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"Classifying the segmentation of customer value via RFM model and RS theory."
Ching-Hsue Cheng, You-Shyang Chen (2009)
- Ching-Hsue Cheng
, You-Shyang Chen:
Classifying the segmentation of customer value via RFM model and RS theory. Expert Syst. Appl. 36(3): 4176-4184 (2009)
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