The algorithmic persuasion framework in online communication: conceptualization and a future research agenda. - Zarouali, Brahim; Boerman, Sophie C.; Voorveld, Hilde A. M.; Noort, Guda van (Internet Res., 2022)

Is voice really persuasive? The influence of modality in virtual assistant interactions and two alternative explanations. - Ischen, Carolin; Araujo, Theo B.; Voorveld, Hilde A. M.; Noort, Guda van; Smit, Edith G. (Internet Res., 2022)

The role of facial expression and tie strength in sender presence effects on consumers' brand responses towards visual brand-related user generated content. - Nanne, Annemarie J.; Antheunis, Marjolijn L.; Noort, Guda van (Comput. Hum. Behav., 2021)

No to cookies: Empowering impact of technical and legal knowledge on rejecting tracking cookies. - Strycharz, Joanna; Smit, Edith G.; Helberger, Natali; Noort, Guda van (Comput. Hum. Behav., 2021)

Try online before you buy: How does shopping with augmented reality affect brand responses and personal data disclosure. - Smink, Anne R.; Frowijn, Sanne; Reijmersdal, Eva A. van; Noort, Guda van; Neijens, Peter C. (Electron. Commer. Res. Appl., 2019)

Privacy Concerns in Chatbot Interactions. - Ischen, Carolin; Araujo, Theo B.; Voorveld, Hilde A. M.; Noort, Guda van; Smit, Edith G. (2019)

The relationship between online campaigning and political involvement. - Kruikemeier, Sanne; Noort, Guda van; Vliegenthart, Rens; Vreese, Claes H. de (Online Inf. Rev., 2016)

The Effect of Website Interactivity on Political Involvement. - Kruikemeier, Sanne; Noort, Guda van; Vliegenthart, Rens (J. Media Psychol. Theor. Methods Appl., 2016)

Digital diplomacy in GCC countries: Strategic communication of Western embassies on Twitter. - Strauß, Nadine; Kruikemeier, Sanne; Meulen, Heleen van der; Noort, Guda van (Gov. Inf. Q., 2015)

Understanding online behavioural advertising: User knowledge, privacy concerns and online coping behaviour in Europe. - Smit, Edith G.; Noort, Guda van; Voorveld, Hilde A. M. (Comput. Hum. Behav., 2014)

Unraveling the effects of active and passive forms of political Internet use: Does it affect citizens' political involvement? - Kruikemeier, Sanne; Noort, Guda van; Vliegenthart, Rens; Vreese, Claes H. de (New Media Soc., 2014)

Why girls go pink: Game character identification and game-players' motivations. - Reijmersdal, Eva A. van; Jansz, Jeroen; Peters, Oscar; Noort, Guda van (Comput. Hum. Behav., 2013)

The effects of interactive brand placements in online games on children's cognitive, affective, and conative brand responses. - Reijmersdal, Eva A. van; Jansz, Jeroen; Peters, Oscar; Noort, Guda van (Comput. Hum. Behav., 2010)

Online versus Conventional Shopping: Consumers' Risk Perception and Regulatory Focus. - Noort, Guda van; Kerkhof, Peter; Fennis, Bob M. (Cyberpsychology Behav. Soc. Netw., 2007)