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"The good, the bad, and the random: an eye-tracking study of ad quality in ..."

Georg Buscher, Susan T. Dumais, Edward Cutrell (2010)

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DOI: 10.1145/1835449.1835459

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Georg Buscher, Susan T. Dumais, Edward Cutrell:
The good, the bad, and the random: an eye-tracking study of ad quality in web search. SIGIR 2010: 42-49

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