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Alfred Hitchcock Presents
S4.E6
All episodesAll
  • Cast & crew
  • User reviews
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IMDbPro

Design for Loving

  • Episode aired Nov 9, 1958
  • TV-14
  • 30m
IMDb RATING
7.1/10
609
YOUR RATING
Norman Lloyd in Alfred Hitchcock Presents (1955)
CrimeDramaMysteryThriller

In the near future of 1965, a drone seeks escape from his dull job, and his wife's constant demands. Charles Brailing longs to chuck it all and fly down to Rio a la Fred Astaire. Sharing his... Read allIn the near future of 1965, a drone seeks escape from his dull job, and his wife's constant demands. Charles Brailing longs to chuck it all and fly down to Rio a la Fred Astaire. Sharing his dilemma with another middle-age crazy hubby, Brailing purchases an answer which should sa... Read allIn the near future of 1965, a drone seeks escape from his dull job, and his wife's constant demands. Charles Brailing longs to chuck it all and fly down to Rio a la Fred Astaire. Sharing his dilemma with another middle-age crazy hubby, Brailing purchases an answer which should satisfy all parties, even the lovely Lydia - an android duplicate.

  • Director
    • Robert Stevens
  • Writer
    • Ray Bradbury
  • Stars
    • Alfred Hitchcock
    • Norman Lloyd
    • Marian Seldes
  • See production info at IMDbPro
  • IMDb RATING
    7.1/10
    609
    YOUR RATING
    • Director
      • Robert Stevens
    • Writer
      • Ray Bradbury
    • Stars
      • Alfred Hitchcock
      • Norman Lloyd
      • Marian Seldes
    • 11User reviews
    • 1Critic review
  • See production info at IMDbPro
  • See production info at IMDbPro
  • Photos4

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    Top Cast5

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    Alfred Hitchcock
    Alfred Hitchcock
    • Self - Host
    Norman Lloyd
    Norman Lloyd
    • Charles Brailing
    Marian Seldes
    Marian Seldes
    • Lydia Brailing
    Elliott Reid
    Elliott Reid
    • Tom Smith
    Barbara Baxley
    Barbara Baxley
    • Anne Smith
    • Director
      • Robert Stevens
    • Writer
      • Ray Bradbury
    • All cast & crew
    • Production, box office & more at IMDbPro

    User reviews11

    7.1609
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    10

    Featured reviews

    8planktonrules

    Almost like "Alfred Hitchcock Presents" and "The Jetsons" rolled into one... but DON'T watch this episode on Peacock!

    I have been watching many episodes of "Alfred Hitchcock Presents" using my Roku and watching the shows on the Peacock app. However, I was surprised as I watched because they somehow mixed up the reels and they were shown in the wrong order! Try to find it elsewhere if you can!

    The story is set in a weird Jetsons-like world where doors slide automatically and folks have elevators in their homes. They also have a secret 'thing' they can buy to make their lives better...a robot that is your exact double. Amazingly, the episode is supposed to be set in the mid-1960s!!

    Charles (Norman Lloyd) hates his wife and his wife and he has found a solution....to buy an intelligent robot that looks and acts like him. His plan is to have the robot stay home with the wife while he's actually out carousing!! The plan seems perfect...but you KNOW that there is an awful (and well deserved) twist!

    Although it's ridiculous for the episode not to have been set many decades in the future, it is most entertaining...even with the screwup by Peacock. And, it's also darkly humorous and one of the better episodes of season four.
    9talonjensen

    Watch it for the twists

    This is a great episode, the plot is pretty simple, but the twists are delightful and the first shows that this episode is not sexist at all!

    Charles Brailing (Norman Lloyd) purchases an android, marionette, to replace him so he can escape a wife with whom he doesn't get along. His friend, Tom Smith (Elliott Reid), wants to escape a loving, but smothering wife. Charles' android gets along quite well with his wife, much better than he does.

    SPOILER: I figured out the first twist when Charles asked Tom to listen to the android's chest. The first twist made me laugh, even though I knew it. It just shows that women can often be ahead of men. The second twist chilled me to the bone! Well done!
    9sheepandsharks

    Alfred Hitchcock Presents: The Twilight Zone

    Alright, alright -- The Twilight Zone didn't *invent* sci-fi. But this is definitely an episode you'd expect to see on TZ rather than AHP! (I believe AHP has 2 other sci-fi episodes, which I haven't revisited or reviewed yet.)

    You can never go wrong with Ray Bradbury, and his "Marionettes, Inc." story is such a classic that it is STILL a pop culture staple. (Of course, these days you're more likely to see it played for comedy in animation, like The Simpsons and American Dad.) The other "1965" technology is also pretty amusing.

    Still, I think this episode shows exactly why we needed The Twilight Zone. AHP didn't exist to put forward ideas about technology, society, racism, paranoia, etc. It existed to tell little mystery stories where someone gets their comeuppance. Rod Serling wanted to challenge society through metaphor. He would have had some words of wisdom to drop on us before and after this Bradbury story. (Fortunately, he gets his own chance to adapt Bradbury multiple times.)

    This is a really fun episode that does something completely different than we generally expect from AHP... But if you're into sci-fi, head on over to TZ!
    dougdoepke

    Better Living Through Technology

    The story adapted from the science fiction master Ray Bradbury seems better suited to the Twilight Zone than to Hitchcock. It's likely the producers were looking to spice up a new season with something a little different, and they succeeded.

    Norman Lloyd and Elliot Reid are two average middle-age husbands going through a mid-life crisis. Unhappy with his stale marriage, Lloyd figures out a way to escape without losing either respectability or the affection of his wife (Marian Seldes in a very affecting performance). Since the episode is set in the near future, he has a number of novel options not available to audiences of 1958.

    A very well-produced episode by Lloyd who both oversaw production and acted in the lead. The future is suggested by a number of low-key but effective automated devices. There're also a couple of nicely ironical developments that the series was noted for. However, the premise has probably lost some of its novelty for sci-fi drenched audiences of the new millennium. Nonetheless, the possibility of having a humanoid duplicate do all the nettlesome chores while the real person goes off and plays, I'm sure, plugs into a lot of secret desires, even 50 years later. After all, presidents may come and go while the seasons may change, but there's still something infernally eternal about the captive "work week"!
    7Hitchcoc

    A Lot Happened in 1965

    This is based on the Ray Bradbury story "Marionettes,Inc." which I used to teach to my students. Bradbury actually wrote the screenplay. It tells of two unhappy men. One is adored by his wife, to the point of suffocation. The other claims to be hated by his wife, although he is unwilling to give her even a modicum of affection. Mr. Brailing purchases a robot, an exact likeness of himself, so his wife will think that he is home while he is actually going to Rio. He keeps his likeness in a box in the basement and uses a dog whistle to call him. Anyway, he decides to cut his friend in on the action, knowing how insufferable his life is. Well, the problem is that this sort of knowledge isn't always exclusive to one party and the fireworks start. Of course, the story is about as sexist as can be. The women in many of these fifties things are portrayed as needy or conniving or emasculating. This is no exception. A pretty ordinary episode.

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    Storyline

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    Did you know

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    • Trivia
      This episode was based on the short story "Marionettes, Inc." by Ray Bradbury, which was first published in the March 1949 issue of "Startling Stories". It was previously adapted for two NBC radio science fiction series: "Dimension X" in 1951 and "X Minus One" in 1955.
    • Goofs
      As Tom Smith reads aloud the "Marionettes, Inc." business card, he refers to the "1965" model as weather-resistant. But in the shot of the card moments later, the year is printed as "1985."
    • Quotes

      [afterword - Hitchcock is holding a dog leash]

      Self - Host: That story is a somewhat disturbing one, but only to people. Our next story is also disturbing and that is why I think I shall take this opportunity to walk my dog. I shall be back.

      [Hitchcock starts to pull the leash, but is met with resistance]

      Self - Host: I hope.

      [commercial break, after which Hitchcock sits in the high chair next to the doghouse]

      Self - Host: Fortunately for me, he slipped his collar and disappeared in a herd of percheron. This concludes our show. Next week, we shall be back with another. But before I go, there's something I would like you to consider. You keep me in this box all week and then allow me to peer out for only half an hour before closing me up again. I don't like it. You see, I keep running. There's no way to shut me off. After all, I have feelings, too. Think it over. Good night.

      [Hitchcock turns around to reveal a 'Made in England' sign on the back of his suit]

    • Connections
      Version of Historias para no dormir: El doble (1966)
    • Soundtracks
      Funeral March of a Marionette
      Written by Charles Gounod

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    Details

    Edit
    • Release date
      • November 9, 1958 (United States)
    • Country of origin
      • United States
    • Language
      • English
    • Filming locations
      • Republic Studios - 4024 Radford Avenue, North Hollywood, Los Angeles, California, USA
    • Production company
      • Shamley Productions
    • See more company credits at IMDbPro

    Tech specs

    Edit
    • Runtime
      • 30m
    • Color
      • Black and White
      • Black and White
    • Aspect ratio
      • 1.33 : 1

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