We are looking for brands with inspiring messages to make our community better than before. We study the structure of knowledge on brands, i.e., their history, messages, identity, vision as well as their ethics. What we sought throughout the brands are significant elements. We believe the power of these elements well enable citizens to become more aware, intelligent and prepared, not to be deceived by companies or capital. We strive to help people to escape the cave of misleading perception. lmnt company focuses on the basic elements of a brand, enabling it to discover an essential way to evolve and to effectively engage with consumers. We believe a brand is just a language of capital that’s suggesting a better way to live a life.