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A User Insights Map Fuels Product-Led Growth
The real driver of growth isn’t adding new users to your products. It’s retaining the users once they sign up and buy. How users navigate their way through your digital ecosystem and use your product determines how likely they are to stay and make their way through your bow tie funnel to become brand ambassadors. It makes sense then, that growth stems from the product itself, rather than the marketing alone.
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Humanizing Big Data: The Key to Actionable Customer Journey Analytics
The ability to gather and act on Big Data has changed the world as we know it. For companies, the influx of information is an opportunity to understand consumers on an unprecedented level.
DataLight Infographics - Вадим Ильин
DataLight Infographics on Behance
Business Model & Price Slide Templates - slidddo
Business Model & Price Slide Templates - slidddo
A Guiding Framework for Cognitive Computing
The StoryVesting framework brings together employee and customer worlds to find alignment between what’s happening in the marketplace and what’s happening in an organization. When taking data and applying consumer psychographics, organizations can better blend the why of the organization with why consumers buy to build out behavior-driven retention models.
Data Strategies Start With Defining What Problem You Want To Solve
Methodical problem formulation is the key to data strategies supporting AI for supply chain. Amazon, Unilever, AGCO, Walmart, and more have used this approach.
The Incidental Science of Organizational Growth via Digital Transformation
When driving digital transformation it’s imperative to make diverse data sets accessible via a democratized digital infrastructure. That accessibility stems from an equally important alignment throughout the processes and people to achieve more effective collaboration, corroboration, documentation, and usage of the data analysis. http://bit.ly/2uVRHes