Money shouldn't be this hard - and it isn't! Join YNAB founder Jesse Mecham each week as he dives into spendfulness, a mindset that will help you stop second-guessing, spend more confidently, and live the life you want.
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Jesse Mecham and Mark Butler teach you how to manage your business cash flow, hone your business model, and not freak out about money.
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Discover a more Potent life. Welcome to Potent, the podcast where we explore transformative ideas and practices to help you live into your unique potential and build a more potent life. By exploring ideas and practices from expert thinkers and practitioners in psychology, business, personal development, and spirituality we provide you with new and old ideas + tools for building a full(er) life. Sponsored by monkmanual.com
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Everyone is familiar with the "savers and spenders" dichotomy: some people identify as savers and others spenders, the implication being that spenders are irresponsible with money and savers are wise and frugal. As Jesse has argued, it's a false dichotomy. In fact, YNAB's overarching goal is to help everyone become a "spender" -- a wise spender who…
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Want to Stop Worrying About Money? It's All About Timing
9:07
9:07
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9:07Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow Got a question for Jesse? Send him an email: [email protected] Sign up for a free 34-day trial of YNAB at www.youneedabudget.com Follow YNAB on social media: Facebook: @ynabofficial Instagram: @ynab.official Twitter/X: @ynab Tik Tok: @ynabofficial…
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The average person is bad at money. Actually, most people are bad at money! Living paycheck to paycheck, with little to no savings and a lot of debt is the norm. But you don't have to be. Learning to spend well is the key to learning to be good with money, because all things finanical flow from spending. YNAB teaches you just how to do that. Watch …
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Jesse shares a story about helping his daughter use YNAB to plan her spending and save for an electric bicycle. The bike was $600, quite a big ticket item for a 9 year old, but together they came up with a plan and created a target in YNAB to assign money toward that goal each month. And when the day came a few months later to make the purchase... …
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Jesse is taking a short break while he's on the road. He'll be back in a couple weeks! Follow Budget Nerds on YouTube: https://www.youtube.com/channel/UCuIUGmbCDklkDCDm-cQqv2g Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow Got a question for Jesse? Send him an email: [email protected] Sign up for a free 34-day tria…
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Changing The Rules of Money | Dave Crombleholme Live from Fan Fest Minneapolis 2025
29:34
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29:34In today's episode, Jesse hands over the mic to YNAB team member Dave Crombleholme, who presented at the Minneapolis Fan Fest in June 2025. Dave is perhaps most famous for his idea of the Wish Farm at YNAB, but he's also spent a long time wrestling with the word budget. In Dave's presentation, he outlines various iterations of the YNAB rules over t…
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Money Is the Medium, Money Is You | Jesse Live from Fan Fest Minneapolis 2025
27:57
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27:57In June 2025 at YNAB Fan Fest Minneapolis, Jesse gave a talk about how money is a medium -- not just of exchange, but, ultimately, of you. When you really examine what it is that money does in the world, it is a thing which translates your energy and effort (required to earn the money) into tangible goods and services. When you draw a throughline b…
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How to Stop Worrying About Money (If You're Not a Billionaire)
8:29
8:29
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8:29When worry creeps in to your money, the knee jerk response is to think: "I just need to make more money, that will solve my problems." But as Jesse shares in a humorous conversation with his daughter, it's interesting how quickly you can spend more and more money in your mind. Unless you're a billionaire, money has a way of becoming stressful when …
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Stop Worrying about Your Kid Getting Into Yale
8:16
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8:16It's no secret, college is expensive. But if you haven't looked in a few years, college has gotten really expensive, especially certain schools with a lot of name recognition and clout. Jesse has a senior in high school, so as he's been helping with the college application process, he's been pondering: is college worth it? And more importantly, is …
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When you don't have a plan for your money, it can feel like money is in control of your life. That can be a terrifying feeling! YNAB can not only help you set a plan for your money, but reclaim control of your money, and control over your life. Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow Got a question for Jesse…
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Money shouldn't keep you up at night, and it doesn't have to! Giving every dollar a job and asking yourself five questions about what your money needs to do not only grows your bank account, it gives you peace of mind (and better sleep) Watch The Jesse Mecham Show on YouTube: https://www.youtube.com/@jessemechamshow Got a question for Jesse? Send h…
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Did you make a resolution to have a "no buy year" this year? How's that going? While Jesse loves the idea of a no-buy year, mainly because he loves to experiment with money and behavior, he admits the concept of it is flawed. A "no buy year" typically means you refrain from making any non-essential purchases so that you can save more money. As Jess…
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Football season is nearly upon us, and Jesse is thinking about the pigskin again. And money, of course. When you look at the great sports movies, they usually revolve around a struggling team -- often a team of stragglers and dubious athletes -- and a great coach who motivates them, helps them find their desire to compete, and puts them in position…
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Why Is It So Freaking Hard to Save Money? (And How to Make It Easier)
6:38
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6:38Saving vs spending... there's no question which one is more fun, right? Obviously, spending! By comparison, saving feels like a chore, something you ought to do, the responsible thing to do, but is definitely less fun. After all, you get something when you spend -- an item, an experience, a service. With saving you get, well, just more money in a p…
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You've probably heard the term "moving the goalposts," that is, a deceptive argument strategy in which you change the question, the criteria, or the standard by which you are evaluating something. The metaphor comes from sports, and it's a good metaphor for personal finance. Early in our adult lives we make a lot choices because money is scarce -- …
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Personal finance is personal, as the saying goes, and the only constant in life is change, to employ another saying. On that note, Jesse issues a challenge in today's episode: change your plan! Add a category, put some money in it, delete a category, shuffle some dollars around... just make a change. This is a reminder to yourself that the beauty o…
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Flying airplanes is serious business. Mistakes are costly, not just because of the cost of the aircraft; if you're flying people, their lives are on the line. Jesse knows this better than most, having two brothers who are pilots. One day he overheard them talking shop and narrowed in on a common occurence they had teaching student pilots to fly -- …
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Why Buy Now, Pay Later is the WORST Way to Spend
6:00
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6:00Jesse has ranted about credit cards and their pernicious way of separating you from your money, both literally and metaphorically -- obfuscating the way you spend and distancing your priorities from the point of sale. Today he warns against the newest form of this pernicious spending: buy now, pay later programs. It's like a credit card you don't h…
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These 5 Simple Questions Beat Your Spreadsheet
7:30
7:30
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7:30For some reason when the topic of money comes up, many people immediately want to jump into Excel and start exercising the so-called rational part of their brain. Money seems to demand sober, quantitative analysis, devoid of emotion which obfuscates the mathematical truth of the situation. Yet we rarely make decisions in a purely rational manner; e…
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We talk about how YNAB is the ultimate weapon against money stressors -- as you gain control over your spending, learn to give every dollar a job, and bring your spending in line with your priorities, the stresses decrease and are replaced by a growing confidence. There are other psychological "costs" of money, such as the anxiety and mental overhe…
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Fan Fest Reflections: Spendfulness Is About More Than Just Stuff
4:53
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4:53Jesse reflects on his interactions with YNAB'ers at the recent Fan Fest in Minneapolis, and how spendfulness manifested in many different ways. One important takeaway for Jesse was that while practicing spendfulness could mean taking a cool international vacation, or buying something fun and interesting (and those are totally valid things to spend …
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We Stopped Eating Out for Three Months. The Result Was Interesting...
9:53
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9:53In 2017 the Mecham family decided to live in Manhattan for three months to experience the city, soak up the food and culture, and just have fun doing something different. While they were there they chose to maximize their opportunity to eat out -- Jesse went back and counted over 140 different establishments during that 90 day stay! After that expe…
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It seems obvious that you should save money. It's the right thing to do, after all! But even the words that we use talk about saving money have problems -- should, ought -- loaded with moral baggage. Jesse reminds us that even money earmarked for savings is still spending, just spending that has been deferred to a later date, retirement for example…
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When you really want to buy something, what do you do? Do you wait for 48 hours to cool off a bit and think it over? Or perhaps do you create a category for it in YNAB and fund it with a few dollars, just to see how it feels? Having the urge to buy something is not a bad or shameful thing, but there should be a process for weighing that purchase ag…
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Money Stress Wrecking Your Health? Here's How To Fix It! (Rebroadcast from The Art of Being Well with Dr. Will Cole)
1:13:14
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1:13:14This week Jesse and the rest of the YNAB team are working hard prepping for the upcoming Fan Fest in Minneapolis, so today we are rebroadcasting an interview that originally appeared on Dr. Will Cole's Art of Being Well podcast. In this interview, Jesse talks about how money stress not only leads to poorer mental health, it has real physical impact…
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