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"Optimal manufacturer strategy for live-stream selling and product quality."

Xingtang Wang, Xiaohua Han, Yue Chen (2024)

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DOI: 10.1016/J.ELERAP.2024.101372

access: closed

type: Journal Article

metadata version: 2024-08-05

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Xingtang Wang, Xiaohua Han, Yue Chen:
Optimal manufacturer strategy for live-stream selling and product quality. Electron. Commer. Res. Appl. 64: 101372 (2024)

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