{"id":3,"date":"2023-09-11T12:18:57","date_gmt":"2023-09-11T12:18:57","guid":{"rendered":"https:\/\/madinad.com\/?page_id=3"},"modified":"2025-01-14T11:57:24","modified_gmt":"2025-01-14T11:57:24","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/madinad.com\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3\" class=\"elementor elementor-3\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-478b3f28 e-flex e-con-boxed e-con e-parent\" data-id=\"478b3f28\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67590994 policy elementor-widget elementor-widget-text-editor\" data-id=\"67590994\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"text-align: center;\"><strong>Privacy Policy<\/strong><\/h1>\n<p><i><span class=\"date\" style=\"font-weight: 400;\">Last updated 13\/01\/2025<\/span><\/i><\/p>\n<h4><strong> 1. Introduction<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">MADINAD (hereinafter referred to as \u201c<\/span><b>MADINAD<\/b><span style=\"font-weight: 400;\">\u201d, \u201c<\/span><b>Company<\/b><span style=\"font-weight: 400;\">\u201d, \u201c<\/span><b>we<\/b><span style=\"font-weight: 400;\">\u201d, \u201c<\/span><b>us<\/b><span style=\"font-weight: 400;\">\u201d and \u201c<\/span><b>our<\/b><span style=\"font-weight: 400;\">\u201d) is an advertising agency offering technologies that enable advertisers (hereinafter referred to as \u201c<\/span><b>Customers<\/b><span style=\"font-weight: 400;\">\u201d) to deliver targeted digital ads (hereinafter referred to as \u201c<\/span><b>Services<\/b><span style=\"font-weight: 400;\">\u201d). <\/span> <span style=\"font-weight: 400;\">MADINAD is committed to protecting the End Users&#8217; (hereinafter also referred to as \u201c<\/span><b>you<\/b><span style=\"font-weight: 400;\">\u201d, \u201c<\/span><b>your<\/b><span style=\"font-weight: 400;\">\u201d) personal data by respecting and complying with the applicable data protection and privacy laws. In this Policy, you will find transparent information about our services and the associated processing of personal data. We encourage you to carefully read this Policy which we have written in a clear and comprehensible manner to facilitate its understanding. <\/span><\/p>\n<h4><strong> 2.Data controller<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">The Data Controller responsible for the data processing within the meaning of the General Data Protection Regulation (EU) 2016\/679 (\u201cGDPR\u201d) is <\/span><b>MADINAD<\/b><span style=\"font-weight: 400;\">, a company registered in Athens, Greece, Eleutheriou Venizelou 56, 10678.<\/span>&nbsp;<\/p>\n<p><b>Contact Details:&nbsp;<\/b><\/p>\n<pre>Tel: (+30) 210 38 02064&nbsp;<br>Email: info@madinad.com<\/pre>\n<h4><strong> 3. Information relating to the processing of data <\/strong><\/h4>\n<h5><strong>3.1 Our Services<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">MADINAD operates as an Ad agency between Publishers and Advertisers. We enable our Customers (Advertisers) wishing to advertise their products and services to display targeted and user-oriented advertising on websites. Our Customers determine which ads are delivered to End Users based on their preferences and interests. For this purpose, we use technologies where data processing activities are involved.<\/span><\/p>\n<h5>3.2 What data we collect<\/h5>\n<h5><strong>3.2.1 We collect the following data:<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">&#8211;<\/span><i><span style=\"font-weight: 400;\">Internet Protocol address (IP address)<\/span><\/i><span style=\"font-weight: 400;\"> which is considered personal data, even if we cannot identify End Users on our own on the basis of this information directly. We only use your IP address to deliver ads to your device.<\/span> <span style=\"font-weight: 400;\">&#8211;<\/span><i><span style=\"font-weight: 400;\">User agent<\/span><\/i><span style=\"font-weight: 400;\"> (any software that retrieves, renders and facilitates end user interaction with web content)<\/span> <span style=\"font-weight: 400;\">&#8211;<\/span><i><span style=\"font-weight: 400;\">End User actions\/behavior<\/span><\/i><span style=\"font-weight: 400;\"> (e.g., content viewed, clicks, etc.) in connection with our Customer\u2019s campaign content. <\/span> <span style=\"font-weight: 400;\">-User session duration.<\/span><\/p>\n<h5><strong>3.2.2 Cookies<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">We also use Cookies. Cookies are little text files\/data files which are sent to your browsers and are stored on your devices (e.g., laptop, mobile phone, tablet and other devices) when you visit a website. The term \u201cCookies\u201d also refers to other similar technologies used to install and\/or collect information on or from the user\u2019s terminal equipment (for instance, pixels). By using cookies, we recognize your device when you visit websites we cooperate with. We do not use third party cookies.<\/span> <span style=\"font-weight: 400;\">We use the following cookies:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><span style=\"font-weight: 400;\">Cookie<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Purpose<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Duration<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Provider<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">viewed_&lt;campaign id&gt;<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Tracking of viewed campaigns<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Max 7d<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Madinad<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h5><strong>3.2.2.1 Clear All Cookies<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">You can clear all cookies from your browser<\/span> <span style=\"font-weight: 400;\">Important: If you delete cookies, you might get signed out of sites that remember you, and your saved preferences could be deleted. This applies any time a cookie is deleted.<\/span> &nbsp; <span style=\"font-weight: 400;\">On your computer, open your browser.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At the top right, click More and then Settings.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click Privacy and security and then Cookies and other site data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click See all site data and permissions and then Clear all data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">To confirm, click Clear.<\/span><\/li>\n<\/ul>\n<h5><strong>3.2.2.2 Clear Specific Cookies<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">Delete cookies from a site<\/span> <span style=\"font-weight: 400;\">On your computer, open your browser.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At the top right, click More and then Settings.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click Privacy and security and then Cookies and other site data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click See all site data and permissions.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At the top right, search for the website&#8217;s name.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">To the right of the site, click Remove.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">To confirm, click Clear.<\/span><\/li>\n<\/ul>\n<h5><strong>3.2.2.3 Delete cookies from a period of time<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">On your computer, open your browser.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At the top right, click More and then More tools and then Clear browsing data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At the top, next to &#8220;Time range,&#8221; click the dropdown.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choose a time period, such as the past hour or the past day.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check Cookies and other site data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Uncheck all the other items.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click Clear data.<\/span><\/li>\n<\/ul>\n<h5><strong>3.3 Purposes of data processing<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">We collect and use the above data (see section 3.2) for the following purposes:<\/span> <span style=\"font-weight: 400;\">-to identify your devices<\/span> <span style=\"font-weight: 400;\">-to display ads to you based on the content you are viewing, the website you are using, your location, your device type, etc. <\/span> <span style=\"font-weight: 400;\">-to create a profile about you and your interests to deliver personalized advertising. Profiling means assigning you to groups that allow potential conclusions about your interests and other characteristics (e.g., estimated age range, interest in sports, etc.).<\/span> <span style=\"font-weight: 400;\">-to measure the effectiveness of ad campaigns. To this end, we track whether you have seen the ad, how long it has been displayed to you, your clicks on the ad content. <\/span> <span style=\"font-weight: 400;\">-to improve our technologies and systems.<\/span> <span style=\"font-weight: 400;\">-to ensure security and prevent fraud (by distinguishing your device from other devices) <\/span> <span style=\"font-weight: 400;\">We do not store or use special categories of data, such as data concerning health, revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, or concerning a natural person\u2019s sex life or sexual orientation. <\/span><\/p>\n<h5><strong>3.5 Legal basis for data processing<\/strong><\/h5>\n<p><span style=\"font-weight: 400;\">We only process personal data under the appropriate legal bases laid down in the GDPR. For our processing operations concerning the selection and delivery of targeting advertising to End Users as well as to the profiling procedure, the legal basis is your consent (Article 6 (1) (a) GDPR), which you provide by a clear and affirmative action after getting informed about the personal data processing through this Policy. For other processing operations (e.g., to improve our technologies and systems, to ensure security and prevent fraud), the legal basis is our legitimate interest (Article 6 (1) (f) GDPR).<\/span><\/p>\n<h4><strong> 4. Joint responsibility with publishers<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">With some of our partners (Publishers), we are joint controllers within the meaning of the GDPR (Article 26 GDPR) for some parts of the data processing circle (publishers facilitate the collection and transmission of data to us). The joint responsibility with our partners is governed by an arrangement, determining tasks, activities, and responsibilities. The essence of this arrangement is the following:<\/span> <span style=\"font-weight: 400;\">-Our partners are responsible for providing you with all relevant information regarding the data processing and obtaining informed consent by making available on their Websites (and\/or on their Consent Management Platforms, if applicable) a link to this Privacy Policy.<\/span> <span style=\"font-weight: 400;\">-MADINAD is responsible for the technical implementation of the ad delivery and the subsequent processing of data.<\/span> <span style=\"font-weight: 400;\">However, you may exercise the rights regarding your personal data described below (see section 11) both towards us and towards our partners. <\/span><\/p>\n<h4><strong> 5. Recipients of personal data <\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Your data shall not be disclosed to any third party, apart from the following:<\/span> <span style=\"font-weight: 400;\">(a) <\/span><i><span style=\"font-weight: 400;\">Vendors (service providers) <\/span><\/i><span style=\"font-weight: 400;\">who may need to have access to personal data to provide their services (e.g.,IT services, hosting, data storage services). All vendors are bound by non-disclosure and confidentiality agreements.<\/span> <span style=\"font-weight: 400;\">(b) <\/span><i><span style=\"font-weight: 400;\">Authorized employees<\/span><\/i><span style=\"font-weight: 400;\"> who have access to personal data only when this is necessary to provide their services to the Company. All such employees are bound by non-disclosure and confidentiality agreements.<\/span> <span style=\"font-weight: 400;\">(d) <\/span><i><span style=\"font-weight: 400;\">Public or independent authorities<\/span><\/i><span style=\"font-weight: 400;\"> such as Public Prosecutor&#8217;s Office, Cybercrime Division, Data Protection Authority (DPA), etc. when that disclosure is necessary to comply with a law or to prevent unlawful acts against us or users of the Website.<\/span><\/p>\n<h4><strong> 6. Data security &#8211; International data transfers<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">We have adopted measures of a technical and organizational nature required to guarantee the security of your data and prevent it from being lost, processed, or accessed illegally. We regularly monitor our systems for possible vulnerabilities and attacks and review all processing practices to update security measures. <\/span> <span style=\"font-weight: 400;\">Company\u2019s servers are located within the European Economic Area (EEA). For service efficiency purposes, some of our partners are located outside the EEA. With these Partners, we either have signed Data Processing Agreements incorporating the Standard Contractual Clauses (Article 46 (2) (c) GDPR) issued by the European Commission (Commission Implementing Decision (EU) 2021\/914 of 4 June 2021 on standard contractual clauses for the transfer of personal data to third countries pursuant to GDPR) or make use of the adequacy decision by the European Commission (Article 46 (1) GDPR). We inform you that this data is transferred with adequate safeguards and processed with an appropriate level of protection. <\/span><\/p>\n<h4><strong> 7. IAB Transparency and consent Framework (IAB TFC)<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">MADINAD is also registered as a vendor under the IAB Transparency and consent Framework (IAB TCF), which is a common standard for dealing with transparency obligations and obtaining consent in connection with online advertising. For more information about the IAB TFC, please visit the following link<\/span><a class=\"link\" href=\"https:\/\/iabeurope.eu\/tcf-2-0\/\"> <span style=\"font-weight: 400;\">https:\/\/iabeurope.eu\/tcf-2-0\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h4><strong> 8. Consent Management Platform (CMP)<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">It is of utmost importance to us to enable you to decide freely whether you allow us to use your data. For this reason, the websites we cooperate with and participate in the IAB TCF use a Consent Management Platform (CMP), which clearly shows you your options regarding your privacy, allowing you to agree to or reject data processing. In this CMP you will find this Privacy Policy, which we encourage you to carefully read before you provide your consent.<\/span><\/p>\n<h4><strong> 9. How long we retain your data<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">We will retain your personal data for the period necessary to fulfill the purposes outlined in this Privacy Policy unless: a) a longer retention period is required or permitted by law; b) we must keep it to keep evidence for our compliance with applicable laws; (c) there is a dispute or claim and we need to retain all relevant information until it is resolved; or (d) we must keep the information for our legitimate business interests, such as fraud prevention.<\/span> <span style=\"font-weight: 400;\">The information associated with your Cookie ID can be stored for up to 12 months in agreement with our Customers. Third Party Cookies are generally valid for up to 7 days. <\/span><\/p>\n<h4><strong> 10. What this Policy does not cover<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">This Privacy Policy only applies to the processing carried out by MADINAD and does not cover any other processing activities carried out by website operators (Publishers). We kindly recommend that you review the privacy policy of each website you visit and get informed about how they use your personal data. Company shall not be held responsible for processing activities carried out by Publishers.<\/span><\/p>\n<h4><strong> 11. Rights of data subjects<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">We want to ensure that you can exercise your rights enshrined under the applicable laws. To this end, for as long as we retain your data you may exercise your rights free of charge. However, we may charge a reasonable fee in case of manifestly unfounded, disproportionate or repeated requests. In particular, you have the following rights:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> to request access to the personal data that we hold; <\/span><\/li>\n<li><span style=\"font-weight: 400;\"> to request rectification of inaccurate or incomplete data;<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> to request erasure of your personal data to the extent that they are no longer necessary for the purpose for which we need to keep processing them, as we have explained above, or when we are no longer legally permitted to process them;<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> to request that we limit the processing of your personal data;<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> if you have given us your consent to process your data, you also have the right to withdraw such consent at any time. In the event that you withdraw your consent, this will not affect the legality of the processing carried out previously.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> When we process your data based on your consent for the purposes of a contract, you can also request portability of your personal data.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> When the processing of your data is based on our legitimate interest, you are entitled to object to the processing.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Please note that we may ask for additional information to identify you and respond to your requests since all information we hold is not related to a name or other data allowing us to identify you directly.<\/span> <span style=\"font-weight: 400;\">You may exercise the above-mentioned rights by sending us an email message at info@madinad.com<\/span> <span style=\"font-weight: 400;\">Finally, we inform you that you have the right to lodge a complaint with the competent Data Protection Authority if you have concerns that we have violated your rights.<\/span><\/p>\n<h4><strong> 12. Changes to the Privacy Policy<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">We may amend the information contained in this Privacy Policy when we consider this appropriate having regard to the applicable laws. In case of an amendment, we will change the \u201c<\/span><i><span style=\"font-weight: 400;\">Last Updated<\/span><\/i><span style=\"font-weight: 400;\">\u201d date at the beginning of this Privacy Policy. <\/span><\/p>\n<h4><strong> 13. Contact us<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">In case you need any clarification about the processing of personal data, please do not hesitate to contact us via email at <strong>info@madinad.com<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy Last updated 13\/01\/2025 1. Introduction MADINAD (hereinafter referred to as \u201cMADINAD\u201d, \u201cCompany\u201d, \u201cwe\u201d, \u201cus\u201d and \u201cour\u201d) is an advertising agency offering technologies that enable advertisers (hereinafter referred to as \u201cCustomers\u201d) to deliver targeted digital ads (hereinafter referred to as \u201cServices\u201d). MADINAD is committed to protecting the End Users&#8217; (hereinafter also referred to as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":43,"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":4652,"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/pages\/3\/revisions\/4652"}],"wp:attachment":[{"href":"https:\/\/madinad.com\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}