Celebrating Progress, Chief Minister Shri Devendra Fadnavis Officially Launches Mirchi 98.3’s Mumbai Studio Celebrating two decades as Mumbai’s No. 1 radio station, we’ve officially moved into our brand new, state-of-the-art studio in Kalina, inaugurated by the Honourable Chief Minister of Maharashtra, Shri Devendra Fadnavis. In true Mirchi style, the CM cut a red-chilli ribbon, joined RJs Jeeturaaj and Bhushan for a spirited chat on Maharashtra’s vision, the Kumbh Mela, and even his love for poetry. He left his mark on our studio pillar with a playful note, “Mirchi is hot, I am cool.” and clicked a fun selfie with the entire team. Hear the Chief Minister like never before exclusively on Mirchi 98.3FM. Yatish Mehrishi Preeti Nihalani Vishaal Sethia Sumit Aggarwal Prabhu Jha
About us
From Radio (Terrestrial and Digital) to Original Content, Airport Radio to High Impact Television properties, multimedia solutions to live entertainment, and digital solutions to brand activations, Mirchi (popularly known as Radio Mirchi) has been entertaining audiences for last 18 years. And, we’ are just getting started. Our mission is to be the largest city-centric infotainment company serving Indian & South Asian audiences across the globe. And, we delight our advertisers by developing solutions for their marketing problems, using our portfolio of city-centric infotainment products on all available platforms. The key to our success, our employees who have helped build an organization which stretches the limits of what is possible and delight consumers and advertisers every single day. The organization is built on four cultural pillars: Non-Hierarchical, Informed Risk Taking, Constructive Confrontation and Fun at Work. Come partner with us as employees or advertisers, to create unparalleled experiences for consumers. Mirchi, It’s HOT!!
- Website
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http://www.radiomirchi.com
External link for Mirchi
- Industry
- Entertainment Providers
- Company size
- 1,001-5,000 employees
- Headquarters
- Mumbai, Maharashtra
- Type
- Public Company
- Specialties
- Media, Entertainment, Music, Digital, Brand Solutions, Marketing, Technology, Original Content, Activations, Live Entertainment, Award Shows, and Concerts
Locations
Employees at Mirchi
Updates
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Tussi Mirchi Sunde Ho? Here’s who does! Presenting our fresh #ListenerLens insights from Chandigarh! Our listeners aren't just tuning in - they're engaging, reacting, and making purchase decisions while grooving to Mirchi. Swipe to see how we connect with Chandigarh's premium audience across age groups, genders, and throughout their day! #ListenerLens #Mirchi #MirchiChandigarh #Chandigarh
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From Indian kitchens to global shelves — the rise of India Gate 🍚 Episode 9 of Mirchi Business Class uncovers rice habits, Basmati heritage, and smart marketing insights with Kunal Sharma, Chief Marketing Officer, KRBL India (India Gate). Tune in and learn what makes a food brand truly iconic. https://lnkd.in/dWRRcZ42 Sayema Rahman Kamal Jethva
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🌶️ Mirchi: Raipur Ka Spiciest Station! 🎧 Raipur doesn't just listen to us - they live with us! Swipe to discover who's tuning into Mirchi and when! With 7 in 10 Raipur listeners in ages 25-34 yrs, Mirchi delivers your message to the consumers who drive brand decisions and household purchases! #ListenerLens #Mirchi #MirchiRaipur #Raipur
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What does it take to build a healthcare institution that millions trust? In the latest Mirchi Business Class episode, we speak to Dr Mahipal Sachdev, Padma Shri awardee and Founder of Centre for Sight, about eye health awareness, innovation, and his journey of creating impact through vision care. Watch the full episode here - https://lnkd.in/db6d7HYf
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✨Kasa Kay Pune? 😉 The discerning ears of Pune have spoken – and they all tune into Mirchi! Read on to find out how Mirchi reaches the city's prime audience (88% of our listeners are aged 25-44), when they are most engaged 🎯– on the move and while getting through their home rituals. We are proud to be the frequency that powers Maharashtra’s cultural capital 🎵. #ListenerLens #Mirchi #MirchiPune #PuneKaFinestFrequency #Pune #Radio
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Marketing isn’t just about creativity, it’s about curiosity, adaptability, and purpose. In Episode 6 of #MirchiBusinessClass, we sit down with Gaurav Mehta (Senior Director, Marketing & Strategy, Lilly India) as he shares what truly makes a future-ready marketer. If you’re in marketing, this conversation is your next coffee break watch Watch the full episode here - https://lnkd.in/db6iaJCj
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✨Mirchi Indore: Cleanest City’s Hottest Station! 🎵🌟 "From Rajwada to Ring Road, Chappan to Chhawni - Indore ke har kone mein Mirchi sunne wale always khush! With 93% of our listeners in the 25-44 age group, Indore's most influential audience stays connected with Mirchi. See how we're not just entertaining India's cleanest city but also engaging its most responsive consumers! #ListenerLens #Mirchi #MirchiIndore #Indore #IndoreCity
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When the 9-to-5 ends, the real stage lights up! With Ballantine’s Soda Unofficial Evenings, produced by Mirchi, we’re celebrating those who stay true to who they are -professionals who trade spreadsheets for soundchecks and boardrooms for backbeats. This one-of-a-kind platform gives working professionals a chance to showcase their passion for music, audition across cities, and even open for international artists! For Mirchi, it’s yet another experience where brand purpose meets audience passion ,curating moments that don’t just engage people but inspire them to Stay True. Because when brands want to connect with what India truly feels, Mirchi makes it happen. #MirchiExperiences #BallantinesSoda #UnofficialEvenings #StayTrue #Beyond9to5 #MirchiForBrands #ExperientialMarketing #BrandActivation #MirchiCreatesMagic Tanu Johri Ananya Birla Wavemaker WPP Media Ajay Gupte Priyambada Choudhury Yatish Mehrishi Preeti Nihalani Pooja Gulati
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✨Mirchi Patna: Bihar ka Apna, Sabka Pyara! 🎵🌟 From Patliputra to Golghar, we're the sound of Bihar's ambition. With a mighty 89% of listeners in the prime 25-44 age bracket, Patna's most influential consumers stay connected with us. Partner with Mirchi and watch your brand become part of Bihar's daily conversation! #ListenerLens #Mirchi #MirchiPatna #BiharKeDilMein #Patna