Library Marketing

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books stacked on top of each other with text reading branding your school library why does it matter?
Branding-your-school-library
Branding-your-school-library - Librarian in the Middle
the ultimate guide to nonprofit branding for your website or blog - step 1 determine the story you want
The Ultimate Guide to Nonprofit Branding
In this guide to nonprofit branding, learn why your organization needs its own brand, how to create one and how to use it to drive your mission.
a woman holding up a book in front of her face
15 Clever Book Displays
an open book with the title four ways librarians hype books virtually
Zoom Into a Good Read
Ideas for using social media in libraries. #reading #promotingreading #tlchat #literacy #digitalcitizenship #libchat #education
Engaging Teens in Recreational Reading
Ideas for using social media in libraries. #reading #promotingreading #tlchat #literacy #digitalcitizenship #libchat #education
a man with curly hair smiling at the camera
Mychal Threets Wants Everyone to Experience ‘Library Joy’ (Published 2024)
Mychal Threets Wants Everyone to Experience ‘Library Joy’
elevator buttons with arrows pointing in opposite directions and the words elevator pitch written on them
Elevator Pitch: Make Better Career Connections
Elevator Pitch
an image of a library with a book on top of it and the words library next to it
Stakeholder Communication in Academic Libraries: An exploration of annual reports and Instagram
Annual reports are vital for transparency and stakeholder communication. This study analyzed library annual reports and Instagram accounts in a state university system, identifying common themes and archetypes that align audience, purpose, content, and design. It found libraries often miss opportunities to share content effectively across these platforms. Article from The Journal Academic Librarianship, V50, I6, November 2024.
an old black and white photo of children in library with the words promote your library's annual report
Marketing Your Library’s Annual Report: How to Get Staff to Help and Make Sure Everyone in Your Community Understands Your Value
the school library annual report is shown in gold and white, with flowers on it
Ramblings: School Library Annual Reports – Madison's Library
Ramblings: School Library Annual Reports – Madison's Library
a library with bookshelves and the words create a library annual report
The Dreaded Library Annual Report: How to Create a Masterpiece that Showcases Your Library’s Value and Inspires Your Readers
the back of a woman's shirt that reads friends of the library
Friends of the Library Program as a Marketing Media for Library Service
LKC Binus University conducts a preliminary research on how effective the Friends of the Library Program would be as a marketing media to promote library services.
library friends'groups - local friends groups help to support, enhance and entice students in the library services section
Support your local library!
Some of our libraries have local Friends' Groups. Friends' Groups help to support, enhance and raise awareness of the library service by assisting with activities, running their own activities and providing additional facilities for the local area. Supporting Ham, Whitton, Kew and Hampton Wick libraries.
two people stacking books on top of each other at a counter in a library
Fundraising Ideas for Friends Groups Beyond Book Sales
This article had a lot of great ideas for fundraising opportunities for Friends groups that went beyond just doing book sales. Ideas included hosting a silent auction, raffling off gift baskets, choosing library items for donors to "buy" and place their name on, book themed parties, food and beverage nights, crowdsourcing, and much more.
the national friends of librarians week poster
Friends of the Library
The 18th annual National Friends of Libraries Week is Oct. 15-21, 2023. The celebration offers a two-fold opportunity to celebrate Friends. These groups can help promote your library in the community, raise awareness, and promote membership. This is also an excellent opportunity for your library and Board of Trustees to recognize the Friends for their help and support of the library. If you would like to know more, check out this webinar by MLC's Friends Liaison, Lacy Ellinwood.