Design and strategy are important because they serve different but complementary purposes. Design involves implementing a plan or idea and making it look good and easy to use, while strategy involves the planning and decision-making that ensures the plan or idea works. By having both, businesses can ensure that they are producing visually appealing products or services that align with their business goals and objectives and effectively reach their target audience. Many businesses focus o...
Did you know that a slogan can become a tagline? Nike's "Just do it" is a classic example. Initially introduced as a slogan for a 1988 ad campaign, it resonated deeply with audiences by capturing the brand’s ethos of empowerment, perseverance, and action. Over time, its appeal and alignment with Nike’s core values transformed it into the brand’s tagline, representing its identity across all marketing efforts. From a campaign slogan, it naturally evolved into a timeless tagline. Together...
The visual elements are a critical component of branding. They make your brand recognisable and when it’s done consistently, it makes a brand memorable. Here are 12 important elements that impact your brand visibility. Make sure they all work together. Save and follow @kenny.kenray for tips that will improve your design strategy. #brandingdesign #businessofdesign #designstrategy #designbusiness #graphicdesigning #graphicdesign #graphicdesigner #graphicdesignresources #graphicdesigntips #...
Visual Identity | Logo Design | Brand Design
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The 3D Architectural Visualization Studio embarked on a transformative journey to define a brand identity that defies convention. The result? A logo that's not just clever but a masterpiece in its own right. Crafted ingeniously from 1/4 ellipses, it conceals the letters "J" and "r" within its elegant simplicity, ensuring it lingers in memory, adding to the studio's unmistakable allure. #logos #design #collection #logotype #logodesign #branding #identity #brand #marks #symbols #mark #marca #icon #graphicdesign #modern #minimal #logoinspiration #portfolio #behance #design #identity #brandidentity #logos #design #collection #logotype #logodesign #branding #identity #brand #marks #symbols #mark #marca #icon