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"Investigating the Role of Network Exteranlities and Perceived Value in ..."
Yoo-Jung Kim, Jae-Jung Kang, Boo-Yun Cho (2013)
- Yoo-Jung Kim, Jae-Jung Kang, Boo-Yun Cho:
Investigating the Role of Network Exteranlities and Perceived Value in User Loyalty Toward a SNS Site: Integrating Network Externalities and VTSL Model. PACIS 2013: 131
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