Ali Moazzen comes from a family with a long-standing history in the eyewear industry. Their family business has been centered around the manufacturing and sale of glasses. Building on this legacy, Ali Moazzen, with his passion for history and culture, founded the Erthieh Cafe. This cafe, designed and styled with inspiration from vintage and traditional eyewear, creates a nostalgic atmosphere. Continuing this journey, he transformed the Erthieh Mansion, an old house, into a multifunctional space that serves as both a cafe and restaurant, as well as a cultural and social hub for the community. These projects have allowed Ali Moazzen to not only preserve and promote cultural heritage but also create a space conducive to social and cultural interactions.