Beauty: Hair

The best ideas for hairstyles, cuts, colors and more from the editors at ELLE.
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2024 Hair Trends: Au Naturale
If you’re tired of regular salon visits and your hair is begging for a break, this is set to be your year. According to Cody Renegar, a celebrity hairstylist who splits his time between Los Angeles, Washington, D.C., and Arkansas, the coming months will be all about falling in love with the hair color and texture your mama gave you.
2024 Hair Trends: Bond Girl
L’Oréal Professionnel and Kerasilk are entering the molecular bond repair game and for good reason, it just works. “Users can see and feel the noticeable improvements in hair strength, texture, and appearance. Thanks to innovation and social media, there's an increased awareness about hair health and the effects of coloring, thermal styling, and environmental stressors. When paired with the in-salon treatment and at-home care, the results are impressive, as damage and breakage are addressed with this scientific approach,” explains Min Kim, the global ambassador of L’Oréal Professionnel.
6 Top Hair Trends to Look Out For in 2024, According to the Experts
We consulted seven hair experts to figure out the next big hair trends of 2024. From lots of volume to intense hair bond repair, this year's got it all.
2024 Hair Trends: Rebel Pixie
Harry Josh, a celebrity hairstylist and the creator of Harry Josh Pro Tools, says, “I see a big, rebellious cut, like the one Florence Pugh is known for, becoming popular in the coming months. We are seeing a lot of short, dramatic haircuts replacing the long, wavy look that we have ruled the media for the last 10 years.”
2024 Hair Trends: Volume, Volume, Volume
“With the mob wife aesthetic continuing to be popular, I think voluminous styles will stay a huge trend for 2024. I see big bouncy blowouts and intentionally messy updos continuing to be popular this year,” says Laura Polko, a celebrity hairstylist based in Los Angeles. If 2023 was about tight, slicked-back buns, 2024 is the year of letting it all loose.
2024 Hair Trends: Bleach Blonde
Not everyone is into low-maintenance looks. Bleaching your hair is still very much en vogue, as evidenced by celebrities like Beyoncé and Rihanna. And it’s not just platinum blonde hair that’s getting all the love. “Warm colors are also becoming popular. Think honey and golden blondes,” says Renegar. If you try this yourself, be sure to use bond-supporting products that help to reduce and repair damage if or when it happens.
2024 Hair Trends: Bob Up
Chin-length bobs have always been stylish (Twiggy’s hair in the 1972 film The Boy Friend immediately comes to mind), and everybody’s catching on. “Maybe it's because it's the first of the year, but many clients are coming in wanting a chop to the chin right now. It's timelessly chic and always in style,” says Macedo. It’s pretty easy to style at home, too; use a touch of heat and a little product, and you’re out the door.
Best Overall Hair Growth: The Ordinary Multi-Peptide Serum for Hair Density
This watery serum is meant to be applied and left on your scalp to work its magic. Thanks to peptides, caffeine, and various plant-based extracts, it not only densifies and thickens your hair but also helps your mane appear more voluminous overall. Key ingredients: Peptides, caffeine, Redensyl, Procapil, Baicapil Size: 1 oz.
Best Hair Growth Shampoo and Conditioner: Necessaire Rosemary Hair Duo
Hair care starts in the shower, and you can set your strands up for success by utilizing this shampoo and conditioner to cleanse and revitalize your hair and scalp. Rosemary oil is known for encouraging blood circulation in the scalp (which encourages healthy hair growth), and the addition of peptides and plant proteins translates to stronger, less breakage-prone locks. Key ingredients: Rosemary oil, peptides, ceramides, proteins Size: 8.4 fl. oz. x2
Best Hair Growth Oil: K18 Molecular Repair Hair Oil
K18’s hair oil features the brand’s signature peptide, an ingredient that strengthens strands and makes them appear smoother. By preventing and repairing damage, the silicone-free oil allows your hair to grow without breaking off before it can reach your desired length. Key ingredients: Peptides, hemisqualane, squalane, avocado oil Size: 1 fl. oz.
Best Supplement: Duo Nutrafol Women’s Hair Growth Supplement and Collagen Peptides Powder
Nutrafol is one of those hair growth supplements that actually work. “I used to get highlights, and my hair incurred a ton of damage. It got to the point where I didn’t feel like my hair could grow any longer than my shoulders. I tried Nutrafol supplements as a sort of last-ditch effort, and I couldn’t believe how quickly my hair started growing—and how healthy it looked,” says ELLE beauty editor Katie Berohn. This set also includes the brand’s collagen powder, which features marine collagen peptides to provide hydration and other materials for strong, healthy hair.
Best Hair Growth Treatment: Act + Acre 3% Stem Cell Peptide Serum Treatment
You may already drink caffeine to wake you up in the morning, but when applied topically, the ingredient can also wake the scalp and make your hair feel and appear denser. Other starring ingredients include peptides to promote the health of hair follicles and grape stem cells to thicken hair. Key ingredients: Grape stem cells, peptides, caffeine Size: 3 oz.
GHD Chronos Styler 1-Inch Flat Iron
Named after Chronos, the Greek god of time, this hair straightener was created to give sleek, shiny hair instantly. This tool was designed with GHD’s patented HD motion-responsive technology to deliver a consistent flow of heat.