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Paloma de H. Sánchez-Cobarro

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2021
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Paloma de H. Sánchez-Cobarro, Francisco Jose Molina-Castillo, Cristina Alcazar-Caceres:
The Brand-Generated Content Interaction of Instagram Stories and Publications: A Comparison between Retailers and Manufacturers. J. Theor. Appl. Electron. Commer. Res. 16(3): 513-524 (2021)

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