Sales people

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It takes more than just hiring the right people to have an effective sales team. As a sales manager, you must learn the daily habits to lead your salespeople to success.

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Demographic segmentation divides the market into smaller categories based on demographic factors such as age, gender, and income.

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People and professionals in organizations can have different intentions while working towards the accomplishment of organizational, as well as, individual goals. Understanding the difference between intent-driven and goal-driven behaviors allows for deeper levels of understanding buyers (customers). Doing so will lead you to more effective online engagement, content design, and sales conversations. The relationship between intent and goals is a very important one. Understanding this…