Doritos Fiera Preta 2024 Food by PepsiCo Design and Innovation |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Doritos Fiera Preta 2024 PRIMARY FUNCTION: Food INSPIRATION: As part of our global diversity and inclusion platform, Doritos wanted to help amplify the voices that often go unheard, ensuring bold voices are given the opportunity to create positive change. To honor this vision, we selected three artists who are also members of Preta Comics, an initiative from the Feira Preta Institute that promotes local Black artists. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Feira Preta is the biggest event of Black culture in Latin America. From its start 16 years ago as a fair, the event grew into a three-day festival, a celebratory space where material and symbolic goods are exchanged, where roots are preserved and knowledge is transferred from one generation to the next. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: - FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: - RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2025-02-24 14:29:32 TEAM MEMBERS (1) : IMAGE CREDITS: PepsiCo Design and Innovation, 2024. |
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| AWARD DETAILS | |
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Doritos Fiera Preta 2024 Food by Pepsico Design and Innovation is Winner in Packaging Design Category, 2024 - 2025.· Read the interview with designer PepsiCo Design and Innovation for design Doritos Fiera Preta 2024 here.· Press Members: Login or Register to request an exclusive interview with PepsiCo Design and Innovation. · Click here to register inorder to view the profile and other works by PepsiCo Design and Innovation. |
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