Studio Conquesta’s Brand Identity for Zest — Premium Ice Tea

Brand identity for zest — Zest is a refreshing lemon ice tea that can be ordered at your favourite cafes this summer. The goal was to create a premier brand identity that celebrates the summer’s vibrancy and the simple pleasure of a refreshing, high-quality drink. It merges the nostalgic feelings of carefree summer days with a modern, sophisticated edge. We imagine reaching for a chilled bottle of Zest from the fridge, enjoying it as the sun sets. The colors reflect nostalgia, authenticity, and the summer sun, as well as the vibrant flavors of the Zest range.