Deep Dive
1. BitradeX Listing (21 July 2025)
Overview:
BitradeX listed HOOK/USDT on 21 July 2025, enabling deposits/withdrawals via BNB Smart Chain. This followed a broader altcoin market uptrend, with Bitcoin dominance dropping to ~61% earlier that week.
What this means:
The listing improves HOOK’s liquidity and accessibility, potentially attracting new traders. However, the token’s price fell 9.08% in the 24 hours post-listing, reflecting mixed market sentiment amid broader crypto volatility (BitradeX).
2. Alumni Partnerships (15 August 2025)
Overview:
Hooked Protocol integrated Codatta (AI-driven learning) and B3 (gaming-focused Layer-3) into its HOOKED 2.0 Alumni program. Users can earn NFTs by completing quizzes tied to these platforms.
What this means:
These partnerships aim to deepen Web3 education and user engagement. By linking HOOK to high-growth sectors like AI and gaming, the protocol could drive long-term utility – though immediate price impact remains muted (Hooked Protocol).
3. Token Unlock Event (23 July 2025)
Overview:
HOOK unlocked 1.54% of its circulating supply (~8.33M tokens) on 23 July 2025. This coincided with broader altcoin unlocks totaling $484M that week.
What this means:
Unlocks often increase selling pressure, and HOOK’s price dropped 32.26% over the subsequent 30 days. Traders should monitor exchange inflows to gauge whether unlocked tokens are being held or liquidated (Millionero).
Conclusion
HOOK balances ecosystem growth via partnerships and listings against token supply dynamics. While its educational focus aligns with Web3 adoption trends, unlocks and market-wide fear sentiment (CMC Fear & Greed Index: 20/100) pose near-term risks. Will HOOK’s gamified learning model offset macro headwinds in 2026?