Interior Space and Exhibition Design Category, 2024 - 2025.· Read the interview with designer Eric Fung for design Nebu here.· Press Members: Login or Register to request an exclusive interview with Eric Fung. · Click here to register inorder to view the profile and other works by Eric Fung. |
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