Pacent
Pacent is revolutionizing mobile banking with its fusion of cold wallet security and user-friendly interface. This dynamic brand sought to embody simplicity and energy, epitomized by its name, Pace + Cent. Crafting a logo centered on the letter P within a 3x3 pixel grid, we instilled a sense of movement and instant recognition. The vibrant color palette of purple and blue conveys both reliability and vitality, setting Pacent apart in the fintech landscape. In font selection, Aeonik and Integral were chosen for their geometric elegance, lending consistency and style across all brand assets. From illustrations to symbols, every element was meticulously designed to encapsulate the company's ethos, resulting in a cohesive and effortlessly navigable brand identity.