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"Measuring Customer Retention in the B2C Electronic Business: An Empirical ..."
Eugenia Y. Huang et al. (2013)
- Eugenia Y. Huang, Chia-jung Tsui, Wellington K. Kuan, Hung-Shin Chen, Ming-Chin Hung:
Measuring Customer Retention in the B2C Electronic Business: An Empirical Study. HICSS 2013: 2900-2907
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