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"The effect of innovativeness on the adoption of B2C e-commerce: A model ..."
Ángel Herrero Crespo, Ignacio A. Rodríguez Del Bosque Rodríguez (2008)
- Ángel Herrero Crespo
, Ignacio A. Rodríguez Del Bosque Rodríguez:
The effect of innovativeness on the adoption of B2C e-commerce: A model based on the Theory of Planned Behaviour. Comput. Hum. Behav. 24(6): 2830-2847 (2008)
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