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"Spending Programmed Bidding: Privacy-friendly Bid Optimization with ROI ..."

Yumin Su et al. (2024)

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DOI: 10.1145/3637528.3671540

access: closed

type: Conference or Workshop Paper

metadata version: 2024-08-27

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  dblp key:
  - conf/kdd/SuXCLQZLL24
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  - https://dblp.org/rec/conf/kdd/SuXCLQZLL24
Yumin Su, Min Xiang, Yifei Chen, Yanbiao Li, Tian Qin, Hongyi Zhang, Yasong Li, Xiaobing Liu:
Spending Programmed Bidding: Privacy-friendly Bid Optimization with ROI Constraint in Online Advertising. KDD 2024: 5731-5740

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